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  • THE RELATIONSHIP ECONOMY  |  MONDAY, JULY 29, 2013
    [Social Media] Putting The Strategic Cart Before The Social Horse
    The predominant message from the market about social media  has been  in the context of marketing and PR. Now leaders are being led to believe they need a  social business strategy  designed to engage stakeholders so the organization can better identify and respond to the wants, needs and desires of buyers, suppliers, employees and the general community at large. Without A Social Belief System Strategy Doesn’t Work. Despite burgeoning social business activity, companies’ efforts largely appear stuck in first gear. Everyone knows the intent.
  • SMALL BUSINESS MAVERICKS  |  MONDAY, SEPTEMBER 30, 2013
    [Social Media] The Most Important Part Of Web Development
    Web development is more than simply adding a pretty design to your CMS and promoting it in the search engines and social media. Those things are important, to be sure. But if you want to succeed online, then you can’t forget about the most important aspect of your website development – your audience. A lot of webmasters get wrapped up in the design part of their project and forget about the audience. Similarly, many SEOs forget their audiences and focus on the technical aspects of optimization. These are big mistakes. It isn’t worth it.
  • SMALL BUSINESS MAVERICKS  |  FRIDAY, FEBRUARY 1, 2013
    [Social Media] Optimize Globally, Rank Locally
    Push your content out on social media and drive traffic back to your website. Many small business owners wonder whether or not it is possible to rank locally and globally at the same time for the same keywords. The answer is, yes. But you may not want to rank globally at all. If you sell shoes in a retail shop in Wayzata and don’t do any selling through an online store, then ranking globally makes no sense. You should stick to local Internet marketing. But what if you are a regional or national shoe store chain? You should pursue those local rankings in Maps.
  • KIKOLANI  |  THURSDAY, JUNE 9, 2011
    [Social Media] Fetching Friday – Resources Mashup & Manhattan Timelapse
    This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com. phrases of social media SEO – what they are, and why they are important. Social Media / Social Networking. keys to social media success for businesses – forget the numbers – here’s what you need to do to be successful at social media. The Resources Mashup. How good is yours? Graphic Design / Web Design. Search Engines / SEO.
  • MR. RYAN CONNORS  |  SUNDAY, APRIL 14, 2013
    [Social Media] 6 Top Tips for Food Marketing
    Social media sites allow you to communicate and connect directly to consumers. You must not use your social communications merely to advertise or send out PR messages. Use your social media presence to monitor your brand’s reputation and image online. When it comes to food marketing there is a lengthy and dynamic process involved in making sure your food product and brand is a success. Marketing and promoting food brands require specialist knowledge and understanding of the intricacies of the food industry. Written by Ross Moffat. The Power of the Source.
  • WHAT SPINKS THINKS  |  WEDNESDAY, DECEMBER 18, 2013
    [Social Media] Dear Founders, Startups are Easier if You Write Every Day
    Key benefit for founders: Get more traffic through press mentions and get better at pitching media. 1. blogged about social media and I was one of the first young professionals to do that. I recently started writing every day. Since doing so, my life as a startup founder has become significantly easier. I’ve become increasingly happier, level-headed and a lot of good things have come our way as a result of writing (including revenue). really enjoy writing and I’m told I’m at least decent at it. 3. I run a small startup with my cofounder. 4. Get Press.
  • BRASS TACK THINKING  |  WEDNESDAY, AUGUST 11, 2010
    [Social Media] Changing Your Habits in 3 Steps
    Shes a writer, professional speaker, community and social media strategist, and has worked with businesses of all sizes to solve business problems through better communication. Brass Tack Thinking Make Things Happen Home About Amber Naslund Tamsen McMahon Contact Speaking Amber Naslund Tamsen McMahon Brass Tack Reading Archives Changing Your Habits in 3 Steps August 11, 2010 | by Tamsen McMahon View Comments Our habits shape us. They’re the actions we repeat, over and over again, that make us who we are. They come in many forms. Our routes to work. Our patterns of speech.
  • TWIST IMAGE  |  TUESDAY, JANUARY 3, 2012
    [Social Media] The Year Of More
    More social. Social Media and online social networking has changed the very fabric of business and society. Along with the slew of customer service gaffs we've seen businesses go through in the past five years, this has forced brands to become (somewhat) social. While Social Media has aligned within the marketing and communications departments, we're going to see the social impetus be pushed through the entire DNA of a company. That may not happen this year, but you will see that consumers will be even more social in 2012. android.
  • WRITTENT BLOG  |  FRIDAY, AUGUST 8, 2014
    [Social Media] Why Quality Content is the Core for Any SEO Strategy
    However, most would agree, especially in the context of content marketing and SEO, that the term quality content can in a nutshell be defined as: original, purposeful, and correctly optimized information or media that people and search engines are driven to read, view, and share. Then, of course, there are the links that are built when people share your posts, images, and videos on social media. Social signals are a factor in Google’s algorithm. Even the outbound links in your social media profiles count. Image source. User Engagement.
  • CONVINCE & CONVERT  |  WEDNESDAY, FEBRUARY 11, 2015
    [Social Media] Crowdsource Your Way to the Best Landing Page
    Social media is another great way to test new messaging, landing page layouts, and even call to action button designs. Not only does crowdsourcing through social media allow you to gather valuable insights from your most engaged audiences, it shows your customers you value their feedback and want to establish a two-way dialogue to make your product or service better. Social sharing – Extend your reach to new visitors by harnessing the power of your social network. Landing pages are ripe for optimization through crowdsourcing. Nuff said.
  • ENGAGE  |  TUESDAY, JUNE 14, 2011
    [Social Media] Quit Daydreaming and Focus on Your Website
    At the annual meeting of Association Media and Publishing , we described nine ways in which member associations could improve their web traffic and expand their audience. Keep your eyes and ears open to those who are already active participants in your social media community. Image: nicolas_gent ] If you liked this, try: How to Monitor Social Media Conversations The Importance of Branding That Website Ain’t Gonna Visit Itself. You can view our presentation below, but here are a few highlights: 1. Create a custom 404 page.
  • WEB METRICS GURU  |  FRIDAY, APRIL 13, 2012
    [Social Media] Big Data comes to Politics – Pt 1 – Web Journal
    Ok, so Big Data, wrote about it a few weeks ago , but unlike  Social Media Analytics platforms (which I can play with, often to my hearts content), the Big Data tools, and the data itself, isn’t at mine, or most of our disposal.    And we have no way of knowing how companies mine that data – but we do know that some in the political realm have gone quite far with micro-targeting voters , to great success (if the article is to be believed). suspected as much. But look at this chart – and think about common sense. ‘An estimated 201.5 million U.S. web journa
  • COLLECTIVE THOUGHTS  |  WEDNESDAY, OCTOBER 17, 2012
    [Social Media] Obama vs Romney on Cybersecurity: You Decide [Infographic]
    More and more Americans are utilizing the tools offered by online services and social media more than ever, and the trend is not slowing down. How much information do you have stored on the internet? Along with the growth of utilizing internet tools comes the question of security. How secure is our information? What is our government going to do to protect it? This year, cybersecurity has been a huge issue of debate among Americans and our presidential candidates. Take a look and see who you think got it right. Infographic by Veracode Application Security.
  • TWIST IMAGE  |  SUNDAY, MARCH 23, 2014
    [Social Media] The Absolute Value Of Marketing
    Long before we were all talking about social media, viral videos, content marketing and more, Rosen was busy studying what makes people do the things that they do. social media. Episode #402 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Back in 2000 (yes, way back then), I read a book that made me rethink everything that I thought I knew about marketing. It was called, The Anatomy of Buzz , and it was written by Emanuel Rosen. It has been getting incredible reviews. and for good reason. Enjoy the conversation.
  • TWIST IMAGE  |  WEDNESDAY, DECEMBER 19, 2012
    [Social Media] Finger-Pointing, Self-Righteousness And Middle Fingers
    The majority of people on social media channels and platforms are hardly media experts - able to understand the nuances of what it means to be so public and publishing our constant thoughts out to the world - and so, their reactions are visceral and personal. media expert. social media. social media business. social media channel. social media etiquette. A moment of silence, please. While we held that moment of silence, what was happening around you? Did people respect it? Did they go about their daily lives?
  • KIKOLANI  |  FRIDAY, MARCH 27, 2015
    [Social Media] Fetching Friday – 24 Posts on Marketing and Productivity
    Social Media Marketing. How to Implement a Loyalty Program Using Social Media by Antonio Calero. Social Media Monitoring Tools to Track Your Brand by Tamar Weinberg. Tips to Better Use the Social Networks You Use Every Day by Cynthia Johnson. Fetching Friday is back for week thirteen of 2015! Each week, I’ll share with you the top posts on online marketing and productivity. Without further ado, here are the top posts this week! Content Marketing. 26 Blogging Tools to Simplify Your Life: An A-Z List by Melanie Nelson. Meyers. Productivity.
  • TWIST IMAGE  |  SUNDAY, JANUARY 8, 2012
    [Social Media] Spin Sucks With Gini Dietrich
    For the most part it has to do with the fact that they are either not focused or there is no relationship between the PR professional and the media outlet. media hacks. online social network. social media 101. social media marketing. Episode #287 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Why do most PR pitches suck? They very fabric of what it means to be a communications professional is changing, adapting and morphing. Leading this charge/change is Gini Dietrich. Enjoy the conversation.
  • TWITIP  |  FRIDAY, JUNE 11, 2010
    [Social Media] 5 Awesome Twitter Searches
    Twitip Getting more out of twitter Follow 102,289 followers Subscribe 20,083 subscribers starters guide getting followers tools tips business people news add a tip Chris Webb @freewebapps Chris Webb runs Really Useful Web Apps, a free software program for Bloggers that helps you to get traffic, use social media and more 5 Awesome Twitter Searches 15 Twitter’s search engine is really one of it’s great features, and in this article I’m going to demonstrate some really cool searches you can do with it. Who’s saying stuff about me outside of Twitter? thanks!
  • BLUE FOCUS MARKETING  |  MONDAY, MAY 21, 2012
    [Social Media] Nominate Your Favorite Technology Twitterer(s) for the 2012 #Nifty50 Awards
    But as the #Nifty50 moves forward, our goal—our passion—is to add a third component to the #Nifty50 brand, an objective for social good.  We are working with a potential corporate sponsor to provide Apple iPads to 50 needy children—the #Nifty50 Kids—somewhere in the U.S.  As marketing and social media professionals (which most of you reading this post likely are), we get to spend our days in interesting and intellectually challenging work, in (generally) comfortable surroundings, interacting with bright, innovative people through the latest technology platforms. Nifty50
  • FIREBELLY  |  THURSDAY, SEPTEMBER 30, 2010
    [Social Media] Learn From Others' Mistakes (Part 1): Promote Your Promotions
    Chad Richards is Social Marketing Manager at Firebelly Marketing, a  social media marketing agency At Firebelly , we've help many brands run promotions and contests on Facebook. Most have been successful efforts, a few have not. There are two common trends among the unsuccessful campaigns. The first? Brands did not choose to promote their Facebook promotions outside of Facebook. Where should you be promoting your promotions?  . Add prominent calls to action on your website. Blog and tweet about it. Utilize email blasts and mobile alerts.
  • CREATIVE RAMBLINGS  |  MONDAY, NOVEMBER 12, 2012
    [Social Media] 5 great articles you may have missed (November 5-11, 2012)
    Here is a roundup of my favorite articles for November 5-11, 2012: Ted Rubin of Collective Bias on Why Social Media Was Made For Women ~via NEXT for Women (Ted Rubin – Straight Talk) Content is the Queen, Context is King by Jens Berget (Sly Marketing) The Secret to Content Marketing You Already Know… by Tom [.] 5 great articles you may have missed (November 5-11, 2012) was written by Cendrine Marrouat for her social media blog, Creative Ramblings. Scoopit best articles of the week
  • CONVERSTATIONS  |  FRIDAY, MARCH 6, 2015
    [Social Media] Truncate Tighter
    Related Stories More Than a Reboot: The Art of the Start, 2.0 by Guy Kawasaki Seven Social Media Tools that Help Save Time and Increase Effectiveness It Takes ‘Want To’ Conversations: Competition or Collaboration? “If you can’t describe your business model in ten words or fewer, you don’t have a business model.” ” ~ Guy Kawasaki in The Art of the Start 2.0 An “elevator pitch” used to be a quick delivery of your business idea, company mission, or better yet – a mantra worth remembering. Truncate tighter and transfer belief.
  • SPIN SUCKS  |  WEDNESDAY, DECEMBER 28, 2011
    [Social Media] Plan for the Unexpected
    We all have a lot of friends who are rude enough to not be active on social media, right? Today’s guest post is written by Lisa Gerber. As I write this, it’s the morning after Christmas. Boxing Day. We’re cleaning out the boxes here. Getting ready for the weekend, New Years, and more importantly taking advantage of down time to clean out. love this time of year. It’s It’s quiet everywhere. My house is quiet, the blogosphere is quiet, and my newsfeed is full of comatose friends needing to detox after a hedonist season. It sucked because we didn’t hit our goals.
  • TECHIPEDIA: TAMAR WEINBERG  |  TUESDAY, DECEMBER 13, 2011
    [Social Media] HOW TO: Guide to Performing Website Audits
    This area should link to subcategory, terms of use, social media, privacy statement, sitemap, and contact pages. Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed. This is a guest post by Harrison Jones. Onsite optimization of websites is the most important factor in ranking better in search engine results. You can build all the links you want, but if your website isn’t optimized, Googlebot won’t be able to crawl the site properly. Canonicalization and URL Structure. Microdata.
  • WRITTENT BLOG  |  THURSDAY, JUNE 20, 2013
    [Social Media] How to Triple Your Audience and Lead Generation With Content Syndication
    While blogs and social media may be replacing print media as primary information highways, the basic concept of syndication is definitely alive and well on the web. Your website could reap the benefits of an instantly expanded audience, without the hard work of expanding your social media reach over time. We’ve highlighted some of the primary pluses and minuses below: Pros: Expanded Audience: Some of the larger syndication websites boast social media followings as large as 100,000 or more. Social Media Today. What is Syndication?
  • WEB METRICS GURU  |  SATURDAY, JULY 17, 2010
    [Social Media] Easy Seo Tracking review
    From time to time people reach out to me to review their tools and platforms and that was the case with Dmitry Gushchin who hails from EasySeoTracking.com.   I spent a little time testing EasySeoTracking against a few keywords where I might expect to rank on like “ social media monitoring&# and “social monitoring&#. EasySeoTracking found a page of my site in position 59 at Google and for Social Monitoring at position 54 (though I found it at position 63). The tool can be used for free but the paid version only costs $5.95
  • THE RELATIONSHIP ECONOMY  |  WEDNESDAY, DECEMBER 8, 2010
    [Social Media] Tearing Down Social Silos
    Many look at social media as a marketing solution and pursue the solution aggressively. Many then learn that not thinking through the systemic impact of “all things social” they have created a bigger problem. Looking at social as a marketing solution without considering its impact on other “parts” of your organization reflects silo thinking. Look at the patterns for social networks and the advertisers that support them. Consumers are feeling the waste and inefficiency of “social silo’s”. Silo thinking is evident everywhere. Sound familiar?
  • SOCIALFISH  |  MONDAY, JUNE 4, 2012
    [Social Media] How to Influence People in Online Communities
    would argue, and many others have too, that Dale Carnegie’s How to Win Friends and Influence People is a great primer for social communities and, more importantly, for defining your Code of Conduct. Social Networking – Relating it to Six Ways to Make People Like You. love that a 1936 self-help book, which was given to me when I tried Amway back in 1989, still rings true in the new age of social media. Here’s the latest post in our “INDUSTRY INSIDERS” column. ———————-. Why “How to…”? Be a Leader.
  • GEOFF LIVINGSTON  |  MONDAY, SEPTEMBER 26, 2011
    [Social Media] Will Media Make Our Children Think Differently?
    Semantic data, smaller screens, texting, social media, short videos, network update streams, augment reality, and more continue to evolve the way we receive information from both new and traditional email. Their media information environment is dramatically different than the childhood we remember so fondly. Currently, there is much concern about literacy, and the state of language with texting and short form media. In actuality, what new media seems to be doing is increasing spelling skills and literacy. Point being, media is changing.
  • KIKOLANI  |  FRIDAY, JULY 22, 2011
    [Social Media] Fetching Friday – Resources Mashup & Hi Def Puppy
    This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com. 10 social media research strategies to inject your next blog post with ‘roids – how to use social media to uncover the secret sauce your latest masterpiece-in-progress might be lacking. Social Media / Social Networking. 60 tips for using Facebook for business – lots of great advice from business and social media experts. Business / Career.
  • KIKOLANI  |  THURSDAY, APRIL 14, 2011
    [Social Media] Fetching Friday – Resources Mashup & a New Version of Friday
    This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com. How social media affects paid search – a nice breakdown, including some answers from Google’s PR team about +1. Social Media / Social Networking. Diverse summaries of 13 LinkedIn profiles – do you introduce yourself in first or third person, and how that affects the way people see your social profiles. The Resources Mashup. Blogging / Writing. Friday Remix.
  • TREY PENNINGTON  |  SUNDAY, JULY 4, 2010
    [Social Media] A simple way to get more sales
    Search Categories Book Reviews Brand Facebook Find a job Influence Inspiration Integrating Social & Traditional Media Leadership Live blogging Marketing Publicity Radio Program Resources Reviews Sales Social Media Speaking Storytelling Technology Uncategorized Writing Get New Posts by Email My Facebook Profile My Tweets My Delicious Bookmarks My MySpace Profile My YouTube Videos My Viddler Videos My Flickr Photos My RSS Feed My TwitPic Photos Facebook “Fan&# Box Trey Pennington on Facebook Contact | Disclosure | ©2009 Trey Pennington | 209 N. Be nice. 2.
  • UNSPOKEN  |  TUESDAY, SEPTEMBER 30, 2014
    [Social Media] Applying Anthropology Concepts to Business Models
    Broadly speaking, anthropology is a study of humans that draws upon knowledge from both the social sciences and the biological sciences. An anthropologist may even need an understanding of social sciences and the humanities in order to posit theories and conduct research. Under this wide umbrella, individual fields of study may include cultural anthropology, social anthropology, physical anthropology, and linguistics. This effect can be seen in marketers who successfully incorporate social media influencers and advocates as part of their overall strategy.
  • KYLE LACY  |  MONDAY, JUNE 14, 2010
    [Social Media] Diesel Installs Cameras in Dressing Rooms for Facebook Posting
    There are the obvious answers to this question…it supports interaction, it creates a relationship between the cunsomer and the brand, it raises brand awareness, social curation… yada yada. Smartphones have made it possible to activate any social media channel at any time. (Thanks to Jay Baer for the heads up on this campaign). Ever been stuck deciding whether or not to purchase that top or those jeans? Diesel , quasi-fashion forward apparel company, may have solved this conundrum or freaked people out. Don’t worry its not as bad as it sounds.
  • GEOFF LIVINGSTON  |  MONDAY, OCTOBER 29, 2012
    [Social Media] Transmedia Writing
    Stories told across multi-platform media environments — or transmedia stories as they are commonly called on the edge — require more complex writing. story unfolds across diverse media with readers/viewers opting in to each layer. At the same time, as writers we want to build an experience that satisfies casual consumers on the first level without requiring them to dig deeper into the media experience. story can’t be linear in nature, rather it needs to allow for a reader/viewer to go in any direction they’d like across any media.
  • IDACONCPTS  |  FRIDAY, JUNE 17, 2011
    [Social Media] Manage Your Online Reputation in Multiple Languages
    Don’t forget to include blogs – now major social spaces – in the search. Don’t forget to track your brand mentions and direct feedback in social media spaces, such as Twitter and Facebook. Make sure you’re active in all the key social media spaces in each target country and use a native speaking marketer to create correct, culturally sensitive updates. E-marketers are now more aware than ever of the difference that a good online reputation can make. English is not Enough. Listen and Learn. Monitor Message Boards. Get Your Brand Out There.
  • KIKOLANI  |  FRIDAY, FEBRUARY 13, 2015
    [Social Media] Fetching Friday – 23 Posts on Marketing & Productivity
    Social Media Marketing. Ways to Use Short Video for Social Marketing by Donna Moritz. Tools to Drive Conversions From Your Social Traffic by Yoav Vilner. Fetching Friday is back for week seven of 2015! Each week, I’ll share with you the top posts on online marketing and productivity. Without further ado, here are the top posts this week! Content Marketing. Effective Outreach: Making It as Easy as Possible for Journalists to Say “Yes” by Beverley Reinemann. How to Research Blog Topics: A Step-by-Step Process by Will Blunt. Search Engine Marketing.
  • IMAGINE YOUR REALITY  |  THURSDAY, SEPTEMBER 15, 2011
    [Social Media] Is your business Distinct from your Competition?
    For example, one of the services I offer is social media coaching. There are a fair number of other social media coaches and consultants. What I’ve done is chosen to employ skills as a social scientist to social media. My academic background gives me the credibility and training I need to do that, and it also provides me a distinction most other social media consultants won’t have. The other day I met someone who told me she was a health coach and that she was selling a product that was going to help people lose weight.
  • SOCIALFISH  |  FRIDAY, AUGUST 3, 2012
    [Social Media] Not So Lonesome Expats: How New Technology Helps Workers Connect
    Today, with social media tools, blogs and conference calling abilities, every expat can maintain a social atmosphere. Whether reaching out to employers or checking in with loved ones, social expats have enough online outlets for connecting that they no longer need to feel away from home. But social expats actually have something interesting to add and everyone from close family members to distant friends will stop in and check out what intriguing adventures expats have to share. Most important for social expats is communicating with their business.
  • CONVERSTATIONS  |  MONDAY, NOVEMBER 15, 2010
    [Social Media] Quotes n Notes: Beginning
    Having a pause in your blogging or social media isn't cause for a full stop. If you've faced some cause to pause your social media, adjust your plan and go from where you are right now. "Though no one can go back and make a brand new start, anyone can start from now and make a brand new beginning. " - Carl Bard. Begin. Today. From where you are. There are too many instances where I've seen businesses or business people start a blog, have it wilt by inactivity, and give up permantley. One such instance is my friend, Jade Handy of State of Mind Coaching & Training.
  • BLUE FOCUS MARKETING  |  FRIDAY, FEBRUARY 21, 2014
    [Social Media] [VIDEO] Fun at #IBMConnect w/ @Sandy_Carter (Shout-Out to @Tom_Peters) #IBM #SocBiz
    In this video, I had a chance to speak with Sandy Carter (@ Sandy_Carter ), whose contributions to our chapter on social executives in our Amazon best-selling book The Social Employee were absolutely invaluable. Carter doesn’t just understand the value of the social executive, she embodies the process every day, inspiring her fellow IBMers by modeling the mission, vision, and values of their brand. How do you make social work for you ? Social media shouldn’t be seen as an “in addition to” problem of incorporating new processes into an already cluttered workflow.
  • JEFF ESPOSITO  |  THURSDAY, FEBRUARY 24, 2011
    [Social Media] Small businesses optimistic for 2011[INFOGRAPHIC]
    On top of the graphic, here are some other interesting statistics from the survey respondents: 34% said they would be expanding their use of social media/networking (e.g. Another 40% indicated they would begin to explore social media, or maintain their existing social media presence. For the past few months, Vistaprint (my employer) has been doing some pretty cool research into the company’s small and micro business customers. Earlier today, we launched our first Infographic on the latest study that looks at optimism in the small business space.
  • KIKOLANI  |  FRIDAY, SEPTEMBER 6, 2013
    [Social Media] Fetching Friday – 20 Marketing Links
    This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. Before we dive into the best posts of the week, just wanted to remind you that Blog Post Promotion – the art of promoting a single piece of content for traffic, engagement, and social shares – is now LIVE! Social Media / Social Networking. You’ll just get one email a week on Fridays with one post about blogging, business, SEO, and social media. The Resources Mashup.
  • DANNY BROWN  |  SATURDAY, JULY 23, 2011
    [Social Media] 10 Free Blog Topics to Help You Get Your Blog On
    10 Free Blog Topics to Help You Get Your Blog On originally appeared on Danny Brown | Social Media Marketing Blog - The Human Side of Media and the Social Side of Marketing under a Creative Commons license. This post is part of our free blog topics series over at For Bloggers By Bloggers. For many bloggers, coming up with blog topics can be hard. Keeping your blog fresh and interesting for readers old and new can see you hitting the blog topics wall, and often that leads to you just not blogging at all. So – on with the topics! If The Matrix Was Real.
  • MINDJUMPERS  |  WEDNESDAY, JULY 28, 2010
    [Social Media] Using Wordpress Like a Pro
    blog comments powered by Disqus Posts Comments FOLLOW MINDJUMPERS Top Posts What You Can Learn From H&M’s Use Of Social Media What To Include In a Social Media Policy How Users Engage With Advertising on Facebook Storytelling – A Powerful Tool When Branding Your Organization In Social Media How To Post Effectively on Facebook Why You Need a Blog: Blogs Are The Websites of The Social Media World 4 Ways Social Media Has Changed The Fashion Industry Diesel Kicks Ass With New Campaign!
  • JACOB MORGAN  |  WEDNESDAY, JANUARY 6, 2010
    [Social Media] Should Social CRM be Automated?
    Social Media Globetrotter Home Consulting Speaking Travel Blog About SOCIAL MEDIA GLOBETROTTER Should Social CRM be Automated? View Comments January 6th, 2010 Before the holiday break we started off with a high level introduction to social CRM.  If you haven’t read that post please do so.  How scalable is that solution in the long run?  I pulled the image below from the blog of ScorpfromHell who also has an interesting discussion on social CRM automation.  The image is from PeopleBrowsr and shows a type of social CRM automation on Twitter. 
  • ENGAGE  |  FRIDAY, MARCH 1, 2013
    [Social Media] Tools of the Trade: 9 Hacks for Web Journalists
    ” A social journalist, or any journalist for that matter, cannot possibly accomplish his/her job without a few hacks. Scheduling social media posts seems like a simple task, right? Well, Well, it is until you start managing multiple sites, each with multiple social outlets. Timing App reminds me to leave the inbox so I can get back to writing or social media. 7. If This, Then That allows users to connect social media sites, search engines, RSS feeds, text messages and email into amazing, customized actions. Great piece, BTW.).
  • SOCIAL MEDIA STRATEGERY  |  SUNDAY, MARCH 29, 2015
    [Social Media] Integrated Marketing Is A Mindset, Not A Mandate
    That’s the result of years of agency specialization and the emergence of PR agencies, digital agencies, social agencies, creative agencies, etc. Integrated marketing has become nothing more than a bunch of boxes on an org chart – get the Director of Search, and a VP of Media, a Director of PR, a Senior Social Media Strategist, and a User Experience Czar in the same meeting and poof! That is, the social media guy will try to think of ways for social media to solve everything. The paid media guy wants a paid media solution.
  • GREG VERDINO  |  TUESDAY, MARCH 23, 2010
    [Social Media] It's like birthing an elephant. only wordier.
    Greg Verdino Marketing, Media, Technology & Trends Home About Me Book Me to Speak microMARKETING Journal On Twitter On Flickr Personal Blog Verdino Bytes My Company « See and be seen on the SXSW scene. March 23, 2010 in Brands , Community , Content , Customer Service , Innovation , Inspiration , Marketing , Media , Micromarketing: the Book , New Technologies , Powered , Social Media , Trends , Video , Web 2.0 , Word of Mouth | Permalink Reblog (0) | | | TrackBack TrackBack URL for this entry: [link] Listed below are links to weblogs that reference Its like birthing an elephant.
  • FIREBELLY  |  THURSDAY, AUGUST 23, 2012
    [Social Media] Content Marketing is More Than Just Blogging
    According to Jeremy Williams , social media director for the Indiana Office of Tourism Development (and my boss when I do travel writing for IOTD), blog posts with photos get more traffic than blog posts without. Put these on YouTube and/or Vimeo, embed them in your blog posts, and share them on your social networks as well. Content marketing is about more than just blogging. While that’s the first thing that people think of — at least me, as a professional blogger — content is anything that can be read, watched, seen, or heard. Basically anything you can read.
  • SOCIALFISH  |  MONDAY, JANUARY 20, 2014
    [Social Media] Five Web Design Trends to Watch
    22 MUST READS of 2013 Association Social Media Best Practices Is Your Association’s Website Any Better Than HealthCare.gov? This post originally appeared on Frogloop and is by the intensely awesome Allyson Kapin, Blogger-In-Chief for Frogloop and Founder of Rad Campaign. ————— Is your organization embarking on a website redesign in 2014? Here are five design trends to consider. 1. Simpler Navigation to Get Readers to Focus More on Content. This year we will see more websites with simplified navigation. Bye Bye Sliders? Scrolling is Normal.
  • DIGIGEN  |  FRIDAY, JANUARY 7, 2011
    [Social Media] The Five Things That Will Make Mobile Marketing Even Bigger in 2011
    commerce sparked the web explosion and mobile will be no different next year. 3) Social Commerce. The holy trinity of location, social media and vouchering will be huge in 2011. The scale of Facebook will change the way retailers use social media and mobile. Matt – You can see more about our views on Social Commerce and location-based technology in the following presentation: Location Based Services From Hype to Hyper. Digital Strategy mobile 2011 augmented reality david fieldhouse m:commerce near field communications smartphone social commerce
  • WEB METRICS GURU  |  SATURDAY, MAY 14, 2011
    [Social Media] Synthesio Unity Engagement Console
    Monitoring and Engagement and integration with Customer Relationship Managers such as Salesforce seems to be the natural step after collecting the Social Data for most organizations but I think the devil is in the details. Many of the platforms I have interfaced with, particularly in Europe and Asia, operate with the idea a customer may not be able, for a variety of reasons, make all the necessary choices in query writing and data cleanness to make the information collect via Social Media Monitoring, worth the effort. This type of approach  tends to yield better results.
  • TWIST IMAGE  |  FRIDAY, NOVEMBER 2, 2012
    [Social Media] The Responsibility Of Twitter
    It could well be one of the most important reads about Twitter (and, social media) in a long, long time. The New York Times took Twitter to task: "While people are learning to accept information posted to the social Web with a large grain of salt, they may not be able to distinguish between useful updates and fake ones during a crisis or disaster, which can become dangerous. Get media savvy. On January 30th, 2011, I published a blog post titled, Get More Media Savvy. No, this doesn't require anyone to get a degree in media studies. media creator.
  • PUSHING SOCIAL  |  WEDNESDAY, SEPTEMBER 26, 2012
    [Social Media] The Problem with Blogging Advice
    decided to go right to the source and ask some of the most hardworking bloggers I know – Pushing Social readers. You know you need a better design but can’t figure out how to get it?  Or, you know you need to promote your blog using social networking but can’t figure out how to do it with spending hours a day doing it? However, blogging and social media advice isn’t so clear-cut. Today, I’ve added three new services to Pushing Social. If you want to put Pushing Social on your team, then give Reboot, Ignite, or Catalyst a closer look here.
  • PUSHING SOCIAL  |  THURSDAY, MARCH 8, 2012
    [Social Media] What Marathon Training Can Teach You About Blogging
    You can join a membership site like the Third Tribe or Exploring Social Media. [Thrilled to have this guest post from Laura Click. Enjoy!]. Three years ago, I would have never dreamed I would run a half marathon. In fact, prior to January 2010, the longest I had ever run in my life was two miles – and that was in high school. Now, I have three half marathons under my belt and I’m training for my fourth race next month. Yes, it’s hard. But, it’s incredibly rewarding. Much like blogging. In fact, long-distance running and blogging have quite a bit in common. Don’t believe me?
  • PUSHING SOCIAL  |  THURSDAY, MARCH 8, 2012
    [Social Media] What Marathon Training Can Teach You About Blogging
    You can join a membership site like the Third Tribe or Exploring Social Media. [Thrilled to have this guest post from Laura Click. Enjoy!]. Three years ago, I would have never dreamed I would run a half marathon. In fact, prior to January 2010, the longest I had ever run in my life was two miles – and that was in high school. Now, I have three half marathons under my belt and I’m training for my fourth race next month. Yes, it’s hard. But, it’s incredibly rewarding. Much like blogging. In fact, long-distance running and blogging have quite a bit in common. Don’t believe me?
  • SOCIALNOMICS  |  SATURDAY, AUGUST 24, 2013
    [Social Media] Get Social When It Comes to Auto Body Repairs
    Luckily, social media is here to help body shops get the word out about their services and to help customers solve all of their repair needs. Besides, body shops that have an online social presence not only keep current customers informed, they also have an easier time finding new clients. So, with socially savvy auto repair in mind, here are just a few reasons body shops should turn to social media: Posting Deals. And, current customers who are pleased with a repair shop’s work will socially spread the word too. Socially Inspired Forums.
  • GAURAVONOMICS  |  THURSDAY, JULY 15, 2010
    [Social Media] Why You Should NOT Integrate Game Mechanics Into Your Service.
    Gauravonomics Blog For Marketers, Entrepreneurs and Activists How To Organize and Energize Your Evangelists Blog Speaking Writing Bio Media Subscribe Slideshare Twitter LinkedIn Facebook IdeaSliver Labs Tumblr « How to Build a Social Network Based on a Single Feature Master List of Social Gaming and Game Mechanics Platforms » Why You Should NOT Integrate Game Mechanics Into Your Service Welcome to the Gauravonomics Blog for Marketers, Entrepreneurs and Activists ! Interview me for a media story, or invite me to speak at a conference. 3. What do you think?
  • PUZZLE MARKETER  |  TUESDAY, AUGUST 14, 2012
    [Social Media] 3 Website Metrics to Watch Daily
    Promote your deals and discounts on social media sites like Pinterest , LinkedIn, Facebook, and Twitter. If you own a website or blog then naturally you should be monitoring whether it is accomplishing your goals or not. Of course, that’s easier said than done in today’s world of endless numbers. Do you monitor your bounce rate, number of page views, sites referring your traffic, views on mobile, inbound links, outbound links, page rank? Well yes, but not necessarily every day. There are just too many numbers to consistently watch if you’re only one person.
  • BILL HARTZER  |  TUESDAY, JANUARY 24, 2012
    [Social Media] Search Engine Marketing Manager Job Opening in Mesquite, Texas
    – Drive traffic to the web site using innovative but cost effective marketing strategies and tools, including social media and other approaches. – Create and edit content for social media marketing initiatives. – Knowledge of various social media techniques and tools. A recruiter friend of mine is currently looking for a Search Engine Marketing Manager. Our client is a large, stable distribution company starting a new/ separate e-tail division thus this is a newly created position. – Experience with a B2C web-based start-ups.
  • CONVINCE & CONVERT  |  SATURDAY, DECEMBER 21, 2013
    [Social Media] The Virtuous Circle of Mentorship and Its Impact on Your Career
    Jay Baer is a hype-free social media and content strategist & speaker, and author of Youtility: Why Smart Marketing is About Help not Hype. Jay is the founder of [link] and host of the Social Pros podcast. The Virtuous Circle of Mentorship and Its Impact on Your Career is a post from: Convince and Convert: Social Media Strategy and Content Marketing Strategy. My friend Marcus Sheridan wrote a very forthright blog post (as is his custom) recently called “ 8 People That Dramatically Impacted My Life in 2013.” Why do I take an interest in you?
  • SPIN SUCKS  |  TUESDAY, FEBRUARY 10, 2015
    [Social Media] Tell Your Organization’s Story Without Sex
    To figure out who your protagonist is—the leader of the organization, a social media rockstar within your ranks, a spokesperson, a cartoon superhero of your logo—ask a handful of people in various roles to share five adjectives they’d use to describe the company and two aspects of the organization that are unique or valuable. Maybe it’s to make your social content shoppable, such as  foursixty ; or to teach people how to run political campaigns, such as  GetElected. By Gini Dietrich The Kardashians. Miley Cyrus. Honey Boo Boo. The Real Housewives. The Real World. 
  • CONVINCE & CONVERT  |  FRIDAY, JANUARY 25, 2013
    [Social Media] The Critical Interplay Between Social and Search
    Rand Fishkin , Founder and CEO of  SEOmoz , joins the  Social Pros Podcast  this week to discuss content calendar and community management at SEOmoz, the rumors of Google’s Author Rank, and the future of Facebook’s new Graph Search feature. Huge thanks to data-driven social media management software company  Argyle Social  for their. Click to read more » Social Pros Podcast author rank conversion optimization digital marketing online reputation management search engine optimization search marketing search optimization SEO seo campaigns Social Pros
  • TWIST IMAGE  |  MONDAY, NOVEMBER 1, 2010
    [Social Media] Turning Branded Contests Into Branded Content
    Social Media does many cool and interesting things when it comes to content, but it's also an incredible driver for contests. Branded contests never made it to primetime before the Social Web because brands could not defer attention from the main reason to be marketing in the first place: getting people to buy their products. Doritos is now super-active in multiple branded contests throughout the year, and has created its own Social Media platform for deploying branded contests through digital and mobile channels. share media. social media.
  • BRASS TACK THINKING  |  MONDAY, OCTOBER 17, 2011
    [Social Media] Micromanaging Ourselves To Death
    We constantly wrestle with social media, and lament our self-inflicted information overload. Each day, there are hundreds of blog posts written, book proposals submitted, teleseminars and webinars hawked and videos produced, all focused on the same set of principles. Making the most of everything. Productivity. Passion pursuits. Extracting something meaningful out of every drop of life, work, and otherwise. But are we trying too damned hard? Are we micromanaging ourselves to death? We’re addicted to our time management tools, and always finding a better one. wasted moment.
  • SOSHABLE  |  WEDNESDAY, APRIL 17, 2013
    [Social Media] Pinterest and Bing Hooking Up
    Social media and search are again colliding, and for once, the news isn’t about Google and Facebook. No, today’s news is about the little brothers of search and social, the ones who aren’t quite as successful but certainly give it there all. Bing is integrating Pinterest as a ploy (are ploys always negative?) to attract more of the blogging and social obsessive crowd. When people are using image search, Bing reckons that a high percentage of the time they are looking for something to share on their blog, Pinterest, or other social media.
  • SPIN SUCKS  |  TUESDAY, NOVEMBER 25, 2014
    [Social Media] 14 Books to Read…or Skip
    Related Stories Summer Reading: Five Novels and One Business Book Plan Your Content Using a Marketing Funnel Anonymous Social Media: Why You Shouldn’t Participate. By Gini Dietrich Here we are. Just two days before Thanksgiving…and my last day of work in November. Because everyone in the U.S. has senioritis, I thought I’d not do my intended content planning blog post, but do a semi-annual book post. recorded The Friday Five with Tom Webster yesterday. If you don’t know his podcast, he interviews people around the web about their five favorite songs.
  • THE RELATIONSHIP ECONOMY  |  WEDNESDAY, APRIL 4, 2012
    [Social Media] The Inevitable Next Economy
    So called “social media” is creating thousands of platforms upon which people reorganize themselves around interests, affinities, relationship, and commerce. Human civilization has progressed through many stages. Each stage arose from the “integration” of the tools developed in the prior stage. Believe it or not, the next economic paradigm will arise from the integration of the tools being developed in the current stage of human development. People would collect fallen branches and burn them for heat or cooking. They sharpened rocks to chop down trees for warmth and shelter.
  • JUGNOO  |  FRIDAY, MAY 4, 2012
    [Social Media] TGIF at Jugnoo – Fun Friday
    As we are a social media company, we want to ensure that we are on top of the trends. Those are our top 3 trends but in an effort to maintain relevancy and thought leadership in the social space we want to assure you that yes, we saw the Catdaddy video. TGIF at Jugnoo – Fun Friday originally appeared on Jugnoo Social CRM and Social Marketing Blog - making your business social under a Creative Commons license. Here at Jugnoo headquarters May 1   marked an influx of new hires and interns. Watch out meteorologists- JugNews is coming! Hmmmm.
  • WRITTENT BLOG  |  WEDNESDAY, JANUARY 28, 2015
    [Social Media] 7 Writing Strategies to Boost Traffic on Your Blog
    It’s what gets people to your content from search engines, social media sites, and other blogs. Image source. Every blogger wants to boost traffic on their blog, but not everyone has the right online writing strategies. They can make all the difference. Contrary to what newcomers to the blogosphere believe, blogging can be tough. It takes time, money, and experience to build a findable business blog that people want to read and follow, not to mention passion and determination. Then, you still need to deal with the competition. Most niches and industries are saturated. Ask nicely.
  • SOCIALNOMICS  |  FRIDAY, JULY 25, 2014
    [Social Media] 7 (little known) Digital Reputation Stats and How to Use Them to Your Advantage
    Tip: I’m not even going to pretend to advise people not to post scandalous pictures on social media because that is a given. 68 percent of hiring managers, hired candidates  because  of something they saw on social media. Use social media as a platform to share your message with the world. Digital Reputation is one of those topics where ‘what you don’t know ya don’t know’ could be very damaging. Here are some of the little known stats related to digital reputation. Keep it clean and stand out. 5. In percent. Want more?
  • TWIST IMAGE  |  SUNDAY, JUNE 15, 2014
    [Social Media] The Future Of Digital Marketing
    He''s written many successful business books ( Return On Influence , The Tao Of Twitter , Born To Blog and Social Media Explained ) and brings a wealth of real life experience to the discussion. social media explained. Episode #414 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. What do you think the future of digital marketing holds? Mark W. Schaefer brought forward his own thoughts in a very smart blog post title, The future of digital marketing will be built on fun. Enjoy the conversation. blogging. born to blog.
  • IDACONCPTS  |  FRIDAY, APRIL 29, 2011
    [Social Media] Blogging: The Small Business Way
    Chris Marentis writes from experience about lead generation, closing the sale and leveraging social media. He is the founder and CEO for a local internet marketing company Surefire Social, a resource for local search marketing. Blogging has different meanings for different people. It would only be logical that entrepreneurs who use blogs as a marketing tool should likewise utilize it specifically to market goods and services. It is crucial for local businesses to maintain a blog in order for them to be competitive. If Content is King, New Content is Emperor.
  • WRITTENT BLOG  |  THURSDAY, NOVEMBER 20, 2014
    [Social Media] SEO Isn’t Dead: 10 Ways to Use It for Business
    Use your research to “mine” insight on topics that are trending in search and on social media. The more talk your company gets on other websites, news sources and social media, the more authority you gain in the eyes of search engines. 8. Human signals (including social signals) are a huge factor in achieving improved ranking.  While it may come as a surprise to some people, SEO is still alive and kicking. magazine published click-bait piece recently with the title “ SEO is Dead. But here’s the thing. OAO isn’t anything new.
  • TWIST IMAGE  |  SUNDAY, JANUARY 30, 2011
    [Social Media] Get More Media Savvy
    You have probably seen enough instances of immaturity in the Social Media channels to make you feel like this is nothing more than a digital kindergarten. If you don't like the idea of being a journalist, then just consider (for a moment) taking some time (and it doesn't need to be a lot of time) to get more media savvy. Here's how to get more media media savvy in 6 steps. While this is an important part of Social Media, it's also important to take a deep breathe, cool down and really think about what you're about to post. mass media.
  • JACOB MORGAN  |  THURSDAY, FEBRUARY 18, 2010
    [Social Media] Is There a Market for Enterprise 2.0?
    Social Media Globetrotter Home Consulting Speaking Travel Blog About SOCIAL MEDIA GLOBETROTTER Is There a Market for Enterprise 2.0? With social media, companies don’t have a choice because they are participating in a public medium, but with E2.0 it’s a completely different story. blog comments powered by Disqus Connect with me Subscribe to Social Media RSS RSS About Jacob Email Me Jacob Morgan is the Principal of Chess Media Group , a social business consultancy that works with medium and enterprise companies on developing Enterprise 2.0,
  • SOCIALFISH  |  FRIDAY, OCTOBER 5, 2012
    [Social Media] Marketing in the Round Q&A – Part 1 – Silos and Budgets
    But some also will be valuable to you if you’re looking to integrate your marketing and communications in a way that harnesses the wild, wild west nature of social media and allows you to effectively measure your efforts. How do you prioritize budgeting if you’re starting something completely new–like digital marketing, SEO , or social media? The nice thing with the digital tools – particularly social media – is they are free. Content Strategy Implementation Social LearningAnd questions there were! photo credit ).
  • SOCIALNOMICS  |  WEDNESDAY, MARCH 18, 2015
    [Social Media] How To Create Personal Relationships with Customers in a Non-Personal Digital World
    One huge mistake digital marketers make is offering too many sales pitches.  An effective marketing strategist will use social media, e-newsletter, blogs and other forms of digital media to create a following. Make your customers look forward to receiving your weekly e-newsletter and/or reading and sharing your social media posts.  If you are not exactly sure what will entice your customers, then ask them.  We live in a world where a tweet has now replaced a handshake.  Photo Attribution: By Tomwsulcer (Own work) [CC0], via Wikimedia Commons. Good luck!
  • WISDOM LONDON  |  WEDNESDAY, AUGUST 10, 2011
    [Social Media] The REAL meaning of ‘community’
    And for a word that is so regularly and so freely used in a social media / online marketing sense, I think it’s time those of us in those industries sat up and took notice. Social media can certainly help this, as with the #riotcleanup hashtag and handle , and the efforts of people like Katie Khan , who have used their Twitter reach to galvanise people to help others. If the past few days have taught us anything, it’s surely about the real meaning about community. It’s about deeds, not words or clicks. Do we even really know what it means?
  • IDACONCPTS  |  TUESDAY, SEPTEMBER 4, 2012
    [Social Media] 5 Events for Busy Entrepreneurs Who Love Traveling
    No matter where in the world you travel most often, the historic city of London is very likely at least an uncommon stopover for you and the London International Meetup Group invites any world traveler lucky enough to stop over here a fantastic opportunity for unique socializing! Toronto Social Group. If you’re stopping by Toronto, Canada during your business travels, be sure to hook up with the Toronto Social Group, a conglomerate of individuals looking for fun, excitement and relaxation in an easygoing social setting. Photo Credit: SavorTheSuccess.com.
  • IDACONCPTS  |  TUESDAY, SEPTEMBER 4, 2012
    [Social Media] 5 Events for Busy Entrepreneurs Who Love Traveling
    No matter where in the world you travel most often, the historic city of London is very likely at least an uncommon stopover for you and the London International Meetup Group invites any world traveler lucky enough to stop over here a fantastic opportunity for unique socializing! Toronto Social Group. If you’re stopping by Toronto, Canada during your business travels, be sure to hook up with the Toronto Social Group, a conglomerate of individuals looking for fun, excitement and relaxation in an easygoing social setting. Photo Credit: SavorTheSuccess.com.
  • ENGAGING BRAND  |  MONDAY, APRIL 30, 2012
    [Social Media] 5 Ways Brands are Valued Today
    Intangible used to be something in addition to company assets.not now.intangible as blogged above.are now the most tangible sign of a successful company in today's social media world. Brands have always had an intangible value and in the past this has been so important that the valuation has been placed on the balance sheet. The intangible value has evolved with the evolution of  technology over the last decade. The brand is valued by consumers not as much on perception, more on delivery of promise. brand brand value intangible value balance sheet company assets brand
  • KIKOLANI  |  WEDNESDAY, JUNE 13, 2012
    [Social Media] 6 Practical Steps To Earn The Pro Status In Your Niche
    Be it six figure pay checks, screen shots of skyrocketing traffic proof, stunning product launches, amazing social proof, and wherever they go, they’re looked upon – the pros do it. With the number of social media platforms already available and with the ones that pop up fresh quite often, its hard to be everywhere. You don’t need to be present on every social media known, on every forum or on every membership site. Initially experiment on a few social media platforms like Twitter, Facebook, and Google+ and see which audience convert well.
  • LOUIS GRAY  |  THURSDAY, AUGUST 4, 2011
    [Social Media] IceRocket Melts into Meltwater With Acquisition
    It now belongs to Meltwater Group , the SAAS company best known for its social media monitoring suite, as it now owns IceRocket.com , the under-appreciated but outstanding search tool I use multiple times daily, and recently recommended to Techipedia's readers looking for top tricks and tools. The world's best real-time and blog search engine doesn't belong to Google or Twitter. So why should you care? Because Icerocket quietly has built the most accurate, thorough and responsive real-time and blog search engine I have ever seen. BuzzGain IceRocket
  • WEB METRICS GURU  |  WEDNESDAY, MAY 2, 2012
    [Social Media] Is Google gunning for HubSpot? and Two Posts at Search Engine Watch – Web Journal – April 30th – May 2nd 2012
    Two Interviews: Technorati Interview  -  No Center of Excellence in Social – Interview with Marshall Sponder, Author of Social Media Analytics  covers my thoughts around The Social Media Analytics Summit San Francisco, two weeks ago, where we briefly met. appeared at AllAnalytics.com, where I regularly write, which examined the inability of the NSA and DHS to effectively monitor Social Media due to the complex language/lexicon/syntax issues that are not scalable. The interview was conducted last Friday and appeared Monday morning. Mark my words.
  • TRADESMEN INSIGHTS  |  TUESDAY, MARCH 29, 2011
    [Social Media] 5 Twitter Tools to Help Manufacturers Generate New Business
    Recently Michael Gass , my social media mentor, came up with a helpful list. . Marketing Tips Marketing Tools Social Marketing Twitter manufacturers generating new business michael gass splitweet tweetbeep tweetlater tweetscan twitter karma twitter tipsTwitter is an under-utilized tool that businesses should be using more. There are well over a hundred different Twitter tools that have been developed. Below are his top 5 tools that he uses for new business that will help you create an online community of your best prospective clients. TweetBeep. TweetScan. Splitweet  .
  • TWIST IMAGE  |  TUESDAY, JUNE 28, 2011
    [Social Media] The New Media Pecking Order
    This past Sunday, the New York Times ' Sunday Review ran an opinion piece called, Got Twitter, You've Been Scored , by Stephanie Rosenbloom that looked at the emerging trend of brands using social media analytics platforms like Klout , PeerIndex and Twitter Grader to see how "influential" individuals are. The output of this social media meets popularity contest has many people's panties in a knot. Pushing this further, if everyone has their own media channel (because of our own, individual Twitter feeds, Facebook friends, personal Blogs, etc.) klout.
  • WISDOM LONDON  |  MONDAY, AUGUST 30, 2010
    [Social Media] Ever Wondered About….Audioboo?
    Where sound gets social. The fortunes of voice data have not been exactly glittering over the past few years in the mobile sphere, but Audioboo plays to our current obsession with reporting and curating content rather brilliantly, and brings sound back to…well if not the forefront of social engagement, then a prominent position. Internal communications for corporations, instruction guides for consumer products, as a social inclusion tool (where language and literacy is a barrier)…and it could be a genius and game-shifting move in entertainment too (snacksized soundbites).
  • ALMOST SAVVY  |  THURSDAY, MARCH 25, 2010
    [Social Media] Yet Another SXSW Post (And, No, I Don't Know If You Should Go Next.
    Home About Testimonials Events Services Webinars Twitter Getting Started on Twitter Webinar Twitter Webinar: Tools and Tips (Intermediate Level) LinkedIn LinkedIn 1 – Getting Started LinkedIn 2 – Building and Leveraging Your Network Ask Calendar Contact Blogging Branding Business Career Facebook LinkedIn Networking Social Media Tips Twitter Lijit Search Yet Another SXSW Post (And, No, I Don’t Know If You Should Go Next Year) Posted by Irene Koehler in Business , Networking on March 25, 2010 | 2 responses I wasn’t going to write about  SXSW (South by Southwest). After
  • SCOTT GOULD  |  TUESDAY, JUNE 1, 2010
    [Social Media] Building the Kingdom: Number 1s and Number 2s
    Common thinking – even in relation to social media – is along the lines of “How can I leverage this to further my kingdom.&#. As I said above, there is this strong push for everyone to be a king of their own kingdom (no matter how small it is), and in turn, every social connection they have is seen as leverage to the advancement of said kingdom. Over the last week, there’s been some great discussion from our community on the post “ Are you a King or a King-Maker? &# First of all – thank you. To get you up to speed. Been there, done that.
  • DEVELOP SOCIALLY  |  TUESDAY, JULY 5, 2011
    [Social Media] Your Second Most Important Community
    In the Social Media world we talk a lot about communities; usually the communities of customers that we build around our business. For those of us who are bloggers, this second community is made up of other bloggers and Social Media types who surround and support us. Justin and Sam from here at Develop Socially are newer members of my community, and I’m already learning from them and appreciating their impact on my life and work. Blogging Emerging Media featured Gini Dietrich Marijean Jaggers Shonali Burke TriberrAnd I never get like that!
  • MINDJUMPERS  |  WEDNESDAY, NOVEMBER 23, 2011
    [Social Media] Executive Series: Social Data Is An Important Key
    The posts are based on his daily work with passionate people responsible in the area of social business, executives from large international companies and thought leaders in the social business space. One of the challenges for a lot of marketers I talk to when getting the executive buy in, is formulating a clear “that’s the value – that’s what is in it for us” Social is a new component in the business landscape. The Social Data Revolution. One of the key points with social data is the real-time factor of conversations going on right here right now.
  • TWIST IMAGE  |  TUESDAY, JUNE 12, 2012
    [Social Media] To Thine Own Self Be True
    This brand's Facebook page isn't doing much to leverage the power of the social graph or use Facebook's functionality to extend the brand narrative in a unique way. When you have your brand page on Facebook (and I'm using Facebook as a euphemism for any online social network, be it Twitter , Pinterest , Instagram , LinkedIn or whatever), your brand is housed within the Facebook branded experience and there could be ancillary brands (or advertisements, whatever) in the mix as well. digital media. online social network. social graph. social media.
  • ADAM SHERK  |  TUESDAY, JANUARY 19, 2010
    [Social Media] Alicia Keys Facebook Page: I'd Sign Up if She Asked Me All Cool
    Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Alicia Keys Facebook Page: I’d Sign Up if She Asked Me All Cool by Adam Sherk on January 19, 2010 Want to use your Facebook Page to build out your mailing list? Alicia Keys knows how to do it. Users who go to the “Sign Up” tab on her Facebook Page get a personal appeal from Alicia Keys herself, extolling the virtues of her mailing list. Users who sign up see a second video with a thank you message from Keys. The key takeaway: the more ways you can bring your Facebook Pages to life, the better.
  • WHAT SPINKS THINKS  |  SUNDAY, SEPTEMBER 29, 2013
    [Social Media] Waking Up at the Same Time Every Day and the Power of Routines
    The added bonus of that is that it also replaced another bad habit I had.  I used to pull out my phone and start tinkering around the social medias.  I found that it immediately put my mind into multitasking mode and would kill another 20 minutes laying in bed. In order to eat healthier and save money, I now cook all 3 meals (with occasional exceptions for social engagements). This post is part of the startup edition series. never used to be a “routine” person. My whole life, I’ve been more of the “play it by ear” type. also got a library card.
  • STEPHEN P SMITH  |  SUNDAY, FEBRUARY 12, 2012
    [Social Media] The Synergist – Book Review
    The Weekly Letter covers topics such as: How you can use Social Media today to get more business. The Synergist. The latest piece of non-fiction in my reading queue was The Synergist: How to Lead Your Team to Predictable Success , by Les McKeown (courtesy of my friends at Cave Hendricks Communications ). This was a thoroughly enjoyable read, with the first chapters being an introduction to the colorful characters known as Visionaries, Processors and Operators – people that we have all worked with before, and guess what? You are one too. Which one? How about that? Review.
  • SOCIAL MEDIA MARKETING  |  THURSDAY, APRIL 11, 2013
    [Social Media] Taking a Peek at Twitter Analytics
    PeekAnalytics is a social audience measurement tool that enables its users to gain a large and diverse assortment of actionable insights into both the audiences following specific Twitter accounts, as well as those audiences behind the tweeting of certain words, phrases, links, memes, hashtags, and the like. very notable 60% identify as medium-to-heavy social networking users, with 18% identifying as heavy users. Average Network Size and Social Pull? And, what of social use and social memberships? The request was to share the analysis with you, my readers.
  • CONVERSTATIONS  |  WEDNESDAY, JULY 16, 2014
    [Social Media] 5 Actions and Behaviors to Play Well With Others
    Sometimes it seems that social media and reality television have created a spectator sport of failure and mistakes. Along the lines of our 5 Profitable Practices (PROS) here are 5 Actions and Behaviors that can influence your business presence. Connecting – Networking with Others. recently read the results of a survey  that showed how networking was not only where the largest marketing spend is, but that networking is also the most profitable of marketing activities. Connecting, whether online or offline, leads to other connections. Contributing – Sharing with Others.
  • SOCIALNOMICS  |  MONDAY, NOVEMBER 19, 2012
    [Social Media] Get Social When Looking for Best Credit Card Offers
    Be it a new credit card or trying to get the most out of your current plastic, using online tools, especially social media to see what the respective companies are offering, never hurts. In the event you turn to social media to help you in shopping for a credit card, take note of the different providers and their usage of social networks. If they are giving so-so customer service on social media sites, can their service with your particular credit card matters be any better?; * Are increasing their likes and followers.
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