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  • THE RELATIONSHIP ECONOMY  |  SATURDAY, JANUARY 29, 2011
    [Social Media] Ideas Travel Where People Travel
    The paper and writing spread new ideas leading to increased literacy, the scrapping of old philosophy and the creation of new social orders. Social Media applications are getting that migration routes are an excellent marker for “value flow” and therefore, cash flow. The Social Value creation process and astonishing opportunity will happen at the weak links between origin and destination of any product or service. Good ideas travel easily and far along trade routes. Ideas like irrigation, Apples, grapes and wine spread along the Silk Road. The Travel Economy.
  • SOCIALNOMICS  |  SUNDAY, JANUARY 27, 2013
    [Social Media] Do You Have the Energy to Save Money?
    One such way is to turn to social media to see how going green can actually cut down on your expenses, both at home and when you go to shop. One of the ways to go about this is by using social media to get the latest green news. According to 2012 research from ComScore , social networking websites reach home to more than 80 percent of global Internet users. Meantime, Econsultancy reported that just over 90 percent of businesses claim social media is becoming key to their overall marketing plan. Photo credit: shine.yahoo.com.
  • GEOFF LIVINGSTON  |  TUESDAY, OCTOBER 16, 2012
    [Social Media] Creative Destruction in Marketing
    Schumpeter’s economic theory of creative destruction means more now as we seek to apply norms and rules to all that is social and the way we interact. Without creativity, we cannot differentiate from the machine of automated digital communications and me, too approaches to search, social and content. It flies in the face of the social media purist’s beliefs about how it should be done, from automation to semi-private blogger gatherings. Image by Lost Star. The movement towards data-driven marketing makes creativity the most important asset they can offer.
  • JEFF KORHAN  |  WEDNESDAY, AUGUST 18, 2010
    [Social Media] Locate Your Friends with Facebook Places - Jeff Korhan
    Jeff Korhan - New Media and Small Business Marketing Home About Me Working With Me Speaking Favorites Trends Subscribe « A Social Media Friendly Small Business File Tagging System | Main | Thank You Small Business Readers » August 18, 2010 Locate Your Friends with Facebook Places The new Facebook Places location-tagging feature that is due to launch any day now is sure to reignite the privacy debate. QR Codes for a Good Cause How to Encourage Social Media Sharing Training Your Mind The Dalai Lama and Business Actions that Engage Jeff Korhan Powered by TypePad
  • KIKOLANI  |  FRIDAY, NOVEMBER 16, 2012
    [Social Media] Fetching Friday – Resources Mashup & Cedar Breaks
    This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. Conversion Optimization 101: Perfectly Persuasive PPC Landing Pages – Once you have the proper landing page, decide what ad/email/social campaign would attract people to click through and want to see this page. Social Media / Social Networking. Round Up Of Social Sentiment Tools For Every Budget – Social media provides some of the richest customer data around.
  • ENGAGE  |  TUESDAY, MARCH 15, 2011
    [Social Media] What the Top 10 Blogs in Content Marketing Are Doing That You Probably Aren’t
    Don’t bother with a company blog when you can build just as much traction on Facebook, Twitter, YouTube, and other social media outlets. Sure, their sites are also dotted with social media icons, but priority #1 is on getting someone to hand over their coveted contact information. Think about it: our daily activity has oscillated a lot over the past 5 years when it comes to how active we are on any given social platform. I f you want to have one of the most-read blogs in all of content marketing, the formula is actually pretty simple. All you have to do?
  • THE RELATIONSHIP ECONOMY  |  MONDAY, MARCH 12, 2012
    [Social Media] Wasted Social Productivity
    While all things social are being touted as innovative ways to “produce things” the reality is that all things social are currently non-productive. You might say that social is much more productive than traditional advertising and marketing methods. Does the increase in hiring people with knowledge about all things social represent more production? So we must begin to ask how can we use all things social to improve productivity gains? We wonder why much of the on-line dialog about social media is about ROI.
  • JUSTIN LEVY  |  TUESDAY, JULY 13, 2010
    [Social Media] Bain Capital Ventures Launches an Innovation Center | Justin Levy
    Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Bain Capital Ventures Launches an Innovation Center Written on July 13, 2010 by Justin Levy in community , entrepreneur , innovation , networking 1 Comment - Leave a comment! An opportunity to network through Bain Capital Ventures with companies in a range of vertical including: media, retail and restaurants, healthcare, financial services, and information technology. If youre new here or just an old friend, Id love it if you subscribed via RSS feed. United States License.
  • BLUE FOCUS MARKETING  |  WEDNESDAY, OCTOBER 23, 2013
    [Social Media] [VIDEO Book Trailer] @Bl­ueFocus @SocialEmployee (McGraw-Hill, 2013) Möbius Model #SocBiz
    New @SocialEmployee Book Trailer Video Announcement: Blue Focus Marketing® is pleased to announce our latest video in support of our Amazon best-selling book, The Social Employee (McGraw-Hill, 2013). proposes a new way of looking at relationship-building and social interaction in the digital bazaar, one with infinite possibility and endless points of entry built right into its DNA. So what does the möbius strip have to do with building a culture of engaged social employees? See what others are saying about The Social Employee and order your copy today!
  • SMALL BUSINESS MAVERICKS  |  MONDAY, JULY 22, 2013
    [Social Media] Why Content Marketing Isn’t About Links
    For some people, content marketing is about creating online content, slapping it on a website somewhere, building links to it, and sharing it on social media. It might even be something you share on social media. Content marketing is the new buzzword. Everyone is talking about it. But do you know what it means? happen to think it’s a little more involved than that. This approach is sort of like looking for a spouse by going on as many dates as you can with as many people as you can and hoping that one of them proposes. You put it on the Web and push it out.
  • SMALL BUSINESS MAVERICKS  |  WEDNESDAY, NOVEMBER 28, 2012
    [Social Media] Cyber Monday Rules – Again
    The best part of this data is that mobile sales are up overall as well while social media sales are down. Social media takes a lot of crafty, creative marketing to be successful. Each year online sales go up from the previous year on the Internet’s biggest shopping day, affectionately called “Cyber Monday.” ” That was this past Monday, and guess what? Sales went up again. Interestingly, while total sales went up 30.3% What’s that mean? Cynthia Boris says it means customers are finding ways to get more value for their money.
  • SMALL BUSINESS MAVERICKS  |  THURSDAY, AUGUST 16, 2012
    [Social Media] Offsite Content Marketing
    Social media websites – Social media websites are some of the best places to publish your content. Content marketing can take place on your website or offsite. In fact, for the best results you should incorporate both onsite and offsite marketing strategies. But where do you find your offsite content marketing sources? That’s a good question. Here are 4 suggestions for offsite content marketing, places where you can publish your content or have others publish content on your behalf. You’ll get a bio and a link back to your website.
  • SMALL BUSINESS MAVERICKS  |  FRIDAY, JULY 6, 2012
    [Social Media] Can You Market Videos On Pinterest?
    The mark of a good social media website is how serious its owners are about improving it. If the ownership team is serious about creating a useful and rewarding user experience and trying to keep up with the rapid changes of the web, then you have a good social media website. There are a few good ones out there, Pinterest now being one of them. Pinterest started out as a way for marketers to share images with their friends. Now you can share videos too. Of course I’m not knocking YouTube. It’s a great site for sharing videos and you should use it.
  • SMALL BUSINESS MAVERICKS  |  FRIDAY, SEPTEMBER 6, 2013
    [Social Media] 7 Ways To Produce Outstanding Content
    Share it on social media – When you write something that you are proud of, share it everywhere you can. Your content may be good, but is it outstanding? Would you know the difference? If you want your content to stand above the crowd, you have to give it the qualities and features of outstanding content. Anything less is selling your audience (and you) short. Here are 7 ways you can be sure to produce outstanding content every time. Make it original - Nothing is better than original, unique content. Write great headlines and people will read what you write. Play it up.
  • NOWSOURCING  |  FRIDAY, NOVEMBER 9, 2012
    [Social Media] This Week In Infographics: The Evolution of Media, Jobs and Everything Else
    And lastly, we delve into the world of business and social media. Image compliments of Best Masters in Education. 5 – Business: The Social Media Landscape. Quite a lot has changed over the last decade. These few infographics featured here span just a few areas that have changed drastically, some for the better…some not so much. No one is really buying print anymore, selling techniques of old are being referred to in terms that only Jurassic Park fans would understand, and kids are still being kids. Can you believe it? Well, have no fear!
  • SMALL BUSINESS MAVERICKS  |  MONDAY, JUNE 6, 2011
    [Social Media] 4 Old-Fashioned IM Strategies That Still Work
    But compared to new Internet marketing strategies like social media and video marketing, it’s as old as the hills. This is such a basic truth that it’s hard to believe that online marketers attempt to run a business using other tools without a website. I see Internet marketers using social media, forums, articles, videos, Squidoo Lenses and HubPages, and all sorts of other online channels without first having built their own hub – the company website. It’s interesting to note, however, that what worked in 1992 still can work in 2011.
  • LOUIS GRAY  |  SUNDAY, JULY 3, 2011
    [Social Media] The Secret 10 Step Guide to Giving Good Social
    With the debut of new social media sites (like Google+ ), just behind it comes the inevitable lists of leaderboards and connections , as you can quickly find out who the big fish are in the new pond, or if new names are rising to the top. Beyond this tier, there's a second layer of folks who are quite visible on the social sites, even if what you know about their real lives pales in what you see online. Some Quick Tips on Giving "Good Social". 1) Be Interesting - Duh. work hard to give good social and I find people both doing well and not so well all the time.
  • ENGAGE  |  THURSDAY, APRIL 7, 2011
    [Social Media] 10 Rules for Real Life Social Networking
    image: roach-family ] Related articles How to Ineffectively Network Online (hubspot.com) Why Hide your Social Media Presence? Social Media Friends … with Benefits 3 Simple Social Media Lessons from the Bronx Zoo Cobra. Content Distribution Building Community Business Business card Business networking Facebook Hashable LinkedIn relationships Social network TwitterY ou probably already have Tammy Portnoy’s business card. In fact, she was likely at the event you went to last month. She’s been called a networking demon, and it’s true.
  • FRESHNETWORKS   |  SATURDAY, OCTOBER 24, 2009
    [Social Media] Live TV and real-time chat: X Factor and Strictly Come Dancing
    Watching TV is almost always a social experience.  We talk to the people in the room with us. This week in the UK we saw one TV programme that drove many of us to chat in online communities and social media during the show. Tonight we have two shows which typically attract and a much greater volume of discussions in chat rooms, forums and social media: the X Factor and Strictly Come Dancing. Tonight, for the first time, both shows have incorporated chat and social media functions into their own sites. Strictly Social. Factor Chat.
  • SPIN SUCKS  |  TUESDAY, AUGUST 25, 2015
    [Social Media] Five Reasons to Avoid Complacency in Your Creative Career
    paid attention to the work of others in SEO, social media, and content strategy at my company and took every opportunity I could to learn more about what they do and why. This is where I realized I was much more interested and naturally skilled in social media marketing, and made my best career move yet. By  Cosette Jarrett. The first year or two in your first role in the creative field is full of hands-on learning and personal growth and progression. Not only are you learning awesome things from your managers and mentors, but you’re also (hopefully!) Here’s why!
  • THE RELATIONSHIP ECONOMY  |  THURSDAY, FEBRUARY 3, 2011
    [Social Media] When Everyone has a Coupon, They Will Innovate
    Coupled with social media, a coupon can be leveraged to influence the behavior of whole communities in extraordinary ways.   The ability to manipulate coupon values is tantamount to the ability to manipulate the value of money itself. Ownership is a cornerstone of all forms of Capitalism, including Social Capitalism. This will be the convergent force that strengthens community ties and introduces huge opportunities for social entrepreneurs to create new value. This influence is what makes a discount coupon very powerful and extremely valuable. The Domino Effect.
  • DREW'S MARKETING MINUTE  |  TUESDAY, APRIL 5, 2011
    [Social Media] 3 blogging tools worth exploring
    What social media tools are a must for business? A BackTweets’ email (click to see full size). BackTweets.com. This handy tool ( www.backtweets.com ) tracks any and all tweets that drive back to your blog, whether they mention you, your blog’s name or even your URL. That’s right — if they use a shortened URL, you’ll still get the info. I’ve subscribed by e-mail (it was free) so that every day, I get a simple report that shows all the tweets that drove people to my blog.  I get a better sense of what topics draw more attention and sharing.
  • CHARLENE LI  |  WEDNESDAY, OCTOBER 13, 2010
    [Social Media] Social Search Propels Bing, Will Hurt Google - Founder of.
    Home Blog Open Leadership Groundswell Resources Engagements News About Charlene Social Search Propels Bing, Will Hurt Google by Charlene Li Microsoft’s Bing.com search unit announced today that it is integrating Facebook’s social graph information into some parts of its search results. This is the long-awaited “social search&# that I’ve been talking about and waiting for for years.  I was briefed by Adam Sohn from Bing.com this morning. Bing then suddenly becomes much more relevant because it is  personalized to you because of your social graph.
  • KIKOLANI  |  FRIDAY, MARCH 13, 2015
    [Social Media] Fetching Friday – 24 Posts on Marketing and Productivity
    The 50 Most Popular Marketing, Social, and Productivity Blogs by Kevan Lee. Social Media Marketing. 44 Social Media Tools Recommended by the Pros by Cindy King. Why People Unfollow Your Brand on Social Media [New Data] by Andrea Lehr. Fetching Friday is back for week eleven of 2015! Each week, I’ll share with you the top posts on online marketing and productivity. Without further ado, here are the top posts this week! Content Marketing. The Secrets Of Writing Smart, Long-form Articles That Go Absolutely Viral by Michael Grothaus.
  • WHAT SPINKS THINKS  |  TUESDAY, AUGUST 11, 2009
    [Social Media] 3 Methods to Approach Twitter Following « The Spinks Blog
    The Spinks Blog A Fresh Look Into Social Media Home About Contact Me Under 30 Professionals 3 Methods to Approach Twitter Following Photo cred: Fi and He To follow or to not follow… to follow a lot or to follow a little… to follow back or to follow first… these are the tough questions we face on Twitter. I’ve spoken about what makes others follow to help you figure out a legitimate method to gain followers. Social Following These tweeps follow most people back, but won’t auto-follow.  Ultimately I found that very “anti-social&#.
  • TWIST IMAGE  |  WEDNESDAY, APRIL 29, 2015
    [Social Media] Home Is Where Your Customers Are
    "We see social media, primarily, as a paid channel at this point.". This has little to do with Facebook throttling content and forcing brands to pay to boost their content (more on that here:  Facebook And A New Era In Paid Media ), or paying for premium real estate in the Twitter feed for more people to see a brand's call to action. They are not social causes or non-profits. It's defeatist to think that the myriad of digital channels are simply that: a paid media space. There needs be a significant effort to double-down on these social media channels.
  • SMALL BUSINESS MAVERICKS  |  TUESDAY, NOVEMBER 5, 2013
    [Social Media] Protect Your Reputation And You Need To Fix It
    Write a few blog posts, guest blog on another blog or two (or three or four), and create a few social media mentions. The best remedy for reputation management issues is not needing a remedy to begin with. If you perform excellence customer service, deliver a good product or service, and take care of your customers, then you will likely never need to fix your reputation from damage. However, sometimes things happen, so you should be prepared. If you do need to fix your reputation, then the best strategy is to be ready for it. Otherwise, your could end up with a worse reputation.
  • SOCIALNOMICS  |  MONDAY, JUNE 25, 2012
    [Social Media] 5 Killer Strategies for Brands to Engage on Pinterest and LinkedIn
    As a follow-on to our latest white paper, Five Killer Strategies to Dominate Social Media’s Big 3: Facebook, Twitter, and YouTube , which offers insights into how the leading social platforms can be used for marketing success, we turn to dissecting the best social marketing practices on Pinterest and LinkedIn, among the most popular social platforms of our days. These two social networks hold untapped potential for reaching new customers waiting for your brand to make connections with them. Wondering if LinkedIn or Pinterest are right for your brand? 
  • TWIST IMAGE  |  SATURDAY, FEBRUARY 12, 2011
    [Social Media] It's Not Me. It's You
    Why should Social Media be any different? When brands say that because of Social Media, they would like to have a relationship with a customer, you have to wonder if they're really using the same kind of definition as the one applied to our personal relationships? This is what makes Social Media so different from other kinds of connections, communications and marketing opportunities. " The Social Break-up. The Social Break-up is something we have to pay close attention to. social media. the social break-up.
  • KIKOLANI  |  FRIDAY, AUGUST 9, 2013
    [Social Media] Fetching Friday – 20 Marketing Links
    This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. Ways to Boost the Visibility of Your Email List – In this era where everybody under the sun is telling you to ditch the email newsletter in favor of social, how do you grow your email list? Social Media / Social Networking. 50 Ways Social Media Can Destroy Your Business – Social media is also a great way to build up a business, but it can tear it down again just as quickly.
  • BARE FEET STUDIOS  |  FRIDAY, OCTOBER 9, 2009
    [Social Media] Help Rox Get the Good Mood Gig
    at the Rotary Club of Honolulu Sunset May 28-30: Social Media Skills for Musicians: Twitter, Facebook, Blogging, & Podcasting at the N? H?k? Recent Posts Keynote: The Social Web Is More Than Tweets the Eye Social Media Measurement and the Stages of Change Social Media: Making Business Fun Again Why I Did Not Freak Out Over My Stolen iPhone Why I Rarely Answer My Phone testing embed Things to Learn from Hawaii Musicians Using Social Media Brain Crack, Innovation, Leadership Save Your Self from Social Media! Hawai?i
  • DANNY BROWN  |  TUESDAY, AUGUST 12, 2014
    [Social Media] The B t Excuses for Attitudes Towards Women Needs to Stop
    The B t Excuses for Attitudes Towards Women Needs to Stop originally appeared on Danny Brown - the human side of media and the social side of marketing - all rights reserved. Related Stories Blog Comments, Digital Universes, and the Future of Social Conversations How to Build the Commodities of Identity and Trust in Social Media Are We In Danger of Losing the Right to an Opinion? Warning: This post contains profanity and disturbing imagery. If this offends you, you may want to skip today’s post and I’ll see you next time around. TWO. F **G. GAMES.
  • WAXING UNLYRICAL  |  WEDNESDAY, NOVEMBER 24, 2010
    [Social Media] WOM: What's Really Behind The Buzz
    Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali WOM: What’s Really Behind The Buzz November 24th, 2010 Tweet Guest post by Bryce Keane What’s the buzz? Image: betsyjean79 via Flickr , Creative Commons Advertising, Marketing, Public Relations, Journalism, Design, Digital, TV, Radio, Podcasts, Blogging, Social Networks, Newsfeeds, Affiliate Marketing, Web TV, SEO… Creative industries have evolved just as the environments, mediums, consumers and needs of our clients have evolved over time.
  • SOCIALFISH  |  THURSDAY, NOVEMBER 14, 2013
    [Social Media] Are you an iCitizen?
    Simply search a representative to find his or her committees, recent votes and even social media handles–should you need to air your grievances. I just got this in my email from PureWow: We took eighth-grade government. We  know  that voting is our civic duty (and we would never miss an opportunity to get that sticker). Yet last week’s election had us spinning: We’re confident as to where we stand on key issues, but it feels almost impossible to be equally informed about  everything  on the ballot. What’s a “land exchange proposition” anyway? That’s not all.
  • IDACONCPTS  |  WEDNESDAY, JUNE 29, 2011
    [Social Media] What is Conversion Rate Optimization?
    Eric Wyatt writes on internet marketing and social media. Every online business watches certain statistics about its website like a hawk. website is designed to facilitate transactions, whether they involve purchasing products from the site itself or being redirected to another site. These transactions are a measurable variable that can be studied statistically. Each transaction represents a successful transition from visitor to customer. This transition is known as a “conversion.&# Every conversion can be tallied and measured against the total number of visitors. Takeaway.
  • CONVINCE & CONVERT  |  WEDNESDAY, AUGUST 15, 2012
    [Social Media] 5 Brands Successfully Using Education to Engage
    The psychology behind what causes people to purchase, and the impact of social and content on that dynamic, is a massive research project  (and one we’ll be tackling with The Social Habit project). looked into their other social channels, only to find that everything they were sharing was fun, useful, timely, and directly in line with their company values of cutting-edge innovation and technology. Stanford has been able to capture the power of each popular social channel for different purposes. Solution : Social is a process that takes special care and time.
  • AKAMAI MARKETING  |  SUNDAY, JUNE 28, 2009
    [Social Media] Oscar Meyer Weiner Mobile makes appearance in Hawaii | Akamai.
    What’s your social currency? Social Media Complainers – your new BFF’s Successful Blogging for Small and Medium Businesses A Thousand Little Cuts of Social Media – A Kaizen Approach I recommend. As a child, I never got sick of that song…and even today, I remember it when strolling down the aisles of the grocery. Who says ad dollars aren’t worth every penny?! The Oscar Myer Weinermobile makes an appearance in Hawaii this week. Put it in perspective. And the tour in Hawaii will last over July 4th and into the following weeks.
  • CONVERSTATIONS  |  TUESDAY, FEBRUARY 17, 2015
    [Social Media] ConverStations – Now In Its 10th Year
    While some have either given up or never started, practically every business has taken a shot at some part of social media. Many social networks and apps have become popular conversation stations. It’s funny math. When we are born, we celebrate the completion of our first year of life with our first birthday. For the next 12 months, people say we are “1″ even though we are in our 2nd year of life. On my next birthday, I will be 54 (having just completed 54 years of life). The day after my birthday, I will begin my 55th year of living. walking path. change.
  • CONVINCE & CONVERT  |  WEDNESDAY, JANUARY 21, 2015
    [Social Media] Hack Your Email Growth Rate with This List-Building Tool
    Instead, something peculiar happened: email evolved into a safe haven from the social media storm and became the core revenue driver for many web-based businesses. Email works well for marketers because it’s a singular channel, not a fragmented space like social media. And the sheer volume of email users is still a factor: 85% of internet users have an email address, while just 62% use social media. Image via BigStockPhoto.com. Just how valuable is email to online marketers? return for every $1 spent. How did this happen? Tweet This ). Visibility.
  • TWIST IMAGE  |  SUNDAY, JUNE 10, 2012
    [Social Media] In A World Of Digital Vertigo
    Andrew Keen built the popular Audiocafe.com in 1995 (during the dot com boom) but has since moved on to become a media pundit. Most recently, he released his second book, Digital Vertigo - How Today's Social Revolution Is Dividing, Diminishing and Disorienting Us. His first book, Cult Of The Amateur - How The Internet Is Killing Our Culture , raised more than a few eyebrows for its contrarian view on the Internet, culture and social media. I've been following Keen for a long while, so I was thrilled that he agreed to have a digital media throwdown. blogging.
  • SOCIALNOMICS  |  SUNDAY, OCTOBER 3, 2010
    [Social Media] The Social Network Movie: Thoughts from Harvard Students
    The Social Network opened to national audiences on October 1. Socialnomics gives The Social Network five stars and believes it is a must see for anyone interested in Facebook & social media. Tags: Facebook Facebook Movie The Social Network Harvard Students By Erik Qualman. It will be the weekend’s top grossing film and is the story behind the start of Facebook. Since Facebook started on the campus of Harvard, Socialnomics felt it made sense to see the movie at Harvard Square’s theater and discuss with current Harvard Students.
  • MOBILEGROOVE  |  TUESDAY, SEPTEMBER 13, 2011
    [Social Media] OpenMarket’s Andrew Darling Talks Mobile Giving
    The all-day knowledge seminar organized by AIME (the Association for Interactive media & Entertainment) is already standing room only (!), an unexpectedly high attendance that tells us the topic strikes a chord with charities, advertising & marketing agencies, service providers, broadcasters, industry bodies and mobile operators–all the players that need to come together and work together to maximize the potential for all kinds of charities to use mobile. The cross-media effort paid dividends, allowing DEC to raise over GBP1 million in July alone. Mobile for good.
  • CONVERSTATIONS  |  SUNDAY, FEBRUARY 15, 2015
    [Social Media] Week in Review: Posts and LIFT Shares, Feb. 8 – 14, 2015
    Week in Review  February 8-14, 2015: Posts and Podcasts from  ConverStations  and  SmallBiz Tracks (Almost) Daily Podcasts , and LIFT resources shared on Twitter ( @smallbiztracks ) This Week on ConverStations Using Images in Your Web Content – The LIFT Weekly Podcast No. 6 11 Ways to Use the New Twitter Video “That’s a Dumb Idea” Embrace the Challenge of Change One Blank Canvas at a Time What’s Their Secret? In 2015, we launched a new podcast:  The L.I.F.T. Weekly Podcast  for Small Business Owners. The  Consider leaving a comment! Brain Stew Whistle Stops
  • SOCIALNOMICS  |  THURSDAY, JULY 2, 2015
    [Social Media] 5 Ways to Build a Brand
    Lock down your privacy: This is particularly true on social media sites. However, the best approach is to not post anything on social media you wouldn’t want the world to see. Building a brand, and maintaining it, starts the moment you go online. There are business brands and professional brands, and these two realms often overlap. Your reputation and brand are really all you have—it’s your first impression, so make it count. Fortunately, you’re largely in charge of your brand since most of it is built online. It’s something we can all do on a daily basis.
  • TECHIPEDIA: TAMAR WEINBERG  |  TUESDAY, DECEMBER 18, 2012
    [Social Media] How More Calls and Conversations Will Provide You with Strategic Business Intelligence
    Many of these challenges are addressed by creative executives, designers and media buyers and negotiators.  One that tracks ROI in today’s complicated media environment while also producing results? Do I really know which media outlets are working well, and which ones are draining my budget? You will gain the ability to build a database of leads for future marketing efforts, analyze campaign results for media budget optimization, and examine a wide range of call data such as cost of calls, missed calls, and markets that produce the most results and bring you the most leads. 
  • THE RELATIONSHIP ECONOMY  |  MONDAY, FEBRUARY 20, 2012
    [Social Media] Chasing Engagement With Ads Is A Waste
    As all this social stuff continues to accelerate in both adoption and advancement one would think that advertisers ought to examine their thinking. Every major and local brand is rushing into social media, Facebook Fan Pages and every social tool available. Would you spend $12.4 Billion a year on ads that no one sees? advertisers spend nearly $40 billion a year for online advertisements, but 31% of their ads are never seen. That means $12.4 billion will be wasted on U.S. online ads this year. That sounds ominous for the health of Web content. How about you?
  • GEOFF LIVINGSTON  |  MONDAY, FEBRUARY 4, 2013
    [Social Media] Why Welcome to the Fifth Estate Failed
    We both thought the book would sell less than Now Is Gone as the second effort competed against a flood of social media books. People who know my books usually remember my first book Now Is Gone and most recently Marketing in the Round. Then there is Welcome to the Fifth Estate , which barely sold 1000 copies in total direct, electronic and print. want to come clean on this project. It didn’t go anywhere for a reason: I stopped marketing it two months after its release. Here is why… The Fifth Estate was my nightmare book project. The release delays began. Fifth Estat
  • IDACONCPTS  |  SUNDAY, AUGUST 26, 2012
    [Social Media] How to Maximize Profits as a Small Business
    If paying hundreds of dollars for social media marketing has resulted in additional customers for your business, then this may be a wise expense to keep allocated in the budget. 2. As a small business, there are ways that you can consciously maximize profits in order to reach your business’s greatest success and highest potential. When you are conscious of spending habits, you can reach the same soaring success entrepreneurs like  Charles Phillips, Oracle leader  have reached in the platform of business relations. Review all of the expenses of your company. Takeaway.
  • IDACONCPTS  |  SUNDAY, AUGUST 26, 2012
    [Social Media] How to Maximize Profits as a Small Business
    If paying hundreds of dollars for social media marketing has resulted in additional customers for your business, then this may be a wise expense to keep allocated in the budget. 2. As a small business, there are ways that you can consciously maximize profits in order to reach your business’s greatest success and highest potential. When you are conscious of spending habits, you can reach the same soaring success entrepreneurs like  Charles Phillips, Oracle leader  have reached in the platform of business relations. Review all of the expenses of your company. Takeaway.
  • PROBLOGGER  |  WEDNESDAY, AUGUST 26, 2015
    [Social Media] 10 Ways To Stay Productive as a Work-at-Home Blogger
    Log Out of Social Media. Social media is incredibly useful for promoting your writing and networking with others. During your scheduled work hours, log out of social media. Larry Alton is an independent business consultant specializing in social media trends, business, and entrepreneurship. This is a guest contribution from Larry Alton. Working from home sounds like a pretty cushy job. You can wear whatever you like, eat as often as you want, text your friends, run errands, and be at home with your family, all while being employed.
  • CONVERSTATIONS  |  SATURDAY, MARCH 29, 2014
    [Social Media] Creativity Flows and Where to Find Yours (Saturday Clips)
    Related Stories How to Schedule Your Social Media (Video Clips) The Future of Google Things (Saturday Clips) Science (Non)Fiction Today – Saturday Clips Small Steps and Doing Less in Saturday Clips. Creativity is everywhere you are – if you let it.  If you let it breathe and live and don’t suppress it. Here are some stories and thoughts about creativity and muse… Finding Your Creative Flow State with Shots of Awe. Can''t see the video in your RSS reader or email? Click Here! Ricky Gervais on Writing. Can''t see the video in your RSS reader or email? Video
  • TWIST IMAGE  |  THURSDAY, SEPTEMBER 29, 2011
    [Social Media] Google Zeitgeist 2011
    Then, head over and watch the lively debate about media, journalism and Social Media between Arianna Huffington ( The Huffington Post ) and Ted Koppel ( NPR and formerly ABC 's Nightline ). media. social media. abc ariannahuffington drericschmidt event google googlezeitgeist googlezeitgeist2011 journalism media nicholasthompson nightline npr onlinevideo socialmedia tedconference tedkoppel thehuffingtonpost thenewyorker youtubechannelThis is the one event that I hope I never have to miss. What you need to see. Watch it all right here: Tags: abc.
  • KIKOLANI  |  WEDNESDAY, AUGUST 22, 2012
    [Social Media] How to React to Comments for Your Reputation Management
    Over half of all Americans use social media networks to communicate to companies either through their Facebook page or Twitter accounts. Customers have taken to social media when it comes to customer service complaints because of the convenience and lack of waiting on hold to speak to a customer service representative. Setting up Google Alerts and Social Mention is an easy way to track to the conversation both on the web and throughout the social community. This is a guest post by Jay Buerck. Photo Credit. Establish a Response Strategy. Related Posts.
  • WEB METRICS GURU  |  MONDAY, NOVEMBER 8, 2010
    [Social Media] Radian6 improvements – Here’s What we waited for – Finally Here!
    Keywords can be pasted into the open field, as shown above (use instead of one-by-one keyword addition) and new filtering option enables robust social queries. And some type of profile support is being rolled out in this release as well: While this feature is very nice to have, Twitter is just one part of the Social Media Universe and, to my knowledge, an integration of Radian6 and PeekYou would be nice (hint, hint). PeekYou’s data is far richer than what Radian6 has in the Social Profile part of the Influencer Widget. Keyword Group Support on Stacks.
  • GREG VERDINO  |  THURSDAY, JULY 30, 2009
    [Social Media] Greg Verdino: The ghosts of media and marketing past
    Greg Verdino Marketing, Media, Technology & Trends Home About Me Book Me to Speak microMARKETING Journal On Twitter On Flickr Personal Blog Verdino Bytes My Company « Books, bucks, buzz and the bux on beancast 63 | Main | Work in progress: on Netflixs corporate culture » The ghosts of media and marketing past I feel like it has been a while since I've written a nice, meaty blog post here -- but I've been tweeting and posting regularly at Verdino Bytes. Search Social Media Speaking Trends Video Virtual Worlds Web 2.0 Check it. Check it.
  • TRADESMEN INSIGHTS  |  TUESDAY, JULY 2, 2013
    [Social Media] Manufacturers: What are you Trying to Accomplish With Your Content Marketing?
    So you’re creating content and are using both traditional as well as social media to get the word out. Marketing Tips Social Marketing Traditional Marketing content marketing for manufacturers content marketing metrics contnet marketing metrics for manufacturers heidi cohen The key question is, what are you trying to accomplish? Have you set goals and identified the appropriate target market you want to go after? recent article by Heidi Cohen, 53 Actionable Content Marketing Metrics caught my eye. Her metrics support your content marketing goals. Build your brand.
  • LOUIS GRAY  |  THURSDAY, JULY 14, 2011
    [Social Media] Apple's Jonathan Ive Gains Fake Google+ Account
    Apple is well-known for its veil of silence when it comes to secrecy and a virtual vacuum of participation when it comes to social media and blogging, with the occasional exception like senior vice president of product marketing Phil Schiller's Twitter account. Ive looks to have broken through Apple's cone of silence in an interesting place - on Google+ , the nascent social network launched from the search giant a few weeks ago, which was reported to have vaulted beyond 10 million users in its short lifespan. Note: After some fun, the account has been deleted. Also odd?
  • PUZZLE MARKETER  |  WEDNESDAY, MAY 2, 2012
    [Social Media] Google’s Latest Slap – How Un-natural Links May Affect Your SEO
    Related posts: Audit Your Website for SEO Social Media has a Strong Influence on SEO 6 Insightful Blog Quotes for Puzzle Marketers. Google has been one of the leading forces in the search engine industry for several years now and it seems like everything they do tends to set the trend for other search engines. Over the years, they have implemented several new algorithm changes that have effectively slapped webmasters down the rankings when they engaged in things Google didn’t approve of. blog network is a system that people pay to be a part of.
  • TWIST IMAGE  |  WEDNESDAY, MARCH 2, 2011
    [Social Media] 5 New Business Books That You Should Read (But Probably Never Heard Of)
    Told through many media at once in a nonlinear fashion, these new narratives encourage us not merely to watch but to participate, often engaging us in the same way that games do. This is 'deep media': stories that are not just entertaining but immersive, that take you deeper than an hour-long TV drama or a two-hour movie or a 30-second spot will permit." " Measure What Matters - Online Tools for Understanding Customers, Social Media, Engagement, and Key Relationships by Katie Delahaye Paine. deep media. media. social media.
  • GEOFF LIVINGSTON  |  THURSDAY, APRIL 7, 2011
    [Social Media] Let Brands Be Brands
    But let’s not get mired in the ills of personal branding (which apparently is something our European counterparts like to make fun of when discussing American social media). Why confuse the issue in the name of social media? Image by Vincent Teeuwen. Why is it that we as an industry wants brands to become people and people to become brands? This manifests itself with a corporate brand online talking like a human being, but without identifying the people behind the communications. It seems like a disaster waiting to happen. Fake, shiny plastic people.
  • WWW.MASTERNEWMEDIA.ORG  |  TUESDAY, OCTOBER 5, 2010
    [Social Media] Content Curation: Why Is The Content Curator The Key Emerging Online Editorial Role Of The Future?
    Here Rohits own take on content curation and why it is such an important new trend: Intro by Robin Good Manifesto For The Content Curator: The Next Big Social Media Job of The Future? Social bookmarking and social news have been around for some time (ie - sites like Digg or delicious ), and new models of aggregation like Alltop are springing up to help us navigate all this content as well. The predictable result of this is that brands are beginning to focus on content creation when they start to look at social media. the flow of information she manages.
  • WEB METRICS GURU  |  MONDAY, MAY 10, 2010
    [Social Media] Google Places, Social Radar, Event Based ROI & the CIPR measurement & evaluation group based in London
    Today I also spoke with Social Radar – and was actually going to talk with the founder, but I ended up speaking to a few others, instead.   Also I wrote  a guest post  in Served Fresh Media on Using Social Media to Calculate Event ROI. A few more things to note - Nathan Gilliatt is tracking Acquisitions in Social media Monitoring Platforms at Social Media Analysis Blog.  Luke Brynley-Jones, Our Social Times. The analytics aren’t that sophisticated, but are very useful, most of what you can see is explained in the video.
  • WRITTENT BLOG  |  THURSDAY, AUGUST 1, 2013
    [Social Media] 45 Free or Super Cheap Tools for Creating Amazing Visual Content
    High-quality visual content can reduce your website’s bounce rate, improve social media engagement, and help you create content that people want to share. In an era where over 1 billion consumers worldwide self-publish via social media, big data is among the trends that will shape the future of marketing. Courtesy of tech giant Intel, social media users can capture a visualization of their web usage through digital imagery.   A content marketing strategy without visual elements is like chocolate chip cookies without any chocolate. Easely.ly. Easel.ly
  • BILL HARTZER  |  FRIDAY, SEPTEMBER 3, 2010
    [Social Media] Job Opening: Search Engine Optimization SEO Senior Analyst in Dallas Texas
    Analyst will also be responsible for Online Reputation Management through Social Media and Blogging. Analyst will also be responsible for Online Reputation Management through Social Media and Blogging. Develop, implement and manage Social Media marketing campaigns and Blog strategy. Create content by routinely writing blog posts and managing social media sites to build real traffic, interest, and links back to our web properties. The SEO Sr. We are targeting a competitive annual salary which will be commensurate with experience. COMPANY.
  • WAXING UNLYRICAL  |  THURSDAY, SEPTEMBER 2, 2010
    [Social Media] Making The Most Of A Twitter Chat
    Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Making The Most Of A Twitter Chat September 2nd, 2010 Tweet Huddle, huddle, roil and muddle I remember the first Twitter chat I attended. Press conferences are held for the media. Get Shareaholic test Filed under How To , Social Media , Twitter | Tags: #measurepr , #pr20chat , alex talbott , jodi gersh , john friedman , kellye crane , solopr , twitterchat | Comments (8) Site settings comment help? And I suspect you can too. But wait!
  • ENGAGE  |  TUESDAY, FEBRUARY 5, 2013
    [Social Media] The Logic Behind the Explosion in Content Marketing Spend
    To unfollow or unlike a brand that is acting too familiar in your social space. And because of this, they often catch a second-wind in social media when someone Googles a phrase, finds one of our articles, appreciates it and then shares it on Twitter, for instance. Producing quality content that ranks in search engines, is shared in social media, and gets linked to from media sites and blogs positions your brand as a trusted broker in your industry and greases the skids for purchase consideration and ultimately, purchases. To turn on banner ad blockers.
  • FIFTH GEAR ANALYTICS  |  MONDAY, SEPTEMBER 20, 2010
    [Social Media] Sales Enablement 101 – Getting Started.
    To me, this sings social media and multichannel messaging. Going back to the social media evolution I spoke of above, with the increase of information availability comes consumer knowledge, and with consumer knowledge comes consumer empowerment. Kyle Milko. Simply put, Sales Enablement is about providing an organization’s sales force with the information needed to increase sales. Sales people need access to relevant information without having to open up a laptop, boot-up, sign in and spend a lot of time searching for the information they need.  Invest in Technology.
  • KIKOLANI  |  SUNDAY, JULY 28, 2013
    [Social Media] Fetching Friday – 22 Marketing Links
    This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. Social Media / Social Networking. Social Media Automation Tools for Marketers – Discover 3 social media automation tools to help you be more productive and efficient with the execution of your social media strategy. The $21,000 Tweet – Jason Miller shows how tracking leads from social can influence pipeline and revenue won. The Resources Mashup.
  • GEOFF LIVINGSTON  |  MONDAY, FEBRUARY 25, 2013
    [Social Media] In Rome, Do as the Yelpers Do
    As niche social networks and applications have arisen, their users have populated them with powerful reviews. Highlight user photos whenever possible on your social media, and use your images when you claim local review pages. Thomas Jefferson’s home Monticello, a must-see in Charlottesville. During my winter holiday in Charlottesville, every meal we enjoyed at a restaurant was at a well recommended Yelp venue. Similarly my colleague Chris Pilbeam remarked that every venue he visited on a recent trip was suggested by travelers on TripAdvisor. and Bing.
  • SPIN SUCKS  |  MONDAY, JANUARY 31, 2011
    [Social Media] Your Mom Tells You What You Want to Hear
    In our personal lives, at work, and through social media. I was reading Umair Haque’s review of Davos titled, “ Ten Things You’re Not Allowed to Say at Davos.&# For those of you who don’t know (and why would you, if you’re not the CEO of a Fortune 10 company or, well, Bono), Davos, Switzerland is where the upper, upper, upper (did I say upper?) echelon meet for the World Economic Summit annual meeting. And it took place last week. Of the 10 things you’re not allowed to say at Davos but he said anyway, there is one that really sticks out to me.
  • DEVELOP SOCIALLY  |  WEDNESDAY, MARCH 30, 2011
    [Social Media] Convert Your Facebook Profile into A Business Page
    Facebook Develop Socially facebook Facebook How To Facebook Pages featured justin brackett justinthesouth Online Community samanhta collier Samantha Samantha Collier Samtaracollier social mediaYou can now change your personal Facebook profile into a business page magically transforming your “friends&# into “fans&#. Pages are meant for businesses, organizations, etc. and offer better features. Furthermore personal profiles are only meant to represent one person and anything else would be a violation of Facebook’s Statement of Rights and Responsibilities.
  • DANNY BROWN  |  THURSDAY, SEPTEMBER 29, 2011
    [Social Media] Three Years and Counting at DannyBrown.me
    Readers; visitors; subscribers; social shares; comments, etc. And there’s nothing wrong with that – after all, we all like to see that the blood, sweat and tears that goes into our blog is worth it, and social proof from numbers is a great way to see this. Or, if they do, they don’t let you know, since you don’t get any comments or your social shares are way below some of your other posts. originally appeared on Danny Brown | Social Media Marketing Blog - The Human Side of Media and the Social Side of Marketing under a Creative Commons license.
  • CONVINCE & CONVERT  |  FRIDAY, JANUARY 16, 2015
    [Social Media] Why Your Content Marketing Team Needs to Act Like a Rock Band
    Jason Miller is the Senior Content Marketing Manager at LinkedIn , where he leads the global content marketing and social efforts for LinkedIn Marketing Solutions. Paul Stanley (guitar) = Social Media. Tweetable Moments The answer is not more content. It’s more relevant content. JasonMillerCA Tweet This. He is also the author of the Amazon #1 Best Selling Book, Welcome to the Funnel. In  Welcome to the Funnel , and in life, Jason advocates for content marketing teams to be put together like rock bands, specifically KISS … 1. Entertaining, out there in front. 2.
  • CREATIVE RAMBLINGS  |  TUESDAY, JANUARY 8, 2013
    [Social Media] Guest post: Learning the Ropes: Perspectives from an SEO newbie
    Guest post: Learning the Ropes: Perspectives from an SEO newbie was written by Cendrine Marrouat for her social media blog, Creative Ramblings. The following is a guest post by Ellie Sans. For more information on Ellie, scroll down the article. As a newcomer to digital marketing I was amazed at the amount of information available on the subject of SEO. The number of blogs, forums, business and tool sites offering advice is huge, so it’s not hard [.] Guest Posts Tips Marty Weintraub Rand Fishkin search engine optimization SEO
  • IDACONCPTS  |  TUESDAY, JUNE 14, 2011
    [Social Media] Linking Up on LinkedIn
    She works at Media Needle, a social media/word-of-mouth marketing agency based out of Los Angeles.]. Launched in 2003, LinkedIn is a business-related social networking site. Primarily, remember that groups on LinkedIn, much like on Facebook or other social networking sites, thrive off of discussion. [Tina Safi blogs weekly at [link]. Mainly used for professional networking, the company reported more than 100 million registered users as of March 2011. With last month’s LinkedIn stock market launch the company is more talked about than ever.
  • ARI HERZOG  |  WEDNESDAY, AUGUST 8, 2012
    [Social Media] Why B2B and B2C Connections Are Meaningless
    That’s really the amazing opportunity with social media. That’s why in my books and lectures I emphasize that success on the social web is no longer in the form of B2B or B2C. When he's not blogging, Ari helps brands improve their digital media marketing. Mark Schaefer writes about his love-and-hate relationship with Home Depot. He explains how he bought plants with a 1-year guarantee. The plants died within the year. Mark felt betrayed by his friend. You see, to me, Home Depot is not just a brand, it’s a buddy. It’s somebody I thought I could trust. like that.
  • DIGIGEN  |  THURSDAY, APRIL 29, 2010
    [Social Media] Joining The Brooklyn Brothers
    The past two years + at MediaCom have really been about helping to land digital, building great strategies, and starting to deliver the idea of social media amongst an interesting client base. Am really excited about where I am heading to and the amazing possibilities that The Brooklyn Brothers could offer me, so will be hoping that my blog, in fact career,  now takes on a more creative feel and delivers a match of cultural and social thinking. Dan on A New Focus on Social Business Strategy. Link Here for more info ) Its been a pretty interesting 2.5 See ya.
  • LOUIS GRAY  |  FRIDAY, SEPTEMBER 2, 2011
    [Social Media] Living In the Browser Is No Myth. It's Possible.
    Back in 2009, I wrote a post on how you can clearly separate your work and personal social media personalities , through smart separation of Web browsers and TweetDeck (now part of Twitter ). Wrapping up my second full week at Google , I'm still very new here - walking a delicate balance of learning from those already here, while also delivering value on my own. There have been few surprises, given how closely I've worked with the company before joining in an official role, but on a technical level, it's interesting to see how truly cloud-centric the company is. Well, it's not.
  • MINDJUMPERS  |  TUESDAY, NOVEMBER 23, 2010
    [Social Media] Myspace Integrates Facebook
    The 2010 Social Network Map. Technorati Tags: Facebook , Myspace , social media collaboration , Twitter , Youtube. Tags: Facebook Social Network Myspace social media collaboration Twitter Youtube Tweet Until now, the integration between Myspace and Facebook has been limited. But last week, the two networks had a joint announcement about their future collaboration. Myspace has got a brand new design and now enables their users to Connect with Facebook to transfer likes and interests. Some of the new features. For instance you can become a Stargazer.
  • GAURAVONOMICS  |  SATURDAY, AUGUST 7, 2010
    [Social Media] Why Social CRM in a Non Starter in India
    Gauravonomics Blog For Marketers, Entrepreneurs and Activists How To Organize and Energize Your Evangelists Blog Speaking Writing Bio Media Subscribe Slideshare Twitter LinkedIn Facebook IdeaSliver Labs Tumblr « Why Game Thinking is a Bigger Idea Than Game Mechanics Two Paradigms of Digital Activism: Empowering With Information and Engaging With Inspiration (The Freedom Fone Case Study) » Why Social CRM is a Non Starter in India Welcome to the Gauravonomics Blog for Marketers, Entrepreneurs and Activists ! Perhaps, these Indian SMEs have customers in the US. Lets talk.
  • THE RELATIONSHIP ECONOMY  |  SATURDAY, JULY 3, 2010
    [Social Media] It Takes Currency to Make Money
    The Right [virtual] Stuff: Now, suppose that Social Media could be modeled after a huge game where people act based on a set of incentives like, say, connecting with friends, accumulating followers for their blog, finding proverbial “gold rings” like employment opportunities, business opportunity, spiritual growth, professional advice, cheap airfare, fun things to do, product reviews, or political activism…just to name a few. If you’re a Flash game developer, you are concerned with how you can make a living from your creative and intellectual services. The sky’s the limit.
  • DANNY BROWN  |  TUESDAY, MAY 10, 2011
    [Social Media] Doucheblogs and Spin Doctors Redux
    Held between May 24 and May 26, it’s a gathering of bloggers, new media folks and businesses who are looking to understand how this platform fits in with today’s marketplace. Doucheblogs and Spin Doctors Redux originally appeared on Danny Brown | Social Media Marketing Blog - The Human Side of Media and the Social Side of Marketing under a Creative Commons license. So as my friend Gini Dietrich mentioned in her post Doucheblogs and Spin Doctors yesterday, we’ll be presenting a session at this year’s BlogWorld Expo in New York.
  • ACIDLABS  |  WEDNESDAY, SEPTEMBER 2, 2009
    [Social Media] Right revolution, wrong revolutionary
    Related posts What will the future of media look like? (15) What inspires me to blog (and a short rant) (3) What a difference a week makes (30) Use the connections – recruitment and social networks (4) Oops… Another big brand slips up on social media (10) Tagged as: change , social capital , social media , social networking { 2 comments… read them below or add one } Stilgherrian September 7, 2009 at 12:19 pm I commented on this video over at Lee Hopkins’ blog. I do like Lee’s work, but I find this video as annoying as sixteen farts in an elevator.
  • WRITTENT BLOG  |  TUESDAY, FEBRUARY 10, 2015
    [Social Media] 9 Tried-and-Tested SEO Strategies for 2015
    Define Your Social Presence. There was a time when having a social presence meant signing up on all available platforms and sharing a bunch of content. Today, social media is a powerful marketing tool and customer service channel. Sound SEO strategies lead to online success and business growth, but with the web and search engines constantly evolving, it can be hard to know what those are. To complicate matters, there’s a lot of misinformation out there. The solution is pretty simple, though: keep abreast of changes and follow industry best practices. Consider HTTPS.
  • SOCIALNOMICS  |  TUESDAY, DECEMBER 27, 2011
    [Social Media] Social Marketing: The Spokes to the American Cancer Society Hub, Interview with Karen Rose
    I recently connected with Karen Rose, Social Media Strategist for the National Home Office of the American Cancer Society (ACS), based in Atlanta, GA, as part of our interview series on effective use of social media in driving thought leadership, awareness and lead generation. Besides their National Home Office, there are 12 regional divisions of ACS, each managing their social marketing independently, with social media agendas and strategies of their own. With such deep and engaging presence, I asked Karen to share some of ACS’ social successes. 
  • JOSH S PETERS  |  TUESDAY, OCTOBER 5, 2010
    [Social Media] The Ukrainian visitors and back to blogging
    Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » The Ukrainian visitors and back to blogging The Ukrainian visitors and back to blogging Written on October 5, 2010 by Josh Peters in Social Media 3 Comments - Leave a comment! They were a very active and interested group to speak with and it was a ton of fun. hope I get asked to come back and do it again sometime soon. The last couple weeks have been very trying and you’ve all been so awesome. Was that at Westminster?
  • GEOFF LIVINGSTON  |  FRIDAY, AUGUST 13, 2010
    [Social Media] Anticipating Sector: Public
    It’s long been my belief that the only thing missing from the DC social media marketplace was a strong effort from the government contracting community. Tags: social media While efforts like GovLoop and Chris Dorobek’s Insider have provided neutral views of this conversation, that community has never asserted itself publicly. When Microsoft hired Mark Drapeau — a.k.a. Cheeky_Geeky on Twitter — the local community was abuzz. Perhaps it was time for a government technology provider to finally step to the fore. Good luck, Mark!
  • WRITTENT BLOG  |  SUNDAY, MAY 5, 2013
    [Social Media] An Exhaustive Guide to Exceptional Guest Blogging
    While quality content, and a powerful social media strategy are key to earning higher organic search rankings, your website can’t gain authority overnight. If a website lacks an engaged audience, your content won’t result in referral traffic or social media shares. Here are some recommended actions once you’ve submitted your post: Socially Share the Content: Show your appreciation for being allowed to share content by posting links on your social media channels. Track any increases in social media followers or subscribers, as well.
  • WAXING UNLYRICAL  |  THURSDAY, MAY 3, 2012
    [Social Media] The Importance of Now
    With more than 16 years of communications experience, Narciso Tovar is a principal of Big Noise Communications , a PR + Social Media agency that runs on Method + Moxie.  He is both a teacher & student in external communications and social media, serving as a mentor and sponge as new ideas are developed, and shares his thoughts on Method + Moxie.  And then it happened. I saw a five-piece band from Indiana with remarkable showmanship, matching outfits, fun (to me) hair and one of the catchiest tunes I had heard in my “long” five years of age. Dance.
  • CONVERSTATIONS  |  FRIDAY, JANUARY 23, 2015
    [Social Media] Mobile Phones: More Than Just That
    Our conversation went from blogging to social media apps. As a mompreneur , it was important be able to stay connected from anywhere at anytime. asked if I could see her phone. “It’s more than just a phone!” ” She quickly rattled off a dozen things this device is used for, from time management to health management, along with shopping assistant and invoice administration. It’s her camera, transactions register (Square), idea and research manager (Evernote), and whiteboard ( SimpleMind ). Mobile phones? They They are more than just that.
  • CREATIVE RAMBLINGS  |  MONDAY, SEPTEMBER 3, 2012
    [Social Media] 5 great articles you may have missed (August 27- September 2, 2012)
    Simple Ways to Stop Smothering Your Social Media Soul by Krissy Brady (Social Caffeine) As if your life depended on it by Seth Godin (Seth’s Blog) Content Marketing: It’s a Marathon, Not a Sprint by Rachel Parker (Internet Billboards) [.] 5 great articles you may have missed (August 27- September 2, 2012) was written by Cendrine Marrouat for her social media blog, Creative Ramblings. Here is a roundup of my favorite articles for August 27 – September 2, 2012. Great Resources Miscellaneous best articles of the week
  • MYRLAND MARKETING  |  WEDNESDAY, JULY 31, 2013
    [Social Media] Content Is Emperor Of The Universe, Not Just King
    It draws in likes and other social media comments. Yesterday, I attended a webinar called “Beers, Blogs and Brands: A Comprehensive Approach To Law Firm Marketing,” sponsored by My Case , provider of web-based legal practice management software. Sam Glover , lawyer, blogger and founder of Lawyerist , the law practice blog, was the guest presenter, and covered a lot of territory in an hour. Sam broke his presentation down into these categories: Brand vs. Reputation. The Funnel. Ethics. Blogging. Networking. As you know, SEO is in the news A LOT. I Bad practices. Penguin. Panda.
  • SOCIALFISH  |  WEDNESDAY, OCTOBER 27, 2010
    [Social Media] Social Organizations Are Inclusive
    He argues that the diversity and inclusion field is missing the changes in social media, not engaging in creating a new definition of leadership, misunderstanding human nature and how we make decisions, and standing to the side as a whole new way of working is being developed. Which brings us to the social organization. One of my main points in writing this column is that social media is less of a fad, and more of a window into a new way of doing things. A new way to design organizations to actually work in this digital age. Social organizations are inclusive.
  • SOCIALNOMICS  |  FRIDAY, MARCH 15, 2013
    [Social Media] Facebook vs. Twitter: Know Whom You’re Writing For
    It is quite common for Twitter and Facebook to get lumped together with nearly 25 other sites into a single category – social media. By simply taking the same information and sharing it across a variety of social networks, the message will likely fall flat. Social media is at the center of everyone’s online life. There are other benefits to posting on the social media superstar. Therefore, the interactions on this social network tend to be less personal. This social network is appealing to users because of the amazing search capabilities.
  • DANNY BROWN  |  MONDAY, JANUARY 10, 2011
    [Social Media] Why You Won’t Like This Blog
    It’s not just about social media, but how that fits into the bigger picture. I had a few emails (and 14 unsubscriptions) after this blog post I wrote yesterday. The emails I received expressed the sender’s dislike of the post, saying that if I didn’t have anything nice to say, I shouldn’t say anything at all. I’m guessing the unsubscribes shared that view. That’s fair enough. Opinion pieces often do that – some will agree, some will disagree, and some won’t care either way. There are sometimes cuss words. Cheers! image: waferbaby.
  • IDACONCPTS  |  TUESDAY, JANUARY 25, 2011
    [Social Media] Review of the Online Group Buying Industry
    Group buying, which refers to social buying or collective buying as well, is the buying an offer which has been significantly reduced, due to the fact that it is only valid if enough buyers are found. With the failure of Google Buzz and the missed opportunity of seizing Groupon, the search giant has not been able to make a stronger impact on social media and its different segments. Group buying is a trend that had incredibly growth throughout 2010. Here is a short review of these 2 key players in the online group buying industry. Until October 2010, the Washington, D.C.
  • GEOFF LIVINGSTON  |  MONDAY, OCTOBER 8, 2012
    [Social Media] It’s Not OK
    Unfortunately, most people will never take accountability for how their words have changed due to social media. A cloud hangs over Manhattan. forthcoming Columbia University and University of Pittsburgh study shows that surfing on Facebook with close friends lowers inhibitions towards self control. The study says that with an inflated positive self caused by ego-stroking on Facebook we feel more inclined to take license. So know we know the medium is toxic. Does that give us license to behave poorly? That’s true. What do I mean by that? License to Snark? Image by hyku.
  • CONVINCE & CONVERT  |  MONDAY, JUNE 13, 2011
    [Social Media] How to Market to People Not Like You
    found a lot of social media corollaries in this book, especially the sections about companies having to be operationally ready to address new markets. The discussion around corporate culture and its importance in market expansion was especially relevant. A key theme that is dead-on with social media is the notion that consumers want to do business where they feel welcomed and comfortable. Book Reviews Integrated Marketing and Media Video Blogs Hispanic Marketing How to Market to People Not Like You Kelly McDonald video posts
  • TAYLOR MAREK  |  WEDNESDAY, MARCH 3, 2010
    [Social Media] How I Made My First $100 Online
    Home About Contact Archives Testimonials Speaking Podcast Chat LIVE Social Media Vault My Inner Circle Plugins eBook Hire Me How I Made My First $100 Online March 3, 2010 by Taylor Marek “It was a dark and stormy night. Taylor is a 21 year old New Media Visionary on a Journey to change the World. The wind was whipping the trees into a frenzy of leaves and branches which crashed into the side of the building I was staying in. My mind was screaming for it to be over, but I knew it hadn’t even started. Walking to the door, I opened it. How did I do it? Smart tip.
  • ENGAGE  |  WEDNESDAY, DECEMBER 11, 2013
    [Social Media] 13 Reasons to Create Great Content
    The smartest brands know that their customers are looking for valuable content: content that’s well written, beautifully designed and multi-media (yes, that means video). B2B marketers use social media more often than their B2C counterparts; however, B2C marketers consider it more effective. (57% of B2C marketers think social media is effective vs. 49% of B2B marketers) ( Content Marketing Institute ). Two-thirds of consumers say the information provided by custom media helps them make better purchasing decisions. Hanleywood Business Media ).
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