Akamai Marketing

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The Case for Active Users as Social Media Community Managers

Akamai Marketing

If the person who is in charge of social media hasn’t made social media part of their life, this just may not occur to them. This is no small thing, I see several mistakes made in social media, like the faux-pas by the NRA during the Aurora shooting. Social media is part of our lives.

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Tool Tuesday: Sprout Social Update

Akamai Marketing

It appears as though the dust has settled and its a new day in social media management. There are some very handy and cool features in the new Sprout Social, here are my faves: Contact History. This is one reason why I think Sprout Social is trying to move into the social CRM space (I’m hoping and praying they do).

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