Jeff Esposito
NOVEMBER 5, 2010
Facebook Adds “Unlike Page” Button to Page Stories – While it is not the dislike button that we’ve all wanted for years, this is a great tool added by facebook. Here’s this week’s edition of Five for Friday. Not only does it allow users to opt-out of pages that they object to easily, but it also keeps companies honest.
Jeff Esposito
JANUARY 8, 2014
One reason I feel strongly about this is due to Facebook’s Insights (Facebook’s analytics tool). ROI is not a unicorn, proving value for social activity is necessary and not something that is open to interpretation. I, for one, would rather the hand-raisers seeing my posts than someone who liked my page because their friend liked me.
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