INBLURBS | TUESDAY, NOVEMBER 30, 2010
[Social Media] Use Twitter effectively for your business
This is a perfect social media platform that can help you brilliantly in blog promotion and your small business marketing. You only need some tips to effectively use this superb social media for your business. Twitter is a social media micro blogging tool that can effectively help you to build your brand in no time at all. Use optimized marketing strategies such as twitter marketing, social media marketing with the help of inbound marketing experts in web. Twitter can be a great place for your business. Use customer support and services.
JACOB MORGAN | FRIDAY, JUNE 18, 2010
[Social Media] The Disconnect Between How Vendors and Strategists Approach Social CRM
Social Media Globetrotter Home Consulting Speaking Travel Blog About SOCIAL MEDIA GLOBETROTTER The Disconnect Between How Vendors and Strategists Approach Social CRM View Comments June 18th, 2010 After spending a lot of time speaking and interacting with vendors and strategists in the Social CRM space it became very clear to me that vendors and strategists (or consultants or analysts or whatever else you want to call them) are on a very different page when it comes to understanding and explaining what Social CRM is and/or does. I think what we are seeing now (also in the E2.0
SOCIALFISH | FRIDAY, OCTOBER 1, 2010
[Social Media] Link Love Monthly: Best of September 2010
The list below is for serendipity ; if you prefer our “Must Read shares about important stuff for association social media, please click here to subscribe , or click here to browse. The Art of Social. American Family Insurance’s Troy Janisch on leaving boring behind with social media (SmartBlog on Social Media). Step Process for Social Media Success (Jay Baer). Do you need a social-media succession plan? SmartBlog on Social Media). How to get Over Your Fears of Social Media (Valeria Maltoni).
THE JORDAN RULES | THURSDAY, FEBRUARY 3, 2011
[Social Media] How Open Innovation Gives Rise to Brand Ambassadors
Social media represents an invaluable resource for developing a deep understanding of your customers. The simple act of engaging and communicating with communities on social networks can reveal powerful user insights that can change the way you approach business. Using social media to encourage & utilize innovative ideas is one of the most powerful methods of communication and one of the most relevant uses of social media 5. I think R&D and an investment in a "Labs" strategy can drive any business forward. Full Size ). Key Takeaways: 1.
SOCIALFISH | WEDNESDAY, JUNE 19, 2013
[Social Media] Get Open Community on Audible
little book of big ideas for associations navigating the social web. Written for the complicated and quirky world of associations and membership organizations, Open Community is about how associations can—and why they should—build community online. (Not to be confused with building a successful private social network. Chapter 2: Open Community means developing into a social organization. In the final chapter, we explain the concept of the social object and why that is crucial to the success of your Open Community. ( photo credit ). Love audiobooks? In what way?
STEPHEN P SMITH | TUESDAY, FEBRUARY 28, 2012
[Social Media] Weekly Letter – Habits for Harnessing the Positive Aspects of Your ADD
The Weekly Letter covers topics such as: How you can use Social Media today to get more business. The advice in this post is based on material from Delivered from Distraction: Getting the Most out of Life with Attention Deficit Disorder by Dr. Edward Hallowell. have written about my ADD before and I want to share with you a powerful tool that I use to keep my ADD in check, or at least harnessed to become a positive influence. Dr. Hallowell has compiled a list of “recurring qualities” in adults that are able to harness the power of their Attention Deficit Disorder.
STEPHEN P SMITH | THURSDAY, SEPTEMBER 22, 2011
[Social Media] Harlan Ellison on Getting Paid
Maybe it means mastering the arcane arts of new media and social media. Steven Pressfield shared this video last week: “The problem is that we as artists and entrepreneurs don’t control the means of production or distribution. If we want our work to get “out there,” we have to make a deal—with a bank, a movie studio, a record label, a publishing house. Art and commerce inevitably clash, and we know who comes out on the short end of that. Here’s what I think. You and I (and anyone else who wants to un-screw themselves) need to acquire two critical skills.
CREATIVE RAMBLINGS | TUESDAY, SEPTEMBER 18, 2012
[Social Media] Increase traffic to your blog with these 10 directories
Increase traffic to your blog with these 10 directories was written by Cendrine Marrouat for her social media blog, Creative Ramblings. Looking for a way to increase traffic to your blog and generate quality backlinking at the same time? If If so, why not try directories? The following is a short list to get you started. For more blogging tips, don’t forget to check out: Increase traffic to your blog with these 10 directories was written by [.] Blogging Great Resources blog directories blog traffic
KYLE LACY | WEDNESDAY, OCTOBER 31, 2012
[Social Media] Sharing Memories and Building a Powerful Personal Brand
That’s one of the cool things social media has let us do is to share those stories with each other. “There are just some things I don’t want people to know about,” we often hear from social media resisters. Think about your family’s best stories. What are the stories that get told and retold during family gatherings — those stories that are passed down from generation to generation, father to son, mother to daughter. These are the stories that family legend are made of. You have to be willing to share those stories with people.
TWIST IMAGE | SUNDAY, APRIL 8, 2012
[Social Media] Is Nike A Technology Company?
long-time friend (and one of the main inspirations behind the Six Pixels of Separation Blog and Podcast), we've decided to hold monthly conversations, debates and back-and-forths that will dive a little deeper into the Digital Marketing and Social Media landscape. online social network. social media. Episode #300 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. This is also episode #21 of Across The Sound 2.0. This is our 21st conversation (or, as I like to affectionately call it, Across The Sound 21.20). brand.
WAXING UNLYRICAL | WEDNESDAY, MAY 20, 2015
[Social Media] 3 Smart Thought Leadership Tips for Entrepreneurs
However, if you’re not an experienced publicist, pitching media can feel a little like throwing spaghetti at the wall. Thought leaders get quoted in the media , speak in public and influence other peoples’ thinking. Interact and engage with influencers as much as possible (this is what differentiates a social PR approach from an old school one). Social shares. Again, if you want to spreadsheet it, you can segment by the bloggers with the most unique viewers per month and social media followers… or whatever metrics are important to you. Back links.
GET SOCIAL PR | TUESDAY, NOVEMBER 2, 2010
[Social Media] Can Internet Public Relations Grow Your Business
“While just one in 10 business owners reported using social networking for marketing last year, 39% indicated they did in September 2010, reports the online marketing research. For business owners, social media ultimately should be a two-way street. More than 10% of consumers we surveyed reported posting a review of a small business through social media channels such as Facebook, Twitter or LinkedIn, and of these posts, two-thirds say the reviews have been positive.”. What’s drive consumer engagement, you ask? Facebook. Cut communication costs.
CONVINCE & CONVERT | SUNDAY, JUNE 1, 2014
[Social Media] How I Became the Person Most Mentioned by Digital Marketers on Twitter
Lots of great people that I consider to be colleagues and friends were on the list(s) too, and sites I adore like Social Media Examiner, MarketingProfs , Buffer , Social Media Today , and Hubspot made the top 25 sources group as well. 3. remember waking up early and reading dozens of great blogs and online newsletters and trying to figure out the news of the day in social and digital, and then writing a “here’s what I think” post as fast as I could, and then going back to all of those sources and writing strong comments with links to my posts attached.
ENGAGE | TUESDAY, JANUARY 21, 2014
[Social Media] 4 Easy Steps to Create Low-Cost Social Content
Social media needn’t be expensive to be effective. A few months ago, I met with a client who wanted to make a splash on social media but didn’t have much of a budget to work with. With a bit of ingenuity and a few low-cost (in some cases, free) photo-editing apps, you can create great social content in-house in just a few easy steps. Once you have your text in place, save the new image and post it to Facebook or another social media platform. What apps do you use to create images for social media? Not so, I told them.
MYRLAND MARKETING | MONDAY, JULY 5, 2010
[Social Media] THERE WILL ALWAYS BE A REASON
Home About Services Social Media Speaking-Training LMA Contact Subscribe Myrland Marketing Minutes Strategic Social Media: Making Social Media Make Sense THERE WILL ALWAYS BE A REASON by Nancy Myrland on July 5, 2010 There will always be reasons NOT to start something. will not get in to Social Media because I don’t have anything valuable to say. Will you suddenly discover valuable things to say in Social Media when you realize your clients really are spending time there? Can you relate to any of these? Digg this!
DREW'S MARKETING MINUTE | MONDAY, MAY 9, 2011
[Social Media] The mobile revolution is coming. Are you ready?
91% of mobile users consume social media on their mobile device. Consider these mobile facts: By 2013 — 50%of web traffic will come from mobile devices. The US population is approx. 306 million. 69 million of those people have smart phones today. I’ve mentioned before that by 2020, the #1 way we will access the web is through our smartphones. That’s only 9 years away. Is your business getting ready for the mobile revolution? Check out this video on the smartphone consumer and the mobile movement. Are you poo pooing this because you’re a B2B company?
MINDJUMPERS | MONDAY, JUNE 28, 2010
[Social Media] Choosing a blogging service: Blogger, Tumblr or Wordpress
Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « TODAY: The UN International Day Against Torture Improve Organizational Efficiency via Social Media-Part I » Choosing a blogging service: Blogger, Tumblr or Wordpress Posted by Anne Herngaard Jun 28th, 2010 Tweet I have previously written about the advantages of running a company blog and some of the strategic considerations to make to get you on the right track. In this blog post I will quickly go through some of the most popular blogging services. It’s free and easy.
MINDJUMPERS | TUESDAY, JULY 27, 2010
[Social Media] Are You Missing Out On Opportunities To Connect With And Engage.
The notion of ‘tribe’ is the predominant way to convey what social connectivity online is all about. We need to take a closer look at social connectivity and group belonging from the perspective of the individual. Fluidity We all have multiple social identities – online as well as offline. The concept of fluidity, however, gives us a handle on the complexity of social connectivity online. Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Can an Unknown Brand Become Word of Mouth? Old Spice Spoof nails it! That is clear by now.
CREATIVE RAMBLINGS | TUESDAY, SEPTEMBER 11, 2012
[Social Media] Content curation tool review: Listly
Content curation tool review: Listly was written by Cendrine Marrouat for her social media blog, Creative Ramblings. Bloggers know it. People love list posts. They love them because they are skimmable and easy to read. And they usually work as great resources that they can bookmark for future reference Looking for a tool to turn your lists into an even more interactive and fun experience for your readers? Let me introduce you [.] If you like this post, you will probably enjoy her latest eBook, The Little Big eBook on Blogging: 40 Traffic Generation Tips , available on Amazon!
CONVINCE & CONVERT | WEDNESDAY, DECEMBER 12, 2012
[Social Media] Blogger Outreach Software That Will Make You Do a Happy Dance
Blogger outreach is a major part of many agencies’ social media offerings, and finding and managing relationships with bloggers is often a time-consuming, Sisyphean task that usually gets foisted upon junior team members who then spend dozens of hours on random Google searches and lame email pitches. Flickr image from slettvet. Let’s fix that. First, understand the 4 ways bloggers differ from reporters. This will help you think of the right type of bloggers for your outreach, and help. Click to read more » PR 2.0
SOCIALNOMICS | FRIDAY, JULY 25, 2014
[Social Media] 7 (little known) Digital Reputation Stats and How to Use Them to Your Advantage
Tip: I’m not even going to pretend to advise people not to post scandalous pictures on social media because that is a given. 68 percent of hiring managers, hired candidates because of something they saw on social media. Use social media as a platform to share your message with the world. Digital Reputation is one of those topics where ‘what you don’t know ya don’t know’ could be very damaging. Here are some of the little known stats related to digital reputation. Keep it clean and stand out. 5. In percent. Want more?
TAYLOR MAREK | SUNDAY, SEPTEMBER 6, 2009
[Social Media] What If
Home About Contact Archives Testimonials Speaking Podcast Chat LIVE Social Media Vault My Inner Circle Plugins eBook Hire Me What If September 6, 2009 by Taylor Marek What if I had… …posted everyday? Old media is crumbling, and new media is on the verge of taking over. Social Media as well has been a powerful influence, scooping news reporters time and again on breaking news before it even becomes “breaking news! Taylor is a 21 year old New Media Visionary on a Journey to change the World. Would I be more popular?
SOCIAL WAYNE | TUESDAY, FEBRUARY 14, 2012
[Social Media] Day 14: People of color impacting the social web – Faye Anderson – #29DaysofDiversity
Also note that 28 Days of Diversity is not a popularity contest or an influencer list but a list of thought leaders in the social web sector, including entrepreneurs, bloggers, conference organizers, IT professionals and friends not ranked in any particular order who I have either met in person or followed online. Stanford lawyer-turned-new-media- practitioner, Faye Anderson focuses on the intersection of social media and social change. She was nominated for the 2011 Women’s Media Center Social Media Award. Twitter: @andersonatlarge.
DANNY BROWN | THURSDAY, DECEMBER 19, 2013
[Social Media] 7 Ways to Run an Unsuccessful Mobile Email Campaign
Mobile gadgets are the preferred media for opening email and responding to mobile marketing. However, that was often because those types of media have been more eager to embrace the technology. Ways to Run an Unsuccessful Mobile Email Campaign originally appeared on Danny Brown - Social Media | Marketing | Influence under a Creative Commons license. This is a guest post by Matt Zajechowski. That’s true across demographics, but especially among the youth set known as Millennials and Generation Y. Are You Satisfying Your Mobile Customers? ReachMail.
SOCIALNOMICS | WEDNESDAY, FEBRUARY 1, 2012
[Social Media] New facebook Marketing Challenges in 2012
Current years have experienced a massive rise in ‘social media marketing’ and not only are the trend here to stay, it will expand far and wide. In the year 2011, the small facebook logo dominated almost every campaign in all the media channels. Word-of-mouth’ always worked well for a brand but with social media it has raised a notch above. Social platform gives people tremendous power to share opinions and influence choices. The growth of video fits naturally within the broadening social media channels. Socialnomics
DANNY WHATMOUGH | FRIDAY, JUNE 13, 2014
[Social Media] ICYMI – search ads are inefficient, Budweiser launch Twitter #WorldCup campaign
Here’s my weekly round-up of things you need to know and might have missed this last week in the world of digital PR and social media. Media monitoring service Precise has been snapped up by WPP’s Kantar Media – just Gorkana to go now then. At the annual summit this week in Amsterdam, AMEC announced a new social media measurement framework and user guid e. Paddy Power plays on our ‘social media high horse’ with a great campaign to save the Brazilian rainforest. Want this in your inbox each week? Campaigns.
TWIST IMAGE | THURSDAY, AUGUST 16, 2012
[Social Media] The Power Of Direct Relationships
Is it directly with the brand or with an online social network? On one hand, we're happy when retailers that we like provide us with discounts and bonuses because we're valued customers and, on the other hand, we're willfully sharing (some might argue over-sharing) so much information via social media that we're simply more comfortable there. In contrast, 52% of consumers responded that they are "much more concerned" or "somewhat more concerned" about sharing the same data on social networks." mass media. online social network. social media.
COVISIO | TUESDAY, AUGUST 25, 2009
[Social Media] Assigning Value to Content
The goal of content marketing and social media marketing is to shift the majority of lead generation from outbound, interruption-based sales calls to inbound, permission-based activities. Technorati Tags: Content Marketing , content ROI , content value « The ROI of the $3,000 Podcast Social Media Monitoring Tools In Action: Radian6 vs Alterian / Techrigy SM2 » This entry was posted on Tuesday, August 25th, 2009 at 5:02 am by Alex and is filed under Content Marketing. He enjoys technology marketing, innovative thinking, and living by the sea.
KIKOLANI | WEDNESDAY, JUNE 6, 2012
[Social Media] 10 Free Blogging eBooks That Should Be Paid
He quit his stable job working as a Social Media Manager for various large companies, and he began working for himself online. So much so that he has been featured through media sources like The Guardian, Wired and Forbes. Through social media and word of mouth, he will generate more traffic. For example, they state that social media is a waste of time, and that you should completely dismiss SEO- which might not be true (to say at least). This is a guest post by Ann Smarty. Free ebooks are common online these days. 10,000+ Subscribers. Blogging
WRITTENT BLOG | FRIDAY, NOVEMBER 7, 2014
[Social Media] 58+ Resources to Master SEO Copywriting
Social Media Meta Tags: How to Use Open Graph and Cards. Neil Patel from Quicksprout did a great job explaining the role of meta tags in social media. If you’ll be doing social media marketing, this is a mandatory read. If you want to be competitive as a copywriter, your work needs to be optimized for SEO. What is the point of writing an amazing and compelling article if people can’t find it on the web? If you are a newbie to the world of SEO copywriting, this is a must-read list. Section 1: An Introduction to SEO Copywriting. 1. What Is SEO?
CREATIVE RAMBLINGS | TUESDAY, MAY 1, 2012
[Social Media] Interview with Bryan P. Hollis, creator of Blog Interact: Part 1
Blog Interact is a social media and bookmarking platform that allows bloggers, writers, and photo and video journalists to submit and vote for their favourite content, and interact with other members. Hollis social bookmarkingToday, I am pleased to feature its founder, Bryan P. Hollis. Cendrine Marrouat: Hello Bryan, thank you for answering my questions. Is Is there a particular event. Blogging Great Resources interview Blog Interact Bryan P.
KIKOLANI | THURSDAY, APRIL 21, 2011
[Social Media] Fetching Friday – Resources Mashup & Cute Ducklings
This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, online business, SEO, and social media on kikolani.com. How to gain social influence and market a #1 NY Times best seller – hour long interview on hustle, how to pitch a thought leader, the greatest lesson learned, and more. Social Media / Social Networking. Social media for SEO vs. engagement – what is the difference, and how to do it right. The Resources Mashup. Making Money Online / Marketing / Online Business.
THE RELATIONSHIP ECONOMY | SATURDAY, NOVEMBER 20, 2010
[Social Media] The Future of Social Currency
Now, in the age of social media, YOU are the brand. Your product is your information and the information that passes through your social graph. You have the power to leverage your social currency into financial currency for your followers who then transform it into more social currency for you soon you’ll have 2M followers. If given the right incentives and generalized across a community, people will venture into their community to build social currency. Visionary social enterprise will help them to do it. Self-branding. Send article as PDF.
THE RELATIONSHIP ECONOMY | SUNDAY, JANUARY 2, 2011
[Social Media] What Will You Say This Year?
Social technology is permeating everything in our lives. It seems that every medium of media has integrated social into the message. The Facebook craze has pulled over 500 million people into use of social technology for multiple purposes. Social media are communications and given its reach and influence the things said that are significant are the things that influence humanity. Umair Haque writes: Social is significance. The real promise of social tools is societal, not just relational; is significance, not just attention.
MR. RYAN CONNORS | THURSDAY, DECEMBER 20, 2012
[Social Media] Personal and Digital Inventory for 2013
Social Media digital inventory digital media Engagement future personal inventory year in reviewIn the past year countless choices have been made, relationships forged, and for the first time ever, much of what we’ve accomplished has been recorded digitally. While the future is certainly exciting with the “next big thing” trending around the corner, by examining the past, you’ll start to piece together your own trends and behaviors and draw conclusions to build with for next year. In a digital world, there’s no hiding from the ripple effect of our actions.
DANNY BROWN | FRIDAY, OCTOBER 21, 2011
[Social Media] You Cannot Change What You Do Not See
You Cannot Change What You Do Not See originally appeared on Danny Brown | Social Media Marketing Blog - The Human Side of Media and the Social Side of Marketing under a Creative Commons license. Often, we change things based on what we see in front of us, or based on perceptions of what we feel is in front of us. It may be that our sales channels are bringing in less than 12 months ago; so we change the sales team or manager. Or, our customers are leaving in numbers that are scary; so we change the customer service team or manager. Take Nintendo, for example.
KYLE LACY | WEDNESDAY, AUGUST 18, 2010
[Social Media] A Beautiful Life
Social Media, marketing, my business, and money will only be around for short periods of time… there is more to life than business success. When you look back on your life… when you pull the memories from the depths and remember… the past… there is so much you want to change. The possibilities are endless. We dwell on things that matter only to one person… us. find myself trying to right past wrongs… trying to change things and actions that have already happened… things that are lost in time. Beautiful Life from Kelly Lacy on Vimeo.
FIREBELLY | MONDAY, MAY 18, 2015
[Social Media] 9 LinkedIn Best Practices For 2015
LinkedIn is still the go-to social network for business professionals and job seekers. The post 9 LinkedIn Best Practices For 2015 appeared first on Firebelly Marketing | Social Media Marketing Agency. It’s a great tool to showcase your business and your employees. To To make sure you’re using it effectively, follow these nine best practices. #1 Optimize Your Profile. Make sure your profile is complete! No one will take you seriously (especially as an expert in your field) if your profile isn’t complete. Claim your custom URL. Please don’t do this. LinkedIn
WEB METRICS GURU | FRIDAY, AUGUST 17, 2012
[Social Media] Hosting & Speaking @Netbase Social Smarts on Sept 19th, 2012
Honored to be the guest next month at Netbase Social Smarts series, where I will speak on the integration of Social Media Analytics and Web Analytics. know that for the last few weeks, maybe it was the retargeting on the banner advertising, but every other site I went to online had a Netbase ad, mostly with Jason Fall’s face (who just hosted this month’s Social Smarts). Now, on to Netbase Social Smart next month on the 19th (had the wrong date in the title) AND my course, which goes live on September 4. Web Analytics NetBase social smarts
SOCIALFISH | TUESDAY, FEBRUARY 21, 2012
[Social Media] Pinterest for Business: 9 Tips From Superuser PediaStaff [CASE STUDY]
How PediaStaff is using social media sites to drive its staffing business. She’s created dedicated Discussion boards for different types of pediatric therapists, such as this Social Occupational Therapist Discussion Group board. This post originally appeared on the Realtime Report. Author Tonia Ries kindly agreed to let me repost it here, ’cause it’s just that good. PediaStaff is not an association, however its target audience – pediatric therapists – are a classic example of the kind of target audience an association might have.
DANNY BROWN | WEDNESDAY, JULY 14, 2010
[Social Media] Facebook Pisses Off Users. Again. - Danny Brown
Riiiiiight… The social side of me wants to think that this is just a way to connect your accounts together and make it easy to populate your Facebook Page from either Twitter or your mobile phone. You might also like: Using Social Media Right – For You Hootsuite Just Took the Lead in Third Party Twitter Apps Monitor your Twitter Niche with Monitter Tags: dumbass move , facebook , facebook page 40 voices - share yours! It makes me wonder about the social side of Facebook, and whether they listen to their customers. Again. July 14, 2010 40 voices share yours!
PROBLOGGER | MONDAY, JANUARY 12, 2015
[Social Media] 10 Simple Hacks That Will Increase Your Blog Traffic
Everyone has social media share buttons somewhere on their blog, but what happens if you add them in your content as well? There are a ton of things you can do to your blog to make sure that your content looks as good as possible when it’s shared on social media or picked up by search engines like Google. Promote Your Content On Social Media More Than Once. Once a blog post goes live, too many of us only share our posts once or twice on social media—even though we are frequently producing evergreen content. Voila! But, that sucks. Yes, up!
TWITIP | THURSDAY, MARCH 17, 2011
[Social Media] The Pointless Chase of Follow/Unfollow
Most users using an aggressive follow/unfollow technique consist of: spam accounts; promotional accounts; people/brands trying to push their ’social media expertise’; users boasting how many followers they can get. I don’t understand why anyone still sees value in obtaining so many pointless follows like this. Regardless of how you use Twitter, there’s one thing you don’t need to worry about half as much as many people do. I’m talking about mutual/reciprocal following. If I didn’t instantly follow back, I was swept aside. Isn’t it?
KIKOLANI | FRIDAY, AUGUST 30, 2013
[Social Media] Fetching Friday – 21 Marketing Links
This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. Social Media / Social Networking. Ways to Use Video to Improve Your Social Media Marketing – Social media gives more video options: Here are the new ways you can use videos within your social media marketing strategy. You’ll just get one email a week on Fridays with one post about blogging, business, SEO, and social media. Blogging / Content.
GREG VERDINO | MONDAY, JULY 26, 2010
[Social Media] 10 of you will join microMARKETING's Amazon review crew
Greg Verdino Marketing, Media, Technology & Trends Home About Me Book Me to Speak microMARKETING Journal On Twitter On Flickr Personal Blog Verdino Bytes My Company « Doughnuts and marketing in New York City | Main | Are you a microMARKETING prof? This blog looks at trends in media and marketing, as these industries grapple with the changes being brought on by disruptive technologies, new business imperatives and the rise of the empowered consumer. Search Social Media Speaking Trends Video Virtual Worlds Web 2.0 You will be after Aug 12. Then comment below.
CONVINCE & CONVERT | FRIDAY, FEBRUARY 28, 2014
[Social Media] Ethical Public Relations in the New Age of Wikipedia
David King , Founder and Director at Ethical Wiki , joins the Social Pros Podcast this week to talk about the impact Wikipedia has on social media in today’s world, the future of PR, and how companies can update their Wikipedia pages to more accurately reflect their corporation and their message. Read the whole entry. » Social Pros Podcast David King, EthicalWiki.org @EthicalWiki. Please Support Our Sponsors. Huge thanks to our amazing sponsors for helping us make this happen. Please support them; we couldn’t do it without.
WEB METRICS GURU | SATURDAY, MARCH 19, 2011
[Social Media] Super Full Moon and Web Journal – Mid March, 2011
Most of the new Google Analytics features focus on usability, unlocking more of the power inherit in the platform and presenting it a more streamlined and quicker way – I don’t see anything earth shattering or game changing here – but it is interesting to see word clouds appear in Analytics; it’s another sign that Web Analytics and Social Media Analytics are merging. Sure, word clouds and tag clouds are nothing new – but they almost never appear in site analytics … till now. In Social Media, they should do it the other way around.
ABSOLUTE PA | MONDAY, AUGUST 8, 2011
[Social Media] Digital Done For You: Your digital marketing served on a platter
Marketing your business using social media and online takes time, consistency and effort. Alicia’s expert knowledge of social media marketing and mastery of all things technological has enabled me to kick my business up a gear. Services blogging for business business support Facebook for business increase productivity Internet Marketing Services social media for business Twitter for businessThere are no shortcuts for successful digital marketing and there’s no getting around it. This is Digital Done For You. look forward to hearing from you.
GEOFF LIVINGSTON | TUESDAY, NOVEMBER 8, 2011
[Social Media] Give to the Max
Today, 1300 Washington area nonprofits will be fundraising, and experimenting with social media tools in a collective training exercise and contest. You will see a wide variety of creative tactics and approaches to winning, all using social media tools. The event is part of Digital Capital Week or DCWEEK , the current festival bringing together the region’s designers, developers, entrepreneurs, technologists and social innovators. After five months of planning and hard work, Give to the Max Day is here. More than $ 140,000 in awards are available.
KYLE LACY | MONDAY, JANUARY 21, 2013
[Social Media] HOW TO: Get Your Facebook Community to Leave You Positive Reviews
Growing your Facebook community is a worthy goal for 2013 considering social commerce is projected to grow into a 14 billion dollar industry in just two years. Why You Need Positive Reviews on Facebook: While some companies are still struggling to establish an ROI from their social marketing campaigns, others are successfully ensuring they are part of the social commerce growth trend. 68% of consumers go to social networking sites to read product reviews, Nielson. This post was written by Kristina Allen, head of social marketing at an ad agency in Miami, FL.
COLIN ALSHEIMER | WEDNESDAY, AUGUST 12, 2009
[Social Media] How to optimize page titles when there's no measurable search demand
Colin Alsheimer Digital & New Media Strategist About Lifestream Contact How to Pitch Me Guest Post Guidelines Disclosures RSS Feed Twitter Facebook How to optimize page titles when there’s no measurable search demand By Colin – 09/07/2009 Posted in: internet marketing , seo Share I came across an interesting dilemma the other day. I was asked to create an optimization report for a client where little to no measurable search demand existed for the service being sold by the website. Get creative, of course! The first is a branding based approach. Shared.@agardina
CONVINCE & CONVERT | THURSDAY, JANUARY 24, 2013
[Social Media] The White House Commemorates the Presidential Inauguration on Facebook
Regardless of your political views, marketers can learn from how The White House’s social media team creatively leveraged content in real-time to engage their fan base of more than 1.6 Editor’s Note : This is the first in a series of weekly posts that highlight interesting examples of brands using imagery to their content marketing advantage. Read on for this week’s example and analysis from Jessica Gioglio. million during the Presidential Inauguration. Given the impressive.
TWIST IMAGE | SUNDAY, MARCH 18, 2012
[Social Media] Creativity Takes A Lot Of Hard Work
media hacks. online social network. social media 101. social media marketing. Episode #297 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. How does creativity happen? Does it take a lot of time? Can brilliant creative just happen? What inspires creativity? Who is a creative? These are the questions and thoughts that we all engage and connect with as Marketing professionals in one way, shape or form at multiple times during our careers. It's a topic that is near and dear to the heart of Julie Burstein.
GAURAVONOMICS | SUNDAY, JULY 18, 2010
[Social Media] Killer Startup Idea: GTTGTHR.com (Get Together at Places With.
Gauravonomics Blog For Marketers, Entrepreneurs and Activists How To Organize and Energize Your Evangelists Blog Speaking Writing Bio Media Subscribe Slideshare Twitter LinkedIn Facebook IdeaSliver Labs Tumblr « Dare Magazine Story on How Indian Brands Are Using Social Media Elif Shafak: Write About the Unknown, Not the Known » Killer Startup Idea: GTTGTHR.com (Get Together at Places With Friends of Friends) Welcome to the Gauravonomics Blog for Marketers, Entrepreneurs and Activists ! Like Living Social. Like Thrillist. Like Plancast. Like Thread.
SPIN SUCKS | THURSDAY, JANUARY 15, 2015
[Social Media] The Ultimate Guide to Media Interviews
In a past life, I did a ton of media training. Sure, we’ll prep clients for media interviews with an agenda or a list of anticipated questions, but it’s rare to do the two-day, cameras on kind of media training anymore. credit that to the evolution of social media and to owned content. And, of course, social media has made the need for us to be transparent so critical, the age-old messaging a PR professional would do is almost extinct. Be honest. A lie to the media can be very damaging. The Dos and Don’ts of Media Interviews.
GAURAVONOMICS | FRIDAY, SEPTEMBER 3, 2010
[Social Media] Help Gameful (Secret HQ for Worldchanging Game Developers) Reach.
Gauravonomics Blog For Marketers, Entrepreneurs and Activists How To Organize and Energize Your Evangelists Blog Speaking Writing Bio Media Subscribe Slideshare Twitter LinkedIn Facebook IdeaSliver Labs Tumblr « Social Media Use Cases and Competencies for a Business School Course Outline Why the Web Went Wrong: From Self-Organized Swarms to Unruly Flash Mobs » Help Gameful (Secret HQ for Worldchanging Game Developers) Reach 500 Backers on Kickstarter Welcome to the Gauravonomics Blog for Marketers, Entrepreneurs and Activists ! link] madebymany.@gauravonomics
THE RELATIONSHIP ECONOMY | FRIDAY, JUNE 25, 2010
[Social Media] Do You Care Enough to Give?
Ben Franklin’s words of over 200 years ago represent the same struggles of the modern-day and social media reflects people’s sentiment about all things. His current professional endeavors are all centric to the disruptive nature of the social web. He writes at Relationship Economy and provides social media strategic services to businesses large and small. Jay Deragon is an avid student of the emerging landscape of all things social and the subsequent impact on business dynamics. Series Navigation «Shopping:Transactional or Social?
SPIN SUCKS | MONDAY, JANUARY 2, 2012
[Social Media] 2012 Marketing: Five Ways to Power It Up
Email your contributors (your PR people, marketing and social media, SEO and customer service) and ask them to add the main promotional milestones of the year (in your industry). Today’s guest post is written by Mana Ionescu. . During the holidays I prepared two days of meals, made three grocery trips, and cooked for about 12 hours straight. In the end, we ate for 45 minutes each day, and the mashed potatoes were the most popular food item. This reminded me of the lesser-known, and rarely-discussed side of marketing. Make a commitment to invest in promoting your business.
DIVA MARKETING BLOG | THURSDAY, NOVEMBER 6, 2014
[Social Media] An Interview with Advocate Health Care: Case Study #StoriesOfTheGirls
Understanding that women gain strength and the comfort from the stories they share and are shared they used digital and social networks to tell the #StoriesoftheGirls . So, that said we measured the growth in mammogram appointments (up over 10% across the system), web site visits, and engagement in the conversation (social media). Did you explore incorporating real-time conversations through social networks, perhaps a Tweet Chat or a G+ Hangout? Diva Marketing/Toby: The most exciting social tactic I saw was a #StoriesoftheGirls Instragram contest.
SPIN SUCKS | MONDAY, FEBRUARY 16, 2015
[Social Media] How to Create a Call-to-Action for All of Your Content
The goal was to do nothing more than build community and engage friends, clients, prospects, and competitors. We measure not only how many questions we get, but the number of video views, visitors to those pages on the website and blog, comments, social shares, and new likes we get on our Facebook page. This also makes the person whose question was chosen feel really special and important—they gain one minute of their 15 minutes of fame when my entire organization, and all their social connections, are talking about it that day, which leads to creating brand ambassadors for life.
ARI HERZOG | THURSDAY, MARCH 10, 2011
[Social Media] Stop Producing Noise
Mike Beauchamp elaborates : I think a major issue going forward for Facebook, and other social sites, will be finding a better way to sift out relevant posts from noise. Social graphs contain invaluable personal data; being able to analyze that data and make content more meaningful, contextual and separate value from the noise will be critical as social networks continue to explode. The next time you share something with the social web, think about what you’re sharing before hitting that send button. Social Media Tips to Memorize Now.
MINDJUMPERS | FRIDAY, JULY 16, 2010
[Social Media] The Story of The World's Most Powerful Social Network – Facebook
Blog About Clients Cases Tribesourcing Video People & Contact Bloggers « Old Spice: Successful Social Media Campaign Evolution of Privacy on Facebook » The Story of The World’s Most Powerful Social Network – Facebook Posted by Jonas Klit Nielsen Jul 16th, 2010 Tweet As written on my blog , the movie about how Facebook got started in a Harvard dorm room is now scheduled to hit the theaters around the world in October this year. So what to expect? It’s written as a faced paced style almost like a fiction, I actually had a hard time putting it down.
TREY PENNINGTON | FRIDAY, FEBRUARY 11, 2011
[Social Media] Klout is necessary
Here’s why Klout is necessary: Too much confusion: Many companies really do want to “do social media right. They know much is happening in social space and they want to be there and be good citizens there. Too much complexity: Social media is far from simple or settled. Social media giants rise up and wither away (Friendster, MySpace. Klout is in the news. The Wall Street Journal piece on Klout surely made the rounds. Klout is praised and bashed, loathed and admired. Whether good or bad, Klout is necessary. He is focused. Influenc
BRASS TACK THINKING | THURSDAY, OCTOBER 7, 2010
[Social Media] How Scott Stratten Kicked My Ass | Brass Tack Thinking
couple of years ago, I gave a speech at a great marketing conference. I was talking about social media and measurement, a topic I’m incredibly passionate about. link] Mitch Joel – Twist Image I’ve used this quote since my first talk ever on Personal Branding/Social Media. link] David Benjamin Scott had a big impact on me as well, realized a few things about my social media use and presentations. But he did. If you’ve never seen Scott speak, you’re missing out, so go hit up a video or two. Like here. laugh a lot. Truly.
ACIDLABS | WEDNESDAY, MAY 18, 2011
[Social Media] Conflict and disaster management in a hyperconnected world — cooperative, collaborative, real time
In the 21st Century, active and ongoing participation in a diverse and connected network, the use of social tools and a familiarity with the culture of sharing and openness that accompanies them should be no less core skills for members of the civil-military community than use of email or the web; digital literacy, active digital citizenship and involvement with relevant networked communities is a key competency for knowledge workers and field operatives alike. This paper was delivered at the Regional Senior Leaders Seminar in Cairns, Australia on 19 May 2011. Only connect! Real-time.
CONVERSTATIONS | TUESDAY, AUGUST 31, 2010
[Social Media] Content Marketing: Top Sites Share High Value Content
For example, blogs that simply linked to other blogs or articles without adding new information, perspectives or ideas to the commentary received lower scores than did blogs that consistently delivered unique ideas, thoughtful insights, deep coverage, rich media and the like - you know, high-value content - to the community. provides a handy reference to some of the leading content marketing blogs – a very useful resource for those marketers working with social media as part of their strategy. Tags: Blog Strategy Marketing Media Writing Substantiveness of Posts.
BLUE FOCUS MARKETING | WEDNESDAY, JANUARY 15, 2014
[Social Media] #Webcast for #IBMConnections partners, users & brands w/ @ckburgess @mnburgess @ajay #IBM #socbiz
Guest presenters Cheryl and Mark Burgess will share insights from their best-selling book, The Social Employee – How Great Companies Make Social Media Work. Here is what each of these groups can expect to learn from this webinar: For the Brand Using IBM Connections: Better amplify your sales, marketing, corporate communications and human resources messaging through your employees’ social channels. Build your personal brand outside of the company on your personal social channels. Mark is President, Blue Focus Marketing, an award-winning social branding firm.
SMALL BUSINESS MAVERICKS | MONDAY, APRIL 16, 2012
[Social Media] Facebook Your Latest Coupon Distribution Point
In fact, Facebook is becoming quite aggressive in the number of features it is offering businesses, taking the site well passed the purely social nature of its origins. If your business model does lend itself to coupon type deals, then Facebook is going to be a huge social media marketing resource. Do you offer products or services that lend themselves to coupon offers? If so, and you have a reasonable following on Facebook, then you may be able to make use to Facebook’s latest service to businesses. Offers are, essentially, coupons under another name.
SOCIALFISH | WEDNESDAY, NOVEMBER 20, 2013
[Social Media] Read the 2013 Speaker Report
The report says, “Speakers who have a strong Web presence (often buoyed by book publication and social media activity)” have an edge over others. Debunking the Hype Featured Industry Insider Social Learning Useful Data On the Avectra blog , Deirdre Reid gives us an interesting summary of the new 2013 Speaker Report by Tagoras and Velvet Chainsaw. Speakers – both wannabes and professionals – should first check page 28 where you’ll find “Marketing Advice from Conference Professionals to Speakers.” Provide relevant samples for each association. Do they matter to you?
TRADESMEN INSIGHTS | THURSDAY, MARCH 18, 2010
[Social Media] LinkedIn: Great Tool to Drive Traffic to Your Blog
This entry was posted on Thursday, March 18th, 2010 at 9:00 am and is filed under Marketing Tips , Social Marketing. How Do You Measure Social Media Success? 50 Power Twitter Tips to Help B-to-B Marketers Twitter: Steps to Insure Success Adding Social Icons Helps Drive E-mail Marketing Campaigns Whats Your Company Value Proposition? Reach Tradesmen Using a Social Media Map STAFDA Convention-Phoenix Category Cloud Marketing Tips Marketing Tools Marketing Trends Social Marketing Traditional Marketing Twitter Uncategorized Theme Contempt by Vault9.
WAXING UNLYRICAL | WEDNESDAY, APRIL 30, 2014
[Social Media] Urban Communication: The Curious Speech of Cities
Urban communication’ is the meshing, for better or worse, of technology and social interaction.” After all, cities are “arguably among the world’s oldest forms of media and communication,” as they convey human experience through their built form and patterns of interaction. social media enthusiast, Andrea uses digital media to chronicle her travels in and around the Balkans. I moved to Kosovo in 2012 to get out of my comfort zone. My modern apartment building is nestled among post-socialist high-rises and ottoman-inspired tenements. Look up.
KIKOLANI | FRIDAY, MARCH 9, 2012
[Social Media] Fetching Friday – Resources Mashup & Temporal Distortion
This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. Social Media / Social Networking. Industry Experts Weigh in on the Toughest Social Media Topics – Read the answers to some difficult questions about how social media is changing in 2012. 21 Warning Signs You’re Becoming a Social Media Snob – No single warning sign damns you on its own, but if you find yourself nodding to many or even all of these, you may be in trouble.
CONVINCE & CONVERT | THURSDAY, JUNE 28, 2012
[Social Media] The Power of Culture
It’s no accident that the companies excelling on the social web have strong, positive cultures. The companies struggling with social adoption don’t have infrastructure problems, they have systemic culture problems. The best investment a company can make in their quest to be a social business? Otherwise, you’re building social’s critical foundation on awfully soft ground. Amber Naslund a social business strategist and the Co-Founder of SideraWorks , a social business consultancy. Culture is the bedrock of an organization.
LOUIS GRAY | TUESDAY, FEBRUARY 7, 2012
[Social Media] Dice.com: Louis Gray on Google and Job Hunting
Last fall, shortly after I joined Google , + Michelle Greenlee contacted me for a quick interview about the Google hiring experience, and what tech-savvy job seekers can do to leverage the influence of social media to influence hiring managers. The biggest take-away is probably my last note in an answer to her final question: "The world is becoming social and the new world of business and hiring can find great candidates through how you present yourself online." The story was finally posted this morning. More: louisgray.com | RSS | E-mail | Cell: 408 646.2759.
MOBILEGROOVE | WEDNESDAY, JUNE 27, 2012
[Social Media] Carnival Of The Mobilists #275 Brings Weekly Best Of Mobile Blogging
Hosts also benefit from connecting with the COMmunity and can be sure that, once the Carnival is live on their site, bloggers who made the lineup will use their social media channels and voice to amplify your post. Chris Reynolds over at MobyAffiliates— an excellent destination providing app developers and marketers numbers, reports, lists and trends — brings us a new review of Mobile Social Gaming Market Statistics and Trends. It’s a massive new industry and Chris details the “huge waves of new value” it has created. How to host the COM.
THE RELATIONSHIP ECONOMY | SUNDAY, MARCH 13, 2011
[Social Media] Social Flights To Launch “Travel Trader”
The new economics driven by social media rejects the old advertising model as invasive, annoying, and anti-social. Fortunately, Social Flights offers a unique way to attract the perfect customer to the perfect products. Social Flights guarantees 100% engagement or you don’t pay. Coming Spring 2011, Travel Trader: Social Flights empowers customers with a unique form of incentives program by allowing them the opportunity to control their own demographic information and to selectively provide it to interested vendors in exchange for discount coupons.
DIVA MARKETING BLOG | WEDNESDAY, MAY 27, 2015
[Social Media] Interview With Alex Brown On "Non Glory" A Video Series
. I've often said the social web gives more than it takes. Needless to say Alex is a pioneer in digital media. But He was able to combined his marketing talents and social media skills to build an amazing horse advocay community. Video is where many see the growth of digital media. When Alex told me about an innovative video project he was launching for a rather controversial topic that once again combined Alex's love of horse and social media I was excited to learn more. . Media are covering our sport. Alex Brown and I are worlds apart.
KIKOLANI | FRIDAY, NOVEMBER 2, 2012
[Social Media] Fetching Friday – Resources Mashup & Share Your Best Post
This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. SEO Horror Stories: Search, Social and Content Tricks to Avoid – Be sure you don’t suffer the ghoulish effects of bad SEO decisions. Social Media / Social Networking. How to Know When to Promote a Facebook Post – Facebook Promoted Posts are a major part of the social marketing arsenal. The Resources Mashup. Blogging / Content. Business / Career. Freelancing.
ADAM SHERK | TUESDAY, FEBRUARY 23, 2010
[Social Media] AOL Newsroom: A Model for the Future or Shades of 2001?
Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk AOL Newsroom: A Model for the Future or Shades of 2001? Now that doesn’t mean that the tools should rule the roost, and applying these practices to the extreme of Demand Media or AOL’s SEED is a slippery slope. Related posts: Video Interview: Rupert Murdoch Doesn’t Like Search So Much Does Social Media Increase a Journalist’s Value? Leave a Comment Subscribe (1-2 posts per week) Connect with Me Recent Posts Which News Sites Get the Most Social Media Engagement?
WAXING UNLYRICAL | MONDAY, APRIL 13, 2015
[Social Media] Monday Roundup: #NovaCOM15
SheSpeaks CEO, Aliza Freud, Talks Influencers With Cynopsis Media. Why: “Smart brands have realized that socially savvy women can create compelling stories and content about their products and services, and that they have an interested audience,” said Aliza Freud as she talked about why more brands see women as influencers and more with Cynopsis in the summer of 2014. 3. How to Use Social Media And Stay Couth. But if you’re just going to listen, without doing much else, you’re basically using social media as a monitoring tool, and not much else.”
FIFTH GEAR ANALYTICS | FRIDAY, JULY 11, 2014
[Social Media] SIGMA at the PiMA Mid-Year Meeting & Trade Show
Rather than just speak about omni-channel marketing, we will showcase our own, all-encompassing campaign tailored to the PiMA audience – and deliver real-time communication and engagement via email and social media, and display the accompanying results and analytics using our signature mi-Link data visualization product. By simply stopping by Booth #10 in the Exhibit Hall or, better yet, connecting and engaging with us live at the conference via social media, you’ll have a chance to win a flat-screen TV, smartphone, or tablet. How You Can Get Involved.
ALMOST SAVVY | THURSDAY, APRIL 22, 2010
[Social Media] How to: Turn On/Off LinkedIn Notifications | Almost Savvy
Related articles which may interest you: Facebook Tip: How To Choose Who Can See Your Friends New Tool Makes My Email Work Harder and Smarter Social Networking Friends vs. Real Life Friends How-to: View and Organize Fan Pages on Facebook How Facebook Hurt My Feelings Shopping Cart Your shopping cart is empty Visit the shop ? twitter organize spam Students technology trust Twitter Proud to be featured on Social Media Informer The what and why How can I help you leverage social media and networking for your business or career? Great question, David!
TWIST IMAGE | SUNDAY, MAY 8, 2011
[Social Media] The Next Generation Of Listening And Marketing
Turning Social Media Conversations Into Business Advantage. This is not just another Social Media book. Listening grabbed me in academia, where I had the good fortune to train under a number of distinguished professors who pioneered media content analysis, and then brought that to business to include in my toolkit for consumer and B2B research, strategy and planning." media hacks. online social network. social media 101. social media marketing. He's back with his latest book, Listen First! Happy Mother's Day!
WHAT SPINKS THINKS | WEDNESDAY, SEPTEMBER 25, 2013
[Social Media] Hi my name’s David and I was a tabcoholic.
It all started in my social media management days. I’d have to be watching twitter and facebook at all times to respond to people quickly so I just kept everything open in tabs. I’d also manage customer emails so I’d keep gmail open. My friends actually make jokes about how many tabs I’ve had at once. I’d have so many tabs open that I’d forget that I already have a hootsuite tab open and I’d open another one. Turns out people post a lot of links on twitter and facebook, so I’d obviously have to click them. It became a habit.
ARI HERZOG | SUNDAY, FEBRUARY 6, 2011
[Social Media] Win a Copy of The Facebook Marketing Book
Publisher O’Reilly Media (accidentally) sent me two review copies, and I’d like to send one of those copies to a random web reader. Also, I’m one of the only people doing real science and publishing actual data about social media behavior, Facebook included. Too many “emerging media specialists aren’t basing their advice on anything more than “unicorns and rainbows. Some people do social media for work, and some people even go home and keep doing it after hours. The interview. you might portray old news? Facebook?
CREATIVE RAMBLINGS | THURSDAY, DECEMBER 19, 2013
[Social Media] 2013 in review: 10 most popular posts on Creative Ramblings and more
Social Media Slant will be one in April 2014 and Curation Galore is only a couple of months old. gave up my social media column in November, after 43 months of good and faithful service. So, since the company kept turning a deaf ear to my and visitors’ complaints, I decided that I would be better off taking my social media news coverage to Social Media Slant. Wondering if I will teach social media classes on 2014? You can count on me to deliver social media tips, advice, and thought-provoking ramblings.
SPRING CREEK | THURSDAY, FEBRUARY 13, 2014
[Social Media] Instagram for Brands: How to Move Beyond Brand Selfies
Tags: hot to advertising Instagram photos marketing Social Media
ADAM SHERK | TUESDAY, FEBRUARY 9, 2010
[Social Media] Foursquare and The New York Times Archive Would Be a Great Match
Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Foursquare and The New York Times Archive Would Be a Great Match by Adam Sherk on February 9, 2010 Now that Foursquare is all the rage (or the bane of existence if you don’t like all those check-in and badge tweets invading your Twitter stream) news sites are looking at how best to leverage location-based social networks. What else can news sites do with Foursquare and other forms of location-based social media? That’s just one idea. What Horrible Things Did Time Magazine Do in 1964?
IDACONCPTS | WEDNESDAY, NOVEMBER 21, 2012
[Social Media] Why You Should Tweet on Black Friday
The social media giant analyzed over 7,600 users and their site visitation and purchase behavior on over 700 retail brand websites during the busy back to school season. Did you know that the first brand on Twitter was a retailer? My favorite denim company, @ earnestsewn (which I wear everyday), was the first commercial account on Twitter. created it and emailed them. Jack Dorsey (@jack) May 28, 2011. Yes, the first Twitter brand account was created by one of Twitter’s founders back in May 2011. The study included two control groups: one group of U.S.
GREG VERDINO | THURSDAY, JULY 5, 2012
[Social Media] What Can Businesses Learn From Buglers?
We were scrappy back then , operating on a shoe string without many of the tools (from corporate sponsorships to national fundraising drives fueled by digital and social media) modern corps have today. Don’t get me wrong — I’m not suggesting you send your best employees out “begging” (although let’s be honest, isn’t that exactly what small businesses are doing today when they vie for Chase/Living Social grants or an American Express OPEN Big Break for Small Business ?) What does summer mean to you? For me, summer means drum corps.
JACOB MORGAN | FRIDAY, JANUARY 22, 2010
[Social Media] Lessons Learned from Cubetree; an Enterprise Social Software Company
Social Media Globetrotter Home Consulting Speaking Travel Blog About SOCIAL MEDIA GLOBETROTTER Lessons Learned from Cubetree; an Enterprise Social Software Company View Comments January 22nd, 2010 I had the opportunity to speak with the CEO of Cubetree last night and one of the things we talked about were some of the lessons Cubetree has learned over the past 2 years of being in business. I first became acquainted with Cubetree at the Enterprise 2.0 Social CRM, and Social Media strategies. ROI takes a while for a company to figure out.
KYLE LACY | WEDNESDAY, NOVEMBER 2, 2011
[Social Media] 8 Things You Need to Know Before Launching a Blog
If you’re relying on social media to share your content with readers, late afternoon, especially on Friday, is ideal for Twitter, while evenings and Saturdays are ideal for sharing on Facebook. Many business owners have launched blogs after attending a conference where an enthusiastic expert tells the dramatic story about how he made thousands of dollars and expanded the reach of his business by blogging. It sounds irresistible. Blogs are: Free. Easy to set up. Easy to share. The attendees rush home, set up a blog, and begin posting. A few weeks later they hit a wall. blogging
KIKOLANI | FRIDAY, MARCH 16, 2012
[Social Media] Fetching Friday – Resources Mashup & Timelapse from Outer Space
This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, freelancing, SEO, and social media on kikolani.com. How To Use Memes to Build EASY Backlinks & Traffic – What if I were to tell you that there’s a simple strategy that you can follow to achieve all of these objectives, an easy formula where all you have to do is fill in the blanks, and watch the backlinks and social media traffic roll in? Social Media / Social Networking. The Resources Mashup. Blogging / Writing.
SMALL BUSINESS MAVERICKS | MONDAY, DECEMBER 26, 2011
[Social Media] New Year, New Look For Your Small Business
And don’t forget to add social media to your new marketing plan. It’s such a simple and free way to get your business noticed and out to the public, using social media. The year 2012 is going to be a good year! positive outlook goes a long way in making your small business grow. The coming year will be new; it’s time for a new look and a new way of doing things. The first thing to consider is employees. If you have employees and you are growing, think about if and how many new employees you need. That dreaded time of the year is not far off.
SMALL BUSINESS MAVERICKS | FRIDAY, SEPTEMBER 9, 2011
[Social Media] Is Exact Match Anchor Text Important?
think a part of the reason this shift is occurring is because the advent of social media. Google+ itself is changing the game for social media and for SEO. SEOmoz used its Whiteboard Friday column this week to talk about the demise of exact match anchor text. I’m just curious if anyone else has thought about this. The idea is that partial match anchor text will be the way search marketers build links in the future. thought the best search engine marketers were already doing that. But maybe not. SEOs have, for the most part, preached exact match anchor text.
CONVINCE & CONVERT | SUNDAY, FEBRUARY 17, 2013
[Social Media] Youtility – The Marketing Strategy for the Age of Information Overload
It’s not about social media, it’s about marketing. Jay Baer is a hype-free social media and content strategist & speaker, and co-author of The NOW Revolution. Jay is the founder of [link] and host of the Social Pros podcast. Youtility – The Marketing Strategy for the Age of Information Overload is a post from: Convince and Convert: Social Media Strategy and Content Marketing Strategy. It’s called Youtility: Why Smart Marketing is About Help Not Hype. No spam, no monkey business. Youtilitybook.com. tweet this).
ENGAGE | TUESDAY, APRIL 15, 2014
[Social Media] Staying Relevant with Social and Content in the Battle over Breakfast
In short, McDonald’s, which confidently holds the breakfast crown thanks to its famed Egg McMuffin, and Taco Bell have been trading shots over their morning menus on social media. With all of this talk, one might wonder what other fast-food companies are doing to join in the social conversation. week after Taco Bell released its breakfast menu other major fast-food chains, such as Wendy’s and Burger King had yet to join in the social media standoff. Sure, other fast food chains are active on social media. The answer: very little, apparently.
ARI HERZOG | TUESDAY, AUGUST 30, 2011
[Social Media] When Twitter Suspends Your Account
Ari Herzog provides social media marketing and editorial services to the nonprofit and public sectors. Media TwitterUploaded with Skitch ! When Twitter suspends your account, you will not be offered gift cards. Twitter phishing continues. You are warned! Thank you for reading! If you are inspired to add a comment with your thoughts, please visit When Twitter Suspends Your Account in your browser. Related articles you may enjoy: When a Blog Has Its Own Twitter Account. Why My Twitter Account is Brand New – and What it Means for You. Recent comments That's hilarious.
THE RELATIONSHIP ECONOMY | TUESDAY, DECEMBER 18, 2012
[Social Media] Chasing Greatness While Missing Uniqueness
Lots of people and organizations are using social media to try and achieve greatness. They pursue ranks, rating, followers and media attention as hallmarks of their “greatness” However, only the few become great and not from following anything accept their own uniqueness. The Social Era Enables Uniqueness To Create Greatness. The Social Era enables individual uniqueness to create collective greatness. We all individually and collectively possess “uniqueness” Our DNA’s are ours alone and no one elses.
MY CREATIVE TEAM THINKING | TUESDAY, OCTOBER 11, 2011
[Social Media] Dumbass Marketer Redux
Other Posts Of Interest Social Media Corrupted My MediaRoom Social Media Questions Printed Press Kits: A Contrarian View What’s The Frequency? Photo credit: chaka from morguefile.com. We have talked here before about dumbass marketers , and this probably won’t be the last time, unfortunately. Let me tell you a story about one. This firm, to which we have brought a lot of business including that of a Fortune 500 company, has made such a dumbass move that they will never get additional business from me. The client didn’t damage this one.