Lauren Johnson Joins Firebelly As A Social Media Manager
MAY 16, 2016
We’re excited to announce that Lauren Johnson has joined the Firebelly team as a social media manager. Favorite social network(s): Instagram, Facebook and Snapchat. Favorite celebrity to follow on social media: @sir_twitch_alot Dance will forever be a part of me. Firebelly News Social Media ManagementGet to know a little bit about her below!
Social Media Management Must-Have: Sprout Social
SEPTEMBER 8, 2015
I’m often asked about my favorite social media management tools. Must-Have: Sprout Social. I’ve used many social media management systems over the years. Each has pros and cons, but Sprout Social is my favorite. The post Social Media Management Must-Have: Sprout Social appeared first on Firebelly Marketing | Social Media Marketing Agency.
The Dark Side Of Social Media
JANUARY 11, 2016
Fox 59 recently interviewed our CEO Duncan Alney about this incident and “the dark side of social media.” The post The Dark Side Of Social Media appeared first on Firebelly | Social Media Marketing & Management Company. Firebelly News Social Media” You can watch the story below. Video URL: [link] ].
We’re Hiring A Social Media Coordinator
APRIL 5, 2016
We are currently seeking seeking to fill a full-time entry level social media coordinator position within our company. Create monthly content calendars of status updates and images for clients’ social media channels. Publish content to our clients’ social media channels. Manage interactions on our clients’ social media channels.
Using Social Media To Promote Your Products & Services
JANUARY 19, 2016
Firebelly CEO Duncan Alney recently appeared on an episode of Living By Design to discuss how businesses can use social media to promote products and services with host Cathy Holloway Hill. Need help promoting your brand’s products and services on social media? Firebelly News Social Media Social Media MarketingVideo URL: https://youtu.be/vpff-9xJwEk
3 Easy DIY Social Media Content Creation Tools
MARCH 8, 2016
You don’t have to be a graphic designer or a Photoshop pro to create stunning graphics for your social media channels. Pablo is an image creation product designed by Buffer, the popular social media management tool. Bonus feature: If you’re a Buffer user, you can easily schedule your newly-created images to publish on your social networks. Canva.
How Brands Land On The Social Media Naughty List
DECEMBER 15, 2015
Not feeling the love from your customers or followers on social media? The post How Brands Land On The Social Media Naughty List appeared first on Firebelly | Social Media Marketing & Management Company. Community Management Social Media Management Social Media MarketingYou never thank them for their compliments.
3 Ways You’re Scaring Customers On Social Media
OCTOBER 26, 2015
Is your brand tricking customers more than treating them on social media? Your social profiles aren’t optimized for search. The post 3 Ways You’re Scaring Customers On Social Media appeared first on Firebelly | Social Media Marketing & Management Company. Social Media Management Social Media Marketing
The Smart Marketer's Guide to Social Media Management
Engaging in social media isn't an option anymore. So if you're going to do it, you want to do it well
How Social Media Generates Sales You Can’t Track To Social Media
MARCH 23, 2015
But not even Starbucks, with all its social media savvy and corporate-sized budgets for sophisticated tools can track that sale to Twitter. Until people are uploading their brains to the internet, social media will never get credit for those sales. Social Media Social Media Management Social Media MarketingThey just can’t.
9 Social Media Marketing Twitter Chats You Shouldn’t Miss
SEPTEMBER 28, 2015
Twitter chats can be a great way to solicit (and share) social media marketing advice. What: The web’s most forward thinking social media marketers come together to discuss different social media topics each week. When: Mondays at 9pm EST. Sample topic: Social Media Super Tools. What: Weekly chat about all things social media.
4 Free Social Media Spring Cleaning Tools
MARCH 28, 2016
Spring has sprung and it’s time to clean up your social media channels! For Twitter: Hootsuite’s Grade Your Social. Authenticate with your Twitter account and Hootsuite’s Grade Your Social will give you a grade from A to F based on reach, engagement and profile scores. Blogging Facebook Instagram Social Media Management Twitter
The #1 Quality Of Amazing Social Media Managers
MAY 26, 2015
Social media managers are multitasking maestros that know and do a lot of things, but the best ones have one quality in common. So what is the #1 quality of amazing social media managers? The best social media managers are creative when developing content and compassionate when dealing with customer service issues. Social Media Management
Stop Making This Common Social Media Marketing Mistake
MAY 11, 2015
I’m surprised at the number of brands who keep making this common social media mistake. We’ve had many brands come to us with concerns that their large social media audiences were not engaging, clicking or converting. The post Stop Making This Common Social Media Marketing Mistake appeared first on Firebelly Marketing | Social Media Marketing Agency.
Top 15 Social Media Marketing Blog Posts Of 2015
DECEMBER 21, 2015
The 15 most-read posts on our social media marketing blog in 2015! IS IT TIME TO REMOVE SOCIAL MEDIA LINKS FROM YOUR WEBSITE? Those little social media icons—they may stand alone or be adorned with a message like “Let’s get social”—are found on almost every website these days. WAYS TO IMPROVE SOCIAL MEDIA ROI IN 2015. Here they are.
3 Sure-Fire Ways Non-Profits Can Increase Awareness With Social Media
JUNE 29, 2015
Last week, I spoke at Kiwanis International’s annual convention on the topic “3 Sure-Fire Ways To Increase Awareness With Social Media.” If you’re a non-profit struggling with the pain points featured in these slides or with channel management, social ads and influencer outreach, we can help you ! ” Below are my slides from that presentation.
3 Reasons To Hire A Social Media Marketing Agency
APRIL 20, 2015
Should your brand enlist the help of a social media marketing agency to help it achieve its social media marketing goals? I may be slightly biased, but here are three good reasons why you should. 1) Focus. Social media marketing is all we do. Social Media MarketingIt’s not an afterthought or an add-on or an ancillary offering. Get it touch !
Social Media Management Must-Have: ScheduGram
OCTOBER 5, 2015
In my first must-have post, I wrote about Sprout Social —my favorite tool for scheduling content on Facebook, Twitter, LinkedIn and Google+. You can’t engage with other content or manage the interactions with your own content on ScheduGram—it’s simply a publisher—but you can do those things back on Sprout Social. Must-Haves Social Media Management
Is It Time To Remove Social Media Links From Your Website?
SEPTEMBER 14, 2015
Those little social media icons—they may stand alone or be adorned with a message like “Let’s get social”—are found on almost every website these days. That philosophy holds true when it comes to social media links on your website. Don’t link to social media sites you don’t use or maintain. Bloomua / Shutterstock.com.
Dig IN Names Firebelly Social Media Agency Of Record
MAY 4, 2015
We’re thrilled to announce Dig IN has named Firebelly social media agency of record for 2015. This year’s responsibilities have been expanded to include social media strategy and execution, in addition to design and media support services. Dig IN provides educational resources for agricultural, culinary arts and local food sectors in Indiana.
36 Rules of Social Media
JULY 17, 2013
Do you follow the 36 rules of social media? We aren’t giving away any secrets, but these 36 tips and tricks will make social media marketing and conversation more efficient. 36 seem like a lot? Blog Blogging Content Marketing Social Media Social Media Marketing Marketing rules Pick a couple of your favorites and start from there!
A Free & Easy Way To Improve Your Brand’s Social Media Visibility In Google Search Results
APRIL 13, 2015
We’re frequently asked “How do we get links to our social media accounts to appear in that box about our brand in the Google search results like so-and-so?” By embedding structured data markup in your website, you can specify the following social profiles to appear in that box: • Facebook. Social Media” This post provides the answer.
Why Social Media Marketing Is, Actually, Fairly Priced
AUGUST 24, 2015
Social media marketing is a complex business—and its pricing is competitive. keep hearing about social media marketing being an expensive proposition. Social media is one of them. Now ask yourself again: is my social media spend expensive? Social Media MarketingAnd here’s the bottom line: it’s not always going to be cheap.
Social Media Horror Story With A Happy Ending
NOVEMBER 15, 2012
Imagine if this poor girl was in charge of that local Candlewood Suites social media presence and said something like that? As their social presences grow (yippee – we hit a million fans!), the excitement of what was originally a marketing push starts to fade into customer care and operational scale issues. Social is a two-way street, not a TV broadcast medium.
Emerging Social Media Trend: Selling Out Is The Norm
NOVEMBER 5, 2014
Social Media Millennials don’t have the same hang ups about “selling out” that Gen X did. Selling out is no longer seen as something negative—it’s the norm. Gen Y might not buy logo’d apparel, but they have no problem wearing it and promoting it in their Vine videos, Snapchat snaps and Instagram photos if brands pay them.
Cheat Sheet: Social Media Ad Metrics & Formulas
FEBRUARY 29, 2016
Here’s a handy cheat sheet for common social media ad metrics and the formulas used to derive them. Are your social media advertising efforts delivering the traffic and revenue you’re looking for? The post Cheat Sheet: Social Media Ad Metrics & Formulas appeared first on Firebelly | Social Media Marketing & Management Company.
Social Media In 2012: The Good, The Bad & The Ugly (5 Must-Reads)
DECEMBER 4, 2012
2012 was an exciting year in the social media space. From the Nielsen Social Media Report for 2012. 8 Big Social Media Disasters of 2012. 100 Fascinating Social Media Statistics and Figures From 2012. Americans Spent a Collective 230 Millennia on Social Media During One Month in 2012. Blog Social Media Social Media Marketing
SHORTHAND: Jay Baer On “Hug Your Haters”
MARCH 14, 2016
In my new Shorthand series, I’ll be asking fellow social media marketing industry leaders for three quick and easy-to-digest insights into their areas of expertise or interest. The post SHORTHAND: Jay Baer On “Hug Your Haters” appeared first on Firebelly | Social Media Marketing & Management Company. ” Let’s get to the questions! 1.
Five Social Media Haters We Love To Hate
OCTOBER 16, 2012
Social media haters are familiar to those of us who do social media on a regular basis. These are the people who, for whatever reason, aren’t just content to never use social media, but think that everyone else is a raging lunatic for even using it. ” They refuse to use social media, because they think it’s childish and silly.
U.S. Election 2012 & Social Media: 5 Must-Reads
NOVEMBER 5, 2012
Take a look at how social media has influenced campaigns in today’s must-reads. 8 Big Social Media Takeaways from the 2012 Election Campaign. By Alex Kantrowitz While face-to-face engagement is still the bread and butter of electoral politics, social media does have an important role to play in national campaigns. Election Day in the U.S. Obama v.
It’s Time For A New Social Media Marketing Agency If…
APRIL 27, 2015
It’s time for a new social media marketing agency if you get stuck with a inexperienced junior team. Select Senior teams include social media marketing veterans, and often principals, of the firm you choose. Social is, and has been, the front line of customer engagement and lead generation—put it in the hands of a senior team.
Pinterest And Instagram Make Shopping Easier
JUNE 15, 2015
The post Pinterest And Instagram Make Shopping Easier appeared first on Firebelly Marketing | Social Media Marketing Agency. Instagram Pinterest Social Media AdvertisingI’m really excited (my husband is slightly terrified) that Instagram and Pinterest announced they will soon make it easy for people to buy products directly from their sites. Learn more. Learn more.
Social Media is Far From Free
JULY 1, 2014
It is amazing to think just a decade ago social media marketing did not really exist. Now, not only is social media trumping traditional media in terms of popularity, but it also has become a place where companies are spending a significant amount of money. Blog Social Media Marketing By the end of this year, the overall spend on.
Hurricane Sandy & Social Media: 5 Must-Reads
OCTOBER 29, 2012
When a natural disaster strikes, social media sites are is often the first place people go to find, and share, information. Here are 5 must-reads on Hurricane Sandy and social media. By Adi Robertson From tweets to SMS to data dumps, social media goes broad and deep in a disaster. Hurricane Sandy Showing Social Power Of Instagram.
Twitter Best Practices For 2016
FEBRUARY 15, 2016
The post Twitter Best Practices For 2016 appeared first on Firebelly | Social Media Marketing & Management Company. Community Management Social Media Management TwitterBrands ask their customers for a lot on Twitter—follows, likes, retweets—all the time, but they’re awful about returning the love. How can this be remedied? Twitter Best Practices For 2016. 1.
A Clever Way One Retailer Brings Pinterest From Online To In-Store
JULY 27, 2015
It Provided Social Proof. The post A Clever Way One Retailer Brings Pinterest From Online To In-Store appeared first on Firebelly Marketing | Social Media Marketing Agency. Pinterest Social Media MarketingIt was a bright red Pinterest logo on a shelf a few feet away—claiming the product above was a “top trending pin.” It Stood Out. It Lead To A Sale.
4th of July And Social Media: 4 Must-Reads
JULY 2, 2014
Americans celebrate the 4th of July with BBQs and fireworks, but brands can create “fireworks” of their own on social media this Independence Day. 4th of July: Three Social Media Sites That Shouldn’t Take a Holiday By Deborah Sweeney Holidays are a prime opportunity to put. Blog Social Media