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  • KIKOLANI  |  FRIDAY, DECEMBER 23, 2011
    [Social Media] Fetching Friday – Resources Mashup & Happy Holidays
    This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com. 50 Posts on Engagement for Bloggers, Businesses, and Social Media Enthusiasts – Ready to start increasing your engagement in 2012? Find out the best strategies for blogging, business, and social media engagement from these awesome posts! Social Media / Social Networking. Happy Holidays. hope everyone has a very wonderful holiday season and happy new year!
  • DESIGNINGSOCIALINTERFACES.COM  |  MONDAY, AUGUST 24, 2009
    [Social Media] Main Page - Social Patterns
    Home About The Book Patterns Events Designing Social Interfaces Views Page Discussion View source History Personal tools Log in / create account Navigation Main Page Community portal Current events Recent changes Random page Help Search Toolbox What links here Related changes Upload file Special pages Printable version Permanent link Main Page From Social Patterns Jump to: navigation , search #What is this site? Contents 1 Social Patterns & Best Practices 1.1 Social Media 1.4 5+ Anti-Patterns 1.5 Social Patterns Presentations and Workshops 4.2
  • GAURAVONOMICS  |  SUNDAY, AUGUST 1, 2010
    [Social Media] New York Times Story on Delhi Traffic Police's Big Brother.
    Gauravonomics Blog For Marketers, Entrepreneurs and Activists How To Organize and Energize Your Evangelists Blog Speaking Writing Bio Media Subscribe Slideshare Twitter LinkedIn Facebook IdeaSliver Labs Tumblr « Niche Social Networks Turn to Social Gaming and Social Entertainment Four Reasons Why Gamers Cheat: How to Design Social Games to Optimize Cheating? When government departments start using social networks to spy on citizens, or get citizens to spy on other citizens, my Orwellian antenna are automatically activated. The police in Baker, La.,
  • JUSTIN LEVY  |  SATURDAY, JUNE 26, 2010
    [Social Media] Doing the Advanced Work
    Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Doing the Advanced Work Written on June 26, 2010 by Justin Levy in hustle , presidentobama , video 1 Comment - Leave a comment! Each one of these requires weeks of preparation including security plans, emergency route planning, media plans, travel and scheduling and a number of other considerations. If youre new here or just an old friend, Id love it if you subscribed via RSS feed. Thanks for taking time out of your day to come hang out here! Very true. Thanks for sharing!
  • ONLINE COMMUNITY STRATEGIST  |  WEDNESDAY, DECEMBER 9, 2009
    [Social Media] A study of 600000 Facebook fan pages « Online Community Strategist
    Online Community Strategist Angela Connor on Growing Successful Online Communities Home About Angela Contact Popular Speaking Media Press Tips Subscribe to feed A study of 600,000 Facebook fan pages December 9, 2009 in Community management , facebook | Tags: "Facebook fan page" , user engagement In one of the first large-scale studies of Facebook pages ever conducted, Toronto-based  Sysomos analyzed and investigated usage patterns in nearly 600,000. days ago This one caught my attention: Junk research, shabby journalism and social media. Attitude is everything. del.icio.us
  • DIGIGEN  |  SUNDAY, NOVEMBER 8, 2009
    [Social Media] The Art of the Personal Power Ratio
    Dan on A New Focus on Social Business Strategy. As always Josh provides real-life interesting examples from his own personal Groundswell. At 8,000 followers, Josh certainly has a poweful and potent following, not quite capable of causing an uprising perhaps, but certainly being very informative. In this case, Josh used his personal Twitter following to try to remember a name of movie that tanked due to negative Twitter coverage. The film was Bruno by the UK’s Sacha Baron Cohen. Personally, I haven’t seen the movie but in general the reviews in the UK had been pretty good.
  • CONVINCE & CONVERT  |  MONDAY, DECEMBER 19, 2011
    [Social Media] Now THIS is How You Do Video Marketing as a Brand
    The video (my new favorite Social FAQ ) hasn’t been promoted yet to customers – not even emailed to them. That’s a lot of social media for science geeks, all of it nicely organized in a social media hub on their site. And we have a management team that supports it, and systematically embraces and implements social media. If a global biotech behemoth can use social media to humanize the company and get closer to customers, why can’t everyone? video marketing life technologies social FAQ video annotation
  • DANNY BROWN  |  MONDAY, FEBRUARY 10, 2014
    [Social Media] Why It’s Important to Support Independent Book Publishers
    This helped separate it from 101-type social media or marketing books, which (I believe) resulted in the critical praise it’s received. Why It’s Important to Support Independent Book Publishers originally appeared on Danny Brown - Social Media | Marketing | Influence under a Creative Commons license. Related Stories Turning Prospects Into Customers and 24 Other Tips to Grow Your Business The Story of MyWay, YourWay, and BestWay Beautiful Content Curation with TwineSocial Social Hub. Channels, Conversations and Competition. Here’s why.
  • ALMOST SAVVY  |  WEDNESDAY, MAY 26, 2010
    [Social Media] Important Facebook News: Privacy Updates
    twitter organize spam Students technology trust Twitter Proud to be featured on Social Media Informer The what and why How can I help you leverage social media and networking for your business or career? If you are looking for a social media guru, youve come to the wrong place. Social media is very new and anyone who claims they are a guru likely isnt. Please share your thoughts, questions and observations in the comments below. We believe in listening to our users and taking their feedback into account whenever possible. Does it Work?
  • DANNY BROWN  |  WEDNESDAY, AUGUST 14, 2013
    [Social Media] The Fallacy of the Democratization of Social Influence
    When we currently think of influence, we probably think of social scoring platforms like Klout, Kred and PeerIndex. These are the early adopters to the social influence space and, as such, have built an impressive level of awareness around their platforms and definition of influence. Proponents of social scoring have praised Klout, as the most popular platform, for democratizing influence – allowing anyone to be an influencer regardless of audience size, social standing and location. Social Scoring Silos the Elite. Influence influence social democracy
  • SPIN SUCKS  |  MONDAY, MARCH 16, 2015
    [Social Media] Connect the Dots Between PR Metrics and Strategy
    It includes data such as number of media mentions, media inquiries, website visits, a social media engagement index, and the number of times people post to our members-only online community (a very important PR metric because we’re a membership society). There also is an important internal PR measurement: The number of media contacts we proactively reach out to in a given month. By Brendon Shank. In communications, two of our biggest jobs are to 1) translate data and PR metrics into narratives; and 2) narratives into PR metrics. From Data to Narrative.
  • MR. RYAN CONNORS  |  TUESDAY, NOVEMBER 27, 2012
    [Social Media] How I Built a Website and Ranked #1 on Google in 90 Days
    obsessed over things like the site loading time , usability and social netwo rks integration and I found solutions -all within my total budget of less than $100. Though I’m not personally a fan of Google Plus, I make an effort to +1 everything I create because I considered the crazy idea that Google might value its own social network for its own search engine. Business Marketing Strategies and Tactics Social Media creating a blog how to build a following how to rank on google marketing a website search engines results pageSee #1. Not too farfetched right?
  • T2 SOCIAL  |  SUNDAY, SEPTEMBER 28, 2014
    [Social Media] 5 of Your Marketing Questions Answered
    What exactly is a Social Client Persona? What are some criteria to help determine influence on social media? Feel free to send in your questions on any one of our active social networks and it might be featured in one of our videos! These are a few of your marketing questions that we answered in our Q&A with t2 video segments! We regularly review your marketing questions – either sent in over LinkedIn, Twitter, other networks or asked at a conference where we are present – and put together Q&A with t2 segments where we answer them.
  • KIKOLANI  |  FRIDAY, AUGUST 2, 2013
    [Social Media] Fetching Friday – 20 Marketing Links
    This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. You’ll just get one email a week on Fridays with one post about blogging, business, SEO, and social media. Social Media / Social Networking. How to Setup Social Media Discussion Groups for Business – How social media groups work for businesses and how you can benefit from them as both an owner and a member. Top Five on Friday. The Resources Mashup.
  • DIRECT MARKETING OBSERVATIONS  |  TUESDAY, SEPTEMBER 30, 2014
    [Social Media] How do you Measure Success?
    This makes complete sense and yet runs counter to the quote, but is a perfect segue’ into how we all measure success in digital and social marketing. Two questions that I always ask of every friend or client who either wants to get themselves or their company in to the digital game, whether it’s social media, mobile marketing, web design, search engine optimization or otherwise: What do you want to do and why do you want to do it? So, needless to say, there is a bit of an accumulation. It simply said: How do you measure success? Maybe it’s the timing of words. My success?
  • TREY PENNINGTON  |  THURSDAY, NOVEMBER 18, 2010
    [Social Media] Triumph by trashing the tyranny of either/or
    Here are some good ones you can use at an upcoming office party or networking event: social media OR traditional media. The newspapers who exist in 2014 will be the ones who satisfy readers through both print AND online outlets (and through whatever media delivery comes next) and remove the walls between them. From the looks of the help-wanted ads in the newspaper, everyone’s hiring social media experts to handle their social marketing. quantity OR quality. safety OR liberty (a la TSA , for instance). digital OR physical.
  • KIKOLANI  |  FRIDAY, MARCH 20, 2015
    [Social Media] Fetching Friday – 33 Top Posts on Marketing and Productivity
    Social Media Marketing. 5 New Facebook Features and How Marketers Should Use Them by Rocco Alberto Baldassarre. Steps to Simplify Your Daily Social Media Activities by Maggie Hibma. How to Learn Social Media Marketing: 41 Resources for Beginners by Ryan Scott. Ways to Research Your Competition With Social Media by Ishita Ganguly. Steps to Launching Your Social Sales Campaign on LinkedIn (Infographic) by Kim Lachance Shandrow. 61 Social Media Metrics, Defined by Courtney Seiter. Content Marketing. by Bryson Meunier.
  • GREG VERDINO  |  THURSDAY, APRIL 15, 2010
    [Social Media] Greg Verdino: Thinking small is a big idea
    Greg Verdino Marketing, Media, Technology & Trends Home About Me Book Me to Speak microMARKETING Journal On Twitter On Flickr Personal Blog Verdino Bytes My Company « We arent what we do. This blog looks at trends in media and marketing, as these industries grapple with the changes being brought on by disruptive technologies, new business imperatives and the rise of the empowered consumer. Pre-Order from AMAZON Pre-Order from BARNES & NOBLE Pre-Order from BORDERS Downoad My eBook Download my FREE marketing and social media eBook. We should do what we are.
  • GREG VERDINO  |  WEDNESDAY, JUNE 9, 2010
    [Social Media] No such thing as a BEST lunch
    Greg Verdino Marketing, Media, Technology & Trends Home About Me Book Me to Speak microMARKETING Journal On Twitter On Flickr Personal Blog Verdino Bytes My Company « microMARKETING through the eyes of an indexer | Main | Look for the book: a microMARKETING update » No such thing as a BEST lunch New!  This blog looks at trends in media and marketing, as these industries grapple with the changes being brought on by disruptive technologies, new business imperatives and the rise of the empowered consumer.   Improved!    Bigger! Biggest! 
  • TWIST IMAGE  |  TUESDAY, APRIL 19, 2011
    [Social Media] The Chirping Sound Of Crickets
    I'm privy to some pretty interesting conversations about Social Media and Digital Marketing. often Blog about how the more successful Marketers in Social Media treat everything that much more like a publisher than a Marketer. social media. Nothings happen unless you take action. There is no overnight success stories. Getting an audience, creating engagement and turning that into a semblance of a community is not just about killer content, a Twitter feed or a well-designed Blog. How often and how much? Who knows? Then, there are the others. blogging.
  • KIKOLANI  |  FRIDAY, JUNE 14, 2013
    [Social Media] Fetching Friday – 22 Marketing Links
    This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. How to Promote Your Content Across Owned, Earned, and Paid Media – Learn how to take your content creation efforts to the next level by using paid, earned, and owned media as part of your initial content marketing strategy. Social Media / Social Networking. An in-depth, tactical approach to optimizing your social profiles. The Resources Mashup. Featured Posts. Blogging / Content.
  • BRASS TACK THINKING  |  FRIDAY, JUNE 11, 2010
    [Social Media] Adding Author to My Resume…
    social media and digital strategy consultancy , and author of the popular blog by the same name. This isn’t a book about how to do social media marketing. It’s a book about the new demands placed on businesses because of the web and social media, and frameworks for how to adapt to them. Tagged With: announcements , book , Jason Baer , Social media [link] DanBlank Wow – congratulations on the big news! You guys are the two I've learned the most from since jumping into social media — no lie. Promise.
  • BLOG.WEBDISTORTION.COM  |  WEDNESDAY, OCTOBER 27, 2010
    [Social Media] 7 FBML examples to rock your Facebook fan page.
    home services Products.NET news system SMS product Articles Best of Subscribe forum contact Home > Marketing > Social Media > 7 FBML examples to rock your Facebook fan page. posted in: Social Media Facebook markup language or FBML for short is used in a variety of places within the social network. FLV video) (Image) Monitor your pages with Google Analytics A great social media campaign should focus on measurement over reach. social solutions to boost your website signups The rise and rise of the digital dashboard. FBML needed.
  • SOCIAL WAYNE  |  FRIDAY, APRIL 15, 2011
    [Social Media] Coming Soon! 4 New Location Based iPhone apps by minority founders with awesome landing pages, +1
    In October of last year while speaking at the  Blogalicious conference I bumped into James Andrews , founder of Social People.TV. James, busy traveling and working with celebrity clients discussing social media strategies and I spent most of last year speaking about location-based marketing, apps and TriOut. Both of us were speaking at the conference and had a quick moment to catch up. Fast forward to the end of quarter one of 2011 and four new minority founded location based iPhone applications are prepping to establish their own footprint in the space. Mosion. Arrived.
  • KYLE LACY  |  FRIDAY, AUGUST 27, 2010
    [Social Media] Foursquare versus Facebook Places
    Truthfully, I haven’t figured out whether or not she was right… but Foursquare must be doing something right in the world of social media. Facebook and Foursquare at war? Well, not really but Facebook has launched their new Facebook Places … trying to create a product that could become a leader in geolocal-applications. Foursquare stands on its own as the most popular or most heard of geolocation based application…however their biggest problem is Facebook’s size… over 500 million users. What are you going to do Foursquare? What do you think?
  • THE RELATIONSHIP ECONOMY  |  SATURDAY, JANUARY 22, 2011
    [Social Media] The New Value Movement
    currency is a social system designed to store and exchange value. Not so obvious is that a particular type of currency may not be very good for storing and exchanging a particular type of value.  It is obvious that dollars may adequately representing the physical value of a computer, however, those same dollars may not be very good at representing the social value of a community using computer systems to interact with each other. Convertibility between New Value and old currency will be conducted using a yet unknown New Currency that many now call “Social Currency”.
  • STEPHEN P SMITH  |  THURSDAY, DECEMBER 27, 2012
    [Social Media] Journaling Expo Coming in January!
    Sam had approached me a while back with some guest blog posts ideas and we both new Journal in a Box from social media. My colleague Mari McCarthy has a cool new presentation coming up next month, the Journaling Expo! Do you want to be more creative, pro-active, and successful? Do certain circumstances seem to lead to failure every time for you? Are you lonely, bored, or afraid? Does stress have you dangling by a thread? Are you devastated by something that happened, and feel like you will never recover? Do you simply want to make note of the wonder of the world? Get the Spirit.
  • PR AT SUNRISE  |  FRIDAY, JULY 22, 2011
    [Social Media] 5 Reasons Why Being a PR Intern Isn’t Easy.
    FIrsthand Response To How Social Media is Being Taught In Our Classrooms. Every Friday, PR at Sunrise will continue to offer articles that are written by PR students. As rewarding as your internship can be, there are some key challenges to be aware of when taking on an internship, such as: 1. Knowing your boundaries:  By the time you approach your internship, you typically have mastered many basic PR skills. An important understanding that you will have to come to get over the course of your internship is when to speak up to your boss and when to stay silent. 2. About the Author.
  • WEB METRICS GURU  |  THURSDAY, APRIL 7, 2011
    [Social Media] Social2011 Introduction – Radian6 Insights Platform and the new era of Social Listening
    Listening to Marcel Lebrun introduce #social2011, starting with a reference to the very ideas I built my Social Media Analytics book on’ the Medium Is the Message … McLuhan … The very thing I spoke about at McGraw Hill last week – and that left a grin on my face. Marcel referred to the Salesforce acquisition (closing at the end of May) and Cloud2 (social, mobile, etc) where customers moved into Cloud2. He very well could have quoted me, for all I know. again, quoting McLuhan, the Cloud is the Medium ( and then we have to figure out the message).
  • IMAGINE YOUR REALITY  |  TUESDAY, MAY 7, 2013
    [Social Media] Get Big-Business Tools from Web-Based Software for your Small Business
    MarketWire offers several specialty products, including Sysomos, a tool that connects businesses to customers through social media. Social media develops conversations, not just between brands and consumers, but between consumers about brands. Running a small business isn’t easy, but there are new options that give small businesses more might. With web-based software solutions coming online every day, small businesses have more and more ways to manage its finances, grow its businesses, and reach its customers. No more, no less. Resource-Management Software.
  • TWIST IMAGE  |  WEDNESDAY, DECEMBER 14, 2011
    [Social Media] Getting Over The Lazy
    Media has fundamentally changed. Most see Digital Marketing and Social Media as a new channel to integrate versus a new layer that lies at the foundation of all marketing initiatives. Primarily, they're relying on people who make very traditional media decisions and then execute it - uniformly - across all media platforms. because all media platforms are the same. Is there ROI in Social Media? media. media platform. social media. social media roi. traditional media. Getting over the lazy.
  • ATOM THOUGHT  |  THURSDAY, APRIL 22, 2010
    [Social Media] David and The Goliaths of the Job portals!
    Candidates do not restrict their job search to job portals but also social media. Get a Free vanity URL, and be able to share your profile via, Social network and email. 3. Question: Why would you want to launch a job portal in a market which is already dominated by 2 mammoths who control over 80% of the market both in terms of traffic and resumes? Answer: Precisely why! Both the portals are huge and overlapping, offer similar services , own similar resumes and display similar openings. This signifies that: 1. there is a clear need for differentiation. 2. Answer: Maybe not!
  • GEOFF LIVINGSTON  |  SUNDAY, MARCH 20, 2011
    [Social Media] Anti for the Sake of Being Anti Sucks
    For example, there’s a lot wrong with social media marketing, including an oft ridiculed influencer bubble. When anti social media is tied to personal or organizational profiteering, anti moves at light speed from punk to poser. Image by Anonymous. There is a lot wrong with the online space. Heck, make that with the world. It is really easy to pick apart people, industries and society. But in the end, a constant anti-attitude really sucks, and it gets boring, too. What works better and makes life interesting is providing a solution. No one will listen anyway.
  • SPIN SUCKS  |  WEDNESDAY, JUNE 27, 2012
    [Social Media] Marketing for Victory with Four Different Approaches
    He talks about how important it is to know basic programming, search, social, and more as an advertiser. Never has that been truer than it is with social media. One of the mistakes we make, especially with social media, is thinking that because most of the tools are free, the cost is minimal. When carpenters build a house, they create a plan, get the materials, and gather their tools – from saws and sandpaper to hammers and screwdrivers. The The carpenters carefully sequence their activities. First they lay the foundation, then the frame. Tools of the Trade.
  • CREATIVE RAMBLINGS  |  THURSDAY, NOVEMBER 7, 2013
    [Social Media] You never know who is watching you
    Here is a quote from the companion article he wrote: You could have 100 followers, or 1,000,000 followers, all it takes is for one tweet to be noticed by one person, and the word-of-mouth plumbing that social networks are can take care of the rest. The beauty of social media is that it gives people from all walks of life a voice and the ability to make or break your business. In social media, you never truly know who is watching. “Brought to you by Cendrine Marrouat, who I think is simply brilliant.” then sent her a “thank you” message.
  • THE RELATIONSHIP ECONOMY  |  FRIDAY, DECEMBER 10, 2010
    [Social Media] Social Currency Takes Flight
    Private Aviation is the first of several industries planning to launch a new class of business methods built on a “Social Value Game” developed by  The Ingenesist Project. Social Flights is a virtual airline which aggregates communities according to their interests, knowledge assets, and social graph.  Social Flights matches people with mid-distance transportation options that deliver them exactly where they want to go in a shortest period of time and the least amount of harassment. Enter Social Entrepreneurs. Social Value Conversion Factor.
  • SAYING IT SOCIAL  |  TUESDAY, JUNE 22, 2010
    [Social Media] How to Create a Custom URL for Your Facebook Business/Fan Page.
    Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How to Create a Custom URL for Your Facebook Business/Fan Page I often get the question, “AK, I thought I created a username/custom URL for my business page but when I type in the address it takes me to my personal profile… what happened?&# « Previous | Next » About Saying It Social, LLC provides Social Media Marketing & Local SEO Services for Franchisees & other Small Businesses. Log into Facebook. 2. Hope this helps!
  • CREATIVE RAMBLINGS  |  SUNDAY, JUNE 24, 2012
    [Social Media] 7 content curation tools that you should start using today
    If you are involved in social media, chances are that you have heard of content curation. The following is a guest post I wrote for Internet Billboards. The phrase has amassed a huge amount of publicity, as well as strong advocates and ennemies. The latter often contend that curation violates copyright laws and provides curators with an [.]. Blogging Guest Posts Pinterest Scoopit content curation Curator google Internet Billboards Storify
  • CONVERSTATIONS  |  TUESDAY, AUGUST 5, 2014
    [Social Media] Build From Your Base
    Related Stories Custom Orders Begin with a Core Framework A Guide to Social Media Etiquette for Business The Steps From Business Owner to Franchise Owner Is Guest Posting a Good Business Practice? Every baseball swing is different until the base or point of contact. If a player slumps, we tell him to “build from your base” Same is true for business. Every business is different. Even competitors in the same town or service industry can be very different. It might be a different focus (people, product, or process). And of course, personalities always play a role.
  • TWIST IMAGE  |  THURSDAY, APRIL 21, 2011
    [Social Media] Defensive Branding
    Social Media has brought brands - kicking and screaming - into a world where they must defend their values (on a daily basis) in many different spaces (Blogs and YouTube to customer review sites and Twitter ). Trust me, regardless of the brand they would much prefer if Social Media went away tomorrow so that they can go back to the good old days of spinning the story, controlling the message and resolving matters privately. Entering Social Media with a defensive posture ( "we're here to respond to all complaints!" media theorist. rocky.
  • TWIST IMAGE  |  FRIDAY, JANUARY 21, 2011
    [Social Media] Fake It Till You Make It
    Social Media helps you fake it better than anything else. The big difference now is that Social Media gives you a platform to really share what you're all about with the world. social media. Let's face it: not everybody has the high level of skills to really deliver the goods from day one. I was listening to Howard Stern the other day. He was interviewing Aerosmith front-man and new American Idol judge, Steven Tyler. Stern asked Tyler if he knew growing up that he would be a rock star. " You have to believe in yourself and what you're doing.
  • MOBILEGROOVE  |  MONDAY, DECEMBER 6, 2010
    [Social Media] IMPACT: Holiday Shopping Super-Charges Mobile Commerce
    Based on the massive response to mobile commerce apps, sites and approaches (as part of a cross-media push) I have to say 2010 will go down as the year that mobile shopping crossed the chasm. Mobile and social have been traveling on separate paths until now. Sure, mobile subscribers worldwide use their devices to access and post to social media properties – 200 million use Facebook mobile, for instance – but brands and marketing agencies continue to put social and mobile in two separate silos. Over a week into the holiday shopping season.
  • CONVERSTATIONS  |  TUESDAY, MARCH 3, 2015
    [Social Media] More Than a Reboot: The Art of the Start 2.0 by Guy Kawasaki
    While the wisdom of the previous version still carries a lot of sound and truthful advice, this new edition adds insights and practical advice about social media, crowdsourcing, cloud computing, and many other tools and tactics we’ve seen explode into the business world in recent years. Related Stories Seven Social Media Tools that Help Save Time and Increase Effectiveness Developing Good Habits for Your Telecommute Conversations: Competition or Collaboration? “If You Make Meaning, You’ll Probably Also Make Money.” Consider leaving a comment!
  • SCOTT GOULD  |  TUESDAY, MARCH 8, 2011
    [Social Media] Buyology Lesson 1: The Logo is Broken
    Of course those of us who are part of the social revolution know that traditional marketing is becoming more and more ineffective, but this book not only says in a way that your boss will listen, but goes one step prover and scientifically proves it (to a degree – the samples are small.). Starbucks provide our coffee, Ooyala provide our video platform, Optix provided a social media survey, etc. Every wondered how you know an advert is for a product without seeing the logo or the product? One of the hot new trends in marketing circles at the moment is neuromarketing.
  • SCOTT GOULD  |  TUESDAY, MARCH 8, 2011
    [Social Media] Buyology Lesson 1: The Logo is Broken
    Of course those of us who are part of the social revolution know that traditional marketing is becoming more and more ineffective, but this book not only says in a way that your boss will listen, but goes one step prover and scientifically proves it (to a degree – the samples are small.). Starbucks provide our coffee, Ooyala provide our video platform, Optix provided a social media survey, etc. Every wondered how you know an advert is for a product without seeing the logo or the product? One of the hot new trends in marketing circles at the moment is neuromarketing.
  • JUSTIN LEVY  |  FRIDAY, AUGUST 21, 2009
    [Social Media] 7 Simple Fitness Tips | Justin Levy
    Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking 7 Simple Fitness Tips Written on August 21, 2009 by Justin Levy in exercise , fitness , healthy 26 Comments - Leave a comment! link] This comment was originally posted on Twitter lewsabbag Great set of tips Justin - We met way back at AMA Boston's social media session. If youre new here or just an old friend, Id love it if you subscribed via RSS feed. Thanks for taking time out of your day to come hang out here! Working out doesn’t have to be that difficult. 
  • CONVERSTATIONS  |  TUESDAY, NOVEMBER 26, 2013
    [Social Media] The Scent of a Storefront
    Spice it up with your social media presence on display (3 tips from Kim) or bring it alive with bring it alive with planters and window boxes (good hints from Kristi). Does the scent of your storefront or office make pedestrian traffic linger? As I walked into the jewelry store, I anticipated a short wait to see the owner. It was shortly after lunch and the foot traffic around the town square was pretty busy, even with a few of the nearby storefronts vacant. Approaching the counter, the jeweler stepped up to greet me. We were the only ones in the store. Gosh, I loved that smell.”
  • CONVERSTATIONS  |  TUESDAY, NOVEMBER 4, 2014
    [Social Media] 12 Ways to Finish Strong in 2014 and Accelerate into 2015
    This time of year, many business owners are pushing to reach goals and planning ahead to next year. Whether Whether you’ve reached all, some or none of your 2014 goals, the end of the year push is crucial for your business!  Want to start 2015 strong?  Then it’s time to end 2014 strong! I am excited and honored to be participating in a special event with some of the world’s top rock star trainers! Accelerate University is an online event designed to give you the skills and information you need to reach your business goals. Wishing, hoping and planning is not enough! Small Business
  • MY CREATIVE TEAM THINKING  |  TUESDAY, JULY 9, 2013
    [Social Media] LinkedIn For B2B – A THINKing Series
    January 12, 2011 on 9:30 am | In LinkedIn, My Creative Team, Networking, Social Media | Editor's Note: This is the first in a series about how to use LinkedIn for B2B purposes. LinkedIn For B2B - A THINKing Series. Listly by Harry W. Hoover. LinkedIn For B2B - A THINKing Series. This series of posts discusses all the ways you can utilize LinkedIn for B2B. Views. crowd rank. curated. alpha. newest. queue. Are You LinkedIn? We are preparing this for the Bank of Commerce's School of Commerce. 0. 0. 0. LinkedIn - Advertising. million C-level executives; 1.3 Hoover. Zemanta.
  • TWIST IMAGE  |  SUNDAY, DECEMBER 25, 2011
    [Social Media] How To Be A Marketing And Sales Lion
    media hacks. online social network. social media 101. social media marketing. Episode #285 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. Are you ready for some tough love? often find that that brands have millions of questions about sales and marketing, but most of them are thinly veiled complaints about how they don't have the time or budget to make a lot of the strategies and tactics come to life. " kind of motion. Enjoy the conversation. advertising. bite size edits. blogging. blue sky factory.
  • GAURAVONOMICS  |  SUNDAY, JULY 11, 2010
    [Social Media] Forbes Story on SMS-Based Social Messaging Platform SMSGupShup.
    Gauravonomics Blog For Marketers, Entrepreneurs and Activists How To Organize and Energize Your Evangelists Blog Speaking Writing Bio Media Subscribe Slideshare Twitter LinkedIn Facebook IdeaSliver Labs Tumblr « Business World Story on the Seven Deadly Sins of Social Media Marketing Is Game Mechanics Enough to Create Meaningful Social Games? » Forbes Story on SMS-Based Social Messaging Platform SMSGupShup Welcome to the Gauravonomics Blog for Marketers, Entrepreneurs and Activists ! “Can we make it social? Globally there are 1.8
  • KIKOLANI  |  FRIDAY, NOVEMBER 18, 2011
    [Social Media] Fetching Friday – Resources Mashup & Petting Owls
    This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com. The secret is to tap into the power, speed and instant accessibility of social media. Social Media / Social Networking. 10 Reasons Why I Opted-Out of Klout – Reasons why one social media persona decided to leave Klout which links to a post on how to do so yourself if you so choose. The Resources Mashup. Blogging / Writing. It’s probably in these recaps!
  • SOCIALNOMICS  |  WEDNESDAY, JUNE 17, 2015
    [Social Media] 4 Reasons Your Ecommerce Strategy Is Failing
    Consider putting up advertisements on relevant websites that will attract the audience you are looking for, try promoting your business through Twitter or other social networks, or go with Google which is also great at targeting particular segments of the population. 2. Poor Social Media Presence. The ability to build a loyal following on social media could make or break your online business, depending on what it is that you’re selling. Photo by Stuart Miles at freedigitalphotos.net. 1. Nobody Knows You. Your Site Design Is Not Appropriate. General Web
  • PUSHING SOCIAL  |  TUESDAY, APRIL 8, 2014
    [Social Media] Can You Really Build A Blog Written By Employees? I Say…
    Did you know that Social Media Examiner has an 8-person editing team? Let’s be honest, asking your employees to blog is probably a non-starter. Blogging is writing and writing for most people has a fear factor right up there with public speaking. You can coach, bribe, threaten all you want but in the end, you’ll be writing most of your blog posts. So forget about getting your employees to blog. Instead, get them to contribute blog  ideas. The hardest part of blogging is the ideas. The writing part can be delegated or outsourced. Give these ideas a try: Turn Questions into Content.
  • BILL HARTZER  |  MONDAY, OCTOBER 10, 2011
    [Social Media] Search Engine Optimization: 7 Important Considerations for Link Building Strategies
    Social media websites are very important and help you greatly in this regard. The easiest way to get your content attention on the net is to promote it on popular social media websites like Facebook and Twitter etc. The most popular searching forums for such content are social media websites. 3. It is important to note however, that different social media websites have different kinds of crowds. Place your content on any social media website accordingly. 5. The popularity of any web page is dependent on its reaction off-page.
  • SOSHABLE  |  MONDAY, DECEMBER 20, 2010
    [Social Media] Crossroads: 7 Questions that Twitter, Digg, and Others Must Answer in 2011
    Most people who are passionate about their favorite social media sites are often blinded by their feelings. Social media is mercurial with it’s rate of change and as a result many (most?) To say social media will be bigger in 2011 is like saying a 5-year-old will be bigger when she’s 6-years-old. It is still in its infancy and while many people are engulfed in some form of social media, there are still billions of people who haven’t been on Facebook or its kind before. How Do We Get More Into The Social Media Game?
  • CONVERSTATIONS  |  THURSDAY, AUGUST 14, 2014
    [Social Media] Best Practices and Elements of Successful Landing Pages
    Literally Everything You Need to Know About Making a Successful Sales Page from LKR Social Media – Straight shooting tips about the elements that go into a successful landing page. Landing pages with the proper design, purpose, and optimization are an essential part of building your online business presence. Here are eight standout guides and checklists to make sure you have successful landing pages. 10 Essential Elements of a Landing Page from WebDesignLedger – Learning how to design a killer landing page will add value to your design offerings. Small Business
  • CONVINCE & CONVERT  |  THURSDAY, NOVEMBER 15, 2012
    [Social Media] 5 Lessons to Make an Effective Animated Demo
    But, TweetReach also suffers from a malady shared by most social media management and analytics software companies, which is that the. Software from TweetReach offers a compelling value proposition: allowing users to figure out precisely how many potential impressions a tweet, brand name, or hashtag has accumulated on Twitter recently. They’ll even show you which Twitter users are spreading a particular message the most. Note: they now have similar data for Tumblr, which is very handy).
  • BRASS TACK THINKING  |  TUESDAY, AUGUST 17, 2010
    [Social Media] Small Changes, Big Results
    Shes a writer, professional speaker, community and social media strategist, and has worked with businesses of all sizes to solve business problems through better communication. Brass Tack Thinking Make Things Happen Home About Amber Naslund Tamsen McMahon Contact Speaking Amber Naslund Tamsen McMahon Brass Tack Reading Archives Small Changes, Big Results August 17, 2010 | by Tamsen McMahon View Comments Sometimes an idea is easier to express visually. This is one of those. Update! : Our friend Ron Ploof turned this into a movie for us. You can watch the video version here.
  • SMALL BUSINESS MAVERICKS  |  SUNDAY, FEBRUARY 12, 2012
    [Social Media] Is Pinterest Just Another Fad?
    We discussed this site several weeks ago in a post titled Pinterest – A Social Media Site Worth Consideration. Everywhere I look I see stories about a site called Pinterest. Since then, everyone seems to have an opinion about the site, and they all appear to be positive. One wonders how a site that is still in beta and is invitation only could generate such interest; that in itself should have marketers sitting up and taking notice. Of course, Pinterest could be just another fad that will rise quickly and fall just as quickly. To begin with, it’s already monetized.
  • WAXING UNLYRICAL  |  FRIDAY, FEBRUARY 7, 2014
    [Social Media] Happy 4th Birthday, #measurePR: The Queen of Metrics Returns!
    Media + Google Analytics + behavior metric on one dashboard #measurepr. measurePR will next come your way on Tuesday March 4, 12-1pm ET. I’m psyched that online social media training provider, author, and entrepreneur Eric Schwartzman will join us as our featured guest. Do you know what Feb. 2nd was? Go on, guess, I’ll wait… It was #measurePR’s 4th birthday! Yes, the chat which has become somewhat of an institution as far as industry-wide digital PR events go (and I am thrilled about that), has been going strong for four whole years. Whodathunkit?!
  • ENGAGE  |  MONDAY, MARCH 5, 2012
    [Social Media] I Ain’t Speling Good No More: Why We Need New Rules for Language
    And who cares how poorly I spell on social media. Why do we all live in fear of the social media grammar police—who, frankly, are right up there with telemarketers in my book—spoiling our good time? Social Media Do I really have to expend any more words on why spelling and grammar should be given free reign on social media websites? L ois Lane is a horrible speller and she’s considered a world-class journalist. Okay, so she is a comic book character. So what? Period,” writes Anne Trubek. It’s supposed to be fun, right? Where do we start?
  • SIMON MAINWARING  |  WEDNESDAY, AUGUST 8, 2012
    [Social Media] Ben Bernacke on the need for a new measure of social well-being
    Citizens and consumers, armed with social media, can only do so much against selfish corporate behavior when the underlying beliefs remain unchanged. This line of research has generated alternative measures of well-being that are frequently survey-based and incorporate elements such as psychological wellness, the level of education, physical health and safety, community vitality and the strength of family and social ties, and time spent in leisure activities.  An extraordinary thing happened this week. And, if it’s not, what will that cost generations to come?
  • SPIN SUCKS  |  THURSDAY, APRIL 7, 2011
    [Social Media] PR’s Problem Is A Familiar One
    Neicole Crepeau is a partner in  Coherent Interactive , which specializes in web, mobile, and social media design and implementation for small and midsized businesses. I’m not a PR person. We have a tendency to think, “I hired them, so it’s up to them to deliver and make me, the client, happy.”  But PR, social media consulting, website development–one thing all of these services have in common is that they require a lot of input from the client. When you hire a PR firm (or a website developer or a social media consultant), you are hiring them for their expertise.
  • JASON YORMARK  |  TUESDAY, SEPTEMBER 7, 2010
    [Social Media] Why I Choose Whrrl For My Location Based Time | jasonyormark.com
    jasonyormark.com Home About Me My Videos My Resume Contact Me Browse > Home / Social Media / Why I Choose Whrrl For My Location Based Time | Subcribe via RSS Why I Choose Whrrl For My Location Based Time September 7th, 2010 Posted in Social Media Tweet Share I have to admit, it took me awhile to actually spend any real time with the location based social networks.  I didn’t see the value in it, not to mention, 90% of the time I would never really remember to pull out my phone to check in anywhere.  So why I’m I on board the Whrrl train? 1. Beyond Checking In.
  • SOCIALNOMICS  |  TUESDAY, JANUARY 10, 2012
    [Social Media] Tim Tebow Sets Twitter Record
    #Tebow: After Denver Broncos quarterback Tim Tebow threw the game winning touchdown pass in overtime he set several playoff records and one social media record. The name “Tebow” was tweeted a record 9,420 times per second breaking the previous record held by Beyonce Knowles of 8,868 tweets per second when she revealed her baby bump at the MTV Music Awards. Tim Tebow is a Twitter phenomenon. Tim Tebow's Twitter Handle is @TimTebow he is closing in on 1 million followers. Tebow was helped by such celebrities as Lady Gaga and Kobe Bryant tweeting about him.
  • MOBILEGROOVE  |  THURSDAY, OCTOBER 14, 2010
    [Social Media] ForumOxford Tomorrow(!); Showcases Mobile Thought Leadership, Apps & Action
    Jeanette Carlsson , Business Strategy and New Media Leader, Communications at IBM Global Business Services. Presentation: Social Media on the Web. Presentation: The Influencer Tipping Point: How the collision of social media has enabled influencer relations to be a reality. Tomi Ahonen, my friend and esteemed colleague, calls ForumOxford THE thought leadership event of the year. And if you check out the stellar line-up of mobile thinkers and doers (after the jump), you will have to agree. No sales pitches here. Register here. Conference Speakers 2010.
  • GAURAVONOMICS  |  FRIDAY, NOVEMBER 26, 2010
    [Social Media] One/ Two Day Social Web Strategy Masterclass Workshop
    I am doing a series of social web strategy masterclass workshops all over Asia in November and December, in Mumbai, Delhi, Beijing, Shanghai, Hong Kong, Taipei, Singapore and Tokyo. Some of these workshops are for senior MSLGROUP staff, others are for senior MSLGROUP clients, and yet others are public workshops for senior client-side marketing and communications professionals (like my workshop at the recent Marcus Evans Social Media Marketing conference in Mumbai). So, here are the slides for the one day version of the social web strategy masterclass workshop.
  • BLUE FOCUS MARKETING  |  WEDNESDAY, NOVEMBER 20, 2013
    [Social Media] Boost Your @Klout Score With Help from @Gina_Carr and @TerryBrock #SocBiz #SocialSelling
    The book is jam-packed with extra content, including QR links to videos and other supplementary materials—a truly modern reading experience for the social age. Each chapter of Klout Matters  takes readers through a different element of social media management, helping readers build a proven skill set for social marketing success. Where social presence meets social metrics. For the uninitiated, the Klout platform provides users with a meta score of their social media presence, analyzing a person’s ability to engage communities across multiple channels.
  • KIKOLANI  |  FRIDAY, MAY 17, 2013
    [Social Media] Fetching Friday – Resources Mashup & The Future of Google Author Rank
    This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. How to Generate More Leads With Your Blog: 5 Tips – Learn how businesses with top marketing blogs generate leads with social media and content marketing. How Your Domain Name Will Impact SEO & Social Media Marketing – Let’s examine how a domain name impacts SEO and SMM and then analyze the factors that make a good domain name. Social Media / Social Networking.
  • KIKOLANI  |  WEDNESDAY, APRIL 25, 2012
    [Social Media] Why Bloggers Need to Build a Subscriber List
    As bloggers, your focus is much like mine – creating great content to share with our readers, staying active on social media, connecting and promoting your blog. And unfortunately, your audience may not always follow your blog or follow you on social media. Even your other social media outlets can go away. This is a guest post by Christine Brady of Insightful Mommy. If you have been blogging for any length of time, you have no doubt heard the phrase list building or building a list of subscribers. You need a way to reach them. First, the Basics.
  • CREATIVE RAMBLINGS  |  SUNDAY, JUNE 24, 2012
    [Social Media] 5 great articles you may have missed (June 18-24, 2012)
    by Seth Godin (Seth’s Blog) Social Media Is About Social Science, Not Technology – An interview with Brian Solis (eMarketer) 7 Reasons Why I Can’t Do “Free” by Sharon Hayes (SharonHayes.com) 40+ Tips on How to Become a Social [.]. Here is a roundup of my five favorite articles for June 18-24, 2012. Where does trust come from? Great Resources Brian Solis content curation Seth Godin Sharon Hayes
  • THE RELATIONSHIP ECONOMY  |  THURSDAY, FEBRUARY 7, 2013
    [Social Media] Think of Your Business As A Platform
    In the old days businesses defined themselves by their products and services which framed the brand.  In the Social Era businesses are defined by the value created, added, distributed and consumed as a result of having a robust “platform” A successful business platform does three things: Provides efficient and effective c onnectivity : how easily can suppliers, internal resources and buyers  create, add, distribute and consume value. The Magnet creates pull that attracts participants to the platform with a kind of social gravity.
  • GEOFF LIVINGSTON  |  MONDAY, FEBRUARY 21, 2011
    [Social Media] The Good, the Bad and the Ugly of Online Cause Marketing
    It focused on lessons learned integrating social media into cause marketing campaigns, and how the influx of conversations requires a new level of authenticity from causes and nonprofits. Primarily a Facebook effort , AMEX integrated the application with a media push that included a launch with New York City Mayor Michael Bloomberg, as well as a Twitter campaign. Small businesses were featured on the page, and 10,000 small business owners received $100 worth of social advertising from Facebook. Civic media is the great opportunity to embrace customer voices.
  • GREG VERDINO  |  TUESDAY, MARCH 8, 2011
    [Social Media] What an enchanting Guy.
    Enchantment is not "spin"--it's reality. Q: On the flipside, let's take a look at a current social media darling - Groupon. This must be book review month here at gregverdino.com, because my mail has been overflowing with freebies and my posts are full of read this, buy that, download the other one for free. Next up, Guy Kawasaki's new book, Enchantment: The Art of Changing Hearts, Minds and Actions. You'll find full reviews elsewhere - my buddy C.C. Chapman gave it a rave, and Guy has compiled a long list of reviews from blogs and the mainstream press. Step one is to fix the pig.
  • SMALL BUSINESS MAVERICKS  |  WEDNESDAY, APRIL 27, 2011
    [Social Media] The Perfect Website For Off-Line Marketing
    About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks? About Us What’s a Maverick? Yahoo! Unloads Delicious » The Perfect Website For Off-Line Marketing Ever wonder how you can use online sources for off-line marketing? There actually is a website that is perfect for this and that was created specifically for that purpose. It’s called Meetup. Meetup allows you to create groups on any topic. You pick a location, start a group, and start congregating. Really simple, right? Yes, sort of.
  • SPRING CREEK  |  MONDAY, AUGUST 13, 2012
    [Social Media] 2012: The Year of the Socialympics
    Social media played a bigger role in the 2012 Olympics than it ever had before. 2012 was the year of the Socialympics. News about event results spread with lightning speed thanks to the increased adoption of Facebook and Twitter. According to the Wall Street Journal, “in 2008, Twitter had about 300,000 tweets per day. Now it has 400 million. Facebook had about 100 million active users in the summer of 2008. As of April 2012, it had 900 million &rdquo
  • PUSHING SOCIAL  |  THURSDAY, MAY 3, 2012
    [Social Media] Blogging Tips for Coaches and Therapists
    Social media purists would scoff at this notion and advocate a Give and have Faith approach. More Blog Promotion Tips By far, the most common question I get from coaches and therapists is: “How do you publish a blog that attracts clients without giving away free consulting?”. Coaches and therapists wrestle with this question because they need to demonstrate their expertise but leave room for an opportunity to sign a new client. Give away all you can and have faith that clients will materialize due to your largess. ” “Pre-Sell” Posts for Coaches and Therapists. Absolutely.
  • PUSHING SOCIAL  |  THURSDAY, MAY 3, 2012
    [Social Media] Blogging Tips for Coaches and Therapists
    Pushing Social By far, the most common question I get from coaches and therapists is: “How do you publish a blog that attracts clients without giving away free consulting?”. Social media purists would scoff at this notion and advocate a Give and have Faith approach. Coaches and therapists wrestle with this question because they need to demonstrate their expertise but leave room for an opportunity to sign a new client. Give away all you can and have faith that clients will materialize due to your largess. ” “Pre-Sell” Posts for Coaches and Therapists. Absolutely.
  • WEB METRICS GURU  |  TUESDAY, JANUARY 31, 2012
    [Social Media] My VenueLabs Webinar Presentation on 1/31/12 – Recorded Session will be available shortly
    For those of you who are interested, here’s the presentation I gave today with Venuelabs.com on Social Media Analytics for Retail Stores.  The webinar went very well and I think we got to some interesting questions and insights – it was for a select audience, no doubt, that needed what Venuelabs has to offer (with [.]. Venuelabs marshall sponder Retail Store Analytics venuelabs Webmetricsguru
  • CONVINCE & CONVERT  |  SUNDAY, MARCH 10, 2013
    [Social Media] 4 Ways the Twitter You Know is Changing Forever
    An exclusive partnership with Nielsen , buttressed by its recent acquisition of social TV data firm BlueFin means Twitter itself will provide data that analyzes tweets and provides ratings for the social impact of television shows. This is going to dramatically increase costs for brands using Twitter as a major part of their social marketing program, as paying Twitter to increase distribution will join paying Facebook to increase distribution as teeth-gritting must-dos. 4. Jay is the founder of [link] and host of the Social Pros podcast. Twitter as a Ratings Service.
  • BUZZ MARKETING FOR TECHNOLOGY  |  THURSDAY, OCTOBER 10, 2013
    [Social Media] Using Big Data To Target The Right Consumers With The Right Offers
    If not, you could be missing a golden opportunity to improve hotel, call center, direct mail, social and mobile experiences. CRM practices were born and bred in the offline world, but today marrying offline, online and mobile consumer data through new technologies can help you achieve better CRM and multichannel marketing outcomes: more precise targeting, personalization and consumer connections across all media channels, and delivered at the time most appropriate to increasing conversion—a very important factor in online marketing. Love Your Loyalty Programs. Sync Your Channels.
  • DANNY BROWN  |  FRIDAY, SEPTEMBER 27, 2013
    [Social Media] Community is an Ecosystem
    However, when you look a little further into the definition shared above and beyond that, you can start to make a strong correlation between such an ecosystem, and the community around a blog or social presence. While not conclusive, these are usually the most popular reasons a blog attracts readers, subscribers, social shares, etc. The “energy flows” start to happen, either in the comments of the blog itself, discussions about the article across social networks, or simply sharing with friends with no further action. The Social Ecosystem is an Opportunity.
  • WEB METRICS GURU  |  FRIDAY, JANUARY 7, 2011
    [Social Media] Web Journal – late December 2010 – early January 2011
    A discussion of the value of Social Rank for SEO was underway last month in the SEO community (focusing on real vs. fake ways to boast SEO rankings) lead by Danny Sullivan’s question and answer session with Google and Bing on December 1st.  On another note, a case study  in my book on Social Media Analytics dealing with the effects of linkbait generated by infographics ties into SEO Strategy in a way I had not considered previously. Personally,  it seems like these discussions are as much about “link bait&# as any real sharing of information. 
  • CONVINCE & CONVERT  |  THURSDAY, DECEMBER 26, 2013
    [Social Media] Is Twitter Crossing the Line Between Useful and Creepy
    Maybe it’s a sign of the social media times, where we know people by their avatar more so than their street address of phone number. For marketing professionals and those who willingly allow social media to envelop them like a dense fog (guilty), Nearby is a real advance. For “real” people, however, it’s the manifestation of everything they fear about social. . Jay Baer is a hype-free social media and content strategist & speaker, and author of Youtility: Why Smart Marketing is About Help not Hype. Location Always.
  • TWIST IMAGE  |  TUESDAY, OCTOBER 19, 2010
    [Social Media] Setec Astronomy
    Someone recently asked me about a Social Media course that was taking place and if I knew the instructor. I did not. There have been many Blog posts and debates about the notion of "walking the talk " when it comes to Social Media. The amazing thing (and the scary thing) about Social Media is that it's evident (through those simple searches) if someone understands the channels and how they work. The amazing thing (and the scary thing) about Social Media is that you can't fake it. social media. social media course.
  • ALMOST SAVVY  |  WEDNESDAY, OCTOBER 28, 2009
    [Social Media] Guess Who's An Official Blogger for LeWeb 09!
    Home About Testimonials Events Services Webinars Twitter Getting Started on Twitter Webinar Twitter Webinar: Tools and Tips (Intermediate Level) LinkedIn LinkedIn 1 – Getting Started LinkedIn 2 – Building and Leveraging Your Network Ask Calendar Contact Blogging Branding Business Career Facebook LinkedIn Networking Social Media Tips Twitter Lijit Search Guess Who’s An Official Blogger for LeWeb 09! Posted by Irene Koehler in Blogging , Social Media on October 28, 2009 | one response Me? Really? look to someone right behind you? What is LeWeb? Right.
  • MINDJUMPERS  |  THURSDAY, AUGUST 19, 2010
    [Social Media] Facebook Introduces Location Service: Places
    Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « For Companies: 10 Questions to ask yourself before entering social media Facebook Goes Live with New Video Channel » Facebook Introduces Location Service: Places Posted by Anne Herngaard Aug 19th, 2010 Tweet Geolocation has been buzzing for some time now – especially with the location based services Foursquare and Gowalla. But for many Facebook users, I guess this will really add something new to the social experience. But no one really knows how long it will take. How does Places work?
  • TRADESMEN INSIGHTS  |  TUESDAY, SEPTEMBER 21, 2010
    [Social Media] What's Your Company Value Proposition?
    How Do You Measure Social Media Success? 50 Power Twitter Tips to Help B-to-B Marketers Twitter: Steps to Insure Success Adding Social Icons Helps Drive E-mail Marketing Campaigns Whats Your Company Value Proposition? Reach Tradesmen Using a Social Media Map STAFDA Convention-Phoenix Category Cloud Marketing Tips Marketing Tools Marketing Trends Social Marketing Traditional Marketing Twitter Uncategorized Theme Contempt by Vault9. Sometimes we get caught up in selling product and making quotas and we lose site of what we’re really selling.
  • ABSOLUTE PA  |  THURSDAY, OCTOBER 11, 2012
    [Social Media] Did you know you can ‘bookmark’ tweets to use as social proof?
    It’s called ‘Favourites’ It’s perfect for storing social proof – recommendations and nice things people say about you, your product or service so you can use it in your marketing. Roll your mouse over the image to see what I mean… Had an absolutely amazing call this morning for my Socent @ colourursuccess with @ absolutealicia social media queen!!! Bookmarking tweets is a one-click action that will save a tweet on a separate page in your profile so you don’t lose it. Where to display your favorites. FBMastermindSession. No BS.
  • BILL HARTZER  |  WEDNESDAY, MARCH 27, 2013
    [Social Media] Marketplace to Buy, Sell Links Based on Google Authorship and Klout Launched
    Rather than basing the price of a link on an outdated metric like Google PageRank and maybe even overall link data such as SEOMoz’s MozRank or Majestic SEO’s ACRank , with AuthorLinks, the emphasis is based on how popular an author or web site owner is socially. Social signals such as having verified Google Authorship, having followers on Google Plus , and having a good Klout score are going to be much more important in the future–and indicate that the site who will be linking to your web site is more trusted than others. AuthorLinks is 2017 Link Building. link].
  • CONVINCE & CONVERT  |  TUESDAY, JUNE 5, 2012
    [Social Media] Nice Blogs Finish Last
    Don’t forget to add “author” to your social media bios. Andy Crestodina is the Strategic Director of Orbit Media , a web design company in Chicago, where he does strategy, sales and content marketing. Nice Blogs Finish Last is a post from: Convince and Convert Blog: Social Media Strategy and Social Media Consulting. Content marketing works and brands everywhere are getting on board, writing, editing and posting fresh content. That’s nice. But for most bloggers, ideas for post come along almost randomly. But was it what the audience needed?
  • JASON YORMARK  |  WEDNESDAY, JULY 22, 2009
    [Social Media] Community Bootstrapping: Tools & Strategies To Build A Community.
    Step 1: Hit The Big Three (Facebook, Twitter, LinkedIn) It’s no secret that social networking is all the rage, so it doesn’t take a genius to point out that you need to start there. By far, Facebook , Twitter and Linked In are where I think most businesses should start their community building. I’m sure many digital marketers will tell you that there are hundreds of 2nd tier social networks that exist that you should consider, but the fact is, this post is about people or businesses on a budget, and while using these networks don’t cost money, they do cost time. Socialgo –
  • SMALL BUSINESS MAVERICKS  |  TUESDAY, MARCH 20, 2012
    [Social Media] PPC For Small Business – Are You Attracting The Wrong Traffic?
    Banners are not big converters, social media can be time consuming, and paid search expensive. Small business owners often feel a little overwhelmed when it comes to advertising online. When a small business owner does run an advertising campaign, the most common complaint we hear is that their campaign was a complete flop.  What makes matters worse is that many of these businesses do see a remarkable increase in traffic to their websites, they just don’t see the same sort of increase in sales. The problem is obvious – these sites are attracting the wrong traffic.
  • SOCIALNOMICS  |  THURSDAY, MARCH 12, 2015
    [Social Media] Five Ways to Engage Potential Customers Through Facebook
    Customer interaction has been completely revolutionized with the rise of social media. You shouldn’t use social media just for broadcasting your own message. People are generally very competitive, so challenges are a great way to get people excited on social media. Where customer relationships used to be based on simply transactional relations, these days the relationship is much more about engagement and trust. Facebook is one of the best tools for engaging with your potential customers and creating a stronger brand image for your business.
  • CONVINCE & CONVERT  |  WEDNESDAY, FEBRUARY 11, 2015
    [Social Media] Content Marketing Is Killing Our Most Important Words
    Sprout Social Shoutout Today’s Sprout Social Shoutout is for my friend Nadine Dietz. About Jay Today This video is f rom  Jay Today is my near-daily 3-minute video where I talk about social media, content marketing, business and life. The show is sponsored by Sprout Social (which I use for my social media), and Candidio (a great video editing service). Get all JayToday episodes at [link] In our zeal to be noticed, we are killing our most important words. I saw an e-book recently called “The Ultimate Guide to Content Marketing.”
  • CONVINCE & CONVERT  |  WEDNESDAY, APRIL 7, 2010
    [Social Media] Ignore Foursquare at Your Peril - An Analysis of Potential.
    There are three primary benefits: awareness via virality and social proof; loyalty and rewards; and market research. Recently, I had the good fortune of hosting the weekly #socialmedia chat (Tuesdays 9am Pacific) where social media types congregate on Twitter and answer three questions posed by the host. Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: 14 Things I Think I Think About Social Media Is Starbucks the Most Dangerous Competitor to Facebook? link].
  • SOCIALNOMICS  |  TUESDAY, MARCH 1, 2011
    [Social Media] Best 11 Facebook Promotion Apps
    Facebook Queen Mari Smith recently listed her favorite Facebook promotion apps on Social Media Examiner : What apps are best for running contests? Momentus Media. One of the most widely used apps is Wildfire app. Easy to use and competitive pricing. Wildfire app. You can choose among 10 different types of promotions , including photo, video, quiz, trivia and more: Wildfire app promotion choices. Wildfire app promotion choices. See Wildfire’s FAQ to decide among running a sweepstakes, contest or coupon/giveaway campaign. Check out any of the following: Fanappz. Vitrue.
  • PROBLOGGER  |  TUESDAY, FEBRUARY 17, 2015
    [Social Media] How to Create Your Guest Blogging Strategy [with a 5 step template]
    Jeff Bullas was ranked #11 on Forbes list of “Social Media Power Influencers” and he accepted my post called 6 Critical Types of Social Media You Must Plan For. This post helped us hit a record month in website traffic. > Landing page visits skyrocketed. I had a call to action in the article and linked to our Negative Comments Response Template (for Social Media) landing page. Visits to this page skyrocketed and so too did email opt-ins. > 4000+ Social Shares. It caught the attention of Fairfax Media. Of course I agreed!  .
  • KIKOLANI  |  FRIDAY, JANUARY 9, 2015
    [Social Media] Fetching Friday – 23 Posts on Business, Content, Search, and Social
    Each week, I’ll share with you the top posts on business, content marketing, search marketing, and social media marketing. Social. What Are The Best Times to Post on Social Media by Neil Patel. 15 Digital Marketing and Social Media Trends That Will Shape 2015 by Stephanie Frasco. How To Market Your Personal Online Brand On 10 Social Media Networks (Infographic) by Jeff Bullas. The post Fetching Friday – 23 Posts on Business, Content, Search, and Social appeared first on Kikolani. Business. Content. Search.
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