The Social Media Incubator

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Twitter Study: Using Your Tweets as a Mood Ring

The Social Media Incubator

If you’re a social media user, your posts could indicate patterns in your mood changes. Social Media Strategist Caroline Melberg feels that these results show some of the effects of the social media revolution. And how does all of this affect the growing area of sentiment analysis online?

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Who Won the Super Bowl of Advertising?

The Social Media Incubator

The sentimental factor. In this simple yet genius strategy, an ad was created using the sentimental factor as mentioned before, as well as a little humor. The ad uses an actor who’s character is responsible for clydesdales, and his golden retriever puppy that came to him in the 2014 Budweiser Super Bowl commercial. Starting Feb.