Facebook: No SMS Charges for Account Kit Until August 2018

Facebook announced that developers using its Account Kit, initially introduced at F8 in April, will not be subject to SMS charges until August 2018.

Facebook announced that developers using its Account Kit, initially introduced at F8 in April, will not be subject to SMS charges until August 2018.

Software engineer Calvin Mak said in a blog post that when August 2018 rolls around, standard SMS rates will apply for apps with more than 100,000 confirmation messages per month, adding that FbStart apps will be permanently exempt.

Mak added:

We are also building features to rely less heavily on SMS as a confirmation mechanism to offer a better consumer experience and help lead to higher conversion rates.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in