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    [Social Media] Email - the Silent E
    Every indicator I've seen lately indicate that people still use email as a primary method of sharing interesting news, keeping in touch, and notification - not to mention that it's usually the price of entry for belonging to a social network. Feel the love Two weeks ago, eMarketer reported that Social Networkers Still Love Email. In fact as you can see, they love it more than non-social network users. That's good news: social network users' attention is on their inboxes at almost twice the rate of non-connected emailers. That's right. Photo credit: Leo Reynolds.
    [Social Media] How do you prepare for unpredictability?
    thrive on fluidity and change; I have been and always will be driven to transform and reinvent and I am a passionate advocate and user of social media. Okay, I will grant that interest in areas such as social medi is far more prevalent in younger than older demographics.  Anna Caraveli, our newest columnist , has a thought-provoking post over at the Demand Perspective called Engaging New Generations: Is it a Numbers and Data Game? An excerpt (my bold): Do we develop future members with formulas about how they behave with the only determinant being age? That’s silly.
    [Social Media] Learn to Be in the Moment
    Is it a stretch to ask you to be on social media without constantly doing things there? Like this, favorite that, comment here, reply there — at what point is one more social action too many things you’re doing? The Italian language has a wonderful word: Asolare. It is loosely translated as spending time in a meaningless but delightful way. Some describe the word as bittersweet exile, referring to 15th century poet Cardinal Pietro Bembo’s affections toward exiled Cyprus Queen Catarina Cornaro. The Spanish language has another wonderful word: Vacilando.
    [Social Media] Crowd Empowered Microfinance
    In recent years, we have witnessed the rise of crowdfunding, an industry devoted to supporting entrepreneurship by making capital easier to access through social media and web-based platforms. One of the central benefits of crowdfunding is social media and web based platforms serve as a modicum for communication, allowing individuals to easily access capital regardless of where they are geographically situated. From the Trenches Social, In Theory Research from the Kauffman Foundation shows in the past 30 years, all net job creation in the U.S. has taken
    [Social Media] Five Things Your Homepage Should Definitely Have
    There’s a fifth thing your homepage should definitely have , and that’s working social media buttons. Do you audit your website regularly, making sure all the stuff is there, spelled correctly, and working the way you thought it was? If you don’t, there’s a good chance your site isn’t functioning the way it should. think a content audit should be done about every six months, because you consistently are adding content to your site, and it’s easy to inadvertently change something. You are consistently adding content to your site, right? hope so!
    [Social Media] Personal Online Reputation Just Got Easier Thanks to Google
    Here’s how to push the bad results down and boost your own positive results: Fill Out Social Media Profiles : Make sure all of your social media public profiles look professional and show the person you want others to see. Fill in all available fields for each profile and set up something with as many social media channels as you can. Use LinkedIn : LinkedIn is there for professional networking and creating a professional profile in a social way. Luckily for many people, Google solved the problem for them recently. You Were Arrested for What?
    [Social Media] Tom from MySpace vs Facebook
    This video from Social Blade Theater is a quite hilarious. As a fictional depiction of Tom Anderson from MySpace joining and trying out Facebook, this video takes an offbeat look at the competition between social media giants. * * *. See more funny social media happenings on this Social Media Blog. Tags: Facebook Social Freshness YouTube social blade show Blast. Share it. The world should know: Blast.
    [Social Media] 7 Lessons Learned from Getting Press for our Startup without Pitching
    If you can’t get an intro, then figure out who you want to engage with at the publication and start to network with them on social media. This post originally appeared on PRTini. It was 6 years ago I was first introduced to the world of PR. picked up an internship for Ruder Finn Interactive where I continued to freelance for about a year. Fast forward to today and well, a lot of people are still doing the same thing, myself included. We’ve been pretty successful at landing a healthy amount of PR and landing guest articles. Nothing beats networking. Hellos: Hi Erin!
  • DANNY BROWN  |  MONDAY, JULY 19, 2010
    [Social Media] How NOT to Win Friends and Influence People - Danny Brown
    It was posted by Claire Reynolds on behalf of the DSNR Media Group. You might also like: Using Social Media Right – For You Social Media for Good People, Numbers and the Fast Company Influence Project Tags: Advertising , business sense , Marketing , spamming 26 voices - share yours! still find it amazing that people who think they understand the Internet and social media still spam. Couldnt agree more with you - totally resonates my own feelings I voiced last night on Social Media Notebook."A while DSNR are based in Israel.
  • KYLE LACY  |  WEDNESDAY, JUNE 29, 2011
    [Social Media] 3 Questions to Ask When Evaluating Your NonProfit’s Website
    Joel Wolfgang is a Social Media Consultant with  @pinnacleindiana & is a frequent speaker at industry events. Recently I was working with a nonprofit arts organization that hosts one very large national musical competition; they have a great looking website, fairly decent numbers of Facebook fans and Twitter followers. I was asked to help them to deeper develop their presence online, and to find new ways to engage with people. They had a good presence and even someone to manage it – their problem was that they didn’t have a clear internet marketing focus. —-.
    [Social Media] The Power of Influence
    The Power of Influence is a post from: Convince and Convert Blog: Social Media Strategy and Social Media Consulting. Last year, a young lady named Molly Katchpole graduated from college and, like so many young Americans, could not find a job. Desperate to make her student loan payments, she took a job as a part-time nanny. While struggling to make ends meet, she received a letter from Bank of America stating that if she didn’t keep a minimum balance of $20,000 in her account, she would be assessed a $5 monthly fee. Molly had enough. week later, they did.
    [Social Media] 8 recent examples of using QR Codes for marketing and/or brand awareness
    QR Codes recently have become a hot subject for marketing agencies and social media practitioners looking to stand out from everyone else to do something creative, cool and new. It seems that QR Codes are finally catching on in the USA. The geeks have been screaming about QR codes and talking about how cool they are for years and if you find the right geek you might even receive a business card with a QR code on it. QR which stands for “Quick Response&# was created by Japanese corporation Denso-Wave in 1994. A QR Code is a matrix code (or two-dimensional bar code).
    [Social Media] Is Your Twitter Addiction Paying Off
    Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Your Twitter Addiction Paying Off June 17th, 2010 |Written By: Jay Baer | View Comments Tweet Twitter can suck you in to a vortex of counter-productivity like one bite of that KFC Double Down sandwich. Traffic to my blog.
    [Social Media] 9 Pillars for a Killer Content Marketing Strategy
    80% of American Internet users interact with blogs and social media. Your content marketing strategy should be just one layer of your overall marketing campaign, which can include anything from television commercials to ads on social media. If you are focused on a younger crowd, social media may be best. Promoting your content on social sites like Twitter can make it go viral. Image source. Would you like to generate more leads, sales, and business? Want to improve conversions and effectively establish your brand? Two words: content marketing.
    [Social Media] Are Schools Killing Creativity?
    rookie blogger and student of social media, Craig is originally from Baltimore, but now lives in Seattle, with his wife and two kids. Today’s guest post is written by Craig McBreen. Years ago, there was a boy who spent much of his school day staring out the window, daydreaming. To him, school was like the clink – a penitentiary so void of inspiration his imagination often left the room. His creative spirit needed an outlet, but it was so stifling in there. Kids dream big. Children are imaginative and not afraid to be wrong, but we often lose this as we grow up.
    [Social Media] Content Credibility: Increase Yours with Science
    study by Vibrant Media showed that only 33 percent of people trust branded content, only slightly worse than the 35 percent trust factor for editorial content. These images can be used when sharing content via social channels. Social media data cruncher Dan Zarrella analyzed hundreds of thousands of tweets and discovered that pictures in tweets increased shares by 94 percent. The images described by both Dan and Guy weren’t specifically science-related, but it’s clear that including such imagery can improve social engagement as well as credibility.
    [Social Media] The Internet Is Not Evil
    It's easy to blame technology, Social Media and even Facebook when people do bad things. social media. Please watch this: "Guns don't kill people. People kill people." " I actually don't believe that. I'd prefer a world without weapons. That being said, the Internet is neither good nor evil. It's what people do with it that will make it good or evil. When the Internet first began its ascent into our daily lives, the skeptics would often say, "the Internet is nothing but porn and gambling." It's the people. Not the technology. communications.
    [Social Media] 5 Ways Brands are Valued Today
    Intangible used to be something in addition to company assets.not now.intangible as blogged above.are now the most tangible sign of a successful company in today's social media world. Brands have always had an intangible value and in the past this has been so important that the valuation has been placed on the balance sheet. The intangible value has evolved with the evolution of  technology over the last decade. The brand is valued by consumers not as much on perception, more on delivery of promise. brand brand value intangible value balance sheet company assets brand
  • JOSH S PETERS  |  THURSDAY, MAY 20, 2010
    [Social Media] Call for Guest Posts
    Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Uncategorized » Call for Guest Posts Call for Guest Posts Written on May 20, 2010 by Josh Peters in Uncategorized 2 Comments - Leave a comment! Do you have insights and ideas about social media, internet marketing, and online life you’d like to share? want you!… … To write a guest post for me. I’m at that next stage in this blog where I want more community involvement. hope so. In fact, I know so.
    [Social Media] Beyond minimalism in the on-the-go music information experience
    Maximizing the effectiveness of your social marketing activities Identifying & Selecting the right Content Management System for your Website (part 2 of 2). -->. -->. Social Media. social marketing. social media. Ayantek Blog. Digital Solutions for Market Leadership. Rss Feed. About Ayantek. Welcome to 404 error page! Welcome to this customized error page. Youve reached this page because youve clicked on a link that does not exist. This is probably our fault. try to search. Wordpress search. Random Posts. Categories. Content Management. eCommerce.
    [Social Media] LinkedIn-You’re Doing It Wrong
    ” It isn’t because I don’t “get” social media and the power of connecting. Tweet [Warning: This is a vent. just HAVE to get it off my chest.]. LinkedIn. That treasure trove of business connections, potential sales and potential jobs. It’s almost just too awesome. Except its not. Because you’re ruining it. Stop randomly sending LinkedIn requests without context to everyone LinkedIn thinks you should meet. LinkedIn is WRONG. Newsflash: if you should meet them, then you probably will. Kudos to this person. Good times over there. Good times.
    [Social Media] Breaking All Of Twitter's Rules
    This is online social networking. Brands (and individuals) are constantly looking for both best practices and ROI in Social Media (and Twitter is no exception). Twitter (and many of the other Social Media channels) allow individuals and brands to highlight, share and connect on the things that can't be explained in a traditional advertising campaign or through press releases. The above posting is my twice-monthly column for The Huffington Post called, Media Hacker. media hacker. online social networking. social media channel.
    [Social Media] The Face Of Facebook
    In the early days of the Internet (pre-Social Media), there was some worry that portals like Yahoo and AOL were delivering a very generic and sanitized media experience (much like broadcast television with limited and fixed choices). As publishing tools became more readily available and individuals began to harness the power of Web design, we became inundated with new, quirky and interesting types of media. Social Media completely changed this direction again, enabling and empowering individuals to not only self-publish but to collaborate and share.
    [Social Media] Does Google Deserve More Credit?
    Yet if you ask social media experts they simply bag Google for +. Sometimes I think Google deserves more credit. This is not a defense of Google+, anti-trust issues facing the company, or the apparent sunsetting of Feedburner. Rather, more admiration for the company’s overall approach and success online in recent years. When I learned Google had scrapped its facial recognition technology because the negative uses outweighed the good, I felt they were the better player of the big companies operating in this space. It’s not an isolated incident. Never, to my knowledge.
  • TWIST IMAGE  |  TUESDAY, MAY 13, 2014
    [Social Media] Bring Back The Corporate Blog
    If you take all of those issues and you roll it up into a bigger social media marketing mix, you would uncover that blogs and blogging should fall below the level of interest for most brands. 52% prefer to go directly to the company website for content about the brand, vs. 25% going to social media and 22% to third-party articles. As much as consumers are busy creating and sharing content in a myriad of social media channels, brands tend to forget the complex matrix of value that is created when they are openly communicating (and on an ongoing basis).
    [Social Media] Can You Build Trust Before the Transaction
    Sprout Social Shoutout. Today’s Sprout Social Shoutout is for my friend Brian Carter , a fantastic social media marketing guru, especially good in Facebook and Facebook advertising. This video is f rom  Jay Today is my near-daily 3-minute video where I talk about social media, content marketing, business and life. The show is sponsored by Sprout Social (which I use for my social media), and Candidio (a great video editing service). After my talk, one of the attendees came up to me afterwards. Here’s how it works.
    [Social Media] Fetching Friday – Resources Mashup & Blog Headlines
    ­­This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, online business, SEO, and social media on Social Media / Social Networking. annoying social media personality disorders – the same kinds of people you don’t like in real life are online too. Brilliant bloggers talk about Klout – a roundup of great articles about social influence and Klout. The Resources Mashup. Blogging / Writing. Too busy to blog? Online Business / Personal Branding. Try this tip!
    [Social Media] Saturday Slides Providing a LIFT to Business Owners
    Related Stories 13 ½ Business Blogging Tips to Effortlessly Impress Your Readers and Skyrocket Your Sales The PAIN of Small Business Owners (LIFT Clips) Best Practices for Your Online Business and E-commerce 5 Ways to Make Your Startup Attractive for Social Media Engagement. As we approach our customers and the content we publish, we always look for ways to give our people a boost using  the LIFT acronym. Here are a few decks on SlideShare that might help you in building a better business presence and a smoother work flow. your presence or practice.  Subscribe today.
  • KIKOLANI  |  FRIDAY, APRIL 12, 2013
    [Social Media] Fetching Friday – Resources Mashup & World’s Cutest Frog
    This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on How to Find Popular Topics for Your Business to Blog About – In this post, we’re going to dig a bit deeper into additional tools and strategies your business can use to discover what content performs best on social media in your industry. Social Media / Social Networking. The Resources Mashup. This Week on Kikolani. Contest ends on Thursday, April 18th at 5pm MST. Blogging / Content.
    [Social Media] Build Common Relationships with Commonred
    Traditionally, for those founders and entrepreneurs who may not necessarily have access to VCs or angels, or may not have had success with AngelList, accelerators, or pitching their ideas to media outlets, the road to victory can be a tough one. Ari Herzog provides social media marketing and editorial services. Related articles you may enjoy: Why Social Media Does Not Bring Us Closer. Media networkingThe best place to build meaningful professional relationships, according to company founder Derek Andersen, is Commonred. Why should Joe, anyway?
    [Social Media] Morale building, death and tailbone
    If We’re Talking about Social Media, We’re Talking about a Revolution – a nice reflective look at social media from my buddy Bob Cargill along with a great video as well. Death of a Social Media Account – Insightful read here from Stacey Hood on if we have reached a point where social media needs to evolve or die. What’s happening folks? Hopefully your week was better than mine – spent most of the week recovering from a nasty cold that knocked me out for over a week. Until then, enjoy this week’s edition of Five for Friday.
    [Social Media] I Have A Secret
    Home About Contact Archives Testimonials Speaking Podcast Chat LIVE Social Media Vault My Inner Circle Plugins eBook Hire Me I Have A Secret December 8, 2009 by Taylor Marek Watch this video to find out the secret : Taylor is a 21 year old New Media Visionary on a Journey to change the World. What youve just read are some insights hes gleaned so far. Take note. :) Filed Under: General , Online Video , TaylorMarek20 Tagged: funny , happiness , Life , riches , secret Speak Your Mind Tell us what youre thinking. Click here to cancel reply. 150) I was bought by Mashable!
    [Social Media] Fetching Friday – 24 Posts on Marketing and Productivity
    Social Media Marketing. Measuring The Impact Of Social Media On Your Business by Christine Moorman. Fetching Friday is back for week four of 2015! Each week, I’ll share with you the top posts on online marketing and productivity. Without further ado, here are the top posts this week! Content Marketing. 50 Amazing Resources That Will Make You a Better Writer by Jeff Haden. Reasons Your Small Business Should Start a Podcast Today by Dan Newman. Think Like a Journalist to Create Compelling Content That Gets Noticed by Pratik Dholakiya. Search Engine Marketing.
  • TWIST IMAGE  |  SUNDAY, MAY 1, 2011
    [Social Media] How To Get Serious About Your Creativity
    media hacks. online social network. social media 101. social media marketing. Episode #251 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Here's a confession: I'm a procrastinator. My favorite saying used to be: "if it weren't for the last minute, nothing would get done." People often ask me where I find the time to write books, Blog posts, articles, etc. while still growing Twist Image and having time for a personal life. Do The Work! Enjoy the conversation. bite size edits. blogging. itunes.
    [Social Media] The Complete Expert Interview Guide to Better Content Marketing
    Talk to your sales reps, customer support personnel, social media team, and others who regularly communicate with your audience to find out what kinds of content they want more of. Follow them on social media and share their content often. Read their blog, follow them on social media, check out a few books at the library if you need to. Ask them to share the interview on their social media accounts, blog, and anywhere else they can. Armed with this ultimate interview guide, you can realize the full potential of the expert interview.
  • WORKFACE  |  MONDAY, JULY 30, 2012
    [Social Media] Human Availability & Website Visitors = Great Investment
    Many consumers will investigate multiple sources in the process, from websites that feature product reviews to social media such as Facebook and Twitter. Data released last week from a GetSatisfaction internal study found that for nearly 90% of consumer respondents, a company’s website – not a social network – is the preferred place to research products and find information that leads to purchasing decisions. The Internet has made buyers much more sophisticated. Many visitors now expect real-time engagement when they visit your website. With 2.2
    [Social Media] Social PR presentation to Mexico City and A List
    Social media analytics for the pr industry  Mexico City  5-24-12. certainly talk about Market Research alot, my book is actually ranking pretty well on Amazon for Market Research, and probably, many of the more progressive Market Researchers have bought it or at least, looked at the writeup about Social Media Analytics. I’ll grant you that McGraw-Hill, and I perhaps too narrowly focused the book, and they’re not as active promoting it as I wish they would, and yet, the book continues to do well, relative to what marketing has been put into it. Handle.
  • SPIN SUCKS  |  MONDAY, MAY 11, 2015
    [Social Media] PR Executive in Residence at the University of Oregon
    The strategic social media class, which also submitted questions ahead of time. by Howie Goldfarb Related Stories PR Executive in Residence at the University of Oregon Is PR Afraid to Earn Media? By Gini Dietrich. mentioned in last week’s Gin and Topics that I spent the week at the University of Oregon in Eugene as the PR Executive in Residence. Many of you have asked what the heck that means and, other than an agenda full of going to classes, I had no idea what to expect. Teaching and Observing. Students Can Teach Us All. also learned a ton. Nick Hanlin. Go Ducks!
    [Social Media] Virtual Agents: Making Customer Interaction on the Web More Personal and Efficient
    Customer Service Megatrends: Social Media Won’t Be A Differentiator. Related posts:Virtual Events: A Great Way to Get Sales Leads Says Unisfair Charlene Li on Open Leadership: How to Win By Letting Go – Part 1 of 3 Customer Service Megatrends: Social Media Won’t Be A Differentiator. Mark Gaydos, VP of Worldwide Marketingof VirtuOz discusses the power of virtual agents and future trends for their use in marketing. Related posts:Virtual Events: [.] Related posts: Virtual Events: A Great Way to Get Sales Leads Says Unisfair. Related posts:Virtual Events: [.]
    [Social Media] Erik Luhrs Author of “Be Do Sale” Says The USP Is Dead: What’s Next?
    Social Network Integration. Brian Solis: Author of Engage: The Social Media Style Guide. Related posts:Polymath: Greek For Renaissance Man: Insights From Author Vinnie Mirchandani Social Network Integration Brian Solis: Author of Engage: The Social Media Style Guide. Marketer and author Erik Luhrs believes that the USP is dead. USP stands for unique selling proposition, and Erik believes it’s being replaced by the Unique Sales Persona. It’s all about branding yourself today. Companies can utilize the USP too. Erik delves into how on marketing voices.
    [Social Media] Link Love Monthly: Best of October 2010
    The list below is for serendipity ; if you prefer our “Must Read&# shares about important stuff for association social media, please click here to subscribe , or click here to browse. ways keywords can drive your blog’s editorial calendar (SmartBlog on Social Media). Ways to Optimize Your Blog for Search Engines (Social Media Examiner). The Art of Social. What does the future of corporate social-media strategy look like? the REAL reason why brands screw up on social media (Gaping Void). Outspoken Media).
    [Social Media] Big Announcement! @BlueFocus @MNBurgess to Deliver #TEDx #TEDTalks @TEDTalks #socbiz
    All talks that night will focus in some way on the event’s announced theme of “Play.” My talk, titled “Reignite Your Life’s Work Through Play” will focus on the idea of incorporating one’s passion and sense of play into their professional lives as part of the essential process of personal branding in the social business age. Personal branding is a win/win for both employers and their social employees, a natural extension of “you”: engaged, playful, and brimming with passion. See what others are saying about The Social Employee and order your copy today!
    [Social Media] Interview With Author Sybil F. Stershic -- Share of Mind, Share of Heart
    Since Diva Marketing is focused on social media I’m wondering how much of a nonprofit’s online engagement in social networks, e.g., Facebook, Twitter, LinkedIn, Pinterest, etc. Sybil Stershic: The degree to which a nonprofit uses social networks depends on the organization – its culture, mission, key audiences, etc. That said, social media is a wonderful way to grow share of mind and heart with mission-inspired content. That’s why social media guidelines and training need to be part of both Human Resources and Marketing policies.
  • TWIST IMAGE  |  FRIDAY, JUNE 10, 2011
    [Social Media] 60 Minutes To Become A Smarter Marketer
    This is the question that I am most often asked about these new media channels. In fact, if you're looking to get up to speed, here's what you can do in 60 minutes to jumpstart your Social Media engagement. new media. social media. When do you find the time? When do I find the time? The truth is that it doesn't take that much time at all. 60 Minutes to become a smarter Marketer: News Reader (15 minutes). Add interesting people on Twitter (5 minutes). " Start following those people. start engaging with those people. Update your profile! doesn't it?
    [Social Media] Is alcohol marketing exploiting youth on Facebook? « Online.
    Online Community Strategist Angela Connor on Growing Successful Online Communities Home About Angela Contact Popular Speaking Media Press Tips Subscribe to feed Is alcohol marketing exploiting youth on Facebook? Because of this, Marin Institute recommends that Facebook immediately take action by making three changes (outlined in an article  published in the Journal of Global Drug Policy and Practice) that would likely hit the social network deep in the pocket.  days ago This one caught my attention: Junk research, shabby journalism and social media. Not a single one.
    [Social Media] Monday Roundup: Blogging Tips from Around the Interwebz
    Where is Chuck Norris and other crucial social media questions. Happy Monday, everyone! There’s a ton of stuff going on, so here at WUL we’re taking a short break from “live” blogging this week. That doesn’t mean how we can provide value to you isn’t still on our minds… it is! So, in the spirit of education and the public good, here are are five articles that will provide you with blogging tips from optimizing your excerpts to increasing your readership. Enjoy! Image: By Cortega9 (Own work) [ CC-BY-SA-3.0 ],  via Wikimedia Commons. 1. 
    [Social Media] Will Media Make Our Children Think Differently?
    Semantic data, smaller screens, texting, social media, short videos, network update streams, augment reality, and more continue to evolve the way we receive information from both new and traditional email. Their media information environment is dramatically different than the childhood we remember so fondly. Currently, there is much concern about literacy, and the state of language with texting and short form media. In actuality, what new media seems to be doing is increasing spelling skills and literacy. Point being, media is changing.
    [Social Media] Aggregation or Content Hijacking
    SocialMouths personal branding | social media | blog design Follow @socialmouths: Twitter Facebook RSS Home About Us What We Do Connect Aggregation or Content Hijacking Usually when other blogs post your content is a good thing, you increase your visibility, you get some extra traffic and depending on the blog, it could even be good for your search engine ranking. Share This Post: [link] John Paul Awesome post… Holy Kaw picked up one of my post couple months back thru Social Media Today. wchingya Social/Blogging Tracker [link] Sandra I can see your point.
    [Social Media] Blogger's Block Should be a Meme
    It accomplished its original goal a long time ago, and now it's a blend of what I'm finding around social media analysis and other topics I find interesting. Fred Wilson posted a simple request yesterday and got an amazing response. He wrote that he was experiencing Blogger's Block , and he asked his readers to suggest topics. The response? Over 360 comments (so far), suggesting and discussing more topics than Fred will be able to write about in a year. Obviously, people—a lot of them—are interested in Fred's opinions. While it's not fun, it doesn't leave a scar.
    [Social Media] LIVESTRONG Will Survive Armstrong
    As someone who has covered LIVESTRONG social media since 2009 , and even fundraised for them , it seems obvious to me that the foundation will survive Lance Armstrong’s public doping scandal. Media pundits who question the foundation’s future have no idea what it’s like to be a part of or interact with this community. You might say I have some skin in this game. The voluntary move to separate Armstrong from LIVESTRONG came almost at the same time as Nike’s decision to pull sponsorship, in effect retaining the integrity of the LIVESTRONG community.
    [Social Media] Twitter Verifies Vice President Paul Ryan
    When he's not blogging, Ari helps brands improve their digital media marketing. by justinrains Related Stories #MySMCStory: Social Media Club and Me The Legal Conundrum of John Deere Online Why Facebook Will Be Right Back. Media identity TwitterVerification, according to Twitter’s website , is used “to establish authenticity of identities on Twitter. The verified badge helps users discover high-quality sources of information and trust that a legitimate source is authoring the account’s tweets.” NickiManaj is verified and the others are not her.
    [Social Media] Fetching Friday – Resources Mashup & Yosemite
    This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on The Hidden Cost Of Cheap SEO & Social Media Labor – In life and online, you get what you pay for. I’ve said it before and I’ll say it again: solid, successful SEO and social strategies take time. Social Media / Social Networking. The Resources Mashup. Blogging / Content. Here I analyze ten different sources of traffic and show which ones are worth pursuing.
    [Social Media] Why you need to customize your 404 Error Page
    Why you need to customize your 404 Error Page was written by Cendrine Marrouat and originally published on her social media blog, Creative Ramblings. Message error 404 (Photo credit: CyboRoZ) The 404 Error Page, also known as “Page not found”, is a very common occurrence on websites and blogs. It pops up on a visitor’s screen when they input a bad link or click on a link leading to a recently removed page. And more often than not, this prompts the visitor to leave — and never come back. Do not let a 404 Error Page ruin your business. Customize it!
    [Social Media] Eight steps to thriving on information overload
    Recent Media Appearances. « Professional services network offsite: Tapping the Power of Collaboration | Main | Audio stream of radio interview on Facebook, networks, connectivity, and media » Eight steps to thriving on information overload. Can you use media summaries or industry updates? Nicholas Negroponte, director of MITs Media Lab and author of "Being Digital", talks of the serendipity factor in information. wonder if the popularity of this post is a sign that few people are actually in control of their use of social media. AHT Group.
    [Social Media] The Importance of Twitter as a Marketing Tool – My interview on Pluggio
    To me, social media is about the human journey. Here is an extract from an interview I recently did for the Pluggio Blog. is a free Twitter and Facebook Manager. Hello Cendrine! Welcome to the Pluggio Blog!  In a nutshell, how do you describe your business? If you want to be successful online, you [.]. Interviews Twitter cendrine marrouat marketing tips
    [Social Media] On purpose: Why some brands have already failed in 2010
    You only need to look at the leadership positions Nike, Pepsi, Starbucks and Coke are taking in the social space to see major brands that are tracking with the marketplace. To be fair brands are often so overwhelmed by the need to survive, meet their next quarterly projections or turn themselves inside out in the face of social media, that they don’t get time to sit down and articulate how the next year can contribute to what the brand wants to be. Without doing so a brand is likely to slip backwards within a marketplace that is moving so fast. Thanks! Facebook.
    [Social Media] On purpose: Why some brands have already failed in 2010
    You only need to look at the leadership positions Nike, Pepsi, Starbucks and Coke are taking in the social space to see major brands that are tracking with the marketplace. To be fair brands are often so overwhelmed by the need to survive, meet their next quarterly projections or turn themselves inside out in the face of social media, that they don’t get time to sit down and articulate how the next year can contribute to what the brand wants to be. Without doing so a brand is likely to slip backwards within a marketplace that is moving so fast. Thanks! Facebook.
    [Social Media] HEALING online with VIDEO
    Marketing on the Internet + Social Media sites. 1. Most Vmail purveyors allow full integration with your social networks to share on Youtube or Facebook, etc. There are millions of Healing Practitioners around the globe, with much to offer the world in terms of healing, training + moving forward, but many are struggling to put food on the table in these economic climes. They would do well to seek other marketing tools + platforms to get themselves into the world globally. So what should Practitioners consider in this economic climate ? 1. Where are things headed ? MOBILE.
    [Social Media] Facebook Timeline: There's Plenty That's New
    But what's even more interesting (to me, at least) is that there will be a social aspect to the apps: if you visit a friend's Timeline and see an app that interests you, you'll be able to instantly put it on your own. There's no question that if you create good content - both on and off of Facebook (let's not forget that Facebook should be only part of your overall social media strategy) - people will naturally want to share it, which means it will end up in the newsfeed eventually. If you authorize an app, your actions will automatically be posted. Create engaging content.
    [Social Media] Why PPC For Small Business Is A Preferred Model
    For that matter, how do you measure the success of an online social media campaign? The online business world is very different to the offline business world – at least, that’s what many business owners feel. In reality, the two are not so different. Sure, your contact with customers is very different, but in many areas, managing each business is very similar. Business manager from both sides are only interested in one thing – growth in both sales and profitability. Where the two business models do differ is in advertising.
    [Social Media] How to Climb Out Of Your Blogging Slump
    Unlike most bad things that happen in life, I saw this one coming.  I had been dutifully blogging here on Pushing Social for a year and a half.  I had settled into a groove and was seeing limited success. But, I knew something was not right.  “It” crouched in the corner watching my every move waiting for me to let my guard down. I was working hard but I knew that something needed to change.  I hoped it wasn’t shutting down Pushing Social. That’s it, I took a break and for the first time in 18 months, Pushing Social didn’t publish.  What happened?  H.A.L.T.
    [Social Media] PRSA’s New PR Definition – 3 possibles
    Not sure PRSA’s “fill in the blanks” crowd-sourcing approach will yield the type of definition that truly reflects the enhanced role of PR in the era of social media. There is no doubt that we have new media and new tools.  The media has been dramatically impacted by the online world.  But do the Internet and social media change the basics of what we do in PR, or do they just enhance the way we do it  – and give us more options so we can do it better? Many applauded the crowd sourcing approach, but there were also detractors. Phil Gomes.
  • TWIST IMAGE  |  THURSDAY, MAY 15, 2014
    [Social Media] The End Of Showrooming (And Webrooming)
    Consumers don''t stop and think about a separation between a physical store, the website, the mobile experience, how the brand interacts on social media and beyond. So, instead of thinking about a Web strategy, an e-commerce strategy, a social media strategy, a mobile strategy, etc. social media. social media strategy. We are never going to solve for true consumer-centricity, if we keep acting like this. First, we had "showrooming." Now, we have "webrooming." Brands. we have a problem. Outstanding, isn''t it? amazon.
    [Social Media] Putting The Strategic Cart Before The Social Horse
    The predominant message from the market about social media  has been  in the context of marketing and PR. Now leaders are being led to believe they need a  social business strategy  designed to engage stakeholders so the organization can better identify and respond to the wants, needs and desires of buyers, suppliers, employees and the general community at large. Without A Social Belief System Strategy Doesn’t Work. Despite burgeoning social business activity, companies’ efforts largely appear stuck in first gear. Everyone knows the intent.
    [Social Media] Content Curation: Learning from others and sharing their knowledge
    Web Development Blog web • content • marketing • navigation • seo • social media About Photography Web Development Blog Web Portfolio Web Development Blog About This Blog Alphabetical Entry Index Archives Categories Contact Me Tags Tutorials and Tips HTML and CSS Tutorials Planning Your Web site Tutorial SEO Tips Subscribe to the Blog Via e-mail Entries RSS Feed Comments RSS Feed Related Resources My Social Media Profiles Recommended Reading What Ive Been Reading in the Blogosphere Search Site Are you ready to build a new site? Why curate content? Thanks again!
    [Social Media] How To Develop The Know-Like-Trust Factor Online
    what kind of social media do they use? Put faces and a backstory on the people you are writing to for the blog, and advertising to, and posting on whatever social media you go with. For years, the “know-like-trust” factor has been a basic foundation of marketing. If your customer knows you, likes you, and trusts you, then you have good reason to expect them to buy from you. Simple, right? Well, it was easier in the past when your customers were your neighbors and you knew them because you saw them all the time. Profession? Income? Education? Family?
    [Social Media] Meltwater Acquires IceRocket
    The Meltwater Group , an online media intelligence company, has acquired IceRocket , a social search engine that provides real-time search (among other things). Combined together, IceRocket and Meltwater plan to provide public relations, marketing, communications and advertising pros “with the most comprehensive set of tools for monitoring, analyzing and engaging in relevant conversations across social channels.&# Meltwater delivers online news and social media monitoring, as well as search engine marketing solutions. Marketing
    [Social Media] How To Keep Fear From Ruining Your Career
    The Real Meaning of Digital 5 Reasons Your Social Media ROI Sucks [Please Share!] Guest post by Brian Carter as part of the book launch of The Cowbell Principle. ——– Have you seen the More Cowbell sketch from Saturday Night Live? It’s more than just comedy. It’s a powerful metaphor for a successful work life. And it provides insight into the kind of people you need on your team, and what makes an effective team. Everyone has at least one cowbell — it’s your unique, profitable talent people pay you for or your company’s unique offering. It’s a win-win.
    [Social Media] 10 Things Epic Copywriters Do
    If a copywriter is scared to ask for a lead conversion or social share, their content won’t drive much results. Your sales-driven skill set should include the ability to write a powerful call-to-action, social media posts, landing page copy, and SEO-optimized web pages. 6. If you don’t have a demonstrated track record of building a social following and creating engaging content for the web, you’ll struggle to gain employment or clients. 9. Image source. The world’s greatest copywriters aren’t just writers. Investigative Research.
    [Social Media] Is Your Mobile Social Campaign Up to Snuff?
    When you launch a campaign to market anything through social media, a major part of the process is the use of apps. The above are some apps that can help take your social media campaigns to the next level. Why Hotels Should Be Embracing Social Media. Don’t waste those screens: these social TV apps help you tap into the modern viewer. In which a Groupon employee blackmails a restaurant: This… Featured FourSquare Guest Post Local Mobile Social Offbeat business Customer flickr Foursquare groupon marketing Socia Twitter yelp
    [Social Media] Greg Verdino: Twitter is this year's Second Life
    Greg Verdino Marketing, Media, Technology & Trends Home About Me Book Me to Speak microMARKETING Journal On Twitter On Flickr Personal Blog Verdino Bytes My Company « Obamas marketing man spits the truth | Main | Announcing: the Diggnation Lives in HD Contest » Twitter is this years Second Life I know what you're thinking: "Verdino has finally lost his mind."   We're social media insiders.  If you're anactive social media dude or dudette, you probably understood thisparagraph perfectly well.  microMARKETING
    [Social Media] Changing Your Habits in 3 Steps
    Shes a writer, professional speaker, community and social media strategist, and has worked with businesses of all sizes to solve business problems through better communication. Brass Tack Thinking Make Things Happen Home About Amber Naslund Tamsen McMahon Contact Speaking Amber Naslund Tamsen McMahon Brass Tack Reading Archives Changing Your Habits in 3 Steps August 11, 2010 | by Tamsen McMahon View Comments Our habits shape us. They’re the actions we repeat, over and over again, that make us who we are. They come in many forms. Our routes to work. Our patterns of speech.
    [Social Media] The Most Important Part Of Web Development
    Web development is more than simply adding a pretty design to your CMS and promoting it in the search engines and social media. Those things are important, to be sure. But if you want to succeed online, then you can’t forget about the most important aspect of your website development – your audience. A lot of webmasters get wrapped up in the design part of their project and forget about the audience. Similarly, many SEOs forget their audiences and focus on the technical aspects of optimization. These are big mistakes. It isn’t worth it.
    [Social Media] Optimize Globally, Rank Locally
    Push your content out on social media and drive traffic back to your website. Many small business owners wonder whether or not it is possible to rank locally and globally at the same time for the same keywords. The answer is, yes. But you may not want to rank globally at all. If you sell shoes in a retail shop in Wayzata and don’t do any selling through an online store, then ranking globally makes no sense. You should stick to local Internet marketing. But what if you are a regional or national shoe store chain? You should pursue those local rankings in Maps.
    [Social Media] Brand Against The Machine
    media hacks. online social network. social media 101. social media marketing. Episode #284 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Brands act like machines because brands are not people. That seems obvious enough, but John Morgan is here to explain how brands are still made up of people and how we all interact can change not only the face of marketing, but the business landscape. and more like us. Enjoy the conversation. bite size edits. blogging. blue sky factory. book oven. business book.
    [Social Media] Big Data comes to Politics – Pt 1 – Web Journal
    Ok, so Big Data, wrote about it a few weeks ago , but unlike  Social Media Analytics platforms (which I can play with, often to my hearts content), the Big Data tools, and the data itself, isn’t at mine, or most of our disposal.    And we have no way of knowing how companies mine that data – but we do know that some in the political realm have gone quite far with micro-targeting voters , to great success (if the article is to be believed). suspected as much. But look at this chart – and think about common sense. ‘An estimated 201.5 million U.S. web journa
    [Social Media] Scott Goodson (@scottfrog) Tells How He Came Up with Emirates Airline’s ‘Hello Tomorrow’ Brand Idea. #branding #brands
    As social media is rising in importance among marketers and companies, I am fascinated about how brands are developing these ideas in order to help them maximize the new rise of social media. How their social media community is thinking rather than simply finding a way of putting the product or company on a pedestal. That’s old world thinking in the age of social and the hackeconomy. Scott: In a world of rapid change, where ideas are spread like wildfire over social media, product messages quickly become outdated or obsolete.
    [Social Media] Why you need a blog on your website
    I’ve become more convinced than ever that the blog is the center tool of all the other social media tools, mainly because it functions like a website and because if updated regularly, it not only allows you to post material to social media sites, but also helps with the search engine optimization for your website. Integrating them into your blog, along with your twitter and Facebook accounts can make your blog a social media hub of activity, which in turn can help draw traffic into your site. It’s much more than that. Tweet
    [Social Media] 22 Must Know SEO Writing Tips for Higher Rankings
    Promote via social media, blogs, forums, and other relevant channels. Image source. SEO writing tips in 2014? With all that has happened in search in recent years, do we really even need them? The answer is yes. Despite all the speculation in the industry,  SEO is not dead , and it can still help you rank in SERPs when creating content. Don’t worry, no keyword spamming or black hat tactics. I’m talking about writing optimized content using Google-friendly best practices. After all, when you spend time and money on quality content, your prospects should be able to find it.
    [Social Media] Learn From Others' Mistakes (Part 1): Promote Your Promotions
    Chad Richards is Social Marketing Manager at Firebelly Marketing, a  social media marketing agency At Firebelly , we've help many brands run promotions and contests on Facebook. Most have been successful efforts, a few have not. There are two common trends among the unsuccessful campaigns. The first? Brands did not choose to promote their Facebook promotions outside of Facebook. Where should you be promoting your promotions?  . Add prominent calls to action on your website. Blog and tweet about it. Utilize email blasts and mobile alerts.
    [Social Media] Fails, the Center of the Universe, Automating, and Tracking Traffic from Social: 6 MUST READ Posts This Week
    Standardizing The Social Business Hashtag (Michael Brito) – a nice reminder – when’s the last time you analyzed your industry hashtags to see which one is rising to the top ? When it comes to social business, there are few hashtags that I see being shared consistently, all of which I have been following for a while now: #socbiz. How to Measure Social Media Traffic on Your Website with Google Analytics (Video)  (John Haydon) – this is so awesome I’m just going to embed it right here for you. socialbiz. socialbusiness.
    [Social Media] The Year Of More
    More social. Social Media and online social networking has changed the very fabric of business and society. Along with the slew of customer service gaffs we've seen businesses go through in the past five years, this has forced brands to become (somewhat) social. While Social Media has aligned within the marketing and communications departments, we're going to see the social impetus be pushed through the entire DNA of a company. That may not happen this year, but you will see that consumers will be even more social in 2012. android.
    [Social Media] Obama vs Romney on Cybersecurity: You Decide [Infographic]
    More and more Americans are utilizing the tools offered by online services and social media more than ever, and the trend is not slowing down. How much information do you have stored on the internet? Along with the growth of utilizing internet tools comes the question of security. How secure is our information? What is our government going to do to protect it? This year, cybersecurity has been a huge issue of debate among Americans and our presidential candidates. Take a look and see who you think got it right. Infographic by Veracode Application Security.
    [Social Media] The Unwritten Rule on Talking About Clients
    Burson’s statement doesn’t cut the mustard for owning the issue, and seems to slough off responsibility on Facebook and the media for smeering Google. In recent years, social media has changed that with some personalities flashing their client rosters in updates and blog posts like Foursquare badges. These practitioners know that while a social media personality may make a splash for a client, they need capacity internally for social media to have authenticity, and build long term relationships with a community. Image by Hamed Saber.
    [Social Media] Tearing Down Social Silos
    Many look at social media as a marketing solution and pursue the solution aggressively. Many then learn that not thinking through the systemic impact of “all things social” they have created a bigger problem. Looking at social as a marketing solution without considering its impact on other “parts” of your organization reflects silo thinking. Look at the patterns for social networks and the advertisers that support them. Consumers are feeling the waste and inefficiency of “social silo’s”. Silo thinking is evident everywhere. Sound familiar?
    [Social Media] 5 Writing Tips to Drive Your Readers to Action
    So what if you lose out on a bit of SEO and  social media traffic ? Image source. Think about this for a moment: what, exactly, is the purpose of a blog post? If you’re thinking increased traffic, audience exposure, and authority & brand building, you’re wrong. Those are just side benefits a blog post brings and channels through which the real purpose is achieved: more sales. Growing a business’s bottom line is the essential goal of practically every marketing strategy you employ. But driving your readers to action isn’t as easy as it looks.
    [Social Media] Easy Seo Tracking review
    From time to time people reach out to me to review their tools and platforms and that was the case with Dmitry Gushchin who hails from   I spent a little time testing EasySeoTracking against a few keywords where I might expect to rank on like “ social media monitoring&# and “social monitoring&#. EasySeoTracking found a page of my site in position 59 at Google and for Social Monitoring at position 54 (though I found it at position 63). The tool can be used for free but the paid version only costs $5.95
    [Social Media] 70+ Resources on How to Start a WordPress Blog
    Before you register that domain, be sure that it is available on social media! Knowem lets you search names / keywords to see if they are taken on over 500 social networks. This is also a great place to find social networks by niche including business, design, entertainment, health, music, photo, tech, and travel. Media Temple – Offers more high-end hosting options starting at $20 per month with 1-click WordPress install. Media Temple – Installing WordPress using the 1-Click Application Tool. Choosing a Domain Name. DomainsBot. KnowEm.
  • KYLE LACY  |  MONDAY, JUNE 14, 2010
    [Social Media] Diesel Installs Cameras in Dressing Rooms for Facebook Posting
    There are the obvious answers to this question…it supports interaction, it creates a relationship between the cunsomer and the brand, it raises brand awareness, social curation… yada yada. Smartphones have made it possible to activate any social media channel at any time. (Thanks to Jay Baer for the heads up on this campaign). Ever been stuck deciding whether or not to purchase that top or those jeans? Diesel , quasi-fashion forward apparel company, may have solved this conundrum or freaked people out. Don’t worry its not as bad as it sounds.
    [Social Media] 10 Tips to Be Successful on LinkedIn
    For instance, I’ve received job offers as the direct result of answering questions on groups about social media and PR. 7. Stop Using Social Media. Media LinkedIn LinkedIn launched on May 5, 2003 (on my mother’s birthday) and currently has 277 million members — with two new people creating accounts every second. Here are updated LinkedIn statistics to impress your boss or your mom. Whether you are on LinkedIn as a job seeker, a job recruiter, or to further your professional development, I want to share advice how you can be successful. 1.
    [Social Media] A simple way to get more sales
    Search Categories Book Reviews Brand Facebook Find a job Influence Inspiration Integrating Social & Traditional Media Leadership Live blogging Marketing Publicity Radio Program Resources Reviews Sales Social Media Speaking Storytelling Technology Uncategorized Writing Get New Posts by Email My Facebook Profile My Tweets My Delicious Bookmarks My MySpace Profile My YouTube Videos My Viddler Videos My Flickr Photos My RSS Feed My TwitPic Photos Facebook “Fan&# Box Trey Pennington on Facebook Contact | Disclosure | ©2009 Trey Pennington | 209 N. Be nice. 2.
    [Social Media] How to Know You Are Doing The Right Job
    The social media world loves dignity - both in success and in defeat. When you close the lid on your computer tonight, there is only one question to ask. Success comes from hard work; hard work on doing something you love towards your goal. Tweet this ). We spend a lot of time wondering what the customer wants, delighting the customer.quite rightly. But the easiest way to do that is to be the most loyal customer of what you do. . Here is a little checklist to ask yourself to see whether you are proud of your work. P = Purpose. Did you own your decisions and actions. Tweet this ).
    [Social Media] Defining The New Creative With Joseph Jaffe
    long-time friend (and one of the main inspirations behind the Six Pixels of Separation Blog and Podcast), we've decided to hold semi-regular conversations, debates and back-and-forths that will dive a little deeper into the Digital Marketing and Social Media landscape. online social network. social media. Episode #338 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. This is also episode #24.20 of Across The Sound. This is our 24th conversation (or, as I like to affectionately call it, Across The Sound 23.20).
    [Social Media] Eating Dog Food
    yielded to staff pressure last week, and committed resources to doing more with our Tenacity5 Media social media accounts. Why not engage in social before now? Plus I have developed a bad attitude towards social media boutiques — all talk and no experience. Quality marketing includes social as part of the overall strategy today, I don’t care what kind of business you have. Practicing what you preach was the very reason that I engaged in deep emersion with visual media through photography. We have to eat our own dog food here.
    [Social Media] What Candice Glover Can Teach You About Superstar Blogging
    sure hope this woman doesn’t decide to become a social media blogger…because she would eat my lunch. Candice Glover gives me chills. You don’t know Candice if you aren’t an American Idol watcher but you soon will. Not because she has a once in a generation voice. Not because she makes me want to be a better person, performer, dreamer Not because she has the courage and vision of a future star. Candice is chill-worthy because last night she used a simple song to teach an amazing principle…something I’ve been trying to teach you for three years. Straight up.
    [Social Media] 7 (little known) Digital Reputation Stats and How to Use Them to Your Advantage
    Tip: I’m not even going to pretend to advise people not to post scandalous pictures on social media because that is a given. 68 percent of hiring managers, hired candidates  because  of something they saw on social media. Use social media as a platform to share your message with the world. Digital Reputation is one of those topics where ‘what you don’t know ya don’t know’ could be very damaging. Here are some of the little known stats related to digital reputation. Keep it clean and stand out. 5. In percent. Want more?
    [Social Media] Nominate Your Favorite Technology Twitterer(s) for the 2012 #Nifty50 Awards
    But as the #Nifty50 moves forward, our goal—our passion—is to add a third component to the #Nifty50 brand, an objective for social good.  We are working with a potential corporate sponsor to provide Apple iPads to 50 needy children—the #Nifty50 Kids—somewhere in the U.S.  As marketing and social media professionals (which most of you reading this post likely are), we get to spend our days in interesting and intellectually challenging work, in (generally) comfortable surroundings, interacting with bright, innovative people through the latest technology platforms. Nifty50
    [Social Media] 8 Life Lessons I Learned After 40
    For the first few years of my blog I wrote exclusively about digital marketing, social media and technology. Whether it’s a blog, your social channels, a robust LinkedIn presence, whatever makes you YOU, do it, and do it now. As I got older, and my career shifted into more of a managerial/operational mode, I didn’t feel as motivated to write about those things anymore and started to want to write more about whatever inspired me. It was the only way I could find the motivation to continue writing. And these 8 nuggets are the result of that. Diversify Your Life.
    [Social Media] Executive Series: Social Data Is An Important Key
    The posts are based on his daily work with passionate people responsible in the area of social business, executives from large international companies and thought leaders in the social business space. One of the challenges for a lot of marketers I talk to when getting the executive buy in, is formulating a clear “that’s the value – that’s what is in it for us” Social is a new component in the business landscape. The Social Data Revolution. One of the key points with social data is the real-time factor of conversations going on right here right now.
    [Social Media] Truncate Tighter
    Related Stories More Than a Reboot: The Art of the Start, 2.0 by Guy Kawasaki Seven Social Media Tools that Help Save Time and Increase Effectiveness It Takes ‘Want To’ Conversations: Competition or Collaboration? “If you can’t describe your business model in ten words or fewer, you don’t have a business model.” ” ~ Guy Kawasaki in The Art of the Start 2.0 An “elevator pitch” used to be a quick delivery of your business idea, company mission, or better yet – a mantra worth remembering. Truncate tighter and transfer belief.
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