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  • MOBILEGROOVE  |  WEDNESDAY, JANUARY 26, 2011
    [SMS] The Mobile Marketing Review: University Use of Mobile Gets High Marks; Millennial Media SMART
    University of Louisville embraces SMS. The Mobile Mavens are back for the first monthly podcast of 2011 with a look at how universities are harnessing mobile to connect with students. raft of recent press and reports shows that universities are becoming more creative in how they use mobile – specifically text messaging — to connect with Millennials on their mobile phones. From alerts about course materials and exams to invitations to join mobile forums and continue class discussions, mobile is front of mind with an increasing number of institutions and educators.
  • FIREBELLY  |  FRIDAY, JULY 23, 2010
    [SMS] Social Media News: Top 5 Stories of the Week
    Digitalia | Indianapolis Social Media Marketing « Jakes Take: Facebook Hits The Big 5-0-0 | Main | YouTube Tuesday: The Social Network Trailer » July 23, 2010 Social Media News: Top 5 Stories of the Week Below are our top 5 social media stories from this week that we wouldnt want you to miss (besides Facebook hitting 500 users ): Three Social Marketing Mistakes That Could Tank Your Campaign What makes a social marketing campaign fail? Heres a simple primer, a list of do-nots that will help you to avoid some of social medias most perilous pitfalls. Have a great weekend!
  • MICRO PERSUASION  |  TUESDAY, JUNE 29, 2010
    [SMS] Twitter: Avg User has 126 Followers, Runs an App - The Steve Rubel.
    Dont forget that sms could be a chunk of that 80% Leave a Comment Steve Rubels Posterous Steve Rubel ( bio ) is SVP, Director of Insights for Edelman Digital, a division of Edelman - the worlds largest independent PR firm. Steve is using Posterous to post everything online. Shouldnt you? Steve Rubel owns this site 5,034 subscribers The Steve Rubel Stream 29 Jun 2009 Twitter: Avg User has 126 Followers, Runs an App Some new stats on Twitter straight from the source. and The Raw Feed. Whats also interesting in this piece is how Twitter stores its data. love statistics.
  • STAY N' ALIVE  |  MONDAY, MARCH 7, 2011
    [SMS] Utah Just Made Government Across the U.S. a Little More Closed
    Never mind the fact that SMS and Text messages aren't even sent by means of phone numbers any more (they are mostly sent through IP addresses and similar protocols), but we'll assume they are. For instance, what if someone sends a private direct message to Twitter or Facebook over SMS? I don't get political on this blog very often (honestly, I hate politics), but when I do you can know either 1) it's technology related, or 2) it's important to me. This one is both of those. It would seem like a legitimate cause at the front, but there are some serious concerns. What will you do?
  • MOBILEGROOVE  |  WEDNESDAY, AUGUST 22, 2012
    [SMS] What We Learned in Kindergarten Now Applies to Mobile Data Plans
    Put another way, mobile operators must be equipped to offer their customers a multitude and more personalized  charging options for services — data and/or voice and SMS , or prepaid and/or postpaid — in real-time and in any combination. Mobile devices have changed our lives, but the mobile data plans and tariffs that mobile operators offer are stuck in the past. Lisa Cianguilli applauds recent efforts by some mobile operators to move their pricing— and their mindset — into the NOW by allowing people in families, households and other ‘units’ to share mobile data. About Lisa.
  • MOBILEGROOVE  |  TUESDAY, SEPTEMBER 13, 2011
    [SMS] OpenMarket’s Andrew Darling Talks Mobile Giving
    How do companies drive awareness of their SMS donation channels? How can the charitable sector can leverage mobile to connect with the public and collect donations on a massive scale? We talk with Andrew Darling, Associate Director of Market Development at OpenMarket, a company providing payment and messaging services to mobile retail and commerce clients worldwide. The benefits and the business models around mobile are the topic of Empowering the Charitable Sector with Interactive Technology II (September 15, London). Mobile for good. Multi-channel matters. Damian Collins, MP.
  • KIKOLANI  |  THURSDAY, SEPTEMBER 13, 2012
    [SMS] Izzonet Review – What Sets Izzonet Apart as an eCommerce Solutions Provider
    SMS Blaster will provide opportunities for the site owner to promote products, push sales and offer discounts to their target market. Even the status of their orders can be sent through an automated SMS. This is a sponsored post from IzzoNet , an eCommerce Solutions Software provider. As an eCommerce solutions provider, IzzoNet strives to provide their clients with both basic and advance needs. While that is true, they have their strengths and limitations still. There are a lot of eCommerce solutions in the market and all of them have their pros and cons. Strength #1: Expertise.
  • GAURAVONOMICS  |  WEDNESDAY, AUGUST 25, 2010
    [SMS] Hindu Story on Mobile Marketing in India | Gauravonomics Blog For.
    Mobile marketing can cover the full spectrum from outbound SMS and voice campaigns to game-like loyalty programs on location based social networks. SMS and voice have high reach in India, but outbound SMS and voice campaigns are often spammy. Large players like SMSGupShup are trying to add value to SMS marketing by adding CRM-like segmentation features and two way engagement. SMS-based response via short codes is already a popular method of participation in brand contests. Follow the blog on RSS , Twitter or Facebook and youll never miss a post again!
  • CONVINCE & CONVERT  |  MONDAY, JULY 18, 2011
    [SMS] Does QR stand for Quasi-Ridiculous? (an analysis)
    In fact, I wrote a post years ago about US Airways using SMS to allow passengers to sign up for their frequent flyer program. But that’s when SMS was still cool. I understand QR codes are the new “it&# thing, the Taylor Lautner of calls-to-action. And indeed, given the increasing ubiquity of smart phones ( 41% in the U.S. according to new research by my client ExactTarget), many of your potential customers have the capacity to interact with your QR code. The example above is a bit of mixed bag in this regard. Design. You certainly know that this ad features a QR code.
  • ENGAGE  |  MONDAY, APRIL 9, 2012
    [SMS] 5 Ways to Add Mobile Mojo to Your Marketing Mix
    SMS (text messaging) campaigns Flowers says SMS is best used for getting people to join a list, take a survey, ask questions for a Q&A, text to donate, or in an interactive texting campaign. Here are gave great examples of how SMS campaigns are used to help achieve goals for various organizations: California Teachers Association  used SMS (texting) to build support for Wisconsin teachers. She realized it right away, she said, and went on a mad dash to find rice. Alas, the rice method didn’t work to revive her iPhone. Another expensive lesson learned.
  • FIREBELLY  |  FRIDAY, AUGUST 27, 2010
    [SMS] 5 Helpful Facebook Places for Business Articles
    Digitalia | Indianapolis Social Media Marketing « YouTube Tuesday: Checking In With Facebook Places | Main | Firebelly at Brainstorming & Social Media Optimization Summits » August 27, 2010 5 Helpful Facebook Places for Business Articles Facebook Places has been out just a little over a week now. Here are 5 articles to help you understand its relevancy to your business. How To Use Facebook Places For Your Business Want to have your own business show up within Facebook Places? Facebook Places vs. Foursquare: Who Has The Business Edge? Your comment has not yet been posted.
  • SOSHABLE  |  MONDAY, NOVEMBER 15, 2010
    [SMS] Why Facebook’s New Messaging System Will Work (and won’t kill Gmail)
    SMS, email, IM, and Facebook messages are all being addressed by the changes. If anyone was expecting a big product launch that would shake the world of social media and how we engage on the Internet in general, you were probably disappointed. If you were hoping to see a change at Facebook that is quite long-overdue, well, now you have it. Facebook’s new messaging system is basically an integration of a spam filter. Depending on how many friends you have and how selective you’ve been with picking friends, groups, and pages that you like, you may or may not have a problem.
  • INBLURBS  |  WEDNESDAY, NOVEMBER 30, 2011
    [SMS] SEO goes mobile and you should embrace this trend of location based marketing
    Look out for a two SMS marketing software which enables you to do and to control your messages. The use of mobile devices is increasingly growing. Tablets and smart phones have become state of the art technology around the globe. People are consuming video, audio, social media, games, news, books and periodicals on the run. By the growing use and demand of mobile apps people become more dependent of them. Popular services like Facebook, Yelp, Foursquare, Groupon and other are using apps to stay in touch with their audience. 3rd Jump start your mobile marketing the smart way.
  • FIREBELLY  |  TUESDAY, JUNE 22, 2010
    [SMS] YouTube Tuesday: What The HELL Is Social Media?
    Digitalia | Indianapolis Social Media Marketing « Social Media Weekly: 5 Stories You Need to Read | Main | Jakes Take: A Slew of Social Network Ideas » June 22, 2010 YouTube Tuesday: What The HELL Is Social Media? great video that in 2 minutes shares 10 key reasons why brands should be aware of social media. particularly enjoy the "Social Media Playtime Is Now Officially Over" message at the end. Video URL: [link] ] Chad Richards is the Social Program Manager at Firebelly Marketing. Comments Verify your Comment Previewing your Comment Posted by: | This is only a preview.
  • MR. RYAN CONNORS  |  TUESDAY, MAY 7, 2013
    [SMS] Best iOS Apps for Cell Phone Tracking
    Once you install this app onto an iOS device, it allows you to track the call logs, SMS logs and emails etc. 'The term Cell Phone tracking refers to tracking the physical location of your cell phone device. There are a number of cell phone tracking apps that not only help you track the location of your device but also enable you to enjoy a number of other useful features. If you own an iOS mobile device then you should definitely consider installing the following cell phone tracking apps: by Martha Johnson. Find My iPhone. Or were you going to find it using this? Find My Friends.
  • MOBILEGROOVE  |  WEDNESDAY, FEBRUARY 2, 2011
    [SMS] Aisle411: Accelerating In-Store Engagement With Mobile Search, Mobile Marketing & Social Media
    In practice, people search and the service also lets them map the results (in the store and using Aisle411’s interactive map), add the item found to the shopping list and share the search results with others via SMS, email, Twitter or via an update to their Facebook page. Heightened activity and interest in mobile retail (spurred on by holiday shopping and the rapid uptake of price comparison services and apps), has paved the way for a variety of new and immersive mobile experiences that insert marketing messages and campaigns into our daily shopping routines. What’s next?
  • MOBILEGROOVE  |  MONDAY, JUNE 27, 2011
    [SMS] Surprise Highlights From MMA Forum NYC & 140 Characters Conference
    Coca-Cola displayed a vending machine that lets us pay using SMS – not money.  &# What we’re seeing in a couple of use cases is that this increases purchasing frequency,&# a Coke executive told us. Last week I attended two conferences in New York (the Mobile Marketing Association’s Mobile Marketing Forum and Jeff Pulver’s 140 Characters Conference) that showed how far we’ve come in the mobile industry. First, my report on the MMA event, which offered the audience of 700+ attendees a mix of introductory content and advanced material. billion worldwide this year, according to Gartner.
  • THE SOCIAL MEDIA INCUBATOR  |  FRIDAY, MAY 10, 2013
    [SMS] Why Mobile Search Is Important
    SMS, or texting. 'One emerging trend in online marketing is mobile search. With more people buying  smartphones and using them to find businesses online, mobile search is poised to be a high growth marketing opportunity for many businesses all around the globe. For one thing, mobile search is highly local. Your customers are searching for a restaurant, gas station, or other business while on the run – on their mobile phones. And if they find your business online using their cell phones, they can often contact your business with one click through one of these methods: Click to call.
  • MASHABLE.COM  |  WEDNESDAY, OCTOBER 20, 2010
    [SMS] First Look: Starbucks Digital Network Is Here
    Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Apple Social media MARKETING Advertise Network Blippr iPhone App Mashable France MashDeck Twitter App Mobile Site Social Media Events Twitter Guide Book Facebook Guide Book Partners App Development WordPress Experts MaxCDN Content Delivery Dynect Managed DNS Rackspace Hosting Intridea About Us Submit a Tip! Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! The New York Times has opened up access to its Reader 2.0 Duran Goodyear.
  • JEFF KORHAN  |  SATURDAY, FEBRUARY 26, 2011
    [SMS] How You Can Grow Your Business with QR Codes
    When you scan or read a QR code with your iPhone, Android or other camera-enabled Smartphone, you can link to digital content on the web; activate a number of phone functions including email, IM and SMS; and connect the mobile device to a web browser. You can use it to create QR codes that link to a web page, text, phone numbers, or SMS.  What are QR codes and how can they help your business? Keep reading to find out. This article (now updated) first appeared in Social Media Examiner where I am a guest blogger. QR Codes 101. QR code to @jeffkorhan on Twitter. How QR Codes Work.
  • FIREBELLY  |  TUESDAY, AUGUST 3, 2010
    [SMS] Ball Memorial Hospital's Facebook Nightmare
    Digitalia | Indianapolis Social Media Marketing « 3 Stories That Rocked The Social Media World This Week | Main | Fridays 5 Fun Social Media Finds » August 03, 2010 Ball Memorial Hospitals Facebook Nightmare Recently, a transgendered person was allegedly mistreated and refused service by staff at Ball Memorial Hospital, a Clarian Health Partner, in Muncie, Indiana. The woman voiced her complaint on Facebook and on Ball Memorial Hospitals Facebook page. Others rallied around her and began posting comments on the Ball Memorial Hospital Facebook page as well. Please try again.
  • CONVERSIONATION  |  THURSDAY, JULY 28, 2011
    [SMS] The Lack of Customer-Centricity and Integration in (Mobile) Marketing
    Of course, you can look at the different interaction possibilities that mobile devices offer such as good old SMS, email or location-based services, to name but a few. Should I repeat that the adoption of mobile devices, with the smartphone leading the pack, is rising at an unseen pace and this consumer-driven mobile revolution offers plenty of new opportunities and challenges for businesses and marketers? recently wrote a guest post , based on research showing that US advertisers will spend a whopping 1.1 billion USD on mobile this year. It sounds familiar, doesn’t it?
  • FIFTH GEAR ANALYTICS  |  FRIDAY, AUGUST 20, 2010
    [SMS] Evaluate Your Marketing Campaign With Analytics BEFORE You Launch It. (Part 2 of 2)
    An Account Service team is a huge asset in managing your operational partners across multiple channels (email, mail, fulfillment, Web, telemarketing, SMS, mobile, etc.) Megan Jasinski. In the first of these two posts , we talked about the marketing marathon. I outlined how to define your business objectives and tap into your Marketing Analytics Coaches before you start the big race. Now start sharing your objectives and plans with your operational partners – in a kick-off meeting of sorts. Not going to happen, sorry).  Let’s say your campaign has launched on-schedule and successfully.
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [SMS] Web Worker Daily " Archive Busyness vs. Burst: Why Corporate Web Workers Look Unproductive "
    Burst : Use better ways to communicate when available including blogs, wikis, IM, chat rooms, SMS, and RSS. GigaOM Network: GigaOM |. WebWorkerDaily |. NewTeeVee |. Earth2Tech |. OStatic |. Events |. Jobs |. About |. Advertise |. Contact. Web Worker Daily. Archives. About. Contact Us. Busyness vs. Burst: Why Corporate Web Workers Look Unproductive. April 19th, 2007 (8:54am) Anne Zelenka 94 Comments. There’s a culture clash inside office buildings where workers from the busyness economy sit in cubicles next to workers from the burst economy — web workers. tools. Share/Send.
  • BLOG.WEBDISTORTION.COM  |  WEDNESDAY, OCTOBER 27, 2010
    [SMS] 7 FBML examples to rock your Facebook fan page.
    home services Products.NET news system SMS product Articles Best of Subscribe forum contact Home > Marketing > Social Media > 7 FBML examples to rock your Facebook fan page. Mar 22nd 2010 7 FBML examples to rock your Facebook fan page. posted in: Social Media Facebook markup language or FBML for short is used in a variety of places within the social network. Anyone who has written any Facebook applications will already be pretty familiar with its tags, and will probably have used it to write data to walls, or share postings with others programmatically. FBML needed. Update.
  • FIREBELLY  |  FRIDAY, JULY 30, 2010
    [SMS] 3 Stories That Rocked The Social Media World This Week
    Digitalia | Indianapolis Social Media Marketing « YouTube Tuesday: The Social Network Trailer | Main | Ball Memorial Hospitals Facebook Nightmare » July 30, 2010 3 Stories That Rocked The Social Media World This Week Below are the top 3 stories that rocked the social media world this week. World's Oldest Twitter User Dies at 104 Ivy Bean, the Internet-famous centenarian heralded as world's oldest Twitter user, passed away last night at her retirement home in Branford England. She was 104. So get kitty lookin’ pretty and start rolling! It’s natural and it makes sense.
  • SOCIALIZED  |  WEDNESDAY, NOVEMBER 4, 2009
    [SMS] Intro to Foursquare, Brightkite & Location-Based Social Media
    Foursquare is available for iPhone and Android , and can also be managed via SMS. Location-based services — applications that “know” where you are and can use that information to connect you with people, places and things — are one of the hot new classes of social media applications. Basically, a location-based application allows you to check in almost anywhere on the planet and broadcast that information. Generally you can post a note, or a photo, at the same time, associating it with the location. How Does It Know Where I Am? So What? Location is a very social attribute.
  • JANET FOUTS  |  THURSDAY, JULY 8, 2010
    [SMS] Twitter to Offer Deals with Earlybird
    With only two tweets on the site (one of them says “ Send “follow earlybird&# to 40404 to receive each deal via SMS. I’m a big fan of group coupon networks, deals and discounts offered through Twitter. In these times what’s not to love about buying a coupon for a dinner at 40 or 50% of it’s market value? It’s a win for the vendor too because they get new faces in the door and most times we spend more than the coupon. Sometimes I even forget I bought it and the money I spent stays in the pocket of the vendor. guess the investors are buying it too!
  • LOUIS GRAY  |  WEDNESDAY, JUNE 22, 2011
    [SMS] Texty Rebrands as MightyText, Adds Call Info to Chrome
    You can respond from the desktop via SMS to say "call me back later" or dismiss the notification and pick up the phone. The second addition is missed call notifications, where popup notifications will immediately display on the desktop showing who the missed call was from and the timestamp, again with the option to follow up by SMS. In late March, I introduced you to a great Chrome add-on that interfaces with Android to let you send and receive texts from the Web browser. It's extremely convenient. Of course, performance on ChromeOS is great as well. Texty Chrome MightyText
  • LOUIS GRAY  |  THURSDAY, MARCH 24, 2011
    [SMS] Fast Society Says "No Magic" In Group Messaging Alone
    Fast Society instead wants to offer not just group texting, but location sharing, instant conference calls, pictures and video - and unlike practically every other vendor, Fast Society does not use third party vendor Twilio as its back-end, saving the company significant charges on SMS, he explained. But Rosenberg almost claimed the opposite, saying "we have the most soul in this space," and railing against the relative dinosaur carriers, like Sprint, who is trying to charge for anybody sending SMS messages to their system, upward of a half cent more per message. It's too crowded."
  • MOBILEGROOVE  |  TUESDAY, JUNE 28, 2011
    [SMS] Deal Or No Deal; Survey Spells Out Secret To Boosting Mobile Response Rates
    The most popular format was text message ( 61 percent ), and 51 percent said that they would like to be informed about new offers and services within the normal flow of SMS messages that they already receive from their mobile operators. Faced with a dramatic and continuous double-digit decline in the ‘average revenue per user’ (ARPU) mobile operators have to learn how to sell more services to more customers better. But don’t think that broadcasting offers to an even broader subscriber base will do the trick. But it doesn’t have to be this way. It’s personal. percent.
  • MOBILEGROOVE  |  TUESDAY, DECEMBER 7, 2010
    [SMS] New AIME Knowledge Seminar Debates Future of In-App Billing
    Direct operator billing, premium SMS and WAP billing options – what’s best for in-app billing? In-app billing is shaping up to be more than a 2011 mobile megatrend; it may be the only way developers can make real money selling their applications – period. For one, the freemium model – which offers consumers free applications as a means to cross-sell, or up-sell consumers to a variety of paid content and services later in the consumer journey – makes the ability to offer in-app billing options critical. The in-app imperative. How fast are developers/stores taking up in-app billing?
  • MOBILEGROOVE  |  FRIDAY, OCTOBER 22, 2010
    [SMS] IMPACT: Apple’s Gamble, Starbucks WiFi & Mobile Giving, Charity Trend
    An SMS service based in the Middle East and East Africa uses text to connect users to jobs, internships, humanitarian aid , youth leadership programs and more. In cutting through Steve Jobs’ histrionics on Apple’s earnings call , we’re left with the core question of whether “open&# or “closed&# mobile operating systems are better for consumers. Jobs argues that a closed system guarantees a consistent, high quality user experience – “we believe integrated will trump fragmented every time.&# HOW I SEE IT: It’s not a case of either/or. Think Maserati.
  • JEFF KORHAN  |  MONDAY, JULY 18, 2011
    [SMS] Will Google+ Be an Email Killer?
    Facebook attempted this last year when they merged Facebook messaging with chat, SMS (text), and email. What happens when you combine the world’s largest search engine and email provider on a red-hot social networking site? Google has already integrated killer search capabilities into Gmail, which accounts for approximately 38% of all email usage worldwide. Now they are inviting you to import your Gmail contacts into Google+. In addition to that, you are free to do the same with your Hotmail and Yahoo mail contacts. What do you suppose Google is up to? Social networking is social.
  • VIPER CHILL  |  MONDAY, AUGUST 20, 2012
    [SMS] How to Make $5k from Skype (and Possibly a Whole Lot More)
    Maybe it is a Gen-Y thing but given a choice between a phone call and a text message, I’d much rather send a quick SMS. And given a choice between an SMS and an email I’d rather send the email. Note from Glen : This is post by Ramsay, who was recently introduced as a new member of the ViperChill team. Last month I made an extra $5,000 by jumping on the phone with a long-term email client to close a deal. And at that moment I had an important business realization: I’d forgotten something vital. And it might make you a lot of cash. Let’s get started.
  • PWB MARKETING BLOG  |  FRIDAY, FEBRUARY 21, 2014
    [SMS] Optimize Your AdWords Campaigns
    Send SMS. 'I have been working with a client to optimize their AdWords campaigns. Ideally landing page content would include the best quality, relevant keywords to help improve AdScores. Doing this increases the opportunity that the ad will be seen while decreasing the cost/click – In other words, optimization of on-page content should lower ad costs, allowing for a bigger bang for the buck. This sounds simple enough and it is, so long as communication flows between the individual creating content and the Ad Manager. You are shocked to hear that doesn’t always happen, right?
  • ENGAGING BRAND  |  SUNDAY, MAY 13, 2012
    [SMS] Show 384 - Inside Mobile Marketing
    SMS marketing and how NOT to engage a customer! This week's  The Engaging Brand podcast  covering social media , business ideas and brand marketing tips , is ready to download. Alex Meisl , Chairman of Sponge which he has developed into Europe's market leader on Mobile Marketing with operations in 20 countries,  joins  Anna Farmery  to discuss . What is mobile marketing? What actually is mobile advertising? What is the difference between marketing to the different devices? The concept of mobile shopping. Check out GoMo from Google. How to make a mobile website.
  • MOBILEGROOVE  |  THURSDAY, JANUARY 6, 2011
    [SMS] MHEALTH: Improving Diagnostics With Mobile Innovation & Mobile Lab On A Chip
    These are smart people, already using SMS with regular cellphones. Editor’s note: We kick off regular and in-depth coverage of how mobile is transforming health care and treatment in developed and developing markets with Dr. Phillip Olla, a visionary and entrepreneur creating an ecosystem that leverages mobile devices and networks to improve diagnosis and treatment. The mobile revolution has been hailed as the enabling force for emerging markets and developing countries to become more active participants in the global economy. Mobile medical diagnostics. There were also 9.3
  • TRADESMEN INSIGHTS  |  WEDNESDAY, OCTOBER 10, 2012
    [SMS] How Are You Reaching Your Targeted B-to-B Audiences?
    The study gives insights to different channels – direct mail, email, Facebook, LinkedIn, Google+, Mobile Twitter and SMS. I recently attended Content Marketing World in Columbus where I got a glimpse of the 2012 Channel Preference Study by Exact Target. What surprised me in this world of “Post PC Era” where mobile seems to be taking over the world, that the old standbys of direct mail and emails are still alive and well. Email is by far the most acceptable due in part to the channel’s familiarity, flexibility and universality with 91% using it on a daily basis.
  • WWW.BRIANSOLIS.COM  |  MONDAY, NOVEMBER 8, 2010
    [SMS] The Three C’s of Social Content: Consumption, Curation, Creation
    80% of people in the US engage with social media, which is equal to the number of people who text via SMS or  equivalent to the ubiquity of those who own DVD players. As George Bernard Shaw observed, “Life is not about finding yourself, life is about creating yourself.&# Such is true for social networks and the digital persona and resulting experiences we create and cultivate. It was the beginning of the shift in behavior toward an era of digital extroversion, self-defined by varying degrees of sharing, connections, and engagement. On Facebook, Twitter, MySpace, et al., In the U.S.,
  • BUZZ MARKETING FOR TECHNOLOGY  |  FRIDAY, JUNE 27, 2008
    [SMS] 4 Easy Ways of Subscribing to Feeds in Google Reader
    Google Tutor. Your how-to guide for Google with Google tutorials, tips for using Google and advice. Easy Ways of Subscribing to Feeds in Google Reader. Written by: J. Phil on Thursday, June 26th, 2008 Posted to: RSS/Atom , Reader One comment, add yours! Google Reader is a very popular online tool for reading RSS feeds. As a result, the number of ways to get a new feed in to Google Reader has multiplied. In this article we will take a look at a few easy ways to subscribe to a new RSS feed. Use the Add Subscription Button. This is actually two buttons in one. bundlesâ?? Use Your Browser. Caleb.
  • MOBILEGROOVE  |  MONDAY, MARCH 19, 2012
    [SMS] M-Pulse ANALYSIS: WIP Marketing Essentials For Mobile Developers
    billion in lost SMS revenue last year. At M-Pulse we continue our month-long look at mobile developer issues and opportunities, and focus on the practical marketing ’stuff’ developers should master if they are serious about marketing and making money from their apps. We connect with Caroline Lewko, CEO and founder of WIP (Wireless Industry Partnership) and walk through the Mobile Developer’s Guide To The Parallel Universe , a new resource from WIP that lays out the business basics developers need to follow. See companion sidebar post.). Warning! You name it.
  • T2 SOCIAL  |  WEDNESDAY, AUGUST 14, 2013
    [SMS] 3 Fatal Social Media Engagement Mistakes
    If you’ve ever watched your Twitter feed populate, or read through SMS threads among friends, you might come to the conclusion that good spelling and proper grammar are dead. 'Social media engagement is at the heart of any good program, but a few seemingly harmless mistakes can mean severe repercussions. Are you taking advantage of the huge benefits that accompany social media engagement? It is supremely important that you are. After all, engaging with your social audience is the key to any good campaign. People are reaching out to you, and want to hear back. Watch Your Grammar!
  • WWW.SKEPTICGEEK.COM  |  FRIDAY, SEPTEMBER 24, 2010
    [SMS] DataSift Curation Engine Aims for Relevance in Real-time
    Developers can send these alerts as email, SMS, or notifications on smartphones. Skeptic Geek Impartial Observations on Technology and the Social Web Home About Disclosure My Posterous The Skeptic Can Blekko be a Disruptor in Search? Mapping Startups & Services Filtering For Relevance In A Matrix DataSift Curation Engine Aims for Relevance in Real-time On August 27, 2010, in Social Web , by Mahendra Palsule As I have said many times previously, if 2009 was all about the hype of Real-time, the future is all about capturing Relevance in real-time. It is just a matter of time. link] [.]
  • STAY N' ALIVE  |  THURSDAY, JANUARY 13, 2011
    [SMS] to End Poverty
    “Tsunami Twitter/SMS Broadcaster&#. If you’re wanting to do something good on January 21st and 22nd, save the date, book a flight and a hotel, and come to Utah for what is certain to be an unprecedented event. The lack of precedence is perhaps not just because of its potential to make a big dent in poverty and homelessness, but perhaps also that it’s being organized by a High School Senior. Thus far,  several projects have been proposed : “Building a Fighting Poverty Apps Store&#. “Twitter GPS Locator App&#. “First Aid App&#. Medical “ChaCha&#.
  • SOCIAL MEDIA MARKETING  |  WEDNESDAY, SEPTEMBER 8, 2010
    [SMS] This Just In
    Second, as you can see from that 57% figure, opting in is going to be extremely important; but even so, I believe that if we're taking up their valuable texting time by shooting them an SMS message, then it should be something that is worth their attention. From the Not Necessarily the News department: " Teens text more than adults " - or so went a headline from an e-newsletter from MarketingCharts that hit my inbox recently. Okayyyyy. The actual article stated that overall, teens text five times more than adults according to the Pew Internet & American Life Project.
  • BLUE FOCUS MARKETING  |  MONDAY, NOVEMBER 7, 2011
    [SMS] How to ignite your business with Twitter: The X Factor
    What’s even more exciting is that the YP SM app lets you share with family and friends via Facebook, Twitter, email and SMS. Everyone seems to have a Twitter handle these days:  News reporters, celebrities, restaurants, friends, and your business contacts.  Twitter usage has skyrocketed to over 100 million active accounts.  Moreover, this dynamic social medium can be the X factor for your business. game-changer, Twitter offers you the ability to strategically build and leverage your business brand. Engaging Your Customers. Servicing customers. Expanding reach and creating buzz.
  • FIREBELLY  |  THURSDAY, SEPTEMBER 2, 2010
    [SMS] Firebelly at Brainstorming & Social Media Optimization Summits
    Digitalia | Indianapolis Social Media Marketing « 5 Helpful Facebook Places for Business Articles | Main | 5 Helpful Social Search Articles » September 02, 2010 Firebelly at Brainstorming & Social Media Optimization Summits Brainstorming and Social Media Optimization Summits run simultaneously in Dallas, TX from September 15-17. Firebelly is excited to be presenting at both. No longer are customers merely “consumers” of our product, but also of these conversations, making it imperative that we learn the art and science of diffusing conflict … before it erupts. Please try again.
  • DAVE FLEET  |  THURSDAY, MARCH 17, 2011
    [SMS] SXSW 2011: Strong on Networking; Less on Content
    This year I didn’t see any big winners, but I would agree with Jeremiah that “intimacy&# was prevalent as a trend, with group SMS companies like Beluga and GroupMe getting attention from the early adopters. I just arrived home from South by Southwest Interactive after six days down in Austin, Texas. Given that my voice has pretty much deserted me after numerous days trying to have conversations in overly noisy places, I thought I’d get some of my thoughts on the conference down on “paper&# for you. Networking Mecca. Look beyond the big parties.
  • PROBLOGGER  |  THURSDAY, SEPTEMBER 22, 2011
    [SMS] 7-point Checklist For Bloggers Who Want to Create a Profitable Blog
    Are you marketing to your existing list—email, social media, sms, hard mail, etc.? This guest post is by Peter G. James Sinclair of Motivational Memo. Before I aggressively started to build my Motivational Memo blog at the beginning of this year I had already owned a web design company for over seven years. During that time I have seen the good, the bad and the ugly in web design, and now that I have entered the blogging industry I continue to see the same mistakes being made by many bloggers. So use this quick checklist to analyze your own blog. How well is your blog structured?
  • MOBILEGROOVE  |  FRIDAY, SEPTEMBER 23, 2011
    [SMS] Mobile Marketers Should Sync More Offers With Our Transit Routine
    My own company, Hipcricket, has created an innovative, location-based brand awareness campaign called Blue Moon on the Fly that begins by asking people to opt in by sending an SMS keyword to Blue Moon beer’s short code. Mobile devices have become nearly as commonplace as toothpaste for travelers in North America and Europe. Like the true road warriors we are, we take our wireless gear with us wherever we go — and our use of them is unprecedented. percent of all devices in June. Mobile devices topped the 50 percent mark for the first time in February of this year.
  • FIREBELLY  |  THURSDAY, JULY 22, 2010
    [SMS] How One Unhappy Customer Multiplies Across Social Media
    Digitalia | Indianapolis Social Media Marketing « What the F**k is Social Media NOW? Main | Jakes Take: Facebook Hits The Big 5-0-0 » July 22, 2010 How One Unhappy Customer Multiplies Across Social Media While shopping for new tires last night, I overheard a woman and the tire store manager (let's call him "Todd") getting into an argument. walked into the middle of their heated conversation so I don't have the back story. don't know if the woman's anger was warranted, but, nevertheless, she was upset.  " Todd's response? "Fine."
  • TECHIPEDIA: TAMAR WEINBERG  |  MONDAY, JANUARY 5, 2009
    [SMS] Best Internet Marketing Blog Posts of 2007 » Techipedia | Tamar.
    Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Blogging , Business , Internet , Marketing , Search Engine Optimization , Social Media , Viral Marketing , Web Design , Websites > Best Internet Marketing Blog Posts of 2007 Best Internet Marketing Blog Posts of 2007 by Tamar Weinberg on December 26, 2007 Share Last year, I ended 2006 with a great (and still pertinent) list of blog posts and articles that I felt were really the best in their class in the area of Internet Marketing. Maybe next year, folks! Rae explains all. This kid is awesome.)
  • BARE FEET STUDIOS  |  THURSDAY, AUGUST 5, 2010
    [SMS] Why I Rarely Answer My Phone | Bare Feet Blog
    And when we had our little earthquake here a few years back, phone did not work tho SMS did! It is simply another trending practice that all marketers would be wise to note: Interruption of any kind is increasingly irritating and unnecessary in today’s world of technology and community. Consider this yet another free tip from your early adopter, Rox. We apparently find voicemail even more excruciating: Studies show that more than a fifth of all voice messages are never listened to.) The bold emphasis is mine. Yet even with you/them I don’t always answer immediately. So true.
  • DIRECT MARKETING OBSERVATIONS  |  TUESDAY, NOVEMBER 23, 2010
    [SMS] Our Shifting Notion of Search, Social and Mobile.
    SMS drives conversation and just as search has become somewhat of a utility for the desktop, the smartphone is now the defacto device for driving purchases, for buying tickets, for research, for email, for being social and oh by the way…making phone calls. 10 years ago seems so 10 years ago in the world of search, social and mobile. We’ve definitely evolved and rightly or wrongly so depending on your point of view. Take for example search. In 2000 Google was a 2 year old start-up still trying to create an identity and compete with Yahoo and MSN. How do we use search now?
  • MOBILEGROOVE  |  MONDAY, JANUARY 10, 2011
    [SMS] NeoMedia CEO Talks IP, Mobile Barcode Growth Opportunities & Best Practice
    The campaign also provided people a SMS short-code that they could text to get a link and download NeoMedia’s NeoReader barcode scanning application.). Today we step up our coverage of the mobile code space with Laura Marriott, the acting CEO of NeoMedia Technologies. You may recall Laura’s take on barcode trends and her list of 2011 industry predictions, which we published here in late December as part of the popular and viral Five From Five series showcasing the top five mobile code predictions from five of the leading barcode companies. Barcode opportunities. Agenda 2011. 14:5
  • SOCIALNOMICS  |  SUNDAY, MAY 1, 2011
    [SMS] Automotive Soon to be Gorilla in Mobile and Social
    On the mobile front, dealers that are able to leverage location based services, SMS and shopper applications will get a huge leg up on the competition. The automotive sector led all categories in media spending, topping the charts at roughly $20 Billion last year. Vehicle manufacturer’s large budgets and constant need for innovation in marketing give them both the means and the motivation to test and push new channels and tactics more aggressively than other verticals. In their highly competitive market, automakers’ must be progressive in appealing to shoppers in their desired media. 
  • SOCIAL WAYNE  |  THURSDAY, APRIL 28, 2011
    [SMS] Podcast: TheSocialGeeks Episode 35 – Tungle, Delicious, Yobongo and Fring
    How to get divorced via SMS. The whole crew was in the house for this roundtable of TheSocialGeeks. Join  C hris Miller ,  Caleb Elston , Sarah Perez ,  Jeff Smith ,  Corvida and  myself as we cover todays announcements: The sale of Tungle to Research In Motion (RIM). brief jab at the BlackBerry Playbook. Caleb talks what it is like to launch Yobongo at SXSW and futures. The sale of Delicious to AVOS (the YouTube founders new corporation). Fring new 4-way video chat ability. Look for a full Fring review on TheSocialNetworker.
  • SOCIALNOMICS  |  MONDAY, OCTOBER 17, 2011
    [SMS] Android App Alerts Individuals You’re Getting Arrested
    The individual simply enters a custom message and some SMS-prepared numbers to contact should they be arrested. What will they think of next? In the latest technology offering, Quadrant 2 has unveiled a new Android app, “I’m Getting Arrested,” which alerts one’s family, friends and even lawyers if necessary, that they’re about to go to the local jail for booking. Quadrant 2 Inc., For those who have not been following, the “Occupy” events have been taking place in both the U.S. and around the world for at least a month now. Android android app Occupy Wall Street
  • SOCIALFISH  |  FRIDAY, MARCH 25, 2011
    [SMS] Online & mobile disaster relief efforts for Japan
    This post on SmartBlog on Social Media is an interview with the Mgive Foundation, which helps nonprofits implement fundraising campaigns using mobile and SMS. There was a question on an ASAE listserve last week from a Japanese AMC looking for online/mobile examples of what associations and nonprofits could do to help with Japanese relief efforts following the earthquake a couple of weeks ago. If your association or nonprofit is assisting with relief efforts, please add what you’re doing in the comments. SxSWCares - Volunteers in attendance at SxSW [ yay Leigh Durst and Rob Wu!!
  • FIREBELLY  |  WEDNESDAY, FEBRUARY 24, 2010
    [SMS] Twitter is top social media channel among Fortune 500
    Digitalia | Indianapolis Social Media Marketing « 5 Facebook Stories From This Week You Need To Read | Main | Firebelly Work: J.C. The study’s key findings include: 22% (108) of the primary corporations listed in the 2009 Fortune 500 have a public-facing corporate blog. This represents a six percent increase over the 2008 study. 86% of these blogs (93) link directly to a corporate twitter account, a 300% increase over the 2008 study. 80% — four of the top five corporations – Wal-Mart, Chevron, ConocoPhillips and General Electric – consistently post on their Twitter accounts.
  • MOBILEGROOVE  |  WEDNESDAY, JANUARY 5, 2011
    [SMS] Mobile Meets Multimedia: Mobile Giving Foundation Expects Increase In Donations & Engagement
    As general awareness increases and the number of smart phones grows, so will creativity including much richer mobile applications leveraging not just SMS (text-to-give), but multi-media services and mobile Web, including video. A year ago this month the world witnessed a massive earthquake shook Haiti, and the citizens of the world, to their core. The extent of the damage following the disaster on January 12, 2010, quickly reached cataclysmic proportions. An estimated three million people were affected by the quake. It is about empowerment. Jim Manis, The Mobile Giving Foundation.
  • MINDJUMPERS  |  WEDNESDAY, OCTOBER 27, 2010
    [SMS] The Nominees For Best Social Media Work – The Bees Awards
    The finalists are now to be shown on The Bees Awards website in the following categories: Best 140 Characters (SMS, Tweet). Tweet We have in earlier posts written about The Bees Awards; the first international social media award show. We’re in a collaborative partnership with Bees Awards and are following the competition closely. It’s taking place in San Francisco on November 9 where the winners of 16 different categories will be announced. All marketing and communication professionals have been welcome to submit their work. Best Use of a Micro-Blogging Platform. Best Use of mobile.
  • MOBILEGROOVE  |  WEDNESDAY, FEBRUARY 2, 2011
    [SMS] Aisle411: Accelerating In-Store Engagement With Mobile Search, Mobile Marketing & Social Media
    In practice, people search and the service also lets them map the results (in the store and using Aisle411’s interactive map), add the item found to the shopping list and share the search results with others via SMS, email, Twitter or via an update to their Facebook page. Heightened activity and interest in mobile retail (spurred on by holiday shopping and the rapid uptake of price comparison services and apps), has paved the way for a variety of new and immersive mobile experiences that insert marketing messages and campaigns into our daily shopping routines. What’s next?
  • WWW.WEB-STRATEGIST.COM  |  SUNDAY, OCTOBER 31, 2010
    [SMS] List of Social Media Management Systems (SMMS)
    It combines video, e-mail, Twitter and Facebook account updating, RSS, podcasts, SMS, social bookmarking tools, widgets, and more. Web Strategy by Jeremiah Owyang Home About Speaking Research Media Contact Subscribe via RSS Connect with Jeremiah: twitter friendfeed linkedin flickr technorati Connect with Jeremiah on twitter @ mattgalloway Wow thanks, I really appreciate that. really love what I do, I hope it shows. The issue of lack of scale is resonating with social strategists –as a result, the market is developing new tools that will help them manage them. like socialoomph too.
  • TRADESMEN INSIGHTS  |  WEDNESDAY, JULY 21, 2010
    [SMS] Thought Leadership: Repurpose, Repackage, Refine Messages
    Industry News/Trends - use as mobile SMS alerts where folks can subcribe to your updates. Marketing to the professional tradesman in the Construction, Industrial and MRO markets Home About Me Contact Market Overviews Newsletter Podcasts Services Thought Leadership: Repurpose, Repackage, Refine Messages If you’re a blogger, you know that it takes a lot of time to continually write posts, and once it’s on your site, you have to start on the next one. You may be overlooking ways to “reuse&# the content across other medias to generate new conversations. You get the idea.
  • SOCIAL MEDIA MARKETING  |  FRIDAY, APRIL 8, 2011
    [SMS] A Brief History of the Evolution of Social Technology
    Used to rally demonstrators, Facebook postings, mobile phone images and SMS messaging played a huge role in organizing a thus-far loose-knit regime opposition. The following is a guest post from David Murton. To truly appreciate social media and the ubiquitous nature of the Internet, the consumer must first remember the wireless networks' distant and humble beginnings. In the year 1888, Heinrich Rudolf Herz generated the world's first radio wave. short six years later, it translated into telegraph signals that made long-distance communication possible. What Awaits Us in the Near Future?
  • ACIDLABS  |  WEDNESDAY, MAY 18, 2011
    [SMS] Conflict and disaster management in a hyperconnected world — cooperative, collaborative, real time
    The SBTF raised a global team of more than 150 trained volunteers and created the Libya Crisis Map to provide live mapping of emergent information about the conflict coming from the international news media, social networks such as YouTube, Facebook and Twitter, blogs and other sources including telephone and SMS. This This paper was delivered at the Regional Senior Leaders Seminar in Cairns, Australia on 19 May 2011. referenced version suitable for printing is available. Only connect! That was the whole of her sermon. Live in fragments no longer. EM Forster, Howard’s End. Collaborative.
  • SOCIALNOMICS  |  SUNDAY, JULY 28, 2013
    [SMS] Some Canadian Businesses Who Get Social Media
    Not only can commuters find out through social networks, the TTC offers SMS messaging. 'Canada has been a proven leader in social media adoption since 2001 when more than 40% off the nation’s population had plugged in to Facebook or Twitter. By 2012 almost half of the population had joined and by 2014 it is estimated at current growth fully 53% will be on social media. With all of the people in Canada that have joined the social media frenzy, you’d assume that most businesses have, too. Well, that assumption would be incorrect. Sure, many businesses have websites.
  • FIREBELLY  |  THURSDAY, MAY 27, 2010
    [SMS] BP Facebook Sentiment
    Digitalia | Indianapolis Social Media Marketing « YouTube Tuesday: Im A Social Media Guru! Main | Jakes Take: Comcast Cares & You Can Too » May 27, 2010 BP Facebook Sentiment I spent some time evaluating sentiment towards BP on Facebook based on the number of 'pro' and 'con' pages. It's not surprising to find that there are significantly more anti-BP pages on Facebook in wake of the Gulf of Mexico oil disaster. The largest 'con' page, Boycott BP , has nearly 200 times more fans than the largest 'pro' page, BP America. Please try again.
  • FIREBELLY  |  TUESDAY, JUNE 8, 2010
    [SMS] YouTube Tuesday: I Can Make You Go Viral!
    Digitalia | Indianapolis Social Media Marketing « Flickr Friday: Sexist Profiling on Twitter | Main | United Way of Central Indiana Recognized for their Social Media Efforts » June 08, 2010 YouTube Tuesday: I Can Make You Go Viral! Brian, the " social media guru " is back. This time he is promising that his months of experience, coupled with an unpaid intern, will make your video go viral. Good for a laugh, but, again, do not call this guy! Video URL: [link] ] Chad Richards is the Social Program Manager at Firebelly Marketing. Your comment has not yet been posted.
  • JACOB MORGAN  |  THURSDAY, JULY 29, 2010
    [SMS] Free Webinar on Understanding the Social Customer
    She is connected to her social and professional circles via phone, email, SMS, Facebook, Twitter, blogs and forums. A few weeks ago Chess Media Group, Attensity, and Mitch Lieberman teamed up to write a whitepaper on the social customer.  You can still download the whitepaper for free if you sell us your soul and name your first born after our company…Chess.  Kidding, kidding!  The whitepaper is free and all you have to do is enter in your email and 2-3 other things (but let’s be honest naming your kid Chess would rock!). Who is the social customer?
  • STAY N' ALIVE  |  THURSDAY, NOVEMBER 3, 2011
    [SMS] Miss My Google Reader Updates? Here Are 4 Ways You Can Still Get Relevant Tech News
    Just send "follow jesseslinks" to 40404 (you don't need a Twitter account, but that is Twitter's SMS service) on your cellphone and you'll immediately start getting news updates delivered to you via SMS as I share them. If you're an avid Google Reader user like me, you are well aware of the recent changes Google Reader made to their interface, removing the ability to share news with friends, and as a result, killing the means for over 1,500 of you to receive relevant tech news updates from me. Maybe you didn't even follow me on Google Reader before. The Stay N Alive Newsletter.
  • BLUE FOCUS MARKETING  |  MONDAY, DECEMBER 5, 2011
    [SMS] 2012 Social Media Business Trends
    One of the best examples of Social Commerce is the mobile YP.com app which lets you share deals with family and friends via Facebook, Twitter, email and SMS. As the end of the year draws near, it’s time to start looking at social media trends for 2012. Businesses should get ready for seismic shifts on the digital landscape. Competition will intensify as the rules of marketing are further altered by social media, mobile web and all in real-time. For businesses that don’t start embracing social media, 2012 may mark the beginning of their declining growth and profit. for brands? for mobile?
  • MICRO PERSUASION  |  WEDNESDAY, JULY 7, 2010
    [SMS] Essay: How to Captivate and Hold Attention in the Age of the.
    When my startup began testing an SMS concierge service a few years ago, the more experienced hotel concierges were uncomfortable with the requirements of being always on. Steve is using Posterous to post everything online. Shouldnt you? Steve Rubel owns this site 5,034 subscribers The Steve Rubel Stream 7 Jul 2009 Essay: How to Captivate and Hold Attention in the Age of the Stream This essay is cross-posted on the Fast Company web site where several of my colleagues and I are guest posting this week. Imagine for a moment that you're standing on an overpass high above a busy L.A.
  • NET-SAVVY EXECUTIVE  |  TUESDAY, MARCH 1, 2011
    [SMS] Keeping an Eye on Everything
    The map equivalent of a Twitter search is Ushahidi , a crowdsourced crisis monitoring platform that maps reports sent in my email, Twitter, SMS, and probably semaphore in the next version. Have you noticed a lot going on lately? Several Arab countries are renegotiating their governance; storms, floods and earthquakes are making life hard in the Pacific; and pirates are expanding their reach in the Indian Ocean. There may be other things going on, too. How do you keep up? Where do you find meaningful analysis? You're not still waiting for the evening news, I hope. Intelligence
  • PROBLOGGER  |  SUNDAY, JUNE 12, 2011
    [SMS] Dear YouTube – You Broke My Heart – An Open Letter to @YouTube
    You didn’t call, email, SMS, Tweet… I had to hear it from a friend – and nobody seems to know why. Today I was ‘suspended’ from YouTube with no warning and no explanation of why. Where my videos once appeared on this site a message appears that tarnishes my reputation. As a result I’ve followed the procedure to ask for reconsideration that YouTube give and have written this open letter to YouTube. Dear YouTube, I know breaking up can be difficult – but it’s generally acceptable to let the other person know! When did this happen?
  • SOSHABLE  |  THURSDAY, DECEMBER 26, 2013
    [SMS] The Best Social Media Campaigns Of The Recent Past
    One the best campaigns was the organization supported a local Brisbane football club, the Brisbane Lions, and encouraged fans to send their entries by sending SMS so that they would win a chance to be with the team for the day. 'Today’s businesses, social media has been one of the most important aspects if used right, mostly because a good social media campaign propels the company quickly into the limelight of consumer perception. However, how would a new company ideally shape the social media campaign for its benefit? 1- Greeenpeace Send A Whale Campaign.
  • MOBILEGROOVE  |  FRIDAY, FEBRUARY 25, 2011
    [SMS] What Separates Effective Mobile Marketing From Noise; Why Mobile Is The First Screen
    wasn’t alone in my view that SMS is a reach strategy that often leads to an opted-in relationship with a customer or prospect. The best insights I’ve seen or heard about consumer behavior on tablets were shared during a seminar in New York conducted by the Direct Marketing Association in collaboration with the online news destination Mobile Marketer. The messenger was Craig Etheridge, vice president of mobile advertising sales for USA Today at Gannett Digital. What is Etheridge seeing? Mobile users average six-minute session times, but they return often. His mobile marketing do’s?
  • CONVINCE & CONVERT  |  WEDNESDAY, AUGUST 1, 2012
    [SMS] Why Apps Fail and Other Mobile Marketing Truths
    SMS – Still Valid, Still Underrated. Where’s your head at these days with SMS and text messaging? But yet, I feel like SMS still gets kind of a bad rep because it’s not cool. Simon: I’m still a huge advocate of SMS. SMS is to mobile what email is to the rest of digital marketing. Simon: Yeah, so I would definitely compare the two, SMS and email, just in that email marketing is still the most successful way to get an activation. SMS is definitely the most successful way to get a mobile activation. Jay: Hey, everybody.
  • CONVINCE & CONVERT  |  WEDNESDAY, JANUARY 8, 2014
    [SMS] The Surprising Places Marketers Plan to Increase Budgets in 2014
    The 2014 State of Marketing found that 58% of marketers plan to increase spending on email marketing; 53% plan to increase on SMS; 54% plan to increase on search; 57% plan to increase on social media; 60% plan to increase on marketing automation; 43% plan to increase on display/banner ads; 49% plan to increase on mobile push notifications; and 55% plan to increase on social advertising. 'Marketers are evidently enthusiastic heading into 2014… about everything. Can You Increase the Budget for Everything? If So, Please Call Me. The Key is Measurement First, Tactical Expansion Second.
  • FIREBELLY  |  TUESDAY, JULY 27, 2010
    [SMS] YouTube Tuesday: The Social Network Trailer
    Digitalia | Indianapolis Social Media Marketing « Social Media News: Top 5 Stories of the Week | Main | 3 Stories That Rocked The Social Media World This Week » July 27, 2010 YouTube Tuesday: The Social Network Trailer The Social Network , aka "The Facebook Movie," hits theaters October 1st. The film is about Facebook founder Mark Zuckerberg and how the popular social networking site got its start. Many have called the trailer "dark" and even "creepy." What do you think? Will you see the film? Seriously? Anyway I already say "skip" it just from seeing the preview.
  • MOBILEGROOVE  |  THURSDAY, SEPTEMBER 16, 2010
    [SMS] Profile: InMobi Shows Data Driving Mobile Advertising
    Rich Media includes expandables and interstitials, and calls to action include video, search, call, SMS text, viral, and survey. InMobi — a performance-based mobile ad network that cut its teeth in Asia and Africa before taking its model to developed regions such as Europe and North America — has spent the last months building up significant targeting and “customer discovery&# capabilities that help bring scale and real-time impact to mobile advertising. Where are the growth opportunities and how will data drive the market? Part one (111 pages!) which counts 3.4
  • STAY N' ALIVE  |  SUNDAY, MAY 19, 2013
    [SMS] Want Facial Recognition With Google Glass? Use Google+
    Enable that and even set it to send you an SMS when it happens. 'In case you haven''t been reading Facebook or Google+ lately, I got my Google Glass Explorer Edition this past week. You can expect me to share much more of my experiences here as I learn about it. One of the most frequently asked feature requests I see surrounding Google Glass is that it would be awesome if it had some sort of facial recognition included. Well the answer is it''s actually already there - if you turn it on in Google+. Approve that, and now they know who you are.
  • FIREBELLY  |  WEDNESDAY, JUNE 30, 2010
    [SMS] Happy Social Media Day - June 30th
    Digitalia | Indianapolis Social Media Marketing « Are We Addicted To Social Media? Main | Jakes Take: TV On The Internet » June 30, 2010 Happy Social Media Day - June 30th Today is the first-ever Social Media Day , an unofficial holiday created by Mashable to "celebrate the revolution of media becoming social." Consider celebrating by attending a meetup near you. Below is a message from Pete Cashmore, Mashable s founder, explaining reasons for and goals behind Social Media Day. Video URL : [link] ] Chad Richards is the Social Program Manager at Firebelly Marketing. Please try again.
  • GAURAVONOMICS  |  FRIDAY, NOVEMBER 26, 2010
    [SMS] Hindustan Times Story: “Social” is About Both the Medium and the Message
    There is a reluctance to get on to the SMS in the West – in the US and Europe – but the Asia-Pacific region is using social networking sites more vigorously for marketing,&# said Deepak Mukharji, country head-corporate affairs of Shell Group of Companies. I was quoted recently in a Hindustan Times story on social media marketing in India. So, if brands wish to connect with their consumers, they need to re-evaluate both the medium and the message. By the way, I am endlessly amused by how journalists tend to attribute a quote to me with statistics I have never seen before!
  • KIKOLANI  |  FRIDAY, JANUARY 20, 2012
    [SMS] Fetching Friday – Resources Mashup & Timescapes
    How To Know Instantly Whenever Key Accounts Tweet – There is a much simpler approach that will allow you to receive the tweets of your target account(s) via SMS or email. This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, business, SEO, and social media on kikolani.com. The Resources Mashup. Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. Blogging / Writing. You need to teach your readers a few things. Business / Career. Freelancing. You become alive.
  • LOUIS GRAY  |  TUESDAY, JANUARY 11, 2011
    [SMS] LunchTree Hits Bay Area for Random Geek Connections
    If your lunch match options overlap with another person, then early Tuesday morning, your registered phone with LunchTree will get an SMS message at 10:30 on Tuesday asking if you are free to share a mid-day meal. Geeks working on startups are notorious for not getting out much. Slaving in front of computer terminals at odd hours, the option of lunch often takes on a familiar routine - the same locations, the same people. even the meals themselves become things of habit. That's it - with no confusion of dating services, or anything similar. The idea? Who Do You Want to Go to Lunch With?
  • BILL HARTZER  |  MONDAY, FEBRUARY 10, 2014
    [SMS] 3000 Year Old Marketing Techniques
    And when it comes to communication SMS marketing comes into its own. For example, a text reminding customers that their delivery is due tomorrow, or that their insurance runs out next month, or asking for their feedback are just three ways that SMS marketing can help you provide outstanding customer service. SMS Marketing Allows Instant Communication. But SMS messaging is about as close to being instantaneous this side of traveling faster than the speed of light. 'Three Thousand Years of Marketing in Three Paragraphs. Marketing is not new. Good customer service.
  • FIREBELLY  |  FRIDAY, AUGUST 6, 2010
    [SMS] Friday's 5 Fun Social Media Finds
    Digitalia | Indianapolis Social Media Marketing « Ball Memorial Hospitals Facebook Nightmare | Main | Firebelly VP Co-Authors Corporate Blogging for Dummies (Out Now!) » August 06, 2010 Fridays 5 Fun Social Media Finds The Internet is an amazing place. Here are 5 fun social media finds from this week that are sure to entertain and educate you over the weekend. Learn how to become uber popular on Twitter, generate a social media strategy with the click of a button and much much more. How To Build A Rabid Following on Twitter The title of this video explains it all. Please try again.
  • FIREBELLY  |  WEDNESDAY, AUGUST 11, 2010
    [SMS] Firebelly VP Co-Authors Corporate Blogging for Dummies (Out Now!)
    Digitalia | Indianapolis Social Media Marketing « Fridays 5 Fun Social Media Finds | Main | 5 Helpful Social Media Must Reads » August 11, 2010 Firebelly VP Co-Authors Corporate Blogging for Dummies (Out Now!) Corporate Blogging for Dummies , co-authored by Firebelly Vice President Chantelle Flannery is now available for purchase! The 400 page book, written with Doug Karr , will help you discover how to prepare, execute, establish, and promote a corporate blogging strategy so that you can reap the rewards that corporate blogging offers. Only $16.49 on Amazon! Please try again.
  • CONVINCE & CONVERT  |  MONDAY, NOVEMBER 21, 2011
    [SMS] How to Effectively Bottle Social Media and Product Integration
    They also promote the website and SMS program on the bottle , which is wise. In addition to family, football, and fancy side dishes you’ll never see for another year, Thanksgiving brings an annual dilemma to the oenophile. What wine to serve for Thanksgiving is a tricky question, as the holiday table replete with savory and sweet options is an Ellis Island of tastes, making for a tough wine pairing. This year, instead of hoping to get it just right, I’ll be serving a wine that has the best aspects of Thanksgiving (family, friends, socializing) built right into the product.
  • ALMOST SAVVY  |  WEDNESDAY, JUNE 23, 2010
    [SMS] Words That Totally Make My Head Hurt | Almost Savvy
    Character counts: When we’re using Twitter or SMS text messages, we are limited to a certain number of characters and this tends to lead to a lot of creativity. What’s up with those people anyway? Don’t they know how to spell? Did they nap all through elementary school? I’m sure that people have always misspelled words since the dawn of written language. imagine there were times when someone was meticulously documenting important information inside a cave and suddenly slapped themselves on the forehead once they realized they had drawn a bird instead of a horse.
  • GIGAOM.COM  |  THURSDAY, OCTOBER 28, 2010
    [SMS] Free Twitter Automation Tools Roundup
    Also: * Tweets can be assigned * You can set up alerts for brand monitoring or topics * SMS, email and mobile tweeting ability * There’s a “GuestTweet&# GT convention that allows those outside the company to contribute and more features on the way for FB and LinkedIn. GigaOM Research Events Home Apple Cleantech Cloud Collaboration Mobile Video Collaboration Free Twitter Automation Tools Roundup By Doriano "Paisano" Carta Feb. You could also schedule tweets at different days of the week announcing special promotions for your small business, restaurant or whatever.
  • SOCIAL WAYNE  |  FRIDAY, OCTOBER 25, 2013
    [SMS] The Future of Tech, Design, Culinary and Travel NY Event Recap – #TravelBrilliantly
    During the panel Omar live polled the attendees with a SMS powred platform and afterwards attendees could still vote via host walking around with iPads. 'This is a Sponsored post written by me on behalf of Marriott Hotels for SocialSpark. All opinions are 100% mine. Tuesday night I attended online and offline social media mashup event hosted by Marriott hotels and Newsone. The event theme was #TravelBrilliantly which is Marriott hotels “innovation” hashtag of choice. and Owner of D.C’s ’s Florida Avenue Grill. She’s already in the future.
  • BLUE FOCUS MARKETING  |  WEDNESDAY, JUNE 12, 2013
    [SMS] Facebook Home – The Pursuit of Social WOW for Brands
    Because this feature is integrated in to Android SMS system, users can also respond directly with their own text. 'On April 12, in an exclusive partnership with AT&T, HTC released the exciting new HTC First. The First has many new features , perhaps the most exciting of which is the inclusion of the immersive new mobile platform Facebook Home. This new take on the mobile social experience should better equip brands to put the “wow” into their interactions with their Facebook community. The Facebook Home platform aims to do just that. Leave your family at the table. It’s powerful.”.
  • KOKA SEXTON  |  THURSDAY, JANUARY 8, 2009
    [SMS] Koka Sexton dot Com
    Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Everything you ever need to know about Twitter I recently wrote about Twitter saying “Twitter is a free social networking and micro-blogging service that allows users to send “updates” (or “tweets”; text-based posts, up to 140 characters long) to the Twitter website, via short message service [SMS], instant messaging, or a third-party application such as Twitterrific.&# I thought I would put together a post for people to reference on everything you need to know about Twitter. Then you can choose to follow them or not.
  • KOKA SEXTON  |  THURSDAY, JANUARY 1, 2009
    [SMS] Top 1000 Favorite Blogging Links of 2008
    Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Top 1000 Favorite Blogging Links of 2008 I do a lot of surfing. Some for entertainment, some for blogging research. have been using StumbleUpon as my social bookmarking tool this year and I wanted to share with you all of my favorite links from the past year broken into categories. If you have a Twitter account, I’d be happy to follow your updates. link] This is a very large list and probably something you may want to bookmark yourself so you can reference it later. Mantis on Flickr – Photo Sharing! Help Us Build It.
  • HARP SOCIAL  |  TUESDAY, FEBRUARY 9, 2010
    [SMS] Social Media Tools, Apps, Resources and Plugins
    It works over the data network, so you don’t need to use SMS. Tools for an Engaged Social Presence. am always interested in finding the best and latest tools to enhance and expedite the  social media experiences, maintenance and growth for Harp and for our clients. Following is an abbreviated list of useful tools, resources and/or apps with links and short descriptions that you may want to incorporate into your daily social media practice. Though we obviously don’t use all of these, I have used a good many of them for different reasons. Twitter Tools: tagwalk. taweet. Twibes.
  • FIREBELLY  |  THURSDAY, DECEMBER 17, 2009
    [SMS] 5 Ways to Fan the Viral Flame
    Digitalia | Indianapolis Social Media Marketing « Social Search Statistics from SES Chicago | Main | Firebellys Top 9 Blog Posts of 2009 » December 17, 2009 5 Ways to Fan the Viral Flame In the Igniting Viral Campaigns session at SES Chicago last week, Tessa Wegert, Interactive Media Strategist at Enlighten; Greg Finn, Director of Internet Marketing at 10e20; Denise Chudy, Display and YouTube Sales Leader at Google; and Jennifer Evans Laycock, Editor-in-Chief at Search Engine Guide shared techniques and technologies that enable companies to stand out and be talked about online.
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