SOCIALFISH | SATURDAY, FEBRUARY 1, 2014
[Social Media] Crazy Fundraising Events To Raise Money For Charity
———— Coming to the conclusion that there is a little too much doom and gloom in the media these days, I decided to override the sinking feeling and go on the hunt for the feel good factor. Related Posts 5 Rules for Your Social Voice During A Crisis Engaging Through YouTube – Charity Inspiration Multichannel Marketing For Nonprofits 3 Facts About Fundraising on Social Media It’s that time of year again- the DoGooder Awards are back! 'Periodically, we like to give the floor to an association or nonprofit who requests it. Did I succeed?
TWIST IMAGE | WEDNESDAY, NOVEMBER 23, 2011
[Social Media] The Mobile Imperative
often lament this moment in time as being one where us Marketers are trapped in media purgatory. If you think that most brands still struggle with the Web, e-commerce and Social Media, I'm proud to state that I think mobile - and how it will connect us - will make everything else look like a joke. media channel. media purgatory. social media. There's a sad truth about mobile, but I don't want to hear it. Making things even more complex are the telco companies who are still charging confusing fee structures for mobile data. It's not heaven. brand.
SMALL BUSINESS MAVERICKS | TUESDAY, MAY 29, 2012
[Social Media] Would An Online Presence Save Your Business?
Spend some time promoting your website both offline and through the online social media channels, and you’ll be surprised at the response. There’s been a rather large contraction of the retail sector around the country, in fact, around the world. At the same time, there has been a huge explosion in online buying by consumers. Many offline businesses blame their demise on this increase in online buying, however, those same businesses have not created any online presence themselves. Book shops are a great example. The unfortunate part of this problem is money.
TWIST IMAGE | THURSDAY, JUNE 2, 2011
[Social Media] Uncoupling Everything
AOL was picked up by Time Warner in 2000 because it was seen as the next generation of destination media. As Social Media gained traction, it seemed like MySpace and Facebook were just the next generation (or next iteration) of the portal - with the big difference being that it wasn't about the edited content but rather about the connections that individuals have to one another. We (digital media folks) got very excited a while back about the " share this " button. mass media. media. social media. Yahoo! as we know it. for now.
TWIST IMAGE | THURSDAY, APRIL 21, 2011
[Social Media] What Do You Call This Thing?
Social Media? So, if a brand is "online" and doing great things with "Social Media" they could very well have zero mobile presence and nothing useful happening on tablets. social media. I'm at a loss for words. Years ago, my business partners and I at Twist Image decided to define the work we do as "Digital Marketing." " The thought was, so long as a brand is leveraging technology to either develop or deploy their marketing (or both), this would be our blank canvass. our playground. the space we played in. Online? The Web?
SOCIAL MEDIA CITIZENS | WEDNESDAY, JUNE 15, 2011
[Social Media] Nearby Digital Announced First Winner of “Most Liked Business In” Project
It is the first of its kind location focused social media project concentrated on rating the most liked businesses in certain location with the help of Facebook Likes. Nearby Digital team is very happy to announce the first winner of “The Most Liked Business In – Shoredich” competition. It is Andrew White from FundApps , the company which aims to provide the new generation Financial Services software. We think Andrew should be not less excited as we decided to create a customized Facebook business page for his company (worth around £500). The future of The Most Liked In project.
FRESHNETWORKS | MONDAY, FEBRUARY 2, 2009
[Social Media] Insight from online communities: 6. Photo activities
We are going to stay with this area today but look at how you can maximise the insight benefits you get from photos (and indeed from other media) by running specific photo-based activities, by encouraging comments, ratings and responses to photos. online communities Uploading and downloading customer communities Social network FreshNetworks Online research communities On the Web qualitative market research Insight from online communities community management online market research tripadvisor innovation market research Tag Matt Rhodes Hotel Brand Online communities
CHARLENE LI | TUESDAY, MAY 8, 2012
[Social Media] Beyond the IPO: Ten Implications of a Public Facebook
In a media frenzy in which anything (such as, for example, wearing a hoodie on a road show) can spark a news cycle, it’s to be expected that Mark Zuckerberg would have kept the lowest possible profile during Facebook’s quiet period. Facebook is, after all, a media company, and while it has other sources of income through partnerships, brand dollars are what will ultimately make not only the IPO, but the company itself, succeed or fail. With close to a billion users, Facebook is the biggest media company that’s ever existed, in any medium, ever. Leadership.
CONVINCE & CONVERT | SUNDAY, JULY 14, 2013
[Social Media] How Not to Win Any Marketing Awards Ever
Jay Baer is a hype-free social media and content strategist & speaker, and author of Youtility: Why Smart Marketing is About Help not Hype. Jay is the founder of [link] and host of the Social Pros podcast. How Not to Win Any Marketing Awards Ever is a post from: Convince and Convert: Social Media Strategy and Content Marketing Strategy. Digital Agency Toolkit Digital Media PR 2.0 'image from BigStock.com. Lately, I’ve been asked to judge quite a few marketing awards competitions. Look, I get it. have seen some god-awful entries. Just stop it.
CONVINCE & CONVERT | WEDNESDAY, JULY 10, 2013
[Social Media] Should You Care About Instagram Video?
Jay Baer is a hype-free social media and content strategist & speaker, and author of Youtility: Why Smart Marketing is About Help not Hype. Jay is the founder of [link] and host of the Social Pros podcast. is a post from: Convince and Convert: Social Media Strategy and Content Marketing Strategy. 'In this edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about Instagram video, and whether we should care as marketers. Are We Asking the Wrong Question? This is not the case. Youtube and Vimeo (and Wistia) co-exist. >>Books.
BLUE FOCUS MARKETING | MONDAY, APRIL 28, 2014
[Social Media] @BlueFocus to Discuss @SocialEmployee on “Thought Grenades” Podcast w/ @RobertHThompson on May 12
The podcast, set to broadcast on Monday, May 12 at 10 PST, will explore many of the concepts in our Amazon best-selling book, The Social Employee (McGraw-Hill, 2013). Thompson, a leadership writer, speaker, and author of the book The Offsite: A Leadership Challenge Fable , specializes in executive coaching and empowering today’s leaders for the dawning era of social business. With the idea of the social executive a topic of focus both in the The Social Employee and in our own thought leadership posts here on our blog, the conversation is sure to be an exciting meeting of minds.
ONLINE COMMUNITY STRATEGIST | THURSDAY, AUGUST 27, 2009
[Social Media] Orbitz, the tweet and the phone call that followed
Online Community Strategist Angela Connor on Growing Successful Online Communities Home About Angela Contact Popular Speaking Media Press Tips Subscribe to feed Orbitz, the tweet and the phone call that followed August 27, 2009 in twitter | Tags: customer service , Orbitz , twitter I am dedicating an entire blog post to rave about the use of Twitter as an excellent tool for customer relations. days ago This one caught my attention: Junk research, shabby journalism and social media. The company I’d like to rave about is Orbitz. The deal was ‘kids eat free.’
ARI HERZOG | SATURDAY, DECEMBER 4, 2010
[Social Media] Day 19 of My Facebook and Twitter Sabbatical
To be fair, I haven’t stayed off the sites completely as I’d been working for a nonprofit agency and created accounts on both social networking sites. do envision tweeting/facebooking for more organizations as I am amid refocusing my social media consultancy — but whether you will see new tweets authored by @ariherzog or Facebook wall posts by me , is to be determined. It’s been 19 days since I announced and began an indefinite break from Twitter and Facebook. But I’m not replying to people or sharing their content.
TWIST IMAGE | SATURDAY, JULY 30, 2011
[Social Media] The Haters
Social Media doesn't provide enough exposure for a brand. It's not that comparing your lines of media is a bad idea. It's that comparing anything to lines of media that been delivering diminishing returns (and based on old mental frameworks) is a bad idea. social media. The Haters will tell you. Blogging doesn't have a ROI. tweet is worthless. Getting someone to "like" your Facebook page doesn't increase your sales. viral video may get millions of views, but there is no economic value to it. No one will switch over from Facebook to Google +.
VIPER CHILL | MONDAY, MAY 17, 2010
[Social Media] The Secret to Growing Your Blog Twice as Fast With Half the Effort
You are here: ViperChill » Social Media » The Secret to Growing Your Blog Twice as Fast With Half the Effort The Secret to Growing Your Blog Twice as Fast With Half the Effort Written by Glen, this post has 78 Comments Any blogging advice besides telling someone to choose a niche they love, write engaging content, network in your niche and stay consistent, is secondary. Partner on Social Media Platforms As bloggers, we tend to try to promote our sites on as many places as possible. Not like a new site or social media thingy, but just a network.
WAXING UNLYRICAL | MONDAY, MARCH 28, 2011
[Social Media] What Marketing Can Learn From Public Relations Analytics
Here’s what he had to say (emphasis/italicization mine): “There are two really important things that PR has been doing in measurement that are fairly new to marketing – and both are due to the emergence of social media channels. “Consumers can comment on them, share them on social networking sites, blog about them, etc. “Even web analytics tools are getting into the content analysis business and now include sentiment and other media metrics that really started in communication measurement programs.. How to be more analytical.
ENGAGING BRAND | TUESDAY, NOVEMBER 24, 2009
[Social Media] Brand New Findings
The Engaging Brand Home Podcast Online Social Media Training Speaking Contact & Bio Subscribe/RSS « The Art of Letting Go | Main | Brands are just like life » Brand New Findings Brands struggle to keep away from the 'tell in order to sell' strategy. Kathy Garolsky on Social media can be your brand trigger! Blog powered by TypePad Member since 04/2006 Search Connect with me on Social Media Training Hire me Subscribe in a reader Recent Posts Show 303 - The New Social Learning Concept How Not to Become Boring.
SOCIAL MEDIA STRATEGERY | WEDNESDAY, JUNE 22, 2011
[Social Media] I Didn’t Fail the Test, I Just Found 100 Ways to Do It Wrong
like hearing how one social strategy fails miserably in one organization yet thrives in another. Kevin is a Social Media & Network Strategist/Manager at NASA’s Marshall Space Flight Center, and he gave us several “ways to fail at Enterprise 2.0 Treat this as YOUR project – At first, Kevin thought of himself as the Head of All Things Social. Assume this is about collaboration, being social - Enterprise 2.0 e2conf boston E20 enterprise enterprise20 failure nasa socialI like failures. Conference here in Boston. failures. argument.
BLUE FOCUS MARKETING | MONDAY, FEBRUARY 13, 2012
[Social Media] The Rise of Social Business – Broader than Facebook, Twitter, LinkedIn, Google+ Combined
The transformational trend of social business is disrupting and revolutionizing large and small businesses alike as the world becomes increasingly more interconnected, rewired and reoriented by social technology. Innovative leaders must rethink their social strategies and move beyond the linear, process-driven approach to dynamic, collaborative, networked organizations. What Does Social Business Really Mean? To transform into a social business, companies need to have more than a mere linear presence on Facebook, Twitter, LinkedIn, Google+ and blogs.
SOCIALNOMICS | TUESDAY, MAY 29, 2012
[Social Media] Yelp! I’ve Fallen! And, I Can’t Get Up!
That is why reputation management has become such an integral component of social media. When you engage in social media, be honest, care about your customers–and do the right thing. Bring “old school” to “new media.”. As Oliver Blanchard says in his must-read Social Media ROI (Que, 2011): “Never get defensive, never take attacks personally, and never allow yourself to be drawn into an argument. “I’ve fallen, and I can’t get up.”. Famous–and incessantly mocked–line from Lifeline Medical Alert TV spot. Frightful, I know. So there we have it.
ENGAGE | THURSDAY, DECEMBER 5, 2013
[Social Media] Building Momentum with Digital Influencers
'Q: My company is on social media, but I don’t have. A: The first step to bolstering your brand’s digital image via social media is identifying and engaging key “digital influencers” in the industry. A: These social media users are regularly active in a particular sphere or industry, and have become trusted, authoritative sources—usually by publishing credible, resourceful content. A: Fostering a good relationship with them will position your business into their social spheres and build trust among their communities. many followers or fans.
DIVA MARKETING BLOG | MONDAY, JUNE 18, 2012
[Social Media] Pinterest State of Maryland Pitch Contest: Interview With Zoe Pagonis
Who would have thought that one of the most creative Pinterest contests would be developed by an institution not necessarily thought of as taking a lead in social media. am Maryland Governor Martin O’Malley’s Communications and New Media Manager and am responsible for making sure that we are taking advantage of every possible tool to best communicate with our citizens. As one of the fastest growing social networks, Pinterest seemed like a natural fit for bringing attention to our small businesses and showcasing all that the State of Maryland has to offer. The U.S.
DIVA MARKETING BLOG | SUNDAY, JUNE 10, 2012
[Social Media] Interview with Geoff Livingston Author of Marketing In The Round
In his third book, co-authored with Gini Dietrich , the focus is on integrating traditional and new media marketing elements and breaking down those stifling internal silos. Geoff Livingston: When Gini Dietrich and I focused on multichannel integration, our logic centered on delivering ROI and outcomes for social media. So much of today’s conversation is about how marketers can get results from social. Geoff Livingston: Without question, it’s understanding the modern stakeholder’s media experience. . Marketers think like media tools, literally.
THE RELATIONSHIP ECONOMY | WEDNESDAY, JULY 7, 2010
[Social Media] Borrowing Social Currency?
Social currency cost time and using it to create value that converts into money cost time. His current professional endeavors are all centric to the disruptive nature of the social web. He writes at Relationship Economy and provides social media strategic services to businesses large and small. Jay Deragon is an avid student of the emerging landscape of all things social and the subsequent impact on business dynamics. Series Navigation «Social Demand Finds Supply Does Social Currency Hedge Financial Currency?» cut expenses and 2.
TWIST IMAGE | TUESDAY, JUNE 12, 2012
[Social Media] To Thine Own Self Be True
This brand's Facebook page isn't doing much to leverage the power of the social graph or use Facebook's functionality to extend the brand narrative in a unique way. When you have your brand page on Facebook (and I'm using Facebook as a euphemism for any online social network, be it Twitter , Pinterest , Instagram , LinkedIn or whatever), your brand is housed within the Facebook branded experience and there could be ancillary brands (or advertisements, whatever) in the mix as well. digital media. online social network. social graph. social media.
BILL HARTZER | MONDAY, MARCH 4, 2013
[Social Media] Pheed App: Better Social than Twitter or Facebook?
If you have spent any amount of time online, you have probably spent at least a few minutes browsing a social network. Almost every brick and mortar business has some form of social media presence that it uses to help customers better connect with their products and / or brand. Although there are many social networks to choose from, almost everyone is either on Twitter , or Facebook (once upon a time that would have been Myspace , but that time has come and gone), while the more tech savvy are on niche social sharing sites like Instagram , and Tumblr.
SPIN SUCKS | SUNDAY, AUGUST 1, 2010
[Social Media] Content As Conversation On Your Business Blog | Spin Sucks
Arment Dietrich Overview Expertise Resources Gini Dietrich News Media Center Careers Contact Follow US Facebook Linkedin RSS Feed Twitter YouTube Share Categories Communication Social Media Advertising Entrepreneur SEO Marketing Marketplace COMMUNICATION / SOCIAL MEDIA / ADVERTISING / ENTREPRENEUR / SEO / MARKETING Aug 01 2010 Content As Conversation On Your Business Blog By Daniel Hindin | Email | Print | 19 Comments | Catherine Novak over at WordSpring wrote a great post Tuesday on the merits of content versus conversation. Some people write for catharsis.
SPIN SUCKS | MONDAY, AUGUST 23, 2010
[Social Media] Facebook Places: Be Cautiously Curious | Spin Sucks
Arment Dietrich Overview Expertise Resources Gini Dietrich News Media Center Careers Contact Follow US Facebook Linkedin RSS Feed Twitter YouTube Share Categories Communication Social Media Advertising Entrepreneur SEO Marketing Marketplace COMMUNICATION / SOCIAL MEDIA / ADVERTISING / ENTREPRENEUR / SEO / MARKETING Aug 23 2010 Facebook Places: Be Cautiously Curious By Gini Dietrich | Email | Print | 12 Comments | Now that Facebook Places (a location-based tool that is likely going to compete with Foursquare and Gowalla ) has been in full force for a few days, have you tried it?
KIKOLANI | THURSDAY, MAY 17, 2012
[Social Media] How I Built a Blog That Earned $10,000 in 5 Months
It took me 2 months of hard work (not really) writing and building relationships with other bloggers in the field of SEO, social media and blogging before I really got my target audience’s attention. spent 2-4 hours every day (even on weekends) in developing my blog (writing posts, commenting on my link targets’ blogs and building relationships through social networks/emails) within the first 2 months – and the time I invested on the project paid off in a short period of time (and I didn’t expect it as well). Social Media Outreach. Blogging
TWIST IMAGE | SUNDAY, OCTOBER 2, 2011
[Social Media] Seth Godin Is Weird
His latest book, We Are All Weird , is a blunt look at the end of mass media and what this all means to marketers still scrambling to save traditional advertising (hint: it ain't pretty). media hacks. online social network. social media 101. social media marketing. Episode #273 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Seth Godin is more than a Marketer's Marketer, he's quickly becoming a major book publisher that is making the other major book publisher's nervous. Enjoy the conversation.
TRADESMEN INSIGHTS | THURSDAY, MAY 26, 2011
[Social Media] 10 Tips to Insure a Successful Webinar Targeted at the Professional Tradesmen
Use Social media – Both in the actual sign-up form so they can invite their friends, but also use it to promote the event. Marketing Tips Social Marketing Traditional Marketing andrew spoeth marketo professional tradesmen tips to insure a successful webinar webinarWe have used webinars successfully for several years now to promote new services and to share industry information and trends. They are a great tool to get the message out to many people at one time, and then you have the ability to archive them for people to come and view at their leisure.
TWIST IMAGE | FRIDAY, NOVEMBER 12, 2010
[Social Media] The Big(ger) Marketing Shift
" While the news item doesn't delve into guessing why this is happening, Social Media and the digital platforms are key to this. Leveraging Social Media, some brands are getting a semblance of engagement, but community (real community) is not happening all that often. MediaPost 's Research Brief had a news item on November 9th, 2010, titled, A Loyal Follower Is Hard To Find (And Keep) , that stated: "According to the 2010 Cone Consumer New Media Study , loyal followers can be hard to come by for companies trying to reach consumers online. new media.
GET SOCIAL PR | WEDNESDAY, JUNE 9, 2010
[Social Media] Make SEO Copywriting A Breeze For Social PR
Home About Social PR Contact Me Subscribe Get Social PR By Rodger D. Johnson Make SEO Copywriting A Breeze For Social PR June 9, 2010 Finn is writing about SEO copywriting. Writing with SEO in mind is important for social PR and public relations planning. Topic Focus The primary focus of this blog is social media PR, where we can converse about all topics relating to public relations and social media. Resources Bringing Brands to Life Bulletproof Blog Conversation Agent Global Neighborhoods Logic + Emotion Media Training PR Squared PR.
IDACONCPTS | MONDAY, JULY 22, 2013
[Social Media] 3 Projects to Improve Auto Financial Services Websites
Remember from my previous article on responsive design , that according to a July 2011 – January 2013 survey from the Media Behavior Institute, 43.5% By providing a useful tool to users, you increase the probability that people will share your site on social media and create backlinks to your site (e.g. 'Throughout my experience in online marketing, I have found that the auto financial service industry has a lot of great opportunities in improving its sites. In this article I will detail 3 projects to improve these sites. Project #1: Make Your Site Ready for Any Screen.
KIKOLANI | THURSDAY, MAY 19, 2011
[Social Media] Fetching Friday – Resources Mashup & Camera Battles
This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com. Social Media / Social Networking. content development steps that bring together search and social media – how to ensure that your content is going to be successful with search engines and social networks. 11 ways to find new content for your social strategy – proven tactics to help you never run out of content. The Resources Mashup. Blogging / Writing.
TWIST IMAGE | FRIDAY, DECEMBER 20, 2013
[Social Media] This Blog Is Dead
It''s equally obvious why the traditional mass media also took a liking to the platform. Bloggers have to do more within other social media and traditional media channels to get their voices heard. mass media. media channel. social media. traditional media. 'Let''s admit it. Blogging (as we knew it) is dead. Is your blood boiling? Are you priming your fingers to lambast this thought in the comment section of this post? Go back in time. Not even all that ago and think about the early days of blogging. What happened? Images? Audio?
CONVINCE & CONVERT | SATURDAY, NOVEMBER 23, 2013
[Social Media] 7 Questions About Facebook’s New Star Ratings System
Do ratings from Facebook users with more social connections receive extra credit? Jay Baer is a hype-free social media and content strategist & speaker, and author of Youtility: Why Smart Marketing is About Help not Hype. Jay is the founder of [link] and host of the Social Pros podcast. Questions About Facebook’s New Star Ratings System is a post from: Convince and Convert: Social Media Strategy and Content Marketing Strategy. Timely note: This episode features a guest appearance by my quasi-celebrity personal trainer, Lindsay Forster.
JACOB MORGAN | WEDNESDAY, DECEMBER 21, 2011
[Social Media] It’s All About Collaboration
Regardless of how you want to spin “social business,” “social enterprise,” “social collaboration,” “enterprise collaboration,” or any other new term that comes along, it always comes down to collaboration. At the end of the day that’s really what this is about, it’s not about being social it’s about being collaborative and applying collaborative technologies, strategies, ideas, and concepts to how businesses operate today and in the future. we need to become collaborative.”
ENGAGE | MONDAY, OCTOBER 10, 2011
[Social Media] A Letter from Mark Zuckerberg*
It’s Marc Zuckerberg, everyone’s favorite socially awkward billionaire! Isn’t privacy invasion what social media’s all about? And perhaps you should have thought of all this when you were enjoying “The Social Network.” H ey there! am here to walk you through our latest exciting changes at Facebook. Starting this week, we have divided the News Feed into posts that are “Most Recent” and posts that are “Top” and “Most Interesting.” Please note: We don’t guarantee stories marked as “Most Interesting” will actually be interesting. Or something like that. m just saying.
BLUE FOCUS MARKETING | SATURDAY, JANUARY 11, 2014
[Social Media] The @SocialEmployee Revolution Comes to @ConferenceBoard #SocBiz #HR #SHRM
EST. In the discussion, we will delve into the content of our Amazon best-selling book, The Social Employee (McGraw-Hill, 2013). Topics covered will include our reasons for writing the book, why we think cultures of social employees are so important in today’s workplace, strategies for building sustainable social business practices, and an examination of the many success stories covered in the book—featuring brands such as IBM, Dell, Adobe, Southwest Airlines, and Cisco. 'Mark your calendars for Tuesday, January 21! With every stop, the S-Train keeps gaining more momentum.
TWIST IMAGE | FRIDAY, DECEMBER 23, 2011
[Social Media] What Will Future Marketers Think Of Us?
If Social Media has done anything, it has proven that brands are now naked (more than they ever were). social media. That is the question that consumes me. It's a tall order. Holding ourselves to a higher standard is the only option. Brands are no longer just accountable to their corporate shareholders, because the shareholders are now each and every person who touches the brand (mostly because every one of those individuals can now broadcast their loves, fears, passions and concerns for the world to see in text, images, audio and video). Thinking about the future.
GEOFF LIVINGSTON | TUESDAY, AUGUST 28, 2012
[Social Media] Big Dreams and SMART Goals
Finally, I will start participating in more sports marketing conversations online via social media. Big Hairy Audacious Goals (BHAGs) differentiate stellar companies, says Jim Collins in his timeless classic, Good to Great. They’re also the things that drive business marketers nuts. How can a big dream become attainable and time bound? SMART/ER Goals focus on Specific, Measurable, Attainable, Relevant and Time-bound objectives. BHAGs and SMART goals don’t have to conflict with each other. From the strategist’s perspective, far from it. Applied. this is my goal.
JEFF ESPOSITO | MONDAY, MARCH 18, 2013
[Social Media] Reebok adds WOW factor
In the social media space, we’re too quick to jump on companies because they are too pushy for sales or just don’t care about their customers. These experiences often lead to a slew of negative blog posts and outnumber posts about positive posts tenfold. The reason for this is that we’re all lazy and narcissistic and it is easy to get people to jump on our sides when we’re wronged. hate posts like this and wish that we’d see more positive experiences. So today, I am going to share mine with you. Have you been wowed recently by any company?
DIGITAL DIVA | SUNDAY, JANUARY 19, 2014
[Social Media] We’d Probably Be Friends If…
You over-share in social media. 'One of my favourite blogs to read is Amy Elizabeth’s (she’s intelligent, writes really well and is insightful). She posted We’d Probably Be Friends If… (she got the idea from Ashley ) and I thought it was a great idea! So, I’m carrying on the baton. It’s like a blog relay team of errr…friendship. Or something like that. I’m very lucky to have some amazing friends. don’t have a lot of family, so my friends have become my family. Friendships can be very fulfilling, they can also be treacherous.
TWITIP | FRIDAY, FEBRUARY 12, 2010
[Social Media] Does Google Buzz Plan to Overtake Twitter?
He specializes in search engine optimization and social media marketing in Utah. The point is this to me: Social media is big. Pepsi did not run a Superbowl advert for the first time in 23 years because they chose to invest 20 million marketing dollars in social media. am not interested in going out of my way to use Buzz when my social networking needs are fulfilled by the former. February 16, 2010 Michael Werner @simpleCEO I don’t agree with Joshua’s conclusions, at least on the business end of life with social media.
SPIN SUCKS | MONDAY, SEPTEMBER 20, 2010
[Social Media] The American Dream: Growing a Business | Spin Sucks
Arment Dietrich Overview Expertise Resources Gini Dietrich News Media Center Careers Contact Follow US Facebook Linkedin RSS Feed Twitter YouTube Share Categories Communication Social Media Advertising Entrepreneur SEO Marketing Marketplace COMMUNICATION / SOCIAL MEDIA / ADVERTISING / ENTREPRENEUR / SEO / MARKETING Sep 20 2010 The American Dream: Growing a Business By Gini Dietrich | Email | Print | 5 Comments | This was first published on Mark Schaefer’s blog, Businesses Grow. Ah…the American dream. Right? Wrong. Growing a business is hard work.
LOUIS GRAY | TUESDAY, APRIL 19, 2011
[Social Media] Kicklight Labs Debuts Tout: Life's Mini Video Moments
There's a new video platform in town, and for social media veterans who remember 12seconds.tv, it might make you think you're having flashbacks. The new player is called Tout , looking to enable short conversations with video, with tight integration to social networks Twitter and Facebook and hashtags to help users find similar moments. Like all good social networks, you can follow your friends, but you can follow these tags as well. Kicktag emerged from Bay Area think tank and research gold mine, SRI International. See: Braden laughs and thinks I am hilarious.
ALMOST SAVVY | MONDAY, JUNE 18, 2012
[Social Media] 8 Sure-Fire Ways to Get Unfriended on Facebook
There is no one right way to use social media, but there may be one (or more) right ways that are the best fit for each of us. so you don’t miss any future Almost Savvy social media updates, events and news. Related articles which may interest you: LinkedIn Adds 3 Fun Ways to Remember Your Connections Disconnected in a Hyper-Connected World Social Networking Friends vs. Real Life Friends Top 5 Signs Your Business Should Not Be Using Social Media The ROI of Respect, Listening and Hugs. Ah, our Facebook friends. Slow down, take a deep breath.
TWIST IMAGE | THURSDAY, DECEMBER 9, 2010
[Social Media] 7 Lessons That WikiLeaks Teaches Us
If you take a step back, and look at it (without prejudice and without passing legal judgment), there are many lessons about how new media acts (and reacts) that are excellent business lessons as well. " You are media. This doesn't just mean that everyone is a publisher, it means that every individual is (or can be) a media channel. WikiLeaks is a media entity ( Mathew Ingram nailed it in his Gigaom Blog post, Like It or Not, WikiLeaks is a Media Entity ). We may not like it, but WikiLeaks is both a publisher of content and a media channel. media.
GEOFF LIVINGSTON | TUESDAY, JULY 2, 2013
[Social Media] Free as We Want to Be
We feel like we should meet preached expectations of social media success. In recent months we’ learned that our social network conversations are compromised via the NSA’s PRISM programs. The major social networks have a council of censors or free speech advocates (depending on your perspective) that decide what conversations should and should not be taken off the Internet. don’t need to nor do I adhere to any particular school of blogging or social media expertise. 'We’re as free as we want to be. Freedom is a choice. am free.”
TRADESMEN INSIGHTS | TUESDAY, DECEMBER 4, 2012
[Social Media] What Are You Doing to Ensure Your Content Marketing is Selling for You?
Ask the question on some of your social media sites, like groups on LinkedIn. Marketing Tips Social Marketing Traditional Marketing heide cohen is content marketing sales tool use content marketing to answer questions ways to insure content marketing is selling for you why use content marketing why use content marketing for b2bContent Marketing is developing useful information to various questions a potential customer might have about your product or application. If not, you’ll be missing a big opportunity. They are content rich and will help you gain credibility.
TRADESMEN INSIGHTS | TUESDAY, JUNE 26, 2012
[Social Media] Benefits of Using Landing Pages
By sending a follow-up thank you to those that downloaded material, you have the opportunity to offer them additional info and downloads, as well as asking them to share this with others via social media. No matter what kind of promotion you’re doing, when going after the professional tradesmen, the bottom line is you want them to ask for more info and ultimately a sale. You can’t do that in an ad (print or digital) by itself. You need those that are interested in whatever it is you’re selling to go somewhere to get more info.
SMALL BUSINESS MAVERICKS | WEDNESDAY, JANUARY 18, 2012
[Social Media] Preventing Your Website From Becoming Stale
If it is, then another option exists; that’s to gain some social media activity around the content and to build fresh links. If the search engines can see that your old content is still relevant to today’s users and that these users are still referencing it in social media and linking to it on their websites or blogs, then rather than being classified as stale, it maintains importance and age once again becomes a positive factor, not a negative. In some cases, those old pages could be having a negative effect on your search rankings.
WEB METRICS GURU | WEDNESDAY, AUGUST 10, 2011
[Social Media] My #measurePR interview(Part I) with Shonali Burke
do have a transcript for you, but here’s some of what Marshall said: On why social media ROI is so difficult to measure: ”… because we don’t have the data we need and no standard formulas for it.” He also pointed to this very interesting paper he authored last year on “ spectrum analytics for social media ROI.” Just want to say that I’ll be back to do the second #measurePR interview with Shonali Burke next Tuesday, 8/16/2011. Shonali Shonali has put up the summary and transcript of last Tuesday’s interview (8/02/11) on her Waxing UnLyrical site.
TWIST IMAGE | TUESDAY, AUGUST 20, 2013
[Social Media] Is Smart Marketing An Oxymoron?
Too many brands continue to build digital ghettos where the Web, mobile, social and even e-commerce occupy and have their own, unique, strategies. You would think that they would have learned their lesson after watching the adoption of websites, then e-commerce, and then social media over the past two decades, but they have not. We need to get over the words "mobile," "Web" and "social media." social media. 'We need to forget about the idea of mobile marketing and start focusing on smart marketing. android. apple.
MINDJUMPERS | FRIDAY, DECEMBER 16, 2011
[Social Media] T Mobile Scores Again With a New Viral Hit
How Altoid Used Social Media to Change Customer Perception. Tweet T Mobile is back this holiday season with a new video that has gone viral and generated over 2 million views within a week. Mobile has, in past, brought the best virals and flash mobs like The Fake Royal wedding , The Parking Ticket Stunt and the Welcome Back. This new viral captures the holiday spirit and features over 100 women singing out for Christmas in a Chicago’s Woodfield Mall on an updated spin on the holiday classic, “There’s No Place Like Home For The Holidays.”. The Viral: hit or miss?
MINDJUMPERS | WEDNESDAY, NOVEMBER 2, 2011
[Social Media] Twitter Revamps Twitter Tales and Launches Twitter Stories
How Ecycler Used Social Media to Enhance Its Business. Tweet Twitter released a collection of stories called Twitter Stories, which showed users how to best use Twitter. Today, the first set of stories was released. As Twitter quotes in its official blog, each story reminds us of the humanity behind Tweets and how they help make the world smaller. Twitter stories can be accessed at stories.twitter.com. How can you share your story? It is possible to submit your story by mentioning @ twitterstories or by using the hashtag #twitterstories. Are brands a part of Twitter Stories?
MINDJUMPERS | THURSDAY, NOVEMBER 25, 2010
[Social Media] Disney Parks Check In At Gowalla
Social Media on Roskilde Festival. Tags: Social Network Tweet Gowalla is a virtual geocaching game that you can use on your iPhone, Android, Palm OS and some Blackberry mobile devices. The game works utilizing the GPS chip in the phone, so you are able to check in at places or spots around the world – like with Foursquare. However, with Gowalla you’re given your own virtual passport, which is stamped with every spot or place you check in to. When you do check in at a specific place, you might find virtual prizes or items to add to your virtual stash. So Go Gowalla!
ARI HERZOG | SUNDAY, AUGUST 26, 2012
[Social Media] Why You Should Unfriend Facebook Friends
One of my interest lists comprises 79 people (and climbing) in the social media marketing industry. You can subscribe to my list of social voices and view digests in your news feed. When he's not blogging, Ari helps brands improve their digital media marketing. Media Productivity FacebookThe average Facebook user in the United States has 229 friends, initiating 3 friend requests every month and accepting 4. The Pew Internet & American Life Project indicates your age says a lot about your friends. Generation Xer, my friends today number 334. But why?
GEOFF LIVINGSTON | FRIDAY, DECEMBER 13, 2013
[Social Media] Grace and Grinches
almost succumbed to the latter this week after reading enough nastiness and social media BS to feel inspired to write a contrarian blog. Whether it’s a grocery clerk working extra hours or the social media celebrity posting their 80th selfie of the year, people do want their peers to respect them. While social media empowers and amplifies this desire to a sometimes distasteful level, that base need to be liked remains. Just like it did before Biz, Zuck, Jack and the rest of the social networking pioneers empowered us. Some people are alone.
SOSHABLE | TUESDAY, JULY 1, 2014
[Social Media] Facebook Admits to News Feed Experiment Meant to Control Emotions
'Recently, some social media users have been in an uproar after Facebook admitted to carrying out a secret experiment in which the news feeds of more than 600,000 users were filtered to see if those individuals would have differing emotions based upon what they saw on the screen. Facebook, like other social media websites, has terms and conditions that users must agree with before getting permission to use the site. Facebook Featured Guest Post News Nugget Offbeat Social Networks Spotlight Tip of the Day Emotions The opposite was also found to be true.
CONVERSTATIONS | FRIDAY, JULY 11, 2014
[Social Media] Dealing with Isolation as a Small Business Owner
Even if you own something like a coffee shop and are constantly working with people, that doesn’t mean that you’re getting the socialization that you need. You’re not getting the outlet you need, not keeping up with your communication skills , and not stimulating your brain and social skills. However, you need to commit to socialization each and every day, just like you should commit to some type of exercise. Tips for socializing. Larry Alton is an independent business consultant specializing in social media trends, business, and entrepreneurship.
CONVINCE & CONVERT | FRIDAY, AUGUST 31, 2012
[Social Media] Social Pros 31 – Howard Lindzon, StockTwits
This is Episode 31 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Find us on iTunes: Click to read more » Social Pros Podcast community building community management Eric Boggs howard lindzon jim kukral Social Pros stocktwitsThis episode features Howard Lindzon , CEO of StockTwits. Read Read on for insights from Howard about investing, forming relationships, and building a successful community. Listen Now. Click the play button to listen here: Download the audio file: [link]. The RSS feed is: [link].
CONVINCE & CONVERT | FRIDAY, AUGUST 31, 2012
[Social Media] Social Pros 31 – Howard Lindzon, StockTwits
This is Episode 31 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Find us on iTunes: Click to read more » Social Pros Podcast community building community management Eric Boggs howard lindzon jim kukral Social Pros stocktwitsThis episode features Howard Lindzon , CEO of StockTwits. Read Read on for insights from Howard about investing, forming relationships, and building a successful community. Listen Now. Click the play button to listen here: Download the audio file: [link]. The RSS feed is: [link].
TRADESMEN INSIGHTS | TUESDAY, MARCH 26, 2013
[Social Media] B-to-B: Quality Lead Nurturing Leads to 70% More Sales
How are you Moving Social Media Leads Into Your Sales Funnel? In the B-to-B market where sales cycles can be much longer and complex to several factors, many leads are given up on if they aren’t ready to buy when your salesmen call. We need to focus on quality not quantity of leads. According to the Albertson Performance Group quality nurturing will lead to 70% more sales than no nurturing. Nurturing keeps you top of mind, builds credibility, solves prospect’s problems and positions you as an expert. Illustration from the Albertson Performance Group.
ENGAGING BRAND | TUESDAY, APRIL 20, 2010
[Social Media] Show 293 - Winning Body Language - The Engaging Brand
The Engaging Brand Home Podcast Online Social Media Training Speaking Contact & Bio Subscribe/RSS « Can you return the favour? The power of vocabulary How vocabulary can help YOU and how you can improve your vocabulary Is body language important online with social media? The power of vocabulary How vocabulary can help YOU and how you can improve your vocabulary Is body language important online with social media? Kathy Garolsky on Social media can be your brand trigger! Main | Have you an emotional photo album?
CONVERSTATIONS | TUESDAY, APRIL 22, 2014
[Social Media] Pulling the Thread Together
Related Stories Preparing for the Thread Starting to Use WordPress (Video Lessons) L.I.F.T – A Small Business Boost (Saturday Clips) Getting Customers in the Door with Social Media. 'If you’re like a lot of small business owners, you wear many hats – and sometimes, all the hats. You might work with the front-end (with customers), the back-end (administrative), the public (marketing, networking), and the private (human resources, vendors) – all in the same day, maybe in the same hour. Pulling the Thread Together is a post from: ConverStations.
NOWSOURCING | SUNDAY, FEBRUARY 2, 2014
[Social Media] Is Twitter About To Launch An E-Commerce Platform With Stripe?
Monetizing social media is, despite what people may think, quite hard. 'Ever since the beginning of Twitter, people have asked how in the world such a platform could be monetized and made profitable. People revealing what they had for breakfast, or telling everyone every inane thought in their head is not something which advertisers are going to open their wallets for. Granted, the quality of tweets over the years has got much better, with major companies and news networks coming on board. Twitter has tried various ideas, all with varying degrees of success.
SOSHABLE | SUNDAY, OCTOBER 2, 2011
[Social Media] Facebook is Lying but Nobody is Caring
DANNY WHATMOUGH | FRIDAY, JULY 4, 2014
[Social Media] ICYMI – Buy now on Twitter, Facebook still dominant among teens
'Here’s my weekly round-up of things you need to know and might have missed this last week in the world of digital PR and social media. Facebook’s psychology experiment on its users generated some bad PR for the social network. 91% of chief communications officers expect social media to have the single biggest impact over the next few years. Research from Forrester shows that Facebook is still the dominant social network amongst teens. Facebook interactions are up for media but have remained steady for brands. Subscribe here. icymi
GAURAVONOMICS | FRIDAY, JULY 12, 2013
[Social Media] The Future of Crowdsourcing: Creation to Curation, Search to Synthesis, Content to Things
'As part of MSLGROUP ‘s recent Future of Engagement report ( Kindle , SlideShare report , SlideShare deck , Visually , YouTube ), I wrote (with Pascal Beucler and Nidhi Makhija ) about various models build upon crowdsourcing, including: Co-creation Communities , Collaborative Social Innovation , Social Curation , Collective Intelligence , Crowdfunding and Collaborative Consumption. . Community members who have helped co-create the solution promote it in their social networks during the challenge, and become early adopters after the challenge.
DIVA MARKETING BLOG | SUNDAY, AUGUST 21, 2011
[Social Media] Food Trucks R Coming! Conversation with James DiSabation, Roxy Gourmet Grilled Cheese
Last week James chatted with me about Roxy's back story, his philosophy on the food truck biz and of course using social media as a marketing tactic. Diva Marketing/Toby : So it seems that social media networks works. We wanted the experience to create awareness through our community and using social media. . "Amazing bread does great things for the world. Great bread is inspiring." - James DiSabation. James DiSabatino has a love affair with bread and cheese. The winner is highlighted below. and the world continues to spin smaller! they recruited us.
MYRLAND MARKETING | WEDNESDAY, JULY 31, 2013
[Social Media] Content Is Emperor Of The Universe, Not Just King
It draws in likes and other social media comments. 'Yesterday, I attended a webinar called “Beers, Blogs and Brands: A Comprehensive Approach To Law Firm Marketing,” sponsored by My Case , provider of web-based legal practice management software. Sam Glover , lawyer, blogger and founder of Lawyerist , the law practice blog, was the guest presenter, and covered a lot of territory in an hour. Sam broke his presentation down into these categories: Brand vs. Reputation. The Funnel. Ethics. Blogging. Networking. As you know, SEO is in the news A LOT. I Bad practices. Penguin. Panda.
SOCIALFISH | TUESDAY, NOVEMBER 25, 2014
[Social Media] How To Write A Post That Will Rock Your Facebook
Remember what Facebook is all about – it’s about being social. Determine what’s popular on your other social media channels, and devise a plan for incorporating them into your Facebook posts. She likes to create engaging articles and provide social media tips. 'Guest post by Cari Bennette. ————-. Are you getting the kind of response you want from your Facebook posts? You know, the kind where you get lots of reader engagement, ‘likes’ and clicks on your calls to action? Interested? Be yourself. Be succinct where possible. and 7:00 a.m.
SOCIALFISH | WEDNESDAY, OCTOBER 26, 2011
[Social Media] Times are hard. Associations make the world better.
What does all of this have to do with the cheeky social media snark we normally serve up here? Maddie and I attended the ASAE Summit Awards Dinner a few days ago. It’s a beautiful event held annually in Washington, DC. We were at the National Building Museum, with it’s spectacular architecture highlighted with uplights, an understated stage set, and beautiful party decor. We had drinks, wine and a three-course dinner. And a lot of money was raised for ASAE’s Power of A Fund. For the 1,100 people who attended last night, it was an awesome, memorable event.
BRASS TACK THINKING | MONDAY, AUGUST 23, 2010
[Social Media] Finding What Fits
Shes a writer, professional speaker, community and social media strategist, and has worked with businesses of all sizes to solve business problems through better communication. Brass Tack Thinking Make Things Happen Home About Amber Naslund Tamsen McMahon Contact Speaking Amber Naslund Tamsen McMahon Brass Tack Reading Archives Finding What Fits August 23, 2010 | by Tamsen McMahon View Comments Looking for a job? Hiring someone? Look for the suit. No, no, not that kind of suit (though that might be helpful with some kinds of jobs). mean look for what suits. It makes sense. Theirs.
CONVERSTATIONS | THURSDAY, JANUARY 9, 2014
[Social Media] It’s all E-commerce Now – How’s Your E-presence?
He really didn’t want to talk about the web or mobile – definitely not social media. don’t go for all that e-stuff and social-malarky,” (I’m paraphrasing for the kids). 'It’s all e-commerce now. How’s your e-presence? Are you there ZMOT ? The shop owner may have tried to hand this conversation off to his partner (his wife) to be polite. Yet there he was, a rebuttal at every turn. That can be healthy on occasion – and this was one of those occasions. This small town auto repair had been in town a long time. Bus stop. shirts.
STEVE RUBEL | SATURDAY, AUGUST 28, 2010
[Social Media] Quote: "In the future, everybody will be anonymous for 15 minutes.
Thats placing entirely too much hype on social media, technology, and the web at large. suspect social medias impact is larger here depending on where you live. The Steve Rubel Stream Edit Delete Autopost 28 Aug 2009 Quote: "In the future, everybody will be anonymous for 15 minutes." During a recent interview with Personal Branding magazine , the writer asked me what I thought about this amusing quote , which is the inverse of Andy Wharhols more famous one. am not so sure. The world is filled with extroverts and introverts so maybe theres a balance somewhere.
TWIST IMAGE | THURSDAY, NOVEMBER 8, 2012
[Social Media] Marketing Must Adapt To The New Reader
While we can lament the value of social media and so many connected devices, it seems like we are all reading a lot more of our media than ever before. media. social media. It's strange to say this, but we're reading more than ever. We may not be reading Hemingway. but then again, we may be. Years ago, Hugh McGuire showed me how he was reading War And Peace on his iPod Touch. The book was available for free from Project Gutenberg (it still is, along with an amazing array of books in the public domain that have all been digitized). It took some time.
DANNY BROWN | MONDAY, SEPTEMBER 6, 2010
[Social Media] Your Best Work is You - Danny Brown
Is it the educational post about using the latest social media tool or application? You might also like: Social Media Bashing is Boring as Hell You Scratch My Back Hello, It’s Good to Meet You Tags: best posts , blogging , personalities 26 voices - share yours! do not just mean on your blog but on social media mediums because what you post is a representation of you. Share Save If you were asked to give someone a link to your best work, what link would you share? For me, some spring to mind, but who’s to say they’re my best work? don’t know. Stand by!
KIKOLANI | FRIDAY, JULY 1, 2011
[Social Media] Fetching Friday – Resources Mashup & The Fourth
This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com. Social Media / Social Networking. The 50 best social media blog posts in the first half of 2011 – feel like you’re behind? Is the bank of social capital broken ? The Resources Mashup. Here are some of the best articles I have stumbled upon , retweeted on @kikolani , and read in RSS subscriptions this week. Blogging / Writing. Business / Career. You upgrade it!
BILL HARTZER | MONDAY, DECEMBER 14, 2009
[Social Media] Top 10 Public Relations Blunders of 2009
Mother Deborah Christie organized activist website helpzachary.com, sparking national media attention and sympathy for the innocent casualties of “zero-tolerance” policies, with The New York Times and other prominent publications reporting on numerous such cases. After taking a severe media drubbing, it makes sense for the big banks to conduct public outreach demonstrating some level of humility. world – and how important it is to monitor social media.”. Watch what you tweet or you may be the next person sued for online defamation via social media.
WRITTENT BLOG | TUESDAY, APRIL 16, 2013
[Social Media] 7 Steps to Creating Titles that Work
If your title is “9 Social Media Management Tips” but your content lists 9 features of your social media management software, you will anger and alienate readers and earn a bad reputation. And shorter titles will appear in their entirety in search results and social media, and searchers are more likely to click through when they can read the whole title. 'Do you struggle at creating titles and headings that capture attention and compel visitors to keep reading? You’re not alone. So if writing a compelling title is hard for you, don’t sweat it. secrets.
DIVA MARKETING BLOG | SUNDAY, MARCH 3, 2013
[Social Media] Social Sharing
Taking that idea into the social web. each social network and digital community we particiapte in has its own culture influencing our experiences. In the social web we're sharing like mad. There are lots of different social shares from product reviews on sites like Yelp to retweets, repins and of course Facebook and post/article shares. . The social web has brought friends and strangers together in a way that would have been difficult to image 10 or even 5 years ago. What Influences A Social Share? 2, Trust is the cost of entree for social shares.
SOCIALFISH | FRIDAY, MAY 6, 2011
[Social Media] Open community and clarity over control: American Nurses Association
Clicking on the link leads you to this : Submit Comments: Principles of Social Networking and the Nurse. The American Nurses Association’s (ANA) Congress on Nursing Practice and Economic (CNPE) is seeking public comment on the “Principles of Social Networking and the Nurse.. Social networking has become integral in many nurses lives, and some issues are arising around what type of communication, information, and interactions are appropriate for professionals, whether on or off the job. How awesome is this! Do you have any comments on these principles?
BRASS TACK THINKING | THURSDAY, JULY 29, 2010
[Social Media] Are You Crowding The Kitchen?
Shes a writer, professional speaker, community and social media strategist, and has worked with businesses of all sizes to solve business problems through better communication. Brass Tack Thinking Make Things Happen Home About Amber Naslund Tamsen McMahon Contact Speaking Amber Naslund Tamsen McMahon Brass Tack Reading Archives Are You Crowding The Kitchen? July 29, 2010 | by Amber Naslund View Comments Collaboration. That word is so golden-clad in business. The thing we strive for. The thing we each claim to do well. But that’s not always practical. We know this, right?
DIVA MARKETING BLOG | SATURDAY, JANUARY 1, 2011
[Social Media] 2011 A Year Of Possibilities
That spirit is what the creators of social networks and online communities strive to achieve. The next social media campaign you create keep in mind that real success is in the magic of people coming together. Courage is the power to let go of the familiar. Raymond Lindquist. What is it about saying goodbye to the old year and welcoming a new one? It's not as though the time blocks on your calendar are blank waiting to be filled. I'm betting meetings, conference calls, coffee chats, lunches and trips were booked months ago. Sometimes it takes looking through a new lens.
DIVA MARKETING BLOG | WEDNESDAY, SEPTEMBER 22, 2010
[Social Media] A Stop On The microMarketing Book Tour
Greg and I have crossed social media paths and I admire his work. He identifies several people in the social media scene who exemlify the concept including Boston video blogger Steve Garfield. Of course, there must be mutual value derived for the brand manager, the social media content creator and her community. websavvy new communicator who understands that content is a valuable social currency and community is king. For a cool example of micro content check out Social Media Marketing GPS . Colin Powell. your customers. . Reall
SPIN SUCKS | THURSDAY, JANUARY 13, 2011
[Social Media] Are You A Small Minded Business?
We’ve all had these clients who are extremely difficult to work with, want the world for pennies, and don’t understand what social media really is. They still see social media as some “fad leads to quick returns and a well-recognized brand. Before you dive into marketing, branding, business development, social media, etc, look at your current business model and see if it’s working for you. He also blogs at TroyClaus.com. That has become the mindset of many SMBs (Small Minded Businesses). Being Disconnected. Let’s talk.
SPIN SUCKS | FRIDAY, JULY 30, 2010
[Social Media] #FollowFriday: Convenience Store Dreamin | Spin Sucks
Arment Dietrich Overview Expertise Resources Gini Dietrich News Media Center Careers Contact Follow US Facebook Linkedin RSS Feed Twitter YouTube Share Categories Communication Social Media Advertising Entrepreneur SEO Marketing Marketplace COMMUNICATION / SOCIAL MEDIA / ADVERTISING / ENTREPRENEUR / SEO / MARKETING Jul 30 2010 #FollowFriday: Convenience Store Dreamin By Gini Dietrich | Email | Print | 4 Comments | This isn’t my typical blog recommendation, but it’s summer and it’s a great break from reality. So you get a part-time job.
SPIN SUCKS | TUESDAY, AUGUST 31, 2010
[Social Media] Five Steps to Better Communication with Customers
Arment Dietrich Overview Expertise Resources Gini Dietrich News Media Center Careers Contact Follow US Facebook Linkedin RSS Feed Twitter YouTube Share Categories Communication Social Media Advertising Entrepreneur SEO Marketing Marketplace COMMUNICATION / SOCIAL MEDIA / ADVERTISING / ENTREPRENEUR / SEO / MARKETING Aug 31 2010 Five Steps to Better Communication with Customers By Daniel Hindin | Email | Print | 4 Comments | Guest post by Anna Barcelos , co-moderator of #IMCChat. campaign analytics, survey results, social data, etc.), Maybe! Come on.
WAXING UNLYRICAL | WEDNESDAY, JULY 20, 2011
[Social Media] The Art of Pointless Angst
When the economy went south, he turned to Social Media to feed and clothe himself. In his free time, he does … well … social media … and publishes the blog Extremely Average. Guest post by Brian Meeks. Ken Mueller wrote a blog piece entitled 4 Little Known Blogging Secrets. It got me all worked up. The first 3 points were fine, but the 4 th started my “rant-o-meter running. The The article was well written and, sadly, I agreed with all four points. The problem was, I didn’t WANT the 4 th point to be valid. Nope, those silly creatures evolved to have fur.
JACOB MORGAN | WEDNESDAY, NOVEMBER 25, 2009
[Social Media] What's Happening with Enterprise 2.0 Adoption?
Social Media Globetrotter Home Consulting Speaking Travel Blog About SOCIAL MEDIA GLOBETROTTER What’s Happening with Enterprise 2.0 I’m particularly interested in the survey because Chess Media Group is involved in social business consulting. I think the key challenge is that ROI for a lot of social media and social business doesn’t come when you expect it to. think the best proof of concept for collaboration already exists in terms of how individuals use social networks already. Adoption? charge. company?
TRADESMEN INSIGHTS | THURSDAY, OCTOBER 20, 2011
[Social Media] Blogging: Helps Increase New Business Leads by 69%
Following are some highlights from a post from my social media mentor, Michael Gass. Marketing Tips Marketing Tools Social Marketing blogging as a new business tactic blogging helps create new business leads hubspot michael gass thought leadershipBlogging greatly improves search engine optimization, which has proven to be a key lead generating factor for new business. How new business is being acquired for companies is currently undergoing a paradigm shift; instead of pursuing clients, it’s now more important for your prospective clients to find your co m pany.
SOSHABLE | TUESDAY, OCTOBER 16, 2012
[Social Media] New Facebook emoticons help you express yourself
Read More Social Media News via Soshable Blog. Facebook Social Networks Facebook emoticons Facebook News Showing emotions on FacebookExpressing ourselves in various ways is always something we look to do, especially when it makes showing what we think or feel a quick and easy process. Emoticons are not new to the Internet, just to Facebook. Last week Facebook rolled out the ability to share a thought via an emoticon on comments only. This means that you will not be able to use them within a status update since comments give the option to hide if you are not impressed.
SOCIAL WAYNE | WEDNESDAY, FEBRUARY 23, 2011
[Social Media] Day 23: People of color impacting the social web – L Martin Johnson Pratt #28DaysofDiversity
Also note that 28 Days of Diversity is not a popularity contest or an influencer list but a list of thought leaders in the social web sector, including entrepreneurs, bloggers, conference organizers, IT professionals and friends not ranked in any particular order who I have either met in person or followed online. Mr. Pratt has focused his attention to social media marketing for media outlets, book authors and small businesses. As we all know, February is Black History Month. Mr. Pratt also writes for Rolling Out Magazine. those who do not. for free.
SOCIAL WAYNE | FRIDAY, AUGUST 27, 2010
[Social Media] 16 SXSW 2011 Panels to Vote For! The NC + friends edition
There tons of SXSW panels from friends across the web from my social graph and I’m not going to post them all but here are a few of my favorites that I hope you will vote for. Everything You Know About Social Media is Wrong. Seemingly every day new statistics are released about the adoption and success of social media. Through case studies, best practices and relevant data, we will examine the real value of social media in a variety of companies, including ones where it does not work. You Don’t Own Social Media; They Do.
TWIST IMAGE | SUNDAY, JULY 10, 2011
[Social Media] How To Jump Into Marketing
And yes, he's also an active participant in our Media Hacks Podcast (when we get around to them!). media hacks. online social network. social media 101. social media marketing. Episode #261 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Christopher S. Penn is a deadly weapon. and I mean that in the kindest sense of the saying. Yes, he's a practicing Martial Artist, but he's a more dangerous Marketing weapon. Enjoy the conversation. awaken your superhero. bite size edits. blogging. book oven.
THE BLAKERY | THURSDAY, FEBRUARY 21, 2013
[Social Media] Levi’s, CrowdFlower and Quickoffice SOCAP Panel
Fast forward a few months and we threw our first panel “Out of the Call Center into the Command Center, Serving the Social Customer” sponsored by Get Satisfaction. Social technologies are here to empower us in our businesses. In the panel we addressed how companies are leveraging emerging channels—we heard counter-intuitive ideas around social and much more. We learned from Levi’s that the more you try and script the way your agents reach out to consumers on social–the more difficult it becomes for the company. Pretty cool! They do!
SOCIAL MEDIA MARKETING | FRIDAY, DECEMBER 17, 2010
[Social Media] Facebook's Need for Better Communication
Hence, Mark Zuckerberg joining the North American Man-Boy Love Association was meant to prove that even the CEO of the world's largest social network wasn't immune from privacy violations under the new system. As pointed out on the BlogWorld & New Media Expo blog , there was no documentation on how to use the new Groups feature; the notifications features were turned on by default - meaning that many people were hit with a wave of email notifications about being added to groups; and that groups seemed to be governed by the many rather than by the individual who created them.