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  • THE RELATIONSHIP ECONOMY  |  SUNDAY, JANUARY 2, 2011
    [Social Media] What Will You Say This Year?
    Social technology is permeating everything in our lives. It seems that every medium of media has integrated social into the message. The Facebook craze has pulled over 500 million people into use of social technology for multiple purposes. Social media are communications and given its reach and influence the things said that are significant are the things that influence humanity. Umair Haque writes: Social is significance. The real promise of social tools is societal, not just relational; is significance, not just attention.
  • PUSHING SOCIAL  |  WEDNESDAY, SEPTEMBER 26, 2012
    [Social Media] The Problem with Blogging Advice
    decided to go right to the source and ask some of the most hardworking bloggers I know – Pushing Social readers. You know you need a better design but can’t figure out how to get it?  Or, you know you need to promote your blog using social networking but can’t figure out how to do it with spending hours a day doing it? However, blogging and social media advice isn’t so clear-cut. Today, I’ve added three new services to Pushing Social. If you want to put Pushing Social on your team, then give Reboot, Ignite, or Catalyst a closer look here.
  • EXTANZ  |  WEDNESDAY, JULY 14, 2010
    [Social Media] Blue or Red pill? Brush strokes of a Resonance Marketing Framework.
    and Inbound Marketing Harnessing social & new media to amplify your brand, sustain your community and make you stand out from the rest! Social influence of all sorts will speed up this disruption of old business models. There are still less of us who believe in “InBound Marketing&# than in the overused “Social Media Marketing&# , hence me c rying ‘wolf’ a few weeks ago. Resonance marketing is about widening the lead generation funnel using new & social influence. We now have social networks and blogs.
  • KIKOLANI  |  THURSDAY, JULY 12, 2012
    [Social Media] 10 Ways to Increase Return Rates on Your Blog
    Social tools. It’s most important to synchronize your blog content to social profiles, so if you are on WordPress you might consider using Walleria or Sexy Bookmarks. Blogger too has a set of useful widgets for social sharing. Be a social networker. Link blog content to your social profiles. Increase Your Blog Readership with These Social Media Techniques. Ways to Use Social Networking for Blog Promotion. This is a guest post by Laura Moisei. Do you work actively to improve return rates? That would make a bounce rate of 53%. Web analytics.
  • MARKETING VOICES  |  MONDAY, APRIL 14, 2008
    [Social Media] Nike’s Jordan Brand Uses Social Marketing Strategies To Build Consumer Loyalty
    Related posts: Brand Engagement: The Latest Insights From Brian Haven, Forrester Analyst Las Vegas Casinos Using Marketing Partnerships and Social Media To Build Attendance Using Design to Increase Customer Experience On The Web. Emmanuel Brown knows how to engage his customers. As director for digital and content for Nike’s Jordan brand , he knows his customers inside-and-out and has been widely successful launching innovative, digitally-driven programs such as Jordan Breakfast Club.
  • SPIN SUCKS  |  WEDNESDAY, SEPTEMBER 23, 2015
    [Social Media] Work from Home: Four Tips to Get In-Person Interaction
    Social media and online communities like this one are absolutely wonderful. By Lubna Sadik. Last week Corina Manea wrote about the benefits of working from home and I couldn’t agree more. For many years, in the corporate office environment, the odd day or two I got to work from home was not only a privilege, but also an anomaly. Contracting for the past few years has now awarded me the luxury of working from home. Like Corina mentioned, wasting away hours just to get to and from the workplace was definitely the most exhausting part of the day. Exercise Outside the Home.
  • CONVERSTATIONS  |  FRIDAY, MAY 16, 2014
    [Social Media] SmallBizTracks Sub Clubs – Stay Informed
    Related Stories Conversation Stations: Platforms for Your Business Do You Really Connect via Social Media Invitations? Coming Soon – SmallBizTracks Sub Clubs. An exclusive membership to SmallBizTracks allows you access to premium content, one-on-one coaching sessions, and an almost unlimited number of tracks in building your business presence. Coming this June… First Name. Email. SmallBizTracks Sub Clubs – Stay Informed is a post from: ConverStations. You just finished reading SmallBizTracks Sub Clubs - Stay Informed ! Consider leaving a comment! Small Business
  • PROBLOGGER  |  THURSDAY, FEBRUARY 26, 2015
    [Social Media] How Compassion International Uses Blogging to Save Lives
    Not only does Compassion keep an active blog that gets great engagement on social media and more, they have a network of over 350 affiliate bloggers to amplify their message to new audiences. Caitlin Gustafson is an Online PR Specialist for Web Talent Marketing with a focus on content marketing and social media. This is a guest contribution from Caitlin Gustafson. imagine a dirt road with boys playing with a lonely old soccer ball in the warm sunshine. But every time I get a hand-written letter in crayon, or I see a new picture of him, it’s what I imagine. General
  • SOCIALNOMICS  |  MONDAY, SEPTEMBER 23, 2013
    [Social Media] Using Twitter to Start a Movement
    The people in charge of social media for your movement should not have any other major responsibilities, this is a job in itself. If you have no choice but to be the founder of your movement and manage the social media, then you will need to focus. I can still vividly remember the 3rd weekend in January of 2012 when the @BigIdeasEDU Twitter account (now @IdeaBlendEDU) went from 7 followers (our team & someone’s mom) to 700 followers. We had heart, hustle and Twitter account. Apparently, that’s all you need to start a movement. Stay focused and hustle.
  • DIRECT MARKETING OBSERVATIONS  |  MONDAY, OCTOBER 17, 2011
    [Social Media] The Soft Metric of Good Content and it’s Impact on the Digital Footprint
    In marketing, digital marketing, email marketing, and social media marketing our success needs to be measured by both hard and soft metrics. Last week I asked via Twitter what the shelf life of a blog post was. I got some interesting answers. The essence was that there is no shelf life-they last forever. Often times we are urged or encouraged to fail fast and fail often because that’s the best way to learn and the secret to digital marketing success. Let’s make sure we can measure what can be measured. blogging content marketing content strategy
  • WRITTENT BLOG  |  TUESDAY, NOVEMBER 5, 2013
    [Social Media] 10 Ways to Achieve Agile Content Marketing: Content Reuse
    If you’re already struggling to produce blogs, eBooks, whitepapers, and social media posts, the thought of increasing volume can be downright unappealing. Look Toward Past Media Coverage. Even brands that are highly experienced and effective at content reuse may overlook the potential of their former media coverage. Take full advantage of any press releases or news article your brand is featured in, to cover on your blog, share on social media, or blast out as email newsletter content. Image Credit: FreeDigitalPhotos. Waste not, want not.
  • GEOFF LIVINGSTON  |  MONDAY, DECEMBER 15, 2014
    [Social Media] Video Killed the Video Star
    By the end of 2014, 190 million people in the United States will have watched digital video across their various media devices. Most technology-driven media giants are following Internet players AOL and Netflix with their own original Internet TV programs. Most Companies Only Use Video for Their Sites and Social Media. While video programs may be the hot online trend, a survey produced by video production company Flimp shows that most corporate video is created for corporate websites (80.8%) and social networks (69.2%). But why do they say that? Period!
  • AGGREGAGE  |  THURSDAY, SEPTEMBER 26, 2013
    [Social Media] Two Professional Association Partners Launch New Sites
    Some of the topics covered by these top writers includes Social Media , Sales , and Leadership. Even better than that, is the platform’s use of the audience’s social signals to understand, and display, what is the best of all the content available. The Association of Management Consulting Firms (“AMCF”) and the Association of Information Technology Professionals – Los Angeles (“AITPLA”) have both recently launched sites using the Aggregage technology platform. This is provided as a benefit to members and as a means of reaching non-members. Cool is an understatement.
  • SOCIAL WAYNE  |  TUESDAY, FEBRUARY 8, 2011
    [Social Media] Day 8: People of color impacting the social web – Jen Lawrence #28DaysofDiversity
    Also note that 28 Days of Diversity is not a popularity contest or an influencer list but a list of thought leaders in the social web sector, including entrepreneurs, bloggers, conference organizers, IT professionals and friends not ranked in any particular order who I have either met in person or followed online. So with daily chaos, 4 children, FT Job, Small Business, Social Networking, Networking in my local community, and a partridge in a pear tree! As we all know, February is Black History Month. Life is hectic! Honestly without chaos I’m not that productive.
  • TREY PENNINGTON  |  MONDAY, NOVEMBER 22, 2010
    [Social Media] They laughed when I said marketing philosophy mattered…
    For the past two years I’ve been chiding marketers who ask “What’s the ROI of social media?&# as one of their top questions. Asking “what’s the ROI of social media&# first will not lead one along the path to enlightenment but only further into obscurity and irrelevance. The huge opportunity in the marketplace, and I believe that it is HUGE, has NOTHING to do with social media or even technology. Much of the discussion about social media focuses on tools and techniques. Read at your own risk.
  • ENGAGING BRAND  |  WEDNESDAY, NOVEMBER 14, 2012
    [Social Media] Social Influence Scoring - Good or Bad?
    For me when looking for marketers or indeed any job which involves social media, why not use the social influence as another input to the process? social influence score is not an aboslute - it is a guide not a fact. social influence score can be manipulated but so can everything from achievements to whom you get a reference from. Employee Engagement Leadership kred peer index klout social influence job interview social influence career cv measure influenceAre you saying CV's themselves are totally accurate?
  • CONVINCE & CONVERT  |  WEDNESDAY, JULY 18, 2012
    [Social Media] WEBININE: Boost Email Delivery Rates with SenderScore
    In this webiNINE, a series of ~9-minute webinars for social media and online marketing practitioners , we provide some tips on how to use SenderScore.org , a popular tool for measuring the trustworthiness of an email source. Chris Sietsema is Social & Digital Operations Lead at Convince & Convert. He also runs a digital agency called Teach to Fish Digital where he provides insights on search, social media, email marketing, and analytics. We have also included some advice for improving your email delivery rate and your SenderScore.
  • SOCIALNOMICS  |  TUESDAY, APRIL 29, 2014
    [Social Media] eCommerce: What You Gain From Taking Your Business Online
    Nasty Gal , a fashion line for young women, used social media to grow over 11,000% in three years If you’re boutique feeling, then let your online presence reflect that. It’s no secret that the Internet has changed the way we do just about everything. Whether it’s research, communication or shopping, few of the affected areas even resemble their former selves, so why should your business be any different? The answer, of course, is that it isn’t. More people than ever are buying things online, but visibility isn’t the only reason to make the transition to e-Commerce.
  • NET-SAVVY EXECUTIVE  |  FRIDAY, AUGUST 24, 2012
    [Social Media] Using Live Data as Eye Candy
    The emergence of the social media command center concept is creating an excuse to indulge that desire for a NORAD/NASA/DOT mission control, replete with a constellation of flat screens and constantly updating charts. Point it at social media sources, and it's another candidate for the trade show display. The company's " try it " page includes links to multiple live examples using social media data. If you're using a social media analysis platform, you might be able to set up a live view of people talking about your company or event. Tickr.
  • CONVERSTATIONS  |  SUNDAY, SEPTEMBER 28, 2014
    [Social Media] Week in Review: Posts and Podcasts September 21 – 27, 2014
    ConverStations blog posts you may have missed this week: Same World Different Lens (Thoughtography) Making Connections Like a Railroad Freelancing to Supplement Your Business Loyalty Programs Build More Than Just Business Cloud Computing: Making the Move Without Fear The Most Useful Promotional Products in a B2B Environment How Social Media Can Drive Traffic and Sales How to Craft the Perfect Social Media Strategy: Day-to-Day SmallBizTracks Daily Podcasts you many have missed this week: SBTD 73:  Always Room for One More Good One SBTD 74:  Should I Launch a Loyalty Program?
  • ARI HERZOG  |  WEDNESDAY, JULY 20, 2011
    [Social Media] Change Your Heart with Enchantment
    Kudos to Guy and his publisher for implementing a comprehensive social media campaign — which sent me a complimentary review copy. Win a Free Copy of “The Social Media Marketing Book&# by Dan Zarrella. “Enchantment&# is the latest title in a series of 10 books by Guy Kawasaki. Published earlier this year, its subtitle speaks volumes about the content you will read and learn inside its 200 pages: The Art of Changing Hearts, Minds, and Actions. reviewed the book last month in a video and you can see I wasn’t a fan. Thank you for reading!
  • PROBLOGGER  |  SUNDAY, NOVEMBER 1, 2015
    [Social Media] 5 Things to Pay Attention to When Considering Local SEO and Your Blog
    Larry Alton is an independent business consultant specializing in social media trends, business, and entrepreneurship. This is a guest contribution from Larry Alton. People are always talking about how SEO affects the quantity and quality of traffic your blog receives, but you’ll rarely hear local SEO discussed in terms of blogging. Most people feel like local SEO is reserved for physical businesses, but your blog could also benefit from some strategic tweaks and adjustments. Understanding Local SEO. Domain authority. Accurate NAP info. Local content. Domain wording.
  • CONVERSTATIONS  |  THURSDAY, APRIL 17, 2014
    [Social Media] Never Done
    ” When it comes to dynamic pieces of your business – your website, social media, mobile developments, advertising budgets, networking opportunities – “Never Done” will come in handy. Continual Improvement Requires Your Continuous Efforts. My grandfather was a carpenter by trade. When he wasn’t working on someone else’s house, he was working on his own. Some projects seemed to take a long time because he would work on the others before his own. Yet he was always making small improvements or finishing tasks of the larger projects.
  • EXTANZ  |  MONDAY, DECEMBER 1, 2008
    [Social Media] What the Blog?
    and Inbound Marketing Harnessing social & new media to amplify your brand, sustain your community and make you stand out from the rest! » Actions Comments RSS Trackback Information Date : December 1, 2008 Tags: Blog , web 2.0 , PR 2.0 , connection , Social Media Marketing , blogging , extanz , customer , extanz.com , blogs , influential , most influential , what the blog , website , the connection , grow your business Categories : Uncategorized One response 3 12 2008 skibare (02:42:03) : ok, how can I reach/touch the “&# GREEN&# " group about Wind Power ??????
  • EXTANZ  |  FRIDAY, NOVEMBER 6, 2009
    [Social Media] Is Twitter herding sheep back home by creating 'real time news.
    and Inbound Marketing Harnessing social & new media to amplify your brand, sustain your community and make you stand out from the rest! The average Facebook user only uses Facebook and became social online because of Facebook, and their friends and communities out there. Promote Your Page Too Tags barack obama Blog blogging branding cnn community conversation digital footprint engagement extanz facebook filtrbox flickr friendfeed google hi5 influence internet marketing online lead generation linkedin micro blogging myspace new media ning online marketing plaxo PR PR 2.0
  • SOCIALNOMICS  |  WEDNESDAY, OCTOBER 26, 2011
    [Social Media] How Far Would You Go?
    As the global sponsor of Social Media Week this past September, they wanted to connect people online and in person to brighten people’s days. Through some clever use of Twitter, they tracked conversations of those using the local social media week hashtag to give away free Nokia phones, organize tweet-ups, and perform random acts of kindness. Case Studies Digital Leadership Social Good Socialnomics klout morton's nokia offline word of mouthPeter jokingly tweeted @mortons that he would love them to meet him at Newark Airport with a porterhouse steak.
  • DIVA MARKETING BLOG  |  WEDNESDAY, FEBRUARY 8, 2012
    [Social Media] Life Without Facebook ~ A View From Gen Y #3
    This is a special Diva Marketing q uasi social media reality  series with Gen Y Jessica Robyn who takes us into her world of Life Without Facebook. It's 2004. You're a college freshman. You and your friends sign up for a new internet platform called Facebook. It becomes an interactive scrapbook of your life.  Flash forward 7 years. You disengage from Facebook. and offers her insights into the question  Why ? Part #1   Part #2. Diva Marketing/Toby : Jessica, you disengaged from Facebook  on January 13 th. It's been about 4 weeks without the Big F. What are you missing the most?
  • WWW.MARKETINGPILGRIM.COM  |  TUESDAY, SEPTEMBER 14, 2010
    [Social Media] 44% of Google News Visitors Don’t Click Through
    Marketing Pilgrim home about advertise jobs books archives consulting contact all stories display reputation social search video more Advice Affiliate Blogging Direct General Legal M&A local/mobile Pilgrim News Research Rumors Shopping Engines Subscribe: « Older Entry Newer Entry » By Jordan McCollum on January 19, 2010 44% of Google News Visitors Don’t Click Through 15 The third annual News Users report from research firm Outsell has some interesting findings. Social Media Monitoring in Just 60-Seconds. Farewell, cruel social media life =-.
  • JANET FOUTS  |  MONDAY, NOVEMBER 29, 2010
    [Social Media] You are Your Friends
    Well, at least in social media circles anyway. Say you send me a friend request on a social network. You wrote something that I found in a search or somebody shared in my network that was relevant and interesting, and I followed the thread back to your social profile. Now granted, sometimes this is a two second decision, but taking the time makes all the difference in the quality of the conversations we have in our social networks. Tags: Social Media in Action Here’s what I mean by that. Then I’m going to look to see who you follow.
  • TWIST IMAGE  |  SUNDAY, JUNE 23, 2013
    [Social Media] Does Being Nice Pay Off For Businesses Today?
    Outrageous PR Stunts That Work and Why Your Company Needs Them (in 2006), Customer Service: New Rules for a Social-Enabled World (in 2010) and most recently, Nice Companies Finish First: Why Cutthroat Management Is Over and Collaboration Is In. Beyond that he well-known for launching Help A Reporter Out and he still practices the art of networking and communications through his boutique PR and social media shop, The Geek Factory. Episode #363 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. natural born storyteller. blogging.
  • TWIST IMAGE  |  SUNDAY, NOVEMBER 6, 2011
    [Social Media] The Ultimate Question
    media hacks. online social network. social media 101. social media marketing. Episode #278 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Do you know what the ultimate question for your business is? The evolution of customer service and brand loyalty is a topic that has captured the imagination of Fred Reichheld for over twenty years. In 1996, the Bain Fellow published his first book, The Loyalty Effect: The Hidden Force Behind Growth, Profits, and Lasting Value. Enjoy the conversation. bite size edits.
  • TAYLOR MAREK  |  TUESDAY, MARCH 30, 2010
    [Social Media] How to get “Custom Customers”
    Home About Contact Archives Testimonials Speaking Podcast Chat LIVE Social Media Vault My Inner Circle Plugins eBook Hire Me How to get “Custom Customers&# March 30, 2010 by Taylor Marek As I am writing this, I am currently home from college on spring break. Taylor is a 21 year old New Media Visionary on a Journey to change the World. As my college blocks every video site except Facebook videos, I had to catch up on the videos I missed while I was away for three months. How do you get customers? Well, to put it bluntly, you MARKET to them. You cannot serve everyone.
  • TAYLOR MAREK  |  FRIDAY, AUGUST 13, 2010
    [Social Media] Taking A Page Out Of Life's Book
    Home About Contact Archives Testimonials Speaking Podcast Chat LIVE Social Media Vault My Inner Circle Plugins eBook Hire Me Taking A Page Out Of Life’s Book August 13, 2010 by Taylor Marek After taking a brief hiatus from my blog, podcast, twitter, facebook, and everything else online, I’ve come to several conclusions. Taylor is a 21 year old New Media Visionary on a Journey to change the World. First one is I need to schedule and take a break more often from my online world. It truly helps to take a break sometimes. Second thought. How about you?
  • JUSTIN LEVY  |  SUNDAY, JUNE 3, 2012
    [Social Media] 12 Ways to Improve Focus
    Add that to the never ending abundance of information from blog posts to tweets to status updates to magazines, books and other forms of media and you can quickly start to feel like we’re drowning. “Draft new social media strategy” is not a task, it’s a project. We’re all incredibly busy these days trying to balance an endless list of demands on our time. Every day it seems as though we’re saying “yes” to another personal or professional project while jotting down another idea that we hope to pursue someday. Turn up the music!
  • KIKOLANI  |  THURSDAY, OCTOBER 22, 2015
    [Social Media] Why My Blog is a Hog and Tips for YOU
    Having your own hosted site and domain name establishes your “real estate” online, as Sonia Simone , CMO and co-founder of Copyblogger Media, refers to it. As soon as I decided to dive (think swan dive, fear belly smacker) into the social media pool to join Twitter, I had to have it! I did pay for this one (about $40) but so far, I’m pleased. Bloggity, blog, blog. Sloggity, slog, slog. What I’ve learned. Is a blog is a hog! It hogs my time. It hogs my thoughts. But I also think. like it a lot. I’m here to tell you some of what I’ve learned. Here’s why.
  • GEOFF LIVINGSTON  |  TUESDAY, JULY 20, 2010
    [Social Media] Welcome to the Fifth Estate
    Tags: ReallyGone book Fifth Estate geoff livingston primer social media
  • SOCIALNOMICS  |  TUESDAY, MAY 29, 2012
    [Social Media] Yelp! I’ve Fallen! And, I Can’t Get Up!
    That is why reputation management has become such an integral component of social media. When you engage in social media, be honest, care about your customers–and do the right thing. Bring “old school” to “new media.”. As Oliver Blanchard says in his must-read Social Media ROI (Que, 2011): “Never get defensive, never take attacks personally, and never allow yourself to be drawn into an argument. “I’ve fallen, and I can’t get up.”. Famous–and incessantly mocked–line from Lifeline Medical Alert TV spot. Frightful, I know. So there we have it.
  • TRADESMEN INSIGHTS  |  WEDNESDAY, AUGUST 5, 2015
    [Social Media] Why a Blog Can Help in Generating New Business
    There are also many social media sites where you can simply build links to your site. Make sure your content can be easily shared on Facebook, Twitter, LinkedIn, as well as social bookmarking sites such as Digg, del.icio.us and StumbleUpon with Share buttons. Build a sizable Twitter following that is targeted using TweetAdder and repurpose your blog content to your Twitter account using a program such as Social Oomph. Publish new blog content to your other social media accounts such as Facebook and LinkedIn. Creating. Highlight key words and thoughts.
  • FEVER BEE  |  MONDAY, AUGUST 6, 2012
    [Social Media] What We Do, What We Believe In, And What We Want
    We've received about 30 applications for the position of junior community consultant , mostly from people with a social media background.    5) A community isn't social media. Sorry to everyone that applied with a strong social media resume, but we're looking for a community person.  It's not social media. We do very little social media work.   It's tough to apply for it. There's no-one else in the world doing it. We rarely talk about it. The results are good. 
  • JEFF ESPOSITO  |  FRIDAY, MAY 24, 2013
    [Social Media] Fear, Loathing and Shady Infographics
    Fear and Loathing in the Social Media Space: An Observation – I love this post from by NY-turned Miami bro Dan Perez. Happy Memorial Day weekend everyone. Hope your week was a short as mine… This weekend I’ve got a bunch of running around from test driving a car or two to BBQs and bottling some beer for a competition… It will also be interesting to see 100 beers bottled on my counter. I am also pretty sure I have a chest cold settling in after sitting at humid and damp Fenway Park last night… at least the seats ruled. This offering from Constant Contact is worth a look or two.
  • GREG VERDINO  |  TUESDAY, OCTOBER 20, 2009
    [Social Media] What if the future of technology is more sand than silicon?
    Greg Verdino Marketing, Media, Technology & Trends Home About Me Book Me to Speak microMARKETING Journal On Twitter On Flickr Personal Blog Verdino Bytes My Company « Miscellaneous Monday | Main | Whats the price of five dollars? You can learn more about the project and its inspiration in Alexis's own words  ( video ): So of course technology plays a role -- the real world experiences are informed by all of the online and media information available to DiorActive "builders" as they research the issues they'll bring to life. Let me explain.
  • BRASS TACK THINKING  |  WEDNESDAY, JULY 21, 2010
    [Social Media] Disagreement vs. Disagreeable
    image credit: Mintball Tagged With: Communication , conflict , conflict management , disagreement , opinions , Social media [link] olivierBlanchard I can relate. Social Steve [link] Ike Pigott The fact that you say that you “love&# it might be a giveaway to your motive. It's so easy to misinterpret words, especially in the brevity forced by many social networks (we're not taught to express ourselves in single sentences with character limits). This is social media. They make us all better in the long run, right? Have you felt this? Thanks!
  • TWIST IMAGE  |  WEDNESDAY, OCTOBER 30, 2013
    [Social Media] When Important Websites Crash
    The truth is that I am not an IT professional (not even by a long shot), but I do understand the complexity of creating something in a computer language that was never meant to be commercialized the way it has been, and then put it on to the Internet - a channel that was never meant to support these types of media and work channels - with the expectations that once something is "live" it is as final and complete as a printed ad. This is problematic, because Buffer allows its clients to schedule the social media that it would like to share across a myriad of social networks.
  • DIGIGEN  |  TUESDAY, MAY 4, 2010
    [Social Media] How the New Spotify Will Create A Profit
    think this new move will see Spotify rake in the profit and these are the reasons why: 1) Creating shareable playlists means they can tap companies even further into your social graph. Dan on A New Focus on Social Business Strategy. The new shareable Spotify lists, the connectivity with Facebook, and the ability to upload your playlists from iTunes isn’t simply an iTunes killer, its a market leading innovation. This means that companies can scrape your friends music feeds and playlists to say to you that your friends like something or listen to something heavily.
  • SOCIALFISH  |  WEDNESDAY, NOVEMBER 20, 2013
    [Social Media] Read the 2013 Speaker Report
    The report says, “Speakers who have a  strong Web presence  (often buoyed by book publication and social media activity)” have an edge over others. Debunking the Hype Featured Industry Insider Social Learning Useful Data On the Avectra blog , Deirdre Reid gives us an interesting summary of the new 2013 Speaker Report by  Tagoras  and  Velvet Chainsaw. Speakers – both wannabes and professionals – should first check page 28 where you’ll find “Marketing Advice from Conference Professionals to Speakers.” Provide relevant samples for each association. Do they matter to you?
  • PROBLOGGER  |  FRIDAY, OCTOBER 30, 2015
    [Social Media] Reading Roundup: What’s New in Blogging Lately?
    The Social Media Metrics You are Forgetting // Hootsuite. Ways Google Analytics Finds You Relevant Topics for Your Social Media Campaigns // Entrepreneur. Deciding Which Platform is Best for Your Visual Content // Social Media Examiner. It’s Saturday here in Oz, so that must mean reading roundup day (and Halloween)! Enjoy/Boo. The Thumb is In Charge // Facebook. If you’ve ever doubted that mobile is the future (who would really, though?!), ” box. If you want to be where the future is going, this is pretty required reading.
  • PROBLOGGER  |  SUNDAY, APRIL 6, 2014
    [Social Media] 44 Things Bloggers Should Be Delegating to Virtual Staff to Catapult Their Online Growth
    This can be incredibly time-consuming in today’s very savvy, social world. Share your content on your personal social media accounts, as well as your blog’s Facebook page. Social bookmark the content on StumbleUpon, Reddit, Digg, etc. Social bookmark any content commented on, helping to gain more traffic to the post. Post your ‘Tweetable’ images to all your social media profiles and pages, to promote clickthru’s. Add media and a ‘Read More’ link to original. Chris’ internal team, based in Cebu City. Creation. Publishing. Promotion.
  • BLUE FOCUS MARKETING  |  TUESDAY, JUNE 30, 2015
    [Social Media] [VIDEO] Re-Thinking Employees and Culture in a Digital World #SHRM15 #SmarterWorkforce #HR
    The event was the centerpiece of a nearly two-week trip that found me meeting with and learning from a variety of social business leaders in both Australia and New Zealand. When we talk about creating a social business that resonates with positive internal collaboration and boundless innovation, we begin to understand what makes the Amplify Festival so successful. Brand advocacy through social channels isn’t just a good idea, it’s essential for success in the 21st century. Becoming a social business doesn’t happen overnight, but it’s important to start getting involved now.
  • GEOFF LIVINGSTON  |  SATURDAY, JANUARY 23, 2016
    [Social Media] The Special Nature of Night Photography
    CNN, HLN and local TV picked up the photo for their iReport, social media and broadcast properties, respectively. The blizzard of 2016 is upon us. I am hoping the wind isn’t severe during the latter hours of the storm so that I can take some night shots of the blizzard before everyone steps all over the snow. Yes, I know. It’s insanity, but that’s how much I love night photography. Most photography is about capturing the beauty of a moment or a scene. Light plays an essential role in magnifying that beauty. Night photography is much more than that to me.
  • BLOG.MINDVALLEYLABS.COM  |  MONDAY, OCTOBER 18, 2010
    [Social Media] How to Get Traffic from Web 2.0 Sites like Digg, Reddit & StumbleUpon
    See my earlier article on drawing traffic with YouTube videos >> Related Posts: Successful Keyword Optimization MindValleys Social Media Marketing Unveiled How I Made A Dollar From Everyone Who Watched My YouTube Video Client Case Study - How To Generate Traffic In A Highly Competitive Market Top Search Engine Ranking Factors Last 5 posts by Do you think SEO in other languages is easier? Hey thanks for sharing matthew faulkner December 2nd, 2008 at 3:59 pm MindValley’s Social Media Marketing Unveiled | MindValley Labs Internet Marketing Blog [.] 6. crowd.
  • DIVA MARKETING BLOG  |  SATURDAY, JANUARY 1, 2011
    [Social Media] 2011 A Year Of Possibilities
    That spirit is what the creators of social networks and online communities strive to achieve. The next social media campaign you create keep in mind that real success is in the magic of people coming together. Courage is the power to let go of the familiar. Raymond Lindquist. What is it about saying goodbye to the old year and welcoming a new one? It's not as though the time blocks on your calendar are blank waiting to be filled. I'm betting meetings, conference calls, coffee chats, lunches and trips were booked months ago. Sometimes it takes looking through a new lens.
  • PROBLOGGER  |  THURSDAY, JUNE 20, 2013
    [Social Media] 3 Ways to Get More Subscribers for Your Blog
    Promoting your newsletter across social media. Mention that you’ve just hit a milestone number of subscribers to build social proof. We link to this sneeze page prominently in the navigation areas all around the site to drive traffic to it and regularly promote the page on social media (as I write this it has received over 90,000 ‘pins’ on Pinterest for example). “ I have hundreds of readers coming to my blog every day – but nobody ever subscribes to my newsletter. Help!?! Ask People to Subscribe. Start a Series. On Hot Posts.
  • GEMMA WENT  |  THURSDAY, JUNE 17, 2010
    [Social Media] Stop charging towards the future and drink in today « The Cube
    Top 10 social media, marketing and pr links from last week → 13 Comments leave one → Steve Ward, CloudNine Media Recruitment permalink 17/06/2010 10:58 am What a fantastic idea Gemma – work life seriously does get cluttered with so much attention, demands and blind routine, that you forget to get away for some fresh air for some clear thinking. love social media, but there is a tendancy to get totally sucked in 24/7 and feel like you always have to be switched on. needed some space to think. Which got me thinking: how often do we do this?
  • BLUE FOCUS MARKETING  |  FRIDAY, DECEMBER 19, 2014
    [Social Media] 2015 Marketing Predictions Pop Culture Style by @SteveOlenski via @Forbes #SocBiz
    Fueled by Millennials, the social employee revolution is the first generation of digital natives to walk the planet. The generation that helped to define what it means to ‘go social’ will fuel a re-birth of creativity and help us to re-imagine the future of marketing. One of my favorite tweets declaring that Tom Peters started the fire which The Social Employee is now spreading came from my book’s Afterword Author, Kevin Randall ( @kevinbrandall ). See what others are saying about The Social Employee and order your copy today! Written by Steve Olenski via Forbes.
  • GEOFF LIVINGSTON  |  MONDAY, FEBRUARY 28, 2011
    [Social Media] The Ethics of Flash Mobs
    “Using whatever communication means available, whether social networking sites, blog comments, Twitter and others to effectively gag another’s ability to express themselves is dishonoring freedom of speech and in my view, not defensible,&# said Andrea Weckerle, founder of the nonprofit Civilination. It is advisable to have a publicly stated social media policy that clearly states the organization’s position on anonymous comments and attacks before an incident. Image by Anorak News. In December of last year, Anonymous hackers teamed to hack U.S. Many are not.
  • KIKOLANI  |  FRIDAY, MAY 10, 2013
    [Social Media] Fetching Friday – Resources Mashup & Tough Love
    This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. Improve Your Content’s ROI in 9 Steps – If your team is struggling to provide results for clients, it’s time to take steps to boost social traction. Repurposing Content: Top Benefits, Techniques & Tools – One of the tactics you can use is to promote the same or similar content on different media channels, popularly called “content repurposing”. Social Media / Social Networking.
  • TRADESMEN INSIGHTS  |  WEDNESDAY, JULY 21, 2010
    [Social Media] Thought Leadership: Repurpose, Repackage, Refine Messages
    You may be overlooking ways to “reuse&# the content across other medias to generate new conversations. Use Other Social Media Outlets - post comments on your Facebook wall, tweet about them and use the content on the appropriate groups on your LinkedIn account. Possibly related posts: (automatically generated) Top 5 Posts of 2009 to Help B-to-B Marketers Reach the Professional Tradesmen Top 5 Things I’ve Learned About Social Media B to B Marketers:Is There a Way to Track Social Media? How Do You Measure Social Media Success?
  • GEOFF LIVINGSTON  |  MONDAY, JULY 29, 2013
    [Social Media] Blog Sabotage!
    This was done by playing some popularity games known to generate eyeballs on today’s social web. People were visiting for marketing and social media schtick. When social sharing counts first became popular during the rise of Facebook and Twitter, many bloggers resisted including the numbers. But the social web thrives on attention and popularity. Long time readers have probably noticed a metamorphosis. Along the way over the past four months, I shed about 50% of my traffic! One could say I sabotaged my own blog. Not so fast. This time I’m not.
  • WEB METRICS GURU  |  WEDNESDAY, AUGUST 15, 2012
    [Social Media] Don’t want to be hypocritical, but I didn’t mind my Klout Score going up 14 points – Web Journal – August 7 – 15th, 2012,
    Of course, the Influencer platforms haven’t really solved the issue of Online vs. Offline Influence.   I just finished putting together the Rutgers Social Media & The Arts course which took up a lot of my efforts in the last several weeks (slated to go live on Sept 4th) and I have a whole section on Influencers and The Arts in my course, so I had to spend a bit of time re-thinking Influence lately. as entertainers affect media, which affects public opinion and ultimately, perception. Source:   [link]. Today. Two Weeks Ago, before the Klout Algorithm Update.
  • WEB METRICS GURU  |  MONDAY, AUGUST 8, 2011
    [Social Media] Klout is getting better – Like the new direction – though the analytics are still a work in progress
    Was meaning to write this post about Klout but didn’t have the time and have been penning it for a few days – and. This sets up an interesting dynamic where having a life off the Web, perhaps off of Twitter, which is kinda what “life&# is really all about – actually lowers your “engagement&# scores.  However, every time I look at the Perks – they all seem to be “filled&# … so I’m yet to get any perks – and they aren’t the one’s I’d pick… but I digress. recently, which they put out, so maybe it’s right on.
  • BILL HARTZER  |  SATURDAY, JANUARY 8, 2011
    [Social Media] Foursquare Review: Why You Should Check In
    Foursquare is a social networking website that works off the location of its users. Overall, Foursquare is definitely a game changer for the social media landscape. I’m not sure how far all of it will go, but you can definitely bet that companies that take full advantage of the potential of Foursquare will come out on top in the social media arena. Social NetworkingThat’s easier said than done. It’s rather time consuming to send a text message to various friends asking if they are close by or not. Share this on del.icio.us. Digg this!
  • TWIST IMAGE  |  SUNDAY, FEBRUARY 17, 2013
    [Social Media] Turn Your Brand Into A Commitment Engine
    online social network. social media. Episode #345 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. There is a well-worn thought that small business can learn a lot from how big business operates. John Jantsch is one of the people who will flip that notion on its head. Jantsch spends his days helping small businesses grow. His company, Duct Tape Marketing , has spent years helping small companies to think small (effective and profitable). Enjoy the conversation. blogging. brand. business book. david usher. digital marketing.
  • JACOB MORGAN  |  TUESDAY, NOVEMBER 23, 2010
    [Social Media] 2010 Consumer New Media Study by Cone
    Earlier this month  Cone released the results of their study on how consumers are using new media tools. Cone conducted an online survey of 1050 adults and defined “new media&# as: “Dialog among individuals or groups by way of technology-facilitated channels such as social networks (e.g. The first thing that Cone found is that at least in America, we’re seeing a rapid increase in new media technology usage which you can see in the graph below. Facebook); blogs; microblogs (e.g Youtube, iTunes, Flickr); message boards; etc.&#. Did I miss anything?
  • WAXING UNLYRICAL  |  SATURDAY, DECEMBER 4, 2010
    [Social Media] Snapping at Synapses: Why Digital Death Sucks
    Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Snapping at Synapses: Why Digital Death Sucks December 4th, 2010 Tweet I know I said yesterday that I couldn’t find the words to adequately express my thoughts about the “Digital Death&# campaign, but I just couldn’t help myself. Mainstream media reacted, by and large, with a yawn. Blink The thing with social networks, particularly one such as Twitter, is that the streams move so fast, you barely notice someone’s absence.
  • PROBLOGGER  |  THURSDAY, JULY 9, 2015
    [Social Media] ProBlogger Podcast Day 10: How to Use Alerts
    Or social media update ?). As ubiquitous as the internet is, you can’t be across all things at all times in your niche. It’s important to have a general idea of what the trends are not only for your sake so you can stay current, but also so you can share that information with your readers (perhaps in your next link post ? The easiest way you can stay abreast of what’s been going on is to set up alerts and subsriptions. We’ll go through both Google and Twitter alerts and some other things to consider setting up for blog posts relevant to you. Good luck!
  • FEVER BEE  |  MONDAY, FEBRUARY 25, 2013
    [Social Media] How To Start An Online Community
    Existing relationships/contacts/customers works best, social media channels is secondary. We've covered this before, but many people are new here.    Skipping the internal aspects, this is our process.  We've simplified it as much as possible.      Build up a list of 50 to 150 potential members. Build up a list of 50 to 150 potential members of the target audience. You can find these people through a variety of channels. There are lots of examples here.     Make contact with each of these members. This is a full-time job.
  • KIKOLANI  |  TUESDAY, DECEMBER 22, 2015
    [Social Media] The Down and Dirty Guide for Beginner Content Marketers
    Check out your competitors’ social media pages and blogs – what are popular topics of conversation? And, as a minimum, get plugins for sharing on social media, for conversations, and for Yoast. Social Media: Pick just two and forget the rest right now. How You will Use Social Media – It’s Promotional. Your blog and your social media accounts have to work together to give value. As you use social media more, and as you see how your competitors are using it, you will become far more expert. The Lego Movie.
  • SOCIALNOMICS  |  MONDAY, FEBRUARY 14, 2011
    [Social Media] Group Moan?
    Disgruntled, despondent Groupon holders who feel like second class citizens are being more emphatic on the social media. Consider this. You buy a Groupon worth $60 for $30 for ‘Hot Crab’ Malay restaurant. Lets assume you go to the extent of grinding through their menu online to confirm that the ‘Satays’ and ‘Kueh Teow Thon’ are reasonably priced. But remember, Groupon parts with only a currency, and there is no guarantee on how much the currency is worth when you exercise your Groupon. The prices on the menu could be very different and you could end up getting lesser value.
  • SOCIALNOMICS  |  MONDAY, FEBRUARY 14, 2011
    [Social Media] Group Moan?
    Disgruntled, despondent Groupon holders who feel like second class citizens are being more emphatic on the social media. Consider this. You buy Groupon worth $60 for $30 for ‘Hot Crab’ Malay restaurant. Lets assume you go to the extent of grinding through their menu online to confirm that the ‘Satays’ and ‘Kueh Teow Thon’ are reasonably priced. But remember, Groupon parts with only a currency, and there is no guarantee on how much the currency is worth when you exercise your Groupon. The prices on the menu could be very different and you could end up getting lesser value.
  • JEFF ESPOSITO  |  FRIDAY, APRIL 29, 2011
    [Social Media] Five for Friday
    Social Isn’t About Advertising Or PR – This is a great response post from Gini Dietrich to an article titled PR Agencies are Ruining Facebook. Who Owns Social Media? – To echo the sentiment t of Gini’s post, this piece from Marketing Profs gets down to the following line Why can’t we all just get along? 4 PR lessons from ‘Saved by the Bell’ – I love Saved by the Bell and any post with that in the title will make this list. Five for Friday PR social mediaMan this was one hell of a week. How was your week? Image InfoBarrel.com. Definitely check it out.
  • PROBLOGGER  |  WEDNESDAY, JANUARY 12, 2011
    [Social Media] 40 Bloggers to Watch in 2011
    BlogWorld is the social hub of this industry. She has been able to leverage her blog to get significant media attention—a goal most of us dream of. He positions himself as a comedian who has an irreverent outlook at blogging, social media, and marketing. One trend that I’ve noticed is how many bloggers are leveraging their audience to deliver widespread social good. What was surprising is that she is just as active on social media and her blog. She is an extremely talented individual who brings a lot to the social media community.
  • TWIST IMAGE  |  WEDNESDAY, FEBRUARY 26, 2014
    [Social Media] Crazy, Sexy, Cool: Attributes Of The Most Clickable Ads
    In fact, when it comes to the modern marketing mix, you will often find many companies struggle so desperately, that they are willing to buy media to promote their content posts or spend money on fan acquisition (there''s an oxymoron in there, if you think about it). Social media brought with it the ability for brands to have real interactions with real human beings. If you scratch slightly beneath the surface, everything that they offer is sold much in the same way that traditional media outlets have sold their traditional advertising. Nothing new in new media.
  • BRASS TACK THINKING  |  THURSDAY, DECEMBER 8, 2011
    [Social Media] Floors, Contractors, And Customer Service…Oh My.
    And I wasn’t sure whether it belonged on this blog or not, because it’s not so much about social anything as it is about good (and bad) business. Word of mouth and referrals are still everything, with or without social media. My actual dining room, crammed with stuff. This is a bit of a long story from The Renovation Chronicles, so forgive me that. You won’t hurt my feelings if you skip it. But I’ve had *such* an adventure as part of my year’s worth of home renovation that I couldn’t resist sharing it. The Backstory. No thanks.). waited.
  • CONVINCE & CONVERT  |  MONDAY, NOVEMBER 30, 2015
    [Social Media] This Holiday Season Brings Surprising Deals and a “December to Remember”
    Coined “Thanksgetting,” the holiday promotion is taking off on social media. Subscribe now  to get the full This Week in Realtime Media delivered directly to your inbox. Business: Lexus & Barneys Team Up for ‘December To Remember’ The iconic red ribbons are riding back into holiday advertising, as Lexus launches another December to Remember. Like years prior, the luxury vehicle manufacturer is telling the story of gifting Lexus cars holiday as presents to your loved ones. album sales record, previously held by *NSYNC. Verizon customers, rejoice!
  • TRADESMEN INSIGHTS  |  WEDNESDAY, SEPTEMBER 28, 2011
    [Social Media] Are You Maximizing Your Content Marketing?
    If you liked this post you might like: Is Your Brand Disconnecting on Social Media? Marketing Tips Social Marketing content marketing heidi cohenFor those of you who have blogs, this will be of interest to you. We all (sometimes) are pressed for time and after writing and spell checking a post, we put it up there with the appropriate key words and let it fly. I was reminded recently by a post by Heidi Cohen that we may be overlooking some ways to get that little extra out of each post. Her post, Does Your Content Marketing Contain These 12 Must-Have Components ? Good idea.
  • THE RELATIONSHIP ECONOMY  |  MONDAY, OCTOBER 24, 2011
    [Social Media] Four Strategic Social Experiences
    Social technology is flooding the “clouds” with buyer and supplier sentiments toward brands, organizations and individuals. No amount of marketing, advertising or social media strategies will change this. An article in HBR titled  Social Strategies That Work  by Miko?aj aj Jan Piskorski states:   A successful social strategy would focus on work that reduces costs or increases customers’ willingness to pay by helping people establish or strengthen relationships if they do free work on the company’s behalf. Rethinking Business.
  • GEOFF LIVINGSTON  |  TUESDAY, JANUARY 20, 2015
    [Social Media] How Popularity Ends
    select few popular brands will be smart enough to evolve and maintain their popularity. I was thinking of this in relation to a recent article Richard Becker wrote about social networks losing some of their shine with corporate marketers and PR pros. This popular trend may be losing its shine because of the way social media-based corporate promotion is “supposed to work” versus the very nature of marketing. Rich had a good counterpoint about social networks over-conditioning people to act in certain ways. Popular things can begin to grate on you.
  • CONVINCE & CONVERT  |  THURSDAY, MAY 24, 2012
    [Social Media] Social Pros 17 – Maria Ogneva, Yammer
    This is Episode 17 of the Social Pros Podcast : Real People Doing Real Work in Social Media. Read on for insights from Maria, and our Social Media Stat of the Week ( this week : are Facebook and Twitter like the Tortoise and the Hare?). Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. Social Pros Transcript For Your Reading Enjoyment, Thanks to Speechpad for the Transcription. Listen Now.
  • SPIN SUCKS  |  WEDNESDAY, AUGUST 11, 2010
    [Social Media] Help Us End Malaria Deaths in Africa
    Arment Dietrich Overview Expertise Resources Gini Dietrich News Media Center Careers Contact Follow US Facebook Linkedin RSS Feed Twitter YouTube Share Categories Communication Social Media Advertising Entrepreneur SEO Marketing Marketplace COMMUNICATION / SOCIAL MEDIA / ADVERTISING / ENTREPRENEUR / SEO / MARKETING Aug 11 2010 Help Us End Malaria Deaths in Africa By Molli Megasko | Email | Print | 6 Comments | A few months ago we were presented with an idea I personally love working on – an idea that raises money to end malaria deaths in Africa by 2015.
  • TWIST IMAGE  |  TUESDAY, APRIL 24, 2012
    [Social Media] The Next Billion-Dollar Startup
    Companies like Rovio (makers of the highly addictive Angry Birds video game), Foursquare (the location-based mobile social network), Spotify (the socially-driven music streaming service) and even Airbnb (instead of staying at a hotel, you can pay to crash at someone's pad) could be next. Out of nowhere, this social photo sharing site that allows users to "pin" visual content that is appealing to them, create their own "boards" to display those pins and share them, has quickly become the third largest online social network (beating out LinkedIn ) and an online darling.
  • SPIN SUCKS  |  THURSDAY, JULY 30, 2015
    [Social Media] Geography Pitfalls to Avoid in Writing
    Is that Guyana or French Guiana with whom you are expressing solidarity on social media? By Robby Brumberg. With so many different countries and cultures on planet earth, there are endless geography pitfalls in which we can unintentionally offend one another. This can be a serious issue for those of us who believe that creating world peace and global engagement begins with the act of spelling each other’s names correctly … or at least not spreading misinformation about the homelands of our brothers and sisters around the world. The Right Country? Or possibly Guinea? Old Countries.
  • KIKOLANI  |  FRIDAY, JUNE 28, 2013
    [Social Media] Fetching Friday – 22 Marketing Links
    This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. Infographic: 2013 SEO Ranking Factors, From SearchMetrics – Find out how keyword domains, keyword links, brands, social signals, content, backlinks, and on-page technology affect rankings. Social Media / Social Networking. Every week on Friday, I start a thread on the Social Media Examiner Blogging Club so members can share their favorite blog post of the week. The Resources Mashup.
  • WRITTENT BLOG  |  WEDNESDAY, DECEMBER 11, 2013
    [Social Media] 10 Shortcuts for Writing a Blog Post in Record Time
    Block Out Social Media Distractions with an App like Freedom. 3. Haven’t you ever wished you could speed up your blog post writing? Well, you’re not alone. 64% of marketers say producing enough content is their marketing challenge. Writing a variety of engaging work, getting buy in from management and measuring blog marketing metrics is definitely tough, too – but time is the real kicker. It’s clear the solution isn’t sacrificing quality for volume. Here are some hard-learned, expert hacks to guide your journey to extreme productivity: 1. Practice Content Recycling.
  • SPIN SUCKS  |  THURSDAY, JULY 22, 2010
    [Social Media] Skills PR Pros Need | Spin Sucks
    Arment Dietrich Overview Expertise Resources Gini Dietrich News Media Center Careers Contact Follow US Facebook Linkedin RSS Feed Twitter YouTube Share Categories Communication Social Media Advertising Entrepreneur SEO Marketing Marketplace COMMUNICATION / SOCIAL MEDIA / ADVERTISING / ENTREPRENEUR / SEO / MARKETING Jul 22 2010 Skills PR Pros Need By Gini Dietrich | Email | Print | 30 Comments | Coming to you from Modesto, Calif., After watching this, I’m motivated to embrace SEO the same way I embraced social media. Have something to add?
  • UNSPOKEN  |  TUESDAY, SEPTEMBER 30, 2014
    [Social Media] Applying Anthropology Concepts to Business Models
    Broadly speaking, anthropology is a study of humans that draws upon knowledge from both the social sciences and the biological sciences. An anthropologist may even need an understanding of social sciences and the humanities in order to posit theories and conduct research. Under this wide umbrella, individual fields of study may include cultural anthropology, social anthropology, physical anthropology, and linguistics. This effect can be seen in marketers who successfully incorporate social media influencers and advocates as part of their overall strategy.
  • PROBLOGGER  |  MONDAY, JULY 13, 2015
    [Social Media] 31DBBB Day 14: Update a Key Page
    Although this week we’ve covered social media , forums and groups , alerts , brainstorming , editorial calendars and even getting off your blog to find inspiration , we haven’t talked much about the static pages on your blog. Here we are, day 14 – two full weeks of tips to help you create the best blog possible, and plenty more to come! And that is what todays episode is all about! Often these pages get left behind in the day-to-day grind of churning out fresh content. But think – how long has it been since they were updated?
  • GAURAVONOMICS  |  SATURDAY, APRIL 16, 2011
    [Social Media] How Might We Help Global Corporations Integrate Purpose, Participation and Profits?
    Muhammad Yunus: Building Social Business. Stephen Goldsmith, Gigi Georges, Tim Glynn Burke: The Power of Social Innovation. Jason Saul: Social Innovation, Inc. - Bob Gilbreath: The Next Evolution of Marketing. If you liked this post, consider inviting me to speak at a conference or workshop , or asking MSLGROUP to create a social media strategy for your brand. If you liked this post, you might also like: Using Design Thinking to Help Global Corporations Integrate Purpose, Participation and Profits TBWA’s Social Activism 2.0
  • KIKOLANI  |  MONDAY, SEPTEMBER 26, 2011
    [Social Media] 3 Reasons to Call Yourself a Leader (With or Without Followers)
    With the advent of this remarkably empowered Internet age—between email, blogging, cell phones, satellite communications and social media— every person has suddenly become a force-multiplied amplifier of potential good or bad , of happiness or sadness, of gratitude or complaining—or, of true leadership. Such an era of unheard of interconnectedness is rapidly magnifying our social nature as human beings. Despite its severity, humanity’s social disconnect goes largely unnoticed. hope you enjoy it! Reasons to Call Yourself a Leader with Dave Ursillo. ” ~ Thomas L.
  • CITIZEN MARKETER 2.1  |  TUESDAY, MARCH 17, 2009
    [Social Media] Experts in the Industry: Francine McKenna (50 of 45)
    How did you get into the world of online community, social media or social marketing? first got hooked on blogs via Gawker Media and then a blog by a bouncer working at a nightclub in New York who got a book contract. If you had $10 million to invest in one company and one company only based on their use of “social,” which company would it be and why? Allan is bringing boundless energy to their media presence, including Twitter, Facebook, a great website, and coming soon – blogs. Oh yeah, Francine also has a delicious sense of humor. For now.
  • JUSTIN LEVY  |  WEDNESDAY, JUNE 23, 2010
    [Social Media] Facebook Marketing: Now Available! | Justin Levy
    Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Facebook Marketing: Now Available! This book provides you with actionable information that you can begin implementing into your business.  It gives you the ammunition you need to convince your boss, your board, your IT team, or your employees why they should be investing time and money on “just another social network.&# Who Should Buy This Book Simply put: This book is designed for professionals who want to understand how Facebook can be integrated into their business.
  • GAURAVONOMICS  |  SUNDAY, NOVEMBER 14, 2010
    [Social Media] Made in India, Made for the World: A Manifesto for Indian Social Web Startups
    I have been talking about how the big opportunity for Indian social web startups lies in targeting the global market. Here is an updated version of my ‘Made in India, Made for the World’ talk from Startup Saturday’s StartingUp Mumbai Conference : What Ails Social Web Innovation in India? We often talk about the lack of social web innovation in India without really understanding the reasons why it’s difficult to build social web startups in India. Qontext provides an online social collaboration application for businesses. 6. Hover.in
  • PROBLOGGER  |  THURSDAY, JUNE 19, 2014
    [Social Media] How to Build a Blog that Has Lasting Impact Upon Its Readers
    Understanding your reader also informs things like design, what social media networks you should be engaging in, what subscription methods you should use, how frequently you should publish, and much more. I’ve previously published an exercise in building a reader profile or persona to help you get clarity around this. If you want to have a blog that makes a difference in the lives of those who read it, I would highly recommend getting clarity around these three simple (yet powerful) questions: Who are your readers? What do they need? So today I want to emphasise them again.
  • PROACTIVE REPORT  |  FRIDAY, MAY 28, 2010
    [Social Media] New Media, Old Media: what are your readers looking for?
    The Pew Project for Excellence in Journalism has a new report out about the news content in old media and new media and how blogs and social media news agendas relate to or differ from traditional media sources.  What used to be a one-way broadcast of news has become an increasingly social medium.  Half of Americans rely on friends and people they know for news.  44% of online users get news from a social site. Not surprisingly , they discovered that each social community has its own culture, personality and function.  News Patterns.
  • CONVINCE & CONVERT  |  MONDAY, JULY 6, 2015
    [Social Media] A Very Special Social Pros: Announcing Your New Co-Host!
    Tweetable Moments By putting content & social marketing together, you get the most important thing—great storytelling. Passing the Social Pros Baton. Rohrs is departing from our long-time Social Pros patron Salesforce Marketing Cloud. One of the many things he does is sit down with Salesforce customers and talk to them about social media to help them make the right decisions. Before joining Salesforce, Adam led social at Dell for about three years, which brought him to Austin, TX. ” When it comes to social media, it applies in several ways. 1.
  • CHRIS BROGAN  |  THURSDAY, JANUARY 20, 2011
    [Social Media] Marketing Versus Connecting
    There are two ways that social media can help your business: one is by helping you market using nontraditional channels. The Marketing Part of Social Media. There are plenty of ways that we do this in social media. We might point you via social networks towards our offer, our call to action. These are all easily understandable methods of using social media to build sales. Measurement wise, these are also the best way to understand your direct efforts to sell via the social web. Both are valuable. First, always, is listening.
  • BLOGGER XPERTISE  |  THURSDAY, MAY 24, 2012
    [Social Media] Blogger Template: BoyBurnsBlog (free!) : Blogger Xpertise
    Social media. The right column has not space between posts ([link] Reply Delete Replies David Kutcher October 9, 2012 7:18 PM The problem is from your social sharing buttons. Blogger Xpertise. Blogger sites that go beyond the basic template, showing you how to make your Blogger site just as amazing. About Us. Portfolio Pieces. Blogger Tips. Hangouts on Air. Submitted Questions. Opinion Pieces. Templates. Contact Us. Follow by Email. Subscribe To. Posts. Posts. Comments. Comments. Google+ Followers. Upcoming Events. Loading. Post Topics. Atom/RSS feeds. Images & Picasa.
  • PROBLOGGER  |  SUNDAY, NOVEMBER 23, 2014
    [Social Media] 5 Quick Questions with Robert Scoble: What Makes a Great Tech Blog?
    Robert Scoble is the brains behind the blog  Scobleizer (which he’s just abandoned in favour of solely microblogging on Facebook), and a well-respected authority on social media, tech, and blogging. Others might want to build a media business to the place where they can quit their day job and do this full time. He has worked for Microsoft , and is currently with Rackspace. We were super-fortunate to grab a few minutes of his time to answer five questions about how to make your tech blog a success. Define success! Today that might be Wearable Computers. Tomorrow?
  • TWIST IMAGE  |  SUNDAY, AUGUST 26, 2012
    [Social Media] The Pioneers Of Online Advertising
    While I was active in the digital marketing space prior to getting involved in online media, it was fascinating trying to sell those banner ads back in the day. online social network. social media. Episode #320 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Banner advertising took hold in 1994. By 1998, I was deeply involved in the online advertising space. If you thought selling digital marketing through to the c-suite is hard in 2012, imagine what it was like back in 1998. Enjoy the conversation. blogging. bluekai.
  • BLOGGER XPERTISE  |  WEDNESDAY, AUGUST 15, 2012
    [Social Media] Tip: Making the comment link more intuitive for. - Blogger Xpertise
    Social media. Blogger Xpertise. Blogger sites that go beyond the basic template, showing you how to make your Blogger site just as amazing. About Us. Portfolio Pieces. Blogger Tips. Hangouts on Air. Submitted Questions. Opinion Pieces. Templates. Contact Us. Follow by Email. Subscribe To. Posts. Posts. Comments. Comments. Google+ Followers. Upcoming Events. Join us for our free weekly Hangout On Air event called the Friday Request Line, providing Blogger discussion, assistance, and helpful suggestions. Register to join us on November 16 at 2:00pm EST. Search This Blog. Loading.
  • TWIST IMAGE  |  MONDAY, NOVEMBER 18, 2013
    [Social Media] The Permanence Of Snapchat
    It''s not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. This week we discussed: If executives are doing everything they can to connect with their constituents on social media and how Snapchat may create a more permanent record than most people know.I digital media. social media. Every morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). morning show. The segment is called, CTRL ALT Delete with Mitch Joel.
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