How to Apply SEO Best Practices to the News Release
DECEMBER 27, 2016
Maureen Jann has some great tips to show you how to use SEO best practices to increase visibility. The post How to Apply SEO Best Practices to the News Release appeared first on Spin Sucks. The news release is dead! Long live the news release!
#ContentChat Twitter Chat Recap
AUGUST 30, 2016
The post #ContentChat Twitter Chat Recap appeared first on Spin Sucks. Communication Content erika heald Google Keyword Planner moz seo toolbar PESO model Spin SucksThis week, Gini Dietrich participated in the weekly #ContentChat, hosted by Erika Heald. They discussed the PESO model, content for PR pros, and more.
How Google+ Could Affect SEO
NOVEMBER 30, 2011
Here is a discussion of how Google+ could affect SEO. This could happen as people in Twitter often have bios along the lines of “foodie, fashion lover, humanitarian, social ninja” At the same time, some circles could have a higher ranking if they include users with high ranking themselves. Social Media Web Analytics Google google plus seo google+ seoCircles.
5 Ways that Social Media Impacts SEO
AUGUST 21, 2012
Here are five ways that social media impacts SEO, or more specifically search engine visibility, rankings and traffic: 1. Bing has stronger relationships with Facebook and Twitter so it is in a better position to utilize their data. This is a necessary step to combat spam but it takes away the SEO value of the links. It is intended to be a general overview for publishers.
Google Plus SEO: The Business Benefits
SEPTEMBER 7, 2013
Google+ places a heavy emphasis on search engine optimization (SEO), which differentiates it from other social media networks like Facebook and Twitter. . Although Facebook and Twitter are essential to marketing efforts, both impede Google from accessing much of their data, which limits their SEO effectiveness. Google Plus and Local SEO. Google Plus and PageRank.
This One Thing Has Become The New SEO Reputation Management Secret This Year
AUGUST 4, 2015
And, by linking your websites (pages) to established and populated social media websites like Facebook, Twitter, LinkedIn, Slideshare, YouTube, Pinterest, and more. For example, you could reference content pieces from your LinkedIn articles to your Twitter profile, and boost its “trust”, resulting in higher rankings for that web property. 2) Social Proof. Guest post by Jon Rognerud.
Feature Content that Answers Questions for Better SEO
MAY 4, 2015
Finding Sources on Twitter. I was reminded of this interesting way to produce content when I recorded FIR with Shel Holtz yesterday (more on that tomorrow). He found an article on Medium by Daniel Victor that explores how you should search on Twitter , specifically (though it would work on Google, too), by adding one word. By Gini Dietrich. Think about it from your perspective.
Do Social Signals Drive SEO?
Convince & Convert
OCTOBER 30, 2014
There is so much speculation about how social media and SEO interact, but what’s the real story? When people ask this question, what they mean is, does sharing a web page in your social media sites such as Facebook, Twitter, Google Plus, Pinterest, etc., Links are still a major driver of SEO. As noted above, links are still a major driver for SEO. Not so fast!
LinkedIn is the Best Social Network for Improving SEO
SEPTEMBER 3, 2012
When it comes to sharing links, Facebook and Twitter immediately come to mind as the social networks of choice. Dan Dan Zarrella, HubSpot social media scientist, recently conducted a study of link sharing and SERP (search engine results page) correlation on the top three social media platforms – Facebook, Twitter, and LinkedIn — to determine which platform improves search [.]. Facebook Google LinkedIn Marketing Metrics Search SEO Social Media Twitter Social media marketing
Monday Roundup: SEO Tips
JUNE 24, 2013
On today’s roundup, we’re talking SEO (search engine optimization). Enduring Questions on Press Releases and SEO. Why: In this guest post for WUL, Jessica Torres shares how she made her blog Cavy Savvy a success using smart SEO. 3. Google Penguin 2.0 vs. Black Hat SEO. Writing Effective Alt Text For SEO. So it’s all downhill from here.
Social Media’s Impact on SEO
Ignite Social Media
NOVEMBER 15, 2016
With the influx of content, marketers are likely wondering how this additional branded content is impacting SEO. Social Media’s Impact on SEO. Does social media actually impact SEO results? Well, Google has repeatedly denied that they use social signals for SEO ranking purposes. However, there are still factors that play a part in SEO that social media contributes to.
Is Twitter Good For SEO?
Small Business Mavericks
MAY 31, 2011
There has been a lot of speculation as to whether or not Twitter is good for SEO. think there is one thing that is evidence that Twitter is, indeed, good for SEO (but that’s not the only benefit). Both major search engines – Google and Bing – include Twitter in their search results. So how can Twitter help you improve your SEO? There are several indicators of relevance and quality attached to Twitter as an SEO tool. They likely use a similar approach to determine link value from a Twitter account.
Increase Your Business With Social Media and SEO
The Realtime Report
SEPTEMBER 29, 2016
Increase Your Business With Social Media and SEO. If you want to improve your business, then you need to use social media along with your SEO strategies. Many businesses feel that since they have a SEO plan in place, they don’t need to leverage the power of social media. Another advantage that social media as a SEO strategy provides is that you get many backlinks.
Editorial SEO Tactics for the Newsroom
JANUARY 12, 2011
By now most editorial sites are employing basic SEO best practices in the newsroom but how many are taking full advantage of every opportunity? To be successful an editorial staff needs to do more do more than just optimize headlines and title tags; there are a wide range of editorial SEO tactics that need to be employed. What other SEO tactics should newsrooms employ?
Five Ways to Improve Your Local SEO
JULY 26, 2012
This week our guest posts focus on the latest trends in SEO. Every day, more companies learn a bit more about SEO,and every day, competition for website traffic increases. For small businesses dependent on location, local SEO has become one of the most important search tactics, especially after the recent Panda update. Five Ways to Improve Your Local SEO using Google+.
Agency Leads Must Absolutely Use Twitter
JULY 8, 2015
We try it all first and take our learnings and apply them to that of our clients. A few weeks ago, a client asked if we should try Twitter Lead Generation Cards for their business. Just Follow on Twitter? ” (I’m not providing a link because I don’t want to give the story any SEO juice, but it’s pretty easy to find if you want to read it.). She agreed.
SEO: Why a Focus on Rankings Is So 00’s
JULY 24, 2012
This week our guest posts focus on the latest trends in SEO. Today: Bringing your SEO efforts up to date by Brad Shorr. . If your firm is fixated on its search ranking positions, you are dangerously out of date with your approach to SEO. Where to Put the SEO Focus. still works for football, but SEO marketers need a new one. Follow Brad on Twitter at bradshorr.
7 Steps for Performing Your Next SEO Audit
Convince & Convert
MARCH 6, 2015
Search engine optimization (SEO) audits have the unfortunate reputation of being time-consuming and tedious. Even if you have consultants take care of your SEO, it’s still a good idea to understand these seven steps. SEO is a constantly changing landscape. The search engines keep forcing companies to reevaluate their SEO strategies. Run Screaming Frog SEO Spider.
Content Marketing, Social Advertising, and SEO: Which Is Most Important?
AUGUST 29, 2016
Still others, despite the drastic changes to Google’s algorithm, say that a website is worthless without SEO. . It takes great content, a social plan, AND mindfulness of SEO best practices to make it out there. Content Marketing vs. SEO – Battle Round 1. In the old days (2009 or so), SEO totally trumped content marketing. A lot of marketers say content is king.
Marketing Minds: Maddy Osman – SEO Content Specialist @ The Blogsmith
SEPTEMBER 29, 2016
Maddy Osman SEO Content Strategist @ The Blogsmith What brought you into the field of marketing (tell your story) and what makes you feel so passionately about it?: I stumbled into marketing accidentally. Facebook, Twitter, Instagram, LinkedIn, Pinterest, and even Snapchat can each be utilized to collect leads if used strategically. Soak up as much knowledge as you can.
Best Twitter Tips, Tools and Tactics of 2011
JANUARY 9, 2012
In just a few short years, Twitter has transformed from an odd little sort of public IM service where people posted what they just ate for lunch or what their cat was doing at the moment into one of the big four social networks and a significant channel for news, PR & marketing, politics and more. Twitter’s 200 million users collectively tap out a billion tweets per week.
How do You Boost Local SEO?
JULY 15, 2013
This is why small business owners should direct their attention to local SEO strategies. Any business that gets a substantial amount of their customers locally can benefit from local SEO. However, small businesses often have the most to gain from local SEO because they do not have the marketing budgets of larger brands. The size and type of business does not matter.
How to Align Social Media and SEO Strategy
AUGUST 17, 2016
Are your social media efforts aligned with your SEO strategy? Here are some useful SEO strategies you can use in your social media efforts. 1. This helps you determine how the content appears across various channels such as Facebook and Twitter. 58% of local consumers dislike Local Ads in Google’s Local Pack #local #seo https://t.co/37Vre9pOqd Increase Your Following.
Duplicate Content: Two Ways to Avoid SEO Problems
JULY 23, 2012
This week our guest posts focus on the latest trends in SEO. The beauty of practicing “white hat” SEO is that your refinements are done according to the search engines’ recommendations. His “white hat” SEO efforts allow him to empower brands through search. You can follow him on Twitter at derekmabie. Today: Duplicate content by Derek Mabie. . Not exactly.
How to Combine SEO, Social, and Content Strategy for Supercharged Results
OCTOBER 23, 2016
Does your marketing incorporate a mix of content, social, and SEO? Once you start allowing SEO, social, and content to feed off each other, you’ll begin earning a noticeable competitive advantage. Let’s begin by highlighting the combination of SEO and Content, and then I’ll move on to adding Social Media to the mix. Combining SEO and Content. Although content marketing and SEO are often viewed as two distinct disciplines, the reality is that they are actually two sides of the same coin. SEO gives content the attention it needs. Good question!
Web CEO SEO Software Platform Review
DECEMBER 12, 2014
You want to know the secret to a comprehensive SEO strategy? You and all SEO enthusiasts. Any successful SEO strategy requires a good deal of time on-page optimization, keyword research and other similar endeavors. And this is impossible to do on your own manually without SEO software… unless you have too much time on your hands. But it’s not a secret. Analytics.
What Do Social Media And SEO Have In Common?
MAY 16, 2011
SEO and social media have been historically disparate methods of generating business online. SEO services considered the effects of social media on search engine rank negligible, at worst and fleetingly effective, at best. In light of relatively recent developments, the lines between SEO and social media have blurred. The Twitter “firehose is however different.
Basic SEO for Bloggers
OCTOBER 18, 2012
SEO at its core. Search Engine Optimization (SEO) is really all about enhancing a website so that the search bots can find it more easily and, as mentioned, identify which terms it should rank for. Do Good SEO. Good SEO is all about transforming a website into a digital entity that deserves links. Be sure to follow Kristi on Twitter , Facebook , and Google+.
Google+: The Social Platform We All Love to Hate
MARCH 16, 2016
Kimberly Erskine says Google+ is not dead and makes the case on why businesses are discounting their SEO efforts if they don't use it consistently. Google+ Social Media facebook Google Google+ page indexed content niche communities Quality vs. Quantity relevant content SEO marketing SEO rankings seo tool Small Business Snapchat social network Twitter valuable content walmart
Maximize Blog Traffic with Top 27 SEO Plugins
JUNE 20, 2014
In my last post, I touched on how using these 27 must use SEO tools can deliver incredible content marketing results, and they really can – I hope you found the post useful. Yoast WordPress SEO. All in One SEO Pack. As the name suggests, All in One SEO Pack gives you everything you’ll need to maximize blog traffic. SEO Ultimate. SEO Smart Links. SEOPressor.
SEO Mega-Checklist: 75 steps to increased visibility for your site (infographic)
JUNE 20, 2016
Almost nobody knows everything about how SEO (search engine optimization) really works. And, honestly, shouldn’t your business be focusing on things like increasing growth and revenue instead of dwelling on the right mix of SEO tactics that will benefit your company? Those who do this for a living have identified more than 200 SEO ranking factors that Google takes into account.
Alan K’necht: Über Thinker & SEO Brainiac: An Interview
DECEMBER 4, 2011
Social analytics, the role of social in the future of SEO, and his favorite city – Auckland. His handle on SEO and analytics – and online marketing in general make him a hot commodity at conferences all over the world. Social has always been a critical part of SEO but up until recently it didn’t form part of the various search engine algorithms. Favorite Drink?
Do Google +1s Really Affect SEO?
AUGUST 15, 2012
Do +1s Have Any Bearing on SEO at All? So in this sense they can have a bearing on SEO – just not in the way you might think. You're reading Do Google +1s Really Affect SEO? Be sure to follow Kristi on Twitter , Facebook , and Google+. SEO Social MediaThis is a guest post by Kevin Lau. But what about ranking more highly in the search results? Sounds confusing?
Using Twitter for Effective Media Relations
NOVEMBER 28, 2011
Over the past year or so I have been using Twitter to contact journalists. The worlds of the media and PR agencies are both fast paced so the immediacy of Twitter enables both parties to take advantage of reacting to trends and breaking news – stories can be imagined, written and published within an hour if it’s a hot topic. Do you already use Twitter for PR? Pitch. Thank.
SEO and the Stock Market: How to Profit from Google Penalties
SEPTEMBER 12, 2014
write about SEO and various company tactics in order to educate, not expose or hopefully negatively impact any company. Ironically this was only discovered when an unknown blogger, who had never previously written about marketing or SEO covered their tactics. The last resource I’m going to recommend is to follow Barry Schwartz on Twitter. When Panda 4.0 Airbnb. Airwatch.
?6 SEO Myths BUSTED
SEPTEMBER 23, 2014
That’s why SEO (Search Engine Optimization) has developed as an art form as well as its own niche; people want to know the “secret” of how to get to #1 and will devote time and/or money to do so. But some popular beliefs about SEO are just flat-out wrong. This lead many SEO copywriting blogs to proclaim the “death” of the keyword. The keyword is dead. Reality. Myth 2. Reality.
How Social Media Can Improve Your Business SEO
JUNE 24, 2013
Many business owners seem to have fallen under the same belief when it comes to digital media and marketing: social media is a fad, I need to focus on my SEO and the visitors will come. I''m here to tell you something: that is wrong. What if I told you that social media and SEO were actually related? Social media not only has an impact on your SEO, but also on your sales.
9 Social Media Marketing Twitter Chats You Shouldn’t Miss
SEPTEMBER 28, 2015
Twitter chats can be a great way to solicit (and share) social media marketing advice. When: Wednesdays at 3pm EST. Sample topic: Bringing Social & SEO Together To Create A Robust Online Presence. The fast-paced nature of Twitter chats can make it difficult to keep up. Social Media Marketing TwitterBLOGCHAT. What: Different blogging topics are discussed each week.
SEO on the Go
JANUARY 7, 2013
No longer tied to a desk to create and manage our websites, an explosion of apps enters the scene, freeing us to track SEO strategies almost anywhere. And, there are a couple of surprise SEO apps here you’ve likely never heard of. Get Started Using SEO Quake SEO Extension. Track Your SEO Strategies Using Raven Tools. Go Pro With SEO for Firefox. Rated 4.6
5 Copywriting Techniques That Affect SEO
SEPTEMBER 7, 2016
It’s easy to make the mistake of thinking copywriting and search engine optimization (SEO) are two separate things. SEO is for search engines; it’s about appealing to their algorithms. In reality, however, copywriting and SEO work together. Keep the following SEO copywriting techniques and tips in mind when writing for your website. 1. Write for the User First.