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  • CONVINCE & CONVERT  |  WEDNESDAY, JUNE 11, 2014
    [Social Media] How to Make Sure Your Emails Land in Gmail’s Primary Inbox
    With social media at it’s peak, the hype has gone wild about how social media determines traffic now days. Lose the Images Contrary to social media best practices , Gmail has its own rules. People like Michael Hyatt, Amy Porterfield, and Stan (Pushing Social) land in this tab. 'It’s amazing how fads come in go when it comes to methods in bringing in traffic to your site. But you’re smarter than that, and we know where it’s truly at, and that’s your email list. The money is in the list. It also fools Google. This definitely affects his open rates.
  • SOSHABLE  |  WEDNESDAY, APRIL 7, 2010
    [Social Media] Comcast CEO Brian Roberts Talks Twitter
    Learn more about Social Media. Blast. The portion of the interview below titled “Comcast CEO: Twitter Changed the Culture of Our Company&# is a brief overview by Brian Roberts about Twitter. Is it really making a difference for them? would say, “Yes&#. via Fora ). * * *. Share it. The world should know: Blast.
  • ARI HERZOG  |  TUESDAY, JUNE 26, 2012
    [Social Media] How to Manage Facebook Relationships: Reciprocal Friends and 1-Way Subscriptions
    While my definition of a friend has changed since joining the social networking site in 2005, the core remains the same: Friends are people who I know in the flesh, share an interest or two, and consider socially compatible. Stated differently, of the 653 people who I am reciprocally friends with in that I can potentially (given the Facebook EdgeRank algorithm ) see their wall posts and they can see mine, 529 of the 653 are strategically positioned inside one of several friend lists : family members, high school classmates, Newburyport constituents, social media peers, etc.
  • DEVUMI  |  TUESDAY, AUGUST 5, 2014
    [Social Media] Improve YouTube Adsense Revenue Part 2: Your channel and Marketing off YouTube
    Add your social icons. Social media LOVES video content. Social media users want to relax, and watching a video is an easy way to do so. The most popular social media platforms all have different needs as far as video content goes: Facebook and Google+ have great video preview generation software. 'In part one of our “Improve YouTube Adsense revenue” series, we looked at the videos you’re producing and the ads themselves. Improve your YouTube channel for more overall views. If it looks unorganized, they’ll simply click on to somewhere else.
  • ARI HERZOG  |  SUNDAY, FEBRUARY 9, 2014
    [Social Media] Experiment: To Tweet Like an Influencer
    Here are their recent tweets… Kim Garst is chief executive of a social media consultancy and tweets to an audience of 210,000 people. Aaron Lee is a social media manager who describes himself as an average Joe, tweeting to 478,000 people. Media Twitter 'Influence. The word conjures a plethora of definitions, analogies, and examples. You might think of power or authority or leadership. You might think of JFK or the KGB. You might think of your parent or your boss. By way of example, look at five influencers on my list. My list of influencers tweet a lot.
  • WRITTENT BLOG  |  THURSDAY, MAY 9, 2013
    [Social Media] Current Inbound Marketing Trends: 10 Things You Didn’t Expect
    Further analysis into the types of companies most likely to employ blogs, social media and email marketing revealed that some of the world’s sharpest groups of professionals, marketing agencies, were the most likely to employ inbound tactics, at 73%. Investing in a website that converts, quality content, and an active social media presence can fill your company’s sales pipeline with 54% more leads, as well as provide cohesiveness which will last much-longer than current marketing trends. 'Inbound is so hot right now. Inbound Is the New Norm. Organic Search Rules.
  • WRITTENT BLOG  |  SUNDAY, MAY 5, 2013
    [Social Media] An Exhaustive Guide to Exceptional Guest Blogging
    While quality content, and a powerful social media strategy are key to earning higher organic search rankings, your website can’t gain authority overnight. If a website lacks an engaged audience, your content won’t result in referral traffic or social media shares. Here are some recommended actions once you’ve submitted your post: Socially Share the Content: Show your appreciation for being allowed to share content by posting links on your social media channels. Track any increases in social media followers or subscribers, as well.
  • CONVINCE & CONVERT  |  WEDNESDAY, MAY 23, 2012
    [Social Media] Abandonment Issues – What To Do with Content Archipelagos
    Would your organization’s content assets, social media networks and web/mobile properties all be aligned and grouped in a cohesive, self-supporting structure? You often see this when organizations try to incorporate a lesser known social media network or platform (e.g. If this is the case, reference it in blog posts, promote it with existing social media channels. If you have uncovered a social media channel that requires more love and attention, dedicated time and resources to support it, and provide reference links from other networks.
  • DANNY BROWN  |  THURSDAY, MAY 1, 2014
    [Social Media] How Ryan Cox Is Stepping Up to the Childhood Hunger Plate and How You Can Help
    He’s not a celebrity; he doesn’t have the ears of millions through political or media channels; and he’s no Superman. Friends across social networks began donating, helping, supporting, sharing, and more, and the project took a life of its own. We want to create a simple interface that can get someone activated to help, someone who isn’t as socially forward or active as myself. I’ve known him for a while on social, and he’s always struck me as one of “the good guys” – this project of his shows that in spades.
  • KIKOLANI  |  FRIDAY, JUNE 29, 2012
    [Social Media] Fetching Friday – Resources Mashup & Baby Meerkats
    This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. How Social Signals Could Potentially Influence Local Search Results – If you’re a business that can take advantage of social media locally, what steps can you take to prepare yourself for if and when check-ins and geo-social factors become a more prevalent signal in the local algorithm? Social Media / Social Networking. The Resources Mashup. Find out.
  • JEFF KORHAN  |  SATURDAY, DECEMBER 4, 2010
    [Social Media] This is What Happens When You Listen and Take Action
    A few days after giving a presentation on social marketing to a group of tree care professionals I received an email inquiry: "Should I maintain both a professional and personal social media presence? Over years of presenting on the topics of social marketing and networking, I had assumed that this was something that didn't need to be addressed. To my surprise, the traffic I received from Personal vs. Professional Social Media Accounts  easily topped that of others - as evidenced by the engagement score it achieved through PostRank. I assumed wrong.
  • WAXING UNLYRICAL  |  MONDAY, MARCH 4, 2013
    [Social Media] Reflections on xPotomac, Civility, and Being a Hook
    xpotomac13 @ shonali ‘s volunteers for social scoring game. You see, I closed my presentation (on social scoring) and kicked off the Q&A by reminding folks of how Dino Dogan (Triberr founder and someone who is just as effervescent IRl as he is on the screen) had closed a piece he’d written on xP prior to the event : “When attendees could easily be the speakers, you know this conference will be the t**s.” I’m not a barfshiner , and I certainly don’t think social media’s impact on our world and lives is all sunshine and roses.
  • WAXING UNLYRICAL  |  THURSDAY, NOVEMBER 3, 2011
    [Social Media] When Stories and Numbers Collide
    How can you measure social media? What struck me most about the PRSA 2011 Conference – which was just terrific, I got to see so many old friends and meet new ones – was that there were two things you couldn’t get away from. The first was the importance of storytelling. Whether you went to Soledad O’Brien’s keynote (which was absolutely terrific), or sat in on Jay Baer ‘s presentation, people kept talking about the importance of storytelling and how it is central to what public relations practitioners do. The second was measurement. Numbers.
  • SPIN SUCKS  |  FRIDAY, AUGUST 27, 2010
    [Social Media] #FollowFriday: Shelly Kramer | Spin Sucks
    Arment Dietrich Overview Expertise Resources Gini Dietrich News Media Center Careers Contact Follow US Facebook Linkedin RSS Feed Twitter YouTube Share Categories Communication Social Media Advertising Entrepreneur SEO Marketing Marketplace COMMUNICATION / SOCIAL MEDIA / ADVERTISING / ENTREPRENEUR / SEO / MARKETING Aug 27 2010 #FollowFriday: Shelly Kramer By Gini Dietrich | Email | Print | 12 Comments | I started following Shelly Kramer on Twitter, gosh, more than a year ago because she is F-U-N-N-Y! as a best social media blog by a woman.
  • CONVINCE & CONVERT  |  THURSDAY, APRIL 3, 2014
    [Social Media] Expion – Top 50 Brands Social Media Report
    'And from Expion , a free report on the top 50 retail brands’ social media use in 2013. yz (Hidden) Blog Sponsors yz (Hidden) Podcast Sponsors
  • CONVINCE & CONVERT  |  MONDAY, JULY 2, 2012
    [Social Media] The Power of a Question
    Tom Webster is a 20-year veteran of opinion, media and marketing research, and the principal author of Twitter Users In America , The Social Habit , The Podcast Consumer Revealed and other widely-cited studies of consumer technology usage. Election exit polling data to all major media outlets. The Power of a Question is a post from: Convince and Convert Blog: Social Media Strategy and Social Media Consulting. When I was 30, I lived in a largely rent-controlled building in New York City with my (then) girlfriend, who was also my age.
  • DANNY BROWN  |  SATURDAY, JULY 16, 2011
    [Social Media] If This Was My Last Blog Post
    We hang out on social networks; we stay late at the office, doing that one last report; we leave our kids in front of the TV while we read the paper or catch up on emails; and more. If This Was My Last Blog Post originally appeared on Danny Brown | Social Media Marketing Blog - The Human Side of Media and the Social Side of Marketing under a Creative Commons license. Over at For Bloggers By Bloggers, I offered up a new list of free blog topics to help you with ideas for your blog. little morbid, maybe, but I’m curious about these kind of things.
  • KIKOLANI  |  WEDNESDAY, SEPTEMBER 12, 2012
    [Social Media] 5 Reasons Why Video Blogging Is the Best Way to Attract Business
    They’re easy to promote via social media channels – and arguably more tempting to click on too. Promoting your videos via social media sites is a great way to reach out to even more people. This is a guest post by Kevin Lau. Are you confident in front of a webcam? You’ll need to be if you want to get new business in the months to come. Video blogging is becoming a hugely successful method of winning new customers, and if you’re not yet on the bandwagon you should start thinking about getting on board very soon. You get to show your human side.
  • IT'S JOSIP NOT JOSEPH  |  THURSDAY, JULY 15, 2010
    [Social Media] The Good, the Bad and the Viral
    must admit, I went from thinking it was an “ok, whatever, just another social media” idea , to being against it and ultimately starting an anti-movement, The UNfluence Project. Home It’s Josip Archives Let’s Talk The Word on the Web The Good, the Bad and the Viral Written on July 15, 2010 by Josip Petrusa 1 Comment Tweet Share Save You can find it but it’s beyond elusive. We experience it everyday and we hardly know it. It’s something brands and marketers can only dream of. To them it’s beautiful, glorious, challenging and seemingly impossible. Does anyone? promise.
  • IT'S JOSIP NOT JOSEPH  |  THURSDAY, JULY 15, 2010
    [Social Media] The Good, the Bad and the Viral
    must admit, I went from thinking it was an “ok, whatever, just another social media” idea , to being against it and ultimately starting an anti-movement, The UNfluence Project. Home It’s Josip Archives Let’s Talk The Word on the Web The Good, the Bad and the Viral Written on July 15, 2010 by Josip Petrusa 1 Comment Tweet Share Save You can find it but it’s beyond elusive. We experience it everyday and we hardly know it. It’s something brands and marketers can only dream of. To them it’s beautiful, glorious, challenging and seemingly impossible. Does anyone? promise.
  • DANNY BROWN  |  WEDNESDAY, SEPTEMBER 15, 2010
    [Social Media] The 7 Day Blog Challenge - Danny Brown
    Could their blog survive one less social share, and have it go to one of their commenters instead? You might also like: The 7 Day Blog Challenge – Just Kickin It, Lectrify and Princess Tweep The Only Way to Know is to Ask Creative Social Sharing to Promote Your Blog Tags: 7 day blog challenge , blogging , community 41 voices - share yours! Love your idea of expanding the blogroll, making it a point to diversify, find more bloggers "outside" social media. Share Save Here’s a little experiment I’d love for you to join me in. Interested? Bravo!
  • CHARLENE LI  |  SUNDAY, OCTOBER 10, 2010
    [Social Media] The Open Leadership Awards 2010 Winners - Founder of Altimeter.
    We received submissions from a range of individuals and organizations, and are excited to announce the winners onstage today at Altimeter Group’s first conference, Rise of Social Commerce , at the Four Seasons Hotel in Palo Alto California. Dell has been an active participant in social media but what continues to impress us is that they are committed to continually pushing the boundaries of social business by pushing engagement into all areas of their business practice. Now, without further ado, the winners! The [.] The [.] The Starfish and the Spider.) The [.]
  • KIKOLANI  |  TUESDAY, JANUARY 25, 2011
    [Social Media] How to Create Awesome List Posts
    They also have a tendency to be shared quite a bit on Twitter, Facebook, and other social media sites, bookmarked, voted upon, and commented on. This is a term that my friend Stanford at Pushing Social coined and it could easily be the most brilliant advice I received in all of 2010. 25 Guest Posts on Blogging, SEO and Social Media. Top 25 Blogging and Social Media Posts on Kikolani. This is a guest post by Srinivas Rao of Blogcast FM. Here are just a few examples below: 40 Flightsters You Should know About. 125 Fearless Female Bloggers.
  • THE ANTI-SOCIAL MEDIA  |  WEDNESDAY, NOVEMBER 3, 2010
    [Social Media] Tweets I Hate - Politics Edition
    Whether it’s outright lies, blatant attacks, or pure corruption, there’s something that absolutely disgusts me as a voter about how we have our civic discourse and allow our politicians and media outlets to talk to us. Still, some people use Twitter and other social media to spread divisive crap. An election happened in America yesterday. m glad the election is over, so I can go back to my normal stable of commercials for fiber supplements and prescription medications I need to ask my doctor about. However, politics brings out the absolute worst in human beings. Period.
  • WRITTENT BLOG  |  TUESDAY, OCTOBER 1, 2013
    [Social Media] 10 Marketing Techniques for Content Marketers from Traditional Advertising
    That’s why a traditional marketing campaign typically consisted of print advertisements, billboards, radio ads, television commercials, and other forms of media; all of which were centered around one winning idea. Corporate and personal brands strive to get noticed on social media, sometimes regardless of the cost. Cultural commentators refer to this phenomenon as the “fame epidemic,” and some social media experts believe that a few of the biggest hashtag fails in years past were deliberate attempts on the part of the company to simply gain notice.
  • THE RELATIONSHIP ECONOMY  |  MONDAY, NOVEMBER 12, 2012
    [Social Media] 15 Bad Business Practices That Are Transparent
    At the same time the emergence of transparency fueled by social media is a force that organizations need to be prepared to deal with. Those who have power use the power for self preservation. Self preservation can promote misrepresentation of fact from those who hide their transgression from the accountability of others. The majority of employees do not trust management’s representations of “facts” Many employee’s are fully aware of misrepresentations management makes about others but do not dare speak up for fear of retribution.
  • THE RELATIONSHIP ECONOMY  |  THURSDAY, MAY 10, 2012
    [Social Media] Changing How Markets Behave
    The dynamics reveal  five reasons why the current design and definition of markets are failing:  These are as follows: The suppliers still think in terms of mass production and mass media, now called social media. Media, previously used to control the masses, is now being supplied by the masses. The web has changed how “markets” communicate. The change in communications has the potential of creating a new marketplace. marketplace fueled by buyer intentions. Intentional Changes Needed . Buy the book and help create better markets.
  • THE RELATIONSHIP ECONOMY  |  MONDAY, APRIL 16, 2012
    [Social Media] Social Shifts In Thinking
    Social technology are fueling a shift in how people, organizations and society thinks. The shift is enabled by the knowledge of what drives the social dynamics of today’s economy. Every so often—every 60 years or so—a body of technology comes along and over several decades, quietly, almost unnoticeably, transforms the economy: it brings new social classes to the fore and creates a different world for business. Otherwise, any attempts to leverage the new paradigm by forcing it to fit into old methods will create social rejections and the old problems will remain. Further,
  • THE RELATIONSHIP ECONOMY  |  MONDAY, MARCH 12, 2012
    [Social Media] Wasted Social Productivity
    While all things social are being touted as innovative ways to “produce things” the reality is that all things social are currently non-productive. You might say that social is much more productive than traditional advertising and marketing methods. Does the increase in hiring people with knowledge about all things social represent more production? So we must begin to ask how can we use all things social to improve productivity gains? We wonder why much of the on-line dialog about social media is about ROI.
  • ABSOLUTE PA  |  FRIDAY, NOVEMBER 21, 2014
    [Social Media] Insider secret! The system I wish I’d had when I started business blogging
    In that time I’ve written more than 200 articles about using social media, modern marketing techniques and email marketing to produce healthy growth and profits for small businesses and solo workers. This post is rock solid – have I shared it on social media recently? Even with clear blog categories, helping visitors find information they need gets increasingly difficult so it makes smart business sense to continue posting older blogs through social media profiles. 'There’s one system I wish I’d set up when I started blogging over 5 years ago.
  • TWIST IMAGE  |  FRIDAY, FEBRUARY 25, 2011
    [Social Media] When Mobile Eats The Internet's Lunch
    For the past few years, I've made the argument for one-line of connectivity (not having separate strategies for mobile, social media and the Internet) - one strategy that deals with the connected consumer. Marketing dollars allocated to the Internet are still grossly under allocated when you compare it to consumer consumption of all media channels (percentage wise). Now, with the rapid ascent of mobile, we're busy splitting hairs on an already under-allocated media channel. media channel. social media. Marketing is changing. from the 53.9 mobile.
  • ARI HERZOG  |  SUNDAY, JULY 24, 2011
    [Social Media] Why Livefyre is Here and How It Helps You
    You use social media websites to connect to people and build networks. You were prevented from this sort of social conversational integration with the built-in WordPress commenting system that this blog employed since 2008. Many people availed themselves of the optional input of a Twitter name and many other people clicked your social links. It is natural that a blog focusing on the exploration of new and emerging media employ alternative commenting systems. Livefyre promotes commenting through social media. The internet has gone social, and.
  • SPRING CREEK  |  THURSDAY, MARCH 14, 2013
    [Social Media] Pinterest Introduces Web Analytics
    Tags: Pinterest POV Social Media analytics
  • SPIN SUCKS  |  MONDAY, DECEMBER 6, 2010
    [Social Media] Why Groupon Should Have Taken the Google Deal
    Their founders all hit the media circuit like conquering heroes. The popularity at Facebook has peaked, in my opinion as privacy issues, excessive bragging and just plain social fatigue have kicked in. Now don’t get me wrong, I’m a huge tech company fan, and an even bigger fan of the power and transparency of social marketing. Will it suffer the inevitable fatigue most social apps suffer? Besides, they’ve already made the only social media movie they are going make. Guest post by  Rusty Speidel , founder of  Rowdy.com. History. EA.com?
  • TRADESMEN INSIGHTS  |  WEDNESDAY, JUNE 9, 2010
    [Social Media] Podcast: Industry Interview with Jack Keough-Industrial.
    How Do You Measure Social Media Success? 50 Power Twitter Tips to Help B-to-B Marketers Twitter: Steps to Insure Success Adding Social Icons Helps Drive E-mail Marketing Campaigns Whats Your Company Value Proposition? Reach Tradesmen Using a Social Media Map STAFDA Convention-Phoenix Category Cloud Marketing Tips Marketing Tools Marketing Trends Social Marketing Traditional Marketing Twitter Uncategorized Theme Contempt by Vault9. Enjoy his insights. Listen to the interview here. You can follow any responses to this entry through the RSS 2.0
  • NET-SAVVY EXECUTIVE  |  THURSDAY, FEBRUARY 24, 2011
    [Social Media] Blogger's Block Should be a Meme
    It accomplished its original goal a long time ago, and now it's a blend of what I'm finding around social media analysis and other topics I find interesting. Fred Wilson posted a simple request yesterday and got an amazing response. He wrote that he was experiencing Blogger's Block , and he asked his readers to suggest topics. The response? Over 360 comments (so far), suggesting and discussing more topics than Fred will be able to write about in a year. Obviously, people—a lot of them—are interested in Fred's opinions. While it's not fun, it doesn't leave a scar.
  • PAMORAMA  |  FRIDAY, FEBRUARY 5, 2010
    [Social Media] Facebook Catching Up to Google and Yahoo as Your Home on the Web.
    pamorama marketing, life, social media Home About Bookshelf Links Contact Facebook Catching Up to Google and Yahoo as Your Home on the Web [Chart] by Pam Dyer on February 5, 2010 Share Facebook is bearing down on its rivals, threatening to become U.S. Infographic] Careful, Google: Facebook Has Passed You in Time Spent on Site [Chart] Social Media Ad Spending Will Hit $3.3 Internet users’ home on the Web. Time spent on Facebook soared to 27.6 billion minutes in December, up from 17.8 billion minutes in October, according to data from comScore. billion minutes.)
  • BRASS TACK THINKING  |  WEDNESDAY, JUNE 23, 2010
    [Social Media] Getting Organized with Evernote
    link] Storytelling Social Media Marketing PR Business & Technology Curated Stories June 23, 2010 [.] Much of the latest information about social media is found on the web and now I can find it in my Evernote file. Shes a writer, professional speaker, community and social media strategist, and has worked with businesses of all sizes to solve business problems through better communication. I’ve mentioned that more than once, and because of my unnatural affection for an application, I presume that everyone has discovered its wonderful-ness.
  • STEPHEN P SMITH  |  MONDAY, OCTOBER 29, 2012
    [Social Media] Get More Likes for Your Facebook Page
    10 Ways to Grow Your Facebook Following | Social Media Examiner. 6: Comment (Thoughtfully) on Other Pages as Your Page. This is a great way to get more exposure for your Business Page with a target audience. Participate on other Pages where your audience is already having conversations. Find complementary Facebook Pages and like them as your Page , then watch your Page home feed and comment on the posts. Use Facebook as your business the same way you use it personally : by interacting and having conversations as your Page. 7: Run a Contest. Who’s the winner here?
  • BILL HARTZER  |  WEDNESDAY, JANUARY 15, 2014
    [Social Media] NamesCon 2014: SEO, Search, New TLDs and Audience
    What role does social media play for online businesses and what role does it mean for businesses in 5 years. Ruth: Google look at social media activity as a legit business. It’s tough to create a fake site with a fake social media account. Jason: Moz has a great social media presence because of the content they produce. social media strategy is only as good as the content that you produce. It’s legitimizes your business if you are active in social media and have a presence on social sites. custom URL.
  • SPIN SUCKS  |  THURSDAY, OCTOBER 11, 2012
    [Social Media] The Name Game: ‘AAAA Taxi’ Won’t Cut it Anymore
    Ken Mueller is the owner of Inkling Media , a social media marketing and communications consultancy in Lancaster, Pa. Today’s guest post is by Ken Mueller. What do you think when you hear Spike’s Salon & Spa? Joe’s Garage says one thing, but what about Fifi’s Garage? The name of your business is important. It says a lot about you, and it can convey all sorts of information: From what you do to who you are, and what your mindset is as well. You can’t always just go with the obvious or what may have worked for others in the past. The Game of the Name. Probably not.
  • IT'S JOSIP NOT JOSEPH  |  WEDNESDAY, JULY 21, 2010
    [Social Media] Facebook Babies: A Generation Growing Up Online
    Home It’s Josip Archives Let’s Talk The Word on the Web Facebook Babies: A Generation Growing Up Online Written on July 21, 2010 by Josip Petrusa 0 Comments Tweet Share Save About two weeks ago, Mashable published an article based on a study by Oxygen Media and Lightspeed Research. The study points out the behavior of women on Facebook. And there’s more than a few interesting numbers to come out of this. It’s fascinating that the study points out behaviours on both sides of the spectrum. At one side, these women are clearly into the Facebook scene. Maybe even beyond.
  • VENTUREBEAT.COM  |  FRIDAY, OCTOBER 29, 2010
    [Social Media] Storify filters online content into easy-to-read stories
    The product is geared toward both bloggers and the 140 million some-odd bloggers in the world that use social media as parts of their stories. Co-founder Burt Herman , who is a 12-year veteran journalist with the Associated Press, said the idea for Storify came up because there was no “real easy way to integrate social media into a story.&# Storify is also integrating into browsers with a bookmark-style add-on that slaps a “Storify this&# button on the API-enabled media sources for Storify stories. The San Francisco, Calif.-based Very cool tool.
  • WWW.DESIGNINGSOCIALINTERFACES.COM  |  WEDNESDAY, APRIL 15, 2009
    [Social Media] Main Page - Social Patterns
    Home About The Book Patterns Events Designing Social Interfaces Views Page Discussion View source History Personal tools Log in / create account Navigation Main Page Community portal Current events Recent changes Random page Help Search Toolbox What links here Related changes Upload file Special pages Printable version Permanent link Main Page From Social Patterns Jump to: navigation , search #What is this site? Contents 1 Social Patterns & Best Practices 1.1 Social Media 1.4 Social Patterns Presentations and Workshops 4.2 Whats a pattern? Self 1.2.1
  • DEVELOP SOCIALLY  |  FRIDAY, JUNE 17, 2011
    [Social Media] Meet Our Friend @mikefoster
    One of my goals with Develop Socially is to expose people within the social media community to people who have had a profound affect on me and my personal growth. know you’re asking: “Brackett what the heck does this have to do with Social Media and Digital Marketing?&# If you want to see someone who is active in social media who you can follow and who you can learn from then you need to follow and watch @MikeFoster and his organization POTSC. Communication Emerging Media Fetured Mike Foster POTSCLiberate Love.
  • TREY PENNINGTON  |  SATURDAY, JULY 3, 2010
    [Social Media] Value of friends on Twitter
    pointed my video camera at him, asked him, “What's the number one thing small businesses can do to leverage the power of social media to grow their businesses?&# Home About Book Trey to Speak Let’s Connect #smBBQ Subscribe trey pennington connections, content, conversations: commerce™ Value of friends on Twitter by trey on July 3, 2010 What do you do when Google doesn’t have what you’re looking for? Okay, Google probably DOES have it, but you just don’t know how to ask the right question.) Turned to Google for my second info search. Enjoy the day!
  • WRITTENT BLOG  |  FRIDAY, AUGUST 15, 2014
    [Social Media] Simplicity is the Best Policy: 6 Essentials for the Successful Blogger
    Blogging is in many ways even more difficult to increase penetration than typical social media campaigns, if such a situation is possible, but not all hope is lost. Connecting with influencers on social platforms such as these can help you potentially tap into a new audience. Through email, newsletters, and social media, bloggers can dramatically increase their brand recognition  as people begin to see you more regularly. With a little care and thought, any blog with an empty viewer  can be grown into an influential force  by following 6 essential ideas.
  • QUICK ONLINE TIPS  |  MONDAY, JULY 8, 2013
    [Social Media] How to Add Font Awesome Icons in Bootstrap
    Did you notice the cool Social icons on the top – see the screenshot. And this seems even better than pure CSS social buttons. How to Create Social Media Icons with Pure CSS. 'We added Font Awesome icons to our Twitter Bootstrap  installation. Though Glyphicons provided amazing icons, they still need to load a CSS sprite with those 160 images. How would if be if you could add an icon font to display those icons and then scale them to any size just like fonts, while maintaining the sharpness and clarity of the icons. Font Awesome for Bootstrap. icon lists etc.
  • SOSHABLE  |  SUNDAY, NOVEMBER 29, 2009
    [Social Media] Car Dealer Branding and Reputation Management
    You should read Part I: Social Media for Car Dealers first. With sites like RipOffReport and DealerRater offering venues for people to vent about their bad experience, it makes sense that car dealers should start taking social media seriously. “And the faster they can get themselves into the social media sphere or social networking sphere, the better it’s going to be for them long-term.&#. Social media is not simply a place to go advertise; it doesn’t work. Interactive communication in a social setting.&#. * * *. Blast.
  • WEB METRICS GURU  |  SUNDAY, MAY 27, 2012
    [Social Media] Social PR presentation to Mexico City and A List
    Social media analytics for the pr industry  Mexico City  5-24-12. I don’t doubt, though, that I’d like some the trappings that come with Altimeter’s big footprint and worldly success in the social business space/field – and I take that in account in putting my own viewpoints forth.  . certainly talk about Market Research alot, my book is actually ranking pretty well on Amazon for Market Research, and probably, many of the more progressive Market Researchers have bought it or at least, looked at the writeup about Social Media Analytics.
  • WEB METRICS GURU  |  WEDNESDAY, FEBRUARY 9, 2011
    [Social Media] A few thoughts about Huffington Post / AOL and VisualRevenue.com
    I can’t say how much Adaptive Semantics  was on Tim Armstrong’s mind when he made the initial offer to Ariana Huffington (see When HuffPost Met AOL: “A Merger of Visions&# ), but surely, Tim most have noticed the amazing technology around Social Media that have been rolling out of Huffington Post over the last year. Too bad I had not thought of it when I was there, maybe I could have floated Dennis Mortensen’s company as a question at the end, but didn’t. have a few thoughts about that.  tend to look at acquisitions differently than most. 
  • GREG VERDINO  |  THURSDAY, MARCH 11, 2010
    [Social Media] See and be seen on the SXSW scene. on southby.tv
    Greg Verdino Marketing, Media, Technology & Trends Home About Me Book Me to Speak microMARKETING Journal On Twitter On Flickr Personal Blog Verdino Bytes My Company « Catch #socialmedia #sm49 on-demand | Main | Its like birthing an elephant. March 12, 2010 in Content , Geek Culture , Media , Powered , Social Media , Video , Web 2.0 | Permalink Reblog (0) | | | TrackBack TrackBack URL for this entry: [link] Listed below are links to weblogs that reference See and be seen on the SXSW scene. Search Social Media Speaking Trends Video Virtual Worlds Web 2.0
  • BARE FEET STUDIOS  |  MONDAY, OCTOBER 26, 2009
    [Social Media] Social Web Bootcamp – Time to Get in the Game
    Home About What We Do PayPal Speaker Contact Subscribe Press / PR Bare Feet Network Internet Literacy for Business: Blogging, Podcasting, Online Video & Social Media Howto, Consulting, Training & Public Speaking Home > News , Social Media , Speaking > Social Web Bootcamp – Time to Get in the Game Social Web Bootcamp – Time to Get in the Game by Roxanne Darling on October 26, 2009 Does it feel like 1999 all over again? Then Social Web Bootcamp is for you. Next post: Social Media Events: New School or Old School?
  • ENGAGE  |  MONDAY, OCTOBER 15, 2012
    [Social Media] Are J-Schools Finally Going Digital?
    There’s been a lot of hand-wringing in the professional media and higher education over the state of journalism schools. In a great article on why entrepreneurs should stay in school (Hint: Because not everyone is Steve Jobs) by Adam Penenberg, the editor of Pando Daily and an NYU journalism professor, he explains how he’s training today’s journalism students to be as comfortable with many of the digital media tools that I sought out on my own in my spare time: Almost every week I come across yet another critique of j-schools. Are they worth it? FrontPage?!).
  • JACOB MORGAN  |  THURSDAY, JANUARY 3, 2013
    [Social Media] Who is a Leader at Your Company?
    Through social media and collaborative platforms employees can now share these things. You might have an employee in the R&D department who is a leader of community outreach and social responsibility. One of the fascinating things I am starting to see within organizations that are deploying collaborative tools and strategies is the emergence of leaders. Traditionally if you were to ask someone who a leader was at their company they would name a manager or a senior executive. However, this is no longer the case. Leaders are also exceptional story tellers.
  • TWIST IMAGE  |  SATURDAY, JANUARY 28, 2012
    [Social Media] Don't Let Your Brand Be Creepy
    This is the immaturity of brands as they enter the more social fray. When Dell first became active in Social Media (and they were on there very early on), Binhammer became a lighthouse and because he was truly doing his best to get results and be transparent, people began interacting with him (and many others) that much more. We have to be able to take a step back and remember that a lot of these interactions are not only new(ish) for a brand, but it simply wasn't done all that much before the advent of Social Media (don't believe me? social media.
  • WEB METRICS GURU  |  FRIDAY, JULY 27, 2012
    [Social Media] Looking at SocialBakers Analytics Pro and Really Liking it – Web Journal – Friday, July 27th, 2012
    It’s pretty hard to write when building a course (Social Media & The Art for Rutgers University), and yet, there’s so much to write about (and I’m getting Tennis Elbow from all this writing, it looks like)! Anyway, thought I’d just take a quick look at SocialBakers today, as I have full access to the platform, particularly Analytics Pro (Builder Pro I also have access to, but don’t have as much occasion or need to use it, yet). Thought the easiest way to do this is make a short video (which I’m doing now).
  • JACOB MORGAN  |  FRIDAY, DECEMBER 11, 2009
    [Social Media] Collaboration in the 2.0 Enterprise
    Social Media Globetrotter Home Consulting Speaking Travel Blog About SOCIAL MEDIA GLOBETROTTER Collaboration in the 2.0 Most collaboration requires leadership, although the form of leadership can be social within a decentralized and egalitarian group.  TAGS: collaborating , Collaboration , company collaboration , Enterprise 2.0 , Social Business This entry was posted on Friday, December 11th, 2009 at 2:37 pm and is filed under Enterprise 2.0 , Social Business. Social CRM, and Social Media strategies. How about 20,000? 
  • DIVA MARKETING BLOG  |  MONDAY, SEPTEMBER 14, 2009
    [Social Media] Bring Back The Blog
    As social networks like Twitter, Facebook and the like grab center stage of the social media world blogging seems almost retro. Maybe it's because I "grew-up" in social media beginning with blogs that this funny little word packs a big punch for me. Jason Fall , blog: Social Media Explore, reminds us that "We wanna blog" is not a good enough reason to launch a blog. Some people really are into blogs like Denise Wakeman who has several that provide information on both blogs and social media in-general. For your reading pleasure.
  • TREY PENNINGTON  |  TUESDAY, AUGUST 31, 2010
    [Social Media] Extend your influence by extending trust: a social story
    Home About Book Trey to Speak Let’s Connect #smBBQ Subscribe trey pennington connections, content, conversations: commerce™ Extend your influence by extending trust: a social story by trey on August 31, 2010 A stranger walks into your store and tells you about his problem. Please note a couple really cool things about this social story: Jeff just did what he always does: listens to people and then applies his knowledge to try to help solve their problems. Thank you to Verizon Wireless for helping make video vignettes of Social Story available. great social story.
  • SOCIALFISH  |  THURSDAY, JUNE 20, 2013
    [Social Media] CIOs – on the frontline of the war for 21st-century talent?
    However, not only do CIOs have to be concerned with keeping the lights on and the machines whirring, they are in the front line of the war for attracting 21st-century IT talent, in particular social and mobile development skills, according to the latest Harvey Nash/TelecityGroup CIO survey. In addition, 25pc of CIOs cite skills shortages in Big Data and 19pc for social media technology skills, up 8pc on last year.” The annual Harvey Nash study reports the views of more than 2,000 CIOs around the world with a combined IT spend of US$103bn. ” Read about it here.
  • GEOFF LIVINGSTON  |  MONDAY, JANUARY 13, 2014
    [Social Media] People Need Content
    Social media isn’t scalable? By the way, PriceWaterhouseCoopers predicted the media rights boom in 2011 , when they said, “…sports viewing is proving virtually immune to time-shifting. 'My friend Mark Schaefer wrote a compelling post last week about Content Shock. The ensuing conversation revolved around whether or not the content marketing movement will collapse. The most important sentence in Mark’s post (IMO) was, “Content marketing is not over.” ” That’s because people need content. The best competitors stand out. Always.
  • JEFF KORHAN  |  FRIDAY, JUNE 4, 2010
    [Social Media] Double Dutch IS Foursquare for Conventions and Events - Jeff Korhan
    Jeff Korhan - New Media and Small Business Marketing Home About Me Working With Me Speaking Favorites Trends Subscribe « Why You Should Trust the Social Networks | Main | Why Small Business Trends Matter » June 03, 2010 Double Dutch IS Foursquare for Conventions and Events A few months ago I wondered if location-based (LB) platforms like Foursquare could be used to maximize engagement at conventions and other events.   So our social engagement is typically associated with our businesses.  It turns out I was not alone.    They travel. 
  • SPIN SUCKS  |  MONDAY, AUGUST 22, 2011
    [Social Media] What Microsoft Taught Me About Self Promotion
    She works at Coherent Interactive on social media, website design, mobile apps, & marketing. Today’s guest post is written by  Neicole Crepeau. Recently, Gini Dietrich wrote about  Achieving Workplace Equality that referenced an article  “A Rant About Women” in which the author said that women would go further if they were more self-promotional. Gini isn’t so sure we women need to be self-promotional, but I’ve found that tooting my own horn is an important and necessary part of doing business. learned that lesson during my 13 years at Microsoft. I wasn’t bragging.
  • CONVERSTATIONS  |  TUESDAY, DECEMBER 17, 2013
    [Social Media] 5 Areas of Focus in 2014 – Your Website
    Local Marketing, Social Media, Authorship, and Product Offerings are important in Open Graph protocols and similar meta data to describe what type of content it is you’re putting on the web. 'There are so many tracks you can take in building a better web and mobile presence for your business, it’s often hard to tell where to begin. Below are five areas we suggest as the most important for a small business to focus on for 2014. In this piece: Your Website. Improvements in each area will position your business to be more findable, shareable, and profitable.
  • TRADESMEN INSIGHTS  |  THURSDAY, OCTOBER 6, 2011
    [Social Media] Does Blogging Fit Into Your Overall Marketing Strategy?
    By utilizing other social media tools like Twitter, LinkedIn and Facebook to drive more eyes to our blog by posting links on these sites, it insures that people keep coming back to the blog. Choosing the right voice - Remember, social is like having a conversation. Marketing Tips Social Marketing blogging fit into your marketing strategy brand building emarketer increase SEO thought leadershipNot all companies should be blogging. How do you determine if you’re one of them? Why should you blog? Position yourself as an expert in your field. Build your brand.
  • CONVINCE & CONVERT  |  SUNDAY, FEBRUARY 17, 2013
    [Social Media] Youtility – The Marketing Strategy for the Age of Information Overload
    It’s not about social media, it’s about marketing. Jay Baer is a hype-free social media and content strategist & speaker, and co-author of The NOW Revolution. Jay is the founder of [link] and host of the Social Pros podcast. Youtility – The Marketing Strategy for the Age of Information Overload is a post from: Convince and Convert: Social Media Strategy and Content Marketing Strategy. Join the pre-release fan club at youtilitybook.com. It’s called Youtility: Why Smart Marketing is About Help Not Hype. tweet this).
  • GET SOCIAL PR  |  MONDAY, MARCH 7, 2011
    [Social Media] 5 Building Block of an Engaging Website
    Interactivity: With the advent of social media tools, we know have the technology to empower people to engage with the content by sharing it with friends, as well as adding their point of view. If your public relations strategy calls for a website, there are five building blocks you should consider. Today people want to interact with the content you produce and having a website with interactivity as a key component could mean the difference between success and failure of the overall campaign. Website design has evolved for its early days. It is the new town square. Useit.com.
  • THE WAY OF THE WEB  |  WEDNESDAY, JUNE 8, 2011
    [Social Media] Feeling attacked on all sides?
    There’s freelance marketing, web design and development, and lastly a small media network as a side project/spare time project. Every day comes with proclamations that social media as a specialism is dead (It’s one of my main strengths in marketing), or the news a large firm has launched a specialist division purely for social media. Or that there’s yet another media company starting a site in the same area as one of mine. The worry : Basically, I’m working on busineses in three areas. don’t actually give a f**k.
  • INBLURBS  |  MONDAY, NOVEMBER 22, 2010
    [Social Media] Want more traffic? Than build your visibility!
    Tags: #IMU Advanced Content Content Creation Strategy how to get customers how to get traffic inbound marketing agency increase web traffic search engine traffic small business marketing social media marketing agency targeted web traffic
  • TWITIP  |  MONDAY, MARCH 14, 2011
    [Social Media] The End of the 140 Character Tweet and its Repercussions
    TweetDeck, which is highly, but not wholly dependent upon Twitter (it also allows users to connect to other social networks such as Facebook and Linkedin ), continued to operate normally during the shutdown. Neal is also the Cofounder and Co-host of the Addicted to Social Media podcast. A note from the Editor: After a too-long haitus, Twitip is back. We’ve got some great posts lined up, and we’re always looking for more. This post by Neal Wiser is the kickoff post to our return to a regular posting schedule. Thank you to all who have stayed with us! Or does it?
  • SOCIAL WAYNE  |  FRIDAY, AUGUST 6, 2010
    [Social Media] 8 recent examples of using QR Codes for marketing and/or brand awareness
    QR Codes recently have become a hot subject for marketing agencies and social media practitioners looking to stand out from everyone else to do something creative, cool and new. It seems that QR Codes are finally catching on in the USA. The geeks have been screaming about QR codes and talking about how cool they are for years and if you find the right geek you might even receive a business card with a QR code on it. QR which stands for “Quick Response&# was created by Japanese corporation Denso-Wave in 1994. QR Code is a matrix code (or two-dimensional bar code). Justsayin.
  • ENGAGING BRAND  |  WEDNESDAY, NOVEMBER 28, 2012
    [Social Media] 4 Questions to Develop Your Personal Branding
    Furthermore, social marketing is - in a sense -   personal coaching for your brand. Here are some questions that can help you both as a personal brand, developing a social brand or even ahead of an appraisal. Social Marketing is Not Science or Art. Social Media has Changed How Your Customer Thinks. Personal Branding brand marketing return on influence appraisal personal brand coaching + social marketing social marketing personal coaching personal branding coaching + brandFor me though coaching should always start with yourself. Related articles.
  • MOBILEGROOVE  |  WEDNESDAY, SEPTEMBER 7, 2011
    [Social Media] Mobile Search App Goby Finds Fun Stuff Nearby; Acquired By TeleNav
    We are rapidly becoming a search, discovery, social and recommendation engine. Tell me more about Goby going social… Mark: Social media is a logical addition to the whole Goby experience. By integrating social media like Facebook and Twitter, we just want to make it easier for you. expect the acquisition to produce services with more stickiness, a sharp focus on social and new emphasis on discovering fun stuff nearby — and recommending still more of the same. In fact, it’s just starting. Goby: At-a-glance. downloads since.
  • TWITIP  |  FRIDAY, AUGUST 27, 2010
    [Social Media] How to Get More Retweet Action on Twitter
    Twitip Getting more out of twitter Follow 102,289 followers Subscribe 20,083 subscribers starters guide getting followers tools tips business people news add a tip David Cantone @DavidCantone David Cantone is a blogger and an entrepreneur involved in social media and marketing 2.0. And finally, my best piece of advice: be a good twitter user , be social, actively engage your followers, build meaningful relationships and your retweets will skyrocket for sure. If you’re a good twitter user and you’re social, people will appreciate you and what you write.
  • DIVA MARKETING BLOG  |  WEDNESDAY, JUNE 6, 2012
    [Social Media] Pinterest Before You Begin To Pin
    Like every other social network (inclding blogs) Pinterest helps you continue to tell the stories/promise/values behind your brand including the people who are its heart e.g. clients/customers, donors, volunteers and staff, etc. Review your social media strategy as well as marketing strategy. Identify content that is 'pinable' on your site and social platforms. The second question, almost before another breath is taken, is "What can we pin?" . Keep Pinterest in perspective. End of story. Beginning of story. Of course it has to support goals. see below.). Goals  II.
  • PUSHING SOCIAL  |  TUESDAY, APRIL 22, 2014
    [Social Media] How Do You Create An Effective Blogging Strategy?
    m continually astonished by how social media continues to create ways for businesses and customers to have a genuine relationship. I suggest planning at least one comprehensive, 1000+ word post each month to boost traffic and social shares.  . 'Important but tough question. It’s often helpful to tackle complicated questions by working backward. In this case, I believe an effective business blogging strategy creates customers. know this sounds crass to the unicorn and rainbows crowd but a business blog is a waste of time if it can’t help pay the bills a return a profit.
  • DIVA MARKETING BLOG  |  THURSDAY, SEPTEMBER 6, 2012
    [Social Media] Interview With Author Sybil F. Stershic -- Share of Mind, Share of Heart
    Since Diva Marketing is focused on social media I’m wondering how much of a nonprofit’s online engagement in social networks, e.g., Facebook, Twitter, LinkedIn, Pinterest, etc. Sybil Stershic: The degree to which a nonprofit uses social networks depends on the organization – its culture, mission, key audiences, etc. That said, social media is a wonderful way to grow share of mind and heart with mission-inspired content. That’s why social media guidelines and training need to be part of both Human Resources and Marketing policies.
  • TWIST IMAGE  |  TUESDAY, APRIL 12, 2011
    [Social Media] An Open Letter To Conference Organizers
    At the Radian6 User Conference, Social 2011 , last week in Boston, the website had live links to each speaker's Twitter profile. Adding people via Social Media prior to the meet-up is both super-easy and really does allow people to connect and make newer connections. online social network. social 2011. social media. Dear Conference Organizer, It's rare that you will get a letter from someone like me. As the years pass and the events management industry continues to evolve, I would like you to consider the following concepts. Pay your speakers.
  • SOCIALNOMICS  |  THURSDAY, FEBRUARY 18, 2010
    [Social Media] Facebook Zero
    Facebook Zero is a text only version of the popular social network designed for mobile usage. I’ve always harked that mobile drives social media and social media drives mobile – it’s a beautiful relationship. By Erik Qualman. Chamath Palihapitiya is the Vice President of User Growth, Mobile and International Expansion at Facebook and is responsible for spreading Facebook throughout the world through new growth initiatives, mobile strategy and internationalization. It is coming soon, so no wireless carrier is currently offering it.
  • STEPHEN P SMITH  |  FRIDAY, JANUARY 4, 2013
    [Social Media] Don’t Sell Your Business Short: Build Your Dream One Brick at a Time
    Follow brands like Zappos, FHTM , and Ford on Twitter, Facebook and LinkedIn to see how successful companies in different industries take advantage of social media to connect with their customer base. Many aspects of the business world can be on the heavier side of boring, tedious and seemingly never ending. Perhaps that’s why approximately seven out of 10 new businesses fail : a lack of experience, planning and realistic expectations. Creative Visualization. We have a tendency to be our own worst enemy when it comes to reaching for the sky and achieving our dreams. The No.
  • SMALL BUSINESS MAVERICKS  |  THURSDAY, FEBRUARY 3, 2011
    [Social Media] Are You Overusing Jargon In Your Press Releases?
    About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? About Us What’s a Maverick? Are Small Businesses Effective Online? » Are You Overusing Jargon In Your Press Releases? One of the biggest mistakes online marketers make is the overuse of jargon, or phrases that don’t mean anything to journalists. This is actually more prevalent than you may think, and it is avoidable. Jargon can be anything from industry speak to catch phrases like “touch base.&# You must be logged in to post a comment.
  • SMALL BUSINESS MAVERICKS  |  MONDAY, FEBRUARY 14, 2011
    [Social Media] Is SearchDex A Scapegoat? | Small Business Mavericks
    About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? About Us What’s a Maverick? Facebook Changes Page Layout Features » Is SearchDex A Scapegoat? The New York Times published a story on Saturday about huge retailer J.C. Penney getting caught buying links. The interesting part of this story from a small business standpoint is what happened to J.C. Penney’s search firm, SearchDex , after Google discovered the paid links. You might have guessed. They were canned. Is that well deserved?
  • SMALL BUSINESS MAVERICKS  |  WEDNESDAY, FEBRUARY 16, 2011
    [Social Media] Tweeting Can Lead To Short-Term Traffic Gains
    About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? About Us What’s a Maverick? Anyone who has used Twitter knows that it can lead to some additional traffic if you publish a click-generating tweet. But what is even more interesting is the power of a retweet or a third party tweet as it relates to SEO and traffic. That’s what SEOmoz’s post can give us a little bit of insight about. And, another question raised by SEOmoz itself, does the actual content of the tweet affect that rank too?
  • SMALL BUSINESS MAVERICKS  |  MONDAY, FEBRUARY 21, 2011
    [Social Media] Facebook Page Promotion - OfflineOffline | Small Business Mavericks
    These might include: Your website Twitter LinkedIn Social bookmarking HubPage or Squidoo Lens Facebook advertising Online display advertising Your blog Mobile phone apps The list could go on, I’m sure. About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? About Us What’s a Maverick? Did Facebook Screw Up? » Facebook Page Promotion – Offline A lot has been said of Facebook Pages. The general consensus is that they make great marketing promos for businesses of any size.
  • SMALL BUSINESS MAVERICKS  |  THURSDAY, FEBRUARY 24, 2011
    [Social Media] Is Link Buying Necessary?
    The thing I find interesting about this interview is the repeated encouragement from Julie Joyce of Link Fish Media, Inc. About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? About Us What’s a Maverick? » Is Link Buying Necessary? Here’s a great interview with three professional link builders. to incorporate link buying into your marketing plan. She says point blank that link buying is absolutely necessary in an “ultra-competitive&# niche. Is link buying evil? Is it unethical?
  • SMALL BUSINESS MAVERICKS  |  FRIDAY, FEBRUARY 25, 2011
    [Social Media] Are You About To Lose Your YouTube Presence?
    About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? About Us What’s a Maverick? Content Farms: Did Google Go Far Enough? » Are You About To Lose Your YouTube Presence? nasty rumor is spreading, according to WebProNews , that YouTube is considering paying celebrities to provide video content channels. If true, what will that do to your channel? Can you imagine competing against the likes of Ashton Kutcher and Oprah Winfrey for attention? If this report is true, you might have to.
  • SMALL BUSINESS MAVERICKS  |  THURSDAY, MARCH 3, 2011
    [Social Media] How Unique Is Your Marketing Plan?
    About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? About Us What’s a Maverick? Why Article Marketing Will Never Die » How Unique Is Your Marketing Plan? Are you breaking new ground, or just breaking wind? Here’s a unique concept in publishing. I’m assuming this novelist got a good response in Croatia because his novel is now going to be published in print. But what if it had been published in English on Facebook? Would it have received the same level of response? Because you can.
  • SMALL BUSINESS MAVERICKS  |  FRIDAY, MARCH 11, 2011
    [Social Media] The YouTube Creator Institute
    Whether you have an idea for a small business video show or a new form of YouTube entertainment, you can learn all about camera angles, lighting, storytelling, promotion, and pick up a whole host of skills necessary for running a new media hit. About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? About Us What’s a Maverick? It’s called the YouTube Creator Institute. This looks like a good deal. The reason for introducing this is obvious. YouTube is hoping to make money from your content.
  • SMALL BUSINESS MAVERICKS  |  MONDAY, MARCH 14, 2011
    [Social Media] How's Your Website's Health?
    About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? About Us What’s a Maverick? » How’s Your Website’s Health? Do you have a healthy website? Does it do what it was meant to do? Every small business website has a function. The job is to sell your services and attract new business. Of course, there are different methods and strategies for accomplishing this goal. Small Business Mavericks offers a website check up as a part of our regular service. Are you beating your competition?
  • SMALL BUSINESS MAVERICKS  |  WEDNESDAY, MARCH 16, 2011
    [Social Media] How Q&A Sites Can Boost Your SEO | Small Business Mavericks
    Secondly, I think it’s important to point out that Pavel Israelsky classifies four different types of Q&A sites: Social Q&A – Includes sites like Quora, Aardvark, Formspring, and Facebook Answers. About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? About Us What’s a Maverick? What’s The Best Discovery Engine? » How Q&A Sites Can Boost Your SEO SEOmoz has a great article on how Q&A sites can boost your SEO. Standard Q&A – Yahoo!
  • SMALL BUSINESS MAVERICKS  |  FRIDAY, MARCH 18, 2011
    [Social Media] Online Reviews: Opportunity Or Obstacle?
    About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? About Us What’s a Maverick? Get Your Own YouTube Channel » Online Reviews: Opportunity Or Obstacle? One of the most frightening things in the world for a small business owner is a negative review. But should you be afraid of them? think there are several reasons not to be afraid of negative reviews, the first of which is that no one can please everyone all of the time. Be proactive and make good on your promises. Apologize for the bad experience.
  • SMALL BUSINESS MAVERICKS  |  MONDAY, MARCH 21, 2011
    [Social Media] IM: Small Business Tool Or A Waste Of Time?
    There are some instant messaging clients, IM clients, now that allow you to send and receive e-mail and manage your social networks. About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? About Us What’s a Maverick? Q&A Sites And Competitive Intelligence » IM: Small Business Tool Or A Waste Of Time? If you are going to do business online, then it makes sense to use online communications tools. Right? One of the most primitive online communications tools is instant messaging.
  • SMALL BUSINESS MAVERICKS  |  SATURDAY, MARCH 26, 2011
    [Social Media] Facebook Experiments With Real-Time Advertising | Small Business.
    The social network is now the most trafficked website online. But then Facebook became the popular social network and introduced its own PPC advertising model. About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? About Us What’s a Maverick? As well it should. But there is another reason to fear Facebook too. It has a competing advertising model. For the longest time, serious advertisers online went to the pay-per-click line, and Google was the beginning of that line. Will it win out?
  • TRADESMEN INSIGHTS  |  TUESDAY, JULY 2, 2013
    [Social Media] Manufacturers: What are you Trying to Accomplish With Your Content Marketing?
    'So you’re creating content and are using both traditional as well as social media to get the word out. Marketing Tips Social Marketing Traditional Marketing content marketing for manufacturers content marketing metrics contnet marketing metrics for manufacturers heidi cohen The key question is, what are you trying to accomplish? Have you set goals and identified the appropriate target market you want to go after? recent article by Heidi Cohen, 53 Actionable Content Marketing Metrics caught my eye. Her metrics support your content marketing goals. Build your brand.
  • GEOFF LIVINGSTON  |  THURSDAY, JUNE 28, 2012
    [Social Media] Joining the Human Equity and Georgetown Teams
    Human Equity is a social media marketing consultancy that focuses on brand development through stakeholders and brands sharing ethos, values, and lifestyles. Charlene Li lectured virtually at my last Georgetown class Please excuse the personal announcement post, but I have some good news to share. First, I have joined the board of Human Equity. Part [.]. Me, Myself and I Georgetown Human Equity
  • BLUE FOCUS MARKETING  |  TUESDAY, NOVEMBER 19, 2013
    [Social Media] Looking for a Holiday Gift for Your Employees? @SocialEmployee Makes a Great Gift! #df13 #socbiz #dreamforce
    Naturally, we can’t think of a better holiday gift for your team than our Amazon best-selling book, The Social Employee: How Great Companies Make Social Media Work. As we demonstrate in the book, a company’s social employees are its brand ambassadors to the outside world. As a blueprint for building a successful social business, The Social Employee offers comprehensive ideas and solutions that will inspire you and your staff long after the last gift has been opened. You can order The Social Employee through a variety of online retailers.
  • SOCIAL WAYNE  |  WEDNESDAY, FEBRUARY 16, 2011
    [Social Media] Day 16: People of color impacting the social web – Anil & Varsha Chawla #28DaysofDiversity
    Also note that 28 Days of Diversity is not a popularity contest or an influencer list but a list of thought leaders in the social web sector, including entrepreneurs, bloggers, conference organizers, IT professionals and friends not ranked in any particular order who I have either met in person or followed online. Anil’s current projects include social media applications tweetymail ([link] and TheFriendMail ([link] which provide comprehensive email integration with Twitter and Facebook. As we all know, February is Black History Month. believe that this is the key.
  • IMAGINE YOUR REALITY  |  MONDAY, OCTOBER 8, 2012
    [Social Media] Udemy Virtual Courses now Available!
    Almost every business owner I know has struggled with marketing, and usually its because they’ve are so focused on the tools of marketing (social media, website, brochures, etc) that they haven’t worked on the core of their marketing, which is actually the message. I’ve recently created two virtual course on Udemy. Udemy is a virtual school where you can take classes on a variety of topics. My first course is on How to Create Productive Business Habits. Most business owners I know face challenges when it comes to staying on task for working on their business.
  • IMAGINE YOUR REALITY  |  MONDAY, NOVEMBER 21, 2011
    [Social Media] If you don’t believe in it, don’t sell it
    This one I feel comfortable selling, probably because of my social media work. I can’t tell you how many times I’ve been approached by people to sell a service or product they have. Most times its an MLM product where if I become a sales person they get some of the proceeds of my sales because they found me and got me recruited. That, in and of itself, turns me off, because it really amounts to someone profiting off my efforts, and really only wanting me to sell something because they know they’ll profit. That profit may not even be a percentage of my sales.
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