Buzz Marketing for Technology

SEPTEMBER 29, 2010

It all starts with the Pulse Report that Chevron had produced by Edelman (their PR firm) using their Alterian’s SM2 social media monitoring tool. Tags: Blogging Facebook Innovation Listening Monitoring PR Social Media Social Networking Strategy Twitter. Related posts brought to you by Yet Another Related Posts Plugin.

Social Media 230

Social Media SM2 Energy Microblogging 230

Convince & Convert

OCTOBER 19, 2010

Tweet Guest post by Connie Bensen , the Director of Community Strategy and Social Media at Alterian , which provides leading marketing products for the enterprise. For example, the benefit of using a professional tool such as Alterian SM2 is that it shows the distribution of conversations across all channels. She also blogs at [link].

Alterian 126

Alterian SM2 Social Networking Aggregator 126

Convince & Convert

SEPTEMBER 21, 2010

She specializes in social media strategies that lead to actionable plans to achieve real world objectives. To be fair, I’ve only included those I’ve actually used (Radian6, Sysomos, Spiral 16) or tested (Meltwater, SM2). I'm currently using SM2 for most of my clients, and like how easy it is to use.

Social Media 155

Social Media Radian6 Strategy SM2 155

Proactive Report

DECEMBER 18, 2009

And there are several good monitoring tools: Radian6, Filtrbox, Trackur, SM2 and eCairn. Tags: Online PR Social Media Strategy. Set up a custom page at MyAllTop.com or use the latest premium version of NetVibes.com. Take a look at a sample dashboard here. Marketing Profs ) eMarketer predicts that online video will jump by 40% in 2010.

Filtrbox 69

Filtrbox Social Media Tools SM2 69

SocMed Sean

FEBRUARY 3, 2013

I get a lot of questions via Facebook , Twitter and my email contact form and many of the items listed below come straight from those questions, my experience in social media strategy, years of researching platforms and best practices and…well…tinkering with social media. 15) Your social media strategy is never set in stone.

Social Media 279

Social Media Klout YouTube Foursquare 279

Webbiquity SMM

SEPTEMBER 12, 2011

Social Media Strategy and Best Practices. Organizing Your Social Media Strategy by CompuKol Connection. Expand Your Social Media Mix: Twitter Alone is Not Enough by Web Strategy by Jeremiah Owyang. ** 5 STARS. For each step, he identifies the overall strategy, useful tools, and helpful tips for execution. What to do?

Social Media 257

Social Media Trendrr SM2 Alterian 257

Socialmedia.biz

JULY 14, 2016

I have been working on behalf of several clients lately, including Skinny Coconut Oil , with blogger outreach as the centerpiece of our various social marketing strategies. SDL SM2 — I have always loved SM2 by SDL. While influencer marketing is PR, you need to treat it like sales.

Influencer 60

Influencer Tools SM2 Marketing 60