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  • SMALL BUSINESS MAVERICKS  |  WEDNESDAY, JULY 23, 2014
    [Social Media] The Importance of Comments
    If you are not counting comments as important data in social media marketing , you are missing something good. 'How many blogs do you read? How many of the blogs that you read do you comment on? How different do you think the blogs you read would be if there were no comments? Or if people did comment? People who read blogs have a lot of power — the power of influence. can’t think of a single thing that a business needs more than the regular input from their customers. After all, businesses need is to know what people will buy, right? But that is why we need moderators.
  • PUSHING SOCIAL  |  SATURDAY, SEPTEMBER 4, 2010
    [Social Media] Why Passion Posting May Be Hurting Your Blog's Traffic
    Home About Pushing Social #FF Gratitude Journal 4 My Tweeps Archives Contact Subscribe Pushing Social Why Passion Posting May Be Hurting Your Blog’s Traffic by Stanford on September 4, 2010 Spread it! Traffic to Pushing Social increased by 46%.  write on topics of Social Media marketing, disabilities advocacy, project management, Lotus Notes and vintage jewelry. It was MUCH easier to grow back then and as a result they have all the social proof in the world. only get to work on Pushing Social from 10-1am every night. debate.  I get it.
  • BRASS TACK THINKING  |  TUESDAY, JULY 20, 2010
    [Social Media] Fishing for Excuses?
    link] Using Social Media to Increase Event and Webinar Attendance — Subjectively Speaking [.] Shes a writer, professional speaker, community and social media strategist, and has worked with businesses of all sizes to solve business problems through better communication. Brass Tack Thinking Make Things Happen Home About Amber Naslund Tamsen McMahon Contact Speaking Amber Naslund Tamsen McMahon Brass Tack Reading Archives Fishing for Excuses? July 20, 2010 | by Tamsen McMahon View Comments We say there isn’t enough time, that we’re too busy. YOU do. thanks!
  • TWITIP  |  THURSDAY, MARCH 11, 2010
    [Social Media] To Schedule Tweets or No? Two Reasons You Should.
    I’ve been using HootSuite – it’s multi-dimensional and allows me also to schedule updates for Facebook and other social network sites. love it the most because it allows me to have access to all of my favorite social sites in one neat place. Personally I use social whale ( [link] ) which offers scheduled posts and other cool stuff such as new followers/quitters, etc. March 12, 2010 Ross Simmonds @TheCoolestCool Whats the point of social media? Being social, having dialogue… Whats the point of sending out scheduled tweets? Thanks.
  • SOCIALFISH  |  THURSDAY, JANUARY 24, 2013
    [Social Media] Book Review: iPhone Millionaire
    In this series of posts about social media books, I invite the author to share something about themselves and why they wrote the book, and what in the book might be of particular interest to association or nonprofit audiences.  . For the past 25 years, I have been in the business of teaching media companies to use small and inexpensive cameras and edit systems to create their own television and video content. It’s a remarkable moment in ‘media history’. This is a guest post from  Michael Rosenblum , author of  iPhone Millionaire. So watch this space. 1993-1996).
  • SOCIALFISH  |  MONDAY, AUGUST 1, 2011
    [Social Media] #ASAE11 iPad app rants and raves
    can also see the Twitter stream, and the media tab seems to go to Acronym posts, which is cool since there’s always great conference-related content there. Also–my Social Media Trouble Spots session has a hashtag (#asae11 ld2) but none of the other sessions seem to? True confession: I destroy conference programs. Ironic, considering all of the hours I used to put into creating them back during my conference management days. But they’re big, heavy, and complicated. But this year will be different! This year, I will be using the new #ASAE11 iPad app. Woohoo! 
  • SPIN SUCKS  |  WEDNESDAY, MAY 4, 2011
    [Social Media] The Art of the Apology
    You can read Red Cross and Social Media by Mack Collier. It’s been said, that the hardest words in the English language are I love you and I’m sorry. Last week a colleague no-showed for a scheduled conference call. It wasn’t really that big of a deal, because I was at my desk, and had other things to work on (you know, like the Spin Sucks Pro launch), but I did have errands to run and I was waiting for our call so that I could go out and do them. Nothing. So I called. And then I texted. Really? And I got more of an explanation as to why that couldn’t happen. So then?
  • TWIST IMAGE  |  SUNDAY, APRIL 7, 2013
    [Social Media] How Do You Scale Humanity?
    long-time friend (and one of the main inspirations behind the Six Pixels of Separation Blog and Podcast), we''ve decided to hold semi-regular conversations, debates and back-and-forths that will dive a little deeper into the Digital Marketing and Social Media landscape. In a world of automated advertising - which is quickly taking the lion''s share of media dollars (see Facebook and Google advertising as a starting point) - where does the humanity of advertising - as we have known it - come into play? online social network. social media. blogging.
  • CONVINCE & CONVERT  |  SUNDAY, APRIL 21, 2013
    [Social Media] Your Customers Don’t Want the Science of Silly
    Successful marketing has never been more difficult, as consumers are adrift in a sea of invitation , with companies of every size, shape and description trying to reach them through an always-expanding nexus of media, both traditional and newfangled. It’s also neatly aligned with the concept of the Chief Executive Customer – the need to appeal to win the hearts and minds of today’s mobile and social-enabled consumer by delivering relevant, useful and profound customer experiences. Jay is the founder of [link] and host of the Social Pros podcast. Opaque.
  • ARI HERZOG  |  MONDAY, AUGUST 15, 2011
    [Social Media] VIDEO: When You Want to Dance
    Ari Herzog provides social media marketing and editorial services to the nonprofit and public sectors. Visit the blog archive to read more articles on new and emerging media. Media musicWhen you want to dance and nobody wants to do it with you, what are you waiting for? Follow in the footsteps of Billy Idol and Robyn ! Oh yeah, these are some weird videos. Thank you for reading! If you are inspired to add a comment with your thoughts, please visit VIDEO: When You Want to Dance in your browser. Recent comments Recent comments.
  • SOCIALFISH  |  MONDAY, DECEMBER 13, 2010
    [Social Media] Community platforms do not equal community
    At one point in the presentation, we talked about the fact that while building a private event community site can be one tactic in your social media arsenal, this by itself does not community make. We had the opportunity to present a session to IAEE ‘s Expo! conference in New Orleans about “Building Your Tradeshow Community Online&#. The slides are below. The presentation applies to any event community. We talked about the ecosystem – what your open community online actually looks like. We talked about barriers to participation. More on that in a minute.
  • TWIST IMAGE  |  SUNDAY, MARCH 27, 2011
    [Social Media] The Value Of Marketing Engagement And Innovation With Ian Schafer
    Prior to founding Deep Focus in 2002, Schafer was VP of the New Media division of Miramax Films. Named a "Media Maven" by Advertising Age and one of Adweek 's "Young Ones", Ian has been featured in Wired , The New York Times , The Wall Street Journal and many more publications. We've been friends for a while and realized that on the eve of sharing the stage at the upcoming Socialize event by Media Bistro in New York City (March 31st - April 1st, 2011), it is high time that we recorded a conversation about Marketing, and how companies should strive to get more out of it.
  • KIKOLANI  |  FRIDAY, NOVEMBER 23, 2012
    [Social Media] Fetching Friday – Resources Mashup, Black Friday & Cyber Monday Deals
    This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. You can’t go wrong with Facebook education when Mari Smith and Mike Stelzner of Social Media Examiner give it a thumbs up! Social Media / Social Networking. 47 Social Media Facts & What They Mean For Your Marketing – As social media continues to evolve and mature, so does the ways marketers use it and how they integrate it into their marketing plans.
  • SOCIALNOMICS  |  MONDAY, DECEMBER 10, 2012
    [Social Media] Doesn’t It Really Pay to Find the Right Payroll Provider?
    If you want to go the online payroll route, look for providers that have the ability to input payroll hours and money, adjust rates, post voids and manual payroll checks and more; * Social media – How active is the payroll provider on social media sites such as Facebook and Twitter? While it is not a prerequisite for them to be overly involved in social media, it certainly can’t hurt. If they offer relevant and updated comments on social media, that is a good sign. What is your greatest fear running a small business in today’s world?
  • KIKOLANI  |  FRIDAY, MAY 18, 2012
    [Social Media] Fetching Friday – Resources Mashup & Baboons in a Car
    This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. Social Media / Social Networking. Cities With Social-Savvy Small Businesses – A look at the top 10 U.S. cities with small businesses using social media. Experts Tell You the Top 3 Things to Do With Your Social Media Accounts – Social media is all the rage nowadays. The Resources Mashup. Blogging / Content. Business / Career.
  • SOCIALNOMICS  |  TUESDAY, OCTOBER 11, 2011
    [Social Media] The (Welcome) Demise of “Interruption Marketing”
    When you are watching a television program, reading a magazine or engaging in social media, you probably don’t appreciate the interruption marketing. With the breathtaking array of largely cost-free tools now available to engage in meaningful dialogue with customers—in aggregate, “social media”—it is halfhearted when a company cavalierly throws money at paid ads, which merely interrupt people with messages they increasingly don’t want and don’t appreciate. People in social media have particularly sensitive antennae. That is what spam is. Not now.
  • ONLINE COMMUNITY STRATEGIST  |  TUESDAY, DECEMBER 8, 2009
    [Social Media] Engagement in Action
    Online Community Strategist Angela Connor on Growing Successful Online Communities Home About Angela Contact Popular Speaking Media Press Tips Subscribe to feed Engagement in Action December 8, 2009 in Community Engagement | Tags: "growing community" , "online engagmeent" , Community management I’ve received quite a few emails over the last year about some of the nuances of community engagement. days ago This one caught my attention: Junk research, shabby journalism and social media. It is also something I’m often asked after speaking engagements. Enjoy!
  • SPIN SUCKS  |  THURSDAY, SEPTEMBER 2, 2010
    [Social Media] How Do We Get On the First Page of Google? | Spin Sucks
    Arment Dietrich Overview Expertise Resources Gini Dietrich News Media Center Careers Contact Follow US Facebook Linkedin RSS Feed Twitter YouTube Share Categories Communication Social Media Advertising Entrepreneur SEO Marketing Marketplace COMMUNICATION / SOCIAL MEDIA / ADVERTISING / ENTREPRENEUR / SEO / MARKETING Sep 02 2010 How Do We Get On the First Page of Google? By Gini Dietrich | Email | Print | 10 Comments | Nicole Ashton asks on the Arment Dietrich Facebook wall, “How do we get on the first page of Google without paying an arm and a leg?&#
  • DIRECT MARKETING OBSERVATIONS  |  TUESDAY, NOVEMBER 23, 2010
    [Social Media] Our Shifting Notion of Search, Social and Mobile.
    10 years ago seems so 10 years ago in the world of search, social and mobile. Online social networks are redefining our offline relationships both casual and personal. Social networks are not what they used to be. Social continues to evolve into something devoid of privacy and chock full of transparency with authenticity caught somewhere in the middle. Search and social have migrated to the mobile device. Tags: social media mobile predictions 2011 Search We’ve definitely evolved and rightly or wrongly so depending on your point of view.
  • CONVINCE & CONVERT  |  TUESDAY, MAY 8, 2012
    [Social Media] The Five Reasons Why Most Facebook Brand Pages Aren’t True Communities
    Jessica Malnik is a PR/marketing coordinator, social media specialist, videographer and an avid blogger. Visit her blog for social media, technology, public relations and marketing ramblings. social, religious, occupational, or other group sharing common characteristics or interests and perceived itself as distinct insome respect from the larger society within which it exists. Often times, they create gimmicks, such as games, contests, other fancy Facebook apps and pump hefty media budgets into Facebook ads/sponsored story campaigns.
  • TRADESMEN INSIGHTS  |  THURSDAY, OCTOBER 20, 2011
    [Social Media] Blogging: Helps Increase New Business Leads by 69%
    Following are some highlights from a post from my social media mentor, Michael Gass. Marketing Tips Marketing Tools Social Marketing blogging as a new business tactic blogging helps create new business leads hubspot michael gass thought leadershipBlogging greatly improves search engine optimization, which has proven to be a key lead generating factor for new business. How new business is being acquired for companies is currently undergoing a paradigm shift; instead of pursuing clients, it’s now more important for your prospective clients to find your co m pany.
  • KIKOLANI  |  THURSDAY, JANUARY 20, 2011
    [Social Media] Fetching Friday – Resources Mashup, Ugg Boots & Upcoming Vacation Time
    If social media has brought some negative aspects of your past back into your life, exercie letting go of that anchor. Social Media / Social Networking. How to gain competitive insight with social media – whether you consider them colleagues or competitors, this guide will help you research related blogs or businesses in your industry to learn more about their social strategy. How to become a social networking magnet – one simple secret that will make your social media campaign a success. WordPress.
  • INBLURBS  |  TUESDAY, DECEMBER 18, 2012
    [Social Media] The REAL ESTATE market + VIDEO
    They market avidly on the Internet + on the Social Media sites. Most Vmail purveyors allow full integration with the social networks to share on YouTube, Facebook, etc. Global Purveyors + Marketers in the Real Estate realm are plentiful on the Internet. So what sets them apart ? would say the key factor in attracting Buyers on the Internet, is in the Marketing Techniques + Strategies they use + implement. Being one step ahead of the pack is key, as well as being up to speed with all that Technology has to offer. And where are things headed ? Facts : · Google loves Video !
  • KIKOLANI  |  MONDAY, FEBRUARY 25, 2013
    [Social Media] 10 Areas Where Small Businesses Lack an Online Competitive Edge
    Ignoring Social Media (or Being Ignorant of it). At the same time, many of the businesses who use social media are ignorant of how it works and why people use it. The vast majority of people use social networks to entertain themselves first and foremost, as well as to express themselves and communicate. They do not use social networks to find information, especially not about consumer products. This is a guest post by Pratik Dholakiya. We all know it; even though we wish it weren’t true: small businesses have limited resources. W3optimizer.
  • TREY PENNINGTON  |  TUESDAY, SEPTEMBER 7, 2010
    [Social Media] How to recover the lost Apple Computer brand
    powerful way to tell YOUR story is to use your media to shine a spotlight on someone else’s story. Home About Book Trey to Speak Let’s Connect #smBBQ Subscribe trey pennington connections, content, conversations: commerce™ How to recover the lost Apple Computer brand by trey on September 7, 2010 Before the iPhone, iPad, iTunes and even the iPod, Steve Jobs declared Apple to be one of the top half-dozen recognizable, beloved brands. The year was 1997. think Steve Jobs was right then; he’d be right if he said the same thing today. Back then, though, Apple was a disaster.
  • ENGAGING BRAND  |  MONDAY, AUGUST 4, 2014
    [Social Media] 497 – Improve your SEO to Increase Google Ranking
    Kris Reid from Ardor Media Factory  joins me to discuss how we can get our content across the web to improve our Google ranking. The relationship between traditional media sites and social media for SEO. Pod Casts Ardor Media google ranking how does Google rank importance +Penguin negative SEO SEO strong backlinks what is a back link 'Our customers are using the web to research before buying , so how do we ensure it is our fantastic website that Google chooses to show our potential customers? Kris and I talk about. What is negative SEO?
  • ENGAGING BRAND  |  MONDAY, APRIL 28, 2014
    [Social Media] Get Rid of Marketing Misspend Once and For All
    From this base, we can then choose the right social media tools; we can write and distribute the best content marketing and connect our marketing activity to the needs of the consumer. 'Do you know how your customers make a decision to purchase what you offer? Tweet this ). More importantly, do you spend time thinking about it? For a high return on marketing investment we need to think about what the customers need to make the purchasing decision. . The information will depend on the level of investment they are making; you research more for a house than a chocolate bar.
  • FIFTH GEAR ANALYTICS  |  FRIDAY, JULY 11, 2014
    [Social Media] SIGMA at the PiMA Mid-Year Meeting & Trade Show
    Rather than just speak about omni-channel marketing, we will showcase our own, all-encompassing campaign tailored to the PiMA audience – and deliver real-time communication and engagement via email and social media, and display the accompanying results and analytics using our signature mi-Link data visualization product. By simply stopping by Booth #10 in the Exhibit Hall or, better yet, connecting and engaging with us live at the conference via social media, you’ll have a chance to win a flat-screen TV, smartphone, or tablet. How You Can Get Involved.
  • TWIST IMAGE  |  MONDAY, JULY 25, 2011
    [Social Media] Paid Content
    On Twitter , I was having some back and forth between Gary Vaynerchuk ( Crush It and The Thank You Economy ) and Avinash Kaushik ( Web Analytics - An Hour A Day and Web Analytics 2.0 ) and we decided that we will soon record a three-way audio Podcast to discuss branding, Social Media and analytics. started thinking about paid content, Social Media and how people perceive the act of paying for content (it's a topic I've covered before: Free Content Is Killing Media (And Advertising) , Blogging And Podcasting As A Business Model , Content Pays and When We Switch From Free To Paid ).
  • TWIST IMAGE  |  SATURDAY, FEBRUARY 25, 2012
    [Social Media] 8 Ways To Score That Elusive Entry Level Marketing Position
    Social Media is king here. Whether or not it's "fair play" for a recruiter to be looking at Social Media is not the point, this information is in the public domain, so shine the best light possible on yourself. Now, thanks to the the Internet and Social Media the majority of this information is online and free for you to access. social media. It's probably the most frequently asked question that people looking for work ask. What one recruiter sees as a star, another sees as a dud. This is the wrong process to take. Don't lie.
  • CONVINCE & CONVERT  |  THURSDAY, AUGUST 9, 2012
    [Social Media] 7 SEO Principles Bloggers Must Remember
    SEO Principles Bloggers Must Remember is a post from: Convince and Convert Blog: Social Media Strategy and Social Media Consulting. Writing solid content is only one piece of the puzzle when it comes to marketing a successful blog. It’s important to advantage of search engines by building link equity, flattening your blog, and using other SEO tactics to make sure your content is getting the attention it deserves. Make sure your pages link to each other so your link equity is spread out. Check it out. Flatten your blog. This site is deep, not flat.
  • ENGAGING BRAND  |  SATURDAY, FEBRUARY 8, 2014
    [Social Media] How to Build Your Legacy.Today
    How to Use Social Media as Your Greenhouse. 'Have you ever noticed how quickly the weekends go? Have you ever noticed how slowly the weekdays go when you are not engaged in what you are doing? ask because of something that a former boss said to me and I was reminded last week via The Happiness Project. Just think about that phrase. Powerful isn''t it? The days are little steps, little footprints in the legacy we leave. If we waste those days, we never get them back and before we realise it our legacy has been formed without us even participating in it! Own your legacy each day.
  • ENGAGING BRAND  |  FRIDAY, SEPTEMBER 9, 2011
    [Social Media] Show - 350 How to Promote your Book
    Is it easier or harder to promote with social media - many tools to promote or self publish but easier means more authors? Is it easier or harder to promote with social media - many tools to promote or self publish. Show 350 of  The Engaging Brand leadership and marketing podcast  is ready  just for  you. To subscribe or listen for  free , you don't need to download anything and all explained at the end of the post. Patricia Fry joins  Anna Farmery  to talk about how to promote your book and the challenges which a budding author may face today.
  • ENGAGING BRAND  |  MONDAY, NOVEMBER 30, 2009
    [Social Media] 10 Most Listened to Podcasts - The Engaging Brand
    The Engaging Brand Home Podcast Online Social Media Training Speaking Contact & Bio Subscribe/RSS « Show 271 - How to engage people on the web | Main | Has the world changed really? Kathy Garolsky on Social media can be your brand trigger! Blog powered by TypePad Member since 04/2006 Search Connect with me on Social Media Training Hire me Subscribe in a reader Recent Posts Show 303 - The New Social Learning Concept How Not to Become Boring. Show 302 - How Imitation Compliments Innovation Social media can be your brand trigger!
  • PUSHING SOCIAL  |  WEDNESDAY, OCTOBER 29, 2014
    [Social Media] The Blogger’s Guide to Content Distribution Channels
    'Content Distribution Channels aren’t talked about much in the social media space but they are critical in the startup world. Share it on all your social channels as well. ve thrown a new buzzword at you so we’ll start with a definition. Distribution Channels are places where your target audience congregate online to satisfy their thirst for more information about your subject. For startups, distribution channels are where they find new users for products and services. You are familiar with “The Big Three” distribution channels: Facebook, LinkedIn, and Twitter.
  • GEOFF LIVINGSTON  |  MONDAY, JANUARY 20, 2014
    [Social Media] MLK Day 2014: State of the Divide
    ” In that vein, I’d like to suggest folks follow these seven minority social media producers that I admire: Sean Gardner, @2morrowknight. 'Given that today is MLK Day, given his dream of equality , it seems fitting see examine how the digital divide persists in the United States. Pew released a study two weeks ago examining African American use of technology that showed progress. Though a seven percent lag exists between white and black use of the Internet, the gap depends on platform and age group. On a more positive note, a reverse gap occurs with Twitter.
  • WAXING UNLYRICAL  |  WEDNESDAY, NOVEMBER 17, 2010
    [Social Media] Judging A Blog Post By Its Cover
    Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Judging A Blog Post By Its Cover November 17th, 2010 Tweet This is part of the Blogging for Grasshoppers series Judging a book by its cover As I’ve been trying to pay more attention to writing more often, writing well more often, and sharing more good writing, I’ve been thinking a lot about writing. On that note, diversifying media can add appeal too, like adding mini video or audio casts. D’oh, you say. Image: U.S. pts Settings.
  • ONLINE COMMUNITY STRATEGIST  |  TUESDAY, NOVEMBER 3, 2009
    [Social Media] Thanks for building our community, bye-bye
    Online Community Strategist Angela Connor on Growing Successful Online Communities Home About Angela Contact Popular Speaking Media Press Tips Subscribe to feed Thanks for building our community, bye-bye November 3, 2009 in Community Building , Community management | Tags: Community Building , community manager , online communities I heard a bit of disturbing news today about a community manager at a local competitor. It turns out that the media company feels as though she has created such a robust community that it is now self-sustainable and no longer requires her services.
  • WRITTENT BLOG  |  WEDNESDAY, AUGUST 27, 2014
    [Social Media] 5 Writing Tips to Drive Your Readers to Action
    So what if you lose out on a bit of SEO and  social media traffic ? 'Image source. Think about this for a moment: what, exactly, is the purpose of a blog post? If you’re thinking increased traffic, audience exposure, and authority & brand building, you’re wrong. Those are just side benefits a blog post brings and channels through which the real purpose is achieved: more sales. Growing a business’s bottom line is the essential goal of practically every marketing strategy you employ. But driving your readers to action isn’t as easy as it looks.
  • JEFF ESPOSITO  |  FRIDAY, MAY 24, 2013
    [Social Media] Fear, Loathing and Shady Infographics
    Fear and Loathing in the Social Media Space: An Observation – I love this post from by NY-turned Miami bro Dan Perez. 'Happy Memorial Day weekend everyone. Hope your week was a short as mine… This weekend I’ve got a bunch of running around from test driving a car or two to BBQs and bottling some beer for a competition… It will also be interesting to see 100 beers bottled on my counter. am also pretty sure I have a chest cold settling in after sitting at humid and damp Fenway Park last night… at least the seats ruled. This offering from Constant Contact is worth a look or two.
  • GEOFF LIVINGSTON  |  WEDNESDAY, DECEMBER 7, 2011
    [Social Media] How Instagram Restored My Faith in Social Networking
    If you have not played with runaway hit mobile social network Instagram , you should. Yes, it’s become known as a utility for iPhone users to send pictures to Facebook and Twitter, but make no bones about it, Instagram is its own social network, and a very enjoyable one, too. In fact, it has restored my faith in the media form. Gone from the mix is the usual social media punditry and sword fighting. Yes, you can share professional or well edited photos via your phone, but generally Instagram is a social phenomena of the moment.
  • TWIST IMAGE  |  THURSDAY, NOVEMBER 7, 2013
    [Social Media] It's Never Too Late To Start A Blog
    For me, blogging has been that media. It''s no longer the place for random brain droppings (we have a multitude of online social networks that allow that). Without a doubt, comments and other social media channels have allowed these pieces to have a sense of distribution and additive insights, but a blog still gives a more personal space to explore with words the critical thinking that is taking place between your two ears. media. online social network. social media channel. deep-dive into the merits of blogging. Blogging as a euphemism.
  • DIVA MARKETING BLOG  |  FRIDAY, MARCH 30, 2012
    [Social Media] Friday Fun: Entrepreneurial Spirit
    Social media is built by people who dream and create. Even if you're not developing a new social widget or strategy, but are exploring and using social media, I believe you have some of that spirit. Rules of MSN The Business on Main/Diva Marketing Social Media Small Business Tips Contest . Post your tip for how to use social media for branding on this Diva Marketing post And on this  MSN Business On Mail Post.  Friday Fun  is Diva Marketing's virtual happy hour from cosmos to Jack to lemonade. Or sometimes just plain silly.
  • DIVA MARKETING BLOG  |  TUESDAY, DECEMBER 15, 2009
    [Social Media] Stories From Small Nonprofits:ChildFund International
    "  Also the nonprofits that are using social media have agreed to share t heir strategies so we continue to learn together. Social Media. We have used social media extensively as part of our rebranding effort that began last July. In changing our organization’s name to ChildFund International (to align with the ChildFund Alliance), we have found social media to be an important tool to communicate the name change, build the ChildFund brand and also engage more interactively with our supporters. The ChildFund International Story.
  • TWIST IMAGE  |  THURSDAY, MAY 5, 2011
    [Social Media] Stories Die When There Is No Experience With It
    The idea seems both plausible and realistic: extend your brand into as many different media channels and platforms that the public can bear. So few brands working in the Social Media channels understand and embrace this. media channel. social media. Transmedia is all the rage these days. So too is Digital Storytelling. Don't pound one message down into every channel in a repetitive fashion, but create different stories for each channel and have everything link back to the brand that gives it a closer and more interesting experience for the consumer.
  • TWIST IMAGE  |  THURSDAY, APRIL 28, 2011
    [Social Media] The Value Of Utilitarianism Marketing
    There are many online media properties that have very convincing data to back-up the purchase of a homepage takeover ad. All marketing initiatives face the reality of fatigue - it happens in direct marketing, it happens in email marketing and it's going to happen in Social Media (it's probably already happened). The yawns happen because the numbers don't look the same when benchmarked against traditional mass media or other forms of advertising. mass media. online media. social media. It's a cluttered world. It is. and it isn't. brand.
  • SPIN SUCKS  |  MONDAY, OCTOBER 22, 2012
    [Social Media] Making the Hop from PR to Media Operations, Part 1
    graduated in PR six years ago and since then I have worked for two fabulous agencies, but have also kept an ever-increasing side career as a freelancer in media operations for sports events. Fortunately, I had very understanding bosses who allowed me to take annual unpaid leave to help run the race-week media offices at the London, New York City, and Chicago Marathons. So what exactly is media operations? Media Operations in a Nutshell. Media operations is fairly simple. Top athletes refuse to speak to media because they are upset with their performances.
  • TWIST IMAGE  |  SUNDAY, MARCH 24, 2013
    [Social Media] The Merits Of "Like" When It Comes To Real Relationships In Marketing
    Currently, he's writing for MediaPost and The Guardian along with co-hosting the NPR weekly program On The Media. on the media. online social network. social media. Episode #350 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Welcome to episode #350 of Six Pixels Of Separation - The Twist Image Podcast. There's a new book in town about marketing, advertising and where it all needs to go. For 25 years, Advertising Age ran Garfield's column, AdReview. In short, it was a must-read. Levy is an agency guy. blogging.
  • SOCIALNOMICS  |  MONDAY, JULY 30, 2012
    [Social Media] 10 Companies that Embrace Pinterest
    And because Pinterest is one of the fastest growing social media sites out there, there have been a lot of companies that have jumped in and are making money from their involvement.  From fashion for career-minded women to displaying ideas for this year’s prom trends, Cache has managed to stay current and relevant on this social media site by appealing to everyone from teens to adults. Sharing with you a recent published article from LonghornLeads.com entitled, “10 Really Cool Companies that Embraced Pinterest” Enjoy! Venture capitalists. Sign me up!
  • TWIST IMAGE  |  WEDNESDAY, JULY 24, 2013
    [Social Media] The New Resume
    Making the case for social media. We''ve no seen multiple instances of individuals using these connected digital channels to tell their story and, in doing so, build a micro empire (or if you''re the people who created TechCrunch , Huffington Post , Buzzfeed , Mashable or others, those be full-fledged media empires). media empire. social media. 'What are you able to disclose on an eight-and-a-half sheet of white paper? can''t imagine what it is like to apply for a job. I''ve chosen a very different professional life for myself. Who is Mitch Joel ?
  • TWIST IMAGE  |  SUNDAY, MARCH 3, 2013
    [Social Media] Apple's Marketing Secrets
    online social network. social media. Episode #347 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Welcome to episode #347 of Six Pixels Of Separation - The Twist Image Podcast. If you ask veteran marketing professional, Ken Segall , what made Apple so great, he can sum it up in two words: insanely simple. It's also the title of his recent business book, Insanely Simple. As a writer, Segall has worked at many agencies over the years and worked with Steve Jobs from the " Think Different " to iMac days and beyond.
  • CONVINCE & CONVERT  |  TUESDAY, AUGUST 14, 2012
    [Social Media] 10 Secrets to Producing a Video that Drives Results
    10 Secrets to Producing a Video that Drives Results is a post from: Convince and Convert Blog: Social Media Strategy and Social Media Consulting. Anyone can create a video and post it online, but creating an effective video that drives action is more science than art. So whether you’re shooting a quick interview with your phone, creating a fancy PowerPoint presentation, trying your hand at animation, or wanting to simply learn how to make a viral video for your business, here are 10 secrets to producing a video that sells. Present your solution.
  • THE RELATIONSHIP ECONOMY  |  THURSDAY, FEBRUARY 7, 2013
    [Social Media] Think of Your Business As A Platform
    In the Social Era businesses are defined by the value created, added, distributed and consumed as a result of having a robust “platform” A successful business platform does three things: Provides efficient and effective c onnectivity : how easily can suppliers, internal resources and buyers  create, add, distribute and consume value. The Magnet creates pull that attracts participants to the platform with a kind of social gravity. They must also leverage social media to harness the network effect for rapid growth.
  • THE RELATIONSHIP ECONOMY  |  MONDAY, SEPTEMBER 20, 2010
    [Social Media] Do You Believe in Popular Manipulation?
    It is media that permeates our lives everywhere we turn and it influences our beliefs. The four capital parts we each have are intellectual, social, creative and spiritual capital. Consumption is influenced by media used to propagate the value of things  produced. The “ represented value &# propagated via media becomes the “ bait &# to pull an audience into the “ consumption hook “ Consumption represents transactional value measured both by economic and value gains. Media propagates information about people and things.
  • KYLE LACY  |  FRIDAY, JANUARY 14, 2011
    [Social Media] Facebook, Schmacebook – What About the Users?
    worth), both the financial and media worlds haven’t stopped speculating. Is the social media giant ready to be owned by mortals like you and me? For the full media circus that is “Facebook evaluation”, just  Google News the terms. Social community nut (from message boards to forums to UGC to FB+TW); CMS expert (Drupal, Joomla, WP, custom platforms); technology analyst and web project manager. Ever since Facebook and Goldman Sachs have announced their courtship (basically, GS has invested nearly $500 mil. But that’s not the point here. Wake up.
  • GAURAVONOMICS  |  MONDAY, JUNE 17, 2013
    [Social Media] StoryStreamLab: MSLGROUP’s Social Curation Software
    'I am delighted to share that we have launched  MSLGROUP ‘s proprietary social curation software StoryStreamLab at Cannes Lions 2013. helped create StoryStream — along with MSLGROUP’s crowdsourcing software People’s Lab and social analytics software Social Hive Index  – with Pascal Beucler , Narendra Nag and Tushar Bajaj. StoryStreamLab: Social Curation Software by MSLGROUP from MSLGROUP. We believe that social curation is one of the ten frontiers for the future of engagement for marketers, entrepreneurs and changemakers.
  • SOCIAL CUSTOMER  |  FRIDAY, NOVEMBER 11, 2011
    [Social Media] This Week's Social Business Jam
    A number of luminaries participated on this week's W3C Social Business Jam , including Doc Searls  (picutred),  Alex "Sandy" Pentland and the inventor of the web itself, Sir Tim Berners-Lee. jam is "an online conversation among leaders in business, government and technology about the current state of social business, the future role that social technologies can play in improving the bottom line, and how social technology should evolve in order to support business objectives." The key issues explored were: Mobile And Social.
  • CONVINCE & CONVERT  |  WEDNESDAY, AUGUST 7, 2013
    [Social Media] The 6-Step Path to Creating Inherently Useful Marketing
    Jay Baer is a hype-free social media and content strategist & speaker, and author of Youtility: Why Smart Marketing is About Help not Hype. Jay is the founder of [link] and host of the Social Pros podcast. The 6-Step Path to Creating Inherently Useful Marketing is a post from: Convince and Convert: Social Media Strategy and Content Marketing Strategy. 'Youtility is marketing so useful, people would pay for it (if you asked them). It’s marketing customers actually want, instead of marketing that companies think they need. Youtility Can Be Offline Too.
  • DIGIGEN  |  MONDAY, JANUARY 18, 2010
    [Social Media] Five Ways Brands Can Drive Social Commerce
    The social graph is what Facebook’s hopes and dreams are built upon, yet to date there aren’t hugely obvious examples of how the social graph dream is going to accelerate social commerce. Clearly, as a Head of Social Media, social commerce is something I am keen to get my brands to test, formulate learnings and grow. In order to make social media consistently valuable to clients it needs to deliver a genuine ROI and without social commerce it is difficult how to prove this. Dan on A New Focus on Social Business Strategy.
  • ARI HERZOG  |  FRIDAY, NOVEMBER 22, 2013
    [Social Media] Content vs Content: A November Wish
    Mass media (and social media particularly) force-feeds us the first instance of content every day. 'Photo: theenvironmentalblog.org. Marking the first harvest by the Pilgrims in 1621, Americans gather every November to celebrate Thanksgiving. We usually carve a turkey and accompany the bird with squash, potatoes, carrots, cranberries, and other foods that the Pilgrims ate. It is a lot of content and it makes us feel content. Look at that word content. In the first instance, the accent is on the first syllable and refers to substance and space. It’s unhealthy.
  • SOCIALNOMICS  |  FRIDAY, APRIL 15, 2011
    [Social Media] Post it Forward
    For all the debate about social media, this is a prime example of why it is such an incredible force for change. Today as I was sipping my morning coffee and perusing the real time status updates of my friends on Facebook and Twitter, one particular post caught my eye. good friend of mine posted that she had received a nice little surprise this morning at the drive-through Starbucks. Apparently she pulled up to the window and was informed that her drink had been paid for by the woman in the car who had preceded her. Look out whoever follows me through the drive through.
  • THE RELATIONSHIP ECONOMY  |  SATURDAY, NOVEMBER 12, 2011
    [Social Media] Now Your Data Is Being Transformed
    Retailing is an obvious place for data-driven customization because the volume and quality of data available from Internet purchases, social-network conversations, and, more recently, location-specific smartphone interactions have mushroomed. Some retailers are also at the forefront of using automated big data analysis: they use “sentiment analysis” techniques to mine the huge streams of data now generated by consumers using various types of social media, gauge responses to new marketing campaigns in real time, and adjust strategies accordingly. But retailers aren’t alone.
  • TWIST IMAGE  |  THURSDAY, JANUARY 6, 2011
    [Social Media] The Confident Marketer
    How can someone who is both introverted and shy run a multi-office company, speak in front of thousands of people and publish almost every thought they have about the media, marketing, advertising and communications space so openly and freely? I've been interested in media and marketing since the mid-eighties. and it will jump a lot more (in my humble opinion) than if all you're doing online is the Social Media equivalent of "look at me!" media. social media. Want to know a secret about me: I'm an introvert and I'm shy. Confidence.
  • SPIN SUCKS  |  THURSDAY, JULY 8, 2010
    [Social Media] The Predictable Success Contest
    Arment Dietrich Overview Expertise Resources Gini Dietrich News Media Center Careers Contact Follow US Facebook Linkedin RSS Feed Twitter YouTube Share Categories Communication Social Media Advertising Entrepreneur SEO Marketing Marketplace COMMUNICATION / SOCIAL MEDIA / ADVERTISING / ENTREPRENEUR / SEO / MARKETING Jul 08 2010 The Predictable Success Contest By Gini Dietrich | Email | Print | 1 Comment | Did I mention we’re going to have more contests and giveaways? think I did! He has been kind enough to donate 10 books to us to giveaway to you!
  • SPIN SUCKS  |  WEDNESDAY, AUGUST 11, 2010
    [Social Media] Help Us End Malaria Deaths in Africa
    Arment Dietrich Overview Expertise Resources Gini Dietrich News Media Center Careers Contact Follow US Facebook Linkedin RSS Feed Twitter YouTube Share Categories Communication Social Media Advertising Entrepreneur SEO Marketing Marketplace COMMUNICATION / SOCIAL MEDIA / ADVERTISING / ENTREPRENEUR / SEO / MARKETING Aug 11 2010 Help Us End Malaria Deaths in Africa By Molli Megasko | Email | Print | 6 Comments | A few months ago we were presented with an idea I personally love working on – an idea that raises money to end malaria deaths in Africa by 2015.
  • GEOFF LIVINGSTON  |  TUESDAY, JANUARY 22, 2013
    [Social Media] Customer Experience Trumps Content Marketing
    From customer loyalty programs and grassroots social media to content and public relations, marketing resonates well. Last week we discussed Tough Mudder ‘s use of social to spread word of mouth. They have great cause marketing, crowdsourcing initiatives , distribution, branding, media relations, advertising, employee and customer service programs, and on and on. Image by MindMapInspiration. More and more voices state that content marketing overhype has jumped the shark. They’re right. As a primary strategy content marketing is overhyped. Image by Matjkd.
  • DANNY BROWN  |  FRIDAY, AUGUST 29, 2014
    [Social Media] Important Message for Subscribers to DannyBrown.me
    Additionally, I will share a tip – it may be a trick to use a social media platform better, or a new tool to check out, or similar. originally appeared on Danny Brown - the human side of media and the social side of marketing - all rights reserved. Related Stories Loyalty Is Not a Given – Like Trust, It Needs to be Earned The B t Excuses for Attitudes Towards Women Needs to Stop Blog Comments, Digital Universes, and the Future of Social Conversations. At the time, I mentioned I was moving to Feedblitz, and offered reasons why. Email Subscribers.
  • TWITIP  |  TUESDAY, JANUARY 19, 2010
    [Social Media] Are You Biting The Hand That Retweets You?
    Twitip Getting more out of twitter Follow 102,289 followers Subscribe 20,083 subscribers starters guide getting followers tools tips business people news add a tip Jordan Cooper @NotAProBlog Jordan Cooper is a professional stand-up comic who showcases his humor with videos and written rants about social media at Not A Pro Blog. For more twitter tips and social media news, check out our blog: [link] January 19, 2010 Eric C @onviolence This is how marketing works. Come on, its how social media works. Are You Biting The Hand That Retweets You? Please.
  • THE RELATIONSHIP ECONOMY  |  FRIDAY, JANUARY 7, 2011
    [Social Media] Social’s Ripple Effect
    Being and using social has a ripple effect. The ripple effect in sociology can be observed how social interactions can affect situations not directly related to the initial interaction. Social technology fuels activities where information can be disseminated and passed from community to community to broaden it’s impact. An important element of individual and organizational ability to build productive market relations is the possession of social acumen that supports effective communication and relationships. The Ripple Effects of Social Acumen.
  • WAXING UNLYRICAL  |  THURSDAY, DECEMBER 2, 2010
    [Social Media] New Year's Resolutions for Job Seekers
    Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali New Year’s Resolutions for Job Seekers December 2nd, 2010 Tweet Are you planning to add job seeking to your list of New Year’s resolutions? If there was a recurring theme among every single person seeking jobs in our department, which was called “Media & Communications,&# it was “passion.&# “I love dogs!&# “I have rescue(d) cats!&# “Saving animals is my passion!&# It was crazy. Here they are. Again.
  • TWIST IMAGE  |  FRIDAY, OCTOBER 14, 2011
    [Social Media] What Kind Of Marketer Are You?
    While it's easy to confuse the two, the systematic ghettoization of Social Media and how Digital Marketing gets rolled into the more general advertising initiatives are clear indications that we're not taking the opportunity to do something truly unique all that seriously at all. In the end, we're still being asked about the ROI of Digital Media like it's an advertising campaign. Social is as social does. digital media. social media. Are you a marketing professional or an advertising professional? Don't confuse Marketing and Advertising.
  • MOBILEGROOVE  |  TUESDAY, OCTOBER 12, 2010
    [Social Media] NEW Mobile Cross-Media Marketing Event: NYC October 13th
    Marc Mielau, BMW Group Head of Digital Media, counted over a dozen and later told me he thought of several more, including ATM terminals and ticket kiosks – to include in future presentations. The inaugural event (October 12-13, New York City) kicks off with a training day/mobile marketing bootcamp run by Matthew Snyder – esteemed colleague, research associate and CEO & Founder of ADObjects, a company providing action-oriented guidance to help clients leverage mobile in their cross-media strategies. How to I manage analytics and social media strategies to include mobile?
  • TWIST IMAGE  |  SUNDAY, DECEMBER 19, 2010
    [Social Media] Wake Up! Everything Is Mobile
    Along with that, he is currently one of the chiefs over at the Social Media Marketing agency, Powered. long-time friend (and one of the main inspirations behind the Six Pixels of Separation Blog and Podcast ), we've decided to hold monthly conversations, debates and back-and-forths that will dive a little deeper into the Digital Marketing and Social Media landscape. media hacks. online social network. social media 101. social media marketing. This is also episode #11.20 of Across The Sound with Joseph Jaffe. bite size edits.
  • VIPER CHILL  |  THURSDAY, NOVEMBER 12, 2009
    [Social Media] 24 Things I Do When Launching a New Blog
    You are here: ViperChill » Social Media » 24 Things I Do When Launching a New Blog 24 Things I Do When Launching a New Blog Written by Glen, this post has 108 Comments Launching a new blog is very daunting for some whilst very exciting for others. Not only that, but you can easily setup email subscriptions and insert social bookmarking links directly into your feed. submit to a well known social bookmarking site) just to get it spidered quickly. I’ve just launched my new home, ‘THoTA’, with some social aggregator features. SEO 18.
  • TWIST IMAGE  |  TUESDAY, JUNE 25, 2013
    [Social Media] Don't #Unplug From Technology
    In short, he was riding the wave of his digital connectedness upriver into global success, while developing a personal brand to be reckon with (over 140,000 followers on Twitter , multiple appearances in mainstream media and more). Lately, Thurston isn''t the only one talking about a more regimented social media and technology diet. Let our biggest problems in life be that we can''t keep up with all of the people who want to consume our media and connect with us. media attention. social feed. social media. social media diet.
  • JACOB MORGAN  |  TUESDAY, JULY 17, 2012
    [Social Media] What is Fueling Enterprise Collaboration?
    It’s rare to come across someone nowadays that isn’t using some form of social media yet inside of many companies employees are still being subjected to static intranets and legacy systems that just aren’t that efficient and useful anymore. It’s interesting to think about why enterprise collaboration is starting to gain momentum and traction (which it is). A large part of it is due to the consumer web, platforms like Facebook, Twitter, Linkedin, Foursquare, and the like. Why didn’t you make the investment 6 months ago or last year?”
  • TWIST IMAGE  |  SUNDAY, MARCH 30, 2014
    [Social Media] Why Every Brand Should Build An Audience
    He''s a specialist on content marketing and social media (so, you know that we''re going to get along). He''s also the co-creator of Subscribers, Fans & Followers Research Series (which is world''s first and longest-running examination of consumer relationships with brands through email, mobile, and social channels). social media. 'Episode #403 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. There are few people as passionate as Jeffrey Rohrs when it comes to brands and connecting with consumers. audience.
  • TWIST IMAGE  |  SUNDAY, DECEMBER 4, 2011
    [Social Media] A Conversation With David Meerman Scott
    just launched his latest book, Newsjacking - How to Inject your Ideas into a Breaking News Story and Generate Tons of Media Coverage , in digital format only, with a major book publisher ( Wiley ), for under eight dollars. media hacks. online social network. social media 101. social media marketing. Episode #282 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Is there a way to ride on the coattails of a major breaking news story for your brand's benefit? How did he do it? Enjoy the conversation.
  • TWIST IMAGE  |  SUNDAY, MARCH 6, 2011
    [Social Media] In Conversation With Seth Godin
    media hacks. online social network. social media 101. social media marketing. Episode #243 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Seth Godin is a national treasure. He's more than a Marketer's Marketer, he is a business thought-leader and change agent. This past week marked a new chapter in Godin's dynamic career. He currently runs Squidoo.com along with The Domino Project. Enjoy the conversation. amazon. bite size edits. blogging. blue sky factory. book oven. businessweek. cast of dads. itunes.
  • MYRLAND MARKETING  |  FRIDAY, APRIL 9, 2010
    [Social Media] Supreme Court Chief Justice John Roberts on Being Memorable
    Home About Services Social Media Speaking-Training LMA Contact Subscribe Myrland Marketing Minutes Strategic Social Media: Making Social Media Make Sense CHIEF JUSTICE JOHN ROBERTS: THEY WON’T REMEMBER by Nancy Myrland on April 9, 2010 ?? It is rare when you and I will have court cases named after us, marketing, business planning or social media applications that carry our names, or buildings that bear our name so that we might be fondly remembered. Last ?night, As Robert A. Roberts, Jr. He is no exception. Digg this! link].
  • DREW'S MARKETING MINUTE  |  TUESDAY, JANUARY 8, 2013
    [Social Media] Are you ready for the attention?
    You don’t get a second chance to make a first impression and once the media has “discovered” you, they aren’t going to discover you again. Is your company ready for social media criticism? Let me paint you a picture. You have a new product that you’re bringing to market in the next 60 days. You have the opportunity to showcase this new product at the world’s largest and best attended trade show for your industry. You showcase the product and within hours — you have over 45,000 stories on Google about your new product. But wait.
  • SOCIAL WAYNE  |  WEDNESDAY, FEBRUARY 8, 2012
    [Social Media] Day 8: People of color impacting the social web – Kimberly C. Ellis, Ph.D. – #29DaysofDiversity
    Also note that 28 Days of Diversity is not a popularity contest or an influencer list but a list of thought leaders in the social web sector, including entrepreneurs, bloggers, conference organizers, IT professionals and friends not ranked in any particular order who I have either met in person or followed online. She is a Scholar of American and Africana Studies, an Artist, Activist and Entrepreneur who loves Technology and Social Media. New Media Liberation for the Every Generation, Tweeting the Revolution, The Bombastic Brilliance of Black Twitter. Ellis, Ph.D.
  • FEVER BEE  |  SUNDAY, APRIL 14, 2013
    [Social Media] FeverBee is hiring a Community Advocate
    We’re looking for someone that can build positive relationships with a range of groups/organizations, help promote and advocate the use of social sciences in communities, and take on and deliver projects to completion. Please no Klout-obsessed social media junkies. 'In our quest to help people build better communities, we’re once again expanding our team. This time we’re looking for an advocate of best practices, someone that strongly believes in the power of communities and wants to bring proven practice to a range of different sectors.   Benefits of FeverBee.
  • DIVA MARKETING BLOG  |  WEDNESDAY, JANUARY 25, 2012
    [Social Media] Life Without Facebook ~ A View From Gen Y #2
    We're calling it quasi social media reality ! Jessica Robyn : I had a few of my friends talking to me (through phone calls, texts, and of course facebook messages or comments) who could not believe that Jessica, voted biggest facebook stalker junior year, the addict, and social media manager of the Full Body Cast fan page would seriously leave facebook. This is a special interview series on what life is like for  Jessica Robyn Porter , a Gen Y-er, who disabled her 7 year old Facebook Page. Part #1. . By the way, how many friends did you have? Of course not.
  • WRITTENT BLOG  |  TUESDAY, JUNE 25, 2013
    [Social Media] 11.5 Amazing Content Creation Tools for Becoming a Super Blogger
    The only thing quicker than Google’s capacity for crawling and indexing content is Twitter, one of the world’s fastest-moving social media networks. Even if you’re not currently using HootSuite to manage your brand’s social media presence, the app’s automated keyword stream is a powerful content creation tool. There’s a lot of noise on Twitter, which is why it’s smart to build lists of social experts in your industry. Conferize curates leading conferences, and the content and social media surrounding these events. Probably not. Google Alerts.
  • NET-SAVVY EXECUTIVE  |  THURSDAY, JUNE 16, 2011
    [Social Media] Driving Intelligence and Analytics with Omniscience
    Considering that the circle included social media, analytics, intelligence, geopolitics, and natural disasters—to pick a few—the label wasn't obvious. It started with a simple challenge: if I were to draw a big circle around the things I find interesting enough to follow and declare them to be one thing, how would I label it? To avoid flying completely off into pointless musing, assume that it's relevant professionally. By declaring them to be one thing, though, it soon became clear that the theme was the importance—the value —of knowledge.
  • ONLINE COMMUNITY STRATEGIST  |  FRIDAY, NOVEMBER 20, 2009
    [Social Media] Move beyond questions to engage your community
    Online Community Strategist Angela Connor on Growing Successful Online Communities Home About Angela Contact Popular Speaking Media Press Tips Subscribe to feed Move beyond questions to engage your community November 21, 2009 in 18 rules of community engagement | Tags: bloggers , crowdsource , engagement One of the 18 Rules of Community Engagement I outline in my book is simply “Ask Questions.&# days ago This one caught my attention: Junk research, shabby journalism and social media. Throw in your own personal story before asking the question and you may strike gold.
  • ONLINE COMMUNITY STRATEGIST  |  THURSDAY, JUNE 3, 2010
    [Social Media] There's no excuse for stale content « Online Community Strategist
    Online Community Strategist Angela Connor on Growing Successful Online Communities Home About Angela Contact Popular Speaking Media Press Tips Subscribe to feed There’s no excuse for stale content June 3, 2010 in Community management | Tags: online communities , community manager , stale content , content strategy The only excuse for having stale content in your online community is apathy. days ago This one caught my attention: Junk research, shabby journalism and social media. And that’s not even a real excuse. community requires ownership. Internal ownership.
  • TWIST IMAGE  |  SUNDAY, DECEMBER 5, 2010
    [Social Media] Make Your Content Rule
    He was instrumental in getting me into Podcasting and along with being a close friend (and a co-host on Media Hacks), he is currently a freelance digital marketing strategist and pushing his new publishing space, Digital Dads. media hacks. online social network. social media 101. social media marketing. Episode #231 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Content Rules is a book whose time has come. It was written by C.C. Chapman and Ann Handley. you already know. Enjoy the conversation.
  • SMALL BUSINESS MAVERICKS  |  FRIDAY, APRIL 5, 2013
    [Social Media] Host A Hangout-On-Air
    And, just like all YouTube videos, you can embed it on your website and share it on all of your social media profiles. 'One of the fascinating things about Google+ that few people are aware of but that is a powerful tool for business is Google+’s Hangouts-on-Air. I’ve written about Google+ Hangouts before. But did you know you can host a Hangout and record it live on YouTube? If you have a YouTube channel, this is a golden opportunity. You can reach all of your YouTube channel subscribers with one live video feed that you can also embed on your own website.
  • SMALL BUSINESS MAVERICKS  |  TUESDAY, DECEMBER 18, 2012
    [Social Media] Effective Online Marketing Requires Time
    Limited social media posting. It’s no secret that the smaller your budget the more time you’re going to have to give your online marketing to work. If you can only afford $200/month in developing your online marketing strategy , then you won’t – you can’t – be as effective as the company that can afford $2,000/month. That doesn’t mean you should give up. Small businesses are at no more a disadvantage online than they’ve ever been at anything else. You have a smaller budget, but that just means you have to get creative.
  • JEFF ESPOSITO  |  FRIDAY, NOVEMBER 15, 2013
    [Social Media] Freaky Feeezies, Touching Cold and the Princess Bride
    Facebook post of photo showing hand on breast gets school coach fired – this is another example of overreacting and not having a social media policy in place. This is Why People Hate “Social Media Authors” – smart post here from my buddy Doug Haslam on how authors of “social media” books often forget the rules of the platforms they are pimping expertise on. 'It’s been a while, but we’re back! For those of you keeping score at home, my hiatus from blogging was planned. This meant dropping the keyboard and picking up the kids and having fun.
  • GEOFF LIVINGSTON  |  FRIDAY, AUGUST 17, 2012
    [Social Media] Why I Remain on the Ad Age 150 Blogger Index
    Writing/ social media success is fourth on my totem pole. Two-time Cy Young Award Winner Tim Lincecum is experiencing a horrible 2012 season. made a joke about my Ad Age Power 150 ranking a while back, but when I found out how low my score was last Spring it seriously upset me. used to be a top-ranked blogger! What happened? De-listing became a serious thought for a couple of days. After all, publicly quitting networks and such seems to be the fashionable thing to do amongst bloggers these days. But, in the end I decided to remain listed for a few reasons. Image by SI Golf Group.
  • JEFF ESPOSITO  |  FRIDAY, AUGUST 13, 2010
    [Social Media] Cartoon of the day
    This post was mentioned on Twitter by Social Media Tips, Social Media Insider and JobShoots, JobShoots. Cartoon of the day Offline Spam Recent Tweets Powered By Headway Go To Top Copyright © 2010 Strategic thoughts on using social media and public relations in business from Jeff Esposito This work by Jeff Esposito is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 3.0 Home About Archives Press Clips Spark Advisors Suggested Reading Cartoon of the day Written on August 13, 2010 by Espo in Cartoon of the Day Enjoy this post?
  • SPIN SUCKS  |  FRIDAY, FEBRUARY 10, 2012
    [Social Media] Happy Birthday to Me from Jack Bauer
    Everyone knows I am a bit of a social media “noob” as the pups call it these days.  Today’s guest post is written by Jack Bauer. It’s my birthday and Mr. D thought it would be funny to have Jack Bauer “write” today’s blog post. So, um, here it is. . Hello, my name is Jack Bauer. The rumors are true. love food. Technically, I believe our definitions of “food” may be slightly different, but that’s not why I took time out from my hectic daily schedule to write my first post on Spin Sucks. I do have a Facebook page, and occasionally I’ll post.  She rocks.
  • CONVINCE & CONVERT  |  THURSDAY, MAY 29, 2014
    [Social Media] Are You Overlooking the Most Valuable Real-Time Marketing Strategy?
    had the pleasure of speaking on the topic at Social Media Marketing World and as evidenced by the sold out room, it is a hot topic for marketers these days. Many social media practitioners are being forced into RTM tactics by leadership – they saw the success of case studies like Oreo and Arby’s and want a piece of the action. For this reason, social customer service is the most basic form of RTM – we just don’t tend to include service in this bucket. Why not make 2014 the year that your company excelled at social customer service?
  • FEVER BEE  |  MONDAY, DECEMBER 17, 2012
    [Social Media] Segmenting And Contacting Members Of Your Community
    You need to socialize these members into the community without overwhelming them. Remember, that these are newcomers,  your e-mails should be designed to reduce their social fear of participating and provide simple steps they can take to participate.    However, you can provide regular content which highlights things they can read in the community with clear links to share it on social media channels which can bring more people to the community. Specifically, It's good to contact members by e-mail.   0) Visitors. Again, this varies.
  • PUSHING SOCIAL  |  MONDAY, SEPTEMBER 13, 2010
    [Social Media] My Favorite #BlogChat Infographic
    Home About Pushing Social #FF Gratitude Journal 4 My Tweeps Archives Contact Subscribe Pushing Social My Favorite #BlogChat Infographic by Stanford on September 13, 2010 Spread it! My recent post NEWS OF THE MOMENT Reply carfocus September 14, 2010 at 8:15 am terms like blog, blogging, blogs, bloggers, blogger and posts should all be grouped under a single term to show the impact that blogging is having in this new media age. A few moments ago, I came across a nifty site that turns text files into Infographics. Here’s what I got. Super cool.  What do you see? You too!
  • SOCIALFISH  |  FRIDAY, APRIL 27, 2012
    [Social Media] Fails, the Center of the Universe, Automating, and Tracking Traffic from Social: 6 MUST READ Posts This Week
    Standardizing The Social Business Hashtag (Michael Brito) – a nice reminder – when’s the last time you analyzed your industry hashtags to see which one is rising to the top ? When it comes to social business, there are few hashtags that I see being shared consistently, all of which I have been following for a while now: #socbiz. How to Measure Social Media Traffic on Your Website with Google Analytics (Video)  (John Haydon) – this is so awesome I’m just going to embed it right here for you. socialbiz. socialbusiness. ASAE, WSAE, CMA.
  • SOCIALNOMICS  |  MONDAY, MARCH 11, 2013
    [Social Media] Content Marketing: The right platform to sell product
    With the advent of online media, those in the business have found a new medium for marketing. Promoting content through social media. One of these is social media websites. Adhering to quality is the key to success while promoting content through social media. Content marketing is a powerful tool for the marketers. Content marketing enables one to reach the niche audience in an organized way and identify with them, thus increasing the sales. Creating guidelines for content promotion. Content marketing enables one to increase the customer base.
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