• SOCIALNOMICS  |  TUESDAY, JUNE 30, 2015
    [SMS] SMS and Social Media Schooling the Masses
    Thanks to SMS (short message service), the academic masses are connected to social and school events like never before. With social outreach in mind, here are just a few reasons SMS and social media are beneficial to schools and universities of all kinds: High School and College Smartphone Stats. High schools and colleges across the country are implementing SMS texts that are helping to keep students informed about campus news and events. SMS in Schools and Colleges. SMS texts have already found their place as an effective form of communication. They are: 1.
  • SOCIAL WAYNE  |  SATURDAY, JUNE 27, 2015
    [SMS] Anonymously Ask A Black Person Passes 3K SMS & Featured In Just Kidding Films Generated 5k Pageviews in 48 hours
    Since relaunching Anonymously Ask A Black Person the traffic and SMS we receive come and go. Somes days we get one or two and others we can get up to 10 to 20 sms messages. Late Thursday night, my phone started to receive tons of notifications of inbound SMS and and Slack notifications as I had build a way for users to Anonymously SLACK A Black Person too. The traffic came from the team over at Just Kidding Films who created a real and funny video about the service. Just Kidding Films youtube channel has 1,218,438 subscribers with 473,503,697 views. David So.
  • SOCIAL MEDIA NETWORK MARKETING  |  THURSDAY, JUNE 25, 2015
    [SMS] Tips To Get You Started On TSU [For Personal Use, Business Use, Brand Use] - Social Media
    You can invite new members via email or SMS through the website and the app. Put it on Facebook, Twitter, SMS, EMAILS, LetterHeads and so on. Tsu is a great Opportunity. When I say 'Opportunity' it means ' a set of circumstances that makes it possible to do something' - Repeating this: ' set of circumstances'. This means that there are a couple of things you need to wok towards so that you can achieve success on TSU. What Is TSU?: First thing first get to know the Social Media Platform: TSU is pronounced as 'sue'. Why Should You Be On TSU?: 3.Network For Business. Million Users ​?​
  • TECHIPEDIA: TAMAR WEINBERG  |  THURSDAY, JUNE 11, 2015
    [SMS] 17 Productivity Tools for the Ultimate Business Gain
    Ever been so busy doing something on your computer that you wanted to send a SMS message from your computer without having to pick up your phone? Here’s what my messages to my phone look like — I am constantly bombarded by popups so I don’t usually miss anything: See the other two options next to Notifications, Push and SMS? “SMS” lets you send SMS messages from your phone to a desired contact. (It does not support MMS.). In short, it’s easy to work remotely these days, especially with the tools available to us in this day and age.
  • SOCIAL WAYNE  |  FRIDAY, JUNE 5, 2015
    [SMS] Measuring Anonymously Ask A Black Person First 10 Days; 1,050 SMS Messages with Twilio & 16,497 Pageviews
    Total SMS Sent and Received: 1,050 in 10 active days. return rate, which make sense with the current setup as the platform goal is to start answering questions via SMS. To say it’s been an interesting and emotional ten days is an understatement since I built Anonymously Ask A Black Person (#AABP). Today makes an official ten days the platform has been actually live. Time will tell the overall impact and value, one thing we do know Anonymously Ask A Black Person is sure starting a lot of conversations around why or why not it should exist or is this good or bad for the world.
  • SOCIAL WAYNE  |  TUESDAY, JUNE 2, 2015
    [SMS] Anonymously Ask A Black Person First 3 Day Numbers; 4900 Page Views, Top 5 Show Hacker News & Tons of Penis Questions
    SMS Questions Received: 230. SMS Questions Sent: 262. Last Friday, I wrote the blog post “ Anonymously Ask A Black Person via SMS (ABP) is Back Online ” in which I listed our core values, features list and goals. I was at Google I/O and wasn’t expecting a big flood of text messages to come in. didn’t have to wait long as I immediately saw traffic increase and more traffic means more SMS. Either way, more Hacker News comments and traffic from Reddit started to increase the number of SMS questions coming in and the team was ready. – Morpheus. Stats.
  • SOCIAL WAYNE  |  FRIDAY, MAY 29, 2015
    [SMS] Anonymously Ask A Black Person via SMS (ABP) is Back Online – Team, Goals, Features and Task List
    After posting about my weekend hack about Anonymously Ask A Black Person via SMS. I’ve received another couple thousand page views on the blog post, numbers of tweets saying it was awesome and dozens of request to keep Anonymously Ask A Black Person up and running. The blog post, “ How and Why I built “Anonymously Ask A Black Person” SMS platform that reached almost 10,000 page views & removed from Product Hunt in 48 hours with Twilio ” was viewed over 2500 times in two days. Learn how to reply to twilio sms from slack (this would be awesome). 2.
  • SOCIAL WAYNE  |  TUESDAY, MAY 26, 2015
    [SMS] Why I a Black Man of Color in Tech Created an App Called Ask a Black Person
    Build Your Own Agent SMS Chat Using Twilio Toll-free Numbers. How To: Send an SMS Text Message via the Twilio REST API with PHP. HOW TO USE THE TWILIO API TO SEND AN SMS MESSAGE. Zapier for sending incoming SMS to. Twilio for toll free number and sending SMS. user would go to the website and input their mobile number in which they would receive a SMS auto responder reading “ Ask me anything. woke up Sunday morning with more text and was testing out bugs and a way to make the backend ajax chat stop clearing the sms messages. Stack. Twilio. HTML5.
  • SOCIAL WAYNE  |  TUESDAY, MAY 26, 2015
    [SMS] How and Why I built “Anonymously Ask A Black Person” SMS platform that reached almost 10,000 page views & removed from Product Hunt in 48 hours with Twilio
    Build Your Own Agent SMS Chat Using Twilio Toll-free Numbers. How To: Send an SMS Text Message via the Twilio REST API with PHP. HOW TO USE THE TWILIO API TO SEND AN SMS MESSAGE. Zapier for sending incoming SMS to. Twilio for toll free number and sending SMS. user would go to the website and input their mobile number in which they would receive a SMS auto responder reading “ Ask me anything. woke up Sunday morning with more text and was testing out bugs and a way to make the backend ajax chat stop clearing the sms messages. Stack. Twilio. HTML5.
  • SOCIAL WAYNE  |  MONDAY, MAY 25, 2015
    [SMS] Why I a Black Man of Color in Tech Created an App Called Ask a Black Person
    Build Your Own Agent SMS Chat Using Twilio Toll-free Numbers. How To: Send an SMS Text Message via the Twilio REST API with PHP. HOW TO USE THE TWILIO API TO SEND AN SMS MESSAGE. Zapier for sending incoming SMS to. Twilio for toll free number and sending SMS. user would go to the website and input their mobile number in which they would receive a SMS auto responder reading “ Ask me anything. woke up Sunday morning with more text and was testing out bugs and a way to make the backend ajax chat stop clearing the sms messages. Stay tuned! Stack.
  • DEVUMI  |  THURSDAY, MAY 21, 2015
    [SMS] Mobile Marketing Tips: 8 Steps to be Seen ANYWHERE
    You can do any number of things: SMS marketing Have a mobile friendly website Social media marketing for mobile Build a mobile app Knowing what you have now, and where you want to go, is always the first step. The trade off may be some integration issues as you won’t have that separate website for smartphones with pop-ups for SMS campaigns – but even then a talented developer can reach a work around. 4. SMS mobile marketing is tricky A big part of any mobile marketing campaign is using SMS, or text messaging, techniques. Not likely. UH HUH. Literally! 7.
  • SOCIALNOMICS  |  THURSDAY, MAY 14, 2015
    [SMS] Team up the 1-2 Punch of SMS Marketing and Social Media
    When it comes to marketing matches made in heaven, social media and SMS marketing prove quite a pair. Whether you are pitching a new product or simply spreading the word about your business, using social media and SMS marketing can make a huge difference. Here are just a few ways the SMS/social 1-2 punch can benefit your marketing campaigns: Marketing Synergy. Are you trying to decide whether to pour all of your marketing energy into social media or SMS? Social media and SMS provide the marketing synergy that can take both campaign techniques to new heights.
  • CONVINCE & CONVERT  |  MONDAY, MAY 4, 2015
    [SMS] Why Twitter is Trying to Turn Itself Into Facebook
    SMS was the original way to tweet, and the SMS limitation was 140. But nowadays, fewer and fewer users are using SMS to tweet, so why not increase the limit? Tweetable Moments That’s the beauty of social media: There aren’t specific rules about how we have to use it. joelcomm Tweet This. The Future of Twitter. Joel Comm is an author, speaker, entrepreneur, and consultant. He and Dave Taylor just co-wrote “ twitter power 3.0 ,” the latest edition of his book first written in 2009. In 1995, he started one of the first 18,000 websites in the world.
  • SOCIALFISH  |  MONDAY, MAY 4, 2015
    [SMS] Why and How You Should Get Proactive About Customer Service
    Martin notes that providing a range of service channels lets companies use tools such as email and SMS to serve customers who prefer less intrusive communication options while providing live service alternatives such as chat, video and voice for those requiring more urgent attention. Delivering a superior customer experience is the new marketing battlefield, says Gartner, projecting that by 2017 half of all consumer product investments will fund innovations that improve consumer experience. This puts customer service front-and-center in today’s marketplace. Industry Insider
  • SOCIALNOMICS  |  MONDAY, APRIL 27, 2015
    [SMS] Private Messaging Apps – The Future of Mobile Marketing
    Private messaging apps act as multi-functional alternatives to traditional SMS text messaging, and include a myriad of features that vary by app. With more and more private messaging apps becoming available, consumers are loosening their ties to websites. In fact, according to We Are Social’s  Digital, Social and Mobile in 2015 report , four of the world’s six largest global social platforms are messaging apps. Facebook still leads with 1.36 Why the sudden shift? They are private and personal. There are a few reasons for this significant shift and privacy is a big one. Snapchat. Toyota.
  • CONVINCE & CONVERT  |  FRIDAY, APRIL 10, 2015
    [SMS] How to Choose the Best Mobile Strategy for Your Business
    If that’s too complex, you can solve the same problem simply: Create an app that allows them to reach a customer service rep immediately via SMS. These days, mobile strategy is an imperative for marketing departments across every industry. While today’s CMO is looking at mobile advertising and optimizing websites for tablets, the first word on everyone’s mind is “app.” Developing an app isn’t the right solution for everyone, so how do you determine what mobile strategy makes sense for your business? Think about your business challenges. Calling Customer Service. Window Shopping.
  • FRESHNETWORKS   |  WEDNESDAY, APRIL 8, 2015
    [SMS] Agile Innovation Update – April 2015
    SMS messaging trails behind as 30 billion Whatsapp messages are sent per day. According to data from the Economist,  Whatsapp has overtaken text as the most popular form of messaging.  At the end of last year, consumers were sending 30 billion Whatsapp messages per day – that’s 10 billion more than the number of SMS messages that were sent.  Each month we bring you the  FreshMinds  Agile Innovation Update. This month we’re looking at Whatsapp’s rapid growth, Facebook Messenger’s new payments facility and potential new innovations from Amazon. It’s got to be.”
  • DANNY WHATMOUGH  |  MONDAY, MARCH 30, 2015
    [SMS] ICYMI – Layout, Periscope and Facebook F8 Conference
    Add Facebook Messenger buttons to third party apps – so, for example, a retail business could offer to send customers shipping information via Messenger rather than email or SMS. Here’s my weekly round-up of things you need to know and might have missed this last week in the world of digital PR and social media. Want this in your inbox each week?  Subscribe here. Instagram launches Layout. Twitter links up with Foursquare for tagging locations in tweets. Facebook launches a Timehop clone – On This Day. Facebook is testing a new app called Phone. Image credit. icymi
  • SOCIALNOMICS  |  WEDNESDAY, MARCH 11, 2015
    [SMS] Go Social and Market More to Lobby for Customers
    The article “ 3 Ways your hotel can use SMS marketing to increase loyalty ” discusses how hotels can take their marketing plans one step further and advertise via text message marketing, or SMS marketing. Social media marketing isn’t just for online businesses or large corporations like Target and Walmart. It’s also used in the travel industry by airlines, car rental companies and hotels. Hotels have been using social media marketing to gain new customers, promote deals and promotions and grow their businesses. Ways Hotels Can Market with Social Media.
  • FEVER BEE  |  THURSDAY, MARCH 5, 2015
    [SMS] A Billion People
    billion people also watch TV, use mobile phones, walk down the street, eat bread too, but we don't advise organisations to spend more on billboards, adverts, sms ads etc.That's because we can't reach most of them. One of the most common arguments for using Facebook is a billion people use it. It doesn't matter how many people use the platform, it matters how of them you can reach. People aren't browsing Facebook looking to become fans of pages. So if you want them to become a fan you usually have to send them from somewhere else.
  • SOCIALFISH  |  TUESDAY, JANUARY 27, 2015
    [SMS] Direct marketing is dead. Long live direct marketing!
    This might be through a direct mail campaign, some banner advertising or SMS marketing (see GlobalMessaging for more information on this). Guest post by Sophie Davidson. ———— Direct marketing is all about communicating directly with people. Like most forms of marketing, direct marketing has changed over the years and the old way of doing things is most certainly on the way out. This, of course, depends on your customer base as there are still a lot of people out there who prefer to buy from a catalogue. Test, test, test. Upselling and cross-selling. Potluck
  • FEVER BEE  |  MONDAY, DECEMBER 15, 2014
    [SMS] Push Notifications And Single Function Apps
    have 74 unread SMS on my phone right now. Condensing the entire community experience into an app doesn't work well. It's  It's unwieldy for people staring at small screens, using big fingers, in a moving vehicle. Facebook is countering this with single-function apps. They're creating separate apps for popular activities and forcing members to use them.    This means the entire app experience serves a single function. It's simple and removes the distraction. Most importantly, it uses  the power of push notifications to build habits. 
  • CONVINCE & CONVERT  |  TUESDAY, DECEMBER 9, 2014
    [SMS] A New Look at the Marketing Mix: Paid, Owned, Granted, Leased, Earned
    Granted media activities include email marketing, SMS/MMS marketing, and organic search. Image via CreativeMarket.com. The paid-owned-earned (POE) media model hasn’t kept up with the times. While it did a good job of describing traditional media, it has done a poor job of accommodating most digital channels, which have generally been stuffed awkwardly into the owned media bucket. We need new language and a new framework to describe marketers’ various channel activities to bring greater clarity to the marketing mix. Who developed the audience. Who controls the platform. Paid Media.
  • FEVER BEE  |  THURSDAY, OCTOBER 16, 2014
    [SMS] The Hierarchy of Communications
    Members communicate in IM/SMS. If members can only interact via the platform, it will take far longer to develop the community. This is because the level of  social presence  (awareness of an intelligent other) in the discussions are low. See the hierarchy of communication mediums below (1 is highest). Members communicate in person. Members communicate by phone. Members communicate by voice-chat. Members communicate in chat-rooms. Members communicate by social networks. Members communicate via Twitter. Members communicate by forums. This is a big problem.
  • PROBLOGGER  |  SATURDAY, SEPTEMBER 27, 2014
    [SMS] 7 Powerful Tips for a Winning Twitter Sales Strategy
    Use Twitter for SMS Marketing. Twitter SMS is a highly underutilized feature. Whenever you meet a new customer, ask them to follow you through SMS to get updates on the latest products, discounts, competitions etc. Your customers can subscribe to free SMS updates by sending ‘Follow @YourUsername’ in SMS to 40404 (this code is different for every country, here’s the list ). Whenever you Tweet, your subscribers will get it as an SMS. Make sure you create a separate Twitter account for SMS subscribers so that they don’t get all of your Tweets.
  • KIKOLANI  |  FRIDAY, SEPTEMBER 12, 2014
    [SMS] SendinBlue Review – Small Business Pricing with Enterprise Features
    SMS marketing. SendinBlue also has many extra features that are missing from MailChimp and other popular platforms, including ecommerce tracking, transactional emails, SMS, and the ability to whitelabel your messages. Just recently, I saw a long conversation on Facebook where someone asked if there were any good email marketing platforms outside of the top two or three that everyone seems to be using. This person was looking for a platform that had not been pummelled by hackers lately, keeping well-known email marketers down for days at a time. SendinBlue. Campaign scheduling.
  • SOCIAL MEDIA NETWORK MARKETING  |  FRIDAY, SEPTEMBER 12, 2014
    [SMS] The Changing Customer Service - Social Media
    If there is birthday greeting to be sent out then perhaps an SMS would go out. Due to Social Media the way customers are now serviced has taken a change. This change is for the good. Previously like all other things, we have experienced the good and the bad customer service and care that was implemented. There were some corporates who managed well, while the others managed to frustrate the customers even more. And it goes without saying, that though we have good possibility via the Social Media there will be some who will perform well and others who may not. They still exists.
  • THE SOCIAL MEDIA INCUBATOR  |  MONDAY, AUGUST 18, 2014
    [SMS] Facebook’s Messenger App: What You Need To Know
    One permission says that Facebook may  edit, receive, read, and send SMS messages. In recent weeks, Facebook has been the talk of the town by making it required for mobile users to download their Messenger app to send their friends messages from their mobile device. Users have been outraged by the change and many have gone to the app stores to leave negative reviews, resulting in a one-star overall rating for the app in Apple’s App Store for its current version. Although it should be noted that all versions of the app have a rating of 3.5 stars.
  • SOCIALFISH  |  WEDNESDAY, AUGUST 13, 2014
    [SMS] What You Need to Know Before You Install Facebook’s Messenger App
    Allows the app to send SMS messages. This post originally appeared on Mizz Information. ———— This morning when I logged onto Facebook (yes, still trying to break the habit), several friends were talking about Facebook forcing users to install Facebook messenger. Then I noticed the message from Facebook that soon theyll be deleting access to Facebook messages from the mobile app, as all mobile messages will be going through their Messenger app. This is the sole reason they give in their FAQs about the change: Why is this changing? Messenger is much faster.
  • SOCIALNOMICS  |  MONDAY, AUGUST 4, 2014
    [SMS] How to Apply a “Customer First” Mentality to Your Ecommerce Business
    But it’s also obvious that emphasis should move to all those touch points that customers have access to: social media networks, in-store aisles, online shopping experience overall, emails (including transactional emails), SMS, phone calls, in-person interactions, etc. Mobile happened. Eventually the term “mobile first” came to be by changing the way websites are designed and applications are created. In fact, the mobile strategy actually changed the way businesses reach out. Yet, we missed something along the way. That something (someone, rather) has always been: the customer. seconds)?
  • WAXING UNLYRICAL  |  MONDAY, JULY 14, 2014
    [SMS] Monday Roundup: Campaigns
    Everything You Need to Know to Run a Successful SMS Marketing Campaign. Why: Has your business tried implementing an SMS campaign? Successful campaigns come in all shapes and sizes. From building trust, to damage control, to sales, a well-executed campaign can win you more supporters, clients and bragging rights! This week’s roundup features seven posts from around the web that focus on campaigns. Image: Paul Townsend   via Flickr, CC 2.0  . 1.  Why: How are B2B brands achieving results with content marketing? Lee Odden showcases the best campaigns of 2014 thus far. Here! 3. 
  • LAUREL PAPWORTH  |  WEDNESDAY, JULY 9, 2014
    [SMS] Stopping Event Spam with Google Plus Hangouts
    You have to do this for EACH calendar you connect to Google Plus if you are being pinged with emails and SMS messages. When a friend Circles you on Google Plus, Google sets as default everything to “opted in” Your friend then yells at you for spamming them which is totally unfair. Tell ‘em to read this to fix it. The first thing is to go to MY CALENDARS in Google Calendar. This is linked to your Gmail account and you can get there through calendar.google.com. Google does two things. auto adds events you are invited to, to your calendar.
  • SOCIALNOMICS  |  WEDNESDAY, JULY 2, 2014
    [SMS] Growing your Small Business in social networks
    Some activities that can be placed in automatic mode include the publication of updates across multiple platforms, send emails and SMS with favourite themes, and upload content to social media on the cloud. Social networks offer many benefits to business owners. Here there are five tricks to grow your brand in social networks and will help you save time and gain exposure, more fans, better conversion rates and higher engagement: Social networking speaks a new language. And this is the language of images, videos and info graphics. Know what is fashionable. Save time. Grow your base.
  • CONVINCE & CONVERT  |  WEDNESDAY, JUNE 25, 2014
    [SMS] Everything You Need to Know to Run a Successful SMS Marketing Campaign
    Image via BigStockPhoto.com If you haven’t started looking for ways to add SMS text message marketing to your marketing mix, now is the time. One of the great things about SMS is that nearly 100% of all devices on the market are SMS enabled , making it the mobile channel that offers the widest reach possible. Some of the top brands invest heavily in SMS today to communicate with customers because over 90% of SMS messages are read within 3 minutes of receipt. Your SMS mobile campaign will impact many departments of your company. Yes, that immediate.
  • THE REALTIME REPORT  |  THURSDAY, JUNE 19, 2014
    [SMS] World Cup Social Media Fever: 53% of US Smartphone Users Plan To Use Facebook To Discuss The Games
    Facebook (53%), tied with SMS(phone texting), beat out Twitter (28%), phone calls (25%) and Skype/chat apps (18.8%). With the 2014 World Cup in full swing, it has become evident that soccer has taken over social media, especially when it comes to Facebook. Facebook remains the preferred outlet for fans to discuss the tournament’s action, as more than half of U.S. smartphone users following the World Cup plan to communicate through Facebook while watching the event, according to eMarketer. During Monday’s action between the U.S. The Germany-Portugal match generated over 8.9
  • MOBILEGROOVE  |  WEDNESDAY, JUNE 11, 2014
    [SMS] Why Communication Can Make Or Break Your App Experience
    SMS Everywhere: Twilio Now Enables Messaging to over 150 Countries Worldwide. As we use apps to do more, the role of communications — both in enabling a good app experience and in encouraging lasting engagement — has never been more important. Add to that a raft of recent research that shows our requirement for customer service and support via mobile apps is also on the rise, and it is difficult to find a more compelling case to integrate communications capabilities in your app. Lynda Smith, CMO of Twilio , is my guest at Mobile Presence on the WebmasterRadio.FM website.
  • IDACONCPTS  |  WEDNESDAY, JUNE 4, 2014
    [SMS] Top 6 Rules of Digital Marketing: Learn from Matomy and Other Masters
    In fact, with so much of your competition concentrating on SMS, now is the best time to make sure that your emails (and list) are greater than they have ever been. 3. It’s easy, in our web-dependent world, to think that—especially if we’ve been doing this awhile—we know all there is to know about digital marketing. After all—knowing that we need a website and a social media presence is old news. At the same time, though, the web moves fast. Just look at how often Google changes the rules and metrics for SEO! Without further ado, here are today’s top 6 rules of digital marketing. 1.
  • SOCIALNOMICS  |  MONDAY, MAY 26, 2014
    [SMS] Campus Cyberbullying: A Tragic but Preventable Crime
    According to the Cyberbulling Research Center  cyber bullying can be defined as “willful and repeated harm inflicted through the use of computers, cell phones, and other electronic devices.” It is also known as “cyber bullying,” “electronic bullying,” “e-bullying,” “sms bullying,” “mobile bullying,” “online bullying,” “digital bullying,” or “Internet bullying.”   According to StopBullying.Gov  cyber bullying can take form as “mean text messages or emails, rumors sent by email or posted on social networking sites, and embarrassing pictures, videos, websites, or fake profiles.”
  • BILL HARTZER  |  FRIDAY, MAY 23, 2014
    [SMS] Reports of Websites Going Down for Lack of ICANN Email Verification
    the telephone number of the Registered Name Holder (and, if different, the Account Holder) by either (A) calling or sending an SMS to the Registered Name Holder’s telephone number providing a unique code that must be returned in a manner designated by the Registrar, or (B) calling the Registered Name Holder’s telephone number and requiring the Registered Name Holder to provide a unique code that was sent to the Registered Name Holder via web, email or postal mail. There are reports that ICANN is now taking websites offline because of failures to verify ones’ email address.
  • KYLE LACY  |  WEDNESDAY, MAY 21, 2014
    [SMS] 4 Ways to Success in Mobile Marketing
    Consider the cost of missing the opportunity, according to Mobile Marketer: Banks stand to lose more than $11 million for every one million fraud alerts sent, when the issue could be resolved almost instantly by sending the customer an SMS text message asking them to confirm that a suspicious transaction is indeed authorized. Conversations in the media about the mobile market tend to focus on that which can be measured — including revenue potential, number of users and amount of competition. Multitasking is a thing of the past    . Need proof? Put yourself in the mindset of the consumer.
  • DANNY BROWN  |  THURSDAY, MAY 15, 2014
    [SMS] Is Your Marketing the PITS?
    This can be replying to a text SMS message for more information or signing up for a newsletter. When I took my marketing degree back in 2001, part of the course was learning about the  Four P’s of Marketing  –  Product, Price, Place  and  Promotion. These terms have been the mainstay of marketing since the 1950?s, when Neil H. Borden published an article called  The Concept of the Marketing Mix  , although the actual phrase The Four P’s was coined by E. Jerome McCarthy in 1960. Persuasion. Same goes for ideas – unless you get folks to buy into your ideas, they’ll fizzle out. Intent.
  • DANNY BROWN  |  THURSDAY, MAY 15, 2014
    [SMS] Is Your Marketing the PITS?
    This can be replying to a text SMS message for more information or signing up for a newsletter. When I took my marketing degree back in 2001, part of the course was learning about the  Four P’s of Marketing  –  Product, Price, Place  and  Promotion. These terms have been the mainstay of marketing since the 1950?s, when Neil H. Borden published an article called  The Concept of the Marketing Mix  , although the actual phrase The Four P’s was coined by E. Jerome McCarthy in 1960. Persuasion. Same goes for ideas – unless you get folks to buy into your ideas, they’ll fizzle out. Intent.
  • DANNY BROWN  |  THURSDAY, APRIL 17, 2014
    [SMS] Six Simple Ways to Measure Owned, Earned and Paid Social Media ROI
    Mobile marketing is the perfect complement to social marketing, and measurement can easily be achieved: Did you use a  push SMS system  to drive traffic to a mobile-friendly site? There’s a popular misconception that it’s difficult to use targeted metrics to measure your social media ROI. Not true. Nor is social media only good for measuring an increase in brand awareness, although that’s definitely a measurement gauge. The fact is, social media can offer some of the best metrics for measuring your ROI. Measuring your success isn’t too difficult, either. Twitter.
  • DANNY BROWN  |  THURSDAY, APRIL 17, 2014
    [SMS] Six Simple Ways to Measure Owned, Earned and Paid Social Media ROI
    Mobile marketing is the perfect complement to social marketing, and measurement can easily be achieved: Did you use a  push SMS system  to drive traffic to a mobile-friendly site? There’s a popular misconception that it’s difficult to use targeted metrics to measure your social media ROI. Not true. Nor is social media only good for measuring an increase in brand awareness, although that’s definitely a measurement gauge. The fact is, social media can offer some of the best metrics for measuring your ROI. Measuring your success isn’t too difficult, either. Twitter.
  • CONVINCE & CONVERT  |  TUESDAY, APRIL 15, 2014
    [SMS] 5 Ways to Increase Mobile Conversion Rates
    Have you tried using QR codes, SMS, or NFC to increase mobile traffic, but are noticing little to no mobile conversions? You aren’t alone! If your website is not mobile friendly, you will be lucky to see any conversions. That’s no surprise. However, what is surprising are the studies that have come out recently that show responsive sites are doing no better than non mobile desktop formatted sites. In case you are not familiar with the terms, responsive sites are websites that rearrange content to fit mobile devices properly. But how can this be? So keep mobile sites to the point.
  • TWIST IMAGE  |  MONDAY, APRIL 7, 2014
    [SMS] CTRL ALT Delete - Weekly Technology And Digital Media Review - CHOM FM #26
    Montreal Children''s Hospital uses SMS and more to curb wait times. Every Monday morning at 7:10 am, I am a guest contributor on CHOM 97.7 FM radio broadcasting out of Montreal (home base). It''s not a long segment - about 5 to 10 minutes every week - about everything that is happening in the world of technology and digital media. morning show. The segment is called, CTRL ALT Delete with Mitch Joel. This week we discussed: iMedia Canada Summit happens in Montreal this week. The massive growth of digital ad spend. The power to measure everything online. Does digital advertising work?
  • DANNY BROWN  |  FRIDAY, APRIL 4, 2014
    [SMS] Facebook for Android and Why Zuckerberg Now Owns Your Ass
    While I’m used to Facebook’s Draconian privacy settings, the part about accessing my SMS and MMS messages caught my attention. I don’t recall this being as explicit before (although it may have been), so I uninstalled the app and set about re-installing to check the Permissions out fully. But check out the exact wording of the SMS/MMS Permission, and that of the Contacts one. Read that wording again, especially this statement: This allows the app to read all SMS messages, regardless of content or confidentiality. Not quite. Just… wow. call b t.
  • KOKA SEXTON  |  FRIDAY, MARCH 21, 2014
    [SMS] MyFirstTweet – A Very Telling Story
    It’s been wonderful to watch a once simple SMS communication app turn into a behemoth of the landscape. I am a huge fan and advocate. Happy 8th birthday Twitter ! remember you when you were so little, still trying to find your place in the sea of social media and look at you now. Today for their birthday Twitter launched their #FirstTweet site so members could discover their first Tweet. Of course I couldn’t resist and what I saw put a big smile on my face. Just got twitter working. This could be dangerous. Koka Sexton (@kokasexton) June 30, 2007. New to @twitter.
  • THE REALTIME REPORT  |  FRIDAY, FEBRUARY 21, 2014
    [SMS] Social Networking Stats: Facebook To Acquire WhatsApp, #RLTM Scoreboard
    In a blog post about the acquisition, Facebook also noted that WhatsApp’s messaging volume approaches the SMS volume of the entire global telecom industry. The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 1.23 billion monthly active users. via  Facebook. YouTube. over 1 billion monthly unique users. via  YouTube. Twitter: 241 million monthly active users. via  re/code. Qzone: 599 million monthly active users. via  TechCrunch. Sina Weibo: over 500 million users. via  The Next Web. Renren: over 170 million users. via  iResearch iUser Tracker. via  VK. via  Vine.
  • PWB MARKETING BLOG  |  FRIDAY, FEBRUARY 21, 2014
    [SMS] Optimize Your AdWords Campaigns
    Send SMS. I have been working with a client to optimize their AdWords campaigns. Ideally landing page content would include the best quality, relevant keywords to help improve AdScores. Doing this increases the opportunity that the ad will be seen while decreasing the cost/click – In other words, optimization of on-page content should lower ad costs, allowing for a bigger bang for the buck. This sounds simple enough and it is, so long as communication flows between the individual creating content and the Ad Manager. You are shocked to hear that doesn’t always happen, right?
  • E-LIGN  |  MONDAY, FEBRUARY 10, 2014
    [SMS] Email Marketing is Not Dead, It Has Evolved
    Another way that email marketing has evolved is through SMS or text messaging. Think email marketing is dead? Well think again. Email as a marketing tactic has simply evolved. While it is true that the old blanket email style of marketing has gone the way of the dinosaurs, a new wave is replacing it. Today businesses know how easy it is for customers to opt out of email lists, so the messages sent need to be interesting, pertinent and useful for your readers. Send them discounts, personalized messages and information that they can use. Innovative Techiques. Texts. Email Marketing
  • BILL HARTZER  |  MONDAY, FEBRUARY 10, 2014
    [SMS] 3000 Year Old Marketing Techniques
    And when it comes to communication SMS marketing comes into its own. For example, a text reminding customers that their delivery is due tomorrow, or that their insurance runs out next month, or asking for their feedback are just three ways that SMS marketing can help you provide outstanding customer service. SMS Marketing Allows Instant Communication. But SMS messaging is about as close to being instantaneous this side of traveling faster than the speed of light. Three Thousand Years of Marketing in Three Paragraphs. Marketing is not new. Good customer service.
  • SOCIAL MEDIA NETWORK MARKETING  |  FRIDAY, JANUARY 31, 2014
    [SMS] How To Spread Your Facebook Page URL And Twitter Handle - Social Media
    Signature in your Forums as well Write a Blog Post for them mentioning what people will find if they join them Request your existing Network to share and spread them ?? Your Turn, add to this List! work as Freelance Social Media Network Online Professional. My Business Page is on Facebook at: [link] pervarakapadia Do join me
  • SOCIALFISH  |  WEDNESDAY, JANUARY 29, 2014
    [SMS] Mobile apps are a waste of time for associations.
    According to Pew, only 29 percent of adults with cell phones use apps on their phone, compared with 72 percent who use SMS (text messaging) and 38 percent who access the internet. Remember, the adoption rate for SMS is 2.5 [Editor''s note - this post originally appeared on November 11, 2010.  I thought it would be fun to repost it today, January 22, 2014 - and see if things have changed. Rather than edit any of this post, I''ll hand it over to you. What do you think? Was Lindy right, 4 years ago? The floor is yours.]. ————– * deep breath * There.
  • SOCIALFISH  |  WEDNESDAY, JANUARY 22, 2014
    [SMS] [Case Study] Have you crossed the mobile threshold?
    data point from an SMS campaign was another trigger for our approach to responsive design. The CDC KNOWIT campaign is an SMS-based service that sends HIV testing location information based on a five-digit zip code query via text. More research exists regarding the effectiveness of empathy in SMS-based HIV medication adherence and intervention. The first of hopefully many case studies of the awesome work that ICF (the company we consult for) does every day. This one is w ritten by Jeremy Vanderlan, Mobile Practice Lead. Interested in mobile strategy? Contact us. Conclusion.
  • JUGNOO  |  THURSDAY, JANUARY 16, 2014
    [SMS] Texting Fades, Instant Messaging Explodes
    Sending text through SMS (standard messaging service) is declining, an event that will impact the billions of dollars mobile operators charge for customers who use the service. Users are turning away from SMS not only because it is expensive, but also because instant messaging apps allow them to communicate to several people simultaneously, use coloured icons, and send photos and videos. Rising in its place is instant messaging, something you do with an app like WhatsApp and Snapchat. The post Texting Fades, Instant Messaging Explodes appeared first on Jugnoo Blog.
  • LOUIS GRAY  |  TUESDAY, JANUARY 14, 2014
    [SMS] Cover Makes My Android Phone Smart and Personal
    And yes, practically everywhere I go, Gmail and Hangouts (for chat and SMS) play a big role. I take my Nexus 5 everywhere I go. It''s with me at work, at home, in the car, and practically anywhere. Considering I''m giving this device so much of my time, it makes sense that the device learns from my behavior, as I use different apps and do different tasks in different places and at different times. While other teams have designed widgets and launchers, the lock screen is an interesting battleground and one the typical smartphone user typically sees dozens of times a day.
  • CONVINCE & CONVERT  |  WEDNESDAY, JANUARY 8, 2014
    [SMS] The Surprising Places Marketers Plan to Increase Budgets in 2014
    The 2014 State of Marketing found that 58% of marketers plan to increase spending on email marketing; 53% plan to increase on SMS; 54% plan to increase on search; 57% plan to increase on social media; 60% plan to increase on marketing automation; 43% plan to increase on display/banner ads; 49% plan to increase on mobile push notifications; and 55% plan to increase on social advertising. Marketers are evidently enthusiastic heading into 2014… about everything. Can You Increase the Budget for Everything? If So, Please Call Me. The Key is Measurement First, Tactical Expansion Second.
  • LOUIS GRAY  |  FRIDAY, JANUARY 3, 2014
    [SMS] First Friday Feature: MightyText: Web and Gmail Texting App
    Gtext adds a "Compose SMS" button in my GMail next to where I''d start an email, and brings the same photo and text history from the MightyText site to the place where I already spark most my communication. So from Gmail, I can chat (with Hangouts of course), send SMS or email, all in one spot. For nearly three years now, the overwhelming majority of text messages I''ve exchanged with friends, family and colleagues haven''t started with my phone, but instead, with my computer, thanks to the ever-improving application MightyText. MightyText''s Web UI. Awwww.
  • SOSHABLE  |  THURSDAY, DECEMBER 26, 2013
    [SMS] The Best Social Media Campaigns Of The Recent Past
    One the best campaigns was the organization supported a local Brisbane football club, the Brisbane Lions, and encouraged fans to send their entries by sending SMS so that they would win a chance to be with the team for the day. Today’s businesses, social media has been one of the most important aspects if used right, mostly because a good social media campaign propels the company quickly into the limelight of consumer perception. However, how would a new company ideally shape the social media campaign for its benefit? 1- Greeenpeace Send A Whale Campaign.
  • BILL HARTZER  |  MONDAY, DECEMBER 16, 2013
    [SMS] Why Your Business Needs an SMS Strategy
    With the power of mobile marketing set to reach a peak over 2014, there has never been a better time to get your business a piece of the SMS action. However, as well as the obvious efficiencies involved, there are a number of other clear benefits of opting for SMS marketing. Sending an SMS is a direct and dynamic way of reaching your target market. With SMS marketing you really can have it your way, choose to send a specific message to certain groups on your data base, or go for blanket coverage. The element of surprise. flexible working structure. Be strategic.
  • WAXING UNLYRICAL  |  WEDNESDAY, DECEMBER 11, 2013
    [SMS] Will India See a Rise in Digital PR?
    Pitching journalists via phone calls, e-mails, and SMS’ are not the only ways of securing media coverage anymore. Ed: A version of this post originally ran on September 20, 2013 on  Vikypedia.in. We republish it with minor edits and updates. Sixty two! Yes, the rupee is 62 against the U.S. dollar (as of December 1, 2013).  To us Indians, it looks like the dollar is on an escalator and the rupee is on a ventilator! Image: Amit Kumar  via Flickr,  CC 3.0. The falling rupee has hit many Indians, and seems to have caught up with the Indian media in the past few months. ABP Pvt.
  • DANNY BROWN  |  MONDAY, DECEMBER 2, 2013
    [SMS] Why We Need to Take a Stand for Our Privacy
    Allows the app to send SMS messages. Over the weekend, I posted this status update on my Facebook profile. Every day it seems I read a new privacy concern regarding Facebook. From the Messenger App recording audio and video without your knowledge , to Facebook always resetting your Privacy settings to the default Public setting whenever an update goes through, to people appearing in Sponsored Ads without permission – it’s becoming equally tiring and concerning. As it turns out, I didn’t wait the few days I was planning on doing the thinking around my use of Facebook.
  • SHERRILYNNE STARKIE  |  SATURDAY, NOVEMBER 9, 2013
    [SMS] Improvements to Google+
    For the first time Google+ Hangouts, which I use quite a lot, support both location sharing and SMS.  It now allows users to send location maps and to send and receive SMS without having to switch applications.  for Android is out with SMS and MMS support, animated GIFs, location and status sharing. Google recently announced improvements to Google+ Hangouts and photos. The changes are designed to take some of the work out of messaging, video calling and photo editing. Animated GIFs will now play inline, as well. Photographing and videoing is set to become easier.
  • SOCIAL WAYNE  |  FRIDAY, OCTOBER 25, 2013
    [SMS] The Future of Tech, Design, Culinary and Travel NY Event Recap – #TravelBrilliantly
    During the panel Omar live polled the attendees with a SMS powred platform and afterwards attendees could still vote via host walking around with iPads. This is a Sponsored post written by me on behalf of Marriott Hotels for SocialSpark. All opinions are 100% mine. Tuesday night I attended online and offline social media mashup event hosted by Marriott hotels and Newsone. The event theme was #TravelBrilliantly which is Marriott hotels “innovation” hashtag of choice. ’s Florida Avenue Grill. She’s already in the future. But they didn’t stop there.
  • MOBILEGROOVE  |  MONDAY, SEPTEMBER 9, 2013
    [SMS] Bake Social Into Your App To Succeed
    At a basic level, this means employing SMS and/or app push to listen, inform and show that you are genuinely interested in cultivating and curating a community around your mobile app. Whether you want your app to be discovered or your brand to be heard, the key opportunity in the shift toward mobile is engagement. Mobile users not only log in more frequently; they also spend more total time on social media sites. Most of us (as much as 91 percent in India, compared to 42 percent in the U.K.) access social networking sites from mobile devices.
  • MOBILEGROOVE  |  MONDAY, SEPTEMBER 9, 2013
    [SMS] Bake Social Into Your App To Succeed
    At a basic level, this means employing SMS and/or app push to listen, inform and show that you are genuinely interested in cultivating and curating a community around your mobile app. Whether you want your app to be discovered or your brand to be heard, the key opportunity in the shift toward mobile is engagement. Mobile users not only log in more frequently; they also spend more total time on social media sites. Most of us (as much as 91 percent in India, compared to 42 percent in the U.K.) access social networking sites from mobile devices.
  • T2 SOCIAL  |  WEDNESDAY, AUGUST 14, 2013
    [SMS] 3 Fatal Social Media Engagement Mistakes
    If you’ve ever watched your Twitter feed populate, or read through SMS threads among friends, you might come to the conclusion that good spelling and proper grammar are dead. Social media engagement is at the heart of any good program, but a few seemingly harmless mistakes can mean severe repercussions. Are you taking advantage of the huge benefits that accompany social media engagement? It is supremely important that you are. After all, engaging with your social audience is the key to any good campaign. People are reaching out to you, and want to hear back. Watch Your Grammar!
  • SOCMED SEAN  |  FRIDAY, AUGUST 2, 2013
    [SMS] [COMIC] The Complexity Of Social Media Communications
    It all remains to be seen how humans will filter and process the massive amounts of data that are being thrown at us via Facebook, Twitter, YouTube and SMS text messaging. Social media…it’s a whole new shift in the way we communicate, right? But are we prepared for the vast range of communication channels that are available as new social media platforms launch? As social channels promise to connect us more closely, do we run the risk that some of our friends/family might not be using our preferred channels?Add In the meantime, pen and paper works still works, too. Cheers!
  • SMALL BUSINESS MAVERICKS  |  THURSDAY, AUGUST 1, 2013
    [SMS] Get Ready For The Mobile Marketing Explosion
    Other mobile marketing tactics include SMS texting, check-in services like Foursquare and Yelp, and social-mobile apps. Mobile Marketing for Small Business mobile marketing QR codes responsive web design SMS texting Thanks to their mobile phones, people are now spending more time online than watching TV. This is no surprise to me, and it probably isn’t to you either. Television usage has remained the same since 2012. Online usage with laptops and computers has remained the same since 2010. Mobile usage, especially smartphones and tablets, has increased.
  • SOCIALNOMICS  |  SUNDAY, JULY 28, 2013
    [SMS] Some Canadian Businesses Who Get Social Media
    Not only can commuters find out through social networks, the TTC offers SMS messaging. Canada has been a proven leader in social media adoption since 2001 when more than 40% off the nation’s population had plugged in to Facebook or Twitter. By 2012 almost half of the population had joined and by 2014 it is estimated at current growth fully 53% will be on social media. With all of the people in Canada that have joined the social media frenzy, you’d assume that most businesses have, too. Well, that assumption would be incorrect. Sure, many businesses have websites.
  • JANET FOUTS  |  MONDAY, JULY 1, 2013
    [SMS] Google Hangouts just get better and better
    Invite people to chat via SMS If you get a message while the app is running the in-app alert will sound a tone so you don’t miss it. When we first started using Google+ Hangouts for our show The Friday Hangout the interface was pretty glitchy. The video would get “stuck” on a single person talking during filming and we got to watch her reactions to the entire show but never saw the person speaking. It crashed at the drop of a feather. Audio was problematic as was the picture quality and sometimes just plain odd things would happen. Too odd to even mention here. No more!
  • BILL HARTZER  |  SUNDAY, JUNE 30, 2013
    [SMS] New ICANN Regulations Require Domains to be Verified by Email or Phone
    the telephone number of the Registered Name Holder (and, if different, the Account Holder) by either (A) calling or sending an SMS to the Registered Name Holder’s telephone number providing a unique code that must be returned in a manner designated by the Registrar, or (B) calling the Registered Name Holder’s telephone number and requiring the Registered Name Holder to provide a unique code that was sent to the Registered Name Holder via web, email or postal mail. In the new ICANN agreement , the WHOIS Accuracy Program Specification has been updated. Domain Names
  • PUZZLE MARKETER  |  FRIDAY, JUNE 14, 2013
    [SMS] How to Improve Email Deliverability [Infographic]
    Pure360 is an email & SMS marketing provider based in the UK, who specialize in helping businesses get the best results from their campaigns. If one of your digital marketing tactics is email marketing then you understand that the most important aspect is actually getting your content to your subscribers. This is one of the most common questions from marketers. There are a myriad of things you can do to either help or hurt your deliverability. It’s important to understand both. recently discovered a simple, yet very helpful, infographic by Pure360. your IP address reputation.
  • ENGAGING BRAND  |  THURSDAY, JUNE 13, 2013
    [SMS] The Digital Marketing Streams Of 2013
    Although this can take the shape of several different marketing methods, one of the most common is SMS marketing. To learn more about SMS marketing, you can check out Slick Text’s Beginner’s Guide To SMS Marketing. This is a guest post from Matt Baglia  who is the CEO of SlickText.com -  a leader in the SMS marketing industry -  who I am interviewing on The Engaging Brand podcast in the next fortnight. Over the past couple years there’s been a huge increase in the amount of buzz surrounding certain types digital marketing. Social Media Marketing. Mobile Marketing.
  • BLUE FOCUS MARKETING  |  WEDNESDAY, JUNE 12, 2013
    [SMS] Facebook Home – The Pursuit of Social WOW for Brands
    Because this feature is integrated in to Android SMS system, users can also respond directly with their own text. On April 12, in an exclusive partnership with AT&T, HTC released the exciting new HTC First. The First has many new features , perhaps the most exciting of which is the inclusion of the immersive new mobile platform Facebook Home. This new take on the mobile social experience should better equip brands to put the “wow” into their interactions with their Facebook community. The Facebook Home platform aims to do just that. Leave your family at the table. It’s powerful.”.
  • BLUE FOCUS MARKETING  |  WEDNESDAY, JUNE 12, 2013
    [SMS] Facebook Home – The Pursuit of Social WOW for Brands
    Because this feature is integrated in to Android SMS system, users can also respond directly with their own text. On April 12, in an exclusive partnership with AT&T, HTC released the exciting new HTC First. The First has many new features , perhaps the most exciting of which is the inclusion of the immersive new mobile platform Facebook Home. This new take on the mobile social experience should better equip brands to put the “wow” into their interactions with their Facebook community. The Facebook Home platform aims to do just that. Leave your family at the table. It’s powerful.”.
  • ENGAGING BRAND  |  TUESDAY, MAY 21, 2013
    [SMS] SMS Marketing in Business Statistics
    have been researching mobile for business over the last few years and wanted to share with you this infographic from Slicktext which looks at specifically SMS marketing. Marketing marketing in business digital marketing social media marketing mobile marketing slicktext sms marketing Marketing in business has grown in complexity - not in terms of the aim but in the array of choices of how we reach the customer. will ask the guys to come on The Engaging Brand podcast to explain in more depth so any questions let me know!
  • KYLE LACY  |  MONDAY, MAY 20, 2013
    [SMS] Five Digital Trends Changing the World Now and Forever (Presentation)
    We all know that mobility is changing the way consumers interact with brands from email to SMS messaging. I had the utmost pleasure to spend the last two weeks in Australia and keynote the Connect Tour for ExactTarget. The presentation is based around what I believe are the five trends changing business and the world. They are ongoing and perpetual and will change the way we look at business, consumer behavior and ultimately the use of technology to reach consumers. Below is the deck and a brief description of the five trends. Moments. Does your website shift based on screen size?
  • STAY N' ALIVE  |  SUNDAY, MAY 19, 2013
    [SMS] Want Facial Recognition With Google Glass? Use Google+
    Enable that and even set it to send you an SMS when it happens. In case you haven''t been reading Facebook or Google+ lately, I got my Google Glass Explorer Edition this past week. You can expect me to share much more of my experiences here as I learn about it. One of the most frequently asked feature requests I see surrounding Google Glass is that it would be awesome if it had some sort of facial recognition included. We''re seeing apps like MedRef that make facial recognition (sort of) available for medical professionals, but the question still remains, will we get to have it built in?
  • THE SOCIAL MEDIA INCUBATOR  |  FRIDAY, MAY 10, 2013
    [SMS] Why Mobile Search Is Important
    SMS, or texting. One emerging trend in online marketing is mobile search. With more people buying  smartphones and using them to find businesses online, mobile search is poised to be a high growth marketing opportunity for many businesses all around the globe. For one thing, mobile search is highly local. Your customers are searching for a restaurant, gas station, or other business while on the run – on their mobile phones. And if they find your business online using their cell phones, they can often contact your business with one click through one of these methods: Click to call.
  • MR. RYAN CONNORS  |  TUESDAY, MAY 7, 2013
    [SMS] Best iOS Apps for Cell Phone Tracking
    Once you install this app onto an iOS device, it allows you to track the call logs, SMS logs and emails etc. The term Cell Phone tracking refers to tracking the physical location of your cell phone device. There are a number of cell phone tracking apps that not only help you track the location of your device but also enable you to enjoy a number of other useful features. If you own an iOS mobile device then you should definitely consider installing the following cell phone tracking apps: by Martha Johnson. Find My iPhone. Or were you going to find it using this? Find My Friends.
  • LOUIS GRAY  |  THURSDAY, MAY 2, 2013
    [SMS] Mobile Data Goes Up, Phone Calls Go Down, Can't Explain That
    And the telecoms are no doubt praying that all of the youth addicted to texting stick with SMS and far away from the many different free services that connect people in real time. By the end of last month, Verizon was regularly sending me updates on how close I was to reaching the top of my 4 gigabyte data cap available in the plan I share with my wife. But I was nowhere near capacity for our shared voice plan. Not by a long shot. Do I need to get anything?" and hang up. It''s unlikely the activity seen in our own home is unusual. It''s very interesting to watch.
  • MR. RYAN CONNORS  |  WEDNESDAY, APRIL 24, 2013
    [SMS] How businesses can make the most of bulk SMS marketing
    While email marketing and social marketing might be stealing some of the digital limelight as of late, by no means does this infer that SMS marketing has lost its place as a leading advertising platform – on the contrary. Breaking down the biggest grow sectors finds that search advertising accounts for the largest share of mobile local media ad spend, followed by display and SMS marketing. While display and search marketing will be the most dominant markets in the mobile advertising space, SMS marketing will also grow from a $101 million market in 2012 to a $162 million by 2017.
  • KIKOLANI  |  MONDAY, APRIL 15, 2013
    [SMS] How to Contact Facebook, LinkedIn, Twitter, and Other Social Networks
    Confirmation Code SMS (Text Message) Issues. SMS/text messaging. Do you have a burning question you want to ask the support team at a popular social network, but you gave up because you couldn’t find the actual contact form through the endless maze of self-serve support documentation? If so, then you’re in the right place. The following are links to the contact information for Facebook, LinkedIn, Twitter, Google+, Instagram, Pinterest, StumbleUpon, and Reddit. How to Contact Facebook Support. The reason? They have over 150 contact forms! Report a Sign Up Issue. Mobile.
  • FRESHNETWORKS   |  MONDAY, APRIL 8, 2013
    [SMS] What new data can Facebook Home mine, and how might it use this?
    The Facebook Home app,  available on Android phones, integrates the phone’s operating system with the Facebook platform by taking over home screen with your Facebook newsfeed, and will also make SMS messaging  look like a Facebook chat. Chat Head: Facebook Home will bring together Facebook chat with SMS messages, so that you messages will get Facebook-ified and potentially trough the Android laucher will allow Facebook to read your messages sent outside its service. Facebook Home. What data can Facebook Home mine from your phone? and 6 a.m. What might it do with this data?
  • MOBILEGROOVE  |  MONDAY, MARCH 11, 2013
    [SMS] New Book Tackles Key Mobile Operator Issues, Outlines Winning Strategies
    However, other services, such as SMS, LTE, mobile commerce and mobile customer loyalty, are also entering a new phase of growth and innovation. SMS gets a boost from apps: Today the explosion of mobile apps, a development which many thought would mark the death of SMS, has actually pushed application-to-person (A2P) traffic growth to a new level. What is the next ‘Big Thing’ in mobile? The growing realization that ‘connected’, not just mobile, is our default state. In his recent blog Diarmuid tells us to get ready for a wave of change.
  • MOBILEGROOVE  |  MONDAY, MARCH 11, 2013
    [SMS] New Book Tackles Key Mobile Operator Issues, Outlines Winning Strategies
    However, other services, such as SMS, LTE, mobile commerce and mobile customer loyalty, are also entering a new phase of growth and innovation. SMS gets a boost from apps: Today the explosion of mobile apps, a development which many thought would mark the death of SMS, has actually pushed application-to-person (A2P) traffic growth to a new level. What is the next ‘Big Thing’ in mobile? The growing realization that ‘connected’, not just mobile, is our default state. In his recent blog Diarmuid tells us to get ready for a wave of change.
  • ENGAGE  |  FRIDAY, MARCH 1, 2013
    [SMS] Tools of the Trade: 9 Hacks for Web Journalists
    When I’m looking for an item on Craigslist, I use IFTTT to alert me via email or SMS so I can be the first to jump on it. Now and then we need to stop cutting wood and sharpen the saw. This little story explains exactly what I mean: A man sees a woodcutter furiously trying to cut down a tree with an obviously dull saw. So he asks “Hey, why don’t you stop for a minute and sharpen your saw? Your work would go much faster!” ” The woodcutter replies, “Stop and sharpen my saw? I don’t have time for that! Look at all these trees I have to cut down!”
  • MOBILEGROOVE  |  TUESDAY, FEBRUARY 19, 2013
    [SMS] Mobile App Developers: Use Messaging To Activate Users, Monetize Engagement
    This is the key takeaway of COMMUNICATE, CONNECT & CURATE: 3 ways you can encourage mobile app re-engagement with SMS, a new whitepaper that I have written based on input from mobile interaction specialist tyntec and interviews with mobile authorities including Tomi Ahonen and Jon Mew, Director of Mobile & Operations, IAB UK. This new white paper also picks up where my first white paper, Achieving App Impact: Using SMS To Encourage Interaction, Drive Loyalty , left off. Connect: Help your users share the apps they love with in-app invites. Read the summary analysis here.).
  • MOBILEGROOVE  |  TUESDAY, FEBRUARY 19, 2013
    [SMS] Mobile App Developers: Use Messaging To Activate Users, Monetize Engagement
    This is the key takeaway of COMMUNICATE, CONNECT & CURATE: 3 ways you can encourage mobile app re-engagement with SMS, a new whitepaper that I have written based on input from mobile interaction specialist tyntec and interviews with mobile authorities including Tomi Ahonen and Jon Mew, Director of Mobile & Operations, IAB UK. This new white paper also picks up where my first white paper, Achieving App Impact: Using SMS To Encourage Interaction, Drive Loyalty , left off. Connect: Help your users share the apps they love with in-app invites. Read the summary analysis here.).
  • QUICK ONLINE TIPS  |  TUESDAY, FEBRUARY 12, 2013
    [SMS] Send Love Messages with Gmail Scribbles [Video]
    Related posts: How To Send Free SMS Text Messages From Any Computer. Have you tried Gmail Scribbles –  a cool new  way to compose messages using the Gmail app in your smart-phone. Use your fingers to draw hearts or love emoticons this Valentine’s day and send it to your loved ones. In the Gmail app compose screen, click the clip icon to add attachment > choose to attach Scribbles, draw something cool, color it with various brushes and send to your friends. Its the best way to send cool drawings, text, comics, and any message quickly without typing. All Rights Reserved.
  • UNSPOKEN  |  FRIDAY, FEBRUARY 1, 2013
    [SMS] The Best Cloud Computing Apps
    It helps you manage tasks whilst reminding you of every appointment you ever forgot, via email, instant message or SMS. Cloud computing has transformed the way we do everything. From business to pleasure, the ‘anytime, anywhere’ availability of these apps makes sharing, collaborating and staying on top of things simple, providing everyone with the sophisticated technology that used to be beyond the reach of the Ordinary Joe. If you haven’t embraced the cloud, check out this cloud computing guide to get up to date with the benefits the cloud has to offer. Dropbox.
  • BUZZ MARKETING FOR TECHNOLOGY  |  WEDNESDAY, JANUARY 30, 2013
    [SMS] 9 Reasons QR Codes are Bad for Your Brand
    Posted in QR Codes. The tale of the QR code is a sordid story. The QR (Quick Response) code was originally the trademark name for a two-dimensional barcode system. It was invented in 1994 by Denso Wave, a Toyota subsidiary, as a way to track vehicles as they were assembled, and to scan components at high speeds. While Denso Wave holds the patent on the technology, they granted free license on it, going so far as to publish the specs online, and allowing anyone to use it. Unfortunately, as we all know, free doesn’t always mean good and I think QR Codes take that assertion to a whole new level.
  • IDACONCPTS  |  SUNDAY, JANUARY 27, 2013
    [SMS] 4 Translation Apps for iPhones
    Your translations can be emailed, SMS-ed or shared via social media. The vexing lack of communication brought upon mankind since that Babel thing is nearly solved. The creative developers that bring you the following iPhone apps are leading the way. With today’s technology bringing the world together in new unprecedented ways, a good translator is fast becoming not an option but a necessity. Translate Professional. Translate Professional , optimized for the iPhone 5, is especially handy because it can be used offline. Text can be translated amongst 50 languages. Translator For All.
  • SOCIALNOMICS  |  WEDNESDAY, JANUARY 23, 2013
    [SMS] The History of Twitter
    The limit was set because 160 characters was the SMS carrier limit and they wanted to leave room for the username. The History of Twitter. “This is what the naysayers fail to understand: it’s just as easy to use Twitter to spread the word about a brilliant 10,000-word New Yorker article as it is to spread the word about your Lucky Charms habit.” ” -Steven Johnson, author of  The Invention of Air. Twitter is approaching its 6 th birthday soon and the platform has really come a long way from its early beginnings. in San Francisco, California. Twitter Beginnings.
  • PUZZLE MARKETER  |  WEDNESDAY, JANUARY 2, 2013
    [SMS] How Social Media and Mobile Technology Impact the Customer Experience [Infographic]
    It’s easy for technology start-ups and web service companies to understand the importance of communicating with customers through channels such as social media and mobile technology. They have it ingrained in their DNA. It’s more difficult for companies that have a long-standing culture of face to face or direct mail interaction, to adopt these methods. It’s not that face to face interaction with customers is unimportant. believe that it is still the single best method for building relationships and getting a true understanding of your customers’ needs.
  • QUICK ONLINE TIPS  |  SUNDAY, DECEMBER 30, 2012
    [SMS] 6 Best Women Safety Apps
    Download these best Women safety apps for your smartphone and it could help you send emergency SOS SMS alerts, emails, Facebook notifications and even call friends with a single tap of the app should you need help while travelling alone at night, or being confronted with a threatening dangerous situation. CircleOf6  app when used will send a predecided SMS to your friends with your GPS location and a ‘Come and Get Me’ message. Fightback  utilizes your smartphone’s GPRS, SMS, GPS, maps, email and linked Facebook account to send SOS messages when needed.
  • MOBILEGROOVE  |  MONDAY, DECEMBER 17, 2012
    [SMS] Mobile: More Than Roll Of Dice For Caesars Las Vegas
    Second, SMS is mainly used to reach consumers that are in market — sending them exclusive offers, deals and reminders. SMS is an important factor for engagement,” he said. “It’s the only medium that offers 100-percent reach.”. Mobile Marketing Caesars Entertainment iPhone Mobile Marketing Association SMS WhatsApp Wireless Data Caesars guests roll the dice all the time and leave a lot to fair Lady Fortune. But the casino’s admirable approach to mobile marketing leaves little to chance. But there is a bar to reach. Mobile is making things easier for consumers,” he said.
  • MOBILEGROOVE  |  MONDAY, DECEMBER 17, 2012
    [SMS] Mobile: More Than Roll Of Dice For Caesars Las Vegas
    Second, SMS is mainly used to reach consumers that are in market — sending them exclusive offers, deals and reminders. SMS is an important factor for engagement,” he said. “It’s the only medium that offers 100-percent reach.”. Featured Mobile Advertising & Marketing Caesars Entertainment iPhone Mobile Marketing Association SMS WhatsApp Wireless DataCaesars guests roll the dice all the time and leave a lot to fair Lady Fortune. But the casino’s admirable approach to mobile marketing leaves little to chance. But there is a bar to reach. Unsexy, yes.
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