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SMS Marketing: a Grossly Underrated Marketing Tactic

Kikolani

Text message or SMS marketing delivers insanely higher ROIs and ridiculously higher sales than any other digital or conventional media. Take a moment to let these figures sink in: Papa John’s SMS marketing campaign boosted sales by 33% and generated an ROI above 500%. And a 73% conversion rate for SMS… I mean, come on!

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7 Tips to Leverage the Power of SMS Marketing

Convince & Convert

Not all SMS marketing campaigns are created equal. There are some companies who fully integrate SMS marketing into their business strategy and others who see it as a side project. If you’re already on board with SMS marketing, here are some tips and suggestions on how to maximize your success. Create an SMS Marketing Team.

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3 Simple Yet Effective Ways to Reach Your Target Audience

The Realtime Report

To define your target audience, you must: Study your market and check out your competition. Embrace SMS Marketing. SMS marketing is a simple yet incredibly effective way to promote your services. Analyze the product/service range that you provide. Take psychographics (personality, attitudes, values, etc.) into account.

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Now People Can Join Your Facebook Fan/Business Page via SMS/Text.

Saying It Social

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Now People Can Join Your Facebook Fan/Business Page via SMS/Text Message Just found out about a neat new way to get more “Likers&# to your Facebook Page, via text message!

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Monday Roundup: Campaigns

Waxing UnLyrical

Everything You Need to Know to Run a Successful SMS Marketing Campaign. Why: Has your business tried implementing an SMS campaign? 12 B2B Content Marketing Examples and Case Studies for 2014. Why: How are B2B brands achieving results with content marketing?

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Khoros as a Social Media Management Tool: Our Honest Review

Ignite Social Media

Unfortunately, they did not have any social media management case studies available, which is what we would have liked to see from some of these notable brands. . Messaging – Connect with customers on SMS, Messenger, WhatsApp, and more. Some customer success stories on the website include Austin Pets Alive!

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“Digitally Mature” Companies Make More Money

The Realtime Report

How about this one: according to a new study by Capgemini Consulting and the MIT Center for Digital Business, companies that are “digitally mature” generate more revenue, are more profitable and achieve higher market valuations. Capgemini is basing these findings on two years of study covering more than 400 large firms.

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