Buzz Marketing for Technology

SEPTEMBER 29, 2010

It all starts with the Pulse Report that Chevron had produced by Edelman (their PR firm) using their Alterian’s SM2 social media monitoring tool.

Social Media 230

Social Media SM2 Energy Microblogging 230

Proactive Report

DECEMBER 18, 2009

Social Media Tools For 2010. If you plan to increase your use of social media in the new year here are 5 tools that can help you be more effective. Monitoring conversations: It is essential to have a good tool that can help you keep track of what is being said online. View more presentations from Sally Falkow.

Filtrbox 69

Filtrbox Social Media Tools SM2 69

Convince & Convert

OCTOBER 19, 2010

There are a number of tools that can assist with identifying these opportunities, but the challenge isn’t collecting the data, it’s aggregating the results and knowing what to do about them. A social media listening tool can help uncover those questions. A social media monitoring tool can quickly identify them.

Alterian 126

Alterian SM2 Social Networking Aggregator 126

Convince & Convert

SEPTEMBER 21, 2010

I’ve spent a lot of time working with various social media monitoring tools and I’ve whittled my list of favorites down to two or three. How much can you afford to spend on the tool? • based on budget or schedule) Once you’ve answered those questions you can compare major social media monitoring tools.

Social Media 155

Social Media Radian6 Strategy SM2 155

SocMed Sean

FEBRUARY 3, 2013

It’s “YouTube” not “The YouTube” It’s Twitter not “The Tweeterboard” You don’t “Twit” things on Twitter, you “Tweet” them. 10) Social media channels like Facebook and YouTube are constantly evolving. 9) Social media is about quality NOT quantity.

Social Media 279

Social Media Klout YouTube Foursquare 279

Socialmedia.biz

JULY 14, 2016

A master roundup of social marketing tools to use on behalf of brands. So I thought I would talk a little bit about the tools of the trade — what we use to stoke excitement about our clients. OK, now on to tools. All the tools I use are really good about it. BaseCamp 2. A mistake can be embarrassing. Harvest or Toggl.

Influencer 60

Influencer Tools SM2 Marketing 60

Webbiquity SMM

SEPTEMBER 12, 2011

Which social media monitoring tools should I use? Social media adoption on both the buyer and vendor side is happening with incredible speed; the tools that we’ve developed to track other web marketing activities haven’t kept pace. Social Media Tools. 9 new rules for YouTube marketing by iMedia Connection.

Social Media 257

Social Media Trendrr ROI Alterian 257