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  • TWIST IMAGE  |  TUESDAY, JANUARY 17, 2012
    [Social Media] Is Google+ About To Make Facebook Frown?
    Back in July, I Blogged about Google 's foray into online social networking, Google+ (more here: Co-dependency In The Age of Facebook ). While it still seems like nothing can stop the Facebook juggernaut when it comes to connecting all of us in a more social way, there's no denying that Google+ is making some interesting moves and inroads. Imagine doing a search for "great cafes in Montreal" and now being able to actually see recommendations from your social network and maybe even more real-time information like who is hanging out where. online social networking.
  • LOUIS GRAY  |  SUNDAY, OCTOBER 3, 2010
    [Social Media] Not All Startups Go To Heaven. Read Why They Die.
    Also, despite Steve's initial reticence to jump into this new fangled social media world, he's discoverable on Twitter at @stevedupe. The comment that "9 out of 10 startups fail" is Silicon Valley legend. Everybody says it, and as debate on Quora rages , nobody knows whether its true or where the idea originated. Truth is, with practically every business venture, there is risk, short term and long term. Startups carry higher amounts of risk, but also higher potential rewards. It's the antithesis of mutual funds and blue chip stocks. Some fail quietly. Some succeed loudly.
  • KIKOLANI  |  FRIDAY, SEPTEMBER 14, 2012
    [Social Media] Fetching Friday – Resources Mashup & Purely Pacific Northwest
    This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. Ways to Avoid Natural Reactions that Prevent You from Making Good Decisions – We’re going to take a look at 5 notorious social biases and discuss ways that you can recognize and react when your brain is trying to pull a fast one on you. Social Media / Social Networking. The Resources Mashup. Blogging / Writing. How do developers make it scale and perform? Business / Career. At home?
  • SOCIALFISH  |  THURSDAY, MARCH 17, 2011
    [Social Media] Association Crisis Communication Kudos: Nuclear Energy Institute
    stayed there for I think two or three years, working in media relations. Fast forward to today and the horrible disasters in Japan and the subsequent nuclear reactor disasters, and I can’t help but think back to my early association days and wonder how things have changed since then in terms of media relations. So out of curiosity I visited NEI’s website and was so impressed with the way they’re addressing this crisis via both social media and traditional channels that I wanted to give them some props in my monthly guest spot here on SocialFishing.
  • TWITIP  |  SATURDAY, MAY 8, 2010
    [Social Media] How to Drive Traffic from Twitter using @Anywhere
    Twitip Getting more out of twitter Follow 102,289 followers Subscribe 20,083 subscribers starters guide getting followers tools tips business people news add a tip Chris Webb @freewebapps Chris Webb runs Really Useful Web Apps, a free software program for Bloggers that helps you to get traffic, use social media and more How to Drive Traffic from Twitter using @Anywhere 21 How to Drive Traffic from Twitter using @Anywhere How to Drive Traffic from Twitter using @Anywhere @Anywhere is a new set of widgets (or plugins) from Twitter that allows you to add Twitter Features to your Blog or Website.
  • JACOB MORGAN  |  THURSDAY, DECEMBER 31, 2009
    [Social Media] Let's Work Together in 2010!
    Social Media Globetrotter Home Consulting Speaking Travel Blog About SOCIAL MEDIA GLOBETROTTER Let’s Work Together in 2010! 2010 is going to be an exciting year for everyone (I hope) and I’m certainly hoping to work with many other large brands looking to get involved in the social business space.  I really want to help companies get on the right track with their social business efforts for the new year (and moving forward) while building some really solid relationships with great brands.  Social CRM, and Social Media strategies.
  • TWIST IMAGE  |  WEDNESDAY, AUGUST 13, 2014
    [Social Media] Please Dig Deep For Justin Levy. He Is One Of Us.
    Some people know him as the guy who heads up social media for Citrix. We often talk about the power of social media to build community. social media. 'Life is fragile. Really fragile. I''m on Facebook - like I am every day - flicking through stuff. Suddenly, he''s posting from a hospital. He had seizures. Bad ones. He can''t move his arms. What''s going on? It turns out that he has a 2.5 inch tumor on his brain. Plus, in the midst of the seizures, he managed to dislocate and fracture both of his shoulders. Justin? Can''t be! He''s the picture of health.
  • COLLECTIVE THOUGHTS  |  WEDNESDAY, NOVEMBER 12, 2008
    [Social Media] Research your posts with Buzz Monitoring
    In my case that would be search engines, search marketing and social media marketing. The SMM Search – which contains many of the top social media marketing blogs and we’d get this for ‘ buzz monitor ’ What is advantageous to making a custom search engine is controlling the source material. Segmenting the social world. Next we want to be able to JUST search the social world for activity. To that end; Social Activity Search – which enables searching of the various major social sites like so. but entertaining).
  • WRITTENT BLOG  |  TUESDAY, MAY 14, 2013
    [Social Media] 25 Success Tips for Writing Irresistible Customer Success Stories
    Social proof is a powerful tool for swaying company perception; consumers trust family and friends above any form of paid media. Highlight your customer’s best quotations in text call-out boxes, to draw attention to the social proof of their success. Cross-promote your customer success stories on multiple social media platforms, by using their quotations as material for social media posts, or as testimonials on your LinkedIn Company page. Encourage Social Sharing. Here are some ways to write stories that convert: 1. Avoid Jargon. Solution.
  • CONVINCE & CONVERT  |  SUNDAY, FEBRUARY 19, 2012
    [Social Media] 5 Reasons Pinterest is Addicting and 4 Weaknesses That May Kill it
    329 percent increase in unique visitors in 90 days is the kind of rocket ship acceleration that is usually far more myth than reality, even in social media start-up circles. Unlike many other contemporary social environments that seem hell-bent on adding features like ornaments on a Christmas tree, Pinterest does one thing, and does it well. It’s no wonder that Pinterest broke out at roughly the same time as Instagram, Path , and other social sharing opportunities that revolve around pictures, not words. Like Google searches for M.I.A. Focused Functionality.
  • BLUE FOCUS MARKETING  |  SUNDAY, OCTOBER 27, 2013
    [Social Media] Are You a Social Executive? via #Pivotcon (@SocialEmployee – McGraw-Hill) #SocBiz
    During this prolonged period of organizational rumination, members of the C-Suite have been far more likely to ask questions like “Is my company prepared to meet the social business revolution head on?” or “Are we prepared to build the kinds of thriving, engaged social employee cultures necessary to ensure the adoption of new technology and processes?”. Put simply, the first question any member of the C-Suite should ask is, “Am I a social executive?”. What is a social executive? Decision-making can be shared in the social business. Well, are you?
  • SOSHABLE  |  TUESDAY, JULY 30, 2013
    [Social Media] Facebook’s New Advertising Hub
    Now Facebook is setting out to change that though, and they’ve just released their new advertising hub for your  business’s social media  marketing. 'Over the course of this last year, Facebook has proven itself to be a viable advertising platform. They’ve increased the total adspace on users’ feeds and have also gotten better at targeting those ads with graph search. The only problem has been that Facebook’s ad creation center has been pretty weak. It was usable, but it was not intuitive or especially robust. Featured Facebook
  • WEB METRICS GURU  |  SUNDAY, APRIL 10, 2011
    [Social Media] Web Segmentation – Web Journal April 1st – 10th, 2011
    To be honest, who and why are two segmentations that are not always easy to supply in Web Analytics, much less Social Media Analytics. The mapping of the data to segmentations that are meaningful yet almost always missing from Social Media Analytics, but they are sometimes present in Web Analytics when there is a customized implementation, usually in large organizations that can afford to think that way and pay the right people to implement it. Also found  Social Media Case Study: Tesco’s Social Media Vacuum interesting.
  • GEOFF LIVINGSTON  |  TUESDAY, SEPTEMBER 18, 2012
    [Social Media] The Advertising vs. PR Debate Won’t Exist in 30 Years
    Media and Washington luminaries gathered to witness the introduction of the new multimedia USA Today , and discuss the future of media 30 years from now. The conversation continued in a special section called USA Tomorrow with luminaries like Twitter and Square Founder Jack Dorsey discussing convergence of media and technology. That was the big take-away for me, how convergence will force more fluid communication between people through media, even in politics. Talk about dynamic feedback and media for people! Or just media in general. Marketing.
  • GREG VERDINO  |  FRIDAY, MAY 4, 2012
    [Social Media] Five For Friday: May 4, 2012
    This week, we're talking about social, social and more social. What it means for entertainment and media companies. And some practical advice and provocative questions for marketers still struggling to get social right. Lights, Camera, Action: How Social Media Changes the Entertainment Experience Social media is having a measurable influence on the ways people are consuming their entertainment and sharing it. The point is that social media is not the distraction point, but the connecting factor for many forms of entertainment.
  • SOCIALNOMICS  |  TUESDAY, MARCH 5, 2013
    [Social Media] Internet Marketing: The best way to make maximum money at home
    The introduction of some specific sites have changed the concept of earning through online media. Social media can be highly beneficial for online marketing. Social networking is gaining highest level of popularity in the online world. There are numerous social media sites like Orkut, LinkedIn, Facebook, Reddit, Twitter, YoutTube, etc through which online marketing of brands and products can be done without spending a penny. in fact, social media sites have the potential to create potential customers for the posted ads.
  • BLOGGER XPERTISE  |  FRIDAY, OCTOBER 19, 2012
    [Social Media] Hangout on Air: Friday Request Line for 10/19/2012 : Blogger Xpertise
    Social media. Blogger Xpertise. Blogger sites that go beyond the basic template, showing you how to make your Blogger site just as amazing. About Us. Portfolio Pieces. Blogger Tips. Hangouts on Air. Submitted Questions. Opinion Pieces. Templates. Contact Us. Follow by Email. Subscribe To. Posts. Posts. Comments. Comments. Google+ Followers. Upcoming Events. Join us for our free weekly Hangout On Air event called the Friday Request Line, providing Blogger discussion, assistance, and helpful suggestions. Register to join us on November 16 at 2:00pm EST. Search This Blog. Loading.
  • SOSHABLE  |  MONDAY, NOVEMBER 15, 2010
    [Social Media] Why Facebook’s New Messaging System Will Work (and won’t kill Gmail)
    If anyone was expecting a big product launch that would shake the world of social media and how we engage on the Internet in general, you were probably disappointed. If you were hoping to see a change at Facebook that is quite long-overdue, well, now you have it. Facebook’s new messaging system is basically an integration of a spam filter. SMS, email, IM, and Facebook messages are all being addressed by the changes. Those who receive tons of messages every day may find this service very useful. CEO Mark Zuckerberg said, “This is not an email killer.
  • GAURAVONOMICS  |  SATURDAY, APRIL 16, 2011
    [Social Media] How Might We Help Global Corporations Integrate Purpose, Participation and Profits?
    Muhammad Yunus: Building Social Business. Stephen Goldsmith, Gigi Georges, Tim Glynn Burke: The Power of Social Innovation. Jason Saul: Social Innovation, Inc. If you liked this post, consider inviting me to speak at a conference or workshop , or asking MSLGROUP to create a social media strategy for your brand. If you liked this post, you might also like: Using Design Thinking to Help Global Corporations Integrate Purpose, Participation and Profits TBWA’s Social Activism 2.0 Here’s a list of books I am starting with.
  • BRASS TACK THINKING  |  WEDNESDAY, JULY 28, 2010
    [Social Media] Forsaking the Future Self
    Shes a writer, professional speaker, community and social media strategist, and has worked with businesses of all sizes to solve business problems through better communication. Brass Tack Thinking Make Things Happen Home About Amber Naslund Tamsen McMahon Contact Speaking Amber Naslund Tamsen McMahon Brass Tack Reading Archives Forsaking the Future Self July 28, 2010 | by Tamsen McMahon View Comments Why do we do it? We set goals, we make plans. We tell ourselves we will …this time. But we don’t. One begets another. Future Self fascinates me. Why is that? Bastard. Not much.
  • WRITTENT BLOG  |  THURSDAY, JULY 18, 2013
    [Social Media] Visual Content Marketing Insights from 13 Genius Thought Leaders
    Actively accepting visual content contributions, like Instagram snapshots or iPhone videos, from your company’s most vocal and influential fans can allow you to build up your visual content assets, as well as reap the rewards of social proof. Not only is Bullas one of the most universally-respected social media marketing experts, he knows a thing or two about content promotion. Many consumers, particularly savvy segments of the population, no longer consider YouTube or social media networks novel. Lori Kozlowski – @LoriKozlowski. Her recommendation?
  • TWIST IMAGE  |  FRIDAY, JANUARY 13, 2012
    [Social Media] The Power Of Being Vulnerable
    If all we're going to do is say that Social Media has changed business to think about real interactions between real human beings, but lather that up with standard, corporate lingo and the usual business pap and banter, what is the point? social media. When you're vulnerable people connect more to whatever it is that you're doing. What makes it work? What gets people (or our fellow workers) interested in the art we're working on? The heart and soul of great art is the ability for the artist to be vulnerable. Who would buy anything from a company that was vulnerable?
  • JEFF ESPOSITO  |  MONDAY, NOVEMBER 28, 2011
    [Social Media] Passion works better than celebrity for social fundraising
    Over the past year or so I have been fascinated by how non-profits utilize social media. When it comes to social fundraising, I have always been skeptical about celebrities or web-personalities acting as spokespeople. Dunbar entitled The Effectiveness of Celebrity Spokespeople in Social Fundraisers , I figured that it was worth the read to see if my suspicions were correct. The whitepaper is embedded below and if you are in the non-profit space or just interested in the social space, I suggest giving it a read.
  • WAXING UNLYRICAL  |  FRIDAY, JANUARY 10, 2014
    [Social Media] Because the Door is Left Open All Day
    These are critical elements of effective communication in the digital age and what I call “ social PR.” What we can achieve when we design, create and manage motivated communities – who use technology and social media to make better connections with each other in pursuit of a shared goal – is so much greater than we could ever achieve through one-way communication, usually through “the media.”. If you’re not already thinking of how to socialize your PR programs and campaigns , please, give it a shot this year. 'I’ve been in India for the past three weeks.
  • BRASS TACK THINKING  |  TUESDAY, JANUARY 18, 2011
    [Social Media] Don’t Hide The Awesome.
    Today’s post is from Matt Ridings, Founder of MSR Consulting, and a thought leader on integrating social media into the realm of Relationship Marketing. He’s not so much a guest here anymore as the guy who you’d comfortably give a key to your house (and that drinks all the beer in the fridge). He blogs over at  Techguerilla , and you can find him on Twitter at  @techguerilla. Humility. It is one of the central tenets of all the worlds major religions. It’s something that we are taught from a young age is a primary virtue to uphold. Yet what, exactly, is humility?
  • PROBLOGGER  |  FRIDAY, FEBRUARY 10, 2012
    [Social Media] A Tale of Two Ebooks
    1: How to Build a Part-Time Social Media Business. Then Mashable ran a post I wrote about how to use your social media skills to make money , and copies flew off the digital shelves. Word began to spread among the social media community, and within two months of launch, I’d sold my first 100 copies. Soon I’d slapped a more professional-looking cover on the social media consulting guide and created an affiliate program. Yet at the other end of the spectrum, the market for the social media consulting guide is even bigger than I realized.
  • THE RELATIONSHIP ECONOMY  |  SATURDAY, NOVEMBER 27, 2010
    [Social Media] Bankers Don’t Leverage Social Value
    Financial value and social value. The value that a product provides to a community of people is called social value. Social Currency. This is called social profit in a system of social capitalism. The degree to which social profits are gained or lost is the degree to which the social value system is functional or dysfunctional. Yet, in social capitalism there is no common means to even account for social profits or losses. Social Capitalism is unorganized, unaccounted, and unworthy to act in the interest of the participants.
  • TWIST IMAGE  |  SUNDAY, SEPTEMBER 9, 2012
    [Social Media] Does A Personal Brand Scale?
    online social network. social media. Episode #322 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. After spending a few days at Content Marketing World , this past week, my head is still spinning over the myriad of opportunities that brands have when it comes to creating better relationships with customers. Another speaker at the event was Paul Roetzer of PR 20/20 (Paul has been on the podcast before: SPOS #294 - The Marketing Agency Blueprint With Paul Roetzer ). We both questioned whether or not this was even possible.
  • FEVER BEE  |  THURSDAY, FEBRUARY 17, 2011
    [Social Media] Always Get A Commitment First
    e.g. Don’t publish a statement to your mailing list or social media audience similar to: “ Join ou r new online community at www.communitylink.com ”. Here is a simple tip. If you want people to join your community, don’t ask them to join. Ask them if they want to join. Instead, publish a message asking “ Would you like to join a group/community which {activity}”. There is some psychology behind this. The former gets associated with another selfish marketing effort. The latter solicits an initial commitment which provokes members to join. The latter is friendlier too.
  • T2 SOCIAL  |  FRIDAY, JANUARY 24, 2014
    [Social Media] Hot to Optimize Your YouTube Videos for Viewer Retention [VIDEO]
    If social data and trends have proven anything, it is that if content is king, than visual content is the king’s supervisor. So what can we do to better the odds that our audience will stick around and spend time with our brand on social media? Videos YouTube Marketing marketing tips marketing videos social business viewer retention optimization youtube optimization youtube tips 'Visual content is a powerful thing, and the longer you can keep your audience engaged with your content, the better.
  • VIPER CHILL  |  SUNDAY, DECEMBER 2, 2012
    [Social Media] Seth Godin on Steroids: Here’s My Evernote Password
    One of our primary measures of success is media cost, and when it started, we paid the equivalent of $250 per order. Eventually we would get the media cost, net-net, down to under $50 per new customer. Dan Glover, creative director of Mischief PR, said, “We believe that physical and social are one and the same. When I say integrated, it means they’re not only integrated across channels like social media, print, or banners, but also with the sales process. It’s no secret that I’m a huge fan of Seth. million. ” Source: Business Week.
  • ABSOLUTE PA  |  FRIDAY, JANUARY 31, 2014
    [Social Media] Revealed: 10 killer productivity tools to keep you in love with your work
    Or, being engrossed in the latest gadget/electronic device/social media platform/productivity tool to the point of distraction, stopping us from focusing on what’s REALLY important. 'As entrepreneurs, we are programmed to be constantly attracted to the latest shiny new thing that will make our lives and businesses run more smoothly. swear it’s in our DNA. It’s a character trait I have come to recognise in myself over the years, and sooo many of my clients when we work together to streamline their marketing. When left unchecked, it can be a curse. Echosign.
  • ARI HERZOG  |  THURSDAY, NOVEMBER 14, 2013
    [Social Media] Analyze Your Visits to My Blog
    As for the 2,300 visitors arriving from clicking links across social media, the top three referrers were Facebook (36%), Twitter (31%), and LinkedIn (12%). Related Stories 1 Week Later: The Results of @JuliaCSocial and Pinterest Socially Share Blog Posts Easily Explore Digital Media on Facebook. Blog News Media Google metrics 'Thank you for reading my blog. Google Analytics tells me that 34,532 unique visitors (including you) came here over the prior six months. Monthly visitors, May – Nov 2013. Over 90% of visitors arrived for the first time.
  • GAURAVONOMICS  |  SUNDAY, JANUARY 30, 2011
    [Social Media] Can You Understand Popular Culture, If You Don’t Consume Popular Culture?
    It’s an existential question because I am ‘the marketer who went off consumption’, turned my back on mass (lowest common denominator) media and traditional (inside-out, push-based, interruption-driven) marketing, and refused to see people as single-dimensional consumers who have only one reason to exist: consume more. wanted to do marketing that was built around outside-in social heartbeats instead of inside-out brand messages, based on pull instead of push, driven by permission instead of interruption. The only honest answer is: no, not really. Digg this!
  • ARI HERZOG  |  MONDAY, JULY 2, 2012
    [Social Media] Your Favorite Networking Site Is
    What is the benefit of these business or social networking sites? Ari Herzog is currently seeking a full time position in social media. MediaBeyond Twitter, Facebook, and LinkedIn, what is your favorite networking site? Inclusive of YouTube, Orkut, Bebo, Yammer, Plurk, Plaxo, Digg, Reddit, StumbleUpon, Quora, Google+, MySpace, Pinterest, Foursquare, Instagram, Vimeo, SlideShare, Tumblr, Klout, Spotify, and Mixx, what do you like the most beyond the big three? What is not listed here that you would single out for other readers to know? Connect on LinkedIn today.
  • FRESHNETWORKS   |  FRIDAY, JANUARY 24, 2014
    [Social Media] How five food and beverage brands use digital to innovate
    Way back in 2008 they broke new ground with My Starbucks Idea , an open online community that allows customers to share their ideas how Starbucks should innovating their offering – be that with regard to new product development ( which we discussed back in 2008 ), customer experience or social responsibility. Not only have they partnered with Square in the US and developed an app to facilitate mobile payment in-store, but they’ve also launched the Tweet-A-Coffee service, an initiative that harnesses social technologies so customers can send a £5 gift card to their friends. KitKat.
  • DANNY WHATMOUGH  |  MONDAY, AUGUST 2, 2010
    [Social Media] Which online news sites are right for your audience?
    ” At Wildfire , we take a very audience centric approach to PR (and online/social media) campaigns. pr escherman media news online realwireTweet. Some really interesting mini-research out today from Realwire’s Adam Parker and Andrew Smith of  Escherman. These findings have massive relevancy for the PR industry, as Andrew states : “In the past, the notion of measuring engagement with editorial content was largely theoretical.  Or whether this engagement results in a meaningful business outcome). At least online.” picture credit. Tweet.
  • SOCIALFISH  |  FRIDAY, MARCH 11, 2011
    [Social Media] Forget SxSW – #Ideas11 and #11NTC FTW!
    The Good, the Bad, and the Ugly of Facilitating Social Media Policy. Learn what made one organization realize the time had finally come to develop an all encompassing social media policy, how they navigated the potholes along the way and why they enlisted outside help. After attending the session walk away with a deeper understanding of the trials and tribulations, lessons learned, and an outline of facilitated process, and why it was worth the pain to develop a social media policy. Forget SxSW – who needs to kill all those brain cells anyway?
  • PROBLOGGER  |  FRIDAY, DECEMBER 31, 2010
    [Social Media] Blogging Success Summit 2011
    Scott Monty (head of social media, Ford). Michael Stelzner (Social Media Examiner). This summit is put on by Michael Stelzner and his team who have previously run some other great social media summits which have always had very positive reviews. If you’re looking to take your blogging up a notch in 2011 with some great training then you’ll want to check out Blogging Success Summit 2011. This is a completely online/virtual event and it is currently 50% off (a limited time early bird rate). Brian Clark (Copyblogger). Business Blogging
  • JEFF KORHAN  |  MONDAY, AUGUST 2, 2010
    [Social Media] Beta Your Small Business Innovations
    Jeff Korhan - New Media and Small Business Marketing Home About Me Working With Me Speaking Favorites Trends Subscribe « High School Reunions - The Ultimate Social Meet-Up | Main | Lighten Up Your Social Media Life » August 02, 2010 Beta Your Small Business Innovations One of the trends that has emerged in recent years is the concept of beta testing new product and service developments before they are ready for prime time.  You can do the same. Without question, this is a trend that deserves your consideration.   They love being first. 
  • JEFF KORHAN  |  WEDNESDAY, SEPTEMBER 8, 2010
    [Social Media] How Blogging Enhances Your Sales Presentations - Jeff Korhan
    Jeff Korhan - New Media and Small Business Marketing Home About Me Working With Me Speaking Favorites Trends Subscribe « Marketing with New Media in Mind | Main | How Often Should I Blog? Recent Comments Seo Services on Typepad vs Wordpress Series - Own Your Blog Jeff Korhan on Authenticity Guidelines Supra Skytop II on A Social Networking Theory Walter Adamson on 5 Ways to Make Your Blog Posts Outstanding Walter Adamson on Authenticity Guidelines Jeff Korhan on What Does Your Blog Writing Style Say About You?  To be honest, I needed the practice.
  • TWIST IMAGE  |  SUNDAY, MARCH 23, 2014
    [Social Media] The Absolute Value Of Marketing
    Long before we were all talking about social media, viral videos, content marketing and more, Rosen was busy studying what makes people do the things that they do. social media. 'Episode #402 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Back in 2000 (yes, way back then), I read a book that made me rethink everything that I thought I knew about marketing. It was called, The Anatomy of Buzz , and it was written by Emanuel Rosen. I''m fortunate because, over the years, Emanuel and I have become friends. blogging.
  • JEFF KORHAN  |  MONDAY, SEPTEMBER 13, 2010
    [Social Media] Video Presentation Skills - Jeff Korhan
    Jeff Korhan - New Media and Small Business Marketing Home About Me Working With Me Speaking Favorites Trends Subscribe « About.me Recent Comments Seo Services on Typepad vs Wordpress Series - Own Your Blog Jeff Korhan on Authenticity Guidelines Supra Skytop II on A Social Networking Theory Walter Adamson on 5 Ways to Make Your Blog Posts Outstanding Walter Adamson on Authenticity Guidelines Jeff Korhan on What Does Your Blog Writing Style Say About You? and You Mr. Jones | Main | Where Do You Get Your News?   Why are these skills essential? You should do the same.
  • SOSHABLE  |  WEDNESDAY, AUGUST 14, 2013
    [Social Media] Digital Marketing Advice in Your Corner
    Social Media Marketing. 'Here at Wikimotive, we get questions in the mail every day looking for advice. We want to help everyone, and we gladly do it free of charge, but we know that sometimes your questions can get lost in the shuffle of the daily mail. To ensure that we see every question that you may have for us, we’re creating a dedicated email address. From now on, you can send any questions you have to  questions@wikimotive.com , and we promise to get back to you as soon as possible. In most cases, it’ll be right away, and it will never be longer than 24 hours.
  • ARI HERZOG  |  THURSDAY, AUGUST 25, 2011
    [Social Media] 8 Tips for Successful Business Blogging
    Social. Social interactivity is a must for your blog. Along with social plugins, there are thousands of other plugins available for your blog; take advantage of them. Ari Herzog provides social media marketing and editorial services to the nonprofit and public sectors. Strategies and Tips on Social Media and Online Marketing — To What End Should This Blogging Trend Continue? The following article is written by Lior Levin. What is involved in having a successful business blog? What are the best elements to include? Image by G.I Design.
  • TWIST IMAGE  |  SUNDAY, OCTOBER 14, 2012
    [Social Media] Talking To An Ad Contrarian
    They have have had a parade of social media miracle cures that were going to 'change everything' -- blogs, podcasts, widgets, YouTube , Facebook , games, Twitter , LinkedIn , FourSquare , Pinterest , QR codes and, of course, now content. online social network. social media. Episode #327 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. When was the last time you read a non-fiction business book and laughed out loud? There have been instances where I have smiled, perhaps had an occasional chuckle. It hasn't.
  • KIKOLANI  |  MONDAY, MARCH 7, 2011
    [Social Media] 4 Important Things to Do After Your Product Launch
    Began full on promotion of the launch day post using instant messenger contacts, social media, social bookmarking, blog commenting, and guest blogging. Monitor Your Product Across Social Channels. The second tool is Social Mention , which will find similar information and email you about it as frequently as you choose. Between the two of them, you shouldn’t miss out on very many mentions of your product in blog posts, video text, social bookmarking sites, or social media in general. My Product Launch in a Nutshell. Related Posts.
  • GAURAVONOMICS  |  SUNDAY, MARCH 10, 2013
    [Social Media] Future of Engagement #7: Transmedia Storytelling
    'Media organizations, changemakers, and brands create cross-platform storyworlds to drive participation, action and loyalty. Transmedia storytelling involves telling a story across multiple media platforms – including TV shows, movies, graphic novels, books, games, mobile apps, microsites, social networks, online communities and offline events – in a way that each platform explores different aspects of the same storyworld. Some brands bring their fictional characters or mascots alive through ads, web videos, video games and social network profiles.
  • BLOGGER XPERTISE  |  WEDNESDAY, OCTOBER 17, 2012
    [Social Media] Forget about SEO, develop a user-centric content - Blogger Xpertise
    Social media. Labels: blogging , business , content strategy , goals , opinion , reputation , seo , social media , user experience. Give these two articles a read: Focus on your blog, don't promote the social media services & Are you putting enough resources into your search engine profile? Blogger Xpertise. Blogger sites that go beyond the basic template, showing you how to make your Blogger site just as amazing. About Us. Portfolio Pieces. Blogger Tips. Hangouts on Air. Submitted Questions. Opinion Pieces. Templates. Contact Us. Subscribe To.
  • WRITTENT BLOG  |  TUESDAY, APRIL 9, 2013
    [Social Media] 5 Best Practices for Outsourcing Quality Content
    Provide blogs and social media handles for industry thought leaders, to get your writers started on a path of self-education and research. 'Guest post from Pat Owings. Outsourcing content is a bit of a secret among marketers. In an age where many of the industry thought leaders have risen to prominence through their blogs, no one wants to admit they’ve utilized a ghostwriter. However, recent studies from Content Marketing Institute indicate that all the cool enterprising kids are doing it. And honestly, the profession is much older than the Internet. Find the Right Writer.
  • TWIST IMAGE  |  SUNDAY, SEPTEMBER 18, 2011
    [Social Media] Jeff Jarvis Shows Off His Public Parts
    Meaning: he is opinionated and often right about how New Media intersects with our traditional ways and what this impact has on our society. Along with that, his Blog, BuzzMachine , is a complete source of media goodness as he continues to explore how our society adapts to the new ways in which we communicate and share information. media hacks. online social network. social media 101. social media marketing. Episode #271 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. know you will too.
  • TREY PENNINGTON  |  FRIDAY, JUNE 4, 2010
    [Social Media] Sales Sizzle New York City Style
    Home About Book Trey to Speak Let’s Connect #smBBQ Subscribe trey pennington connections, content, conversations: commerce™ Sales Sizzle New York City Style by trey on June 4, 2010 Want to sell more? Think you know your stuff? Let’s just raise the bar a little. This “street vendor”in Manhattan, Greg, caught my attention and taught me a thing or two. The sales territory was simply brutal. Way too many things fought for his prospects’ attention. They were in Manhattan! The sales territory was not at all conducive for commercial conversations. Have I mentioned NYC is LOUD?)
  • WRITTENT BLOG  |  MONDAY, JULY 22, 2013
    [Social Media] Competitive Marketing Analysis: 14 Ways to Monitor and Beat Your Competitors
    Focus on Metrics: Do you know which social media platform your customers are coming from? Are they on social media? Social Integration: Are social media follow buttons included on site pages? Social Media. company’s ability to monitor, track, and engage in conversations on social media platforms can determine their success among a new type of consumer. Timing and Frequency: How often does your competition post to their social profiles, and what times of day? What About SWOT Analysis? Image credit: Xhienne.
  • THE WAY OF THE WEB  |  TUESDAY, OCTOBER 19, 2010
    [Social Media] Mixing marketing, technology and more…
    Otherwise you’ll have powerful marketing with no backbone… But I do think there should be a recognition of the need for digital and technical skills in marketing which bridge the gap between traditional marketing, social media/co-creation, data and analytics, and internal collaboration. There’s an interesting presentation, post and comment thread on Mashable at the moment regarding the idea of a new job role within companies – Chief Marketing Technologist. Choreographing Data and Technology across Marketing. Infusing Tech into the DNA of Marketing.
  • COLLECTIVE THOUGHTS  |  WEDNESDAY, MAY 2, 2012
    [Social Media] Master Bruce Wayne: Business’s Best Potential Superheroes
    Drew Hendricks is a social media and SEO enthusiast that spends his free time browsing the internet and playing frisbee golf. Most readers associate the name “Bruce Wayne” with Batman, the masked vigilante who has fought crime in comic books, TV shows and movies for over 70 years. Another side of the character, one that does not get as much attention as his rope-swinging, villain-punching alter ego, is the effort he puts forth with his “Wayne Foundation”, the charitable trust he established with his family’s fortune. Charles Feeney. Jon Huntsman, Sr. Jon Huntsman Sr.,
  • SPIN SUCKS  |  WEDNESDAY, DECEMBER 28, 2011
    [Social Media] Plan for the Unexpected
    We all have a lot of friends who are rude enough to not be active on social media, right? Today’s guest post is written by Lisa Gerber. As I write this, it’s the morning after Christmas. Boxing Day. We’re cleaning out the boxes here. Getting ready for the weekend, New Years, and more importantly taking advantage of down time to clean out. love this time of year. It’s It’s quiet everywhere. My house is quiet, the blogosphere is quiet, and my newsfeed is full of comatose friends needing to detox after a hedonist season. It sucked because we didn’t hit our goals.
  • CONVINCE & CONVERT  |  FRIDAY, JUNE 22, 2012
    [Social Media] Here Comes The Power of Everything
    I’ve recruited an all-star team of friends to pump you up with a daily thought starter every Monday through Thursday for the next three weeks (we’ll be running Social Pros and One Social Thing posts on Fridays and Saturdays, per usual). Eric Boggs of Argyle Social – The Power of Listening – June 27. Jason Falls of Social Media Explorer – The Power of Authenticity – July 10. Jay Baer is a hype-free social media and content strategist & speaker, and co-author of The NOW Revolution. The Power of Everything.
  • SHERRILYNNE STARKIE  |  TUESDAY, AUGUST 19, 2014
    [Social Media] Writing tricks for content marketers
    Studies show that longer articles tend to achieve more retweets and shares in social media and attract more comments. Writers of marketing content can feel a little overwhelmed when it comes to knowing how to get the best search engine rankings when Google and major social networks are always tweaking their algorithms. 'Time was you only had to worry about writing for the human eye and sometimes for the ear. Now when it comes to content marketing , writers need to know about search engines and how digital formats are impacting reader habits and preferences.
  • SMALL BUSINESS MAVERICKS  |  THURSDAY, JANUARY 12, 2012
    [Social Media] Forget The Hype – A Business’ Success Still Relies On The Basics
    Social media sites like Facebook can be useful for market research and eventually helping you develop your brand. There is an interesting article that comes from an Australian university examining the rise and fall of Starbucks in that country. This article is one that should be read by anyone already in business and looking to expand into new markets. It’s also worth reading for any brick and mortar business that is considering adding an online store. Starbucks also misread the market. For any business, market research is highly important.
  • CONVINCE & CONVERT  |  SATURDAY, DECEMBER 21, 2013
    [Social Media] The Virtuous Circle of Mentorship and Its Impact on Your Career
    Jay Baer is a hype-free social media and content strategist & speaker, and author of Youtility: Why Smart Marketing is About Help not Hype. Jay is the founder of [link] and host of the Social Pros podcast. The Virtuous Circle of Mentorship and Its Impact on Your Career is a post from: Convince and Convert: Social Media Strategy and Content Marketing Strategy. 'My friend Marcus Sheridan wrote a very forthright blog post (as is his custom) recently called “ 8 People That Dramatically Impacted My Life in 2013.” Why do I take an interest in you?
  • THE RELATIONSHIP ECONOMY  |  FRIDAY, MAY 17, 2013
    [Social Media] The Solution Is Finding New Answers
    Hiring a social media guru isn’t the answer. SocialEra Disruptive Factors Intangible Capital Market Factors Relationship Economy assumptions attitude book zen challenges company article eagerness innovation Inventors mark mcneilly media guru mission statement openness philosophy possibilities preconceptions reorganization shoshin shunryu suzuki suzuki zen buddhist zen master zen mind 'No matter what the industry every leader is facing new challenges. These are not the same old challenges of yesterday so the same old solutions will not meet today’s challenges.
  • THE RELATIONSHIP ECONOMY  |  MONDAY, JANUARY 9, 2012
    [Social Media] The New Buzzword: Customer Creation
    Look around and you’ll see suppliers consumed with CRM , RM, QM, CM and all the other acronyms  and now social media tricks aimed at capturing, not engaging, the customer. Zappos customer creation method was to let the customer create other customers and let the related experiences create “customer media” that speaks for itself. The purpose of business is to create a customer.” ” — Peter Drucker. Could Drucker be wrong? am sorry, no I am not, but I don’t buy it. business doesn’t create a customer they come ready made.
  • KIKOLANI  |  FRIDAY, OCTOBER 12, 2012
    [Social Media] Fetching Friday – Resources Mashup & Flying Kittens
    This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. Social Media / Social Networking. Beyond the Basics: 30 Fresh Social Media Tips for 2012 – This posts covers significant changes in social networks, as well as provide some additional tips that you can apply to your social media strategy on the top social networks, including Facebook, Twitter, Google+, LinkedIn, and Pinterest. The Resources Mashup.
  • ENGAGE  |  THURSDAY, JUNE 7, 2012
    [Social Media] 5 Things You Probably Didn’t Know About Google Analytics
    Social media is measurable. So GA recently added a feature under the traffic sources tab that breaks down social visits from all social networks. So instead of digging in your referral traffic, you can now see all social engagement in one section. There’s even a nice line graph comparsion of all visits and visits via social referral. One other cool feature with the social traffic sources is those sources that are social data hub partners (e.g. I’d like to think I’m pretty web savvy. The true definition of a visit. to the site’s average.
  • DANNY BROWN  |  MONDAY, SEPTEMBER 13, 2010
    [Social Media] Sayers and Doers - Danny Brown
    removeClass(livefyre-hidden)" class="livefyre-show-comment livefyre-button"> View comment Show More Trackbacks subscribe to danny subscribe by rss or network search this blog Lijit Search This Blog is Powered By Reader favourites Audi and the Super Bowl Social Media Shit Storm An Invite to Pimp Your Blog Are You Abusing Your Social Media Voice? Home About Me Charities 12for12k Kiva Work With Me About This Blog Disclosure Comment Policy Headway Archives Contact Me Great Blogs Sayers and Doers September 13, 2010 30 voices share yours! Enjoy this post? Cheers! Cheers!
  • SOCIALNOMICS  |  TUESDAY, JANUARY 8, 2013
    [Social Media] Using Your Twitter Profile for Link Building
    Twitter is one of the most widely used social media platforms on the web today and a great portal for catching up on the latest in any industry news, for sharing information and promoting your personal or business profile. You can also add links to your other social networks and receive an overall score of your weight on the social scale. Twitter Grader is similar to Klout in that it scores your social activity on Twitter. Bio: The following is a guest post by Katherine Stott , a writer for Chicago-based Northcutt, who offer social media marketing services.
  • VIPER CHILL  |  MONDAY, SEPTEMBER 6, 2010
    [Social Media] The Most Effective Way to Increase RSS Subscribers
    You are here: ViperChill » Social Media » The Most Effective Way to Increase RSS Subscribers The Most Effective Way to Increase RSS Subscribers Written by Glen, this post has 103 Comments I’ve been a big advocate of guest blogging over the years; currently ranking no.1 See, I’m developing a small business that has nothing to do with developing a small business or social media marketing or how to write a breath-catching headline. Home What the F ? Cloud Living Say "Hi!" Well, it’s not. His blog actually has over 70,000 subscribers. Ha ha.
  • TRADESMEN INSIGHTS  |  TUESDAY, JUNE 26, 2012
    [Social Media] Benefits of Using Landing Pages
    By sending a follow-up thank you to those that downloaded material, you have the opportunity to offer them additional info and downloads, as well as asking them to share this with others via social media. No matter what kind of promotion you’re doing, when going after the professional tradesmen, the bottom line is you want them to ask for more info and ultimately a sale. You can’t do that in an ad (print or digital) by itself. You need those that are interested in whatever it is you’re selling to go somewhere to get more info.
  • DIVA MARKETING BLOG  |  MONDAY, JANUARY 16, 2012
    [Social Media] Life Without Facebook ~ A View From Gen Y #1
    More than 800 million active users  has given  Facebook  the enviable status of the golden child of social networks. let's call this quasi reality social media. The idea crossed my mind to disable my account, but I have been such a huge social media addict I quickly threw it out of my mind. With multiple generations sharing photos, updates and videos Facebook might even be considered a the biggest digital family reunion ever! However, as with any 'family' sometimes you need a bit of a break. That's what's happening for the people who 'grew-up' on Facebook.
  • KIKOLANI  |  FRIDAY, JUNE 7, 2013
    [Social Media] Fetching Friday – 20 Marketing Links
    'This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. Social Media / Social Networking. 10 Checks to Ensure Your Twitter Profile is Growing Your Business – Instead of focusing on all social sites, today I’m going to give you a 10 point checklist that will help you maximize how much traffic and sales Twitter drives you. The Resources Mashup. This Week on Kikolani. Blogging / Content. But what exactly defines a post as viral? Become an expert.
  • SOSHABLE  |  MONDAY, MARCH 9, 2009
    [Social Media] How Twitter Tears Friends Apart – When Louie met 0boy
    It’s easy to make friends on the Internet, especially through social networking. It didn’t take long before we started crossing paths more often on other social media sites. We exchanged ideas, strategies, helped each other with stories, and even started planning a social media meetup in Los Angeles so we could go cut through the veil of social media nicknames and avatars and see the real people behind them. For two months, we didn’t even bring up the goldmine of social networking euphoria that we discovered individually.
  • GAURAVONOMICS  |  WEDNESDAY, AUGUST 18, 2010
    [Social Media] Killer Startup Idea: CrowdQuest White Label Platform for.
    Gauravonomics Blog For Marketers, Entrepreneurs and Activists How To Organize and Energize Your Evangelists Blog Speaking Writing Bio Media Subscribe Slideshare Twitter LinkedIn Facebook IdeaSliver Labs Tumblr « Are We Becoming Digital Nomads? The Opportunity at the Intersection of Social Entertainment, Social Gaming and Social Commerce » Killer Startup Idea: CrowdQuest White Label Platform for Crowdsourcing Q&A Welcome to the Gauravonomics Blog for Marketers, Entrepreneurs and Activists ! Or, modify or vote on an existing question. Lets talk.
  • TRADESMEN INSIGHTS  |  THURSDAY, MAY 16, 2013
    [Social Media] How Manufacturers are Managing Content Marketing: 7 B2B Insights
    However, only 11 percent of self-reported “best-in-class” B2B manufacturing marketers rank print magazines as “effective” or “very effective,” indicating that traditional media companies still have a stronghold on B2B manufacturers, who have traditionally used paid advertising in trade magazines to reach their audiences. While their B2B content marketing peers use an average of five social media platforms, manufacturing industry B2B marketers report an average use of three. How Manufacturers are Managing Content Marketing: 7 B2B Insights. Manufacturing marketers spend less.
  • BLOGS.IMEDIACONNECTION.COM  |  MONDAY, SEPTEMBER 27, 2010
    [Social Media] The future of publishing: Social News Curation
    iMedia Connection - ad:tech blog Articles Blog iMedia Blog ad:tech Blog Videos Events People Connection Resource Connection Jobs iMedia UK Home › iMedia Connection Blog › Opinions Opinions The future of publishing: Social News Curation Posted by Uwe Hook on September 27th, 2010 at 6:50 pm By now, you should have heard about Paper.li. Storify , a next-generation storytelling platform that lets you build stories from social media. On the contrary, they select the news based on interests of people in my Social Graph. If you never experienced a real paper.li
  • FEVER BEE  |  MONDAY, NOVEMBER 28, 2011
    [Social Media] How To Find Major Issues To Boost Activity And Unite Your Online Community
    What's new politically, economically, socially, technologically, environmentally or legally? Make this a sticky thread and publish a news post/notification/e-mail/Social media update to all members of the platform. This can be a good source of growth and pride on behalf of the community to be featured in any relevant media.  It can be a political/legal change, or even a social change ( "A pledge to."). Make sure this is integrated with other social media platforms.  Major issues help unite a community. Use a forum post.
  • ARI HERZOG  |  WEDNESDAY, MAY 7, 2014
    [Social Media] My Story About Living My Life
    helped small business owners, large business managers, nonprofit directors, and anyone in between with social media. Inclusive of social media, the role is more than that. really don’t want a full-time job in marketing or communications or media or those other subjects I blogged about in the past. And, next week, I’m on the agenda at a social media conference at UMass Boston. Related Stories Finding Order in Chaos: Month 2 Finding Order in Social Networking Chaos No More: Daily Blogging. It’s my story. tried. did it all.
  • ENGAGING BRAND  |  MONDAY, SEPTEMBER 10, 2012
    [Social Media] Podcast 400 - Emerging Technology and Emerging Markets
    I can't believe that it is podcast 400 of  The Engaging Brand podcast  covering social media , business ideas and brand marketing tips. can't believe that it is podcast 400 of The Engaging Brand podcast covering social media, business ideas and brand marketing tips. Pod Casts Social Business what is 3d printing shapeways 3d printer mass customisation digital trends printing in 3d shape ways digital business ideas brand marketing tipsHow Shapeways are  working with the customer to design, build and sell their own ideas. How you can listen to The Engaging Brand.
  • ENGAGING BRAND  |  FRIDAY, FEBRUARY 3, 2012
    [Social Media] Show 371 - Little Black Book of Innovation
    I hope you enjoyed last weeks show on Steve Jobs and here is show 371 of  The Engaging Brand business and marketing podcast  talking about social media, leadership and marketing and sponsored today by MozyPro Online Backup : Simple, Automatic & Secure Backup - for special offer try today! hope you enjoyed last weeks show on Steve Jobs and here is show 371 of The Engaging Brand business and marketing podcast talking about social media, leadership and marketing and sponsored today by MozyPro Online Backup: Simple, Automatic & Secure Backup - for special offer try today!
  • TWIST IMAGE  |  SATURDAY, SEPTEMBER 29, 2012
    [Social Media] Just Another Screen
    The lesson: give people what they want - cheap and easy - and they'll adapt to the new landscape faster than you can say, "social media is so yesterday, it's all about big data now." social media. Is TV becoming just another screen? In my next book, CTRL ALT DEL (out in May 2013), there is an entire chapter titled, The One Screen World. In it, I make the argument that the only screen that matters is the screen that is in front of you. Screens are increasingly becoming more connected. Not just to the Internet, but to one another. " The post PC-world.
  • TWIST IMAGE  |  SATURDAY, NOVEMBER 13, 2010
    [Social Media] Video Must Become More Social
    Make no mistake about it, you can do many social things with online video, but we have to change our mindset about it first. While there are many new and interesting companies experimenting with ways to make video more social, the bulk of presenters, speakers and case studies were showing amazing and different types of online video campaigns, but they were using very traditional and very mass media -like analytics and metrics to validate either the success or failure of the campaigns. Where is the innovation in making videos more social? mass media. brand.
  • BILL HARTZER  |  WEDNESDAY, JANUARY 12, 2011
    [Social Media] 25 Important Search Engine Optimization Mistakes to Fix Right Now
    And add in new technologies and web sites such as social media web sites and there are even more search engine optimization factors. Every blog post should be promoted on the social media web sites soon after they are posted. When it comes to optimizing your web site for the search engines , search engine optimization, there are a lot of things that you can do that will hurt your search engine rankings. Many of these items are easily corrected , and some are not. There are quite a bit more SEO mistakes on my search engine optimization audit list. Duplicate Content.
  • ENGAGE  |  MONDAY, JULY 11, 2011
    [Social Media] How to Think About SEO Like a Human
    Satisfied customers will likely share your content with their personal networks which will lead to more naturally-earned inbound links, more sharing on social media, and more return visits to your content. G aming search engines is like lying on your profile on a dating website. You might get away with it for a while, but eventually, you’ll be exposed for what you really are. Posting a picture of a gorgeous model instead of your own? Falsely representing your wealth or your humanitarianism? Search engines work the same way. The short-term result? The long-term result?
  • ARI HERZOG  |  SUNDAY, FEBRUARY 26, 2012
    [Social Media] Introducing Sean Platt: Internet Grammarian
    How do you define social media? Social media is more than the modern water cooler, which is what I’ve heard it called more times than I can count. Social media is the hub of online, and therefore most modern life. Whether you spend your time on Twitter, Facebook, Tumblr, or your own WordPress blog, social media is where online communication happens. And social media is non-negotiable if you’re building an online business. m not sure the definition of social media has changed. That was 3 1/2 years ago. Muses
  • WEB METRICS GURU  |  SUNDAY, AUGUST 28, 2011
    [Social Media] Habits & Familiar Locations / Haunts of Foursquare Check-ins
    Truth be told, I started tracking check-ins to see if I could do, more or less myself, what Dave Kerpen had a team of 6 staff members doing with his  Likeable Social Media book ( his team attempted to put a hint to download a free chapter of his book, or buy it, into every bookstore in the country). Not sure what the results of that attempt to use a social media clan to harness popularity did – but his book ranks very well on Amazon, esp in the Web Marketing Category. It’s a young field yet, Social Analytics – as I pointed out in my book.
  • CONVERSIONATION  |  SATURDAY, JULY 28, 2012
    [Social Media] Social and Speaking Out on Religious, Political and Personal Beliefs
    Social profiles are merely reflections of parts of our selves and no one is obliged to share his personal views or enter into debates with others. At the same time, t he social Web is an excellent forum where discussions about religion, politics and other matters can be held if you do not fear a culture of debate. When I voice an opinion about politics, gender issues or religion, I always see the same thing happen: people unfollow me, whatever the social network is. Can you allow social media to suck you into arguments about thinks like gun control ? Or not.
  • SPIN SUCKS  |  TUESDAY, JANUARY 18, 2011
    [Social Media] Wine, Food, Shoes and Marketing
    Gini Dietrich writes the wildly popular blog  Spin Sucks , the 2010 Readers Choice Blog of the Year, AdAge Power 150, and a Top 10 blog from Social Media Examiner. If you’re not up to speed on your social media savvy, here’s a great chance to learn some things that will significantly affect your budget and your business development outcomes in the coming year.  Barbara Weaver Smith is founder and president of The Whale Hunters , a strategic sales coaching company that helps small businesses grow fast by selling bigger deals to bigger customers. You need to be there.  
  • SOSHABLE  |  FRIDAY, JANUARY 24, 2014
    [Social Media] Are Teens Really Leaving Facebook?
    On Tuesday, GlobalWebIndex released its social report and it seems as though particular trends have been seen as of late. However, Facebook – even though altered in some regards – still remains at the top of the social media agency food chain. Facebook Featured Guest Post Offbeat Social Networks Tip of the Day teens 'It’s easy to say that teens are not quite as interested in Facebook as they were a couple of years back. Does this necessary mean that Facebook is out of the eye of a younger demographic for good? What this means is that the estimated loss of 34.19
  • LOUIS GRAY  |  SUNDAY, JUNE 29, 2014
    [Social Media] 50 Top Startups from 2010: Acquired, Pivoted or Still Going?
    The social networking client (which debuted here in 2008) was won by Twitter in a bid above $40 million , after a rumored buy from Ubermedia. This one time sports publishing empire expanded to what''s now Vox Media, taking on smart writing for tech and much more. If there are any questions about Vox Media, it''s whether the content business can be valued in a world where it''s so easy to make it for free. The social events sharing company just didn''t take off. Most the original Ecademy team is now working on social media tactics with Scredible. The $1.1
  • TWITIP  |  THURSDAY, JANUARY 7, 2010
    [Social Media] How I Will Add 1000 Twitter Followers This Year
    He uses twitter for its original purpose: social media. One way posts is pointless – where is the “social&# in THAT usage of social media. So unfortunately, these tips won’t work for most of the ‘mere mortal’ January 8, 2010 Mike @bflosignguy There is a reason it is called ’social networking’…it is about being ’social’ that is talking to people. This is probably my problem, I just don’t ‘get’ the social web. But I am up to the challenge! Thanks for the post!
  • NOWSOURCING  |  FRIDAY, FEBRUARY 27, 2009
    [Social Media] Follow Friday #2: Let’s Get Social
    SilentJay74 : Joe is a great guy that I’ve met in person and just a truly passionate social media user.  You may know him as a co-host of Social Blend.  LeftTheBox : Samir has been a rising star in the realm of social media.  Welcome to our second installment of Follow Friday – beyond the 140 characters.  This week’s #followfriday folks: @theGypsy : First on our band of merry people is Dave Harry.  Dave is a real stickler for qualitative research and often reports on search engine patents.  missmcj : CJ is one smart lady.  Digg this!
  • DREW'S MARKETING MINUTE  |  FRIDAY, MAY 13, 2011
    [Social Media] Free mortgage… if you turn your house into a billboard
    Adzookie intends to paint its logo and social media icons onto participating homes. Innovation & Creativity Media Advertising Adzookie billboard Business marketing mortgageThought this will amuse you on this Friday the 13th. And for some of you, it might be a great solution to paying down that mortgage. Want someone to pay your mortgage? No problem. Just let Adzookie give your home a paint job. Adzookie says it will pay the house owner’s mortgage every month for as long as the home stays painted. Painting is expected to begin in a few weeks.
  • PROBLOGGER  |  THURSDAY, OCTOBER 28, 2010
    [Social Media] Google Feedburner Delivers Real-time Traffic Stats
    For the social media fanatics, the Feedburner team add that, “if you use the FeedBurner Socialize service, and your platform uses PubSubHubbub or you ping us when you post, you can for the first time get stats on how much traffic your feed items are receiving from Twitter, as well as feed reading platforms like Google Reader in one place.&#. This week, Google unveiled an upgraded Feedburner stats package that provides real-time data on clicks, views, and podcast downloads. Looks like those Refresh buttons are set to get a workout… Have you tried the new stats?
  • ENGAGE  |  TUESDAY, JULY 5, 2011
    [Social Media] That Website Ain’t Gonna Visit Itself
    Interview people you meet via social media. Social media is a microcosm of the real world. Get to as many industry events as possible and socially network in real life. I f you build it, they will, well, probably go somewhere else. Your target audience probably doesn’t share the same level of enthusiasm that you have toward your new website/redesign/mobile app/digital venture. More More than likely, they won’t even notice.  But your target audience almost definitely won’t just come to your website because it happens to be there. Update early and often.
  • TWIST IMAGE  |  WEDNESDAY, MARCH 7, 2012
    [Social Media] The Do Not Track Button
    Between Web, mobile, touch, Social Media and how this all integrates into traditional marketing and communications, there could not be a more fascinating time to be in Marketing. social media. What kind of experience do you want? Marketers have abused the anonymity of IP addresses for too long and now consumers (and journalists) are fighting back. and they're fighting mad. Everything you say and do online can and is being used against you in the online world. Think that Gmail is free? No, it is not. Don't like it? Gmail is free. What are you willing to pay? Nothing?
  • ENGAGE  |  THURSDAY, MARCH 17, 2011
    [Social Media] Rebecca Black and the Art of Being Bad
    ″ blog (and other social media leaders ) picking up on Rebecca’s mediocrity with the aptly titled blog post: “Songwriting Isn’t For Everyone&# on March 11, most of us would’ve never come across her or her “talents.&# taking part in its distribution might taint that slightly) Rebecca Black would never have made it onto the roster of serious music labels like Sony, Universal and Warner Bros, but with YouTube and social media, we the people can rubberneck at all the train wrecks we want without anyone trying to filter for quality.
  • TWIST IMAGE  |  FRIDAY, JANUARY 3, 2014
    [Social Media] The George Costanza Approach To Getting Things Done
    You see this content in the mass media, on blogs (like this one), in tweets, motivational pictures on Instagram , specific Pinterest boards and more. One of the recurring themes that I have seen, heard and read is to ignore things like email, making phone calls and social media first thing in the day. No social media. mass media. social media. 'Do the opposite. Do you remember that Seinfeld episode when George Costanza decided to do everything the opposite of what he had done to date? Watch this: Do the opposite. No email. No phone calls.
  • ENGAGING BRAND  |  FRIDAY, APRIL 5, 2013
    [Social Media] 3 Questions to Ask. to Build Your Insight
    The bad news is that because it is easy, you have to transfer the effort from finding to analysing the data and providing insights in your social marketing. How Social Marketing is Making the Invisible, Visible. Social Media Tactics for B2B Consumers. Insights from Gartner''s Social Marketing Survey. Careers Leadership Learning new technology insight is differentiate the digital age analysing the data social marketing business marketplace creativity leadership 'Insight is a skill which continues to be important. is easier than it has ever been.
  • ENGAGING BRAND  |  THURSDAY, NOVEMBER 26, 2009
    [Social Media] Brands are just like life
    The Engaging Brand Home Podcast Online Social Media Training Speaking Contact & Bio Subscribe/RSS « Brand New Findings | Main | Show 271 - How to engage people on the web » Brands are just like life I have just written about What is Life? Kathy Garolsky on Social media can be your brand trigger! Blog powered by TypePad Member since 04/2006 Search Connect with me on Social Media Training Hire me Subscribe in a reader Recent Posts Show 303 - The New Social Learning Concept How Not to Become Boring. on my other blog Widows Quest.
  • ENGAGING BRAND  |  THURSDAY, DECEMBER 10, 2009
    [Social Media] Leadership Tip: Are you casting a shadow?
    The Engaging Brand Home Podcast Online Social Media Training Speaking Contact & Bio Subscribe/RSS « 8 Truths about truth | Main | Life lesson from Nicole Kidman » Leadership Tip: Are you casting a shadow? Kathy Garolsky on Social media can be your brand trigger! Blog powered by TypePad Member since 04/2006 Search Connect with me on Social Media Training Hire me Subscribe in a reader Recent Posts Show 303 - The New Social Learning Concept How Not to Become Boring. Plant the ideas then stand back to let them grow.
  • ENGAGING BRAND  |  WEDNESDAY, JULY 21, 2010
    [Social Media] Are we born not to be compatible.?
    The Engaging Brand Home Podcast Online Social Media Training Speaking Contact & Bio Subscribe/RSS « Show 295 - Tony Hsieh on Delivering Happiness at Zappos | Main | Show 296 - Inspiring Resilience » Are we born not to be compatible.? Kathy Garolsky on Social media can be your brand trigger! Blog powered by TypePad Member since 04/2006 Search Connect with me on Social Media Training Hire me Subscribe in a reader Recent Posts Show 303 - The New Social Learning Concept How Not to Become Boring. Comments Are we born not to be compatible.?
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