Webbiquity SMM

AUGUST 27, 2013

According to recent research , more than 80% of b2b marketers now use the “big 3″ social networks—LinkedIn, Twitter and Facebook—to distribute content. The short answers are “yes” and “LinkedIn and Twitter.” The level of traffic driven by social media varies widely across these different site types.

B2B 263

B2B Social Networking Research Marketing 263

Webbiquity SMM

FEBRUARY 27, 2018

Facebook is of course on top, followed by YouTube, Instagram (owned by Facebook), and Twitter. For B2C marketers, Pinterest (#6 overall) is probably the next most interesting site. Twitter for breaking news, LinkedIn for professional networking) but below the surface, who’s really using each platform, for what purposes?

Social Networking 223

Social Networking Tumblr Tips B2B 223

Webbiquity SMM

OCTOBER 22, 2021

Social media promotion uses platforms like Facebook, Twitter, Instagram, LinkedIn, YouTube, and Pinterest to connect with your target audience, build brand awareness, drive web traffic , and increase sales. Conduct a Google search using those words to see how often your site shows up on the first page, then refine your list.

Social Media 205

Social Media Tips Metrics B2B 205

Webbiquity SMM

JUNE 7, 2018

Connect with Twitter. Once you connect your Twitter and LinkedIn accounts, you can choose to post your LinkedIn updates automatically on Twitter, thus increasing your post reach and possibilities of generating more leads. Include instructional videos and images to promote your brand and attract visitors to your site.

B2B 217

B2B Brands LinkedIn Influencer 217

Webbiquity SMM

MARCH 13, 2019

Bookmark a site on a social bookmarking site where they can look it up later and where some of their contacts might discover it. Blogging is the quickest way to generate a lot of keyword dense well optimized pages on your site around your keywords. This makes it easy for our readers to share our content on these sites.

Engineering 137

Engineering Social Media Hubspot Marketing 137

Webbiquity SMM

JANUARY 24, 2019

Studies show that users on platforms like Twitter and Pinterest maximize their engagement when brands post as many as 15 tweets or 11 pins per day. The first step is to choose which social media sites on which to focus your activities. Content that works on a platform like Instagram may not necessarily work on Twitter, and vice versa.

Social Media 164

Social Media Marketing Hashtag Campaign 164

Webbiquity SMM

JUNE 11, 2013

To expand your online footprint within your market, think about three types of sites where you want a presence: Social media sites: these include social networks (Facebook, Twitter, LinkedIn), social content sharing sites (YouTube, Flickr, SlideShare) and social bookmarking sites (Reddit, StumbleUpon, Diigo).

Social Bookmarking 198

Social Bookmarking StumbleUpon Engineering Sites 198

Webbiquity SMM

AUGUST 23, 2011

But it makes sense: the more often your blog is “seen&# on other sites, the more people will bookmark it, subscribe to your RSS feed, and type in the URL directly. Of the top dozen sources of traffic, four were social networking or related sites: Twitter , LinkedIn , Facebook and HootSuite. Syndication is also helpful.

Syndication 186

Syndication Data How To HootSuite 186

Webbiquity SMM

JANUARY 2, 2013

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Women make up the larger share of users on Facebook (58% to 42%) and are a slightly larger share on Twitter (52% to 48%) while men are the predominate users of LinkedIn (63% to 37%) and Google+ (71% to 29%).

Social Media 245

Social Media B2B Marketing SEO 245

Webbiquity SMM

MAY 1, 2018

However, digital technology, and social networking sites in particular, have fundamentally altered the way events are experienced. Use Facebook, Twitter, LinkedIn and Instagram to advertise your upcoming trade show appearances. However, in many cases, conversational engagement is better facilitated through Twitter.

Platform 152

Platform Engagement Hashtag Eventful 152

Webbiquity SMM

FEBRUARY 23, 2016

marketers used the site in 2015, and that figure is expected to approach 70% by 2017) while Google+ is struggling (though it has 300 million active monthly users worldwide, less than 6 million made any public posts in 2015). Users spend, on average, 20 minutes per day on the site. 7 Twitter Stats and Facts. Infinit Datum ).

Social Networking 100

Social Networking B2B LinkedIn Instagram 100

Webbiquity SMM

DECEMBER 6, 2010

In this example, a press release is distributed online, posted to the company’s Facebook and Twitter updates, and used to create a social media release (using a tool such as PitchEngine ). The social media release also links back to the company’s LinkedIn and Twitter accounts. The social media release is used for blogger outreach.

Press Release 211

Press Release Social Media Social Bookmarking Blogger 211

Webbiquity SMM

SEPTEMBER 1, 2010

Writing that “The most productive PR path…is a blended approach to social and traditional media,&# Len Stein offers a quick but valuable process for obtaining and promoting old and new media coverage using multiple tools like social bookmarking sites, internal company distribution, your own website, marketing emails and more.

Press Release 200

Press Release Tips HootSuite Alltop 200

Webbiquity SMM

NOVEMBER 2, 2021

If you’re more interested in having deep conversations with a lot of back-and-forth commentary, then try Facebook, Twitter, or LinkedIn. Then use platforms that focus on visual content, like Instagram, Pinterest, or TikTok. Different social media platforms lend themselves to different social experiences.

Industry 235

Industry Social Media Tips Platform 235

Webbiquity SMM

JANUARY 24, 2011

Find out if the username or vanity URL you want is still available across dozens of social sites? Don’t want to follow Twitterers who aren’t following you? A free tool for finding the relative influence of any Twitter user. A free service for setting up, promoting and hosting Twitter chats. JustUnfollow.

Tools 206

Tools Social Media Lithium Sysomos 206

Webbiquity SMM

JULY 23, 2013

So, once you’ve developed useful and compelling content, incorporating the words and phrases your customers are likely to use when searching, how can you attract links to your site? GetListed.org , a site that evaluates your business presence and directly connects to more than a dozen such directories, is a great place to start.

Directory 194

Directory Types SEO Engineering 194

Webbiquity SMM

AUGUST 17, 2011

One of the most obvious is that posts now include images, making the sites more visually appealing than the former text-only design. Both of these sites bring together content from leading experts and companies like Brian Carroll , Paul Dunay , Ambal Balakrishnan , Harry Hoover , Gini Dietrich –really too many to list.

B2B 155

B2B Features Social Media Aggregator 155

Webbiquity SMM

NOVEMBER 12, 2012

I was reminded of that famous quote from Mark Twain recently in a Twitter exchange about the web presence optimization framework. Nevertheless, the point raised on Twitter is valid: a number of overlapping terms in use address at least parts of the digital marketing and PR mix. Buzzwords are often used to obscure, confuse, or spin.

AJAX 194

AJAX SEO Engineering Metrics 194

Webbiquity SMM

JULY 1, 2013

Stay in touch with your customers by utilizing Facebook, Twitter, Pinterest and other social media sites to your advantage. This doesn’t mean you should just post information to these sites and then forget about it. In order for a site like Facebook to work to your advantage, you need to engage your fans.

Trends 217

Trends Marketing Mobile Engineering 217

Webbiquity SMM

FEBRUARY 2, 2015

With 74 percent of adults using social networking sites , the opportunity to increase your site’s online exposure to new customers cannot be ignored. Research shows that marketers generally focus on three social networks: LinkedIn (91%), Twitter (85%), and Facebook (81%). Twitter, 255 million active users.

Social Media 100

Social Media Marketing Hashtag URL 100

Webbiquity SMM

JUNE 20, 2019

Check that all the information is correct, ensure links lead to helpful sites on your site, and actively post relevant updates. On the off chance your company still blocks access to social media sites from within the corporate network, make sure that goes away. You can follow her on Twitter at @anastasia_mm0.

LinkedIn 166

LinkedIn Brands How To Training 166

Webbiquity SMM

SEPTEMBER 16, 2013

” Twitter Followers. The post contends that counting Twitter followers is “a completely pointless exercise…Up to half of all Twitter accounts are inactive, while many are just spambots. It is estimated that two-thirds of the Twitter fans of many celebrities and politicians are fake. ” True!

Metrics 195

Metrics Marketing Class ROI 195

Webbiquity SMM

DECEMBER 28, 2010

And blog content is more likely to attract natural links from other sites than is standard marketing copy, as it’s inherently more interesting. Public Relations (PR): trying to manually build links from high-quality sites is difficult, tedious and time-consuming.

SEO 181

SEO Press Release Social Bookmarking Technorati 181

Webbiquity SMM

FEBRUARY 2, 2012

Blogger interest in the site seemed to follow a similar pattern. At the end of last winter, posts about how cool Quora was, the various uses for the site, and tips for getting the most out of it seemed ubiquitous. Why Quora Won’t be “Bigger than Twitter” by Smart Insights. Will it go the way of MySpace?

SEO 146

SEO MySpace Hubspot Patterns 146

Webbiquity SMM

MAY 3, 2012

Internet users will access the web through smartphones than through PCs, according to technology site Mashable.com. Consider these 2012 statistics: • Twitter estimates 55% of users access the site through a mobile device. • 34% of marketers have generated leads using Twitter. Still not convinced?

Mobile 180

Mobile iPhone iPad Training 180

Webbiquity SMM

SEPTEMBER 21, 2010

to topic-focused niche sites such as (using social media as an example) Social Media Today and Social Media Informer. For example, it took me just minutes to create my own newspaper organizing tweets and links from the smart group of local Minneapolis Twitters I follow. Examples range from Google News and Yahoo!

Aggregator 187

Aggregator Paper.li B2B Content 187

Webbiquity SMM

FEBRUARY 10, 2011

Angela Bowman shares her “clean and simple list of the plugins I use most often on my WordPress sites&# for SEO, feeds, forms, security, Twitter and more. Robyn-Dale Samuda offers guidance on navigation setup, image tagging, sitemaps, permalinks, plugins and more for search-optimizing a WordPress site or blog.

WordPress 182

WordPress Content management systems Message Boards SEO 182

Webbiquity SMM

SEPTEMBER 1, 2016

This strategy delivers incremental traffic to a brand’s translated global site, which is a key to its success. In fact, Facebook and Twitter interactions can increase by up to one-third during Ramadan. More than 20,000 consumers visited the new Dutch site, contributing to a 100,000+ total visitor tally its first month in market.

Marketing 100

Marketing Metadata Retail Airlines 100

Webbiquity SMM

OCTOBER 13, 2010

Other than your company’s website, most mentions were likely in well-known online news sites or trade industry publication sites. I’ve used this tool on behalf of small clients for finding hundreds of key influencers on Twitter, blogs and various other social networking sites and forums. Social Mention.

SM2 202

SM2 Vocus Alterian Radian6 202

Webbiquity SMM

AUGUST 9, 2010

Measuring the ROI of social media is challenging for several reasons, the most significant of which is the problem of “last click attribution;&# just because a sale or lead “came from&# Twitter or Facebook as the last click doesn’t necessarily mean that site deserves all the credit. Influence: a.k.a.

SM2 187

SM2 Alterian Vocus Social Media 187

Webbiquity SMM

MAY 23, 2011

. • Increased overall website traffic (particularly from branded search or visits referred directly from social media and social networking sites). number of blog subscribers, Twitter followers, Facebook fans). Twitter (used by more than 40% of B2B marketers , and that figure continues to grow). Twitter followers.

B2B 190

B2B Social Media Case Study Study 190

Webbiquity SMM

MARCH 6, 2013

Facebook and Twitter are the two most popular social media sites available today and they are leading the game of social PR trouble. Stick with basic guidelines for Facebook and Twitter. Businesses have to be quick on their feet. They have to beat detractors to the punch. PR teams cannot just issue a blanket statement.

Social Media 188

Social Media Small Business Guidelines Forums 188

Webbiquity SMM

OCTOBER 5, 2012

50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 So Far (October 5, 2010). What are the best ways to use Twitter for business? You’ll find the answers to these questions and many more here—or check out more recent thought on the topic in Best Twitter Tips, Tools and Tactics of 2011. Which tools are most helpful?

Vocus 155

Vocus B2B Social Media Statistics 155

Webbiquity SMM

JANUARY 30, 2012

JT Pedersen provides a short list of his favorite plugins for personal and corporate (non-ecommerce) blogs, including both popular favorites (the AddThis Social Bookmarking Widget, BackUpWordPress) and some interesting but lesser-known add-ons (Twitter Mentions as Comments, and WP Smush.it to improve load times).

WordPress 184

WordPress Movable Type Review AJAX 184

Webbiquity SMM

APRIL 1, 2013

The top social networks for business are Twitter , LinkedIn and Facebook. Link sites together. There are many tools for managing your accounts so you can have your tweets automatically post to Facebook and have your blogs automatically post to Twitter. The best way to reach customers is by writing often.

Social Media 174

Social Media Small Business Social Networking Reputation 174

Webbiquity SMM

SEPTEMBER 9, 2014

Fear that employees will waste time on social sites. Many sites won’t list any individual employee or management names at all. Yet too many companies, regardless of their progress as social businesses, already take or plan to take this monitoring to excessive, even downright creepy, levels.

Yammer 198

Yammer Policies Social Media Yahoo 198

Webbiquity SMM

DECEMBER 15, 2020

Twitter is consistently rated as the second-best social network for B2B and tech companies, behind only LinkedIn. So, not surprisingly, the vast majority of Minnesota tech companies have a Twitter presence. But looking at current data, it doesn’t appear that all of them are using Twitter to its full potential.

Company 149

Company Twitter Software System 149