Ignite Social Media

FEBRUARY 27, 2020

Let’s break down the February social media trends. We took a sample of 47 Facebook pages and, on average, the pages in this sample grew at a median of 1% over the course of a year. Instead of fan growth, check out the social media metrics that are more closely tied to business results.

Trends 117

Trends Social Media Retail Sample 117

Hootsuite

MAY 3, 2021

Bonus : Download a free guide and checklist to help you convince your boss to invest more in social media. UTM parameters are just short pieces of code that you can add to links — for example, the links you share in your social posts. Sample code: utm_source=facebook. Sample code: utm_medium=paid_social.

Sample Code 145

Sample Code Social Media HootSuite URL 145

Ignite Social Media

MAY 14, 2020

As a social media agency , we’ve been on a different kind of frontlines during COVID-19: helping our clients navigate and communicate individual business plans on their social channels. Below, we’ve outlined the key areas to consider in your re-opening communication on social media. Post FAQs on your landing page.

Social Media 132

Social Media FAQ Guidelines Sample 132

Hootsuite

OCTOBER 23, 2023

There are endless benefits to using social media for business. But social success is a lot more complex than posting occasionally on Facebook and Instagram. If you want to reap the rewards that social media marketing can offer your business, you need an all-star social media team. Are you paid enough?

Skills 80

Skills Team Social Media HootSuite 80

Oktopost

NOVEMBER 16, 2021

As a marketing leader, you’re going to want to share these insights with people who could help you take action on them – your social media team. Now you can track how sales opportunities are being influenced by your social content, right from within your Oktopost account. Oktopost’s Influenced Opportunity Report.

Team 125

Team Social Media B2B Sample 125

Hootsuite

JUNE 12, 2023

As the expectations have grown for businesses to have a solid social media presence, so has the demand for social media consultants. Do you have a passion for digital communication, a keen understanding of social media platforms, and a desire to help others get the most out of their online marketing strategy?

Consultant 105

Consultant Social Media How To Skills 105

Pam Moore

JANUARY 24, 2020

Gone are the days that a brand can throw out a press release and expect massive brand awareness, media and sales to come rolling in. Human connections, interactions are more memorable than a branded url spammed repeatedly on your social media channels. Yet, why do people still hide behind social media logos and contact forms?

Sample 78

Sample Samples Strategy Brands 78

Sprout Social

DECEMBER 7, 2021

Over the past year, social has increased its influence on trends , industries and even markets. As its impacts continue to grow, social media managers have taken their roles in new and innovative directions. So who better to predict the future of social media marketing than the people behind the profiles?

Social Media 145

Social Media Marketing Social Media Management Trends 145

Social Media Today

AUGUST 15, 2023

A new music discovery element, which is fast-becoming a key consideration for social apps.

Sample 107

Sample Samples YouTube 107

Social Media Today

AUGUST 15, 2023

A new music discovery element, which is fast-becoming a key consideration for social apps.

Sample 106

Sample Samples YouTube 106

Hootsuite

JUNE 21, 2023

Are you an aspiring social media manager or creator looking to showcase your work? Whatever the case, creating a stand-out social media portfolio is a must—it’s your ticket to success, recognition, and networking. As a bonus, we’ll include a social media portfolio template to help you get started.

Template 97

Template Templates Social Media Social Media Management 97

agora pulse

JANUARY 6, 2021

Bonus Material: Free Social Content Calendar. How can a social media manager do it all? Here’s a look at the daily routine of a social media manager. Use my daily schedule for social media managers to create your own custom checklist and optimize your workflow. Check Paid Social Campaigns.

Social Media Management 172

Social Media Management Social Media Curation Upcoming 172

Sprout Social

OCTOBER 1, 2020

If you’re still on the fence about social media advertising, we get it. Research shows that one of the top goals for marketers is increasing brand awareness, which is why more and more brands are achieving this with a paid social presence. Why run paid social media ads, anyway? Hey, totally fair question.

Advertising 144

Advertising Campaign Social Media How To 144

Dave Fleet

JULY 26, 2010

Over time I’ve found myself doing more and more foundational work for organizations looking to dip their toes into social media. One of the key elements of this work, in my opinion, is creating a social media policy that fits well with the organization’s goals, culture and risk tolerance. Social Media Guidelines.

Policies 419

Policies Resources Social Media Examples 419

Hootsuite

MAY 31, 2023

Are you ready to tap into ChatGPT social media success? Social media managers have suffered too long with tedious, manual tasks. Luckily, ChatGPT, a conversational artificial intelligence (AI) tool that generates human-like content, promises to make social media success more attainable.

Social Media 140

Social Media HootSuite How To URL 140

Hootsuite

MAY 11, 2023

Are you considering a career in social media ? Knowing the average social media manager salary can help you determine if this is the right job for you. Social marketers are highly sought after in today’s digital age, and social media marketing salaries vary depending on experience, location, and industry.

Social Media 95

Social Media Social Media Management HootSuite Industry 95

Bill Hartzer

SEPTEMBER 5, 2019

A list of keywords that the United States Department of Homeland Security (DHS) uses to watch all social media accounts has been revealed. If you use one of these keywords on one of your social media posts, there is a chance that it may cause the DHS to start monitoring your social media accounts.

Chemicals 141

Chemicals Social Media List Telecommunications 141

Hootsuite

DECEMBER 8, 2022

How do you know the “right” number of engagements to expect on your social posts? That’s where social media benchmarks come in. This industry-specific data tracks the norms or averages for specific metrics like social media engagement and follower growth. What is a social media benchmark?

Social Media 120

Social Media HootSuite Real Estate How To 120

Ignite Social Media

OCTOBER 24, 2019

As a result of ever-changing content algorithms, social media benchmarks are fickle. There’s a good chance what will follow in this post will be irrelevant as soon as it’s published but, what the heck, let’s look at a few social media stats and benchmarks we’ve seen over the past few months.

Social Media 65

Social Media Sample Samples Hashtag 65

Forbes Social Media

APRIL 22, 2020

To give frustrated explorers a pressure valve and to stay on people’s minds, several destinations moved to social media to remain in the global mix. The following is just a sample of online options.

Travel 89

Travel Social Media Sample Samples 89

Akamai Marketing

NOVEMBER 13, 2012

You’re social media program should be no different. If you’re like most businesses, you’ll be spending more time on social media next year, so its time to start developing strategy for your social media. Is it possible to really measure social media and determine ROI?

Template 203

Template Templates Social Media Sample 203

Firebelly

SEPTEMBER 28, 2015

Twitter chats can be a great way to solicit (and share) social media marketing advice. When: Sundays at 9pm EST. Sample topic: Finding Your Blog’s Target Audience. When: Mondays at 3pm EST. Sample topic: How To Build A Community Using Instagram. When: Mondays at 9pm EST. Sample topic: Social Media Super Tools.

Social Media 100

Social Media Sample Samples Twitter 100

Hootsuite

AUGUST 22, 2023

Bonus: Download a free social SEO checklist and follow pro tips for Facebook, Instagram, TikTok, YouTube, Twitter, and LinkedIn to get your posts seen by more people. We’ve done experiments on how social media impacts traditional SEO , but this is the first to look at social media SEO specifically.

SEO 89

SEO Social Media HootSuite Instagram 89

Akamai Marketing

DECEMBER 21, 2012

Stay Akamai: Since our last blog post, you should have identified the goals and metrics on the Social Media Strategic Plan template. Let’s review the 3 steps to social media strategy and measurement. In the social media strategic plan template, this column is labeled “Goal/Objective.”

Metrics 180

Metrics Social Media Sample Samples 180

Social Media Today

AUGUST 10, 2023

Meta has been forced to revise its AR glasses plans, but it is still pushing ahead.

Sample 112

Sample Samples 112

agora pulse

AUGUST 22, 2017

Although we are a social media management tool, we too struggle with keeping up with all the changes and identifying best practices. That’s why we are excited to announce the launch of Social Media Lab! What is Social Media Lab? That’s just a sample of the tests we’ve already ran and will report on.

Social Media 132

Social Media Sample Samples Hashtag 132

Social Media Today

AUGUST 10, 2023

Meta has been forced to revise its AR glasses plans, but it is still pishing ahead.

Sample 109

Sample Samples 109

agora pulse

MAY 15, 2017

With the discovery that — yes, social media isn’t a fad — more and more businesses have decided to hire a full-time social media manager. If you indeed are shaky on how to judge the skills of your future social media manager, here are some good guidelines for you to follow.

Social Media Management 127

Social Media Management Questions Social Media Sample 127

Hootsuite

JULY 19, 2023

Trying to recruit on social media can be like opening the floodgates to the Hoover Dam. Social media recruiting tools can help you control the flow and encourage qualified candidates to apply when done right. What are social media recruiting tools? You got this!

Social Media 75

Social Media Tools HootSuite Hashtag 75

Keyhole.co

SEPTEMBER 15, 2020

Unless you have a data-driven social media reporting strategy, posting on social can feel like a black hole. But whether you’re running social for your employer, as a marketing agency, or as a freelancer, you will be asked to report on the results of your campaigns. Get Started On Your Social Media Report.

Template 112

Template Templates Report Social Media 112

Hootsuite

SEPTEMBER 23, 2020

Social media compliance simply means following the rules when using social media to engage with the public. But the truth is that social media compliance is hardly ever that simple. Especially for social marketers working in regulated industries like healthcare and finance. That can add up fast.

Social Media 145

Social Media Policies Privacy HootSuite 145

agora pulse

SEPTEMBER 2, 2020

Here’s a step-by-step guide on how to start a social media marketing agency. . Want to start your own social media marketing agency? In this article, I’m sharing hacks and advice on how to start your social media marketing agency. Use Social Media Management Tools. Nail Your Launch.

Social Media 148

Social Media Marketing How To Tweetdeck 148

agora pulse

JULY 23, 2020

Looking for a social media manager or wanting to become one? These skills for social media managers are practically requirements! Social media managers can be an enormous asset to all businesses, brands, and organizations. But they need one for the overwhelming amount of good a social media manager can do.

Social Media Management 137

Social Media Management Skills Social Media Campaign 137

Hootsuite

APRIL 13, 2020

Struggling to keep on top of all the changes to social media video specs? Video is increasingly crucial to a successful social media marketing strategy. But not if you use our guide to social media video specs. What it Takes to Create a Great Social Video: A 10-Step Guide. Facebook video specs.

Video 144

Video Social Media Resources YouTube 144

Bill Hartzer

OCTOBER 4, 2023

Hence, Genius Monkey sought integration with StatSocial through our identity graph to map household devices and data points to billions of social media profiles. Expanding survey and panel data with over 85,000 new customer attributes such as passions, interests, preferred media, and more.

Sample 164

Sample Samples Survey ROI 164

Hootsuite

FEBRUARY 7, 2022

A/B testing on social media is a powerful tool for making the best ads for your specific situation. On social media, A/B testing produces insights in real-time. On social media, A/B testing produces insights in real-time. Why do A/B testing on social media? What is A/B testing?

Social Media 107

Social Media Hashtag Statistics Template 107

agora pulse

FEBRUARY 18, 2020

Agencies, want a simple way to collaborate with your clients on social media content? Social media agencies are constantly looking for ways to set themselves apart. It is amazing to think that just over a decade ago social media management wasn’t even a career. Today, it is a thriving business model!

Social Media 104

Social Media Social Media Management Upcoming Collaboration 104