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  • JACOB MORGAN  |  TUESDAY, MARCH 2, 2010
    [Social Media] Implementing Enterprise 2.0 at Vistaprint Part One: Business Drivers
    Social Media Globetrotter Home Consulting Speaking Travel Blog About SOCIAL MEDIA GLOBETROTTER Implementing Enterprise 2.0 Prior to many of the new social technologies that exist today, Vistaprint used an internal system called “the funnel.&#   The funnel was a very egalitarian system – everyone including the CEO put ideas in the same repository.  case studies , Social Business. Social CRM, and Social Media strategies. Jacob is also the co-author of Twittfaced, a social media 101 book for business. web 2.0
  • SPIN SUCKS  |  MONDAY, JULY 19, 2010
    [Social Media] Use Gen Y Stereotypes to Your Advantage | Spin Sucks
    Arment Dietrich Overview Expertise Resources Gini Dietrich News Media Center Careers Contact Follow US Facebook Linkedin RSS Feed Twitter YouTube Share Categories Communication Social Media Advertising Entrepreneur SEO Marketing Marketplace COMMUNICATION / SOCIAL MEDIA / ADVERTISING / ENTREPRENEUR / SEO / MARKETING Jul 19 2010 Use Gen Y Stereotypes to Your Advantage By Gini Dietrich | Email | Print | 18 Comments | Guest post by Matt Cheuvront , founder of MATTCHEVY and part of Gen Y What is the first thing you think of when you hear “Gen Y”? Leave a comment!
  • MINDJUMPERS  |  TUESDAY, SEPTEMBER 20, 2011
    [Social Media] How Lacta Created Engagement With a Simple, Yet an Effective Campaign
    For me, the most interesting part of the campaign was the integration of offline messaging and messaging on social media. Take a look at the campaign here and let us know how you found it: Similar Posts: Why do People Engage With Brands Socially (Infographic). Tweet. Lacta Chocolate, one of the favourite brands of milk chocolates from Greece, did a great and actually, a simple campaign to promote their brand. What I found really cool about this campaign was the fact that it was not complicated and went really well with the image of the brand. The campaign. Result.
  • ARI HERZOG  |  SATURDAY, JULY 2, 2011
    [Social Media] Buy and Sell Influence on Empire Avenue
    When Jane introduces herself to you and thinks you two may want to explore a business relationship, and furthermore mentions John’s name as the mutual acquaintance who told her about you, you can thank social proof. John thinks you are influential enough to warrant Jane approaching you, and when she does so, she does so because of social proof. Perceived differently, every time you tell click a social sharing button, such as those above and below this blog article, you are telling the people who read your shares that you believe the content author is influential.
  • JEFF ESPOSITO  |  MONDAY, DECEMBER 3, 2012
    [Social Media] Gilda’s Club: What went wrong?
    When a local United States affiliate of Gilda’s Club decided to ‘freshen up’ their name in an effort to appeal to younger cancer patients, thus eliminating the ‘Gilda’ from Gilda’s Club, a social media maelstrom ensued. Major media outlets started to roll with the story, including a column I wrote for canada.com, a major Canadian website. As a result, the Cancer Support Community (CSC), which merged with Gilda’s Club in 2009, issued a media statement. Most media actually called local Gilda’s Club affiliates, likely because they had no idea who ‘headquarters’ was.
  • SOCIAL WAYNE  |  FRIDAY, OCTOBER 18, 2013
    [Social Media] I’m going to #TravelBrilliantly and Experience what’s next now with Newsone and the Marriott in NY
    Marriott hotels launched a innovative social media and mobile campaign called #TravelBrilliantly. I’ll be in attendance covering the event on social media sites. Along with posting recaps here on SocialWayne.com You can following along on my social media profiles ( twitter , facebook and instagram with the hashtag #TravelBrilliantly. 'This is a Sponsored post written by me on behalf of Marriott Hotels for SocialSpark. All opinions are 100% mine. WebRep. currentVote. noRating. noWeight. to inspire them to co-create this journey with us.
  • PROBLOGGER  |  THURSDAY, DECEMBER 15, 2011
    [Social Media] When Should You Launch Your New Blog? [Complete or On the Go?]
    Set up social outposts. High on my list of priorities for a new blog would also be setting up social media outposts. My approach to social media as it relates to my blogs is that my blog is my home base, and around it I try to set up outposts, which are places where I have a presence as a way of supporting my home base. I’m regularly asked this question by PreBloggers: “How much work should I do on my blog before I launch it?” ” How many posts should it already have live? How many posts should I have in reserve and ready to go?
  • ENGAGE  |  WEDNESDAY, MARCH 9, 2011
    [Social Media] 3 Web Design Tools for Non-Web Designers Who Need to Explain Design Ideas
    Love how Example.com does their social media account box? I couldn’t draw you a 6-inch straight line if you gave me a ruler, a pencil, and a 5-inch head start. Seriously, design is not my forte. Just ask anyone who has ever tried to copy off my papers in high school. My doodles are terrible and cast doubt on my ability to perform basic motor functions. But working in the realm of content marketing means I sometimes need to sketch, share, and explain design ideas to my colleagues in a format more coherent than scribbles on a napkin. Markup.io is your tool.
  • ACIDLABS  |  TUESDAY, JANUARY 12, 2010
    [Social Media] 2010 vision
    8) What does a social media consultant do? 7) Social network ROI in business (5) Tagged as: business , collaboration , community , conversation , inspiration , work { 7 comments… read them below or add one } Kylie Johnson January 13, 2010 at 2:03 pm For what it’s worth, I’ve always respected you as someone who is ahead of their time. However, as you might know, the tangible business of social media is based on effects of the change, and the demand in the new environment. Collaboration. Community. Related posts Rethink. Reimagine. Terence.
  • TWITIP  |  THURSDAY, MARCH 24, 2011
    [Social Media] Tweeting to Career Growth
    As I started to study and learn about this unique social media, I started to understand how useful it could be. It was not too long ago for me that a “Tweet&# was a little yellow bird that was frantically chased about by a hungry cat with a very bad lisp. had no idea what this Twitter and tweet and tweeps and tweeners (or whatever else) was all about. Here are some thoughts for anyone just starting out on Twitter. Do not be Overwhelmed. There are acronyms and sayings that people use and it seems like you have missed this particular foreign language in your upbringing.
  • DANNY BROWN  |  SATURDAY, JULY 31, 2010
    [Social Media] Everything is Dead – Didn't You Get the Memo? - Danny Brown
    "It seems to translate well into the social media scene. Where the newness of it all makes them believe that social media is no longer just another form of communication. This post was mentioned on Twitter by Grant Griffiths, JulieWalraven, Doktor Social, Blog Manana, Santi Chacon and others. subscribe to danny subscribe by rss or network search this blog Lijit Search This Blog is Powered By Reader favourites Audi and the Super Bowl Social Media Shit Storm An Invite to Pimp Your Blog Are You Abusing Your Social Media Voice?
  • BLUE FOCUS MARKETING  |  TUESDAY, AUGUST 27, 2013
    [Social Media] Join @SocialEmployee (McGraw-Hill, 2013) Google+ Community
    'With our new McGraw-Hill book, The Social Employee: How Great Companies Make Social Media Work , now among Amazon’s top sellers in several business categories, we have found ourselves engaged in a wealth of exciting conversations regarding the content of the book. People want to know more about the social employee and what they can do to improve communication, transparency, and engagement within their own brands. Peak inside The Social Employee and order your copy today! Branding Google+ Marketing Social Business The Social Employee
  • ARI HERZOG  |  TUESDAY, AUGUST 12, 2014
    [Social Media] Follow Me, Friend Me, Do Me Wherever
    Social media is diluting. To some, social media replaces blog commenting. If you have an account on a social account somewhere, why would you take time to write a comment here when you can click a button and share this blog post with your network? Media order 'Looking back at my year-long desire to find order in chaos , here’s where things are today in Month Eight: On Twitter: I initially thought that I could find order by following everyone. This ultimately failed as people never tweet about one topic all the time. You can friend me here.
  • GEOFF LIVINGSTON  |  FRIDAY, NOVEMBER 8, 2013
    [Social Media] Nothing Cool About Cursing
    It’s the hip seasonal scarf for the social media savvy. Going back to the social network model, it’s fair to assume that they are as angry or are attracted to anger. 'Earlier this week I posted on Facebook, “I curse a lot. don’t think that’s admirable or cool. Perhaps I am getting old and cranky.” ” It provoked quite a few funny curse-laden comments, but the thread added some more fuel to my thinking. really consider myself and others who curse frequently to be angry or tired people. BUT some psychologists disagree. Maybe to some.
  • SOCIALFISH  |  TUESDAY, APRIL 5, 2011
    [Social Media] 2011 Q1 Review: SocialFish clients and work
    STRATEGY WORK –We have clients who come to us at a stage where they understand the tools, they see the benefits, and they need help defining a social media strategy for their organization. We work through our strategy process, starting with a social media assessment and brainstorming session. We draft a roadmap that defines social media work in a way that is tied to the organization’s strategy, and then we help work through setting up appropriate training, processes, and working teams to execute the roadmap. Busy as usual! Strategy clients.
  • GEOFF LIVINGSTON  |  WEDNESDAY, OCTOBER 26, 2011
    [Social Media] The Red Ocean Strategy of Miming Top Bloggers
    It is usually followed by a long tail of similar voices that compete on many common aspects — types of content (text), topic (for example, social media marketing), customer (marketing managers), format (blog), and delivery (reader or social networks). With estabished loyal readers and word of mouth mechanisms in place (social network followings and RSS subscriber bases), top bloggers are almost impossible to unseat. For example, there are many bloggers who comment on marketing, business and social media. Image by hueystar. And they should.
  • KIKOLANI  |  FRIDAY, MAY 28, 2010
    [Social Media] Fetching Friday – Resources, iPad Contest & Third Tribe Benefits
    50 informative and well designed infographics – social media, astronomy, Disney, and more. Social Media. Tracking your social media metrics on a spreadsheet – interesting way to keep track of the numbers. signs you could be getting more from social media – find out what to do if you are wasting your time then learn an A – Z social media strategy. 10 ways to cut through the social media noise to be heard – aka, how to get your message heard above others. Social Networks.
  • PROACTIVE REPORT  |  THURSDAY, JANUARY 12, 2012
    [Social Media] PRSA’s New PR Definition – 3 possibles
    Not sure PRSA’s “fill in the blanks” crowd-sourcing approach will yield the type of definition that truly reflects the enhanced role of PR in the era of social media. There is no doubt that we have new media and new tools.  The media has been dramatically impacted by the online world.  But do the Internet and social media change the basics of what we do in PR, or do they just enhance the way we do it  – and give us more options so we can do it better? Many applauded the crowd sourcing approach, but there were also detractors. Phil Gomes.
  • ALMOST SAVVY  |  TUESDAY, JANUARY 12, 2010
    [Social Media] Happy Holidays! Please Enjoy This Spam | Almost Savvy
    Home About Testimonials Events Services Webinars Twitter Getting Started on Twitter Webinar Twitter Webinar: Tools and Tips (Intermediate Level) LinkedIn LinkedIn 1 – Getting Started LinkedIn 2 – Building and Leveraging Your Network Ask Calendar Contact Blogging Branding Business Career Facebook LinkedIn Networking Social Media Tips Twitter Lijit Search Happy Holidays! twitter organize spam Students technology trust Twitter Proud to be featured on Social Media Informer The what and why How can I help you leverage social media and networking for your business or career?
  • TRADESMEN INSIGHTS  |  TUESDAY, JULY 27, 2010
    [Social Media] Podcast: What are STAFDA Distributors Doing to Weather This Downturn?
    How Do You Measure Social Media Success? 50 Power Twitter Tips to Help B-to-B Marketers Twitter: Steps to Insure Success Adding Social Icons Helps Drive E-mail Marketing Campaigns Whats Your Company Value Proposition? Reach Tradesmen Using a Social Media Map STAFDA Convention-Phoenix Category Cloud Marketing Tips Marketing Tools Marketing Trends Social Marketing Traditional Marketing Twitter Uncategorized Theme Contempt by Vault9. Tom shares his thoughts here. You can follow any responses to this entry through the RSS 2.0 take my survey [link].
  • SOCIALFISH  |  FRIDAY, AUGUST 19, 2011
    [Social Media] REGISTER: The Social Learning Imperative
    Interested in socializing your educational offerings? Join social learning strategist, Tony Bingham, President of American Society for Training & Development (ASTD), on Friday, August 26, 2011, at Clyde’s of Gallery Place in Washington DC, for The Social Learning Imperative. Tony will introduce new approaches to social engagement and describe how and why organizations are changing the ways they conduct online learning. Leading Learning: The Social Learning Imperative. Friday August, 26, 2011. 00-10:00am. Clyde’s of Gallery Place in Washington DC.
  • KIKOLANI  |  THURSDAY, DECEMBER 23, 2010
    [Social Media] Fetching Friday – Resources Mashup & Holiday Greetings
    Google on the new Google algorithm – response from Matt Cutts on the latest search trends and how Google is using social sites for rankings. Social Media / Social Networking. growing niche social bookmarking sites worth exploring – want to find a more focused audience on your topic? 25 ways to get more social media followers – easy ways to attract more followers. How to spice up your social media strategy in 2011 – getting real, getting involved, going offline, and more ways to make your social media pop in the new year.
  • GAURAVONOMICS  |  SUNDAY, APRIL 17, 2011
    [Social Media] Using Design Thinking to Help Global Corporations Integrate Purpose, Participation and Profits
    Here’s an SSIR article by Tim Brown and IDEO.org ‘s Jocelyn Wyatt on design thinking for social innovation ( PDF version ). IDEO has even created an open innovation platform called OpenIDEO to crowdsource the design of social innovation solutions using the design thinking approach (see introduction to OpenIDEO ) – The challenge, of course, becomes much bigger when you are not thinking about solving a specific problem, but developing an approach to help corporations integrate Purpose, Participation and Profits. TBWA’s Social Activism 2.0
  • JEFF ESPOSITO  |  WEDNESDAY, MARCH 30, 2011
    [Social Media] Are you in a blogging rut?
    Jeff Esposito asked me to write a guest post here on the topic of social media measurement. The following post is not about social media measurement. classic case of the cobbler’s son, who has no shoes, since I work in social media. Yesterday,  Tac Anderson wrote a  post about an issue I know too well: bloggers’ neglect. As I’ve been going through the list of people I follow on Twitter looking to see who has blogs that I should be following I couldn’t help but notice a trend:  people were neglecting their blogs. am guilty as charged. I
  • JEFF ESPOSITO  |  MONDAY, OCTOBER 15, 2012
    [Social Media] What brand are you?
    On the social media side of things, Sesame Street is a company that I truly admire. Last week I attended an off-site meeting for work. At the beginning of the meeting, we were given the ice-breaker question If you were a brand, which one would you be? As the group went around the table a lot of brands were thrown out there (Nike, Converse, Harley Davidson, and Dodge). When it came to me, I blurted out Sesame Street. The reason behind this was tri-fold. First is the connection the show and its characters bring to my son and me, including the non-salesy. While it could have been.
  • SOSHABLE  |  TUESDAY, SEPTEMBER 20, 2011
    [Social Media] Digg Newsroom Beta May Just Be Enough To Regain Relevance
    Over the last year since the launch of version 4, Digg has faced challenges in regaining its relevance in social media. It has seemed at times as if Digg may go the way of MySpace, Propeller, and Yahoo Buzz – social sites that were once big news but failed to adapt to a changing social sphere. If it’s as successful as they hope, it could mark the shift that the site has needed to get back to the top of the social news game. Newsrooms analyzes “social signals” from Facebook and Twitter to help surface content. Traffic is down.
  • SPIN SUCKS  |  TUESDAY, JULY 27, 2010
    [Social Media] Short and Sweet: Five Tips to a Better Blog Post
    Arment Dietrich Overview Expertise Resources Gini Dietrich News Media Center Careers Contact Follow US Facebook Linkedin RSS Feed Twitter YouTube Share Categories Communication Social Media Advertising Entrepreneur SEO Marketing Marketplace COMMUNICATION / SOCIAL MEDIA / ADVERTISING / ENTREPRENEUR / SEO / MARKETING Jul 27 2010 Short and Sweet: Five Tips to a Better Blog Post By Daniel Hindin | Email | Print | 12 Comments | Guest post by Jason Verhoosky , creative director/owner of Old Beauty Design & Media. In addition, don’t be afraid of video!
  • BRASS TACK THINKING  |  FRIDAY, JULY 23, 2010
    [Social Media] Calling for the Death of Consumption Guilt
    Mark Schaefer and Tom Webster have been discussing whether the social web is an economy of favors , and to a certain extent in the content realm, it might just be. Tagged With: autonomy , blogs , content , Information overload , personal responsibility , Social media givinguponperfect And THIS is why, when cleaning up my Reader yesterday, I kept my subscription to this one. link] mikemost Well put Amber and why it is a good thing to always put aside some time to filter, refine, fine-tune your multiple touch-points on the social-web, no need to pull in noise if it is noise.
  • KIKOLANI  |  MONDAY, FEBRUARY 11, 2013
    [Social Media] WebMeUp SEO Dashboard Review
    In this post, we’re going to look at how easy it is to set up your websites in the WebMeUp SEO Dashboard and learn about your rankings, backlinks, social mentions, and competitors. Under the Project Dashboard for each of your websites, you’ll get an overview about your website’s Google ranking, social mentions, site structure, and number of indexed pages in the search engines you chose to monitor. Similar to the overview for your own website, under the Competitor Dashboard, you can see how your competitors fare on Google, social media, traffic, and more.
  • GEOFF LIVINGSTON  |  FRIDAY, MARCH 8, 2013
    [Social Media] 12 Books to Read
    The Mongoliad Book 1 , multiple authors : This is a trilogy that began as a social media experiment, and includes Neal Stephenson as an authors. Social Change, Anytime, Anywhere by Allyson Kapin and Amy Sample Ward : Well, my two friends published a book on multichannel marketing to affect change. Writers read , right? At least they are supposed to… Since spring break is here, and many of us have begun traveling for the annual conference season, here are some books I hope to read. Fiction. Redshirts is a hilarious play off of Star Trek, the original TV show.
  • CONVINCE & CONVERT  |  SUNDAY, FEBRUARY 19, 2012
    [Social Media] 5 Reasons Pinterest is Addicting and 4 Weaknesses That May Kill it
    329 percent increase in unique visitors in 90 days is the kind of rocket ship acceleration that is usually far more myth than reality, even in social media start-up circles. Unlike many other contemporary social environments that seem hell-bent on adding features like ornaments on a Christmas tree, Pinterest does one thing, and does it well. It’s no wonder that Pinterest broke out at roughly the same time as Instagram, Path , and other social sharing opportunities that revolve around pictures, not words. Like Google searches for M.I.A. Focused Functionality.
  • TWIST IMAGE  |  SUNDAY, MARCH 31, 2013
    [Social Media] The Lean Analytics Model
    online social network. social media. Episode #351 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Every week (on Saturday), the blog hosts a link exchange between Hugh McGuire ( PressBooks , Librivox , etc.), Alistair Croll ( BitCurrent , Year One Labs , GigaOM , Human 2.0 , Solve For Interesting , the author of Complete Web Monitoring , Managing Bandwidth: Deploying QOS in Enterprise Networks, etc.), and me. It wasn't a random selection of people. Alistair has had a fascinating career. Enjoy the conversation. ben yoskovitz.
  • KIKOLANI  |  WEDNESDAY, NOVEMBER 21, 2012
    [Social Media] 2012 Black Friday and Cyber Monday Deals for Bloggers
    Get your social media education from the experts! You can’t go wrong with Facebook education when Mari Smith and Mike Stelzner of Social Media Examiner give it a thumbs up! What’s the best part about Black Friday and Cyber Monday online? Photo Credit: Black Friday vs. Cyber Monday Infographic by Exelate. Without further ado, here are some great Black Friday and Cyber Monday deals for bloggers and online marketers for 2012. This list will be updated as new deals are found, so stay tuned! Courses. Ebooks. Spend your holidays learning more about blogging!
  • SOCIAL MEDIA STRATEGERY  |  SUNDAY, MARCH 11, 2012
    [Social Media] Time for a Change
    Over the last four years especially, I felt as if I was at the tip of the spear when it came to things like social media policy (this blog and my Twitter account were the first transparent, employee-owned, external social media properties), Enterprise 2.0 It was exciting to be among the leaders in the burgeoning social media community in the DC area, and I had a lot of fun in these roles. I'm excited to see where they take social media after I'm gone. Consulting. For the government. My first day with Booz Allen was October 6, 2003.
  • TWIST IMAGE  |  TUESDAY, JANUARY 17, 2012
    [Social Media] Is Google+ About To Make Facebook Frown?
    Back in July, I Blogged about Google 's foray into online social networking, Google+ (more here: Co-dependency In The Age of Facebook ). While it still seems like nothing can stop the Facebook juggernaut when it comes to connecting all of us in a more social way, there's no denying that Google+ is making some interesting moves and inroads. Imagine doing a search for "great cafes in Montreal" and now being able to actually see recommendations from your social network and maybe even more real-time information like who is hanging out where. online social networking.
  • KYLE LACY  |  FRIDAY, OCTOBER 22, 2010
    [Social Media] Example of Twitter Success in Career Consulting
    Of course, everyone knows about social media networking and how this can increase your web presence and in turn help you to develop new business contacts (especially in my job as a Career Consultant, my customers are individuals not businesses.) So…being in business is easy right? Wrong! It seems that the flash of inspiration that you had one day whilst doing the dishes has already been accomplished by superior visionaries and innovators. Five minutes browsing the web reveals thet there are so many companies and individuals already living your dream, how dare they??!!
  • KYLE LACY  |  WEDNESDAY, MARCH 17, 2010
    [Social Media] Bye, Bye Barbie – Hello BlackBerry
    – Caity Kauffman is a 20-year-old, social media-obsessed journalism student dabbling in sports writing, news writing and broadcast. Follow her on twitter at @caitykauffman. As technology is filtering down to younger and younger generations (I have a friend who gave his three-year-old niece his iPhone when he upgraded to the 3G. No joke.) there is a rise in the concern of its effects on the developing brain. Being born in the late-1980s, I’m the first generation to literally grow up in a digital world. don’t have veins, I have wires.
  • WEB METRICS GURU  |  FRIDAY, SEPTEMBER 10, 2010
    [Social Media] Google Instant and Web Journal Sept 8th-9th, 2010
    Maybe all of this, Google Instant, Social Media, Social Media Monitoring, etc – Public Relations getting into Social Media, and now Public Relations getting into Search (I’m seeing that) is leading the way toward all of it converging.   … Given this accelerating trend, SEO best-practices are starting to converge with the activities many of the most savvy social media marketing experts recommend. Quality links are the gold standard in SEO and are also the most coveted links among social media marketing experts.
  • LOUIS GRAY  |  SUNDAY, OCTOBER 3, 2010
    [Social Media] Not All Startups Go To Heaven. Read Why They Die.
    Also, despite Steve's initial reticence to jump into this new fangled social media world, he's discoverable on Twitter at @stevedupe. The comment that "9 out of 10 startups fail" is Silicon Valley legend. Everybody says it, and as debate on Quora rages , nobody knows whether its true or where the idea originated. Truth is, with practically every business venture, there is risk, short term and long term. Startups carry higher amounts of risk, but also higher potential rewards. It's the antithesis of mutual funds and blue chip stocks. Some fail quietly. Some succeed loudly.
  • SOCIALFISH  |  THURSDAY, MARCH 17, 2011
    [Social Media] Association Crisis Communication Kudos: Nuclear Energy Institute
    stayed there for I think two or three years, working in media relations. Fast forward to today and the horrible disasters in Japan and the subsequent nuclear reactor disasters, and I can’t help but think back to my early association days and wonder how things have changed since then in terms of media relations. So out of curiosity I visited NEI’s website and was so impressed with the way they’re addressing this crisis via both social media and traditional channels that I wanted to give them some props in my monthly guest spot here on SocialFishing.
  • WISDOM LONDON  |  MONDAY, MARCH 22, 2010
    [Social Media] If I had a Yammer…* « Wisdom London
    Share this: Reddit Share Facebook Email Print StumbleUpon Digg This entry was posted on March 22, 2010 at 10:09 am and is filed under social media , thought leadership , wisdom with tags Capgemini , employee engagement , enterprise microblogging , Foursquare , internal communications , knowledge management , microblogging , Nationwide , Obayoo , social media , Socialtext , Yammer. Or is it a diversion too far? Add globality into the mix, with its challenges of communicating across borders and cultures, and internal comms team have their work cut out.
  • KIKOLANI  |  FRIDAY, SEPTEMBER 14, 2012
    [Social Media] Fetching Friday – Resources Mashup & Purely Pacific Northwest
    This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. Ways to Avoid Natural Reactions that Prevent You from Making Good Decisions – We’re going to take a look at 5 notorious social biases and discuss ways that you can recognize and react when your brain is trying to pull a fast one on you. Social Media / Social Networking. The Resources Mashup. Blogging / Writing. How do developers make it scale and perform? Business / Career. At home?
  • KIKOLANI  |  FRIDAY, APRIL 27, 2012
    [Social Media] Fetching Friday – Resources Mashup & Canary Sky
    This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. Stanford Smith of Pushing Social finds 5 content marketing sources at your fingertips. Social Media / Social Networking. ROI in Social Media: How Important is it to be Everywhere – When you first start getting interested in blogging, online marketing and social media you feel like you need to be everywhere. The Resources Mashup. Here are six reasons why!
  • COLLECTIVE THOUGHTS  |  WEDNESDAY, NOVEMBER 12, 2008
    [Social Media] Research your posts with Buzz Monitoring
    In my case that would be search engines, search marketing and social media marketing. The SMM Search – which contains many of the top social media marketing blogs and we’d get this for ‘ buzz monitor ’ What is advantageous to making a custom search engine is controlling the source material. Segmenting the social world. Next we want to be able to JUST search the social world for activity. To that end; Social Activity Search – which enables searching of the various major social sites like so. but entertaining).
  • TWIST IMAGE  |  THURSDAY, NOVEMBER 7, 2013
    [Social Media] It's Never Too Late To Start A Blog
    For me, blogging has been that media. It''s no longer the place for random brain droppings (we have a multitude of online social networks that allow that). Without a doubt, comments and other social media channels have allowed these pieces to have a sense of distribution and additive insights, but a blog still gives a more personal space to explore with words the critical thinking that is taking place between your two ears. media. online social network. social media channel. deep-dive into the merits of blogging. Blogging as a euphemism.
  • JACOB MORGAN  |  THURSDAY, DECEMBER 31, 2009
    [Social Media] Let's Work Together in 2010!
    Social Media Globetrotter Home Consulting Speaking Travel Blog About SOCIAL MEDIA GLOBETROTTER Let’s Work Together in 2010! 2010 is going to be an exciting year for everyone (I hope) and I’m certainly hoping to work with many other large brands looking to get involved in the social business space.  I really want to help companies get on the right track with their social business efforts for the new year (and moving forward) while building some really solid relationships with great brands.  Social CRM, and Social Media strategies.
  • BLUE FOCUS MARKETING  |  SUNDAY, OCTOBER 27, 2013
    [Social Media] Are You a Social Executive? via #Pivotcon (@SocialEmployee – McGraw-Hill) #SocBiz
    During this prolonged period of organizational rumination, members of the C-Suite have been far more likely to ask questions like “Is my company prepared to meet the social business revolution head on?” or “Are we prepared to build the kinds of thriving, engaged social employee cultures necessary to ensure the adoption of new technology and processes?”. Put simply, the first question any member of the C-Suite should ask is, “Am I a social executive?”. What is a social executive? Decision-making can be shared in the social business. Well, are you?
  • TWITIP  |  SATURDAY, MAY 8, 2010
    [Social Media] How to Drive Traffic from Twitter using @Anywhere
    Twitip Getting more out of twitter Follow 102,289 followers Subscribe 20,083 subscribers starters guide getting followers tools tips business people news add a tip Chris Webb @freewebapps Chris Webb runs Really Useful Web Apps, a free software program for Bloggers that helps you to get traffic, use social media and more How to Drive Traffic from Twitter using @Anywhere 21 How to Drive Traffic from Twitter using @Anywhere How to Drive Traffic from Twitter using @Anywhere @Anywhere is a new set of widgets (or plugins) from Twitter that allows you to add Twitter Features to your Blog or Website.
  • SOCIALNOMICS  |  TUESDAY, MARCH 5, 2013
    [Social Media] Internet Marketing: The best way to make maximum money at home
    The introduction of some specific sites have changed the concept of earning through online media. Social media can be highly beneficial for online marketing. Social networking is gaining highest level of popularity in the online world. There are numerous social media sites like Orkut, LinkedIn, Facebook, Reddit, Twitter, YoutTube, etc through which online marketing of brands and products can be done without spending a penny. in fact, social media sites have the potential to create potential customers for the posted ads.
  • SOSHABLE  |  TUESDAY, JULY 30, 2013
    [Social Media] Facebook’s New Advertising Hub
    Now Facebook is setting out to change that though, and they’ve just released their new advertising hub for your  business’s social media  marketing. 'Over the course of this last year, Facebook has proven itself to be a viable advertising platform. They’ve increased the total adspace on users’ feeds and have also gotten better at targeting those ads with graph search. The only problem has been that Facebook’s ad creation center has been pretty weak. It was usable, but it was not intuitive or especially robust. Featured Facebook
  • GREG VERDINO  |  FRIDAY, MAY 4, 2012
    [Social Media] Five For Friday: May 4, 2012
    This week, we're talking about social, social and more social. What it means for entertainment and media companies. And some practical advice and provocative questions for marketers still struggling to get social right. Lights, Camera, Action: How Social Media Changes the Entertainment Experience Social media is having a measurable influence on the ways people are consuming their entertainment and sharing it. The point is that social media is not the distraction point, but the connecting factor for many forms of entertainment.
  • GEOFF LIVINGSTON  |  TUESDAY, SEPTEMBER 18, 2012
    [Social Media] The Advertising vs. PR Debate Won’t Exist in 30 Years
    Media and Washington luminaries gathered to witness the introduction of the new multimedia USA Today , and discuss the future of media 30 years from now. The conversation continued in a special section called USA Tomorrow with luminaries like Twitter and Square Founder Jack Dorsey discussing convergence of media and technology. That was the big take-away for me, how convergence will force more fluid communication between people through media, even in politics. Talk about dynamic feedback and media for people! Or just media in general. Marketing.
  • WEB METRICS GURU  |  SUNDAY, APRIL 10, 2011
    [Social Media] Web Segmentation – Web Journal April 1st – 10th, 2011
    To be honest, who and why are two segmentations that are not always easy to supply in Web Analytics, much less Social Media Analytics. The mapping of the data to segmentations that are meaningful yet almost always missing from Social Media Analytics, but they are sometimes present in Web Analytics when there is a customized implementation, usually in large organizations that can afford to think that way and pay the right people to implement it. Also found  Social Media Case Study: Tesco’s Social Media Vacuum interesting.
  • BLOGGER XPERTISE  |  FRIDAY, OCTOBER 19, 2012
    [Social Media] Hangout on Air: Friday Request Line for 10/19/2012 : Blogger Xpertise
    Social media. Blogger Xpertise. Blogger sites that go beyond the basic template, showing you how to make your Blogger site just as amazing. About Us. Portfolio Pieces. Blogger Tips. Hangouts on Air. Submitted Questions. Opinion Pieces. Templates. Contact Us. Follow by Email. Subscribe To. Posts. Posts. Comments. Comments. Google+ Followers. Upcoming Events. Join us for our free weekly Hangout On Air event called the Friday Request Line, providing Blogger discussion, assistance, and helpful suggestions. Register to join us on November 16 at 2:00pm EST. Search This Blog. Loading.
  • SOCIAL MEDIA STRATEGERY  |  WEDNESDAY, MAY 26, 2010
    [Social Media] At the Gov 2.0 Expo – Who's Making You Successful?
    Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media At the Gov 2.0 Who are the people back at the office making sure the social networks are growing?  Development , professional development , sorenson , todd park This post was written by: sradick - who has written 82 posts on Social Media Strategery. m one of the leads for our social media/Government 2.0 Managing Your Time While Managing Your Social Media My Gov 2.0 Government 2.0
  • BRASS TACK THINKING  |  WEDNESDAY, JULY 28, 2010
    [Social Media] Forsaking the Future Self
    Shes a writer, professional speaker, community and social media strategist, and has worked with businesses of all sizes to solve business problems through better communication. Brass Tack Thinking Make Things Happen Home About Amber Naslund Tamsen McMahon Contact Speaking Amber Naslund Tamsen McMahon Brass Tack Reading Archives Forsaking the Future Self July 28, 2010 | by Tamsen McMahon View Comments Why do we do it? We set goals, we make plans. We tell ourselves we will …this time. But we don’t. One begets another. Future Self fascinates me. Why is that? Bastard. Not much.
  • SOSHABLE  |  MONDAY, NOVEMBER 15, 2010
    [Social Media] Why Facebook’s New Messaging System Will Work (and won’t kill Gmail)
    If anyone was expecting a big product launch that would shake the world of social media and how we engage on the Internet in general, you were probably disappointed. If you were hoping to see a change at Facebook that is quite long-overdue, well, now you have it. Facebook’s new messaging system is basically an integration of a spam filter. SMS, email, IM, and Facebook messages are all being addressed by the changes. Those who receive tons of messages every day may find this service very useful. CEO Mark Zuckerberg said, “This is not an email killer.
  • TWIST IMAGE  |  FRIDAY, JANUARY 13, 2012
    [Social Media] The Power Of Being Vulnerable
    If all we're going to do is say that Social Media has changed business to think about real interactions between real human beings, but lather that up with standard, corporate lingo and the usual business pap and banter, what is the point? social media. When you're vulnerable people connect more to whatever it is that you're doing. What makes it work? What gets people (or our fellow workers) interested in the art we're working on? The heart and soul of great art is the ability for the artist to be vulnerable. Who would buy anything from a company that was vulnerable?
  • BRASS TACK THINKING  |  TUESDAY, JANUARY 18, 2011
    [Social Media] Don’t Hide The Awesome.
    Today’s post is from Matt Ridings, Founder of MSR Consulting, and a thought leader on integrating social media into the realm of Relationship Marketing. He’s not so much a guest here anymore as the guy who you’d comfortably give a key to your house (and that drinks all the beer in the fridge). He blogs over at  Techguerilla , and you can find him on Twitter at  @techguerilla. Humility. It is one of the central tenets of all the worlds major religions. It’s something that we are taught from a young age is a primary virtue to uphold. Yet what, exactly, is humility?
  • GAURAVONOMICS  |  SATURDAY, APRIL 16, 2011
    [Social Media] How Might We Help Global Corporations Integrate Purpose, Participation and Profits?
    Muhammad Yunus: Building Social Business. Stephen Goldsmith, Gigi Georges, Tim Glynn Burke: The Power of Social Innovation. Jason Saul: Social Innovation, Inc. If you liked this post, consider inviting me to speak at a conference or workshop , or asking MSLGROUP to create a social media strategy for your brand. If you liked this post, you might also like: Using Design Thinking to Help Global Corporations Integrate Purpose, Participation and Profits TBWA’s Social Activism 2.0 Here’s a list of books I am starting with.
  • VIPER CHILL  |  SUNDAY, DECEMBER 2, 2012
    [Social Media] Seth Godin on Steroids: Here’s My Evernote Password
    One of our primary measures of success is media cost, and when it started, we paid the equivalent of $250 per order. Eventually we would get the media cost, net-net, down to under $50 per new customer. Dan Glover, creative director of Mischief PR, said, “We believe that physical and social are one and the same. When I say integrated, it means they’re not only integrated across channels like social media, print, or banners, but also with the sales process. It’s no secret that I’m a huge fan of Seth. million. ” Source: Business Week.
  • PROBLOGGER  |  FRIDAY, FEBRUARY 10, 2012
    [Social Media] A Tale of Two Ebooks
    1: How to Build a Part-Time Social Media Business. Then Mashable ran a post I wrote about how to use your social media skills to make money , and copies flew off the digital shelves. Word began to spread among the social media community, and within two months of launch, I’d sold my first 100 copies. Soon I’d slapped a more professional-looking cover on the social media consulting guide and created an affiliate program. Yet at the other end of the spectrum, the market for the social media consulting guide is even bigger than I realized.
  • T2 SOCIAL  |  FRIDAY, JANUARY 24, 2014
    [Social Media] Hot to Optimize Your YouTube Videos for Viewer Retention [VIDEO]
    If social data and trends have proven anything, it is that if content is king, than visual content is the king’s supervisor. So what can we do to better the odds that our audience will stick around and spend time with our brand on social media? Videos YouTube Marketing marketing tips marketing videos social business viewer retention optimization youtube optimization youtube tips 'Visual content is a powerful thing, and the longer you can keep your audience engaged with your content, the better.
  • TWIST IMAGE  |  SUNDAY, SEPTEMBER 9, 2012
    [Social Media] Does A Personal Brand Scale?
    online social network. social media. Episode #322 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. After spending a few days at Content Marketing World , this past week, my head is still spinning over the myriad of opportunities that brands have when it comes to creating better relationships with customers. Another speaker at the event was Paul Roetzer of PR 20/20 (Paul has been on the podcast before: SPOS #294 - The Marketing Agency Blueprint With Paul Roetzer ). We both questioned whether or not this was even possible.
  • JEFF ESPOSITO  |  MONDAY, NOVEMBER 28, 2011
    [Social Media] Passion works better than celebrity for social fundraising
    Over the past year or so I have been fascinated by how non-profits utilize social media. When it comes to social fundraising, I have always been skeptical about celebrities or web-personalities acting as spokespeople. Dunbar entitled The Effectiveness of Celebrity Spokespeople in Social Fundraisers , I figured that it was worth the read to see if my suspicions were correct. The whitepaper is embedded below and if you are in the non-profit space or just interested in the social space, I suggest giving it a read.
  • FEVER BEE  |  THURSDAY, FEBRUARY 17, 2011
    [Social Media] Always Get A Commitment First
    e.g. Don’t publish a statement to your mailing list or social media audience similar to: “ Join ou r new online community at www.communitylink.com ”. Here is a simple tip. If you want people to join your community, don’t ask them to join. Ask them if they want to join. Instead, publish a message asking “ Would you like to join a group/community which {activity}”. There is some psychology behind this. The former gets associated with another selfish marketing effort. The latter solicits an initial commitment which provokes members to join. The latter is friendlier too.
  • WAXING UNLYRICAL  |  FRIDAY, JANUARY 10, 2014
    [Social Media] Because the Door is Left Open All Day
    These are critical elements of effective communication in the digital age and what I call “ social PR.” What we can achieve when we design, create and manage motivated communities – who use technology and social media to make better connections with each other in pursuit of a shared goal – is so much greater than we could ever achieve through one-way communication, usually through “the media.”. If you’re not already thinking of how to socialize your PR programs and campaigns , please, give it a shot this year. 'I’ve been in India for the past three weeks.
  • THE RELATIONSHIP ECONOMY  |  SATURDAY, NOVEMBER 27, 2010
    [Social Media] Bankers Don’t Leverage Social Value
    Financial value and social value. The value that a product provides to a community of people is called social value. Social Currency. This is called social profit in a system of social capitalism. The degree to which social profits are gained or lost is the degree to which the social value system is functional or dysfunctional. Yet, in social capitalism there is no common means to even account for social profits or losses. Social Capitalism is unorganized, unaccounted, and unworthy to act in the interest of the participants.
  • ABSOLUTE PA  |  FRIDAY, JANUARY 31, 2014
    [Social Media] Revealed: 10 killer productivity tools to keep you in love with your work
    Or, being engrossed in the latest gadget/electronic device/social media platform/productivity tool to the point of distraction, stopping us from focusing on what’s REALLY important. 'As entrepreneurs, we are programmed to be constantly attracted to the latest shiny new thing that will make our lives and businesses run more smoothly. swear it’s in our DNA. It’s a character trait I have come to recognise in myself over the years, and sooo many of my clients when we work together to streamline their marketing. When left unchecked, it can be a curse. Echosign.
  • ARI HERZOG  |  THURSDAY, NOVEMBER 14, 2013
    [Social Media] Analyze Your Visits to My Blog
    As for the 2,300 visitors arriving from clicking links across social media, the top three referrers were Facebook (36%), Twitter (31%), and LinkedIn (12%). Related Stories 1 Week Later: The Results of @JuliaCSocial and Pinterest Socially Share Blog Posts Easily Explore Digital Media on Facebook. Blog News Media Google metrics 'Thank you for reading my blog. Google Analytics tells me that 34,532 unique visitors (including you) came here over the prior six months. Monthly visitors, May – Nov 2013. Over 90% of visitors arrived for the first time.
  • CONVINCE & CONVERT  |  FRIDAY, JUNE 22, 2012
    [Social Media] Here Comes The Power of Everything
    I’ve recruited an all-star team of friends to pump you up with a daily thought starter every Monday through Thursday for the next three weeks (we’ll be running Social Pros and One Social Thing posts on Fridays and Saturdays, per usual). Eric Boggs of Argyle Social – The Power of Listening – June 27. Jason Falls of Social Media Explorer – The Power of Authenticity – July 10. Jay Baer is a hype-free social media and content strategist & speaker, and co-author of The NOW Revolution. The Power of Everything.
  • ARI HERZOG  |  MONDAY, JULY 2, 2012
    [Social Media] Your Favorite Networking Site Is
    What is the benefit of these business or social networking sites? Ari Herzog is currently seeking a full time position in social media. MediaBeyond Twitter, Facebook, and LinkedIn, what is your favorite networking site? Inclusive of YouTube, Orkut, Bebo, Yammer, Plurk, Plaxo, Digg, Reddit, StumbleUpon, Quora, Google+, MySpace, Pinterest, Foursquare, Instagram, Vimeo, SlideShare, Tumblr, Klout, Spotify, and Mixx, what do you like the most beyond the big three? What is not listed here that you would single out for other readers to know? Connect on LinkedIn today.
  • SOCIALFISH  |  FRIDAY, MARCH 11, 2011
    [Social Media] Forget SxSW – #Ideas11 and #11NTC FTW!
    The Good, the Bad, and the Ugly of Facilitating Social Media Policy. Learn what made one organization realize the time had finally come to develop an all encompassing social media policy, how they navigated the potholes along the way and why they enlisted outside help. After attending the session walk away with a deeper understanding of the trials and tribulations, lessons learned, and an outline of facilitated process, and why it was worth the pain to develop a social media policy. Forget SxSW – who needs to kill all those brain cells anyway?
  • PROBLOGGER  |  FRIDAY, DECEMBER 31, 2010
    [Social Media] Blogging Success Summit 2011
    Scott Monty (head of social media, Ford). Michael Stelzner (Social Media Examiner). This summit is put on by Michael Stelzner and his team who have previously run some other great social media summits which have always had very positive reviews. If you’re looking to take your blogging up a notch in 2011 with some great training then you’ll want to check out Blogging Success Summit 2011. This is a completely online/virtual event and it is currently 50% off (a limited time early bird rate). Brian Clark (Copyblogger). Business Blogging
  • GAURAVONOMICS  |  SUNDAY, JANUARY 30, 2011
    [Social Media] Can You Understand Popular Culture, If You Don’t Consume Popular Culture?
    It’s an existential question because I am ‘the marketer who went off consumption’, turned my back on mass (lowest common denominator) media and traditional (inside-out, push-based, interruption-driven) marketing, and refused to see people as single-dimensional consumers who have only one reason to exist: consume more. wanted to do marketing that was built around outside-in social heartbeats instead of inside-out brand messages, based on pull instead of push, driven by permission instead of interruption. The only honest answer is: no, not really. Digg this!
  • FRESHNETWORKS   |  FRIDAY, JANUARY 24, 2014
    [Social Media] How five food and beverage brands use digital to innovate
    Way back in 2008 they broke new ground with My Starbucks Idea , an open online community that allows customers to share their ideas how Starbucks should innovating their offering – be that with regard to new product development ( which we discussed back in 2008 ), customer experience or social responsibility. Not only have they partnered with Square in the US and developed an app to facilitate mobile payment in-store, but they’ve also launched the Tweet-A-Coffee service, an initiative that harnesses social technologies so customers can send a £5 gift card to their friends. KitKat.
  • CONVINCE & CONVERT  |  SATURDAY, DECEMBER 21, 2013
    [Social Media] The Virtuous Circle of Mentorship and Its Impact on Your Career
    Jay Baer is a hype-free social media and content strategist & speaker, and author of Youtility: Why Smart Marketing is About Help not Hype. Jay is the founder of [link] and host of the Social Pros podcast. The Virtuous Circle of Mentorship and Its Impact on Your Career is a post from: Convince and Convert: Social Media Strategy and Content Marketing Strategy. 'My friend Marcus Sheridan wrote a very forthright blog post (as is his custom) recently called “ 8 People That Dramatically Impacted My Life in 2013.” Why do I take an interest in you?
  • JEFF KORHAN  |  MONDAY, AUGUST 2, 2010
    [Social Media] Beta Your Small Business Innovations
    Jeff Korhan - New Media and Small Business Marketing Home About Me Working With Me Speaking Favorites Trends Subscribe « High School Reunions - The Ultimate Social Meet-Up | Main | Lighten Up Your Social Media Life » August 02, 2010 Beta Your Small Business Innovations One of the trends that has emerged in recent years is the concept of beta testing new product and service developments before they are ready for prime time.  You can do the same. Without question, this is a trend that deserves your consideration.   They love being first. 
  • JEFF KORHAN  |  WEDNESDAY, SEPTEMBER 8, 2010
    [Social Media] How Blogging Enhances Your Sales Presentations - Jeff Korhan
    Jeff Korhan - New Media and Small Business Marketing Home About Me Working With Me Speaking Favorites Trends Subscribe « Marketing with New Media in Mind | Main | How Often Should I Blog? Recent Comments Seo Services on Typepad vs Wordpress Series - Own Your Blog Jeff Korhan on Authenticity Guidelines Supra Skytop II on A Social Networking Theory Walter Adamson on 5 Ways to Make Your Blog Posts Outstanding Walter Adamson on Authenticity Guidelines Jeff Korhan on What Does Your Blog Writing Style Say About You?  To be honest, I needed the practice.
  • TWIST IMAGE  |  SUNDAY, MARCH 23, 2014
    [Social Media] The Absolute Value Of Marketing
    Long before we were all talking about social media, viral videos, content marketing and more, Rosen was busy studying what makes people do the things that they do. social media. 'Episode #402 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Back in 2000 (yes, way back then), I read a book that made me rethink everything that I thought I knew about marketing. It was called, The Anatomy of Buzz , and it was written by Emanuel Rosen. I''m fortunate because, over the years, Emanuel and I have become friends. blogging.
  • JEFF KORHAN  |  MONDAY, SEPTEMBER 13, 2010
    [Social Media] Video Presentation Skills - Jeff Korhan
    Jeff Korhan - New Media and Small Business Marketing Home About Me Working With Me Speaking Favorites Trends Subscribe « About.me Recent Comments Seo Services on Typepad vs Wordpress Series - Own Your Blog Jeff Korhan on Authenticity Guidelines Supra Skytop II on A Social Networking Theory Walter Adamson on 5 Ways to Make Your Blog Posts Outstanding Walter Adamson on Authenticity Guidelines Jeff Korhan on What Does Your Blog Writing Style Say About You? and You Mr. Jones | Main | Where Do You Get Your News?   Why are these skills essential? You should do the same.
  • TWIST IMAGE  |  SUNDAY, OCTOBER 14, 2012
    [Social Media] Talking To An Ad Contrarian
    They have have had a parade of social media miracle cures that were going to 'change everything' -- blogs, podcasts, widgets, YouTube , Facebook , games, Twitter , LinkedIn , FourSquare , Pinterest , QR codes and, of course, now content. online social network. social media. Episode #327 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. When was the last time you read a non-fiction business book and laughed out loud? There have been instances where I have smiled, perhaps had an occasional chuckle. It hasn't.
  • ARI HERZOG  |  THURSDAY, AUGUST 25, 2011
    [Social Media] 8 Tips for Successful Business Blogging
    Social. Social interactivity is a must for your blog. Along with social plugins, there are thousands of other plugins available for your blog; take advantage of them. Ari Herzog provides social media marketing and editorial services to the nonprofit and public sectors. Strategies and Tips on Social Media and Online Marketing — To What End Should This Blogging Trend Continue? The following article is written by Lior Levin. What is involved in having a successful business blog? What are the best elements to include? Image by G.I Design.
  • KIKOLANI  |  MONDAY, MARCH 7, 2011
    [Social Media] 4 Important Things to Do After Your Product Launch
    Began full on promotion of the launch day post using instant messenger contacts, social media, social bookmarking, blog commenting, and guest blogging. Monitor Your Product Across Social Channels. The second tool is Social Mention , which will find similar information and email you about it as frequently as you choose. Between the two of them, you shouldn’t miss out on very many mentions of your product in blog posts, video text, social bookmarking sites, or social media in general. My Product Launch in a Nutshell. Related Posts.
  • SOSHABLE  |  WEDNESDAY, AUGUST 14, 2013
    [Social Media] Digital Marketing Advice in Your Corner
    Social Media Marketing. 'Here at Wikimotive, we get questions in the mail every day looking for advice. We want to help everyone, and we gladly do it free of charge, but we know that sometimes your questions can get lost in the shuffle of the daily mail. To ensure that we see every question that you may have for us, we’re creating a dedicated email address. From now on, you can send any questions you have to  questions@wikimotive.com , and we promise to get back to you as soon as possible. In most cases, it’ll be right away, and it will never be longer than 24 hours.
  • ENGAGE  |  THURSDAY, JUNE 7, 2012
    [Social Media] 5 Things You Probably Didn’t Know About Google Analytics
    Social media is measurable. So GA recently added a feature under the traffic sources tab that breaks down social visits from all social networks. So instead of digging in your referral traffic, you can now see all social engagement in one section. There’s even a nice line graph comparsion of all visits and visits via social referral. One other cool feature with the social traffic sources is those sources that are social data hub partners (e.g. I’d like to think I’m pretty web savvy. The true definition of a visit. to the site’s average.
  • BLOGGER XPERTISE  |  WEDNESDAY, OCTOBER 17, 2012
    [Social Media] Forget about SEO, develop a user-centric content - Blogger Xpertise
    Social media. Labels: blogging , business , content strategy , goals , opinion , reputation , seo , social media , user experience. Give these two articles a read: Focus on your blog, don't promote the social media services & Are you putting enough resources into your search engine profile? Blogger Xpertise. Blogger sites that go beyond the basic template, showing you how to make your Blogger site just as amazing. About Us. Portfolio Pieces. Blogger Tips. Hangouts on Air. Submitted Questions. Opinion Pieces. Templates. Contact Us. Subscribe To.
  • GAURAVONOMICS  |  SUNDAY, MARCH 10, 2013
    [Social Media] Future of Engagement #7: Transmedia Storytelling
    'Media organizations, changemakers, and brands create cross-platform storyworlds to drive participation, action and loyalty. Transmedia storytelling involves telling a story across multiple media platforms – including TV shows, movies, graphic novels, books, games, mobile apps, microsites, social networks, online communities and offline events – in a way that each platform explores different aspects of the same storyworld. Some brands bring their fictional characters or mascots alive through ads, web videos, video games and social network profiles.
  • TWIST IMAGE  |  SUNDAY, SEPTEMBER 18, 2011
    [Social Media] Jeff Jarvis Shows Off His Public Parts
    Meaning: he is opinionated and often right about how New Media intersects with our traditional ways and what this impact has on our society. Along with that, his Blog, BuzzMachine , is a complete source of media goodness as he continues to explore how our society adapts to the new ways in which we communicate and share information. media hacks. online social network. social media 101. social media marketing. Episode #271 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. know you will too.
  • COLLECTIVE THOUGHTS  |  WEDNESDAY, MAY 2, 2012
    [Social Media] Master Bruce Wayne: Business’s Best Potential Superheroes
    Drew Hendricks is a social media and SEO enthusiast that spends his free time browsing the internet and playing frisbee golf. Most readers associate the name “Bruce Wayne” with Batman, the masked vigilante who has fought crime in comic books, TV shows and movies for over 70 years. Another side of the character, one that does not get as much attention as his rope-swinging, villain-punching alter ego, is the effort he puts forth with his “Wayne Foundation”, the charitable trust he established with his family’s fortune. Charles Feeney. Jon Huntsman, Sr. Jon Huntsman Sr.,
  • TREY PENNINGTON  |  FRIDAY, JUNE 4, 2010
    [Social Media] Sales Sizzle New York City Style
    Home About Book Trey to Speak Let’s Connect #smBBQ Subscribe trey pennington connections, content, conversations: commerce™ Sales Sizzle New York City Style by trey on June 4, 2010 Want to sell more? Think you know your stuff? Let’s just raise the bar a little. This “street vendor”in Manhattan, Greg, caught my attention and taught me a thing or two. The sales territory was simply brutal. Way too many things fought for his prospects’ attention. They were in Manhattan! The sales territory was not at all conducive for commercial conversations. Have I mentioned NYC is LOUD?)
  • THE WAY OF THE WEB  |  TUESDAY, OCTOBER 19, 2010
    [Social Media] Mixing marketing, technology and more…
    Otherwise you’ll have powerful marketing with no backbone… But I do think there should be a recognition of the need for digital and technical skills in marketing which bridge the gap between traditional marketing, social media/co-creation, data and analytics, and internal collaboration. There’s an interesting presentation, post and comment thread on Mashable at the moment regarding the idea of a new job role within companies – Chief Marketing Technologist. Choreographing Data and Technology across Marketing. Infusing Tech into the DNA of Marketing.
  • SMALL BUSINESS MAVERICKS  |  THURSDAY, JANUARY 12, 2012
    [Social Media] Forget The Hype – A Business’ Success Still Relies On The Basics
    Social media sites like Facebook can be useful for market research and eventually helping you develop your brand. There is an interesting article that comes from an Australian university examining the rise and fall of Starbucks in that country. This article is one that should be read by anyone already in business and looking to expand into new markets. It’s also worth reading for any brick and mortar business that is considering adding an online store. Starbucks also misread the market. For any business, market research is highly important.
  • SOCIALNOMICS  |  TUESDAY, JANUARY 8, 2013
    [Social Media] Using Your Twitter Profile for Link Building
    Twitter is one of the most widely used social media platforms on the web today and a great portal for catching up on the latest in any industry news, for sharing information and promoting your personal or business profile. You can also add links to your other social networks and receive an overall score of your weight on the social scale. Twitter Grader is similar to Klout in that it scores your social activity on Twitter. Bio: The following is a guest post by Katherine Stott , a writer for Chicago-based Northcutt, who offer social media marketing services.
  • SPIN SUCKS  |  WEDNESDAY, DECEMBER 28, 2011
    [Social Media] Plan for the Unexpected
    We all have a lot of friends who are rude enough to not be active on social media, right? Today’s guest post is written by Lisa Gerber. As I write this, it’s the morning after Christmas. Boxing Day. We’re cleaning out the boxes here. Getting ready for the weekend, New Years, and more importantly taking advantage of down time to clean out. love this time of year. It’s It’s quiet everywhere. My house is quiet, the blogosphere is quiet, and my newsfeed is full of comatose friends needing to detox after a hedonist season. It sucked because we didn’t hit our goals.
  • VIPER CHILL  |  MONDAY, SEPTEMBER 6, 2010
    [Social Media] The Most Effective Way to Increase RSS Subscribers
    You are here: ViperChill » Social Media » The Most Effective Way to Increase RSS Subscribers The Most Effective Way to Increase RSS Subscribers Written by Glen, this post has 103 Comments I’ve been a big advocate of guest blogging over the years; currently ranking no.1 See, I’m developing a small business that has nothing to do with developing a small business or social media marketing or how to write a breath-catching headline. Home What the F ? Cloud Living Say "Hi!" Well, it’s not. His blog actually has over 70,000 subscribers. Ha ha.
  • DANNY BROWN  |  MONDAY, SEPTEMBER 13, 2010
    [Social Media] Sayers and Doers - Danny Brown
    removeClass(livefyre-hidden)" class="livefyre-show-comment livefyre-button"> View comment Show More Trackbacks subscribe to danny subscribe by rss or network search this blog Lijit Search This Blog is Powered By Reader favourites Audi and the Super Bowl Social Media Shit Storm An Invite to Pimp Your Blog Are You Abusing Your Social Media Voice? Home About Me Charities 12for12k Kiva Work With Me About This Blog Disclosure Comment Policy Headway Archives Contact Me Great Blogs Sayers and Doers September 13, 2010 30 voices share yours! Enjoy this post? Cheers! Cheers!
  • TRADESMEN INSIGHTS  |  TUESDAY, JUNE 26, 2012
    [Social Media] Benefits of Using Landing Pages
    By sending a follow-up thank you to those that downloaded material, you have the opportunity to offer them additional info and downloads, as well as asking them to share this with others via social media. No matter what kind of promotion you’re doing, when going after the professional tradesmen, the bottom line is you want them to ask for more info and ultimately a sale. You can’t do that in an ad (print or digital) by itself. You need those that are interested in whatever it is you’re selling to go somewhere to get more info.
  • THE RELATIONSHIP ECONOMY  |  FRIDAY, MAY 17, 2013
    [Social Media] The Solution Is Finding New Answers
    Hiring a social media guru isn’t the answer. SocialEra Disruptive Factors Intangible Capital Market Factors Relationship Economy assumptions attitude book zen challenges company article eagerness innovation Inventors mark mcneilly media guru mission statement openness philosophy possibilities preconceptions reorganization shoshin shunryu suzuki suzuki zen buddhist zen master zen mind 'No matter what the industry every leader is facing new challenges. These are not the same old challenges of yesterday so the same old solutions will not meet today’s challenges.
  • THE RELATIONSHIP ECONOMY  |  MONDAY, JANUARY 9, 2012
    [Social Media] The New Buzzword: Customer Creation
    Look around and you’ll see suppliers consumed with CRM , RM, QM, CM and all the other acronyms  and now social media tricks aimed at capturing, not engaging, the customer. Zappos customer creation method was to let the customer create other customers and let the related experiences create “customer media” that speaks for itself. The purpose of business is to create a customer.” ” — Peter Drucker. Could Drucker be wrong? am sorry, no I am not, but I don’t buy it. business doesn’t create a customer they come ready made.
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