Crisis Management: How to Prevent a Crisis and How to Respond if it Occurs – Part 1
Mindjumpers
JULY 16, 2012
Today, a lot of communication among stakeholders is taking place in social media, and brands must therefore monitor social channels such as blogs, Twitter and Facebook for sentiments and influencers. You should never leave a question on Facebook or Twitter unanswered – whether it’s a negative or positive sentiment you must always reply.
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