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  • SOCIAL CUSTOMER  |  FRIDAY, NOVEMBER 11, 2011
    [Social Media] This Week's Social Business Jam
    A number of luminaries participated on this week's W3C Social Business Jam , including Doc Searls  (picutred),  Alex "Sandy" Pentland and the inventor of the web itself, Sir Tim Berners-Lee. jam is "an online conversation among leaders in business, government and technology about the current state of social business, the future role that social technologies can play in improving the bottom line, and how social technology should evolve in order to support business objectives." The key issues explored were: Mobile And Social.
  • SOCIALNOMICS  |  FRIDAY, APRIL 15, 2011
    [Social Media] Post it Forward
    For all the debate about social media, this is a prime example of why it is such an incredible force for change. Today as I was sipping my morning coffee and perusing the real time status updates of my friends on Facebook and Twitter, one particular post caught my eye. good friend of mine posted that she had received a nice little surprise this morning at the drive-through Starbucks. Apparently she pulled up to the window and was informed that her drink had been paid for by the woman in the car who had preceded her. Look out whoever follows me through the drive through.
  • DIGIGEN  |  MONDAY, JANUARY 18, 2010
    [Social Media] Five Ways Brands Can Drive Social Commerce
    The social graph is what Facebook’s hopes and dreams are built upon, yet to date there aren’t hugely obvious examples of how the social graph dream is going to accelerate social commerce. Clearly, as a Head of Social Media, social commerce is something I am keen to get my brands to test, formulate learnings and grow. In order to make social media consistently valuable to clients it needs to deliver a genuine ROI and without social commerce it is difficult how to prove this. Dan on A New Focus on Social Business Strategy.
  • ARI HERZOG  |  FRIDAY, NOVEMBER 22, 2013
    [Social Media] Content vs Content: A November Wish
    Mass media (and social media particularly) force-feeds us the first instance of content every day. 'Photo: theenvironmentalblog.org. Marking the first harvest by the Pilgrims in 1621, Americans gather every November to celebrate Thanksgiving. We usually carve a turkey and accompany the bird with squash, potatoes, carrots, cranberries, and other foods that the Pilgrims ate. It is a lot of content and it makes us feel content. Look at that word content. In the first instance, the accent is on the first syllable and refers to substance and space. It’s unhealthy.
  • SOCIAL WAYNE  |  WEDNESDAY, FEBRUARY 23, 2011
    [Social Media] Day 23: People of color impacting the social web – L Martin Johnson Pratt #28DaysofDiversity
    Also note that 28 Days of Diversity is not a popularity contest or an influencer list but a list of thought leaders in the social web sector, including entrepreneurs, bloggers, conference organizers, IT professionals and friends not ranked in any particular order who I have either met in person or followed online. Mr. Pratt has focused his attention to social media marketing for media outlets, book authors and small businesses. As we all know, February is Black History Month. Mr. Pratt also writes for Rolling Out Magazine. those who do not. for free.
  • SOCIAL WAYNE  |  FRIDAY, AUGUST 27, 2010
    [Social Media] 16 SXSW 2011 Panels to Vote For! The NC + friends edition
    There tons of SXSW panels from friends across the web from my social graph and I’m not going to post them all but here are a few of my favorites that I hope you will vote for. Everything You Know About Social Media is Wrong. Seemingly every day new statistics are released about the adoption and success of social media. Through case studies, best practices and relevant data, we will examine the real value of social media in a variety of companies, including ones where it does not work. You Don’t Own Social Media; They Do.
  • SPIN SUCKS  |  THURSDAY, JULY 8, 2010
    [Social Media] The Predictable Success Contest
    Arment Dietrich Overview Expertise Resources Gini Dietrich News Media Center Careers Contact Follow US Facebook Linkedin RSS Feed Twitter YouTube Share Categories Communication Social Media Advertising Entrepreneur SEO Marketing Marketplace COMMUNICATION / SOCIAL MEDIA / ADVERTISING / ENTREPRENEUR / SEO / MARKETING Jul 08 2010 The Predictable Success Contest By Gini Dietrich | Email | Print | 1 Comment | Did I mention we’re going to have more contests and giveaways? think I did! He has been kind enough to donate 10 books to us to giveaway to you!
  • SPIN SUCKS  |  WEDNESDAY, AUGUST 11, 2010
    [Social Media] Help Us End Malaria Deaths in Africa
    Arment Dietrich Overview Expertise Resources Gini Dietrich News Media Center Careers Contact Follow US Facebook Linkedin RSS Feed Twitter YouTube Share Categories Communication Social Media Advertising Entrepreneur SEO Marketing Marketplace COMMUNICATION / SOCIAL MEDIA / ADVERTISING / ENTREPRENEUR / SEO / MARKETING Aug 11 2010 Help Us End Malaria Deaths in Africa By Molli Megasko | Email | Print | 6 Comments | A few months ago we were presented with an idea I personally love working on – an idea that raises money to end malaria deaths in Africa by 2015.
  • TWIST IMAGE  |  THURSDAY, JANUARY 6, 2011
    [Social Media] The Confident Marketer
    How can someone who is both introverted and shy run a multi-office company, speak in front of thousands of people and publish almost every thought they have about the media, marketing, advertising and communications space so openly and freely? I've been interested in media and marketing since the mid-eighties. and it will jump a lot more (in my humble opinion) than if all you're doing online is the Social Media equivalent of "look at me!" media. social media. Want to know a secret about me: I'm an introvert and I'm shy. Confidence.
  • DANNY BROWN  |  FRIDAY, AUGUST 29, 2014
    [Social Media] Important Message for Subscribers to DannyBrown.me
    Additionally, I will share a tip – it may be a trick to use a social media platform better, or a new tool to check out, or similar. originally appeared on Danny Brown - the human side of media and the social side of marketing - all rights reserved. Related Stories Loyalty Is Not a Given – Like Trust, It Needs to be Earned The B t Excuses for Attitudes Towards Women Needs to Stop Blog Comments, Digital Universes, and the Future of Social Conversations. At the time, I mentioned I was moving to Feedblitz, and offered reasons why. Email Subscribers.
  • THE RELATIONSHIP ECONOMY  |  SATURDAY, NOVEMBER 12, 2011
    [Social Media] Now Your Data Is Being Transformed
    Retailing is an obvious place for data-driven customization because the volume and quality of data available from Internet purchases, social-network conversations, and, more recently, location-specific smartphone interactions have mushroomed. Some retailers are also at the forefront of using automated big data analysis: they use “sentiment analysis” techniques to mine the huge streams of data now generated by consumers using various types of social media, gauge responses to new marketing campaigns in real time, and adjust strategies accordingly. But retailers aren’t alone.
  • GEOFF LIVINGSTON  |  TUESDAY, JANUARY 22, 2013
    [Social Media] Customer Experience Trumps Content Marketing
    From customer loyalty programs and grassroots social media to content and public relations, marketing resonates well. Last week we discussed Tough Mudder ‘s use of social to spread word of mouth. They have great cause marketing, crowdsourcing initiatives , distribution, branding, media relations, advertising, employee and customer service programs, and on and on. Image by MindMapInspiration. More and more voices state that content marketing overhype has jumped the shark. They’re right. As a primary strategy content marketing is overhyped. Image by Matjkd.
  • TWITIP  |  TUESDAY, JANUARY 19, 2010
    [Social Media] Are You Biting The Hand That Retweets You?
    Twitip Getting more out of twitter Follow 102,289 followers Subscribe 20,083 subscribers starters guide getting followers tools tips business people news add a tip Jordan Cooper @NotAProBlog Jordan Cooper is a professional stand-up comic who showcases his humor with videos and written rants about social media at Not A Pro Blog. For more twitter tips and social media news, check out our blog: [link] January 19, 2010 Eric C @onviolence This is how marketing works. Come on, its how social media works. Are You Biting The Hand That Retweets You? Please.
  • THE RELATIONSHIP ECONOMY  |  FRIDAY, JANUARY 7, 2011
    [Social Media] Social’s Ripple Effect
    Being and using social has a ripple effect. The ripple effect in sociology can be observed how social interactions can affect situations not directly related to the initial interaction. Social technology fuels activities where information can be disseminated and passed from community to community to broaden it’s impact. An important element of individual and organizational ability to build productive market relations is the possession of social acumen that supports effective communication and relationships. The Ripple Effects of Social Acumen.
  • SOCIAL WAYNE  |  TUESDAY, JUNE 12, 2012
    [Social Media] The meaning of my Twitter #hashtags the 2012 edition
    created the #vampiremode hashtag a few years ago and from May 2009 to December 2010 launched a social media agency called OurHashtag with three partners. I refuse to let stereotypes, society, manipulation & doubters derail my plans for success. thatisall #changetheworld #DES #BFD. — Wayne Sutton (@waynesutton) June 12, 2012. few people have asked what my twitter #hashtags mean. For example, #DES and #BFD. If you don’t know, since being a Twitter early adopter (joined in 2006, user #874) I love hashtags. wikipedia. to 3:00 A.M.
  • ONLINE COMMUNITY STRATEGIST  |  FRIDAY, NOVEMBER 20, 2009
    [Social Media] Move beyond questions to engage your community
    Online Community Strategist Angela Connor on Growing Successful Online Communities Home About Angela Contact Popular Speaking Media Press Tips Subscribe to feed Move beyond questions to engage your community November 21, 2009 in 18 rules of community engagement | Tags: bloggers , crowdsource , engagement One of the 18 Rules of Community Engagement I outline in my book is simply “Ask Questions.&# days ago This one caught my attention: Junk research, shabby journalism and social media. Throw in your own personal story before asking the question and you may strike gold.
  • ONLINE COMMUNITY STRATEGIST  |  THURSDAY, JUNE 3, 2010
    [Social Media] There's no excuse for stale content « Online Community Strategist
    Online Community Strategist Angela Connor on Growing Successful Online Communities Home About Angela Contact Popular Speaking Media Press Tips Subscribe to feed There’s no excuse for stale content June 3, 2010 in Community management | Tags: online communities , community manager , stale content , content strategy The only excuse for having stale content in your online community is apathy. days ago This one caught my attention: Junk research, shabby journalism and social media. And that’s not even a real excuse. community requires ownership. Internal ownership.
  • JACOB MORGAN  |  TUESDAY, JULY 17, 2012
    [Social Media] What is Fueling Enterprise Collaboration?
    It’s rare to come across someone nowadays that isn’t using some form of social media yet inside of many companies employees are still being subjected to static intranets and legacy systems that just aren’t that efficient and useful anymore. It’s interesting to think about why enterprise collaboration is starting to gain momentum and traction (which it is). A large part of it is due to the consumer web, platforms like Facebook, Twitter, Linkedin, Foursquare, and the like. Why didn’t you make the investment 6 months ago or last year?”
  • WAXING UNLYRICAL  |  THURSDAY, DECEMBER 2, 2010
    [Social Media] New Year's Resolutions for Job Seekers
    Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali New Year’s Resolutions for Job Seekers December 2nd, 2010 Tweet Are you planning to add job seeking to your list of New Year’s resolutions? If there was a recurring theme among every single person seeking jobs in our department, which was called “Media & Communications,&# it was “passion.&# “I love dogs!&# “I have rescue(d) cats!&# “Saving animals is my passion!&# It was crazy. Here they are. Again.
  • TWIST IMAGE  |  FRIDAY, OCTOBER 14, 2011
    [Social Media] What Kind Of Marketer Are You?
    While it's easy to confuse the two, the systematic ghettoization of Social Media and how Digital Marketing gets rolled into the more general advertising initiatives are clear indications that we're not taking the opportunity to do something truly unique all that seriously at all. In the end, we're still being asked about the ROI of Digital Media like it's an advertising campaign. Social is as social does. digital media. social media. Are you a marketing professional or an advertising professional? Don't confuse Marketing and Advertising.
  • TWIST IMAGE  |  TUESDAY, JUNE 25, 2013
    [Social Media] Don't #Unplug From Technology
    In short, he was riding the wave of his digital connectedness upriver into global success, while developing a personal brand to be reckon with (over 140,000 followers on Twitter , multiple appearances in mainstream media and more). Lately, Thurston isn''t the only one talking about a more regimented social media and technology diet. Let our biggest problems in life be that we can''t keep up with all of the people who want to consume our media and connect with us. media attention. social feed. social media. social media diet.
  • DREW'S MARKETING MINUTE  |  TUESDAY, JANUARY 8, 2013
    [Social Media] Are you ready for the attention?
    You don’t get a second chance to make a first impression and once the media has “discovered” you, they aren’t going to discover you again. Is your company ready for social media criticism? Let me paint you a picture. You have a new product that you’re bringing to market in the next 60 days. You have the opportunity to showcase this new product at the world’s largest and best attended trade show for your industry. You showcase the product and within hours — you have over 45,000 stories on Google about your new product. But wait.
  • TWIST IMAGE  |  SUNDAY, DECEMBER 19, 2010
    [Social Media] Wake Up! Everything Is Mobile
    Along with that, he is currently one of the chiefs over at the Social Media Marketing agency, Powered. long-time friend (and one of the main inspirations behind the Six Pixels of Separation Blog and Podcast ), we've decided to hold monthly conversations, debates and back-and-forths that will dive a little deeper into the Digital Marketing and Social Media landscape. media hacks. online social network. social media 101. social media marketing. This is also episode #11.20 of Across The Sound with Joseph Jaffe. bite size edits.
  • MOBILEGROOVE  |  TUESDAY, OCTOBER 12, 2010
    [Social Media] NEW Mobile Cross-Media Marketing Event: NYC October 13th
    Marc Mielau, BMW Group Head of Digital Media, counted over a dozen and later told me he thought of several more, including ATM terminals and ticket kiosks – to include in future presentations. The inaugural event (October 12-13, New York City) kicks off with a training day/mobile marketing bootcamp run by Matthew Snyder – esteemed colleague, research associate and CEO & Founder of ADObjects, a company providing action-oriented guidance to help clients leverage mobile in their cross-media strategies. How to I manage analytics and social media strategies to include mobile?
  • TWIST IMAGE  |  SUNDAY, MARCH 30, 2014
    [Social Media] Why Every Brand Should Build An Audience
    He''s a specialist on content marketing and social media (so, you know that we''re going to get along). He''s also the co-creator of Subscribers, Fans & Followers Research Series (which is world''s first and longest-running examination of consumer relationships with brands through email, mobile, and social channels). social media. 'Episode #403 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. There are few people as passionate as Jeffrey Rohrs when it comes to brands and connecting with consumers. audience.
  • FEVER BEE  |  SUNDAY, APRIL 14, 2013
    [Social Media] FeverBee is hiring a Community Advocate
    We’re looking for someone that can build positive relationships with a range of groups/organizations, help promote and advocate the use of social sciences in communities, and take on and deliver projects to completion. Please no Klout-obsessed social media junkies. 'In our quest to help people build better communities, we’re once again expanding our team. This time we’re looking for an advocate of best practices, someone that strongly believes in the power of communities and wants to bring proven practice to a range of different sectors.   Benefits of FeverBee.
  • TWIST IMAGE  |  SUNDAY, DECEMBER 4, 2011
    [Social Media] A Conversation With David Meerman Scott
    just launched his latest book, Newsjacking - How to Inject your Ideas into a Breaking News Story and Generate Tons of Media Coverage , in digital format only, with a major book publisher ( Wiley ), for under eight dollars. media hacks. online social network. social media 101. social media marketing. Episode #282 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Is there a way to ride on the coattails of a major breaking news story for your brand's benefit? How did he do it? Enjoy the conversation.
  • TWIST IMAGE  |  SUNDAY, MARCH 6, 2011
    [Social Media] In Conversation With Seth Godin
    media hacks. online social network. social media 101. social media marketing. Episode #243 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Seth Godin is a national treasure. He's more than a Marketer's Marketer, he is a business thought-leader and change agent. This past week marked a new chapter in Godin's dynamic career. He currently runs Squidoo.com along with The Domino Project. Enjoy the conversation. amazon. bite size edits. blogging. blue sky factory. book oven. businessweek. cast of dads. itunes.
  • MYRLAND MARKETING  |  FRIDAY, APRIL 9, 2010
    [Social Media] Supreme Court Chief Justice John Roberts on Being Memorable
    Home About Services Social Media Speaking-Training LMA Contact Subscribe Myrland Marketing Minutes Strategic Social Media: Making Social Media Make Sense CHIEF JUSTICE JOHN ROBERTS: THEY WON’T REMEMBER by Nancy Myrland on April 9, 2010 ?? It is rare when you and I will have court cases named after us, marketing, business planning or social media applications that carry our names, or buildings that bear our name so that we might be fondly remembered. Last ?night, As Robert A. Roberts, Jr. He is no exception. Digg this! link].
  • WRITTENT BLOG  |  FRIDAY, APRIL 12, 2013
    [Social Media] Secrets of Pinterest, YouTube, Facebook and Guest Posts Revealed!
    'It is essential for a marketer not to get lost in the whirpool of social media channels and creative content marketing ideas. You need to thank those who publish your content, promote your guest posts in social media and be as eye-catching as possible. Check a list of must-do post types that work either for blogs or social media channels! Are there any additional ways of expanding social presence that you would like to stress out? So, how is effective content marketing accomplished according to this week’s tips and news?
  • VIPER CHILL  |  THURSDAY, NOVEMBER 12, 2009
    [Social Media] 24 Things I Do When Launching a New Blog
    You are here: ViperChill » Social Media » 24 Things I Do When Launching a New Blog 24 Things I Do When Launching a New Blog Written by Glen, this post has 108 Comments Launching a new blog is very daunting for some whilst very exciting for others. Not only that, but you can easily setup email subscriptions and insert social bookmarking links directly into your feed. submit to a well known social bookmarking site) just to get it spidered quickly. I’ve just launched my new home, ‘THoTA’, with some social aggregator features. SEO 18.
  • SMALL BUSINESS MAVERICKS  |  FRIDAY, APRIL 5, 2013
    [Social Media] Host A Hangout-On-Air
    And, just like all YouTube videos, you can embed it on your website and share it on all of your social media profiles. 'One of the fascinating things about Google+ that few people are aware of but that is a powerful tool for business is Google+’s Hangouts-on-Air. I’ve written about Google+ Hangouts before. But did you know you can host a Hangout and record it live on YouTube? If you have a YouTube channel, this is a golden opportunity. You can reach all of your YouTube channel subscribers with one live video feed that you can also embed on your own website.
  • SMALL BUSINESS MAVERICKS  |  TUESDAY, DECEMBER 18, 2012
    [Social Media] Effective Online Marketing Requires Time
    Limited social media posting. It’s no secret that the smaller your budget the more time you’re going to have to give your online marketing to work. If you can only afford $200/month in developing your online marketing strategy , then you won’t – you can’t – be as effective as the company that can afford $2,000/month. That doesn’t mean you should give up. Small businesses are at no more a disadvantage online than they’ve ever been at anything else. You have a smaller budget, but that just means you have to get creative.
  • CONVINCE & CONVERT  |  THURSDAY, MAY 29, 2014
    [Social Media] Are You Overlooking the Most Valuable Real-Time Marketing Strategy?
    had the pleasure of speaking on the topic at Social Media Marketing World and as evidenced by the sold out room, it is a hot topic for marketers these days. Many social media practitioners are being forced into RTM tactics by leadership – they saw the success of case studies like Oreo and Arby’s and want a piece of the action. For this reason, social customer service is the most basic form of RTM – we just don’t tend to include service in this bucket. Why not make 2014 the year that your company excelled at social customer service?
  • CONVERSTATIONS  |  FRIDAY, JUNE 17, 2011
    [Social Media] Blogs as a Classroom Tool (Guest Post)
    While much ink has been spilled discussing the dangers of allowing students to use social media and the Net freely, the benefits fostered by these technological leaps mustn't be overlooked. Much has been made of blogs: commercials joke about them, TV shows discuss their power, and traditional media outlets track their every move. by Lindsey Wright. Classroom learning has come a long way since the Internet first entered classrooms around 20 years ago, and even since the first online school presented an alternative to attending traditional classes. Blog Basics . ClassBlogs.us
  • CONVERSTATIONS  |  THURSDAY, AUGUST 7, 2014
    [Social Media] Four Tips to Weather the Ups and Downs of Small Business Ownership
    Related Stories Thinking Outside the Box … Requires a Box Build From Your Base Custom Orders Begin with a Core Framework A Guide to Social Media Etiquette for Business. 'Guest Post from  SocialMonsters. As a small business owner, you know all-too-well that it involves plenty of ups and downs. One week, you will be speaking with a bunch of clients who want to hire you, and the next you will listen to the crickets chirp as you wait for the phone to ring. Sometimes it’s not about making more money, but about spending less. Be proactive about marketing. Consider using an intern.
  • CONVERSTATIONS  |  FRIDAY, JUNE 13, 2014
    [Social Media] SEO for Business: Mix Of Ingredients to Add to The Cauldron
    Social Networks. Facebook hosts an impressive number of members worldwide, enough to gain envy of Google, unleashing its own social site, Google Plus, a couple years ago. While some view link building and social media as golden tickets to online success, the best marketers keep eyes on target markets. 'Written by Alex Miller. Modern SEO has a lot to do with suggestions of experts, some who work for Google. It makes sense to ‘play ball’ according to Google’s rules, the world’s most-dominant search engine. Context Takes King. Contextual Links. Pay-per-Click. Marketin
  • SOCIAL WAYNE  |  TUESDAY, JANUARY 14, 2014
    [Social Media] What is PitchTo and How Can Founders and Investors Use It?
    With PitchTo investors, pitch event judges can easily rate pitches and share the rating via email and or on social media sites. 'Today I’m pleased to announce the public beta release of PitchTo. PitchTo is a dedicated platform for managing and rating founder pitches and provides a way for entrepreneurs to get feedback on their product or pitch. While working with founders on their pitch deck either preparing for demo day or investor meetings I saw an ongoing theme. The other space where PitchTo could be used is judging hackathons, pitch contest or startup weekends.
  • DIVA MARKETING BLOG  |  WEDNESDAY, JANUARY 25, 2012
    [Social Media] Life Without Facebook ~ A View From Gen Y #2
    We're calling it quasi social media reality ! Jessica Robyn : I had a few of my friends talking to me (through phone calls, texts, and of course facebook messages or comments) who could not believe that Jessica, voted biggest facebook stalker junior year, the addict, and social media manager of the Full Body Cast fan page would seriously leave facebook. This is a special interview series on what life is like for  Jessica Robyn Porter , a Gen Y-er, who disabled her 7 year old Facebook Page. Part #1. . By the way, how many friends did you have? Of course not.
  • NET-SAVVY EXECUTIVE  |  THURSDAY, JUNE 16, 2011
    [Social Media] Driving Intelligence and Analytics with Omniscience
    Considering that the circle included social media, analytics, intelligence, geopolitics, and natural disasters—to pick a few—the label wasn't obvious. It started with a simple challenge: if I were to draw a big circle around the things I find interesting enough to follow and declare them to be one thing, how would I label it? To avoid flying completely off into pointless musing, assume that it's relevant professionally. By declaring them to be one thing, though, it soon became clear that the theme was the importance—the value —of knowledge.
  • TWIST IMAGE  |  SUNDAY, DECEMBER 5, 2010
    [Social Media] Make Your Content Rule
    He was instrumental in getting me into Podcasting and along with being a close friend (and a co-host on Media Hacks), he is currently a freelance digital marketing strategist and pushing his new publishing space, Digital Dads. media hacks. online social network. social media 101. social media marketing. Episode #231 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Content Rules is a book whose time has come. It was written by C.C. Chapman and Ann Handley. you already know. Enjoy the conversation.
  • GEOFF LIVINGSTON  |  FRIDAY, AUGUST 17, 2012
    [Social Media] Why I Remain on the Ad Age 150 Blogger Index
    Writing/ social media success is fourth on my totem pole. Two-time Cy Young Award Winner Tim Lincecum is experiencing a horrible 2012 season. made a joke about my Ad Age Power 150 ranking a while back, but when I found out how low my score was last Spring it seriously upset me. used to be a top-ranked blogger! What happened? De-listing became a serious thought for a couple of days. After all, publicly quitting networks and such seems to be the fashionable thing to do amongst bloggers these days. But, in the end I decided to remain listed for a few reasons. Image by SI Golf Group.
  • JEFF ESPOSITO  |  FRIDAY, NOVEMBER 15, 2013
    [Social Media] Freaky Feeezies, Touching Cold and the Princess Bride
    Facebook post of photo showing hand on breast gets school coach fired – this is another example of overreacting and not having a social media policy in place. This is Why People Hate “Social Media Authors” – smart post here from my buddy Doug Haslam on how authors of “social media” books often forget the rules of the platforms they are pimping expertise on. 'It’s been a while, but we’re back! For those of you keeping score at home, my hiatus from blogging was planned. This meant dropping the keyboard and picking up the kids and having fun.
  • SPIN SUCKS  |  FRIDAY, FEBRUARY 10, 2012
    [Social Media] Happy Birthday to Me from Jack Bauer
    Everyone knows I am a bit of a social media “noob” as the pups call it these days.  Today’s guest post is written by Jack Bauer. It’s my birthday and Mr. D thought it would be funny to have Jack Bauer “write” today’s blog post. So, um, here it is. . Hello, my name is Jack Bauer. The rumors are true. love food. Technically, I believe our definitions of “food” may be slightly different, but that’s not why I took time out from my hectic daily schedule to write my first post on Spin Sucks. I do have a Facebook page, and occasionally I’ll post.  She rocks.
  • FEVER BEE  |  MONDAY, DECEMBER 17, 2012
    [Social Media] Segmenting And Contacting Members Of Your Community
    You need to socialize these members into the community without overwhelming them. Remember, that these are newcomers,  your e-mails should be designed to reduce their social fear of participating and provide simple steps they can take to participate.    However, you can provide regular content which highlights things they can read in the community with clear links to share it on social media channels which can bring more people to the community. Specifically, It's good to contact members by e-mail.   0) Visitors. Again, this varies.
  • JEFF ESPOSITO  |  FRIDAY, AUGUST 13, 2010
    [Social Media] Cartoon of the day
    This post was mentioned on Twitter by Social Media Tips, Social Media Insider and JobShoots, JobShoots. Cartoon of the day Offline Spam Recent Tweets Powered By Headway Go To Top Copyright © 2010 Strategic thoughts on using social media and public relations in business from Jeff Esposito This work by Jeff Esposito is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 3.0 Home About Archives Press Clips Spark Advisors Suggested Reading Cartoon of the day Written on August 13, 2010 by Espo in Cartoon of the Day Enjoy this post?
  • SOCIALNOMICS  |  MONDAY, MARCH 11, 2013
    [Social Media] Content Marketing: The right platform to sell product
    With the advent of online media, those in the business have found a new medium for marketing. Promoting content through social media. One of these is social media websites. Adhering to quality is the key to success while promoting content through social media. Content marketing is a powerful tool for the marketers. Content marketing enables one to reach the niche audience in an organized way and identify with them, thus increasing the sales. Creating guidelines for content promotion. Content marketing enables one to increase the customer base.
  • SOCIALNOMICS  |  MONDAY, SEPTEMBER 16, 2013
    [Social Media] We Should be Teaching Students How to Blog
    'Social media is the ultimate equalizer. Just because students grew up as ‘digital natives’ doesn’t mean they know how to navigate social media or blogging like an expert. Watch 3 different movies set on a college campus and write about the way the media depicts the college experience. It flattens hierarchy and empowers those with big ideas and hustle to get their message out to the masses. Young people today have an incredible opportunity that is the envy of many big thinkers that came before them. They can blog. Lesson #3: Make it real.
  • ENGAGE  |  MONDAY, AUGUST 27, 2012
    [Social Media] 5 Things I Learned About Journalism (That They Don’t Teach You in School)
    Professional journalism is dying, slowly replaced by Joe Schmoe and his fantastic Blog of Random Thoughts – and no one really knows what to do with social media. But during my internship at TMG, I’ve had the opportunity to see some excellent media innovators at work and learn about the real state of the industry. Media is a very positive industry because it’s symbiotic. Social media does work, and it’s not just random. It’s all about give and take, and emphasis on “social.” Journalism schools are scary places nowadays. Image: j.o.h.n
  • PROACTIVE REPORT  |  THURSDAY, JANUARY 12, 2012
    [Social Media] PRSA’s New PR Definition – 3 possibles
    Not sure PRSA’s “fill in the blanks” crowd-sourcing approach will yield the type of definition that truly reflects the enhanced role of PR in the era of social media. There is no doubt that we have new media and new tools.  The media has been dramatically impacted by the online world.  But do the Internet and social media change the basics of what we do in PR, or do they just enhance the way we do it  – and give us more options so we can do it better? Many applauded the crowd sourcing approach, but there were also detractors. Phil Gomes.
  • CONVERSTATIONS  |  MONDAY, FEBRUARY 3, 2014
    [Social Media] Always Good to Have on Hand
    Perhaps there are some social media tools like that. 'On occasion, one of us likes to have a bowl of cereal. Not often, but it’s always good to have on hand for a snack or to calm down a stomach. My wife likes hers with a bit of almond milk (and blueberries when we have some). like mine dry and snack on it like chips. It’s rare that we eat cereal – but it’s always on hand. cupboard away and seconds to start. Maybe it’s been awhile since you’ve uploaded a YouTube video. Or pinned an image to Pinterest. Image of Shreddies from Wikipedia.
  • ARI HERZOG  |  FRIDAY, DECEMBER 28, 2012
    [Social Media] Facebook LinkedIn Twitter in 2013
    Of the three largest social networking sites in the United States, I plan to use Facebook the most, LinkedIn the second-most, and Twitter the least. will continue to seek out new connections who are strategically aligned with my interests and passions in social media marketing, open government, and social change. When he's not blogging, Ari helps brands improve their digital media marketing. That is the order of my priorities in 2013. Facebook in 2013. want to learn my friends’ latest news and chit chat. rarely talk about government stuff on my profile.
  • ARI HERZOG  |  TUESDAY, JULY 26, 2011
    [Social Media] How Tools Measure Your Internet Life
    Thanks to your participation in the comments, your choosing to link here from blogs and social networking channels, and web standard compliance in numerous areas, this site is ranked in the top 1% of those 1.2 Not too shabby, considering the majority of the top 100 include Northwest Airlines, CBS News, Skype, The Wall Street Journal, and other for-profit industry leaders and media conglomerates. Social Mention is the odd duck that caters to all. Related articles you may enjoy: Do We Celebrate the Wrong Social Media Tools? Look at a Heardable report extract.
  • PUZZLE MARKETER  |  MONDAY, DECEMBER 26, 2011
    [Social Media] Build a Blog in 1 Day (or Less) – Step-by-Step Guide
    Add your social media icons and some special images around signing up for RSS or email alerts. I have been admiring professional authors, speakers, consultants, and bloggers for some time now. They all seem to be able to position their company, products, and personal brands successfully. kept asking myself if there was something that they had in common or was their something special about them. came to the realization that their commonality is sharing. They all promoted their brands by sharing some of their expertise. For free. They share just enough. You can always upgrade later.
  • GEOFF LIVINGSTON  |  WEDNESDAY, DECEMBER 1, 2010
    [Social Media] The Zoetica Salon and the Business of Free
    The Zoetica Salon meets a nonprofit marketplace need for basic peer-to-peer conversations about social media adoption. The primary differentiators of the Zoetica Salon is Beth Kanter and her significant experience in the space, and that it is completely free of charge, and hosted on a common easily accessible social network — Facebook — that doesn’t require a new log-in identity ( see press release here ). Tags: Pop Philosophy Zoetica Chris Anderson free Nedra Weinreich NetSquared nonprofits NTEN Salon social media What Free Costs.
  • SOCIALNOMICS  |  MONDAY, MARCH 10, 2014
    [Social Media] FREE BOOK: Get Your Copy of What Happens in Vegas Stays on YouTube
    Think about it, the more of your friends and followers that read this, the less obnoxious posts you might see on social media! 'Erik Qualman’s new book is What Happens in Vegas Stays on YouTube and is an excellent resource on producing and protecting your digital reputation. Today through Wednesday (3/10-12) you can get a free copy on Amazon. See below on instructions for reading it on any device. Link to download your free copy:   [link]. How to read a Kindle book on any device:   [link] gp/feature.html?docId= docId= 1000493771. Are you on Twitter?
  • TWIST IMAGE  |  SATURDAY, JANUARY 15, 2011
    [Social Media] Ten Years Of Wikipedia
    As a professional businessperson, the spirit of Social Media and platforms like Wikipedia runs counterintuitive to the rules of business. If you are at all curious about the wisdom Wikipedia or if you are still grappling with Social Media and mass collaboration, please stop everything and read this article: The Charms of Wikipedia. social media. Wikipedia is ten years old today. love Wikipedia. don't care that the online encyclopedia is wrong sometimes. love the concept. and do so in an open, transparent and collaborative fashion. and it's no easy feat.
  • ALMOST SAVVY  |  THURSDAY, MARCH 25, 2010
    [Social Media] Yet Another SXSW Post (And, No, I Don't Know If You Should Go Next.
    Home About Testimonials Events Services Webinars Twitter Getting Started on Twitter Webinar Twitter Webinar: Tools and Tips (Intermediate Level) LinkedIn LinkedIn 1 – Getting Started LinkedIn 2 – Building and Leveraging Your Network Ask Calendar Contact Blogging Branding Business Career Facebook LinkedIn Networking Social Media Tips Twitter Lijit Search Yet Another SXSW Post (And, No, I Don’t Know If You Should Go Next Year) Posted by Irene Koehler in Business , Networking on March 25, 2010 | 2 responses I wasn’t going to write about  SXSW (South by Southwest). After
  • WRITTENT BLOG  |  THURSDAY, JULY 3, 2014
    [Social Media] 9 Sure-Fire Copywriting Formulas to Grow Your Audience
    This formula is about as simple as it gets, and is especially effective when applied to content you intend to share on social media. 'Copywriting is equal parts art and science, and just like any science if you want a specific outcome it helps to know the formula. While there are a number of both battle-tested and brand spanking new  copywriting tips and formulas in existence, there are a handful that translate especially well to forms of content outside of advertising and sales. The formula goes like this: Problem. This is where you put the issue on the table. Example: Features.
  • SIMON MAINWARING  |  WEDNESDAY, AUGUST 8, 2012
    [Social Media] Ben Bernacke on the need for a new measure of social well-being
    Citizens and consumers, armed with social media, can only do so much against selfish corporate behavior when the underlying beliefs remain unchanged. In a commencement address two years ago titled “The Economics of Happiness,” I spoke about the concepts of happiness and life satisfaction from the perspective of economics and other social science research. An extraordinary thing happened this week. Ben Bernacke, the Federal Reserve Chairman made a compelling case for the quality of life we live over the quantity of life we consume.
  • CONVINCE & CONVERT  |  SUNDAY, DECEMBER 26, 2010
    [Social Media] Blogging Success Summit – 23 Tips From Blogging Top Dogs
    Social media execs from McDonald’s, Procter & Gamble, Cisco, Southwest Airlines, Sony, and Hubspot. This is the same crew that programmed the uber-successful Social Media Success Summit and Facebook Success Summit, so I can guarantee that the training quality will be very high. What Rex Ryan Taught Me About Social Media. Help Me Connect the Social Media Economy. Top 25 Social Media Keyword Search Tools (StayOnSearch). And for a short time, you can save 50% on registration at [link]. Darren Rowse of Problogger.
  • WEB METRICS GURU  |  FRIDAY, AUGUST 26, 2011
    [Social Media] AllAnalytics.Com Chat 3PM EST Friday-August 26th, 2011
    If anyone has the time, and I hope a lot of you do, join me at 3PM EST at AllAnalytics.com for a chat on Social Media Analytics. In a very small interchange – it may be possible to capture everything (around a event – esp if your set up to capture it before hand) but for most of what people will using social Analytics for – the conversations (or whatever you want to call the interactions of the vast numbers of people on the web, offering their opinions) is simply to hard, perhaps, impossible to fully capture – like you capture all your Web Analytics data.
  • CREATIVE RAMBLINGS  |  MONDAY, NOVEMBER 12, 2012
    [Social Media] 5 great articles you may have missed (November 5-11, 2012)
    Here is a roundup of my favorite articles for November 5-11, 2012: Ted Rubin of Collective Bias on Why Social Media Was Made For Women ~via NEXT for Women (Ted Rubin – Straight Talk) Content is the Queen, Context is King by Jens Berget (Sly Marketing) The Secret to Content Marketing You Already Know… by Tom [.] 5 great articles you may have missed (November 5-11, 2012) was written by Cendrine Marrouat for her social media blog, Creative Ramblings. Scoopit best articles of the week
  • ADAM SHERK  |  FRIDAY, MARCH 12, 2010
    [Social Media] Video Interview: Rupert Murdoch He Don't Like Search So Much
    Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Video Interview: Rupert Murdoch Doesn’t Like Search So Much by Adam Sherk on March 12, 2010 News Corp. Chairman Rupert Murdoch was on Fox Business yesterday talking about the business model for media content on the Internet. And we just need to…it’s not a question of old media vs. new media or anything like that. We’re a new media company in many many ways, look at Avatar, that’s new media.&# It gives them their raw material for nothing.
  • BLUE FOCUS MARKETING  |  SUNDAY, FEBRUARY 16, 2014
    [Social Media] [VIDEO] IBMer @AndrewGrill talks @SocialEmployee w/ @CKBurgess #SocBiz #IBMConnect #IBM
    Through everything they do, the company’s many brand ambassadors demonstrate why we considered IBM to be a must-have when we were writing our Amazon best-selling book, The Social Employee (McGraw-Hill, 2013). To get a sense of the scope and activity found every day at the conference, I recommend checking out this blog post by Andrew Grill (@ AndrewGrill ), Global Partner, Social Business at IBM. Social Employee Chat With Andrew Grill. See what others are saying about The Social Employee and order your copy today! Please check out @SocialEmployee media buzz!
  • TWIST IMAGE  |  TUESDAY, DECEMBER 20, 2011
    [Social Media] Where The Consumers Are
    Consumers are not just people who see media and advertising. Social Media is over a decade old. media. social media. advertising brand businessbook collegedistrict community connectivity consumer digitalmarketing disruption emailmarketing entrepreneur forbes jaredloftus louisianastateuniversity media mobile onlinechannel onlinefootballmerchandisecompany onlineratings onlinereviews retail searchenginemarketing socialmedia technology touch utility websiteWhile the product line was (somewhat) unique, something was bothering me. The Web is not a fad.
  • TRADESMEN INSIGHTS  |  TUESDAY, AUGUST 24, 2010
    [Social Media] Reps vs. Factory Direct: The Debate Continues…
    How Do You Measure Social Media Success? 50 Power Twitter Tips to Help B-to-B Marketers Twitter: Steps to Insure Success Adding Social Icons Helps Drive E-mail Marketing Campaigns Whats Your Company Value Proposition? Reach Tradesmen Using a Social Media Map STAFDA Convention-Phoenix Category Cloud Marketing Tips Marketing Tools Marketing Trends Social Marketing Traditional Marketing Twitter Uncategorized Theme Contempt by Vault9. asked Bill Via, President of CSV Marketing , a leading independent rep firm for his thoughts. As an independent rep.
  • THE WAY OF THE WEB  |  THURSDAY, APRIL 18, 2013
    [Social Media] Content Marketing
    We were founded by someone who has spent more than 10 years creating written content for a number of the biggest media sites in the UK, before moving into marketing (Social Media and SEO), and producing that same quality of content for a range of businesses. 'Content Marketing is on the lips of every marketing agency at the moment. Given how many messages compete for your attention every day, it’s not surprising that more and more companies have realised they should be creating brilliant, amazing and compelling material if they want to have any impact. Creative Ideas.
  • SOCIALFISH  |  FRIDAY, APRIL 27, 2012
    [Social Media] Fails, the Center of the Universe, Automating, and Tracking Traffic from Social: 6 MUST READ Posts This Week
    Standardizing The Social Business Hashtag (Michael Brito) – a nice reminder – when’s the last time you analyzed your industry hashtags to see which one is rising to the top ? When it comes to social business, there are few hashtags that I see being shared consistently, all of which I have been following for a while now: #socbiz. How to Measure Social Media Traffic on Your Website with Google Analytics (Video)  (John Haydon) – this is so awesome I’m just going to embed it right here for you. socialbiz. socialbusiness. ASAE, WSAE, CMA.
  • DIVA MARKETING BLOG  |  THURSDAY, DECEMBER 10, 2009
    [Social Media] Stories From Smaller Nonprofits: Georgia Canines for Independence
    "  Also the nonprofits that are using social media have agreed to share t heir strategies. My animals provided a support system of unconditional love, which helped the family deal with the physical, emotional, and social effects of epilepsy. Assistance dogs also increase self-esteem and social interactions and decrease stress and loneliness. Social Media GCI is has a donation page on Facebook, several videos on YouTube that demonstrate how these amazing dogs help their people in daily living, a MySpace page and of course Twitter. MySpace.
  • JEFF KORHAN  |  THURSDAY, OCTOBER 7, 2010
    [Social Media] Facebook Applications Dashboard - Jeff Korhan
    Jeff Korhan - New Media and Small Business Marketing Home About Me Working With Me Speaking Favorites Trends Subscribe « How to Back-Up Your Facebook Information | Main | Facebook Groups Simplified » October 07, 2010 Facebook Applications Dashboard As promised, today I'll explore the Facebook Applications Dashboard - the 2nd of the three new features that Facebook yesterday. One of the reasons Facebook is the dominant social network today is they were the first to freely open their platform to developers - with very few restrictions too.  Hold that thought.
  • WEB METRICS GURU  |  THURSDAY, APRIL 28, 2011
    [Social Media] Radian6 Summary Platform and other Radian6 Improvements recently released
    I think this idea has a lot of merit and, with a slight addition of that feature, pretty much does most of the work of a competitive analysis for Social Media.  By the way – Radian6 just released at free ebook on training your company for Social Media – take a look. You access the platform by logging into  with your normal Radian6 login and password (except, as I mentioned, with Influence accounts, where the option of doing so is not yet available). Of course, the results will only be as good as the keyword groupings provided in the profile setup.
  • TWIST IMAGE  |  THURSDAY, MAY 1, 2014
    [Social Media] Exciting News About Twist Image. And The Future
    From putting messages in front of people to connecting in a more real and tangible way using social media. social media. 'When Twist Image first started in 2000, there was a vision. We wanted to create a marketing agency that was reflective of the modern times. Our desire was - and has always been - to work with big brands, solving complicated business challenges and helping them to thrive in the ever-changing digital landscape. So much has changed in the past fourteen years. We have gone from static websites to mobile applications. From keyboards to glass. amazon.
  • LOUIS GRAY  |  FRIDAY, AUGUST 5, 2011
    [Social Media] Worshiping False Business Gods, Finding the Right Metrics
    Social Media And don't get me started on counting Twitter followers and Facebook likes. given that social media is so new to some people, they really don't know how to measure success, but I would say it always comes back to the company's bottom line and finding real revenue users. Web Statistics Can be Addictive. But Are They Really Your Business? Many employees at businesses are focusing on the wrong metrics and keeping themselves busy on tasks that don't help the bottom line - often for reasons like inertia, or because of bad instruction from a superior. Users?
  • ARI HERZOG  |  TUESDAY, FEBRUARY 18, 2014
    [Social Media] Facebook Followers: Profiles vs Pages
    There is no silver bullet strategy when it comes to social media, and sometimes less can be more.” Media Facebook 'With over 39,000 fans today, Jon Loomer struggled to create a Facebook page. It was the winter of 2011 when Jon understood the value of a page but didn’t think his consulting business needed its own. He had a personal profile and encouraged his would-be fans to follow that profile and interact on public-facing wall posts. Facebook explains following : “When you follow someone, you see their posts in your news feed. didn’t.
  • BRASS TACK THINKING  |  MONDAY, AUGUST 9, 2010
    [Social Media] Why I Blew Off My Blog
    I'm somewhat new to the social media world, and stumbled upon your blog. The good news about you taking a week off is that – like social media & email marketing, nobody died as a result. like to think of myself as 'not-hardcore' like some social media oriented people. I've down an almost complete Social Media Sabbatical in the past and it's great! Sure, my job is based there. I’m writing a book that will depend, in large part, upon my digital footprint in order to be successful. get all that. Way to go.
  • DIVA MARKETING BLOG  |  MONDAY, JANUARY 17, 2011
    [Social Media] On Being A "Pro Blogger" -- Interview With Jane Genova
    When Nick Denton sold Gawker Media for oodles of $$ the race was on for the next Blog Network. Will you please tell us a little about your blogging and social media background? In addition, I've worked as a paid blogger in diverse settings ranging from ghostwriting content on attorney blogs to producing bylined content for brandname players in social media. . Toby ~ Diva Marketing : There are several opportunities to make money from social media and blogging, from sponsorships and ads on your site to being paid to produce content for other blogs.
  • SOSHABLE  |  MONDAY, JULY 15, 2013
    [Social Media] Instagram Makes Sharing Easier
    There has always been a problem with the social network though, it’s been difficult to share the pictures and videos you take. Instagram has been listening to the complaints, and now they’ve made it easier to share your  business’s social media. 'Instagram is a great way to take interesting pictures for your business, and we’ve covered it’s usefulness before. That utility has only grown in recent weeks with the introduction of short videos to the app. Now, you can take pictures and videos and apply stylish filters all within the same program.
  • ENGAGE  |  WEDNESDAY, MARCH 27, 2013
    [Social Media] As Traditional Media Shuts Its Doors, Content Marketing Is Having an Open House
    The shifting tides of the digital revolution are causing tsunamis in traditional media. Discussions around paid vs. non-paid writers sparked fierce debate among media professionals and now the Washington Post’s decision to charge readers for access to its website has reignited the discussion around a choice many traditional media outlets are weighing: To paywall or not to paywall. But he also emphasizes that quality media requires real investment. But what if brands decide to cut the middleman out and build a media platform of their own? Be helpful.
  • TRADESMEN INSIGHTS  |  TUESDAY, MARCH 26, 2013
    [Social Media] B-to-B: Quality Lead Nurturing Leads to 70% More Sales
    How are you Moving Social Media Leads Into Your Sales Funnel? In the B-to-B market where sales cycles can be much longer and complex to several factors, many leads are given up on if they aren’t ready to buy when your salesmen call. We need to focus on quality not quantity of leads. According to the Albertson Performance Group quality nurturing will lead to 70% more sales than no nurturing. Nurturing keeps you top of mind, builds credibility, solves prospect’s problems and positions you as an expert. Illustration from the Albertson Performance Group.
  • ALMOST SAVVY  |  FRIDAY, OCTOBER 31, 2008
    [Social Media] Blogging Between Hot Flashes
    Home About Testimonials Events Services Webinars Twitter Getting Started on Twitter Webinar Twitter Webinar: Tools and Tips (Intermediate Level) LinkedIn LinkedIn 1 – Getting Started LinkedIn 2 – Building and Leveraging Your Network Ask Calendar Contact Blogging Branding Business Career Facebook LinkedIn Networking Social Media Tips Twitter Lijit Search Blogging Between Hot Flashes Posted by Irene Koehler in Blogging , Social Media on November 1, 2008 | 22 responses We’re all different. Different experiences, different perspectives. You bet.
  • ALMOST SAVVY  |  FRIDAY, OCTOBER 31, 2008
    [Social Media] Blogging Between Hot Flashes
    Home About Testimonials Events Services Webinars Twitter Getting Started on Twitter Webinar Twitter Webinar: Tools and Tips (Intermediate Level) LinkedIn LinkedIn 1 – Getting Started LinkedIn 2 – Building and Leveraging Your Network Ask Calendar Contact Blogging Branding Business Career Facebook LinkedIn Networking Social Media Tips Twitter Lijit Search Blogging Between Hot Flashes Posted by Irene Koehler in Blogging , Social Media on November 1, 2008 | 22 responses We’re all different. Different experiences, different perspectives. You bet.
  • FEVER BEE  |  THURSDAY, SEPTEMBER 29, 2011
    [Social Media] Turning Your Offline Meet-Up Into A Strong Community
    A few weeks ago, I spoke at the London Social Media group. Its leader, Jorgen Sundberg, asked what should a meet-up group be doing to develop a community? The answer is to embrace proven community building techniques. d highly recommend the following: 1) Build relationships. The organizer (and volunteers) must spend a lot of time building relationships with people that attend. Too many seem happy to let people drift in and out whilst they talk to their buddies. Meet and greet people at the door. Ask them questions, make them feel happy to be there. See point 2. 3) Name tags.
  • IMAGINE YOUR REALITY  |  TUESDAY, OCTOBER 8, 2013
    [Social Media] Technology isn’t what drives your business forward
    There’s a myth that if you have the latest cutting edge technology, the latest social media, SEO, etc, you’re ahead of the curve, but in my own experience technology is a tool. 'In the Book Good to Great , the author explores what makes businesses great. One of the points he makes is that technology doesn’t drive business forward. couldn’t agree more with him. It may help your business grow, but it is not the root cause of your growth and when you treat technology in that way you’ve fallen away from understanding what really drives your business.
  • IMAGINE YOUR REALITY  |  WEDNESDAY, AUGUST 22, 2012
    [Social Media] Business culture and buy in
    It is present in your blog posts, your social media updates, and e-mail newsletters. When I work with business owners on the culture of their business, one of the discussions we have is about buy in, specifically how they, their employees (if they have any) and customers buy into the business culture and the values that the business represents. business culture is invisible in the sense that you can’t point to it. But it is visible in the behaviors of the people in the business and even in the customers who interact with the business.
  • IMAGINE YOUR REALITY  |  WEDNESDAY, JANUARY 4, 2012
    [Social Media] Being a Holistic Business Coach
    But I realized that if anyone really wants to find out about what I’ve written all they really need to do is Google me and they’ll figure out pretty quick that I’m not just a business coach or a social media consultant. 2012 has started and my goal for this year is to rebrand my business so that people know me as a holistic business coach. But what does that really mean? To me, it means embracing all of my skills and applying them to helping my clients, but it also involves looking at the whole picture, not just for them, but also for me.
  • TRADESMEN INSIGHTS  |  TUESDAY, JULY 27, 2010
    [Social Media] Podcast: What are STAFDA Distributors Doing to Weather This Downturn?
    How Do You Measure Social Media Success? 50 Power Twitter Tips to Help B-to-B Marketers Twitter: Steps to Insure Success Adding Social Icons Helps Drive E-mail Marketing Campaigns Whats Your Company Value Proposition? Reach Tradesmen Using a Social Media Map STAFDA Convention-Phoenix Category Cloud Marketing Tips Marketing Tools Marketing Trends Social Marketing Traditional Marketing Twitter Uncategorized Theme Contempt by Vault9. Tom shares his thoughts here. You can follow any responses to this entry through the RSS 2.0 take my survey [link].
  • FIREBELLY  |  THURSDAY, MAY 26, 2011
    [Social Media] Firebelly at AF Expo
    AF Expo , presented by AllFacebook , is an inside look at Facebook innovations and technology issues jointly impacting marketers and social developers. Chad Richards – Director of Social Marketing, Firebelly Marketing. Michael Jaindl – Chief Client Officer, Buddy Media. Ekaterina Walter – Social Media Strategist, Intel Corporation. Packed with case studies and real-world perspectives, AF Expo offers attendees insights into Facebook marketing and development, as well as a sneak peek at the latest Facebook data, demographics and design issues.
  • ENGAGE  |  FRIDAY, AUGUST 12, 2011
    [Social Media] Is Your Content Worth Stealing?
    Creating content worthy of being stolen will provide a great value to your readers – but it will also build you inbound links, gain you social media mentions, and increase brand awareness for those who do give credit where credit is due. I hope you steal this blog post. There won’t be an alarm that goes off. The Feds won’t come to get you, and no one will probably ever know that you did. It’s not a trick, it’s not a trap, and it’s not a lure. actually want you to. Because that means I’ve done my job. In other words, content they can steal. Your content should provide this.
  • SOSHABLE  |  MONDAY, NOVEMBER 11, 2013
    [Social Media] Personal Online Reputation Just Got Easier Thanks to Google
    Here’s how to push the bad results down and boost your own positive results: Fill Out Social Media Profiles : Make sure all of your social media public profiles look professional and show the person you want others to see. Fill in all available fields for each profile and set up something with as many social media channels as you can. Use LinkedIn : LinkedIn is there for professional networking and creating a professional profile in a social way. Luckily for many people, Google solved the problem for them recently. You Were Arrested for What?
  • BLUE FOCUS MARKETING  |  TUESDAY, JUNE 17, 2014
    [Social Media] [VIDEO] Watch @MNBurgess Discuss “The Rise of the Social Employee” at @tedxnavesink @TEDx @SocialEmployee #SocBiz
    My talk, titled “ The Rise of the Social Employee ,” covered themes established in our Amazon best-seller The Social Employee (McGraw-Hill, 2013)—specifically, why the @SocialEmployee revolution is creating a new path to authentic connection that will lead organizations into a new age. Below are recent endorsements for The Social Employee (McGraw-Hill, August 2013) by Tom Peters and David Aaker on their social networks, but if you want to see more of their endorsements click here. See what others are saying about The Social Employee and order your copy today!
  • SOSHABLE  |  MONDAY, JANUARY 10, 2011
    [Social Media] Klout Scores! How They Influenced Their Way to $8.5 Million in Funding
    There have been many attempts to index and rank social media account power, particularly in Twitter. Just as PageRank (overdue as it is for an update) is the standard for understanding a website’s importance, so too can Klout become the social influence indicator. Classifications from “Explorer&# to “Celebrity&# give Klout and the people who use it a way to tie a social media personality in with the rankings. The word of one person will have more or less exposure and engagement than the word of another on social media.
  • KIKOLANI  |  FRIDAY, JANUARY 29, 2010
    [Social Media] Fetching Friday – Resources Mashup, Best Week Ever & Timelapse
    Social Media. Monday I attended the Social Media AZ event in Tempe and learned a lot of valuable information on blogging, social media, and SEO thanks to a great selection of speakers. Wednesday, I woke up to a comment from Fred von Graf , founder of SMAZ, that I won a trip to Mexico for a tweet contest on the Worst Social Media Fail of 2009, which I believe is businesses who use social media as a one way advertising platform instead of two way conversation between them and their community. The Resources Mashup. Blogging.
  • GREG VERDINO  |  THURSDAY, MARCH 5, 2009
    [Social Media] Blurb & Steve Hall to bring the dead to life
    Greg Verdino Marketing, Media, Technology & Trends Home About Me Book Me to Speak microMARKETING Journal On Twitter On Flickr Personal Blog Verdino Bytes My Company « Microsoft shows us 2019 in under two minutes | Main | Obamas marketing man spits the truth » Blurb & Steve Hall to bring the dead to life It's an age old ad agency gripe -- you pull all-nighters and sweat blood to come up with that one killer idea.  Pre-Order from AMAZON Pre-Order from BARNES & NOBLE Pre-Order from BORDERS Downoad My eBook Download my FREE marketing and social media eBook.
  • GEOFF LIVINGSTON  |  WEDNESDAY, OCTOBER 26, 2011
    [Social Media] The Red Ocean Strategy of Miming Top Bloggers
    It is usually followed by a long tail of similar voices that compete on many common aspects — types of content (text), topic (for example, social media marketing), customer (marketing managers), format (blog), and delivery (reader or social networks). With estabished loyal readers and word of mouth mechanisms in place (social network followings and RSS subscriber bases), top bloggers are almost impossible to unseat. For example, there are many bloggers who comment on marketing, business and social media. Image by hueystar. And they should.
  • KIKOLANI  |  FRIDAY, JUNE 21, 2013
    [Social Media] Fetching Friday – 21 Marketing Links for June 21st
    'This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. Social Media / Social Networking. Reasons Your Facebook Page is a Hot Mess – Facebook boasts the largest user base of any social network, so if your business doesn’t have a solid Facebook presence, you’re simply missing lead generation opportunities. Learn how to get your Facebook page back on track for success from Marketo’s social media manager, Jason Miller. See how.
  • PUSHING SOCIAL  |  MONDAY, SEPTEMBER 13, 2010
    [Social Media] My Favorite #BlogChat Infographic
    Home About Pushing Social #FF Gratitude Journal 4 My Tweeps Archives Contact Subscribe Pushing Social My Favorite #BlogChat Infographic by Stanford on September 13, 2010 Spread it! My recent post NEWS OF THE MOMENT Reply carfocus September 14, 2010 at 8:15 am terms like blog, blogging, blogs, bloggers, blogger and posts should all be grouped under a single term to show the impact that blogging is having in this new media age. A few moments ago, I came across a nifty site that turns text files into Infographics. Here’s what I got. Super cool.  What do you see? You too!
  • SOSHABLE  |  MONDAY, MARCH 10, 2008
    [Social Media] Hybrids: The Potential Web 3.0
    Some are leaning towards social media mixed with social networking. Most of the social media sites have tried to head in this direction to some extent. Most notably, the Digg changes a few months ago have turned from an attempt to socialize social media (with shouts and other features) into an unfair way to game the system. Social networking sites have each tried to crossover to other mediums. Social Hybrid. The first wave of social sites, even the juggernauts like the ones mentioned above, all have glaring holes in them.
  • WRITTENT BLOG  |  WEDNESDAY, JANUARY 8, 2014
    [Social Media] 7 Blogging Secrets Even Experts Will Be Surprised to Know
    '23% of the hours Americans spend online are dedicated to reading blogs and cruising social media networks. Great blog titles can be the difference between being ignored by your potential customers and earning viral levels of social sharing. Respectfully publicizing your work on major social media networks and with the help of a guest blogging strategy can help you build a dedicated audience of fans and followers. Blogs have gone from an obscure tool to a major highway for exchanging information, education, and influencing purchase decisions.
  • JUSTIN LEVY  |  MONDAY, AUGUST 17, 2009
    [Social Media] Why You Should Buy Trust Agents
    Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Why You Should Buy Trust Agents Written on August 17, 2009 by Justin Levy in books , business , chrisbrogan , marketing , social media , trustagents 4 Comments - Leave a comment! Success is so deserved to Chris as he has time and time again put all of us first by spending countless hours teaching social media with I am sure some resistance at first. If youre new here or just an old friend, Id love it if you subscribed via RSS feed. video.
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