Navolutions

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Why Facebook’s Updates (probably) Won’t Kill Your Business

Navolutions

Facebook realized that the user was seeing promotional stuff in their news feed as well as the ads on the site. It may also help to prioritize which social network is your main focus. How do I get people to click or sign up for something from Facebook? Do third party posting tools, like Hootsuite, limit the reach of the post?

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Who’s Afraid of the Big Bad Yelp?

Navolutions

It turns out that the internet’s most popular business review site, at over 100 million registered users, still isn’t popular with everyone. If I had a dime for every time a business owner tore into Yelp, I’d already be retired. Whether you’re gung ho on Google+ or ready to get your Yelp on, there’s no time like the present.

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Why Your Business Presence Has To Be Mobile Ready

Navolutions

There are three main reasons people do mobile searches on these devices: to find entertainment, to engage others on a social network, and to find an immediate solution to a problem. 61% of users said that if they didn’t find what they were looking for right away on a mobile site, they’d quickly move on to another site.

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SEO in 2014: Where It’s All Headed

Navolutions

Matt Cutts went on a crusade against link networks culminating in a very high profile takedown of Lyrics site Rap Genius. Reddit (the #30 most visited site in the U.S. Funnily enough, my biggest post of the year was an in-depth article on how Walmart leverages “no brainer” Facebook content for massive social networking.

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