[SMS] Blended Retail Will Drive Shopping Beyond Showrooming
For example, a clothing retailer in the Southwest began using SMS (short message service) for coupons and sent coupons directly to loyal customers via text messages delivered to their mobile devices. Retailers, like companies in so many industries, continue to struggle with important shifts in consumer behavior driven by advances in digital technologies. Daniel G. STAYING AHEAD OF THE TREND.
JANUARY 21, 2016
GREG VERDINO [SMS] Blended Retail Will Drive Shopping Beyond Showrooming