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  • ACIDLABS  |  WEDNESDAY, SEPTEMBER 2, 2009
    [Social Media] Right revolution, wrong revolutionary
    Related posts What will the future of media look like? (15) What inspires me to blog (and a short rant) (3) What a difference a week makes (30) Use the connections – recruitment and social networks (4) Oops… Another big brand slips up on social media (10) Tagged as: change , social capital , social media , social networking { 2 comments… read them below or add one } Stilgherrian September 7, 2009 at 12:19 pm I commented on this video over at Lee Hopkins’ blog. I do like Lee’s work, but I find this video as annoying as sixteen farts in an elevator.
  • JOSH S PETERS  |  TUESDAY, OCTOBER 5, 2010
    [Social Media] The Ukrainian visitors and back to blogging
    Home About eBooks Social Media and Internet Marketing Speaking Twitter Says You Are Here: Home » Social Media » The Ukrainian visitors and back to blogging The Ukrainian visitors and back to blogging Written on October 5, 2010 by Josh Peters in Social Media 3 Comments - Leave a comment! They were a very active and interested group to speak with and it was a ton of fun. hope I get asked to come back and do it again sometime soon. The last couple weeks have been very trying and you’ve all been so awesome. Was that at Westminster?
  • PUSHING SOCIAL  |  FRIDAY, JANUARY 17, 2014
    [Social Media] How to Avoid Starting a “Me-Too” Blog
    The inspiring teen counselor killing herself trying to teach social media. You have rare and valuable skills and experiences. The word “talent” is a good shorthand for these rare and valuable assets. Your success as a content creator depends on your ability to: Recognize your talents and. Use these talents to benefit your readers. Think for a moment. What unique skills do you have? What experiences have you had that give you a unique perspective? It took about 6 months until he realized that: He wrote posts he hated. He ran webinar training that bored the heck out of him. Do it.
  • SPIN SUCKS  |  WEDNESDAY, FEBRUARY 18, 2015
    [Social Media] Real-Time Translation Software: Will it Change Marketing?
    Errors that the software makes today will disappear as the software logs more examples of natural human language , of the way humans write and speak differently, and of how they word things differently for social media, e-mail, chat, and spoken conversation. By Tom Roswell Nerds have been raving about the Skype real-time translation software since last summer, but we are now finding out how it actually performs. For decades the world has dreamt of the kind of technology depicted in Star Trek. Technology which can translate any language, as it is spoken, in real-time. As creepy as.
  • SOCIALNOMICS  |  THURSDAY, APRIL 19, 2012
    [Social Media] Caine’s Cardboard Arcade Video: The Power of Social Good
    The below video and story is why I love social media. Featured Social Good Caine's Arcade Caine's Arcade Video Cains Arcade Kid's Cardboard ArcadeMaybe it’s the father in me, but this video really put a huge smile on my face and I hope it does the same for you. Also, if you have time, Cain’s Arcade is closing in on 100,000 Facebook Likes and you can like it here: Caine’s Arcade Facebook Page.
  • CONVINCE & CONVERT  |  THURSDAY, MARCH 4, 2010
    [Social Media] How to Match 10 Key Success Metrics to Your Blogging Strategy.
    Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search How to Match 10 Key Success Metrics to Your Blogging Strategy March 4th, 2010 |Written By: Jay Baer | View Comments Tweet If you’re blogging for business, rather than blogging about your cat, baby, fashion addiction, or crush on Taylor Swift, you need to set some success metrics.
  • THE RELATIONSHIP ECONOMY  |  SATURDAY, JULY 3, 2010
    [Social Media] It Takes Currency to Make Money
    The Right [virtual] Stuff: Now, suppose that Social Media could be modeled after a huge game where people act based on a set of incentives like, say, connecting with friends, accumulating followers for their blog, finding proverbial “gold rings” like employment opportunities, business opportunity, spiritual growth, professional advice, cheap airfare, fun things to do, product reviews, or political activism…just to name a few. If you’re a Flash game developer, you are concerned with how you can make a living from your creative and intellectual services. The sky’s the limit.
  • SOSHABLE  |  SATURDAY, DECEMBER 29, 2012
    [Social Media] Four-Letter Culprits: One Tip to Improve Communication
    The ability to communicate clearly and effectively is essential in today’s environment; whether you are communicating with potential clients, collaborating with a coworker, emailing your boss, developing content for social media campaigns, or resolving a customer issue beware your words. There are some four-letter words that you should not use in business. Your business could be a formal law firm or a casual digital marketing firm. Either way this tip applies. Yes, fu*! Is a four letter word, but I’m not talking about those four letter words. Ever wonder why? Can’t.
  • DANNY BROWN  |  FRIDAY, SEPTEMBER 13, 2013
    [Social Media] Customer Service and Why It’s All About the LIST
    This is particularly true with social media and online networks. Customer Service and Why It’s All About the LIST originally appeared on Danny Brown - Social Media | Marketing | Influence under a Creative Commons license. Related Stories Remembering Jacob Weiskopf – A Personal Post for National Suicide Prevention Week Social Business or Humanizing Your Business Through Social? One of the things that never ceases to amaze me is the lack of basic customer service smarts in many companies. It seems such a dumb game to be playing, as well.
  • DANNY BROWN  |  TUESDAY, JUNE 14, 2011
    [Social Media] How Smart is Your Local Business Marketing?
    They’re hanging out on social networks, online forums and blogs. Yes, social media is international, but so many businesses forget that their local customers are online too – it’s not all down to simple local advertising. originally appeared on Danny Brown | Social Media Marketing Blog - The Human Side of Media and the Social Side of Marketing under a Creative Commons license. Every weekend without fail, my local electronics retailer runs a flyer in the local newspaper. Great, you might say. Wrong. Same products. Same discounts.
  • TWIST IMAGE  |  WEDNESDAY, JANUARY 11, 2012
    [Social Media] What Is Your Marketing Trying To Do?
    As Social Media became popular, I engaged in the argument that it's not about how many people your brand connects to (which is the main metric that traditional advertising looks at), but now we can better understand who these people are and what they're really about (wants, desires, level of care). Well, my thinking has evolved (dramatically) as Social Media and other digital marketing platforms have begun to take hold. That the brand is simply blasting a message into another media channel that is being used just like every other channel. media channel.
  • DANNY BROWN  |  SUNDAY, JUNE 19, 2011
    [Social Media] The Weird Thing I Want You To Do On My Blog
    The Weird Thing I Want You To Do On My Blog originally appeared on Danny Brown | Social Media Marketing Blog - The Human Side of Media and the Social Side of Marketing under a Creative Commons license. This is a guest post by Michael Schechter. I’m noticing a pattern lately:  the moment that a blogger starts to monetize his or her site can usually be tracked back to moment the content begins to suck. The minute that optimization becomes the priority, creation tends to quickly take a backseat. Apparently, this is wrong and I just don’t get how things work.
  • WRITTENT BLOG  |  MONDAY, SEPTEMBER 1, 2014
    [Social Media] 11 Actionable Writing Tips [+Examples]
    Example: If you’re writing about social media marketing, don’t go off on tangents about complementary email or blog marketing unless your post title encompasses those topics. Example: When writing a post on tips to improve social proof, link out early in the post to another blog post about exactly what social proof is and psychology behind it to give your readers a fundamental understanding of the topic. Image source. Engaging a blog reader is a hard thing to do, especially in this digital age. Be Statistic-Friendly. Write in Solitude. Image source.
  • PUSHING SOCIAL  |  TUESDAY, NOVEMBER 30, 2010
    [Social Media] Why You Should Give Your Best Posts Away
    Tags: Advanced Blogging Tips Blogging Tips Social Media
  • GREG VERDINO  |  MONDAY, JANUARY 4, 2010
    [Social Media] Greg Verdino: A teeny tiny peek at microMARKETING
    This blog looks at trends in media and marketing, as these industries grapple with the changes being brought on by disruptive technologies, new business imperatives and the rise of the empowered consumer. Pre-Order from AMAZON Pre-Order from BARNES & NOBLE Pre-Order from BORDERS Downoad My eBook Download my FREE marketing and social media eBook. Search Social Media Speaking Trends Video Virtual Worlds Web 2.0 Although the complete draft was due to my editor on December 31st, I'm still pecking away at the last few chapters. So chime in. So chime in.
  • DANNY BROWN  |  THURSDAY, FEBRUARY 26, 2015
    [Social Media] The Writing Process
    The Writing Process originally appeared on Danny Brown - there's more to life than social media - all rights reserved. It’s pretty hard to write about your writing process when there isn’t a specific writing process to write about (try saying that three times late on a Saturday night!). While I completely understand that there needs to be some kind of flow, to be honest that’s not how my brain’s wired. It Starts With A Scribble. This can be a text to myself, an email, a Post-It, or (on occasion) a marker on my forearm. Insights methodology writing
  • ENGAGE  |  WEDNESDAY, MARCH 12, 2014
    [Social Media] Shock to the System: Content Marketing Is Alive and Well
    Social media guy and Moz co-founder Rand Fishkin and a few others wondered aloud whether content marketing had become “its own worst enemy,” churning out so much content so fast that eventually customers would throw up the white flag and simply give up. “It’s still not hard (at least in most fields) to stand out from the competition by producing something remarkable or unique,” writes Fishkin. Schaefer’s post went from content shock to shock and awe in a social media minute. Are you a believer in content shock? And then … silence. Hardly. Genuine truth. Real beauty.
  • DANNY BROWN  |  SATURDAY, FEBRUARY 7, 2015
    [Social Media] A Look Under the WordPress Hood at DannyBrown.me
    Because of the theme design I use (media rich, large featured images), this has made a huge difference in my own blog’s performance, and is well worth the monthly cost to do so. Sure, they may be moving more onto social channels, but there’s still life in “traditional blog comments” yet. Social sharing options. Tying back into the optimization combination of MaxCDN, WP Super Cache and CDN Linker, WP Smush Pro helps keep media file sizes down by reducing an image file’s size on upload. Social Warfare. Click To Tweet. Optimization.
  • DANNY BROWN  |  FRIDAY, JANUARY 2, 2015
    [Social Media] The Cautionary Tale of Balderdash and Hogwash
    You don’t need to worry about the ROI of social media – instead, worry about baby unicorns. The Cautionary Tale of Balderdash and Hogwash originally appeared on Danny Brown - there's more to life than social media - all rights reserved. Back in the day, two friends named Balderdash and Hogwash decided they wanted to be seen as really smart. So they decided to share their thinking and position it as Fairly Important Correctionable Tales In Other News (FICTION). So off they set, taking their words of wisdom with them. But then something happened. And grow.
  • SOCIALNOMICS  |  SUNDAY, OCTOBER 3, 2010
    [Social Media] The Social Network Movie: Thoughts from Harvard Students
    The Social Network opened to national audiences on October 1. Socialnomics gives The Social Network five stars and believes it is a must see for anyone interested in Facebook & social media. Tags: Facebook Facebook Movie The Social Network Harvard Students By Erik Qualman. It will be the weekend’s top grossing film and is the story behind the start of Facebook. Since Facebook started on the campus of Harvard, Socialnomics felt it made sense to see the movie at Harvard Square’s theater and discuss with current Harvard Students.
  • SOCIALNOMICS  |  FRIDAY, APRIL 26, 2013
    [Social Media] Getting Social with Real Estate
    Social networking has infiltrated our lives. There isn’t a facet of people’s lives that doesn’t include some sort of social networking. Most people that use social media have more than one account with multiple platforms. Real estate companies have found that social networking is a great way to spread awareness of the homes or properties that are available for sale. With so many people on social networks real estate companies are able to reach hundreds, if not thousands, of potential buyers instantly. Home Buying and Properties.
  • NET-SAVVY EXECUTIVE  |  TUESDAY, FEBRUARY 25, 2014
    [Social Media] Poisoning the Online Well
    For everyone else, this latest report should serve as a reminder of some of the risks in social media: Data quality risk People tell lies online—I know, but it''s true. Reputation risk We''re familiar with the concept of online reputation risk; corporate risk managers seem to think it''s almost synonymous with "social media." If your business has potential exposure to government opposition (from whatever country), your risk may come from a better organized and funded source than the usual unhappy former customer. Related: Can You Trust Social Media Sources?
  • NET-SAVVY EXECUTIVE  |  THURSDAY, JUNE 2, 2011
    [Social Media] Why I Haven't Read Your Book (Yet)
    I have a pile of books on social media, measurement, and management that I'd like to get to. While the social media books look potentially useful, my other exploration keeps adding books to the second pile. If you're interested in social networks, though, guess what. Start with Linked: How Everything Is Connected to Everything Else and What It Means (2003), which fills in the background on ideas you know, such as social networks, network analysis, and power-law distributions (the math behind the long tail). So far, it's holding up.
  • DIVA MARKETING BLOG  |  WEDNESDAY, FEBRUARY 2, 2011
    [Social Media] Who Is Reading Your Blog May Be A Delightful Surprise
    when you send your blog or community site into social cyber space it's never totally yours alone again. Girlfriend, it doesn't matter if you're writing on social media topics, manufacturing equipment or dirty martinis (3 olives please!). write about social media marketing, how it impacts branding and can be used to build stronger relationships. As expected marketers pop by and people who are curious about new media. about social media and its role in the job search process. I was honored. That's exactly what happened to Diva Marketing.
  • TREY PENNINGTON  |  TUESDAY, JULY 6, 2010
    [Social Media] What is word-of-mouth marketing
    Home About Book Trey to Speak Let’s Connect #smBBQ Subscribe trey pennington connections, content, conversations: commerce™ What is Word-of-Mouth anyway? by trey on July 6, 2010 “Word-of-mouth marketing is the greatest thing since…&# “It’s all about stimulating word-of-mouth conversations…&# Okay. So, what IS word-of-mouth? As part of their quite robust celebration of ten years of doing word-of-mouth together, my friends at 1000Heads put together a compelling info-graphic to clarify the phrase once-and-for-all. It comes down to two simple reasons: 1. Molly Flatt and 2.
  • SOSHABLE  |  MONDAY, AUGUST 29, 2011
    [Social Media] The Social Network Decision Tree of @guykawasaki is Both Ludicrous and Beautiful
    From the mind of Guy Kawasaki and the creative imagination of Column Five Media comes this infographic about the three most buzzed-about social networks of today: Facebook, Google+, and Twitter. It is both complex and over-simplified at the same time, walking us through a decision tree to help people determine which social network is right for them. Many people use social media as individuals with the goal and hope of applying it to business. It is beautiful because the conclusions and the paths are true and realistic. This is, simply, not true.
  • AKAMAI MARKETING  |  MONDAY, MARCH 17, 2014
    [Social Media] LinkedIn-You’re Doing It Wrong
    ” It isn’t because I don’t “get” social media and the power of connecting. Tweet [Warning: This is a vent. just HAVE to get it off my chest.]. LinkedIn. That treasure trove of business connections, potential sales and potential jobs. It’s almost just too awesome. Except its not. Because you’re ruining it. Stop randomly sending LinkedIn requests without context to everyone LinkedIn thinks you should meet. LinkedIn is WRONG. Newsflash: if you should meet them, then you probably will. Kudos to this person. Good times over there. Good times.
  • SOCIALFISH  |  THURSDAY, OCTOBER 4, 2012
    [Social Media] Are you strangling your community?
    Based in Birmingham,Alabama, Sarah advises her international clients on how to build a thriving, successful community, how to increase social media effectiveness, and how to develop a remarkable online and offline presence. This is a guest post by Sarah Robinson, who wrote this fantastic post for us a while back. Her new book is out and I asked her to share some thoughts about community building, a topic dear to our hearts. BUY THE BOOK – FIERCE LOYALTY: UNLOCKING THE  DNA OF WILDLY SUCCESSFUL COMMUNITIES. physically winced. It is alarmingly commonplace.
  • SPIN SUCKS  |  WEDNESDAY, JULY 28, 2010
    [Social Media] Understanding PR 1.0 Before You Can Consult on PR 2.0
    Arment Dietrich Overview Expertise Resources Gini Dietrich News Media Center Careers Contact Follow US Facebook Linkedin RSS Feed Twitter YouTube Share Categories Communication Social Media Advertising Entrepreneur SEO Marketing Marketplace COMMUNICATION / SOCIAL MEDIA / ADVERTISING / ENTREPRENEUR / SEO / MARKETING Jul 28 2010 Understanding PR 1.0 Six Tips for Recruiting a B2B Social Media Hire Crowdsourcing Means More Work for You, Not Less The Death of Traditional Book Publishing Have something to add? before you can consult on PR 2.0. Petya N.
  • TWIST IMAGE  |  WEDNESDAY, MARCH 23, 2011
    [Social Media] What Type Of Advertising Has The Most Influence?
    "According to Deloitte 's fifth edition 'State of the Media Democracy' survey, 71% of Americans still rate watching TV on any device among their favorite media activities. The survey indicates that the Internet, mobile and social media channels are enhancing the overall television viewer experience, driving people to watch first-run programs and live events during their initial broadcast. consumers now maintain a social networking site, where constant streams of updates and discussion forums have made delaying awareness of live TV outcomes a near impossibility."
  • WRITTENT BLOG  |  TUESDAY, NOVEMBER 25, 2014
    [Social Media] 9 Data-Driven Tips for Using Images in Blog Posts
    Neil Patel’s research indicates that these types of visual content are super popular among users of social media. They should just tell an interesting story, and be packaged in a way that’s easy-to-share on social media. Image source. How much effort do you put into images for your blog posts? Are they an afterthought, or top priority? Time and time again, user experience and behavioral studies show that visual content really matters. In fact, it matters a ton because it’s what your readers will notice first when they click on your blog posts.
  • SMALL BUSINESS MAVERICKS  |  WEDNESDAY, DECEMBER 26, 2012
    [Social Media] E-readers, Tablets And Online Marketing
    Still, I can’t help but wonder how a $99 tablet would affect social media marketing, mobile marketing, and e-book marketing. That would open up many more doors for small business owners to do more mobile and social media marketing , especially video marketing. I’m not saying any of this will come to pass, but it could. It seems that some electronic products manufacturers are considering the introduction of $99 tablets. But some of those may not be sold in the U.S. As it stands now, anyone can write and publish their own e-book very inexpensively.
  • SOCIALFISH  |  FRIDAY, JANUARY 21, 2011
    [Social Media] Most webinars stink. What can we do about it?
    This is a guest post by Rich Feinstein , CEO extraordinaire at CommPartners , a company that provides webinar, e-learning and virtual conferencing services. I’m going to take this opportunity to let you know that we’ve joined forces with CommPartners to work on some really exciting projects incorporating social media and community building into educational events. I can’t wait to tell you more about it but you’ll have to just watch this space! Adaptation of social media is influencing organizations to be more open and transparent.
  • TAYLOR MAREK  |  TUESDAY, FEBRUARY 2, 2010
    [Social Media] How Geese are like Market Leaders
    Home About Contact Archives Testimonials Speaking Podcast Chat LIVE Social Media Vault My Inner Circle Plugins eBook Hire Me How Geese are like Market Leaders February 2, 2010 by Taylor Marek Did you ever think about this application to the Business World? Taylor is a 21 year old New Media Visionary on a Journey to change the World. Geese fly in the classic v-shape formation, each leading one at a time, giving the leader time to rest as they fly south for the winter. Nor do two of them duke it out for first place, it would waste too much energy. Comment below. Good point.
  • CONVINCE & CONVERT  |  TUESDAY, APRIL 7, 2015
    [Social Media] A New Way For Digital Marketers to Learn
    It’s also why we produce multiple podcasts of our own, including Social Pros ; Content Pros ; Jay Today ; and the forthcoming Business of Story podcast. A New Learning Opportunity for Digital Marketers. For blog posts written by me, I’ll do the audio reads including a few recent gems like “ It’s Time to Own Your Social Media Community ” and “ Can You Build a Content Marketing Super Brand ?” Thanks as always for your support of everything we do at Convince & Convert Media. would love it if you subscribed to the show.
  • SOCIAL MEDIA MARKETING  |  THURSDAY, MARCH 3, 2011
    [Social Media] What Would @CharlieSheen Tweet?
    What role does or should a public relations effort play with such a volatile client who is annexing social media platforms to get his message out? [ Editor's note: I originally prepared this post before Charlie Sheen got on Twitter. guess we don't have to wait any more - the real stuff is heads and shoulders above anything I could have come up with on my own. Almost four years ago (!) when Twitter began to hit a fever pitch coming out of SXSW Interactive , I found a post called What Would Jesus Twitter? What would @CharlieSheen tweet? need more roles like this: [link] 9.
  • SOSHABLE  |  SATURDAY, APRIL 16, 2011
    [Social Media] The Evolution of Web Design
    Learn more about web design in Web 2.0 on this Social Media Blog. Those of us who have been in the web design business know that there are three certainties in the industry: The hottest “look&# today may be trashed tomorrow (and then may come back and be hot again next year). Combining functionality with aesthetic qualities often contradict each other. When in doubt, go to Apple.com for inspiration. Otherwise, the history of web design is relatively straightforward. Click to enlarge. * * *. Featured Infographics infographic web design
  • SOCIALFISH  |  TUESDAY, APRIL 26, 2011
    [Social Media] Think Tank Webinar on Social CRM next Wednesday
    Register for Selling Social CRM inside Your Organization , the FREE webinar Lindy and I will be presenting next Wednesday, May 4th at 2 pm.  (And download our SocialFish whitepaper on Social CRM to preview some of what we’ll be talking about.)  The webinar will be recorded, but in true SocialFish style it’s also very interactive with a cool live chat segment and a chance to speak directly to a few people who are actively thinking about what Social CRM means for their organizations. So you’ll definitely want to join us live. Don’t miss it! Think Tan
  • TREY PENNINGTON  |  WEDNESDAY, AUGUST 25, 2010
    [Social Media] Cut thru marketing clutter, connect w prospects, customers w 6.
    Home About Book Trey to Speak Let’s Connect #smBBQ Subscribe trey pennington connections, content, conversations: commerce™ Six types of stories to help you create compelling stories by trey on August 25, 2010 “As every traveller knows, tales shorten journeys,&# said the Innkeeper in the prologue to Geffrey Chaucer’s The Canterbury Tales. In short, tales, or stories cut through marketing clutter and help you connect with prospects and customers. Big idea: People don’t need more facts. They need more faith (See The Story Factor , 1st ed., p. 3). 15-6). hated public speaking.
  • TRADESMEN INSIGHTS  |  THURSDAY, NOVEMBER 21, 2013
    [Social Media] Perspectives from 2013 International PRSA Conference
    Traditional metrics of assigning advertising value equivalency (AVE), now better termed advertising cost equivalent (ACE), can be a good place to start, but there are many additional metrics that can be examined such as sentiment, social media engagement and search rank. They just need to adapt to the changing media models to generate results. With traditional media on the decline, we have to find other ways to get our information to our audiences and consider alternate uses for the press release—such as social media, websites and blogs.
  • DIVA MARKETING BLOG  |  WEDNESDAY, JUNE 6, 2012
    [Social Media] Pinterest Before You Begin To Pin
    Like every other social network (inclding blogs) Pinterest helps you continue to tell the stories/promise/values behind your brand including the people who are its heart e.g. clients/customers, donors, volunteers and staff, etc. Review your social media strategy as well as marketing strategy. Identify content that is 'pinable' on your site and social platforms. The second question, almost before another breath is taken, is "What can we pin?" . Keep Pinterest in perspective. End of story. Beginning of story. (Of course it has to support goals. see below.). Goals  II.
  • KYLE LACY  |  MONDAY, DECEMBER 3, 2012
    [Social Media] Excitement Surrounds UK Based Review Site Launch
    On the first of November, a new social network called Snowglo appeared online.  It is a UK based review website, that allows users to sign up, create a profile and begin reviewing everything and anything in order to win kudos points, badges and even money. This is truly a testament to the power of social media, as the site was almost exclusively promoted on just Twitter and Facebook. The launch was a major success, with the site achieving over 500 sign ups in the first 24 hours of being live. 
  • GAURAVONOMICS  |  THURSDAY, APRIL 7, 2011
    [Social Media] Will Anna Hazare’s India Against Corruption Campaign Tip into a Social Movement?
    It seems that Hazare’s India Against Corruption campaign is attracting some serious support on the Indian social web. Will Anna Hazare’s anti-corruption campaign tip into a social movement on the social web? Will the retweets and likes result in lasting social change, or merely add up to aimless chatter? If you liked this post, consider inviting me to speak at a conference or workshop , or asking MSLGROUP to create a social media strategy for your brand. The campaign’s Twitter account @ janlokpal is also getting some traction.
  • CONVINCE & CONVERT  |  TUESDAY, JANUARY 10, 2012
    [Social Media] Putting the Social in Social Good
    Harrison sticks to his entrepreneurial roots as the founder of the global social good campaign,  Tweet Drive. Like anything in social media, the need for evolution comes pretty fast and furious. Being a “social entrepreneur,” it worries me that Social Good is approaching that saturated status. While it is inspiring to hear all of these different causes and advocates under the umbrella of social good, I feel that often we misunderstand the meaning of social good. Social Good is More Than a Twitter Campaign. Social Good Cannot Stay Online.
  • DANNY BROWN  |  MONDAY, MAY 17, 2010
    [Social Media] Why Being Obvious Can Be Original Too - Danny Brown
    subscribe to danny subscribe by rss or network search this blog Lijit Search This Blog is Powered By Reader favourites Audi and the Super Bowl Social Media Shit Storm An Invite to Pimp Your Blog Are You Abusing Your Social Media Voice? Home About Me Charities 12for12k Kiva Work With Me About This Blog Disclosure Comment Policy Headway Archives Contact Me Great Blogs Why Being Obvious Can Be Original Too May 17, 2010 16 voices share yours! Share Save Sometimes we look for the smartest ideas and the way-out-there jumping off points to tell a story. state of Missouri.
  • SOCIAL WAYNE  |  TUESDAY, FEBRUARY 1, 2011
    [Social Media] I’m joining Tech Media as Director of Digital and what it means for TriOut
    It was announced earlier today that I have a new position with Tech Media. Below is the press release from [link] With over 10 years experience in technology and the social media sector Sutton, helps individuals, startups and businesses succeed in understanding how to communicate online via brand strategy, social networks and mobile marketing. Tech Media’s Scott Hedrick said, “We’re thrilled to add Wayne to our growing team, and believe he’s a great fit for where our organization is going”. as their new Director of Digital. What does this mean for TriOut ?
  • SPIN SUCKS  |  THURSDAY, MARCH 17, 2011
    [Social Media] The New Advertising
    With the advent of social media, it seems that corporate benevolence is more prominent than ever. Jim Mitchem is an award winning copywriter and founder of one of the first virtual ad agencies on the planet in smash communications. A few years back, Home Depot ran a television commercial showing one of their fully decked out 18-wheelers driving along a beautiful country road. voice over talked about Home Depot’s commitment to communities they serve. As the camera panned out, we saw a crossroad ahead for the semi. It comes to a stop and then its right blinker goes on. Right?
  • THE RELATIONSHIP ECONOMY  |  TUESDAY, JANUARY 31, 2012
    [Social Media] Cycles Of Social Transformation
    This is the highest order and the most valuable outcome of the social media exchange.  The value of social media is relative to the cycle of  social media transformation that is vetted through the marketplace of peers. The difference between today and yesterday is the rate of change created by and through the conversations propagated through social media. My brain isn’t always the sharpest and it takes time for me to grasp information and its relative meaning.  Recently I read The Cluetrain Manifesto yet again for the fourth time. 
  • DIVA MARKETING BLOG  |  MONDAY, JUNE 6, 2011
    [Social Media] Diva Marketing Turns 7!
    Along the way Diva Marketing changed from a concentration on general marketing and branding to a focus on how to use social media to support brand values/promise by creating and nurturing relationships. Diva Marketing turned into a sandbox where I could play with new ideas, test concepts and learn together with the social media and marketing community. Take risks but do not waiver on the mantra of social media: transparency, honesty and authenticy. Lessons Learned : It's sweet to be given a high sign by a prestigious media company. belatedly.
  • TWIST IMAGE  |  THURSDAY, DECEMBER 30, 2010
    [Social Media] The Followship Of Twitter
    It's an online social network. Social Media Guru. So much has been written about the "Social Media Guru." especially if what you have to say is about how to engage people using Social Media. social media guru. Full disclosure: I'm not the best at Twitter. Currently, when I put personal and professional time and effort into my online efforts, I prefer the focus to be on this Blog and the Podcast of the same name. You may be using Twitter for others things (and that's just fine). No bio. " No picture. Playahz. Period.
  • DIVA MARKETING BLOG  |  SATURDAY, MAY 2, 2009
    [Social Media] Personal Branding - Beyond Your Resume
    But as confusing as it was to figure out how to navigate this new way of presenting myself in 1997, it no way reaches the complexities that the Internet and social media have in impacting the brand called you. A few weeks ago I was talking with my favorite niece about the photos on her Facebook page. Toby/Diva Marketing : Looking at how a personal brand fits  into an organization's brand, I can't help think of enterprises that have opened social media to their employees. It was Tom Peters' - the brand called you. Who am I anyway? Am I my resume?
  • MINDJUMPERS  |  WEDNESDAY, MAY 22, 2013
    [Social Media] Facebook Growth in Numbers
    2012 in Recap: The Year of Visual Social Media. On its Facebook page, Facebook has recently released a photo album with 12 photos containing some of the platform’s major growth numbers in the past year. Most of the numbers compare growth from last year to May 2013. The number of monthly active users has more or less stagnated and has only grown 23%. However, the number of Likes and Shares has grown significantly, which indicates that even though there are not so many new users joining the platform any more, users still enjoy content and are willing to engage with it.
  • SOCIALFISH  |  WEDNESDAY, JANUARY 11, 2012
    [Social Media] The flow, the stream and the firehose: social is at the end of the beginning
    Which is, that the social web is maturing. ” The social revolution and social tools —. “While a lot of the discussion about the rise of blogging talked about social media, the technology involved wasn’t particularly social. However, the emergence of network-based social tools — notably Facebook, Twitter, and thousands of other niche offerings — have led to a dramatic and unprecedented change in information transmission: increasingly, people are getting their news and insight via social networks, channeled through other, known individuals.
  • QUICK ONLINE TIPS  |  TUESDAY, DECEMBER 11, 2012
    [Social Media] 15 Tips to Get Best Deals on GOSF Cyber Wednesday
    Know more about them by following their social media accounts. Home > India > Tutorials How to get best deals in the Great Online Shopping Festival ( GOSF ) Cyber Wednesday starting on 12 December? There will be limited stocks and considering this the first time the event is held in India and with all the hype, chances are you might not be able to grab the best deals. GOSF is a great time for regular online buyers and first time online shoppers alike. GOSF Best Deals. There might be limited stocks (and people who read this article might be ready!) Will the Seller deliver?
  • SOCIALFISH  |  THURSDAY, APRIL 21, 2011
    [Social Media] “Every Single Person is a SpokesPerson”
    Watch this quick video of Wendy Harman, Social Media Director of the American Red Cross, being interviewed by Kivi Leroux Miller about content curation for the Red Cross. More on the interview is on Kivi’s blog here. Wendy offers some great insider advice about her organization’s philosophy around content and who can speak for the Red Cross. From the Trenches
  • ENGAGE  |  FRIDAY, APRIL 1, 2011
    [Social Media] I Stream, You Stream
    Related articles Super Sad True Love Story by Gary Shteyngart – review (guardian.co.uk) Super Scary Dystopian Nightmare: Gary Shteyngart’s satire delivers [Book Review] (io9.com) If you liked this, try: The Lifespan of Social Media Content (Or, the Fish, the Stream, and the Shore) The Physical Fitness of Content Me Data, You Jane. G ary Shteyngart’s recent best-selling novel, “Super Sad True Love Story,” is set in an absurdly distopian but sadly plausible future where the information age has reached maximum insanity. Talk about your niche programming! Gots muffintop?”
  • ABSOLUTE PA  |  FRIDAY, JANUARY 18, 2013
    [Social Media] Bright Sparks List: 5 sources of inspiration I’m using in my business right now
    31 Must Read Social Media Blog Posts – Social Media Examiner. Social Media Examiner’s list of 31 must-read social media blog posts compiled by their writers. especially love #2: Content Marketing Manifesto; #10: The Night I Stopped Marketing On Facebook (you’ll love it, trust me) ; and #18: Did you know you can bookmark your tweets to use as social proof? share loads of great articles with my Twitter peeps daily – I love to learn from others and get recommendations of great stuff – just like you do. Aaaah.
  • TWITIP  |  MONDAY, MARCH 14, 2011
    [Social Media] The End of the 140 Character Tweet and its Repercussions
    TweetDeck, which is highly, but not wholly dependent upon Twitter (it also allows users to connect to other social networks such as Facebook and Linkedin ), continued to operate normally during the shutdown. Neal is also the Cofounder and Co-host of the Addicted to Social Media podcast. A note from the Editor: After a too-long haitus, Twitip is back. We’ve got some great posts lined up, and we’re always looking for more. This post by Neal Wiser is the kickoff post to our return to a regular posting schedule. Thank you to all who have stayed with us! Or does it?
  • SOSHABLE  |  MONDAY, FEBRUARY 22, 2010
    [Social Media] Everyone Seems to Love that “Twitter Hits 50 Million Tweets Per Day”
    If you haven’t heard about it, you’re not paying attention to the social media blogosphere, because EVERYONE is talking about it, at least the big players. Read more about social media on this social media blog. Blast. If you haven’t heard, Twitter hit 50 million tweets per day. Below, you’ll see that there was definitely a headline of choice in declaring the news. If this is any indication, Twitter is still the golden child and reports of its demise are greatly overstated. * * *. Share it. The world should know: Blast.
  • WRITTENT BLOG  |  MONDAY, JULY 14, 2014
    [Social Media] 77+ Resources for Amazing Copywriting
    Copywriting Cheat Sheet – An embeddable cheat sheet infographic that covers the basics of writing copy for email, social media, and the web. How to Write Brilliant Headlines for SEO, Social & Your Readers – Danny Goodwin outlines the goals of awesome headlines and analyzes 13 popular ones. Powerful Social Media Persuasion Techniques – Jeff Sexton provides 6 persuasion techniques based on the principles in Dr. Robert Cialdini’s book, “ Influence.”. Copywriting. However, not every business can afford to hire a professional copywriter. What’s the solution?
  • THE RELATIONSHIP ECONOMY  |  SUNDAY, MAY 13, 2012
    [Social Media] The “All-You-Can-Eat” Business Model
    The opportunity, of course, is to be able to transform non-viable business methods into viable one’s using social media tools and data. The proverbial “all-you-can-eat” business model works great for some products and not-so great for others. In this article, we explore how the AYCE model can be improved. Netflix for the Sky. The Netflix model for movies has been touted as one of the greatest business innovations in the modern era of technology – not because it is new, but because it works. Some work better than others…. What is the comparable human behavior? Simulated Economy.
  • SMALL BUSINESS MAVERICKS  |  WEDNESDAY, MAY 11, 2011
    [Social Media] About.Me: A Good Starting Place On The Web? | Small Business Mavericks
    You can link to your Twitter, Facebook, YouTube, LinkedIn, and other social sites around the Web from your About.Me But you can drive traffic to your profile page from your active social networks, which makes it a worthwhile starting place if you are just getting involved in Internet marketing. About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? About Us What’s a Maverick? still am. Here’s how an About.Me You get 50 free business cards just for signing up. YourName. It’s free.
  • MY CREATIVE TEAM THINKING  |  TUESDAY, MAY 1, 2012
    [Social Media] Crisis Management Series
    Our digital colleague and social media public relations counselor, Rodger Johnson, has written a series for THINKing about issues management. Photo credit: click from morguefile.com. This post provides you a brief overview of each installment plus a link to get to them easily. How To Manage Issues Before They Become A Crisis - Organizations large and small, for profit or not, must struggle with issues that affect the way they do business. Learning how to spot, and take part in shaping issues can strengthen brand equity and give you a competitive advantage.
  • SIMON MAINWARING  |  THURSDAY, MAY 9, 2013
    [Social Media] Why Business Must Become a Third Pillar of Social Change
    At the heart of the issue is social technology, including social media and smart phones. Armed with up to the minute information through posts or tweets, consumers now use their broadcasting power to spread the word about not only those companies that produced bad products, but also those guilty of inauthentic messaging, false promises, and unsustainable and irresponsible social behaviors. We are witnessing a historical transformation in which the private sector is slowly emerging as a 3rd pillar of social change. So what changed?
  • SOCIALNOMICS  |  FRIDAY, JANUARY 17, 2014
    [Social Media] Rental Car Agencies Drive Off Being More Social
    A wide range of businesses are using social media for marketing, networking and simply to get the word out about their latest deals and promotions. And not surprising, the two largest companies in the country, Hertz and Enterprise, are big users of social media. One of the best things about rental car agencies using social media is that they can use platforms for providing customer support. Getting more customers is also an advantage of rental car agencies using social media. Social Search drivers marketing rental cars search engine
  • KIKOLANI  |  FRIDAY, DECEMBER 14, 2012
    [Social Media] Fetching Friday – Resources Mashup & Kitten Hugs
    This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. Social Media / Social Networking. 101 Social Media Marketing Resources – 2012 Edition – Here’s a monster list of 101 social media marketing resources (the 2012 edition) to help expand your knowledge of this ever-changing ecosystem. Use the social media ideas in this eBook to inspire your content marketing. Last Fetching Friday of 2012. Freelancing.
  • STEPHEN P SMITH  |  WEDNESDAY, AUGUST 4, 2010
    [Social Media] Turning Free Content Into Revenue
    One of the commenters on Jason’s post, Mack Collier ( The Viral Garden ), hits the nail on the head with: …companies that are NEW to social media, wanting to use metrics and measurements that they are used to when using TRADITIONAL marketing methods to ‘get their message out there’. Attempting to DIRECTLY monetize social media efforts is the quickest way to ensure they fail. One of the best lessons that I learned from the SOBCon event that I attended in May was that blogging (and Social Media in general) should be treated like a business. mentality.
  • THE RELATIONSHIP ECONOMY  |  FRIDAY, NOVEMBER 26, 2010
    [Social Media] The Social Stock Exchange
    The over-reaching objective of the alternate/social currencies movement is to create an alternate storage and exchange device to contain “Value”. The vendor outlet artificially prints the Bizarro Currency which can only be redeemed in Bizarro World.  No social value is created, rather, it is destroyed. Quit complaining, the new business plan is very simple: Step 1: Convert financial currency into a social currency , Step 2: Create Value in the social environment (denominated in the social currency). Creating Social Value. Bizarro Capitalism.
  • SOCIALFISH  |  MONDAY, MAY 21, 2012
    [Social Media] Why Scoring Member Engagement Matters, Part 1
    At another time, the goal may be to grow social media, so member engagement on Facebook or Twitter may trump event attendance. Here’s the latest post in our “INDUSTRY INSIDERS” column. Every Monday, we’ll be bringing you the inside scoop from several awesome association technology vendors and consultants who will share the insights they have gleaned from years of working in our association industry. All of them are  smart and savvy bloggers, and we know you’ll enjoy what they have to say! Introduction and Overview. Select Key Performance Indicators.
  • SOCIAL WAYNE  |  TUESDAY, FEBRUARY 14, 2012
    [Social Media] Day 14: People of color impacting the social web – Faye Anderson – #29DaysofDiversity
    Also note that 28 Days of Diversity is not a popularity contest or an influencer list but a list of thought leaders in the social web sector, including entrepreneurs, bloggers, conference organizers, IT professionals and friends not ranked in any particular order who I have either met in person or followed online. Stanford lawyer-turned-new-media- practitioner, Faye Anderson focuses on the intersection of social media and social change. She was nominated for the 2011 Women’s Media Center Social Media Award. Twitter: @andersonatlarge.
  • WEB METRICS GURU  |  FRIDAY, NOVEMBER 4, 2011
    [Social Media] Feedback from #scrmnyc and #smwf this week in NYC – Web Journal
    For the last three days I’ve been pretty much non-stop, speaking at conferences here in NYC – first at the Social Media World Forum which was actually, a pretty good conference, based on content and who was speaking there – definitely with a more European bent.   I had several really good conversations, was on a [.]. web journal #scrmnyc #smwf internet evolution
  • CONVINCE & CONVERT  |  THURSDAY, JUNE 17, 2010
    [Social Media] Is Your Twitter Addiction Paying Off
    Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Your Twitter Addiction Paying Off June 17th, 2010 |Written By: Jay Baer | View Comments Tweet Twitter can suck you in to a vortex of counter-productivity like one bite of that KFC Double Down sandwich. Traffic to my blog.
  • SPIN SUCKS  |  TUESDAY, SEPTEMBER 25, 2012
    [Social Media] Six Tips for Better Business Writing
    In today’s text, Twitter, social media world, people are getting more and more lazy about their grammar and spelling, according to This Embarrasses You and I* , an article in the Wall Street Journal. The article begins with, “When Caren Berg told colleagues at a recent staff meeting, “There’s new people you should meet,” her boss Don Silver broke in. ”I ”I cringe every time I hear” people misuse “is” for “are,” Mr. Silver says. He also hammers interns to stop peppering sentences with “like.”
  • SOCIALNOMICS  |  TUESDAY, FEBRUARY 11, 2014
    [Social Media] Blog Makeovers: Tips for interesting content that will drive customers straight to your brand
    Social Media Examiner’s 2013 social media study found that 58 percent of marketers are blogging, 62 percent want to learn more about it and 66 percent plan on increasing blogging activities. Using a patented social software listening tool for Twitter that constantly looks for opportunities to put  content in the hands of travelers, they’ve generated more than 800 conversations which lead to 337 prospects over a four-month period, most of which came from the blog. These days, when people have a question, they turn to the internet. It’s like magic. Personality.
  • SOCIAL MEDIA STRATEGERY  |  MONDAY, JANUARY 23, 2012
    [Social Media] What Kind of Online Community Do You Have Behind Your Firewall?
    So, if you're deploying social tools internally, what kind of community is your organization creating? The Social Media/Web 2.0/New Media Community of Practice. Non-work conversations are prohibited – none of that "social networking" stuff here! Diverse cliques form early and often – iPhone enthusiasts, social media geeks, developers – all with different goals and reasons for being. A few individuals stand out and connect these cliques across the entire school. The Intranet development team. Less than 10%. 50%-74%.
  • DIVA MARKETING BLOG  |  WEDNESDAY, MARCH 18, 2015
    [Social Media] The Four Ts of Content Consistency
    Tonality is the voice you’ll use through out the web from  your website and to social media channels For example, if you’re managing a rap group the tonality will be different than if you’re selling financial products to corporate accounts. For a food media company it may be Twitter that best drives audience for you. Note: For Food Businesses including chefs, cookbook authors, FoodTV media companies & contestants, foodpreneurs check out Diva Foodies where we''re serving up social to the food industry plus offering delicious content Time is well … time!
  • BILL HARTZER  |  WEDNESDAY, MAY 26, 2010
    [Social Media] Monitoring Your Company’s Brand Online with MutualMind
    MutualMind takes the different aspects of social media and brings them together into a concise, and helpful way. MutualMind also helps companies promote brands on social networks, such as Facebook and Twitter, while providing powerful, and comprehensive statistical analysis to maximize results from analytical social media monitoring. MutualMind does a great job of gathering statistics from several social media sources. Search Engine Optimization: Is Social Sharing the Next Link Building? Subscribe to the comments for this post? Digg this!
  • SCOTT GOULD  |  MONDAY, DECEMBER 13, 2010
    [Social Media] This Year’s Anti-X-Factor Campaign. Will It Work?
    Perhaps the most fundamental event that marked the power of social media last year was the dethroning of Sim Cowell’s X-Factor by a Facebook campaign that put Rage Against The Machine in the Christmas No. Social is innovation and broadcast is duplication. Only a social campaign can beat the X-Facor like last year, and last year it was new. slot and beat the single released by the winner of the competition, Joe McElderry. The headline numbers were astounding: Reach of an average 13.9 million were beat by the value of under 1 million. This Year. Why you ask?
  • SCOTT GOULD  |  WEDNESDAY, AUGUST 18, 2010
    [Social Media] The Key To Creating A Compelling Experience
    You might well already create alternate experience realities. I’d like to know what they are… How do you think this translates into social media and mobile technology?  Branding used to be all about market differentiation. When I saw your logo, read your brand promise, and used your products, the idea was that I felt different about your offering than I about your competitors offering. That’s the way it used to be. Today, we switch on the TV, and it’s often a hard job remembering what goes with what. Creating An Alternate Reality. More examples.
  • SCOTT GOULD  |  MONDAY, FEBRUARY 15, 2010
    [Social Media] Creating A People-To-People Conference
    It’s one thing for people to wax lyrical about a flat Social Media world, but another to sit that person down in front of 10 strangers. One of the greatest challenges that we face is to deliver on our ideas. On Saturday I asked the question on Twitter, “When it comes to ideas, what’s important? Making them accessible? Uniting people to ideas? Making ideas happen? Having lots, or a few?&# The resounding response was “making ideas happens&#. People-to-people is a world where action is more important than accolades. Like Minds as an example has no employees.
  • TREY PENNINGTON  |  FRIDAY, JULY 2, 2010
    [Social Media] How to get positive word of mouth advertising
    Home About Book Trey to Speak Let’s Connect #smBBQ Subscribe trey pennington connections, content, conversations: commerce™ How to get positive word of mouth advertising by trey on July 2, 2010 With Facebook marching toward 500,000,000 users, it looks like social influence is gaining power. What business people are looking for are ways to tap into that power and generate positive word of mouth conversations around their brands and products. The good news is, it’s fairly simple to create buzz. Last week I was in London once again. There was none. We’re out of decaf.&#
  • IT'S JOSIP NOT JOSEPH  |  MONDAY, JULY 19, 2010
    [Social Media] Gen-Y's Living Life In Front of a Green Screen
    And although this has always existed to some degree and extended with the introduction of the internet, social media and social networking has further helped allow anyone to become anyone they want. You may even act the same throughout the either social world. This is also what the social world helps you accomplish. Home It’s Josip Archives Let’s Talk The Word on the Web Gen-Y’s Living Life In Front of a Green Screen Written on July 19, 2010 by Josip Petrusa 0 Comments Tweet Share Save The lights are on. And the camera is rolling. Never. Right?
  • KIKOLANI  |  FRIDAY, JANUARY 27, 2012
    [Social Media] Fetching Friday – Resources Mashup & Yosemite HD
    This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. 10 Inspiring Social Networks for Writers – These 10 social networks can help you receive valuable feedback, gain exposure for your own work, brainstorm ideas and evolve as a writer. 97 Ideas for Building a Valuable Platform – How to deliver value and stay relevant & visible in the social media landscape. Social Media / Social Networking. Freelancing.
  • TRADESMEN INSIGHTS  |  TUESDAY, JUNE 15, 2010
    [Social Media] Manufacturers: 6 Tips On How to Hire Independent Reps
    How Do You Measure Social Media Success? 50 Power Twitter Tips to Help B-to-B Marketers Twitter: Steps to Insure Success Adding Social Icons Helps Drive E-mail Marketing Campaigns Whats Your Company Value Proposition? Reach Tradesmen Using a Social Media Map STAFDA Convention-Phoenix Category Cloud Marketing Tips Marketing Tools Marketing Trends Social Marketing Traditional Marketing Twitter Uncategorized Theme Contempt by Vault9. Enjoy. I’m amazed at how Manufacturers choose Manufacturers Reps. Good and timely article. take my survey [link].
  • TWIST IMAGE  |  SUNDAY, JANUARY 12, 2014
    [Social Media] A New Era Of Marketing Has Arrived In The Age Of Context
    The book was prescient, and was key in helping brands to better understand the power of blogs and how to actually implement a lot of the thinking that came out of The Cluetrain Manifesto (widely regarded as the starting point of social media). social media. Episode #392 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. When it comes to technology evangelism, it''s hard not to think about people like Shel Israel and Robert Scoble. The Internet is no longer just a more interactive screen than television. It is everywhere.
  • PUSHING SOCIAL  |  THURSDAY, DECEMBER 20, 2012
    [Social Media] 12 Ways to End Your Blogging Year With a Bang
    rarely read other social media blogs.  I’ve found that they dull my ability to find innovative ways to connect the dots.  President Obama was criticized for saying “You didn’t build that!”  As I look back at Pushing Social, I realize that I wasn’t 100% responsible for its success. New Year’s Resolutions are awesome. Come Jan 1, a provocative bunch will lambast New Year’s resolutions as sure-fire ways to set yourself up for failure. Not me.  I love the feeling of starting over the year with a fresh slate.  I can’t get enough of reading people’s dreams for the New Year.
  • CREATIVE RAMBLINGS  |  MONDAY, OCTOBER 1, 2012
    [Social Media] Join me tonight on Twitter for a special chat!
    We will talk about building trust and offering value on social networks. was written by Cendrine Marrouat for her social media blog, Creative Ramblings. News social networking Twitter chatAre you free tonight? If so, I would love to see you on Twitter! I will be the guest of #AtomicChat , a 60-minute chat happening at 9 p.m. EST (6 p.m. PST or 8 p.m. To participate, follow the instructions below: 1) Visit [.] Join me tonight on Twitter for a special chat!
  • CITIZEN MARKETER 2.1  |  MONDAY, MAY 10, 2010
    [Social Media] Quick'n'Dirty Episode 43: We've Got a Producer!
    Useful information on how to add "social" into your marketing mix with measurable results. As usual, we kicked the show off with our social app of the week. This time, it was old world bar codes meets new world social web, with innovative startup, Stickybits. In addition to being a writer, Lon is also the director of online and social media at the New York chapter of the ALS Association. During our talk, Lon discussed some of the challenges (and benefits) of doing social at a non-for-profit including small budgets but greater good will. It he. You w.
  • TWIST IMAGE  |  TUESDAY, MAY 13, 2014
    [Social Media] Bring Back The Corporate Blog
    If you take all of those issues and you roll it up into a bigger social media marketing mix, you would uncover that blogs and blogging should fall below the level of interest for most brands. 52% prefer to go directly to the company website for content about the brand, vs. 25% going to social media and 22% to third-party articles. As much as consumers are busy creating and sharing content in a myriad of social media channels, brands tend to forget the complex matrix of value that is created when they are openly communicating (and on an ongoing basis).
  • WAXING UNLYRICAL  |  TUESDAY, AUGUST 28, 2012
    [Social Media] Do You Know the Secret to Smart Networking?
    Go to the social hours. He does social media management for   KimberMedia  and does marketing/PR for  @bgckids. Ed: seeing as how it’s “holiday week” here in the U.S., we decided to give the WUL team a bit of a break. So we’re re-running some older posts … not necessarily the ones that got huge numbers of comments, but the ones that are personal favorites of the team. Today’s pick (by moi!) is an updated version of Matt LaCasse’s terrific post from March 2011 on the secret behind good networking. Always relevant. Go to the sessions.
  • KYLE LACY  |  THURSDAY, SEPTEMBER 5, 2013
    [Social Media] Top 10 Digital Marketing #Video Interviews with @JayBaer
    If Aren’t Great at Email Marketing You Shouldn’t Be Doing Social. 8. Is Your Social Media Strategy a Puppy or a Dog? 9. I have the pleasure of chatting it up with Jay Baer, New York Time’s best selling author and head honcho over at Convince & Convert , weekly concerning digital marketing news and trends. Most of the videos are published over at the ExactTarget blog and on our YouTube account. would encourage you to check all of them out. However, here are the top ten. 1. Facebook is Becoming Two-Faced. What Are They Doing? 2. Baer Facts Video
  • JEFF KORHAN  |  MONDAY, JUNE 28, 2010
    [Social Media] 10 Blog Commenting Strategies
    Jeff Korhan - New Media and Small Business Marketing Home About Me Working With Me Speaking Favorites Trends Subscribe « Personalize Your Small Business Marketing | Main | Facebook Tips for Better Engagement » June 28, 2010 10 Blog Commenting Strategies Here are 10 simple strategies that may help you to reach out and release your commenting genius.  Make a Call to Action - That's right, if you are using social media to accomplish something, someone has to make the first move.    1.   Say hello.    Expand your horizons. 9.
  • BRASS TACK THINKING  |  TUESDAY, AUGUST 3, 2010
    [Social Media] Offer or Sell?
    link] Socially Popular Good stuff! link] Linzstar | Social Media Management | Ghostblogging | Indianapolis IN [.] link] How Social Media can make your company money | @JeremyMeyers dot com [.] is a repost of a comment I left on Tamsen McMahon and Amber Naslunds amazing blog BrassTackThinking.  I highly recommend checking out anything these two [.] Shes a writer, professional speaker, community and social media strategist, and has worked with businesses of all sizes to solve business problems through better communication. Do you see a difference? What
  • SOCIALNOMICS  |  TUESDAY, NOVEMBER 26, 2013
    [Social Media] Getting Social Over an Online Business Degree
    However, finding online degree business schools can actually be quite simple now, thanks to social media. Many colleges have started recruiting students by using various social media platforms. Kaplan University uses a variety of social media techniques to attract students to its online programs. The college posts a variety of interesting articles, photos, and links to other social media accounts. They include posts to their mentions in the media as well. Social media has certainly changed the way colleges recruit students.
  • WEB METRICS GURU  |  FRIDAY, MARCH 23, 2012
    [Social Media] GigaOM Structure DATA NYC thoughts and impressions – Web Journal
    Avoid Dead Ends in Social Analytics Roadmaps. From 0 to 60 MPH Using Social Analytics Roadmaps. Slowing down and taking the time to understand business needs and goals will help you arrive at an effective social media analytics roadmap. Five Tips for Tackling Social Media Measurement. Experts discuss how best to measure our efforts on the social Web and other digital channels. In this Point/Counterpoint debate, social media analytics expert Marshall Sponder argues that Klout is no measure of anybody’s influence.
  • SOCIALFISH  |  WEDNESDAY, APRIL 8, 2015
    [Social Media] How To Automate Twitter Without Looking Like an Idiot
    Raise funds for the WAA-Chicago Scholarship Program. I did some research on  what others are doing around automation , what  ratio of our posts are appropriate to automate ,  what tools are needed to make it work, and some industry social media metric benchmarks  for success/failure context. One key finding I saw repeatedly was that up to 80% of a brand’s social mix can and should be curated content that your audience will find useful. For one that has 5 minutes/day to spend on social media? AUTOMATE IN FAVOR OF ENGAGEMENT – this post will show you how.
  • TWITIP  |  WEDNESDAY, MARCH 24, 2010
    [Social Media] How to Get Ignored on Twitter
    Great post articulating of the common sense reality of the social facts of life on twitter. For example I used to follow this “social media expert&# and he used to follow back, then one day, he announced how he was purging everyone from his list in order to make his experience on line better. Well needless to say this “Social media expert&# completely ignored me even after one of their “buddies&# told them I was “cool&# Where am I going with this you ask? Usually seen on Twitter discussing his or her “social media expertise.”
  • ENGAGING BRAND  |  THURSDAY, NOVEMBER 19, 2009
    [Social Media] Heart to heart - why its good to feel in business
    The Engaging Brand Home Podcast Online Social Media Training Speaking Contact & Bio Subscribe/RSS « When You Truly Understand Engagement | Main | The Web of Intrigue » Heart to heart - why its good to feel in business Communication has always been the lifeblood of society and the need for communication never changes. Her tool is not social media, it is her eyes than convey that emotion in a way which creates engagement. Communication is vital and social media has in many ways made communication easier.   Why?   Why?
  • SIMON MAINWARING  |  MONDAY, SEPTEMBER 13, 2010
    [Social Media] Branded virtual goods and what good they can do
    This is just one way that brands are responding to a very real challenge – how to make themselves relevant, sharable and likable within the social ecosystem. The currency that people trade across social networks in not money but emotion. Brands would be wise to consider the rules of social media engagement before treating social games as a gold rush. Or do you think that will ruin their experience within social games? Tags: Advertising Brands Consumers Social networking Social change social networks Virtual goods
  • SOSHABLE  |  MONDAY, OCTOBER 24, 2011
    [Social Media] Steve Jobs Sets the Trend In Mobile Internet Service
    The boom made possible in social media was due to his extraordinary vision and commitment to changing the world we live in. It was the challenge he threw forward to us to use computers socially and by the time he introduced us to the iPhone, we were witness to a new age of technology. Social media outlets like Facebook and Twitter are even more popular thanks to the iPhone’s ability to let you upload pictures, view content, and interact with anyone no matter where they are anywhere in the world. Steve Jobs was a man who could see into the future.
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Social Media Marketing and Measurement