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  • KIKOLANI  |  FRIDAY, JUNE 17, 2011
    [Social Media] Fetching Friday – Resources Mashup & Herding Cats
    This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com. Social selling and what it means to your business – a look at what sales 2.0 Social Media / Social Networking. 25 women who rock social media – a great list of women who will help you learn more about social media stategy (myself included)! The Resources Mashup. Blogging / Writing. Graphic Design / Web Design. Personal Development / Productivity.
  • ADAM SHERK  |  THURSDAY, OCTOBER 28, 2010
    [Social Media] Search Trend Optimization for Evergreen Content
    Here’s another example: this past weekend both Google Trends and Social Mention were showing multiple trending phrases around “pumpkin carving patterns&# and “jack-o-lantern templates&# : It doesn’t take trend tools to realize that pumpkin carving searches rise sharply around Halloween. Search trend and social media data is useful for optimizing specific pieces, developing new content ideas and ongoing editorial planning. Monitoring search trends and hot topics for keyword targeting and content ideas is a common practice among publishers these days.
  • DIGIGEN  |  TUESDAY, FEBRUARY 9, 2010
    [Social Media] FourSquare: New Ways for Brands to Engage
    Chart Showing Social Media Channel Usage on Mobile TechCrunch has published an article highlighting how different brands are interacting. Dan on A New Focus on Social Business Strategy. am confused by the furore around FourSquare. It would appear I’m not the only one as certainly within the UK, the usage of FourSquare seems to be low. London is much talked about, yet doesn’t seem to be taking off. Comparisons with Twitter have been made, yet Twitter took off rapidly in London and continues to do so. You can read it here. Powered by WordPress and Hybrid
  • DIGIGEN  |  TUESDAY, FEBRUARY 9, 2010
    [Social Media] FourSquare: New Ways for Brands to Engage
    Chart Showing Social Media Channel Usage on Mobile TechCrunch has published an article highlighting how different brands are interacting. Dan on A New Focus on Social Business Strategy. am confused by the furore around FourSquare. It would appear I’m not the only one as certainly within the UK, the usage of FourSquare seems to be low. London is much talked about, yet doesn’t seem to be taking off. Comparisons with Twitter have been made, yet Twitter took off rapidly in London and continues to do so. You can read it here. Powered by WordPress and Hybrid
  • BRASS TACK THINKING  |  TUESDAY, JUNE 15, 2010
    [Social Media] The Reaction Compulsion
    image credit: ell brown Tagged With: content , Information overload , Social media [link] Mark Dykeman One way that I (try to) combat the kneejerk reaction of scan-then-comment is to print blog posts out on paper so I can review them later. So basically, all the things that made the Internet or social media great are the same things that make it terrible sometimes. And more difficult than it used to be to examine the stars at 1/4 impulse power… [link] Storytelling Business Social Media Marketing PR & Technology Curated Stories June 15, 2010 [.]
  • DREW'S MARKETING MINUTE  |  FRIDAY, JANUARY 7, 2011
    [Social Media] "Can you please delete someone's comment?"
    It's a loaded issue that asks some tough questions about social media's transparency, the risks of having an online presence and much more! We're having a lively discussion over at Marketing Prof's Daily Fix about how to handle a sticky problem I found myself in a few months ago. was asked by a website owner to delete a comment someone had made about him and his service offering. Come on over and add your two cents by clicking here ! Web/Tech
  • WAXING UNLYRICAL  |  WEDNESDAY, JANUARY 15, 2014
    [Social Media] Telecommuting: It’s Not for Everyone
    Personal time spent researching, learning new skills, and keeping your social media profiles up to date. '[Ed: it''s Shonali''s, er, my, birthday today! In the spirit of this post, she''s, er, I''m, taking the day off. But she, er, I, will be making up for it later, as you''ll see is wont to happen when you read Karelyn''s terrific guest post.]. When I tell people I work from home, I’m often met with an envious stare and the inevitable question, “How do I get started?”. Image: fogcat5 via Flickr, CC 2.0. But the immediate appeal is shattered by reality.
  • ONLINE COMMUNITY STRATEGIST  |  WEDNESDAY, DECEMBER 16, 2009
    [Social Media] Welcome, Mashable Readers
    Online Community Strategist Angela Connor on Growing Successful Online Communities Home About Angela Contact Popular Speaking Media Press Tips Subscribe to feed Welcome, Mashable Readers December 17, 2009 in Community Building | Tags: leah betancourt , mashable , user engagement I’ve noticed a spike in traffic that has likely stemmed from this Mashable article on Community Engagement, where I am quoted heavily throughout. days ago This one caught my attention: Junk research, shabby journalism and social media. hope you’ll find something you like. del.icio.us
  • WAXING UNLYRICAL  |  TUESDAY, NOVEMBER 23, 2010
    [Social Media] Is Pay-to-Post Blogging The New Advertorial?
    Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Is Pay-to-Post Blogging The New Advertorial? If you disclose that someone’s blog post about you is indeed not a piece of earned media, you lose credibility. If you don’t disclose that someone’s blog post about you is not a piece of earned media, you lose credibility. Jackson blogs at on public relations, social media and communications at Proper Propaganda , which allows him to indulge a strange love of Communist art. Maybe.
  • WEB METRICS GURU  |  SUNDAY, DECEMBER 12, 2010
    [Social Media] Present and Future themes – 2011 Predictions
    Facebook became successful as the axis for the web’s pivot moved to focus on  people and the Social Graph.  Once again, a company embarked on the process of dominating the web by finding a strong signal (the social graph), curated it at scale (the Facebook platform ) becoming the most important company in the Internet economy in 2006- 2010 but Facebook is becoming too noisy and might not scale, according to Battelle. Vendors I spoke to in Europe during my last trip seem to think a shakeout in Social Monitoring platforms is coming.   Read more: [link]. Directories).
  • SOCIAL WAYNE  |  TUESDAY, JUNE 12, 2012
    [Social Media] The meaning of my Twitter #hashtags the 2012 edition
    created the #vampiremode hashtag a few years ago and from May 2009 to December 2010 launched a social media agency called OurHashtag with three partners. I refuse to let stereotypes, society, manipulation & doubters derail my plans for success. thatisall #changetheworld #DES #BFD. — Wayne Sutton (@waynesutton) June 12, 2012. few people have asked what my twitter #hashtags mean. For example, #DES and #BFD. If you don’t know, since being a Twitter early adopter (joined in 2006, user #874) I love hashtags. wikipedia. to 3:00 A.M.
  • SOCIAL MEDIA MARKETING  |  FRIDAY, DECEMBER 17, 2010
    [Social Media] Facebook's Need for Better Communication
    Hence, Mark Zuckerberg joining the North American Man-Boy Love Association was meant to prove that even the CEO of the world's largest social network wasn't immune from privacy violations under the new system. As pointed out on the BlogWorld & New Media Expo blog , there was no documentation on how to use the new Groups feature; the notifications features were turned on by default - meaning that many people were hit with a wave of email notifications about being added to groups; and that groups seemed to be governed by the many rather than by the individual who created them.
  • DIGIGEN  |  TUESDAY, MARCH 2, 2010
    [Social Media] Top 5 Podcasts – Week Commencing 01/03/10
    Dan on A New Focus on Social Business Strategy. I’m going to kick it off with the slightly mundane ones I listen to all the time, but over the next few weeks I will be posting interesting ones in categories such as Auto, Music, Design, Universities, Style etc. It should be as interesting for me to find these as it will be for you to listen. My top 5: 1) Harvard Business Review – Ideascast. Link here to iTunes Podcast. An ideas cast from HBR… great thinking from great people for those who want great minds. 2) TED Talks – Videocast. Link Here to ITunes Podcast.
  • DIGIGEN  |  THURSDAY, MARCH 4, 2010
    [Social Media] Pivot: A Beautiful Way of Organising a Content Database
    Dan on A New Focus on Social Business Strategy. For those that don’t know what Pivot is there are a couple of loose definitions. The first from Microsoft found here is that it is a way of categorising, organising and interpreting data on a very visual, large scale. The second, potentially my definition, is that its a cross-breed between a content and personal organiser tool, and the visual, large scale data tool. This becomes very clear when you watch the presentation from Gary Flake on TED. Link here. To me, this could be an extremely powerful way of using Pivot…I want it.
  • FRESHNETWORKS   |  TUESDAY, MAY 26, 2009
    [Social Media] Customer service is the new marketing
    Matt Rhodes Online communities Required reading Business Business Services co-creation customer communities customer experience customerservice freshminds FreshNetworks Get Satisfaction innovation Lane Becker marketing next09 On the Web online communities online market research online research community social media Social network social networking Twitter Virtual community Zappos Image by LiminalMike via Flickr. This example highlights the power of customer service - of listening to and then rewarding customers. But even more than that. Some more reading.
  • INBLURBS  |  THURSDAY, NOVEMBER 22, 2012
    [Social Media] HEALING online with VIDEO
    Marketing on the Internet + Social Media sites. Most Vmail purveyors allow full integration with your social networks to share on Youtube or Facebook, etc. There are millions of Healing Practitioners around the globe, with much to offer the world in terms of healing, training + moving forward, but many are struggling to put food on the table in these economic climes. They would do well to seek other marketing tools + platforms to get themselves into the world globally. So what should Practitioners consider in this economic climate ? Where are things headed ? MOBILE.
  • TWIST IMAGE  |  FRIDAY, DECEMBER 20, 2013
    [Social Media] This Blog Is Dead
    It''s equally obvious why the traditional mass media also took a liking to the platform. Bloggers have to do more within other social media and traditional media channels to get their voices heard. mass media. media channel. social media. traditional media. 'Let''s admit it. Blogging (as we knew it) is dead. Is your blood boiling? Are you priming your fingers to lambast this thought in the comment section of this post? Go back in time. Not even all that ago and think about the early days of blogging. What happened? Images? Audio?
  • LOUIS GRAY  |  FRIDAY, SEPTEMBER 2, 2011
    [Social Media] Living In the Browser Is No Myth. It's Possible.
    Back in 2009, I wrote a post on how you can clearly separate your work and personal social media personalities , through smart separation of Web browsers and TweetDeck (now part of Twitter ). Wrapping up my second full week at Google , I'm still very new here - walking a delicate balance of learning from those already here, while also delivering value on my own. There have been few surprises, given how closely I've worked with the company before joining in an official role, but on a technical level, it's interesting to see how truly cloud-centric the company is. Well, it's not.
  • WWW.CREATIVEDEVELOPMENT.COM.AU  |  MONDAY, SEPTEMBER 13, 2010
    [Social Media] A Comparison of Social Advertising – Digg, Facebook, Reddit
    Mar, 2010 by Marketing in Advertising , Marketing , Social Media Advertising  is becoming the key way for social networks/aggregators to make money. As social networks and media mature, their audience size is beginning to exceed traditional media. There are a multitude of dangers in using social media and aggregators for marketing and advertising, but these are no worse than the dangers associated with advertising on a major news website. Digg is the largest social aggregator on the web, so it attracts a very large and diverse audience.
  • DIVA MARKETING BLOG  |  FRIDAY, MARCH 30, 2012
    [Social Media] Kotex + Pinterest = An Innovative Campaign: A Case Study With Yael Linen-Zuchman
    Seems we can’t turn a virtual corner without bumping into a post about the hottest social network Pinterest. smoyz is an agency for unique marketing on New Media, specializing in creative and novel content activities and building optimal platform for the brand on the web. We searched for an innovative social platform where women can express themselves freely and openly in a unique way. The women were identified first via social media monitoring and analysis technology  and then manually picked the most inspiring ones. In fact, it might be the first. My Style. 
  • STAY N' ALIVE  |  MONDAY, JANUARY 3, 2011
    [Social Media] Counting “Real” Likes on any URL – Evaluating the Salt Lake City vs. Fresno Campaign
    Both cities launched media blitzes, a telethon of sorts, that telethon lasting more than 3 days, begging viewers, listeners, and readers to like their communities in hopes to rally the individual community to earn their cool $1 million towards the hungry and homeless. You can see that still on my previous article soliciting your help (click the link), something any website can embed using Facebook Social Plugins (I also included the HTML so others could embed it on their sites). Salt Lake City gets social media. The prize? Of course, Fresno was doing the same.
  • MY CREATIVE TEAM THINKING  |  TUESDAY, OCTOBER 11, 2011
    [Social Media] Dumbass Marketer Redux
    Other Posts Of Interest Social Media Corrupted My MediaRoom Social Media Questions Printed Press Kits: A Contrarian View What’s The Frequency? Photo credit: chaka from morguefile.com. We have talked here before about dumbass marketers , and this probably won’t be the last time, unfortunately. Let me tell you a story about one. This firm, to which we have brought a lot of business including that of a Fortune 500 company, has made such a dumbass move that they will never get additional business from me. The client didn’t damage this one.
  • PROACTIVE REPORT  |  FRIDAY, SEPTEMBER 17, 2010
    [Social Media] What the growth of online video could mean for PR
    These trends are being driven by video and social networking, which Cisco calls visual networking.    American viewership of streaming live video has grown 648%, to more than 1.4 How can you turn your current PR and social media activities into visual networking? visual networking online social video Tags: Online PR media. Chris Anderson of TED says the rise of web video is driving a worldwide phenomenon he calls Crowd Accelerated Innovation — a self-fueling cycle of learning that could be as significant as the invention of print. 18 minutes).
  • TWITIP  |  TUESDAY, MARCH 9, 2010
    [Social Media] Private Eyes Are Watching You: Twitter Oversharing and Its Bizarre.
    It’s an extension of social networking media and really the only point to it seems to be showing other users the lame places you go. And as far as my identity goes, I think I’d actually feel sorry for someone trying to use my Social Security Number. Glad I never use those tools, as Sometimes Social networking goes a little too far. Like you said, people don’t *need* to share all of their information on social networking websites — and shouldn’t. love tech and Social media but location based stuff is just too personal for me.
  • TWIST IMAGE  |  THURSDAY, NOVEMBER 8, 2012
    [Social Media] Marketing Must Adapt To The New Reader
    While we can lament the value of social media and so many connected devices, it seems like we are all reading a lot more of our media than ever before. media. social media. It's strange to say this, but we're reading more than ever. We may not be reading Hemingway. but then again, we may be. Years ago, Hugh McGuire showed me how he was reading War And Peace on his iPod Touch. The book was available for free from Project Gutenberg (it still is, along with an amazing array of books in the public domain that have all been digitized). It took some time.
  • GEOFF LIVINGSTON  |  WEDNESDAY, MARCH 19, 2014
    [Social Media] Easing Up on the Blog Throttle
    Moving forward, online credibility will come from major initiatives like xPotomac , novels, books, photos, events and certain social networks. There is one exception, and that would be if I were to start blogging about social media marketing again three or four times a week. Frankly, I struggle writing one or two social media posts a week on the Vocus blog and here. Nor do I think that would be a smart business decision for Tenacity5 Media , and how I envision media evolving. 'A tension exists in my business life. So I’m going to blog less.
  • ACIDLABS  |  SUNDAY, AUGUST 16, 2009
    [Social Media] Four rules for great blog comments
    Because the value accorded to your comment and to you in the form of social capital , or whuffie , from the other participants is measurably higher if you aren’t sheltering behind anonymity. Related posts What will the future of media look like? acidlabs works with government, private and NFP sectors and individuals on how to combine experience and service design, engagement, innovation, collaboration and social business to improve their organisations. Collaboration. Community. comment on blogs all over the Web, and I try to follow these simple rules. point 2 Trib.
  • PUSHING SOCIAL  |  THURSDAY, APRIL 3, 2014
    [Social Media] You Should Study These 9 Beautiful and Strategically Brilliant Blogs (Especially #5)
    As a content marketer you probably have spent time looking at the usual social media blogging examples but today, let’s examine 9 blogs in other niches that are crushing it. You won’t find staid sidebars, regurgitated social icon graphics, or overused self-help jargon anywhere on the blog. 'Do you look at other blog’s in your niche for design, content, and marketing inspiration? Well…don’t. While your peers may have stellar blogs, I believe that using them as a benchmark will cause you to create a slightly different version of their blog. Let’s get to it. 1:  OkDork.
  • KYLE LACY  |  MONDAY, SEPTEMBER 27, 2010
    [Social Media] The New Foursquare for Admission Departments and Universities
    Universities are kicking butt in social media! They’re on Twitter, Facebook and are beginning to use geolocation applications like Foursquare. Why is this going to work? Most prospective students make decisions on where they will be attending school on the campus tour. So making a good impression during the first tour is important. Foursquare allows universities to explore the campus in a whole new way. The application can be used to leave tips to ensure that prospects know where to go and what to do during a visit. Share little known facts. Share traditions of the school.
  • PRTINI.COM  |  THURSDAY, SEPTEMBER 30, 2010
    [Social Media] The 5 Cs of Blogger Relations
    prTini Collaboration, Integration, Social Good. But as you note: the real success in blogger relations is the same as in media relations -- it's RELATIONS. These 5 Cs are perfect for educating clients, too, when they say "why not just get some bloggers to write about us" - which they say all the time, right? :-) blog comments powered by Disqus Previous post: Effective Blogger Relations Let’s Connect Sign-up for prTini Subscribe to the prTini feed About Heather Heather Whaling launched Geben Communication to deliver integrated, effective PR, marketing and social media.
  • MINDJUMPERS  |  FRIDAY, OCTOBER 15, 2010
    [Social Media] Twitter, Hope, Aspiration, Ambition and Future
    Status.net are partnering up with ABC News Radio, who are ready to jump on to the social media wagon, and promote themselves through platforms that reminisce Twitter, Facebook and applications. Location Based Social Media for Brands. Twitter’s new CEO Dick Costolo is working on a self-service ad tool, which will allow smaller businesses to advertise on the site on a smaller scale, letting them take advantage of targeting different possibilities such as location and through location based services. Twitter’s Current Trends. The Upcoming Trends. Exciting stuff!!
  • TWIST IMAGE  |  SUNDAY, NOVEMBER 25, 2012
    [Social Media] Tim Ferriss Wants You To Learn More, Faster and More Efficiently
    online social network. social media. Episode #333 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. There are few people that fascinate me as much as Tim Ferriss. He's young (35 years old), has two bestselling books ( The 4-Hour Workweek and The 4-Hour Body ) and a soon-to-be third one ( The 4-Hour Chef ). If that weren't enough, he is also an angel investor and advisor for companies like Facebook , Twitter , StumbleUpon , Evernote , Uber and many others. Enjoy the conversation. amazon. blogging. brand. business book. itunes.
  • WISDOM LONDON  |  SUNDAY, SEPTEMBER 5, 2010
    [Social Media] Building A Rock-Solid Community Offline
    Experiments in Social Media Number 2, Part 1: Conversations with Power » Building A Rock-Solid Community Offline By Kate Spiers Flat White is a Mecca for caffeine-obsessed Soho types. To me, it’s a great reminder that social technology is not for everyone right now, and that good old-fashioned marketing principles of brand, service, promise and experience count. Wisdom London Creative Communications is our world… « Ever Wondered About…Diaspora? It has an authentic vibe. Cool people, the best music, palpable energy. So how’d they do it?
  • ABSOLUTE PA  |  SATURDAY, NOVEMBER 2, 2013
    [Social Media] 5 AMAZ-ing books to gift your favourite small business owner
    And, in this Digital Age that means using online and social media to do so. 'During a recent live Google Hangout event to celebrate the re-launch of Twitter Brilliance, I gave away a few celebratory prizes. They included a copy of my self paced Facebook training, From Likes to Quality Leads , a free strategy session with me, and one of my favourite business books. Cool or what? If you missed the event *sniff* you should come along next time – you’ll learn loads and there may be more prizes!). Unmarketing: Stop Marketing, Start Engaging ~ Scott Stratten. Awesome!
  • TWIST IMAGE  |  THURSDAY, JUNE 2, 2011
    [Social Media] Uncoupling Everything
    AOL was picked up by Time Warner in 2000 because it was seen as the next generation of destination media. As Social Media gained traction, it seemed like MySpace and Facebook were just the next generation (or next iteration) of the portal - with the big difference being that it wasn't about the edited content but rather about the connections that individuals have to one another. We (digital media folks) got very excited a while back about the " share this " button. mass media. media. social media. Yahoo! as we know it. for now.
  • TWIST IMAGE  |  THURSDAY, APRIL 21, 2011
    [Social Media] What Do You Call This Thing?
    Social Media? So, if a brand is "online" and doing great things with "Social Media" they could very well have zero mobile presence and nothing useful happening on tablets. social media. I'm at a loss for words. Years ago, my business partners and I at Twist Image decided to define the work we do as "Digital Marketing." " The thought was, so long as a brand is leveraging technology to either develop or deploy their marketing (or both), this would be our blank canvass. our playground. the space we played in. Online? The Web?
  • TWIST IMAGE  |  SUNDAY, APRIL 17, 2011
    [Social Media] How To Be Rich (It's Not What You Think)
    media hacks. online social network. social media 101. social media marketing. Episode #249 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. If you don't take what you do at work very seriously, Tim Sanders has some thoughts for you. Tim is the former Chief Solutions Officer at Yahoo! and later their Leadership Coach. Since he left Yahoo!, Sanders has been on a journey to become a modern day Napolean Hill or Dale Carnegie. It's a powerful read and it was a pleasure to catch up with Tim again. blogging.
  • TRADESMEN INSIGHTS  |  THURSDAY, MAY 26, 2011
    [Social Media] 10 Tips to Insure a Successful Webinar Targeted at the Professional Tradesmen
    Use Social media – Both in the actual sign-up form so they can invite their friends, but also use it to promote the event. Marketing Tips Social Marketing Traditional Marketing andrew spoeth marketo professional tradesmen tips to insure a successful webinar webinarWe have used webinars successfully for several years now to promote new services and to share industry information and trends. They are a great tool to get the message out to many people at one time, and then you have the ability to archive them for people to come and view at their leisure.
  • BLUE FOCUS MARKETING  |  TUESDAY, AUGUST 27, 2013
    [Social Media] Join @SocialEmployee (McGraw-Hill, 2013) Google+ Community
    'With our new McGraw-Hill book, The Social Employee: How Great Companies Make Social Media Work , now among Amazon’s top sellers in several business categories, we have found ourselves engaged in a wealth of exciting conversations regarding the content of the book. People want to know more about the social employee and what they can do to improve communication, transparency, and engagement within their own brands. Peak inside The Social Employee and order your copy today! Branding Google+ Marketing Social Business The Social Employee
  • THE WAY OF THE WEB  |  WEDNESDAY, MAY 1, 2013
    [Social Media] How we redesigned our website and logo
    And we’ll then share what we’ve done to make improvements, whether it’s for SEO, Social Media, Content, Design or Conversion Rates. 'We’re lucky to have a number of talented web designers and developers in our network at TheWayoftheWeb. But we didn’t have a lot of time and money to get a new logo and website up and running. So I thought it would be really useful to share the process we went through… Our new logo: For a long time I’d blogged without investing in a proper logo and identity. Blog TheWayoftheWeb logo template website design
  • SOCIAL WAYNE  |  TUESDAY, JANUARY 14, 2014
    [Social Media] What is PitchTo and How Can Founders and Investors Use It?
    With PitchTo investors, pitch event judges can easily rate pitches and share the rating via email and or on social media sites. 'Today I’m pleased to announce the public beta release of PitchTo. PitchTo is a dedicated platform for managing and rating founder pitches and provides a way for entrepreneurs to get feedback on their product or pitch. While working with founders on their pitch deck either preparing for demo day or investor meetings I saw an ongoing theme. The other space where PitchTo could be used is judging hackathons, pitch contest or startup weekends.
  • SPIN SUCKS  |  THURSDAY, MARCH 17, 2011
    [Social Media] The New Advertising
    With the advent of social media, it seems that corporate benevolence is more prominent than ever. Jim Mitchem is an award winning copywriter and founder of one of the first virtual ad agencies on the planet in smash communications. few years back, Home Depot ran a television commercial showing one of their fully decked out 18-wheelers driving along a beautiful country road. voice over talked about Home Depot’s commitment to communities they serve. As the camera panned out, we saw a crossroad ahead for the semi. It comes to a stop and then its right blinker goes on. Right?
  • SPIN SUCKS  |  MONDAY, JULY 26, 2010
    [Social Media] Marketing Your Business through the Use of Podcasts
    Arment Dietrich Overview Expertise Resources Gini Dietrich News Media Center Careers Contact Follow US Facebook Linkedin RSS Feed Twitter YouTube Share Categories Communication Social Media Advertising Entrepreneur SEO Marketing Marketplace COMMUNICATION / SOCIAL MEDIA / ADVERTISING / ENTREPRENEUR / SEO / MARKETING Jul 26 2010 Marketing Your Business through the Use of Podcasts By Gini Dietrich | Email | Print | 14 Comments | I’m an English major. Upload the podcast to iTunes, your website, your blog, your newsletter, and to all of your social networks.
  • ENGAGE  |  MONDAY, JANUARY 21, 2013
    [Social Media] 24 Stats to Make You a Believer in the Power of Content
    Spending on content marketing,  video marketing, and social media content creation will increase by 15.1% 78% of chief marketing officers think custom media represents the future of marketing. in 10 CMOs believe custom media should be an integral part of a marketing mix. in 10 people prefer receiving information on a company through custom media. Content Creation Branded Content Content (media) Content Marketing Content Strategy Insight Media StatisticsContent isn’t just important these days. The bottom line is that content is essential.
  • DANNY BROWN  |  WEDNESDAY, MARCH 23, 2011
    [Social Media] The Ballad of Safe, Potential and Already There
    The Ballad of Safe, Potential and Already There originally appeared on Danny Brown | Social Media Marketing Blog - The Human Side of Media and the Social Side of Marketing under a Creative Commons license. There were three businessmen walking down a long and winding road. No-one knew how all three came to be on the road at the same time, but there they were. Their names were Safe, Potential and Already There. Safe (as his name suggests) was happy to be wherever there was room for him. Potential was a strange one. Fellow Traveler. What ails you?&#. Safe was first.
  • ONLINE COMMUNITY STRATEGIST  |  SATURDAY, SEPTEMBER 19, 2009
    [Social Media] Are Facebook accounts being hacked for $100? « Online Community.
    Online Community Strategist Angela Connor on Growing Successful Online Communities Home About Angela Contact Popular Speaking Media Press Tips Subscribe to feed Are Facebook accounts being hacked for $100? September 19, 2009 in facebook | Tags: facebook , hacking , online fraud , social media According to a recent news release, PandaLabs has Uncovered a hacking service that promises clients access to any Facebook account for $100. days ago This one caught my attention: Junk research, shabby journalism and social media. Here is the release: GLENDALE, Calif.,
  • FIREBELLY  |  TUESDAY, AUGUST 23, 2011
    [Social Media] First the world, then the dictionary
    Social media lingo can be overheard in almost any conversation on the street, and now, it’s taking over the dictionary. verb :   (on the social networking service Twitter) repost or forward (a message posted by another user). on a social networking site.&#. As many of you have already heard, “retweet&# was added to the Oxford English Dictionary this week. The official definition is: Pronunciation:/ri??twi?t/. Noun:   are posted or forwarded message on Twitter&#  . No one has time to say, let alone text or e-mail, full words these days.
  • KIKOLANI  |  FRIDAY, JULY 9, 2010
    [Social Media] Fetching Friday – Resources Mashup, Blog World Expo Early Bird Deadline & #FBCLcontest Update
    Social Media / Social Networking. Top 6 social media mistakes and how to fix them – if your social media campaign isn’t getting results, check out this list to see if there is something you can improve. 52 cool facts about social media – covers Twitter, Facebook, LinkedIn, YouTube, and blogging. You can’t automate social media – some examples and reasons why you should take a more hands on approach to your social networking. The Resources Mashup. Blogging / Writing. Facebook.
  • TWIST IMAGE  |  FRIDAY, NOVEMBER 12, 2010
    [Social Media] The Big(ger) Marketing Shift
    " While the news item doesn't delve into guessing why this is happening, Social Media and the digital platforms are key to this. Leveraging Social Media, some brands are getting a semblance of engagement, but community (real community) is not happening all that often. MediaPost 's Research Brief had a news item on November 9th, 2010, titled, A Loyal Follower Is Hard To Find (And Keep) , that stated: "According to the 2010 Cone Consumer New Media Study , loyal followers can be hard to come by for companies trying to reach consumers online. new media.
  • KIKOLANI  |  WEDNESDAY, AUGUST 11, 2010
    [Social Media] The Case For and Against Popup Opt-In Forms
    Michael Stelzner of Social Media Examiner. Before I get to the people that are flat out against it, Francisco Rosales of Social Mouths just wrote about 8 ways to grow your mailing list. Popup opt-in forms are not new by any means to web surfers and blog readers. There have been several plugins built for WordPress, and designs by email marketing services available to manually install a popup form to greet visitors to your website asking them to subscribe to a newsletter or mailing list. Popups Sweeping the Blogging World. The Survey. Here are the results of this survey.
  • CONVINCE & CONVERT  |  SUNDAY, APRIL 1, 2012
    [Social Media] Fight Premature Monetization – Add a Second Step to Your Content Marketing
    Gary Vaynerchuk often warns against the “ 19 year old dude move ” – when over zealous businesses try to close the deal on the first social media transaction. There’s no question that companies are applying rigid direct marketing principles to social media, not recognizing that social is the long con , not a smash and grab. That Assume your readers came in cold from search or social media. Sideraworks (see the amazing e-book on social business written by my book spouse Amber Naslund , and Matt Ridings ). Lightweight.
  • CONVINCE & CONVERT  |  TUESDAY, AUGUST 9, 2011
    [Social Media] Build Backlinks – 14 Easy Ways
    Let’s focus on how to build backlinks other people use to point attention toward your website via blogs, articles, social media sites, and so on. The reason is that most powerhouse social media sites like Facebook and YouTube put a small piece of code called ‘the no follow’ tag into most areas of their site. But it’ s a fallacy that all social media sites have no-follows. When it comes to Google Places, Local Listings, LinkedIn and basically all your social pages and profiles, a complete profile is much more powerful than an incomplete one.
  • SOCIALNOMICS  |  THURSDAY, MAY 20, 2010
    [Social Media] Facebook Privacy Issues – The Irony
    Social Media has taken us from Word of Mouth to World of Mouth. By  Erik Qualman. Perception is reality. The biggest benefactor to date has been Facebook. Ironically, this new found speed of information dissemination may cause Facebook’s eventual downfall. It helps items go from perception to reality faster than you can say “status update.&#. Much of Facebook’s success has been its simplicity. 50% of our active users log on to Facebook in any given day. Average user has 130 friends. People spend over 500 billion minutes per month on Facebook. Constitution.
  • MYRLAND MARKETING  |  THURSDAY, JUNE 17, 2010
    [Social Media] DON'T BE A HIT AND RUN!
    Home About Services Social Media Speaking-Training LMA Contact Subscribe Myrland Marketing Minutes Strategic Social Media: Making Social Media Make Sense DON’T BE A HIT AND RUN! One Myrland Marketing Moment I shared the other day was: “If you want to be successful in Social Media, don’t hit and run. Social Media are simply virtual, interactive, conversational, educational tools we have available to us to network and develop relationships.  It’s very easy to dive in to Social Media head first.  Exactly….I
  • KYLE LACY  |  FRIDAY, JANUARY 17, 2014
    [Social Media] What I’ve Learned After 2 Years of Working for the Man
    However, in a world where instant gratification through the Internet (mainly social media) is becoming more of a problem… slowing down… taking a breath… can be a good thing. 'It really depends on the circle but there is usually a negative stigma associated with working for someone… not owning your destiny… “working for the man.” ” I think it mainly comes from the start-up scene, for understandable reasons, but it still exists. It Again, completely understandable. loved the attention given to the young, scrappy small business owner. I
  • GEOFF LIVINGSTON  |  SUNDAY, SEPTEMBER 12, 2010
    [Social Media] The Desert of Community Building
    One of the most crystallizing moments of my online career was when Ike Pigott said social media was an organic process. Instead they analyze their consumers, and how media like Google and Facebook change with widespread adoption. Her sentiments mirror many others on social networks who find themselves literally assaulted with marketers’ messages trying to persuade them about the values of their wares or causes. This is the point that many organizations quit, letting their social effort lie fallow. Comments may be used in the final edition.
  • LOUIS GRAY  |  MONDAY, NOVEMBER 29, 2010
    [Social Media] Unfriending, Unfollowing, Unsubscribing. Less Is More
    The world of social media and networking is much too consumed with numbers , and it seems at times, we are making sacrifices of our time and energy wading through piles of noise and indirect relationships in an effort to obtain the rare connections of serendipity that bring us value. It's often said "he with the most names wins" , but while that may be true for a social network, it's not always true for an individual. You are not a social network. Additionally, more and more services are launching that enable the portability of one's social graph from site to site.
  • CONVINCE & CONVERT  |  MONDAY, AUGUST 2, 2010
    [Social Media] Facebook Success Summit - 22 Sessions on Everything Facebook.
    Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Facebook Success Summit – 22 Sessions on Everything Facebook August 2nd, 2010 |Written By: Jay Baer | View Comments Tweet Is Facebook important to you and your business? My session is on October 12. Thanks. Again.
  • DANNY BROWN  |  TUESDAY, AUGUST 13, 2013
    [Social Media] Why Our User Experience Should Be Determined by Data
    consumer habits : 76% access social networks, with 46% using a mobile browser versus an app; 68% access news sites, with 63% using a mobile browser versus an app; 56% watch video, with 58% preferring to use a mobile browser versus an app; 41% read/access blogs, with a whopping 75% using a mobile browser versus an app. applaud the guys over there for what they’re trying to do for bloggers, but I’ve been finding – both myself, and with other bloggers I talk to – that Triberr is referring less traffic, and simply adding to social proof. Here’s why.
  • ARI HERZOG  |  THURSDAY, JANUARY 30, 2014
    [Social Media] Emulate the @UN and Reply to Tweets
    From Mashable’s January 2012 interview with the UN social media lead Nancy Groves, the following passage is notable: “Info can be a little slow to get out because of the translation and political review process,” says Groves. There’s been one time when we didn’t get approval, but people who do social tend to already have sound judgement. Related Stories 19 Twitter Best Practices That Show the Real You 13 Words of the Day By My Bouncy Twitter Followers My Social Networking Primer in 2014. Media Twitter Kudos. Thanks for reading.
  • THE RELATIONSHIP ECONOMY  |  MONDAY, JULY 19, 2010
    [Social Media] Creativity Creates What?
    Chairman and CEO Rupert Murdoch  said: “We’re only at the beginning of two of the most profound social and economic trends of our age– globalization and digitization.&#. Metcalfe’s law (“The value of a network increases exponentially as its users increase arithmetically&# ) and the law of increasing returns (“The more who use social networks, the more attractive networks become&# ). Social technology illustrates the third corollary of increasing returns: how small signals can suddenly become booms. News Corp. What Drives Creativity?
  • KIKOLANI  |  FRIDAY, MARCH 29, 2013
    [Social Media] Fetching Friday – Resources Mashup & Funny Cute Animal Compilation
    This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. How to Get Testimonials for Your Business or Blog Using Twitter for Social Proof – Want to get testimonials from customers for your business or readers for your blog? Find out how to use Twitter as your source of social proof testimonials. Social Media / Social Networking. The Resources Mashup. This Week on Kikolani. Blogging / Content. Here’s how I did it. Business / Career.
  • TWITIP  |  MONDAY, JULY 26, 2010
    [Social Media] Top Tips for Your Twitter Targets
    July 27, 2010 Black Media Properties @mrcaltweet not a very vocal audience on Twitip…hmm. I’m fairly new at social media and am using it to promote some fabulous artists and my local art scene. Twitip Getting more out of twitter Follow 102,289 followers Subscribe 20,083 subscribers starters guide getting followers tools tips business people news add a tip Marly @NamelyMarly Marly uses her blog to talk about life, vegan recipes, and names. Names of people, famous name changes, and more (yes, there’s more). You want lots of followers? Tweeter, Push Thyself!
  • PUSHING SOCIAL  |  TUESDAY, AUGUST 31, 2010
    [Social Media] Cabbage Patch Dolls, Grey Goose Vodka, and Power Blogging
    Home About Pushing Social #FF Gratitude Journal 4 My Tweeps Archives Contact Subscribe Pushing Social Cabbage Patch Dolls, Grey Goose Vodka, and Power Blogging by Stanford on August 31, 2010 Spread it! Most social media disciples hate the notion of “Prestige” but I challenge you to wait before you pass judgment. Although social media makes everyone more accessible than ever, you can still strategically limit your access. This may jog your memory. Hailey was the name of the first Cabbage Patch doll.  Well, Prestige is the visible sign of influence.
  • BLOGGER XPERTISE  |  TUESDAY, OCTOBER 11, 2011
    [Social Media] Question: Where do my images get stored when I add them to my.
    Social media. Blogger Xpertise. Blogger sites that go beyond the basic template, showing you how to make your Blogger site just as amazing. About Us. Portfolio Pieces. Blogger Tips. Hangouts on Air. Submitted Questions. Opinion Pieces. Templates. Contact Us. Follow by Email. Subscribe To. Posts. Posts. Comments. Comments. Google+ Followers. Upcoming Events. Join us for our free weekly Hangout On Air event called the Friday Request Line, providing Blogger discussion, assistance, and helpful suggestions. Register to join us on November 16 at 2:00pm EST. Search This Blog. Loading.
  • SPIN SUCKS  |  MONDAY, JULY 26, 2010
    [Social Media] Why Your Customer Experience is Directly Tied to Your PR – Now.
    Arment Dietrich Overview Expertise Resources Gini Dietrich News Media Center Careers Contact Follow US Facebook Linkedin RSS Feed Twitter YouTube Share Categories Communication Social Media Advertising Entrepreneur SEO Marketing Marketplace COMMUNICATION / SOCIAL MEDIA / ADVERTISING / ENTREPRENEUR / SEO / MARKETING Jul 26 2010 Why Your Customer Experience is Directly Tied to Your PR – Now More Than Ever By Daniel Hindin | Email | Print | 12 Comments | Guest post by Jeannie Walters , Principal at 360Connext. Really bad. This company was excellent at selling.
  • PWB MARKETING BLOG  |  WEDNESDAY, MARCH 26, 2014
    [Social Media] LinkedIn Changes for Your Company Page
    Do you need help managing your social media profile? 'I received a notification from LinkedIn today about changes coming to our LinkedIn Company Page after April 14. Specifically, LinkedIn is removing the Products & Services tab from all Company Pages. The reason behind the changes: We constantly evaluate how features are used and are making this change to focus on areas of the product that have proven more valuable for administrators and more engaging for your followers. Ultimately though, I think it is more likely to be about the almighty dollar. LinkedIn
  • WISDOM LONDON  |  THURSDAY, AUGUST 26, 2010
    [Social Media] Guesting on Cow Bell: The Digital Footprint Audit
    Wisdom London Creative Communications is our world… « Experiments in Social Media Number 1: How to Win Friends Guesting again: #SoCol and Reaping the Social Harvest » Guesting on Cow Bell: The Digital Footprint Audit We were very proud this week to guest post on the always-brilliant Cow Bell blog. Share this: Reddit Share Facebook Email Print StumbleUpon Digg This entry was posted on August 26, 2010 at 1:38 pm and is filed under marketing strategy , social media , wisdom with tags cow bell , digital footprint , online marketing , social media.
  • TWIST IMAGE  |  FRIDAY, DECEMBER 23, 2011
    [Social Media] What Will Future Marketers Think Of Us?
    If Social Media has done anything, it has proven that brands are now naked (more than they ever were). social media. That is the question that consumes me. It's a tall order. Holding ourselves to a higher standard is the only option. Brands are no longer just accountable to their corporate shareholders, because the shareholders are now each and every person who touches the brand (mostly because every one of those individuals can now broadcast their loves, fears, passions and concerns for the world to see in text, images, audio and video). Thinking about the future.
  • THE WAY OF THE WEB  |  WEDNESDAY, APRIL 25, 2012
    [Social Media] Facebook’s Trending Articles – adding irrelevance into my network
    So many of the people on there may not share similar interests to me – I don’t keep in touch with my 2nd cousin because of her knowledge of SEO, Social Media or 3D Printing for example. The saddest thing is that as publishers are finally moving towards embracing digital more and more as their core medium, the social networks seem to be moving towards interruption as a way to force up their figures and revenue. Facebook social networks facebook trending articles interruptive marketing interruptive promotionsBuffer.
  • STEPHEN P SMITH  |  TUESDAY, JULY 27, 2010
    [Social Media] Tuesday Morning Staff Meeting
    link] From BNet 23 September 2010 SilkCharm: The more I read on Digg moving from "influencer" to "mates" social network [link] the more I think this is a societal shift. …words The personal weblog of Stephen P Smith Home Tuesday Morning Staff Meeting July 27th 2010 Posted at Productivity 1 Comment Capture I am borrowing this post concept from my friend Dave Seah, who regularly shares his thoughts on what he is doing and working on at his Agenceum blog. am coming off of the “weekend&# (2 days off in a row!) Getting a jump-start on blogging is a good idea.
  • SOSHABLE  |  FRIDAY, JULY 13, 2012
    [Social Media] Selling Like This May Be The Best Thing (almost) Ever for Digg
    Fallen social media sites making a comeback. Creating companies, scaling germs of ideas, crafting the future of the social web. Digg Featured Social News Betaworks News.meThe only that would have been better for Digg would have been had it sold at its peak rather than it’s downfall, but there is a distinct potential for a silver lining to the news that Digg was sold for parts bit by bit over the past couple of months, culminating in the sub-million purchase of the domain and remaining assets by Betaworks. There are rare things in this world. Blue diamonds.
  • WWW.ARIKHANSON.COM  |  THURSDAY, SEPTEMBER 30, 2010
    [Social Media] Blogger outreach - 8 "no-nos" to avoid and what to do instead
    Most of which missed the mark (with the notable exception of one great pitch from the folks at Social Media Club ). It does exist, however, as a way for me to express my thoughts and ideas on topics in PR/social media that interest me. The only thing I would add to your list is to not treat bloggers as a step down from a journalist from a media outlet. Treat bloggers with the same level of respect you would any other media outlet. You mention an outstanding pitch you received from the Social Media Club. How we “pitch.&# Designed by.
  • DANNY BROWN  |  THURSDAY, JULY 3, 2014
    [Social Media] The Moments We Do Not Take
    The Moments We Do Not Take originally appeared on Danny Brown - Social Media Marketing and Influence Marketing Blog - all rights reserved. 'Total Just under two months ago, on May 7, I almost killed my beautiful little two year old girl. It doesn’t matter that it was an accident and that she escaped relatively unscathed – the fact of the matter is, had fate chosen to respond just 1% differently Salem wouldn’t be here. Instead of writing this post as a potential catharsis, this page would probably be blank. The Accident. That was the great part of that day. Total.
  • BILL HARTZER  |  MONDAY, MARCH 4, 2013
    [Social Media] Pheed App: Better Social than Twitter or Facebook?
    If you have spent any amount of time online, you have probably spent at least a few minutes browsing a social network. Almost every brick and mortar business has some form of social media presence that it uses to help customers better connect with their products and / or brand. Although there are many social networks to choose from, almost everyone is either on Twitter , or Facebook (once upon a time that would have been Myspace , but that time has come and gone), while the more tech savvy are on niche social sharing sites like Instagram , and Tumblr.
  • BLOGGER XPERTISE  |  MONDAY, OCTOBER 1, 2012
    [Social Media] Tip: Make effective use the post title, URL and permalink : Blogger.
    Social media. Blogger Xpertise. Blogger sites that go beyond the basic template, showing you how to make your Blogger site just as amazing. About Us. Portfolio Pieces. Blogger Tips. Hangouts on Air. Submitted Questions. Opinion Pieces. Templates. Contact Us. Follow by Email. Subscribe To. Posts. Posts. Comments. Comments. Google+ Followers. Upcoming Events. Join us for our free weekly Hangout On Air event called the Friday Request Line, providing Blogger discussion, assistance, and helpful suggestions. Register to join us on November 16 at 2:00pm EST. Search This Blog. Loading.
  • WAXING UNLYRICAL  |  WEDNESDAY, JULY 18, 2012
    [Social Media] Reviving the Customer Experience – One Food Truck at a Time: Part 1
    had so many questions I wanted to ask him about his experience in the food truck industry from a public relations and social media perspective. And what I love most about his answers is that he boils down business, marketing, social media and public relations into one simple concept: reviving the customer experience. Determined to find a career that put her creativity and social skills to good use, she double majored in communication and media arts and design at James Madison University and set out to do just that. The answer: Jeff Kelley.
  • GEOFF LIVINGSTON  |  MONDAY, DECEMBER 16, 2013
    [Social Media] My Big 5 Marketing Predictions for 2014
    Vocus is a client of Tenacity5 Media. Thanks to responsive and adaptive designs, geofencing, and diverse mobile media properties, businesses can deploy customized campaigns to attract customers on the go. As native advertising continues to expand and infiltrate traditional publishing and social media, consumer trust will decline and legal action will increase. Brands and media properties alike will come to understand the impact sponsored content makes on trust. 'I am presenting a free Vocus webinar this Wednesday at 2 p.m. Trend 1: Mobile Begins to Dominate.
  • TWIST IMAGE  |  SUNDAY, FEBRUARY 13, 2011
    [Social Media] Here's Your Final Jeopardy Question: Who Is Smarter Humans Or Machines?
    media hacks. online social network. social media 101. social media marketing. Episode #240 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Stephen Baker has written two amazingly fascinating business book. His latest is titled, Final Jeopardy - Man vs. Machine and the Quest to Know Everything. Starting tomorrow (February 14th, 2011) there will be a special TV event titled, Jeopardy - The IBM Challenge. Who is smarter? Man or machine? Baker had unprecedented access to IBM and their development team.
  • CONVERSTATIONS  |  THURSDAY, AUGUST 7, 2014
    [Social Media] Four Tips to Weather the Ups and Downs of Small Business Ownership
    Related Stories Thinking Outside the Box … Requires a Box Build From Your Base Custom Orders Begin with a Core Framework A Guide to Social Media Etiquette for Business. 'Guest Post from  SocialMonsters. As a small business owner, you know all-too-well that it involves plenty of ups and downs. One week, you will be speaking with a bunch of clients who want to hire you, and the next you will listen to the crickets chirp as you wait for the phone to ring. Sometimes it’s not about making more money, but about spending less. Be proactive about marketing. Consider using an intern.
  • BRASS TACK THINKING  |  THURSDAY, JULY 22, 2010
    [Social Media] Better
    Shes a writer, professional speaker, community and social media strategist, and has worked with businesses of all sizes to solve business problems through better communication. Brass Tack Thinking Make Things Happen Home About Amber Naslund Tamsen McMahon Contact Speaking Amber Naslund Tamsen McMahon Brass Tack Reading Archives Better July 22, 2010 | by Tamsen McMahon View Comments “I’m better now.&# That’s what my two-year-old says, clutching his Ghost Frog (there on the far right…), after a spill, or a tantrum, or a kiss for real and imagined wounds.
  • ACIDLABS  |  TUESDAY, FEBRUARY 9, 2010
    [Social Media] Off to the Growth Summit
    8) What will the future of media look like? 15) What does a social media consultant do? 3) Tagged as: business , cluetrain , conversation { 1 comment… read it below or add one } Trackback February 10, 2010 at 1:00 pm Trackback message Title: Social comments and analytics for this post Excerpt: This post was mentioned on Twitter by trib: Off to the Growth Summit – [link] speaking with @nambor @liubinskas @kcarruthers and others. Collaboration. Community. 7) Wake up! in Australia? Government 2.0…it What now for Government 2.0 in Australia?
  • SOSHABLE  |  MONDAY, MARCH 24, 2014
    [Social Media] Is Tumblr The New Social Music Source?
    With this in mind, shouldn’t MySpace be considered a “social music source” of sorts? Users who frequent this particular social media platform can make even the most seemingly mundane pieces of content popular. Do you feel like Tumblr has the ability to become a more audio-focused social media channel, if that endeavor is undertaken? Featured Guest Post News Nugget Offbeat Social Content Tip of the Day Tumblr music tumblr 'When MySpace re-launched last year, it seemed like it found its niche as a music portal of sorts. Please leave your thoughts below!
  • JEFF KORHAN  |  WEDNESDAY, SEPTEMBER 29, 2010
    [Social Media] Why You Should Love Facebook Like - Jeff Korhan
    Jeff Korhan - New Media and Small Business Marketing Home About Me Working With Me Speaking Favorites Trends Subscribe « Whats Inside Matters Most | Main | Link Shorteners and SEO » September 29, 2010 Why You Should Love Facebook Like If you are a marketer or small business owner, your best friends are those that are compelled to interact and engage, and otherwise Like your message. QR Codes for a Good Cause How to Encourage Social Media Sharing Training Your Mind The Dalai Lama and Business Actions that Engage Jeff Korhan Powered by TypePad Why?
  • ARI HERZOG  |  MONDAY, OCTOBER 22, 2012
    [Social Media] How You Can Help Me Grow a Mo
    challenged them to raise money and to use their social media channels to ask their friends to donate and support them. When he's not blogging, Ari helps brands improve their digital media marketing. A man dies from prostate cancer every 18.6 minutes. It is the second-leading cause of cancer death in men. This year, in 2012, more than 242,000 men will be diagnosed with prostate cancer and more than 28,000 men will die from it. My great-grandfather had prostate cancer. lost an uncle to breast cancer. In the next few years, I will undergo a genetic test to detect if I have it.
  • ARI HERZOG  |  MONDAY, JANUARY 17, 2011
    [Social Media] Branch Out with Facebook’s Career Center
    The brainchild of social media pioneer Rick Marini (who previously founded SuperFan and Tickle, profiled in an interview here ), BranchOut leverages the potential of 500 million Facebook user accounts by offering a one-stop career center. Social Networking FacebookTo everyone who thinks Facebook is just for posting status updates of what you ate for breakfast and pictures showing your drunk ass from last night, BranchOut aims to change that mentality. You can also, like LinkedIn, endorse people in your network and write recommendations about them. CrunchBase Information.
  • ENGAGE  |  MONDAY, JULY 16, 2012
    [Social Media] 8 Flaws That Make Your Site Virtually Un-dateable
    Hard To Find Social Media Icons. You want users to “Like” you on Facebook, and follow you on “Twitter,” but your social media icons aren’t clearly visible on your homepage. First dates can be awkward. They make you question a lot of things. How do I look? Will they like me? What should I say? As the saying goes, “You never get a second chance to make a first impression.” Like a first date, you may think that the first visit to your website went great until you realize it’s been more than a week later and you’ve heard nothing back from your potential user. Oh, wait.
  • ARI HERZOG  |  SUNDAY, FEBRUARY 27, 2011
    [Social Media] Case Study of @TheAcademy vs @TheGrammys
    Kudos to the social media team to include the #Oscars hashtag so people could click it and watch what else people tweeted with the tag, but otherwise these official tweets were unsocial and boring. Pay special attention to the frequency of tweets (from each account) that link to pictures, retweet performers, and make the Twitter experience fun: First, the unsocial Academy… Second, the social Grammys… Want to see a curated Twitter list of Grammy nominees or Grammy winners ? Media TwitterClick those links. Connect: Twitter | Facebook | Email | 978.558.0008.
  • THE SOCIAL MEDIA INCUBATOR  |  FRIDAY, APRIL 13, 2012
    [Social Media] 5 Keys to Managing Your Business Online Reputation
    This concept is magnified in the age of social media, where anyone can post anything, any time, anywhere.   Participate in social media sites such as Facebook and Twitter to give your customers another easy way to connect with you.  This can include a regular blog, posting press releases with newsworthy events mentioned, uploading video of your services and products in action, writing and publishing articles about your expertise or participating in social media sites such as Facebook, Twitter, LinkedIn, Pinterest and Google+.
  • SPIN SUCKS  |  MONDAY, JUNE 6, 2011
    [Social Media] Eleven Reasons Domino’s Turnaround Campaign Worked
    And it did so through an innovative marketing campaign that seamlessly integrated traditional advertising, social media, and public relations. All of the campaigns mentioned above blended what I would call the three legs of the modern marketing stool: Traditional advertising, public relations, and online/social. Adam Toporek is the owner of IntenseFence Management Solutions and blogs about small business and franchising. The past decade has seen some great public relations campaigns, particularly in the for-profit realm. Strategic planning. The Benchmark for readiness.
  • SOCIALNOMICS  |  FRIDAY, AUGUST 6, 2010
    [Social Media] You HAVE To Make Videos… Period!
    There I was, sitting in the board room of a global manufacturing company watching a presentation about their plans to use social media in 2010 and beyond. The Web, and social media, has changed everything. Today we have a guest post from Jim Kukral the author of the new book: “Attention! This Book Will Make You Money.&# Thank you Jim for the post and for the kind words! They started to talk about YouTube and they pulled up one of the Socialnomics videos that @equalman had made and told me, “Watch this video, it will wow you. It wowed us.&#.
  • BRASS TACK THINKING  |  THURSDAY, JULY 1, 2010
    [Social Media] The Genealogy of Success
    worked with a guy named Michael Calienes (@michaelcalienes) at Digitas in Boston > who wrote a blog post which I saw on his Facebook page > about buying Chris Brogan a beer in Amesbury, even though Michael was then in Florida > which got me curious about this social media THANG > which led me to meeting Chris for coffee > and going to events where I met almost everyone except Jeff Cutler, who I also knew from freelancing > which led me to getting back into writing for myself (vs. Yes, you’re responsible for every action you take. Where do you come from?
  • LOUIS GRAY  |  TUESDAY, FEBRUARY 7, 2012
    [Social Media] Dice.com: Louis Gray on Google and Job Hunting
    Last fall, shortly after I joined Google , + Michelle Greenlee contacted me for a quick interview about the Google hiring experience, and what tech-savvy job seekers can do to leverage the influence of social media to influence hiring managers. The biggest take-away is probably my last note in an answer to her final question: "The world is becoming social and the new world of business and hiring can find great candidates through how you present yourself online." The story was finally posted this morning. More: louisgray.com | RSS | E-mail | Cell: 408 646.2759.
  • THE BLAKERY  |  THURSDAY, FEBRUARY 21, 2013
    [Social Media] Levi’s, CrowdFlower and Quickoffice SOCAP Panel
    Fast forward a few months and we threw our first panel “Out of the Call Center into the Command Center, Serving the Social Customer” sponsored by Get Satisfaction. Social technologies are here to empower us in our businesses. In the panel we addressed how companies are leveraging emerging channels—we heard counter-intuitive ideas around social and much more. We learned from Levi’s that the more you try and script the way your agents reach out to consumers on social–the more difficult it becomes for the company. Pretty cool! They do!
  • JEFF KORHAN  |  WEDNESDAY, JUNE 9, 2010
    [Social Media] Mom Was Right - Just Make Some Friends
    Jeff Korhan - New Media and Small Business Marketing Home About Me Working With Me Speaking Favorites Trends Subscribe « Social Media Etiquette: Always Bring a Gift | Main | Know It All With Real-Time Search » June 09, 2010 Mom Was Right - Just Make Some Friends Most of us can remember those moments growing up that today seem incomprehensible - being bored.     Those words of wisdom are just as appropriate now on the social media networks as they were back then on the playground, ballpark, or wherever everyone was hanging out.
  • CONVINCE & CONVERT  |  SUNDAY, APRIL 21, 2013
    [Social Media] Your Customers Don’t Want the Science of Silly
    Successful marketing has never been more difficult, as consumers are adrift in a sea of invitation , with companies of every size, shape and description trying to reach them through an always-expanding nexus of media, both traditional and newfangled. It’s also neatly aligned with the concept of the Chief Executive Customer – the need to appeal to win the hearts and minds of today’s mobile and social-enabled consumer by delivering relevant, useful and profound customer experiences. Jay is the founder of [link] and host of the Social Pros podcast. Opaque.
  • TWIST IMAGE  |  SUNDAY, OCTOBER 2, 2011
    [Social Media] Seth Godin Is Weird
    His latest book, We Are All Weird , is a blunt look at the end of mass media and what this all means to marketers still scrambling to save traditional advertising (hint: it ain't pretty). media hacks. online social network. social media 101. social media marketing. Episode #273 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Seth Godin is more than a Marketer's Marketer, he's quickly becoming a major book publisher that is making the other major book publisher's nervous. Enjoy the conversation.
  • SOCIALNOMICS  |  TUESDAY, SEPTEMBER 18, 2012
    [Social Media] Fusion Marketing – 5 Questions with Lon Safko
    Social marketing is only part of a healthy marketing mix. If you’re still stuck looking at social media as a standalone technology, you’ll soon be left behind. The Fusion Marketing Bible , Lon Safko’s upcoming book, takes on this challenge, integrating 6,000 years of traditional marketing, the exciting digital marketing tools of the Internet age, and social media into one seamless tool set to help you achieve any goals you set. Fusion Marketing fuses traditional, digital, and social media into one simple marketing platform that increases revenue.
  • WEB METRICS GURU  |  WEDNESDAY, MAY 4, 2011
    [Social Media] Analytics and Web Journal May 1st – May 4th 2011
    Talking about games – look at this post from Social Times on dieting and Foodzy. guess Social Media is now what SEO was 6-7 years ago, once Social Media is fully accepted … it’ll become boring too. Looking at When Should I Visit application derived from FourSquare data for London (maybe I’ll need it in a few weeks when I’m next in London, that is, if I have time to go to a museum). Then again, maybe I should get Planetary for the iPAD. In a tangential way, Flowing Data has a  Perceived vs. web journal
  • BRASS TACK THINKING  |  WEDNESDAY, JULY 21, 2010
    [Social Media] Disagreement vs. Disagreeable
    image credit: Mintball Tagged With: Communication , conflict , conflict management , disagreement , opinions , Social media [link] olivierBlanchard I can relate. Social Steve [link] Ike Pigott The fact that you say that you “love&# it might be a giveaway to your motive. As social media grows as one of the the primary methods of communication, the written word must be scrutinized as to it's tone and tenor. This is social media. Conflicting ideas, dissenting viewpoints, differing opinions are healthy and a really good thing. Thanks!
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