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You Can’t Manage What You Can’t Measure! Social Media Analytics

Harp Interactive

Granted, it is a relatively new game with the rules of engagement (sorry couldn’t resist it) still evolving, but there is a sizable number of reliable tools in form of plugins and apps that can be used in combination to measure different features of social media channels. Total contributors (and % active contributors).

Analytics 350
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50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

Which social media monitoring tools should I use? And of course, there’s the ongoing social media ROI debate : how do I measure this? Can social media ROI really be measured? Social Media Tools. For each step, he identifies the overall strategy, useful tools, and helpful tips for execution. What to do?