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  • DIVA MARKETING BLOG  |  MONDAY, DECEMBER 31, 2012
    [Social Media] Stories From Smaller Nonprofits: VolunteenNation
    As The Fates would have it, just as I was feeling sad that I didn't have a nonprofit to share with you, once again social media came to the rescue. She has spoken at numerous conferences throughout the nation, has a column at the Huffington Post, was honored in 2010 as a L’Oreal Paris Woman of Worth , and was recently listed on the 2012 Forbes 30 under 30 Social Entrepreneurship list. Utilizing social media tools to promote the website over 8,500 youth have found volunteer opportunities through the website, organized volunteer events, and our annual volunteer fairs.
  • WEB METRICS GURU  |  FRIDAY, APRIL 13, 2012
    [Social Media] Big Data comes to Politics – Pt 1 – Web Journal
    Ok, so Big Data, wrote about it a few weeks ago , but unlike  Social Media Analytics platforms (which I can play with, often to my hearts content), the Big Data tools, and the data itself, isn’t at mine, or most of our disposal.    And we have no way of knowing how companies mine that data – but we do know that some in the political realm have gone quite far with micro-targeting voters , to great success (if the article is to be believed). suspected as much. But look at this chart – and think about common sense. ‘An estimated 201.5 million U.S. web journa
  • MR. RYAN CONNORS  |  SUNDAY, APRIL 14, 2013
    [Social Media] 6 Top Tips for Food Marketing
    Social media sites allow you to communicate and connect directly to consumers. You must not use your social communications merely to advertise or send out PR messages. Use your social media presence to monitor your brand’s reputation and image online. 'When it comes to food marketing there is a lengthy and dynamic process involved in making sure your food product and brand is a success. Marketing and promoting food brands require specialist knowledge and understanding of the intricacies of the food industry. Written by Ross Moffat. The Power of the Source.
  • WRITTENT BLOG  |  FRIDAY, AUGUST 8, 2014
    [Social Media] Why Quality Content is the Core for Any SEO Strategy
    However, most would agree, especially in the context of content marketing and SEO, that the term quality content can in a nutshell be defined as: original, purposeful, and correctly optimized information or media that people and search engines are driven to read, view, and share. Then, of course, there are the links that are built when people share your posts, images, and videos on social media. Social signals are a factor in Google’s algorithm. Even the outbound links in your social media profiles count. 'Image source. User Engagement.
  • BLUE FOCUS MARKETING  |  MONDAY, MAY 21, 2012
    [Social Media] Nominate Your Favorite Technology Twitterer(s) for the 2012 #Nifty50 Awards
    But as the #Nifty50 moves forward, our goal—our passion—is to add a third component to the #Nifty50 brand, an objective for social good.  As marketing and social media professionals (which most of you reading this post likely are), we get to spend our days in interesting and intellectually challenging work, in (generally) comfortable surroundings, interacting with bright, innovative people through the latest technology platforms. The Goals of #Nifty50: 1) Acknowledge 50 men and 50 women who share valuable content and actively engage on Twitter, and. Want to be part of this? 
  • SOCIALFISH  |  MONDAY, JUNE 4, 2012
    [Social Media] How to Influence People in Online Communities
    would argue, and many others have too, that Dale Carnegie’s How to Win Friends and Influence People is a great primer for social communities and, more importantly, for defining your Code of Conduct. Social Networking – Relating it to Six Ways to Make People Like You. love that a 1936 self-help book, which was given to me when I tried Amway back in 1989, still rings true in the new age of social media. Here’s the latest post in our “INDUSTRY INSIDERS” column. ———————-. Why “How to…”? Be a Leader.
  • TRADESMEN INSIGHTS  |  THURSDAY, MARCH 11, 2010
    [Social Media] 3 Facebook Tips to Protect Your Privacy
    Facebook, one of the fastest growing social networks, has become one of the fastest growing forums for embarrassing photos, awkward wall posts and uncomfortable sharing. If you can’t avoid that, at least make yourself aware of the settings available on all social sites to protect your privacy. This entry was posted on Thursday, March 11th, 2010 at 9:00 am and is filed under Marketing Tips , Social Marketing. How Do You Measure Social Media Success? Would you show your boss those pictures from last weekend or your opinion about the new office policy ? Thanks.
  • WRITTENT BLOG  |  THURSDAY, JUNE 20, 2013
    [Social Media] How to Triple Your Audience and Lead Generation With Content Syndication
    While blogs and social media may be replacing print media as primary information highways, the basic concept of syndication is definitely alive and well on the web. Your website could reap the benefits of an instantly expanded audience, without the hard work of expanding your social media reach over time. We’ve highlighted some of the primary pluses and minuses below: Pros: Expanded Audience: Some of the larger syndication websites boast social media followings as large as 100,000 or more. Social Media Today. What is Syndication?
  • KIKOLANI  |  FRIDAY, JULY 22, 2011
    [Social Media] Fetching Friday – Resources Mashup & Hi Def Puppy
    This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com. 10 social media research strategies to inject your next blog post with ‘roids – how to use social media to uncover the secret sauce your latest masterpiece-in-progress might be lacking. Social Media / Social Networking. 60 tips for using Facebook for business – lots of great advice from business and social media experts. Business / Career.
  • KIKOLANI  |  THURSDAY, APRIL 14, 2011
    [Social Media] Fetching Friday – Resources Mashup & a New Version of Friday
    This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com. How social media affects paid search – a nice breakdown, including some answers from Google’s PR team about +1. Social Media / Social Networking. Diverse summaries of 13 LinkedIn profiles – do you introduce yourself in first or third person, and how that affects the way people see your social profiles. The Resources Mashup. Blogging / Writing. Friday Remix.
  • SOCIALFISH  |  FRIDAY, AUGUST 3, 2012
    [Social Media] Not So Lonesome Expats: How New Technology Helps Workers Connect
    Today, with social media tools, blogs and conference calling abilities, every expat can maintain a social atmosphere. Whether reaching out to employers or checking in with loved ones, social expats have enough online outlets for connecting that they no longer need to feel away from home. But social expats actually have something interesting to add and everyone from close family members to distant friends will stop in and check out what intriguing adventures expats have to share. Most important for social expats is communicating with their business.
  • ARI HERZOG  |  THURSDAY, MARCH 22, 2012
    [Social Media] Who You Should Be Online
    In an industry that is centered around building relationships, real estate is a prime candidate for social media success. The value in social media comes from connections made. Here are a few tips based on my social media successes and failures: 1. When I started in social media, my first folly was in strategy: I wanted to be a guru of everything Maui real estate-related. Be social. Social media is a two-way/group conversation, not an advertisement platform. Discover more articles on new and emerging media.
  • TWIST IMAGE  |  SUNDAY, SEPTEMBER 25, 2011
    [Social Media] What Happens After The Conversation Online?
    long-time friend (and one of the main inspirations behind the Six Pixels of Separation Blog and Podcast), we've decided to hold monthly conversations, debates and back-and-forths that will dive a little deeper into the Digital Marketing and Social Media landscape. media hacks. online social network. social media 101. social media marketing. Episode #272 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Enjoy the conversation. advertising. bite size edits. blogging. blue sky factory. facebook.
  • IMAGINE YOUR REALITY  |  THURSDAY, SEPTEMBER 15, 2011
    [Social Media] Is your business Distinct from your Competition?
    For example, one of the services I offer is social media coaching. There are a fair number of other social media coaches and consultants. What I’ve done is chosen to employ skills as a social scientist to social media. My academic background gives me the credibility and training I need to do that, and it also provides me a distinction most other social media consultants won’t have. The other day I met someone who told me she was a health coach and that she was selling a product that was going to help people lose weight.
  • IMAGINE YOUR REALITY  |  THURSDAY, JULY 7, 2011
    [Social Media] I’m still here
    And now I’ll be back to writing my blog entries and as always doing my best to help you out with your business and social media needs. This is just a quick note. I’m still here. I’ve been getting my website redone by Dan Delmain of Umbrella Web Solutions , and then getting it fixed by him, after I managed to mess it up. Did I mention I am NOT a web designer? So it goes. But this new site is finally here and I’m really pleased with it. Blog Imagine Your Reality Taylor Ellwood website
  • SOCIAL MARKETING FORUM  |  SUNDAY, NOVEMBER 21, 2010
    [Social Media] Prospecting the Social Customer
    Twenty years later we speak of the “Social customer”: he is “connected&# , listens to the advice of strangers (influencers, opinion leaders, bloggers, …) and familiars (family, friends, business associates, …) and he actively seeks himself the products or services that might suit his needs. Prospecting in the social media era : right time, right place, right content. That influence sphere can be wider than ever for those who integrate social media marketing in their communication and cross-channel marketing strategy. Easy too. Always. 
  • TWIST IMAGE  |  THURSDAY, DECEMBER 2, 2010
    [Social Media] The Digital Marketer's Master Library
    When people ask about Digital Marketing, it sounds more like they're thinking about Social Media. The truth is that Social Media is but a small component of the Digital Marketing world. It's much more important to have a well-rounded perspective around media, marketing, advertising and communications. Over the years, there have been many books that have integrated these core marketing foundations while adding in the newer media slant. media. new media. social media. Convergence Culture by Henry Jenkins. Tribes by Seth Godin.
  • KIKOLANI  |  MONDAY, AUGUST 16, 2010
    [Social Media] Is the iPad Good for Blogging?
    One of my main reasons to have one is for when I am at seminars, such as the upcoming Social Media AZ , or when I’m at conventions like the upcoming Blog World Expo in October. iPad for Blogging and Social Media. What kind of other tools/apps are available for SEO, social media, etc.? Since the Apple iPad has come out, I have been dying to get one. Image Credit: Chester and the iPad. received some good resources on reasons for getting an iPad as well as against getting one sent to me by James from an iPad video converter software company.
  • DANNY BROWN  |  TUESDAY, JANUARY 27, 2015
    [Social Media] Give And Ye Shall Receive: Mentoring, Creativity and Innovation
    Let’s also take a look at what social scientists have to say. Give And Ye Shall Receive: Mentoring, Creativity and Innovation originally appeared on Danny Brown - there's more to life than social media - all rights reserved. 'This is a guest post by health and wellness strategist and digital health pioneer Liz Scherer. When you hear the word ‘mentor,’ what is the first image that comes to mind? Is it a middle-aged man in a suit, briefcase on a table in front of him and a Mont Blanc pen in hand? Pretty passé, eh? The Conceptualization Belief. don’t believe it is.
  • GEOFF LIVINGSTON  |  MONDAY, OCTOBER 29, 2012
    [Social Media] Transmedia Writing
    Stories told across multi-platform media environments — or transmedia stories as they are commonly called on the edge — require more complex writing. story unfolds across diverse media with readers/viewers opting in to each layer. At the same time, as writers we want to build an experience that satisfies casual consumers on the first level without requiring them to dig deeper into the media experience. story can’t be linear in nature, rather it needs to allow for a reader/viewer to go in any direction they’d like across any media.
  • TWITIP  |  WEDNESDAY, MARCH 24, 2010
    [Social Media] How to Get Ignored on Twitter
    Great post articulating of the common sense reality of the social facts of life on twitter. For example I used to follow this “social media expert&# and he used to follow back, then one day, he announced how he was purging everyone from his list in order to make his experience on line better. Well needless to say this “Social media expert&# completely ignored me even after one of their “buddies&# told them I was “cool&# Where am I going with this you ask? Usually seen on Twitter discussing his or her “social media expertise.”
  • THE RELATIONSHIP ECONOMY  |  WEDNESDAY, DECEMBER 8, 2010
    [Social Media] Tearing Down Social Silos
    Many look at social media as a marketing solution and pursue the solution aggressively. Many then learn that not thinking through the systemic impact of “all things social” they have created a bigger problem. Looking at social as a marketing solution without considering its impact on other “parts” of your organization reflects silo thinking. Look at the patterns for social networks and the advertisers that support them. Consumers are feeling the waste and inefficiency of “social silo’s”. Silo thinking is evident everywhere. Sound familiar?
  • TECHIPEDIA: TAMAR WEINBERG  |  TUESDAY, DECEMBER 13, 2011
    [Social Media] HOW TO: Guide to Performing Website Audits
    This area should link to subcategory, terms of use, social media, privacy statement, sitemap, and contact pages. Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed. This is a guest post by Harrison Jones. Onsite optimization of websites is the most important factor in ranking better in search engine results. You can build all the links you want, but if your website isn’t optimized, Googlebot won’t be able to crawl the site properly. Canonicalization and URL Structure. Microdata.
  • JOEY STRAWN  |  WEDNESDAY, NOVEMBER 30, 2011
    [Social Media] Branding Against the Machine: An UnReview of Epic Proportions
    Related Posts: Fun Friday: What Are You Reading Social Media Textbook? Tweet Today I am honored to bring you a very special UnReview. have been waiting to review this book for you for quite some time (pretty much since earlier this year when I found out it was becoming a reality). was blessed by being able to see some sample chapters well before you got to see the content that John filled his pages with. The book, oh faithful reader, is John Morgan’s Brand Against the Machine. If you don’t believe mem check out this picture: See? told you. Was it aliens? Ding, Dong!
  • CONVINCE & CONVERT  |  FRIDAY, JANUARY 25, 2013
    [Social Media] The Critical Interplay Between Social and Search
    Rand Fishkin , Founder and CEO of  SEOmoz , joins the  Social Pros Podcast  this week to discuss content calendar and community management at SEOmoz, the rumors of Google’s Author Rank, and the future of Facebook’s new Graph Search feature. Huge thanks to data-driven social media management software company  Argyle Social  for their. Click to read more » Social Pros Podcast author rank conversion optimization digital marketing online reputation management search engine optimization search marketing search optimization SEO seo campaigns Social Pros
  • BLUE FOCUS MARKETING  |  FRIDAY, FEBRUARY 21, 2014
    [Social Media] [VIDEO] Fun at #IBMConnect w/ @Sandy_Carter (Shout-Out to @Tom_Peters) #IBM #SocBiz
    In this video, I had a chance to speak with Sandy Carter (@ Sandy_Carter ), whose contributions to our chapter on social executives in our Amazon best-selling book The Social Employee were absolutely invaluable. Carter doesn’t just understand the value of the social executive, she embodies the process every day, inspiring her fellow IBMers by modeling the mission, vision, and values of their brand. How do you make social work for you ? Social media shouldn’t be seen as an “in addition to” problem of incorporating new processes into an already cluttered workflow.
  • GREG VERDINO  |  TUESDAY, MARCH 23, 2010
    [Social Media] It's like birthing an elephant. only wordier.
    Greg Verdino Marketing, Media, Technology & Trends Home About Me Book Me to Speak microMARKETING Journal On Twitter On Flickr Personal Blog Verdino Bytes My Company « See and be seen on the SXSW scene. March 23, 2010 in Brands , Community , Content , Customer Service , Innovation , Inspiration , Marketing , Media , Micromarketing: the Book , New Technologies , Powered , Social Media , Trends , Video , Web 2.0 , Word of Mouth | Permalink Reblog (0) | | | TrackBack TrackBack URL for this entry: [link] Listed below are links to weblogs that reference Its like birthing an elephant.
  • MINDJUMPERS  |  WEDNESDAY, JULY 28, 2010
    [Social Media] Using Wordpress Like a Pro
    blog comments powered by Disqus Posts Comments FOLLOW MINDJUMPERS Top Posts What You Can Learn From H&M’s Use Of Social Media What To Include In a Social Media Policy How Users Engage With Advertising on Facebook Storytelling – A Powerful Tool When Branding Your Organization In Social Media How To Post Effectively on Facebook Why You Need a Blog: Blogs Are The Websites of The Social Media World 4 Ways Social Media Has Changed The Fashion Industry Diesel Kicks Ass With New Campaign!
  • IDACONCPTS  |  FRIDAY, JUNE 17, 2011
    [Social Media] Manage Your Online Reputation in Multiple Languages
    Don’t forget to include blogs – now major social spaces – in the search. Don’t forget to track your brand mentions and direct feedback in social media spaces, such as Twitter and Facebook. Make sure you’re active in all the key social media spaces in each target country and use a native speaking marketer to create correct, culturally sensitive updates. E-marketers are now more aware than ever of the difference that a good online reputation can make. English is not Enough. Listen and Learn. Monitor Message Boards. Get Your Brand Out There.
  • SOSHABLE  |  THURSDAY, MARCH 14, 2013
    [Social Media] Pinterest Has New Analytics!
    Businesses are always clamoring for more analytics tools from the services they use, and now Pinterest is delivering an interesting new tool, sure to be a boon for any  SEO company  smart enough to invest in social media. We can only hope that social media sites continue to give us the analytics data that allows us to tailor our content to what people like, making the social experience more pleasant for everyone! Social NewsSuccessful marketing requires the ability to track and analyze and deduce, it’s what makes the industry exciting.
  • TREY PENNINGTON  |  SUNDAY, JULY 4, 2010
    [Social Media] A simple way to get more sales
    Search Categories Book Reviews Brand Facebook Find a job Influence Inspiration Integrating Social & Traditional Media Leadership Live blogging Marketing Publicity Radio Program Resources Reviews Sales Social Media Speaking Storytelling Technology Uncategorized Writing Get New Posts by Email My Facebook Profile My Tweets My Delicious Bookmarks My MySpace Profile My YouTube Videos My Viddler Videos My Flickr Photos My RSS Feed My TwitPic Photos Facebook “Fan&# Box Trey Pennington on Facebook Contact | Disclosure | ©2009 Trey Pennington | 209 N. Be nice.
  • MOBILEGROOVE  |  FRIDAY, JANUARY 28, 2011
    [Social Media] Reports Reveal Hot Mobile Numbers; Facebook Phone Might Upset Mobile Marketing
    Some of the leading wireless analysts issued reports this week, covering everything from revenue projected from the combination of mobile, social and loca l, to the size of the app business in 2011 and beyond. point that stands out: the mobile/social/local combo will explode in usage but generate little revenue because price drops will put smartphones in the hands of more consumers. Julie gave us the inside track on Forrester’s 2011 mobile trends. Put another way, it isn’t a question of either/or. It’s both. Apps and Web will coexist and marketers will adapt.
  • KIKOLANI  |  FRIDAY, SEPTEMBER 6, 2013
    [Social Media] Fetching Friday – 20 Marketing Links
    'This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. Before we dive into the best posts of the week, just wanted to remind you that Blog Post Promotion – the art of promoting a single piece of content for traffic, engagement, and social shares – is now LIVE! Social Media / Social Networking. You’ll just get one email a week on Fridays with one post about blogging, business, SEO, and social media. The Resources Mashup.
  • KIKOLANI  |  FRIDAY, NOVEMBER 16, 2012
    [Social Media] Fetching Friday – Resources Mashup & Cedar Breaks
    This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. Conversion Optimization 101: Perfectly Persuasive PPC Landing Pages – Once you have the proper landing page, decide what ad/email/social campaign would attract people to click through and want to see this page. Social Media / Social Networking. Round Up Of Social Sentiment Tools For Every Budget – Social media provides some of the richest customer data around.
  • DANNY BROWN  |  SATURDAY, JULY 23, 2011
    [Social Media] 10 Free Blog Topics to Help You Get Your Blog On
    10 Free Blog Topics to Help You Get Your Blog On originally appeared on Danny Brown | Social Media Marketing Blog - The Human Side of Media and the Social Side of Marketing under a Creative Commons license. This post is part of our free blog topics series over at For Bloggers By Bloggers. For many bloggers, coming up with blog topics can be hard. Keeping your blog fresh and interesting for readers old and new can see you hitting the blog topics wall, and often that leads to you just not blogging at all. So – on with the topics! If The Matrix Was Real.
  • SOCIALFISH  |  MONDAY, JANUARY 20, 2014
    [Social Media] Five Web Design Trends to Watch
    22 MUST READS of 2013 Association Social Media Best Practices Is Your Association’s Website Any Better Than HealthCare.gov? 'This post originally appeared on Frogloop and is by the intensely awesome Allyson Kapin, Blogger-In-Chief for Frogloop and Founder of Rad Campaign. ————— Is your organization embarking on a website redesign in 2014? Here are five design trends to consider. Simpler Navigation to Get Readers to Focus More on Content. This year we will see more websites with simplified navigation. The  Daily Beast  is a good example of this.
  • TRADESMEN INSIGHTS  |  TUESDAY, APRIL 5, 2011
    [Social Media] How to Use Twitter to Find New Business
    Sysomos is the leading provider of social media monitoring and analytics technology. They Marketing Tools Social Marketing Twitter sysomos twiiter for lead generation use twiiter for new businessFor those that follow me, you know I talk about how Twitter is one of my best lead generators. Most people are either afraid or intimidated and there really is no reason to be. Understanding how your prospects are using Twitter and what personal data they are willing to share can boost its use for new business. 82% of Twitter users now provide a name, compared with only 33% in 2009.
  • JACOB MORGAN  |  WEDNESDAY, JANUARY 6, 2010
    [Social Media] Should Social CRM be Automated?
    Social Media Globetrotter Home Consulting Speaking Travel Blog About SOCIAL MEDIA GLOBETROTTER Should Social CRM be Automated? View Comments January 6th, 2010 Before the holiday break we started off with a high level introduction to social CRM.  I pulled the image below from the blog of ScorpfromHell who also has an interesting discussion on social CRM automation.  The image is from PeopleBrowsr and shows a type of social CRM automation on Twitter.  This is where the actual structural components of social CRM are going to come into play. 
  • CONVINCE & CONVERT  |  MONDAY, SEPTEMBER 20, 2010
    [Social Media] Is Twitter for Business Even Worth the Trouble | social crm.
    Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Twitter for Business Even Worth the Trouble? Daily Twitter users are 300-400% more likely to write a blog, review products, upload videos, and every other social behavior, than are non-users. And for what? Interaction.
  • CONVINCE & CONVERT  |  TUESDAY, JULY 27, 2010
    [Social Media] Are You Growing Enough Voices
    Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Are You Growing Enough Voices July 27th, 2010 |Written By: Jay Baer | View Comments Tweet I’m back from my family vacation in Canada. couldn’t write Katie Van Domelan’s post about social media listening tools.
  • ENGAGE  |  FRIDAY, MARCH 1, 2013
    [Social Media] Tools of the Trade: 9 Hacks for Web Journalists
    ” A social journalist, or any journalist for that matter, cannot possibly accomplish his/her job without a few hacks. Scheduling social media posts seems like a simple task, right? Well, Well, it is until you start managing multiple sites, each with multiple social outlets. Timing App reminds me to leave the inbox so I can get back to writing or social media. If This, Then That allows users to connect social media sites, search engines, RSS feeds, text messages and email into amazing, customized actions. Great piece, BTW.).
  • DANNY BROWN  |  MONDAY, MAY 7, 2012
    [Social Media] Of Blog Design Changes and Looking to the Future
    Whereas it was originally a straightforward social media-led blog, I’d like to think it’s grown into something more as I’ve grown as a blogger. For me, that’s going to see the blog evolve into what (hopefully) will be a repository for both content and downloads, to help you meet your goals, whether that be in social media, marketing or blogging (at least for starters). Sometimes, I feel as if I should stay away from vacations and personal downtime completely. Case in point – I’m on vacation this week and the thing I did first?
  • SOCIALNOMICS  |  FRIDAY, JULY 25, 2014
    [Social Media] 7 (little known) Digital Reputation Stats and How to Use Them to Your Advantage
    Tip: I’m not even going to pretend to advise people not to post scandalous pictures on social media because that is a given. 68 percent of hiring managers, hired candidates  because  of something they saw on social media. Use social media as a platform to share your message with the world. 'Digital Reputation is one of those topics where ‘what you don’t know ya don’t know’ could be very damaging. Here are some of the little known stats related to digital reputation. Keep it clean and stand out. percent. That’s ok!
  • WISDOM LONDON  |  MONDAY, AUGUST 30, 2010
    [Social Media] Ever Wondered About….Audioboo?
    Where sound gets social. The fortunes of voice data have not been exactly glittering over the past few years in the mobile sphere, but Audioboo plays to our current obsession with reporting and curating content rather brilliantly, and brings sound back to…well if not the forefront of social engagement, then a prominent position. Internal communications for corporations, instruction guides for consumer products, as a social inclusion tool (where language and literacy is a barrier)…and it could be a genius and game-shifting move in entertainment too (snacksized soundbites).
  • SPIN SUCKS  |  TUESDAY, DECEMBER 23, 2014
    [Social Media] Twelve Digital Tools You’ll Be Using More of in 2015
    The sheer number of social networks and communication channels we have available to us has actually made it harder to connect with the people we care about, not easier. This application can be used to find robust social media information about the contacts in your CRM, or you can use the free version like I do to get timely updates about the people that you’re meeting with. By connecting your calendar and social networks to the app, you’ll receive alerts before your meetings with insights about the person you’re meeting with. 'By Jess Ostroff.
  • FIREBELLY  |  THURSDAY, AUGUST 23, 2012
    [Social Media] Content Marketing is More Than Just Blogging
    According to Jeremy Williams , social media director for the Indiana Office of Tourism Development (and my boss when I do travel writing for IOTD), blog posts with photos get more traffic than blog posts without. Put these on YouTube and/or Vimeo, embed them in your blog posts, and share them on your social networks as well. Content marketing is about more than just blogging. While that’s the first thing that people think of — at least me, as a professional blogger — content is anything that can be read, watched, seen, or heard. Basically anything you can read.
  • WEB METRICS GURU  |  SATURDAY, MAY 14, 2011
    [Social Media] Synthesio Unity Engagement Console
    Monitoring and Engagement and integration with Customer Relationship Managers such as Salesforce seems to be the natural step after collecting the Social Data for most organizations but I think the devil is in the details. Many of the platforms I have interfaced with, particularly in Europe and Asia, operate with the idea a customer may not be able, for a variety of reasons, make all the necessary choices in query writing and data cleanness to make the information collect via Social Media Monitoring, worth the effort. This type of approach  tends to yield better results.
  • ALEX BLOM  |  TUESDAY, JUNE 22, 2010
    [Social Media] I saw your tweet
    Pivoting (for those who don’t know what/why) It’s all in the build-up A quick and dirty study on Social Media Alex Blom Digital & Social Media Marketing, Toronto Home About Consulting Contact Me I saw your tweet by Alexander Blom on June 22, 2010 in Thoughts, tips & advice Spread it! create fresh, unique Internet Marketing and Social Media campaigns tailored to help you grow. How to Build & Sell Through a Community Part 2: Why? Want to get found at a conference? Debate content and be seen as a thought leader? WordPress Admin
  • SOCIALNOMICS  |  THURSDAY, MARCH 12, 2015
    [Social Media] Five Ways to Engage Potential Customers Through Facebook
    'Customer interaction has been completely revolutionized with the rise of social media. You shouldn’t use social media just for broadcasting your own message. People are generally very competitive, so challenges are a great way to get people excited on social media. Where customer relationships used to be based on simply transactional relations, these days the relationship is much more about engagement and trust. Facebook is one of the best tools for engaging with your potential customers and creating a stronger brand image for your business.
  • PUSHING SOCIAL  |  TUESDAY, APRIL 8, 2014
    [Social Media] Can You Really Build A Blog Written By Employees? I Say…
    Did you know that Social Media Examiner has an 8-person editing team? 'Let’s be honest, asking your employees to blog is probably a non-starter. Blogging is writing and writing for most people has a fear factor right up there with public speaking. You can coach, bribe, threaten all you want but in the end, you’ll be writing most of your blog posts. So forget about getting your employees to blog. Instead, get them to contribute blog  ideas. The hardest part of blogging is the ideas. The writing part can be delegated or outsourced. Interviews. It’s easier to talk then write.
  • DEVELOP SOCIALLY  |  FRIDAY, APRIL 8, 2011
    [Social Media] Meet Our Friend Ty Hallock
    Develop Socially was built with the goal in mind of bringing together people who not only knew the theory of Emerging Media and Digital Media, but also were active in the process of making it happen, and making it better. Over the next few weeks Develop Socially is going to introduce you to our friends who are doing just that. Ty is leading the charge to help people understand that Social Media breaks down if you do not have a well designed intuitive website to drive people back to… Meet Ty-. This week we would like for you to meet Ty Hallock.
  • GAURAVONOMICS  |  THURSDAY, JULY 15, 2010
    [Social Media] Why You Should NOT Integrate Game Mechanics Into Your Service.
    Gauravonomics Blog For Marketers, Entrepreneurs and Activists How To Organize and Energize Your Evangelists Blog Speaking Writing Bio Media Subscribe Slideshare Twitter LinkedIn Facebook IdeaSliver Labs Tumblr « How to Build a Social Network Based on a Single Feature Master List of Social Gaming and Game Mechanics Platforms » Why You Should NOT Integrate Game Mechanics Into Your Service Welcome to the Gauravonomics Blog for Marketers, Entrepreneurs and Activists ! Interview me for a media story, or invite me to speak at a conference. What do you think?
  • SOSHABLE  |  WEDNESDAY, APRIL 17, 2013
    [Social Media] Pinterest and Bing Hooking Up
    'Social media and search are again colliding, and for once, the news isn’t about Google and Facebook. No, today’s news is about the little brothers of search and social, the ones who aren’t quite as successful but certainly give it there all. to attract more of the blogging and social obsessive crowd. When people are using image search, Bing reckons that a high percentage of the time they are looking for something to share on their blog, Pinterest, or other social media. The two new bedfellows are Bing and Pinterest. Maybe, eventually.
  • ENGAGE  |  MONDAY, MAY 7, 2012
    [Social Media] 4 Tips on How Businesses Can Be Better Communicators
    Be Simple, Direct, and Honest Believe it or not, folks in the 18–49 age range actually want to buy things and then have a social media parade telling people how awesome these things are. The author of a recent post on The Atlantic ’s website presented a case study of a social media ad for Dove that she felt was counteractive to the company’s main goal—more customers engaging the brand. Train Your Employees to Use Their Voices Effectively Press releases, social media, and advertising aren’t the only effective ways to promote your business and spread your message.
  • PUSHING SOCIAL  |  WEDNESDAY, SEPTEMBER 26, 2012
    [Social Media] The Problem with Blogging Advice
    decided to go right to the source and ask some of the most hardworking bloggers I know – Pushing Social readers. Or, you know you need to promote your blog using social networking but can’t figure out how to do it with spending hours a day doing it? However, blogging and social media advice isn’t so clear-cut. Today, I’ve added three new services to Pushing Social. If you want to put Pushing Social on your team, then give Reboot, Ignite, or Catalyst a closer look here. I’ve been thinking a lot about your blog over the last couple of months.
  • PUSHING SOCIAL  |  THURSDAY, MARCH 8, 2012
    [Social Media] What Marathon Training Can Teach You About Blogging
    You can join a membership site like the Third Tribe or Exploring Social Media. [Thrilled to have this guest post from Laura Click. Enjoy!]. Three years ago, I would have never dreamed I would run a half marathon. In fact, prior to January 2010, the longest I had ever run in my life was two miles – and that was in high school. Now, I have three half marathons under my belt and I’m training for my fourth race next month. Yes, it’s hard. But, it’s incredibly rewarding. Much like blogging. In fact, long-distance running and blogging have quite a bit in common. Don’t believe me?
  • PUSHING SOCIAL  |  THURSDAY, MARCH 8, 2012
    [Social Media] What Marathon Training Can Teach You About Blogging
    You can join a membership site like the Third Tribe or Exploring Social Media. [Thrilled to have this guest post from Laura Click. Enjoy!]. Three years ago, I would have never dreamed I would run a half marathon. In fact, prior to January 2010, the longest I had ever run in my life was two miles – and that was in high school. Now, I have three half marathons under my belt and I’m training for my fourth race next month. Yes, it’s hard. But, it’s incredibly rewarding. Much like blogging. In fact, long-distance running and blogging have quite a bit in common. Don’t believe me?
  • ADAM SHERK  |  MONDAY, AUGUST 16, 2010
    [Social Media] JVC Facebook Page Sweepstakes a Big Success. But Does it Violate.
    Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk JVC Facebook Page Sweepstakes a Big Success. Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement? But Does it Violate Facebook Guidelines? by Adam Sherk on August 16, 2010 Over on All Facebook there is an interesting post on how JVC USA is using a “Like it to Win it” sweepstakes to rapidly build up fans and drive frequent engagement on the JVC Facebook Page. But does it violate Facebook’s promotions guidelines?
  • JACOB MORGAN  |  THURSDAY, FEBRUARY 18, 2010
    [Social Media] Is There a Market for Enterprise 2.0?
    Social Media Globetrotter Home Consulting Speaking Travel Blog About SOCIAL MEDIA GLOBETROTTER Is There a Market for Enterprise 2.0? With social media, companies don’t have a choice because they are participating in a public medium, but with E2.0 blog comments powered by Disqus Connect with me Subscribe to Social Media RSS RSS About Jacob Email Me Jacob Morgan is the Principal of Chess Media Group , a social business consultancy that works with medium and enterprise companies on developing Enterprise 2.0, services. 
  • THE RELATIONSHIP ECONOMY  |  MONDAY, AUGUST 18, 2014
    [Social Media] Smarter Consultants Don’t Follow Conventional Wisdom
    Consider some of the emerging trends: Stakeholders now have more power than companies through social media and networks. Smarter consultants, and companies, understand the demands of a marketplace that has become transparent, social, informed, demanding and more influential than the marketing efforts of the supply side. 'Companies have failed at executing strategies 70% of the time. So strategic execution fails most of the time and the demand for strategy development has fallen considerably. Has the wisdom of the market become unconventional in the 21st century?
  • JOEY STRAWN  |  FRIDAY, DECEMBER 2, 2011
    [Social Media] Fun Friday: Greatest Christmas Movie
    Related Posts: Social Media Textbook? Tweet. December is upon us. The holiday season has come once again. Yes, that’s right, it’s CHRISTMAS! As an avid fan of this time of year, I know that I am not alone in the thinking that without the classic films that make this time of year great, polar bears would weep into their carbonated beverages. As a return to classic Fun Friday form, this week is going to be a top 5 list. In the comments today, list what you feel are the top 5 movies about and reflecting Christmas. National Lampoon’s Christmas Vacation.
  • TRADESMEN INSIGHTS  |  TUESDAY, JULY 30, 2013
    [Social Media] Are you Using Influence Marketing to Connect with your Target Audience?
    'In today’s world where social media has become an integral part of our overall marketing plans, we can’t rely solely on the old standby of the Four P’s – Product, Price, Promotion and Place. We now have to learn how to manage and measure the brand influencers in social media marketing. Marketing Tips Marketing Tools Social Marketing danny brown influence marketing measuring brand influencers sam fiorella He concludes that by incorporating the M’s and the P’s, we’ll be better serving the customer. Who is the influence?
  • ALEX BLOM  |  MONDAY, OCTOBER 12, 2009
    [Social Media] Cool Campaigns – and how small business can learn!
    Pivoting (for those who don’t know what/why) It’s all in the build-up A quick and dirty study on Social Media Alex Blom Digital & Social Media Marketing, Toronto Home About Consulting Contact Me Cool Campaigns – and how small business can learn by Alexander Blom on October 10, 2009 in Thoughts, tips & advice Spread it! They are performing social experiments and involving people with the Volkswagen brand (see below). Just one mention makes this cost effective promotion (and typically local media is starved of excitement).
  • SPIN SUCKS  |  TUESDAY, MARCH 20, 2012
    [Social Media] Five Ways to Build the Perfect Web Marketing Storm
    He talks about five weather systems in building the perfect storm: Blogging, email marketing, search engine optimization, social promotion, and writing. Under the SEO section, he discusses why sites rank, based on trust/authority of the site, link popularity, anchor text, keywords, traffic, social use, hosting data, and more. Social Promotion. For most of us, using social media to promote our content isn’t new. I hate to admit this out loud, but I know only a fraction about content marketing for the web. ” WRONG! Blogging. Email Marketing. Writing.
  • CONVINCE & CONVERT  |  FRIDAY, JULY 9, 2010
    [Social Media] Wow Online Influencers With An In-Person Experience
    Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Wow Online Influencers With An In-Person Experience July 9th, 2010 |Written By: Paula Hahn | View Comments Tweet Guest post by Paula Hahn Managing Director at Marina Maher Communications (MMC). Enough said. Genius. UStream!
  • TWIST IMAGE  |  SUNDAY, FEBRUARY 26, 2012
    [Social Media] The Marketing Agency Blueprint
    media hacks. online social network. social media 101. social media marketing. Episode #294 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. What does it take to create and nurture a modern marketing agency in this day and age? The answer is not as obvious as it used to be. Paul Roetzer grapples with this - each and every day - as he builds his own marketing agency, PR 20/20 , by trying to use a very different model. Enjoy the conversation. advertising. blogging. cast of dads. cc chapman. chris brogan.
  • IDACONCPTS  |  FRIDAY, APRIL 29, 2011
    [Social Media] Blogging: The Small Business Way
    Chris Marentis writes from experience about lead generation, closing the sale and leveraging social media. He is the founder and CEO for a local internet marketing company Surefire Social, a resource for local search marketing. Blogging has different meanings for different people. It would only be logical that entrepreneurs who use blogs as a marketing tool should likewise utilize it specifically to market goods and services. It is crucial for local businesses to maintain a blog in order for them to be competitive. If Content is King, New Content is Emperor.
  • SMALL BUSINESS MAVERICKS  |  THURSDAY, SEPTEMBER 18, 2014
    [Social Media] 70% of the Wealth is Controlled by This Demographic
    They do use the internet, though, and most will shop online and use social media. Build a referral program by making it easy to share a product on social media or by email. 'Did you know that 45% of the population controls 70% of the wealth but isn’t really being effectively reached in digital marketing? Those born between 1946 and 1964, the baby boomers, are expected to reach that status by the end of next year. Jennifer Lonoff Schiff shared 9 Digital Marketing Strategies to Woo Baby Boomers  in her article on CIO and she makes some valid observations.
  • WISDOM LONDON  |  WEDNESDAY, AUGUST 10, 2011
    [Social Media] The REAL meaning of ‘community’
    And for a word that is so regularly and so freely used in a social media / online marketing sense, I think it’s time those of us in those industries sat up and took notice. Social media can certainly help this, as with the #riotcleanup hashtag and handle , and the efforts of people like Katie Khan , who have used their Twitter reach to galvanise people to help others. If the past few days have taught us anything, it’s surely about the real meaning about community. It’s about deeds, not words or clicks. What do you think?
  • PR AT SUNRISE  |  TUESDAY, MARCH 29, 2011
    [Social Media] Time To Fire Your Client? Five Steps to Take When Contemplating A Break-Up
    How to hire a consultant to help you with social media and marketing (fletcher-prince.com). When should a PR agency choose to 'Fire' a client? At our best, PR people are diplomats as well as communications experts; core to good client service, we are taught, is honing your listening skills. Listen “between the lines” to uncover your client’s real needs, listen even when you disagree with what they’re saying. After all, the client is always right. Well, not always, but it’s a good rule of thumb to follow. But what happens when clients go from being challenging to abusive?
  • WRITTENT BLOG  |  THURSDAY, NOVEMBER 20, 2014
    [Social Media] SEO Isn’t Dead: 10 Ways to Use It for Business
    Use your research to “mine” insight on topics that are trending in search and on social media. The more talk your company gets on other websites, news sources and social media, the more authority you gain in the eyes of search engines. Human signals (including social signals) are a huge factor in achieving improved ranking.  'While it may come as a surprise to some people, SEO is still alive and kicking. magazine published click-bait piece recently with the title “ SEO is Dead. But here’s the thing. OAO isn’t anything new.
  • TRADESMEN INSIGHTS  |  THURSDAY, MARCH 4, 2010
    [Social Media] B-to-B Marketers: How Many Calls Does it Take to Make a Sale?
    six year study* of nearly 60,000 inquiries conducted by Penton Media Company also found that: 43% of inquirers receive literature and information too late to be of use. How Do You Measure Social Media Success? 50 Power Twitter Tips to Help B-to-B Marketers Twitter: Steps to Insure Success Adding Social Icons Helps Drive E-mail Marketing Campaigns Whats Your Company Value Proposition? We’re all focused on generating more leads these days, but I find it ironic that most companies don’t do much with them once they get them. It should be systematic.
  • LOUIS GRAY  |  THURSDAY, AUGUST 4, 2011
    [Social Media] IceRocket Melts into Meltwater With Acquisition
    It now belongs to Meltwater Group , the SAAS company best known for its social media monitoring suite, as it now owns IceRocket.com , the under-appreciated but outstanding search tool I use multiple times daily, and recently recommended to Techipedia's readers looking for top tricks and tools. The world's best real-time and blog search engine doesn't belong to Google or Twitter. So why should you care? Because Icerocket quietly has built the most accurate, thorough and responsive real-time and blog search engine I have ever seen. BuzzGain IceRocket
  • CITIZEN MARKETER 2.1  |  THURSDAY, MARCH 19, 2009
    [Social Media] Experts in the Industry: Natanya Anderson (52 of 45)
    How did you get into the world of online community, social media or social marketing? By its very nature, education is a social activity and learning is most successful when it's supported by a community. As the web and related infrastructures have evolved to offer unprecedented access to information and connections among people online, my work (and Powered's offerings) in online learning and marketing began to leverage newly available social technologies and networks. But that's not the only reason I love working with Natanya. Or just share a pearl of wisdom.
  • CONVINCE & CONVERT  |  WEDNESDAY, JANUARY 7, 2015
    [Social Media] Is SEO Still Relevant?
    I’m a huge proponent of content marketing and social media. Sprout Social Shoutout. Today’s Sprout Social Shoutout is for my friend Arnie Kuenn. You should definitely be following Arnie in social media. This video is f rom  Jay Today is my near-daily 3-minute video where I talk about social media, content marketing, business and life. The show is sponsored by Sprout Social (which I use for my social media), and Candidio (a great video editing service). 'Are your skills massively in demand in 2015?
  • SOSHABLE  |  MONDAY, MARCH 18, 2013
    [Social Media] Nope to Future Pope: How Your Controversial Profile Could Cost You a Job
    With media sites on fire with Pope related news the last few weeks since the retirement of Pope Pontifax, we can finally settle down and relax with the Pope stuff. The man was up for a position as the Pope and his social media account cost him his position, proving that employers (even if sitting on a lofty cloud) can Passover your application. … Nope on the Pope … What It’s Like to Be Pope Francis’ Social Media Intern. New Pope not a social media maven. The Pope has been chosen. Or can we? Should we? Related articles.
  • WORKFACE  |  TUESDAY, JANUARY 17, 2012
    [Social Media] 6 Billion Kings – Why Your Approach to Customers Must Change
    Then we became desensitized to our own consumerism as a social norm; we have come to look at consumption as an expected reward, regardless of the way we behave. Today the number of channels is daunting: radio, television, print, out-of-home, plus websites search engines, social media, applications, gaming, and a mix of connected devices. At the same time, consumers have unlimited choices in how and where they will consume information and media. Customers are often referred to as “consumers” for a reason: they pay for consumption. First, we consumed.
  • DREW'S MARKETING MINUTE  |  MONDAY, AUGUST 25, 2014
    [Social Media] 5 ways to market if you don’t have a lot of money
    know…I didn’t even mention social media or direct mail or cold calling. 'No matter where I speak, who the audience is or even the topic I am supposed to address, this same question comes up: How do you market your business if you don’t have a lot of money? Well, the short answer to that is you’d better find some resources for marketing or you are in a lot of trouble. But, that doesn’t mean they all have to cost an arm and a leg. In the meantime, while you’re scraping together the money to spend on marketing — try this budget friendly tactics. Trust me.
  • SPIN SUCKS  |  WEDNESDAY, OCTOBER 3, 2012
    [Social Media] Traditional Book Publishing vs. Self-Publishing
    That’s why blogging and social media work so well. On Inside PR , Martin Waxman , Joe Thornley , and I took what was supposed to be a one month summer break. Two months later, we got the band back together to get back in the groove and restart our weekly recordings. One of the questions they asked me yesterday was how six months of book tour travel and speaking had gone and whether or not I’d self-publish my second book. tell this story when I speak so you may have already heard it. Book Publishing. Book publishing is fascinating. The book came out in May of this year.
  • WAXING UNLYRICAL  |  MONDAY, JANUARY 27, 2014
    [Social Media] Monday Roundup: Breaking the Cycle of Mistakes
    Five tips to turn social media mistakes into customer advocacy. 'Anyone remember what’s happening at the end of this week? Sunday will be Groundhog Day here in the U.S. don’t know about you, but every year, around this time, I’m always reminded of the classic 1993 Bill Murray film , where Murray’s character is stuck in a time loop, reliving the same day over and over again. . George Santayana references aside, “moving on” means acknowledging and learning from what we did wrong. Image: Cornelia Kopp via Flickr, CC 2.0. Is Guest Blogging Dead?
  • TWIST IMAGE  |  SUNDAY, DECEMBER 11, 2011
    [Social Media] The Value, Cost And Time Of Creativity
    long-time friend (and one of the main inspirations behind the Six Pixels of Separation Blog and Podcast), we've decided to hold monthly conversations, debates and back-and-forths that will dive a little deeper into the Digital Marketing and Social Media landscape. media hacks. online social network. social media 101. social media marketing. Episode #283 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. This is also episode #19.20 of Across The Sound. Enjoy the conversation. ad age. blogging.
  • SPIN SUCKS  |  TUESDAY, NOVEMBER 2, 2010
    [Social Media] Can a Tweet be More Effective than a Super Bowl Ad?
    Ford Motor Company believes that social networking sites such as Facebook and Twitter can gain them greater word-of-month opportunities within their target audiences for less money than Super Bowl ads. . believe in social media but I also believe in those commercials.  To me the good ones get media exposure for a long time.  “Customers are spending as much time with the mobile smart phone or online as they are watching TV now, so our advertising dollars have to flow to where the people are,&# says Jim Farley, Ford’s marketing chief.
  • ENGAGING BRAND  |  TUESDAY, FEBRUARY 9, 2010
    [Social Media] Why you should be lazy!
    The Engaging Brand Home Podcast Online Social Media Training Speaking Contact & Bio Subscribe/RSS « Show 283 - Social Media and Customer Retention | Main | How to tell if a company is social or so-shall » Why you should be lazy! " "Because customers want simplicity , they will pay a premium to people who make their life easier, simpler" In the social media age, I think this is even more true and should be at the core of your offering. Kathy Garolsky on Social media can be your brand trigger!
  • DANNY BROWN  |  MONDAY, AUGUST 2, 2010
    [Social Media] Mining for Gold in Blog Comments
    Look Beyond the Blogger One of the things I hear a lot when speaking to new clients about their existing social strategies is the advice to “read bloggers X, Y and Z to learn about your business.&# You might also like: Using Social Media Right – For You How to Use Blog Lists for Your Social Media Strategy Ten for 10 in 2010 – Blog Marketing Tags: blogs , Business , Marketing 26 voices - share yours! Fortunately, we have the experience of social media (and the resistance we hit) as a way to help CMOs understand that they need to get ahead of the trend.
  • ARI HERZOG  |  SUNDAY, JANUARY 23, 2011
    [Social Media] Tracing the Evolution of a Blog
    I didn’t always write about media and marketing. Is the Media Truly Sexist? How Social Media Almost Helped Me Publish a Story (and my first with ‘social media’ in the title). You are an Ambassador of Social Networking But You Don’t Know It. Wary, Risky Business Tackles Social Media. Social Media Blog Posts I Like. Media bloggingPerusing my older stuff from 2007 and 2008, diversity is a good term to describe my blogging style. sample that stick out: Puberty of Talking Books. in 5 Minutes.
  • ADAM SHERK  |  WEDNESDAY, SEPTEMBER 23, 2009
    [Social Media] A Closer Look at Fan Engagement on the Fox News Facebook Page
    Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk A Closer Look at Fan Engagement on the Fox News Facebook Page by Adam Sherk on September 23, 2009 My post on Facebook Page engagement for news sites has drawn some interest in the fact that Fox News averages many more “likes” and comments per update than any other news site, despite having significantly fewer fans than CNN, NPR or The New York Times. Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement?
  • ADAM SHERK  |  TUESDAY, JANUARY 19, 2010
    [Social Media] Alicia Keys Facebook Page: I'd Sign Up if She Asked Me All Cool
    Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Alicia Keys Facebook Page: I’d Sign Up if She Asked Me All Cool by Adam Sherk on January 19, 2010 Want to use your Facebook Page to build out your mailing list? Alicia Keys knows how to do it. Users who go to the “Sign Up” tab on her Facebook Page get a personal appeal from Alicia Keys herself, extolling the virtues of her mailing list. Users who sign up see a second video with a thank you message from Keys. The key takeaway: the more ways you can bring your Facebook Pages to life, the better.
  • SPIN SUCKS  |  MONDAY, JANUARY 10, 2011
    [Social Media] The (Wrong) Image of the PR Industry
    It begins by giving the history of the more than a century of the industry’s “spinning&# and ends by discussing the value of social media in our communication efforts (“the PR men are in danger of believing their own spin about the opportunities the online world will bring&# ). I’m tired of reading articles like this one that are published in seemingly unbiased, yet highly influential, media. On Friday, in the top five , I promised we would revisit the Economist article that Justin Goldsborough sent to me. Is he a master manipulator?
  • WEB METRICS GURU  |  WEDNESDAY, JULY 13, 2011
    [Social Media] A new good book on Listening Systems AND Integrating Digital into the Physical World – Web Journal – July 12 & 13th, 2011
    While I as at the party, discussing books, a friend told me about a new book on Social Media Listening and how to do it by Stephen D. Turning Social Media Conversations Into Business Advantage , which is published by The ARF (Audience Research Foundation) which I promptly bought for my iPad via Amazon Kindle reader. Also noticed that in this book Steve mentioned Source Selection is very important in Social Listening, which goes along with I found in doing research for Social Media Analytics. Haven’t had much time to post. Seriously.
  • JUGNOO  |  FRIDAY, JUNE 29, 2012
    [Social Media] TGIF Fun Fridays: Friends With Benefits Edition!
    Team Social was at the center of the action, promoting Social Mix 2012 (have you got your ticket yet?), On Wednesday, Team Social took a field trip to Kensington Cornerstone , an entirely gluten-free (and entirely groovy) restaurant to film yours truly as part of a brand new project. but we will say this: keep your eyes squarely on our YouTube channel for a special preview, and your notebook handy to jot down all the social media questions you’ve just been too busy to ask. ? Greetings, gentle readers, and a very happy Friday to you! Poor me. part Cointreau.
  • SPIN SUCKS  |  TUESDAY, NOVEMBER 18, 2014
    [Social Media] Plan Your Content Using a Marketing Funnel
    At the very top, of course, is how people find out about you: The social networks, blogging, search engine optimization, email marketing, and other types of content you might produce. Related Stories Anonymous Social Media: Why You Shouldn’t Participate How to Find the Right Content Distribution Your YouTube Plan is Not the Same as TV. 'By Gini Dietrich Do you plan your content? As you know, we have a theme here every month (this month is planning!), but until earlier this year, we weren’t very intentional with our editorial calendar. Draw three circles.
  • SCOTT GOULD  |  TUESDAY, JUNE 1, 2010
    [Social Media] Building the Kingdom: Number 1s and Number 2s
    Common thinking – even in relation to social media – is along the lines of “How can I leverage this to further my kingdom.&#. As I said above, there is this strong push for everyone to be a king of their own kingdom (no matter how small it is), and in turn, every social connection they have is seen as leverage to the advancement of said kingdom. Over the last week, there’s been some great discussion from our community on the post “ Are you a King or a King-Maker? &# First of all – thank you. To get you up to speed. Been there, done that.
  • WISDOM LONDON  |  TUESDAY, FEBRUARY 8, 2011
    [Social Media] Blogging to Build Thought Leadership: Considerations and.
    Wisdom London Creative Communications is our world… « News: Ballou PR Teams Up With Wisdom London to Enhance Social Media Expertise Virality Is For B2Bs Too: How To Create Shareable Content » Blogging to Build Thought Leadership: Considerations and Recommendations Image credit: Renjith Krishnan Yesterday, I spent the afternoon with a group of VCs discussing blogging as tool to build personal brand and support an overarching corporate brand at the same time. Blogging guidelines, as part of a wider social media policy will provide clarity.
  • SIMON MAINWARING  |  TUESDAY, SEPTEMBER 14, 2010
    [Social Media] Ford’s People Fleet: What integrating purpose and profit can buy you
    An extension of its already enormously successful Ford Fiesta social media campaign, the People’s Fleet again enlists storytellers to ride around with the organizations and promote the great work that they are doing. CSR : Brands that invest in social change not only make the world a better place but they create a healthier business environment in which to operate. Social Currency: By doing meaningful work for others, brands can become relevant, likable and sharable in online communities. Brands doing social good, though. Never do them. Never will.
  • THE RELATIONSHIP ECONOMY  |  SATURDAY, JUNE 26, 2010
    [Social Media] Group Buying of Aircraft?
    The idea is again gaining popularity in the era of social media where scalability can be introduced as aggregation cost diminish on applications such as Facebook and Twitter. Applications such as SocialBuy, Groupon, and Living Social, use their social media platforms that offer vouchers for steep discounts on a variety of goods, once a minimum threshold of consumers is reached. People have an economic incentive to promote products in their social network (on Facebook and Twitter) in order to reach those thresholds more rapidly and consistently.
  • GAURAVONOMICS  |  WEDNESDAY, AUGUST 25, 2010
    [Social Media] Mail Today Story on Identity Theft on Facebook, Orkut and Twitter.
    Gauravonomics Blog For Marketers, Entrepreneurs and Activists How To Organize and Energize Your Evangelists Blog Speaking Writing Bio Media Subscribe Slideshare Twitter LinkedIn Facebook IdeaSliver Labs Tumblr « Branded Social Entertainment in India: Online Talent Hunt Contests and Reality Shows Hindu Story on Mobile Marketing in India » Mail Today Story on Identity Theft on Facebook, Orkut and Twitter Welcome to the Gauravonomics Blog for Marketers, Entrepreneurs and Activists ! The social media ecosystem is in its early days and is undergoing teething trouble.”
  • SPIN SUCKS  |  THURSDAY, SEPTEMBER 9, 2010
    [Social Media] No Place Like Home: Is Facebook the Wizard of Your Oz? | Spin Sucks
    Arment Dietrich Overview Expertise Resources Gini Dietrich News Media Center Careers Contact Follow US Facebook Linkedin RSS Feed Twitter YouTube Share Categories Communication Social Media Advertising Entrepreneur SEO Marketing Marketplace COMMUNICATION / SOCIAL MEDIA / ADVERTISING / ENTREPRENEUR / SEO / MARKETING Sep 09 2010 No Place Like Home: Is Facebook the Wizard of Your Oz? By Daniel Hindin | Email | Print | 2 Comments | Guest post by Angie Swartz , CEO of Square Martini Media. Nearly everyone wants to direct your attention to Facebook. Or is it?
  • GREG VERDINO  |  WEDNESDAY, MAY 5, 2010
    [Social Media] You really really like me.
    Greg Verdino Marketing, Media, Technology & Trends Home About Me Book Me to Speak microMARKETING Journal On Twitter On Flickr Personal Blog Verdino Bytes My Company « Your green can pump some life into Killer Green | Main | Powerful job opportunities » You really really like me.   Like lots of publishers, I'm testing out Facebook's new open graph take on the social web.   Like lots of publishers, I'm testing out Facebook's new open graph take on the social web. Search Social Media Speaking Trends Video Virtual Worlds Web 2.0
  • SIMON MAINWARING  |  FRIDAY, JULY 23, 2010
    [Social Media] Conflict Minerals & Falling Whistles: How weapons of war become instruments of peace
    Related posts: July 20, 2010 -- This is your chance to tell NASA where to go (0) July 14, 2010 -- Attention please: How you help brands change our world (2) June 21, 2010 -- Cannes Advertising Festival Social Media Seminar (video) (1) May 12, 2010 -- #140conf LA meet-up: Social media inspiring social change (0) May 4, 2010 -- wecanendthis.com A living community ideation lab to end hunger (5) April 2, 2010 -- Educate Girls Globally: Interview with Lawrence Chickering and Safeena Husain (Part 3) (0) October 20, 2009 -- What GOOD magazine is doing to make us even greater (6).
  • SOCIAL MEDIA MARKETING  |  THURSDAY, APRIL 11, 2013
    [Social Media] Taking a Peek at Twitter Analytics
    PeekAnalytics is a social audience measurement tool that enables its users to gain a large and diverse assortment of actionable insights into both the audiences following specific Twitter accounts, as well as those audiences behind the tweeting of certain words, phrases, links, memes, hashtags, and the like. very notable 60% identify as medium-to-heavy social networking users, with 18% identifying as heavy users. Average Network Size and Social Pull? And, what of social use and social memberships? The request was to share the analysis with you, my readers.
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