7 Warning Signs That Your Blog Needs Better Social Media Management
APRIL 6, 2016
There is no one way to do social media right, but there are a million ways to get it wrong. If you’re guilty of any of the offences below, it’s time to step up your social media game and start getting the results your blog deserves. 1. No one is interacting with you on social media. Your social media feeds are deserted. Boring! Conclusion.
How to Use Twitter as a Professional Networking Tool
AUGUST 21, 2015
Social MediaTwitter is more than just a method to share your thoughts regarding any particular subject. It can be a powerful tool used to develop a vast professional network. As more than 300 million active users take to the site on a regular basis, there are a number of opportunities that could be waiting for you. Mention Others. Use Hashtags to Archive Conversations. Be Informative.
Are You Measuring Your Social Media Efforts?
SEPTEMBER 20, 2014
Businesses that have jumped on the social media train will do well to make sure that they monitor their social media efforts. Before you start monitoring your social media platform, you’ve first got to know what you should be paying the most attention to. Always be honest with yourself when it comes to determining the cost of social media monitoring.
4 Tools to Streamline Your Social Media Outreach
NOVEMBER 6, 2012
Whether you’re promoting a product, a service, or just trying to expand the audience for a post on your blog, social media has grown into a digitized word-of-mouth marketing platform that, when used correctly, can outcompete a billboard or an ad on television. Many companies, especially small businesses, might rely on Facebook while letting other social media outlets slide.
Social Media: Answering Questions from Your Clients
JANUARY 17, 2014
As a freelance marketer specialized in the digital space, I get asked almost on a daily basis about whether or not a business should get into social media. Just like you pick up the phone when a customer calls you or write back when a customer emails, you cannot ignore when your customer knocks on your door via a social media channel. Let’s backtrack a bit.
Three Ways To Enhance Your Marketing Campaign
MARCH 7, 2015
Some of the services that digital agencies should offer you include content creation, search engine optimization, online reputation management, link building, social media management, and much more. 3. As many business leaders know, experiencing profound conversion rates and attaining ongoing expansion and elevation necessitate the implementation of a sound marketing campaign.
Social Media Insurance: Do These Things Now Before Your Account is Hacked
SEPTEMBER 24, 2012
Just having your social media account phished can be catastrophic , especially since we share so much of our lives on the Internet. Your social media profiles can be protected before that ever occurs. About the Author: Ann is the social media junkie and blogger for cheapcarinsurance.net , the free insurance resource. Everyone fears being hacked online.
The Rise Of Hispanics On Social Media
FEBRUARY 6, 2013
Businesses have been turning to social media to connect with their consumers in a new and exciting way. More than ever before, companies can interact with their loyal followers and attract new ones by striking up conversations, tapping into their wants and needs, and portraying their products and services through social channels that can reach millions. Their $1.2
5 Things to Do in Facebook to Make Professional Connections
AUGUST 13, 2015
Facebook is one of the most popular social media sites on the Internet. The more active you’re seen on social media, the greater are your chances of making a professional connection. 3. In an age where empty social profiles are often related to scams, this information can be valuable to demonstrate you are real while promoting interest in your abilities.
Dilbert on Social Media Managers
SEPTEMBER 13, 2010
Here’s what happens when Beth, the new Marketing Manager for Social Media enters Dilbert’s corporate world: What do you think? Tags: social media marketing beth marketing manager for social media dilbert dilbert on social media managers dilbert takes on social media managers Sounds familiar? Email this to a friend?
The Smart Marketer's Guide to Social Media Management
Engaging in social media isn't an option anymore. So if you're going to do it, you want to do it well
Baby Boomers Get Connected with Social Media
APRIL 1, 2011
As social media networks have been assimilated by younger generations, it was only a matter of time until the older generations would catch up. From the table above, it can be clearly seen that there is little room for growth for social media in the Millenial and Generation X age groups. What causes the adoption of social media networks by older generations?
4 Steps to Segment Social Media Traffic in Google Analytics
JANUARY 13, 2011
Given the rise of social media, a common question by newbies to Google Analytics is how to track their social media referrals. While Facebook and Twitter are common to any list, you need to think carefully about which social networks to include. Instead of using the domain names or URLs of the most popular social sites (e.g. Step 1: Create a Custom Segment.
4 Conferences for Social Media-Aware Business Owners
DECEMBER 12, 2012
No matter your niche, your product, or your service, you can be sure that Facebook, Twitter and other social media platforms will play a crucial role with your business in the future, and there is no time like the present to get started! As if there were any other kind of business proprietor these days, check out these four conferences for social media-aware business owners: 1.
A Review of Google Social Media Tools
OCTOBER 30, 2013
Google has often been blasted for failing to understand social media and capitalize on the rise of this communication channel. When asked about Google social media tools, the average person will immediately mention Google+. However, that is not the only venture from Google into social networks and, in some markets, not even close to its most successful one. Orkut.
3 Social Media Lessons from Charlie Sheen
MARCH 7, 2011
Between his tiger blood , “winning , his “warlock brain has uttered so many quotable catch-phrases that is hard to avoid his presence anywhere in the media. While I don’t support his behavior, you can definitely take 3 important lessons from his social media strategy. Takeaway: Allocate a serious budget to your social media campaign.
5 Financial Areas Where Small Businesses Could Use Some Help
OCTOBER 30, 2015
By leveraging a wide range of digital, social media, and cloud-based tools, small business owners complete highly productive work and save money on office rent at the same time. Airbnb, the world’s largest accommodation provider, owns no real estate and Uber, the world’s largest taxi company, owns no vehicles. Financial Reports. Financial Statements. Cash Forecasting. Takeaway.
How to Get Started with Social Media Advertising
FEBRUARY 5, 2011
So many social media options, so little time. The rapid rise of social media has allowed skillful individuals to reach thousands of others at little or no cost other than manpower and wit. However, as more and more people join the social media movement, it no longer takes just manpower and wit to win the attention of social media users.
Top 6 Rules of Digital Marketing: Learn from Matomy and Other Masters
JUNE 4, 2014
After all—knowing that we need a website and a social media presence is old news. Social media. Yes, you need to have a social media presence. You should not, however, be limiting your social media efforts to Facebook and Twitter. There are ways to use even the most niche social networks to your advantage. Website Design. Email list.
How to Use Foursquare for Small Business
OCTOBER 29, 2014
Business & Marketing Social Media foursquare for business foursquare for small business how to use foursquare how to use foursquare for small business There have never been so many people willing to talk about exactly where they are and what they’re doing in exchange for incentives. At the same time, businesses can attract new visitors and build customer loyalty.
How Google+ Could Affect SEO
NOVEMBER 30, 2011
While arriving late to the social media party, the search giant is finally showing signs of introducing user-generated into the search algorithms. The introduction of Google+ is an interesting attempt in bringing user-generated content through social media closer to the Google search engine. Integration with Other Social Networks. Circles. Quality of Posts.
5 Tips to Create a Job Based on Your Personal Knowledge
DECEMBER 12, 2015
Promote your posts on social media. Communication Group has close close to [link] 1 million followers on Twitter and she has a lot expertise in spreading knowledge through social media. Because Because social media is cluttered with ads, people find authenticity to be a breath of fresh air. What you send out in social media, truly comes back to you.
Creating a Hub for your Social Media Presences
NOVEMBER 5, 2011
The emergence of social media as a powerful tool for networking cannot be denied. We must be in every social media channel. Be aware that while setting up a social media account may take you about 5 minutes, keeping it current and engaged takes daily work. Takeaway: You don’t need to be in every social media channel. No, you don’t.
Win 1 of 20 Gift Cards for a FREE ONE Year of the iDcard
OCTOBER 20, 2014
Social Media a Rafflecopter giveaway. TERMS AND CONDITIONS: A total of 20 gift cards for a free year of the iDcard are available. Only one gift card per person. You must provide me your mailing address via private message on Twitter ( @idaconcpts ) or Facebook ( [link] so I can mail the gift card to you. Each gift card holds no value and does not entitle the owner to any discounts.
Four SEO Tips for WordPress Websites
DECEMBER 7, 2012
Their expertise extend far beyond search engine optimization; they also offer web development, social media optimization and website analytics services. WordPress is the world’s most popular content management system. Not only is it used by almost a quarter of new webmasters, it’s also the system of choice for 17% of Alexa’s top one million sites on the web. Optimize Your Page URLs.
Online Marketing 101 for Entrepreneurs
SEPTEMBER 2, 2014
Past entrepreneurs used to rely on traditional marketing, such as billboard or newspaper advertising, but today’s platform resides squarely on social media. Social media isn’t just for updating a profile with baby pictures and family reunions. Set up and actively use one or several social media outlets to advertise and converse with customers.
AUGUST 16, 2013
If there is a more serious event, like a customer publicly angered over service who wrote a long blog post, wait for the initial social media fervor to die down a bit and then respond with one well-crafted statement. You can practice these skills while you campaign on social media outlets like Twitter, where limits on how much you can type force good copywriting habits.
5 Sites to Boost Your Local SEO
AUGUST 5, 2012
Nearly all social media sites are important when it comes to local links, but because Foursquare is so specifically targeted at location, it is definitely a place you want to be. There’s no denying that Facebook is still the most widely used social media network in the world, but these rules apply to more than just Facebook. Foursquare. YellowPages.com. Facebook.
Preview of the New Myspace.com [Video]
SEPTEMBER 26, 2012
Social Media justin timberlake myspace myspace myspace justin timberlake myspace video new myspace new myspace preview new myspace video timberlake myspace videoThe new Myspace from Myspace on Vimeo. From New.Myspace.com (as of 09/25/12): We’re hard at work building the new Myspace, entirely from scratch. What do you think? Chime in in the comment section below.
Google+ Continues Attempts to Start Major Trends in the Social World
JUNE 29, 2012
Google+, the social media product of the search behemoth Google, has made several changes recently in an effort to court new users and to continue developing the product as a key social tool. Since being introduced to the social world, Google+ has attempted to make itself a premier destination for connecting with other online users and sharing information. Takeaway.
Responsive Design is 2013?s Web Design Trend
MAY 3, 2013
In a May 2013 webinar, Peter Goodman, VP of Salesforce Marketing Cloud, discussed the current state of advertising in the social media space. He took a look at the major advertising platforms on the leading social networks. As business are considering how to increase traffic to their sites, social ads and mobile traffic have to be considered. What is Responsive Design?
Top Tips on Writing Great Content
JULY 30, 2012
Written by Meredith Watts on behalf of Creare ; a leading SEO company that works with you to improve your business ranking by using various techniques from social media to article marketing. Long gone is the time when online content meant a piece of writing crammed full of keywords that didn’t make a lot of sense and generally lacked substance and meaning. Magnetic Headlines. Humour.
The (Forgotten) Power of Email
MAY 25, 2012
When working with business both in Hawaii and around the world, clients are often interested in jumping into social media. The conversation usually starts with a social media channel and how they can jump into it (e.g. Unlike social media, email is focused. Social media is great for branding efforts. How can I get started?). Results. Takeaway.
Little Boy in a Big World
MAY 18, 2012
As a Standard and Poor 500 company they feel it shouldn’t be managed like a startup or social media marketing company. The financial media, analysts and investors will have to keep a close eye on the company and for that matter, Zuckerberg. Social Media Facebook mark zuckerbergSurely he won’t go off the trail now.
3 Tips for Taking Your Small Publishing Business to the Next Level
AUGUST 25, 2015
As a business owner, you know that starting a small business isn’t easy- especially in the highly competitive media industry. They know about your media kit and service, they have booked campaigns in the past, and they continue to advertise with you. However, it’s very rewarding to see all your hard work and effort start to come to fruition. Focus on Customer Loyalty.
Is Your Local Business Doing These Three Things on Twitter?
SEPTEMBER 20, 2014
You’re ready to take it to the next level and truly grow your presence on Twitter and harness the social aspect of social media for your advantage. Also, you can perform social media monitoring with Unified Social. Social Media local business twitter things to do on twitter twitter for local business So how do you do it? 1.
The Importance of Email Newsletters
JUNE 28, 2012
Despite the rise of social media, email topped the list with 86.3% of marketers planning to deploy this digital tactic. Here is what the final product would look like: Once your newsletter is ready and is on its way, FlashIssue.com will provide a permalink and ability to share it through social media. Provide Value. That is the wrong way to conduct email marketing.
3 Tips for Taking Control of Your Online Reputation
AUGUST 23, 2011
Business & Marketing Social Media conducting business online managing online reputation online reputation taking control of online reputationEntrepreneurs, bloggers, and site owners have the task of competing for business in a world-wide-web where anyone can say anything they want. This is one of the greatest and worst things about the freedom that the Internet gives users.
Manage Your Facebook Page Like Vin Diesel
MAY 9, 2011
While names like Justin Bieber and Lady Gaga are synonymous with great social media marketing, the true master is no one other than the Fast Five star, Vin Diesel. Every single week we hear about a new social media platform and how it is going to change everything. million fans. Back then, the only person bigger than him on Facebook was President Obama. Again.
Data is the New Oil
MAY 13, 2012
Tech snoops that are trolling the Internet and social media are gathering enough information to get a complete picture from you ranging from your political views, health challenges and office tribulations. Social Media data is new oil online reputation reputation.com reputationdefenderThe Rush for Data. The Perils of Public Data. The Internet might just do that for free.
Boost Your Social Media with Celebrities
MARCH 13, 2013
After having a great starts with your social media, you will eventually run into a writer’s block for creating new content. learned a great trick from the folks at Social Media Limited , a UK based digital media agency, on how to get you over that social media slump. It is inevitable. The Scenario. The Opportunity. The Result. Takeaway.