Social Media Strategies Summit

JANUARY 5, 2023

It’s hard to imagine anyone not using social media today. Yet the industry continues to expand, with the global number of social media users climbing to almost 4.6 But not all social networks enjoyed equally strong years in 2022. We’ve rounded up five key social media trends for 2023 to help you do that.

Trends 301

Trends Social Media UGC Marketing 301

The Social Media Hat

APRIL 6, 2024

The post 7 Instagram Analytics Metrics Every Social Media Marketer Should Track appeared first on The Social Media Hat. Instagram analytics provide insights into your audience demographics, their most active times, and the type of content that resonates with them.

Metrics 139

Metrics Analytics Instagram Social Media 139

Social Media Strategies Summit

JANUARY 30, 2024

Higher education marketers and communications teams are constantly grappling with the sheer number of social media accounts across campus. And creating a holistic social media strategy becomes a serious headache. It makes it hard for students to know where to turn for information.

Social Media 209

Social Media Strategy Case Study Education 209

Convince & Convert

APRIL 12, 2024

The struggle is real for social media leaders, managers, and teams. Whenever you mention that you work in social media, from the outside looking in, people think that you take a photo and/or video and just hit “post” to make the magic happen. Nevertheless, we know it takes much more work to manage a brand on social media.

ROI 103

ROI Team Social Media Metrics 103

The Social Media Hat

APRIL 6, 2024

The post Automating Your Social Media? appeared first on The Social Media Hat. It's possible you're utilizing too much marketing automation, and jeopardizing your business. Beware of These Common Pitfalls.

Social Media 113

Social Media Marketing Newsletter 113

Ignite Social Media

FEBRUARY 26, 2024

We’ve been doing nothing but social media marketing for brands since 2007. And with every social media year feeling like 7 human years (or something like that), we’ve been at this a really long time. Are you a social media marketing O.G.? You have fond memories of social media meet-ups ; 14.

Flash Mob 157

Flash Mob Social Media Marketing Meme 157

Webbiquity SMM

OCTOBER 17, 2023

Social media managers are actually (slightly) happier working in the office rather than hybrid or remote. These studies are packed with trends and insights related to content marketing, social media management, and advertising on Meta platforms. LinkedIn is, of course, the top social media platform for B2B marketers.

Research 257

Research Report Social Media CPM 257

The Social Media Hat

JANUARY 16, 2024

The post Building a Consistent Brand Voice: Social Media Tips for SMBs appeared first on The Social Media Hat. Craft a distinct brand voice to deliver unique customer experiences.

Social Media 192

Social Media Tips Brands 192

Webbiquity SMM

JANUARY 24, 2023

Social media advertising requires marketing professionals to proactively respond to continually evolving user habits and adapt to different trends. Image credit: Merakist on Unsplash The last year in social media saw consumer preferences shift, new technologies emerge, and certain social platforms flourish.

Advertising 238

Advertising Social Media Strategy Authentication 238

The Social Media Hat

MARCH 2, 2024

Marketing Minutes with Mike The post Use Themes In Your Social Media Marketing appeared first on The Social Media Hat.

Social Media 138

Social Media Marketing 138

Webbiquity SMM

MAY 9, 2023

Goal-setting is the foundation of any successful social media (or any other type of) marketing campaign. With 93% of marketers leveraging social media for increased brand exposure, it’s vital for businesses to identify ways to stay ahead of the curve. Guest post by Ahana Basu.

Social Media 267

Social Media Tips HootSuite Marketing 267

Audiense

MARCH 19, 2024

With the ability to reach thousands (if not millions) of people, social media levels the playing field for small and retail businesses with smaller budgets.

Retail 172

Retail Small Business Social Media Strategy 172

Direct Marketing Observations

JANUARY 31, 2024

If there was ever a direct call to action for all that we do in social media, particularly social media marketing in the biotech space, then that would be it. I don’t see a lot of “how-to-do” social media marketing articles that focus on the biotechnology industry, and there’s probably a good reason for that.

Industry 146

Industry Social Media Biotechnology Marketing 146

Webbiquity SMM

NOVEMBER 15, 2022

Social media managers create innovative, high-quality content to engage followers and grow their company’s social media presence. Agility is a fundamental skill in social media marketing, essential for continuously adapting to the evolving digital landscape. Guest post by Eva Chan.

Social Media Management 227

Social Media Management Skills Social Media Metrics 227

Social Media Today

FEBRUARY 1, 2024

A number of opportunities and challenges lie ahead for those looking to stay on top of social media marketing trends in 2024.

Social Media 186

Social Media Marketing Trends 186

Social Media Today

JANUARY 15, 2024

Tracking the right metrics is key to maximizing your social media marketing performance.

Metrics 197

Metrics Social Media Marketing 197

Social Media Today

MARCH 3, 2024

Some strategic pointers for your social media marketing approach.

Social Media 192

Social Media Marketing 192

Social Media Today

APRIL 8, 2024

Some pointers for your social media marketing approach.

Small Business 173

Small Business Social Media Marketing 173

Convince & Convert

DECEMBER 13, 2023

As a social media brand or content creator, getting an audience hooked on your uploads is as fundamental as it is challenging. The good news is that if you’re having that issue and you seek to increase those engagement rates on social media, you’ve come to the right place. But what’s the fuss all about?

Social Media 149

Social Media Video Feed Feedly 149

Social Media Today

MARCH 3, 2024

Some strategic pointers for your social media marketing approach.

Social Media 185

Social Media Marketing 185

Social Media Today

JANUARY 15, 2024

Tracking the right metrics is key to maximizing your social media marketing performance.

Metrics 185

Metrics Social Media Marketing 185

Convince & Convert

JANUARY 31, 2024

Managing multiple marketing projects on social media can be challenging. But how do you manage all these tasks across multiple social media platforms without compromising your content quality, consistency, and sanity? Planning is one of the most important factors for success in your social media marketing initiatives.

Project 126

Project Social Media Template Templates 126

Ignite Social Media

NOVEMBER 17, 2021

And social commerce has also been top of mind as every major social network has released more shoppable features throughout the year. But as social media marketers look ahead to 2022 planning, here are several social media predictions that can help guide your strategies. Subscribe to Social You Should Know.

Social Media 208

Social Media API Reputation Compete 208

Hootsuite

JANUARY 18, 2024

It’s time to take your first steps into social media marketing. billion people are social media users. Worldwide, social users spend almost two and a half hours on social platforms each day. Find more eye-popping stats about social media here !) Your mind is ready. Your body is ready.

Social Media 121

Social Media Tips HootSuite Marketing 121

Social Media Today

JANUARY 31, 2024

The latest data from Pew Research highlights key social media engagement trends among U.S.

Trends 192

Trends Social Media Report Research 192

Convince & Convert

DECEMBER 15, 2023

User behavior is changing, and studies show that around 31% of consumers use social media channels to find answers to their queries. If you’re growing your business and footprint online, this is the best time to understand social media SEO. What is social media SEO? Take a look at his headline: 2.

SEO 153

SEO Social Media Strategy Hashtag 153

Social Media Today

OCTOBER 26, 2023

What’s coming next in the world of social media marketing? Here are our predictions for 2024.

Social Media 218

Social Media Marketing 218

Ignite Social Media

JANUARY 8, 2024

In the fast-paced world of social media marketing, it’s essential to stay up to date with the latest trends and terminology. This is User-Generated Content, the holy grail of social media. This is User-Generated Content, the holy grail of social media. How do you define Impressions in social media?

Social Media 124

Social Media CPA CPM CPC 124

Social Media Today

APRIL 8, 2024

Some pointers for your social media marketing approach.

Small Business 156

Small Business Social Media Marketing 156

Ignite Social Media

JANUARY 30, 2024

Cary, NC – January 30, 2024 – Ignite Social Media, a pioneer in the social media marketing space, today announced the launch of its latest ebook, “Social Media & AI: An In-Depth Analysis.” – A deep dive into how AI is reshaping social media analytics and paid media strategies.

eBook 91

eBook Analysis Social Media Press Release 91

Convince & Convert

DECEMBER 6, 2023

And it’s exactly why you should focus on providing holistic customer service through social media. On social media, most customers just want to be heard and understood. Not sure how to provide great customer support via social media? 13 Social Media Customer Service Stats You Must Know 1.

Social Media 142

Social Media Hubspot Statistics Survey 142

Ignite Social Media

SEPTEMBER 11, 2023

No company feels like they have enough resources for what social media requires. Whether you have a large team at a large corporation or a small team at a start-up, you’ll probably find insufficient resources allocated for social media management.

Team 167

Team Social Media Social Media Management How To 167