SocialFish

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White paper on Social CRM for associations

SocialFish

Who owns Social CRM? Making member management social takes teamwork. We’ve just published our latest white paper, Social CRM for Associations: What association executives should know about applying social media to membership management. Marketing designs campaigns for products, services, and events.

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First Think Tank webinar and last call for beta testers.

SocialFish

If you’ve missed our other announcements, the Think Tank is an online, peer-to-peer learning hub for social media practitioners in associations and nonprofits. We’ve already built several learning modules, including: 6 Steps to a Great Social Media Policy. Top Tips: Twitter Lists.

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Link Love Monthly: Best of September 2010

SocialFish

Do you need a social-media succession plan? SmartBlog on Social Media). How to get Over Your Fears of Social Media (Valeria Maltoni). Four reasons your Executive Director should be on Twitter (John Haydon). Which is More Powerful: Social Proof or Social Pioneering? Can an AMS Do Social CRM?

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Seven truths about online influence

SocialFish

I may be considered an influencer in the association space, but it’s NOT because I have 7k followers on Twitter. The only Twitter metric that matters (to me) for measuring influence… is Lists. For us, of course, this is just one piece of the bigger Social CRM puzzle. What do you think?