Should You Use a QR Code?
Waxing UnLyrical
JULY 27, 2011
Perhaps a coupon for a free sample, or a discount code? Is your customer a tech-savvy, Smartphone-swinging hipster geek or an SMS-dependent mallrat? Whether you use QR, SMS or a mix of both (or even neither) will depend heavily on the people you’re trying to reach. I scanned the code and waited to see where it would take me.
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