Quintly

JULY 16, 2021

In fact, video is nowadays an important part of an overall digital marketing strategy, as well as growth and sales campaigns. In this article, we look at why and how successful marketers use video to increase their social media ROI.

ROI 145

ROI Video Social Media Marketing 145

Hootsuite

JULY 21, 2022

If you’re drawing blanks, it’s time to recap a few marketing ROI formulas. Knowing some basic ROI formulas will help you better recognize the impact of your marketing campaigns and how to improve them. Use these four formula for ROI to analyze and prove the impact of your social media and digital marketing channels.

ROI 113

ROI HootSuite Cost Campaign 113

SocMed Sean

JANUARY 21, 2019

SocMedSean - Social.Media.Sean The KISS Method For Determining Social Media ROI Attend any corporate meeting on social media initiatives and it’s likely that you’ll hear a question or two along the lines of “how is this selling us more product” or “what’s the ROI on these activities”?

ROI 269

ROI Social Media CSR Knowledge Base 269

Oktopost

JANUARY 31, 2024

Ultimately, aligning advocacy metrics with overall business goals ensures that the program’s impact is not only measured but also contributes directly to your organization’s broader strategic objectives, fostering a more meaningful and impactful advocacy strategy. Here are some commonly used metrics to help you get started.

ROI 62

ROI Engagement Metrics How To 62

Sprout Social

JUNE 13, 2023

At Sprout, we’re dedicated to shaping solutions that amplify sophisticated social strategies, creating a direct link from social insights to return on investment. Siegel says proving ROI is a primary focus, and she uses our platform to help her set goals and craft social strategy. in savings over three years.

Atlassian 100

Atlassian ROI Social Media Collaboration 100

Keyhole.co

MARCH 4, 2023

It can be difficult to link your marketing spend back to calculating influencer marketing ROI. Unless you’ve been living under a rock or haven’t been actively participating in the digital world, you have no excuse whatsoever to not be familiarized with one of the most effective and accessible marketing strategies to date.

ROI 52

ROI Influencer Marketing Campaign 52

Koka Sexton

JANUARY 5, 2023

Best practices maximize marketing ROI. Content Strategy. How do you maximize marketing ROI. Utilize the data collected from different campaigns to optimize targeting strategies and ensure marketing messages stand out in the crowded marketplace. Qualifying Leads. Market Research and Analysis. Financial Analysis.

Metrics 140

Metrics B2B ROI Advertising 140

Convince & Convert

DECEMBER 15, 2023

To effectively promote your services, eCommerce or Shopify store , leveraging social media SEO strategies can significantly enhance your online visibility and attract more potential customers. This method is one of the most important strategies for LinkedIn marketing. Tim Hanson is doing the same. Take a look at his headline: 2.

SEO 154

SEO Social Media Strategy Hashtag 154

Oktopost

JUNE 1, 2023

Any marketer has heard plenty about the high ROI that can be extracted from the social channels – in B2C or B2B – but there are still countless companies out there that are having to forgo that ROI. How Does Lead Scoring Maximize Social Media ROI? Constraints on time and resources. Jump to Section What is marketing automation?

ROI 62

ROI Social Media Marketing Curation 62

Socialmedia.biz

FEBRUARY 24, 2019

Why should you go beyond the conventional ROI metrics of success? According to Sean Jackson , CFO of Copyblogger Media – “Social media marketing is never going to produce an ROI. As social media continues to unfold and evolve, it’s important to create a culture of marketing that’s not based on ROI alone.

ROI 132

ROI Social Media Airlines Proposal 132

Sprout Social

OCTOBER 19, 2023

It’s enabling them to offload time-consuming tasks such as managing digital ads, email campaigns and social post scheduling so they have more time for strategy-building. This way, marketing teams increase the impact of their social strategy and get back time to concentrate on developing winning campaigns.

Strategy 127

Strategy Sentiment Marketing Analysis 127

Koka Sexton

OCTOBER 29, 2023

From segmenting customers for personalization, to creating and testing content, our team has been able to help clients unlock growth and double their ROI through data-driven strategy and optimization. The post AI-Driven Content Strategy Optimization appeared first on Koka Sexton.

Strategy 52

Strategy Content ROI Team 52

Keyhole.co

APRIL 3, 2024

The diversity in their content strategy, including support for Women’s History Month and Earth Day, behind-the-scenes interviews, and community-centric posts, showcases the power of engagement. Addressing these questions can refine your X strategy, guaranteeing your messages reach your audience and resonate with them.

Strategy 52

Strategy Twitter Tips Marketing 52

Audiense

JULY 15, 2020

Rory has experience in formulating successful SEO strategies that are designed to deliver a clear ROI, SEO growth and multi-million pound revenues for global organisations. This is a guest blog written by Rory Hope , Head of Inbound Marketing at Semetrical.

Strategy 165

Strategy ROI Marketing How To 165

Keyhole.co

JANUARY 27, 2023

Sagefrog reports that 66% of marketers have seen a positive return on investment (ROI) from social media marketing. And some marketers have even reported ROIs as high as 1000%. A study by Statista reveals that the majority of B2B marketers around the world report that LinkedIn produces the highest ROI for them. times in Taiwan.

ROI 52

ROI B2B Social Media How To 52

Oktopost

APRIL 6, 2023

Social listening can help businesses to improve their marketing and sales strategies by identifying customer needs, preferences, and pain points. In the B2B world, social listening is an essential practice for B2B organizations that want to create an effective B2B social strategy.

Atlassian 118

Atlassian Strategy B2B Apple 118

Keyhole.co

FEBRUARY 23, 2024

We’ll provide you with the latest strategies and insights so you can make data-driven decisions that will lead to successful social media campaigns. Tailor your measurement strategy to your goals. Once you’ve rounded up some common industry metrics, integrate these measurement strategies into your own business plan.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Firebelly

APRIL 30, 2012

Here are 5 must-reads on the ROI of Pinterest that we don’t want you to miss. What’s the ROI of Pinterest? By Geoff Livingston Well known social media experts like to slough off tough questions about return on investment (ROI) with flip phrases like, “What’s the ROI of your mom?” Assigning Pinterest Value.

ROI 244

ROI Social Media Campaign Brands 244

Sprout Social

OCTOBER 4, 2023

What was the ROI of your influencer campaign? But these are questions you have to answer; not just for your team and strategy, but for your leadership and teams beyond marketing. In this article, we’ll show you how 3 brands have created a Tagging strategy for marketing campaigns, cross-org reporting and better insights.

Strategy 121

Strategy Brands UGC Marketing 121

Keyhole.co

FEBRUARY 29, 2024

We’ll provide you with the latest strategies and insights so you can make data-driven decisions that will lead to successful social media campaigns. Tailor your measurement strategy to your goals. Once you’ve rounded up some common industry metrics, integrate these measurement strategies into your own business plan.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Pam Moore

MAY 18, 2020

ROI is not something you have seen in a long, long time? 8 Bad habits that stop content marketing ROI in it's tracks. Need to achieve a higher ROI on your digital and social marketing efforts? Before you even think about using social media for business you need to develop your social branding strategy and plan!

ROI 78

ROI Content Template Templates 78

Audiense

AUGUST 4, 2020

Rory has experience in formulating successful SEO strategies that are designed to deliver a clear ROI, SEO growth and multi-million pound revenues for global organisations. This is a guest blog written by Rory Hope , Head of Inbound Marketing at Semetrical.

Strategy 176

Strategy ROI SEO Marketing 176

Ari Herzog

FEBRUARY 18, 2014

Some responses: One thing I'll offer off the bat: ROI is vital, but not every social activity should have ROI. SocBiz ROI is achievable. Must define goals, set KPIs, establish baseline, est. campaign infrastructure; execute; ROI #GetRealChat. A3: Dancing around ROI. Start dancing WITH ROI. getrealchat.

ROI 154

ROI Social Media Syndication Collaboration 154

Pam Moore

NOVEMBER 14, 2017

How you kickoff the relationship with your social media agency from day one, all the way to final and detailed execution of strategies and tactics are critical to success. Or maybe you have already hired a social media marketing agency, yet you are not seeing the ROI you had anticipated? In this 30 minute podcast you will learn: .

ROI 164

ROI Social Media How To Marketing 164

Keyhole.co

JANUARY 20, 2024

Big businesses can throw massive budgets at expensive marketing strategies, but small businesses just don’t have that luxury. So how can a small business create an achievable marketing strategy that gets results? One example of a brand using this strategy is Instant Pot. The answer is Facebook marketing.

Small Business 100

Small Business Engagement Strategy Facebook 100

Oktopost

MARCH 4, 2024

Depending on your stage and business model, you will need different tools and strategies to grow your company without breaking the marketing bank. Measuring the success of B2B SaaS Marketing Ultimately, your marketing strategies should drive revenue through customer acquisition or retention. What is B2B SaaS Marketing?

B2B 62

B2B Strategy Marketing Case Study 62

Koka Sexton

DECEMBER 31, 2022

It explores the strategies and tactics needed to create a successful, integrated digital marketing plan , helping you to reach a broader audience and generate more engagement, while strengthening your brand’s online presence. Measure ROI from promotions and campaigns on different channels. Maximizing the Reach of Brand Messages.

Strategy 92

Strategy Marketing B2B ROI 92

Hootsuite

DECEMBER 12, 2023

Source: Jason Hawkins on LinkedIn Advocate for your business All your regular marketing still has its place, but committing to thought leadership content — meaning, you posting your insights on social media as an executive — can add quite a boost to your company’s strategy. But you should at least have an outline of a strategy.

Social Media 111

Social Media Strategy HootSuite Sentiment 111

Oktopost

SEPTEMBER 22, 2021

There are few things in a B2B marketer’s toolkit that can deliver as much ROI as paid social media marketing. But what if you could get more out of your current organic social media marketing strategy by using the power of paid ads and sponsored content instead? Paid Social Media Strategies for B2B. Open a Library.

B2B 138

B2B Social Media Strategy Library 138

Pam Moore

MARCH 9, 2020

However, when you do the “double click” and take a deeper look at their strategies, tactics, and content you may see it's truly lacking differentiation. Our agency, Marketing Nutz , gets contacted every day by business leaders who fell for vanity metric tactics and strategies. Give us a shout and let's get to work!

ROI 78

ROI Strategy How To Marketing 78

Oktopost

FEBRUARY 22, 2023

Marketers are being asked to achieve more with less, and the consequence is not having enough time or energy to focus on strategy and oftentimes getting lost in the hamster wheel of the day-to-day. Joining the Radically Transparent podcast is Eytan Buchman, CMO of Freightos.

Strategy 62

Strategy B2B Apple Energy 62

Pam Moore

AUGUST 13, 2019

If your blog, website, content and engagement strategies suck, your conversions on Twitter will be the same. Take a listen to episode 202 of the Social Zoom Factor podcast to learn 14 tips and strategies to increase sales and conversions using Twitter. Importance of a good content strategy and plan to increase sales. SoundCloud.

ROI 60

ROI Strategy Twitter How To 60

Keyhole.co

MARCH 24, 2024

What makes Airbnb’s social media strategy successful? You can identify the top influencers in your industry, measure their organic reach, and stay updated on their ROI impact. Airbnb’s social media strategy in a glimpse Airbnb saw a 12% year-over-year growth in revenue in the last quarter of 2023.

Communities 59

Communities Social Media Strategy UGC 59

The Realtime Report

JANUARY 17, 2022

5 B2B Marketing Strategies. With business-to-business (B2B), it’s important to use the right strategies to generate leads. With that in mind, here are the top five B2B marketing strategies that you need to know about. Overall, these are the five strategies that should belong to your B2B marketing plan.

B2B 113

B2B Strategy Marketing Mobile 113

Firebelly

FEBRUARY 23, 2012

You’re going to love his candor as we talked about being “engaged”, transparency, ROI and whole helluva lot more. Test and build strategy. Most organizations are fearful of social media because they haven’t spent the necessary time to build social into their overall strategy. It is a marketing program.

ROI 244

ROI Engagement Training Exercises 244

Buzz Marketing for Technology

JUNE 10, 2015

This week I moderated another Social Media Today webinar as part of their Best Thinker webinar series, this time on the topic of Way Beyond Listening: Integrating Listening Into Your Platform for ROI. We discussed nine ways companies have found to connect social media to revenue and ROI.

ROI 100

ROI Platform Storify Sentiment 100

Webbiquity SMM

AUGUST 23, 2010

You wouldn’t buy a new machine tool or enterprise software application without an ROI analysis, so why should social media be any different? In other words, the statement “ROI is challenging to measure accurately&# shouldn’t be confused with “don’t bother trying measure anything.&#.

ROI 193

ROI Social Media Vocus Metrics 193