Pam Moore

APRIL 2, 2024

Top 10 AI Marketing Strategies You Need to Know In today's digital age, innovation is at the forefront of every successful marketing strategy. Understanding the Power of AI Before diving into specific strategies, it's essential to grasp the transformative power of AI in the marketing realm.

Strategy 78

Strategy Marketing Analysis ROI 78

Ignite Social Media

MAY 6, 2020

Brands are still typically in search of digital marketing ROI. Key Takeaways: Digital marketing ROI is getting harder to achieve on social media in part because so many new brands have flooded social networks. The smaller the budget a brand has, the less likely they are to achieve ROI or to be able to measure that ROI.

ROI 154

ROI Marketing CPC Retail 154

Quintly

JULY 16, 2021

In fact, video is nowadays an important part of an overall digital marketing strategy, as well as growth and sales campaigns. In this article, we look at why and how successful marketers use video to increase their social media ROI.

ROI 145

ROI Video Social Media Marketing 145

Hootsuite

JULY 21, 2022

If you’re drawing blanks, it’s time to recap a few marketing ROI formulas. Knowing some basic ROI formulas will help you better recognize the impact of your marketing campaigns and how to improve them. Use these four formula for ROI to analyze and prove the impact of your social media and digital marketing channels.

ROI 113

ROI HootSuite Cost Campaign 113

SocMed Sean

JANUARY 21, 2019

SocMedSean - Social.Media.Sean The KISS Method For Determining Social Media ROI Attend any corporate meeting on social media initiatives and it’s likely that you’ll hear a question or two along the lines of “how is this selling us more product” or “what’s the ROI on these activities”?

ROI 269

ROI Social Media CSR Knowledge Base 269

Oktopost

JANUARY 31, 2024

Ultimately, aligning advocacy metrics with overall business goals ensures that the program’s impact is not only measured but also contributes directly to your organization’s broader strategic objectives, fostering a more meaningful and impactful advocacy strategy. Here are some commonly used metrics to help you get started.

ROI 62

ROI Engagement Metrics How To 62

Hootsuite

SEPTEMBER 29, 2020

But can you measure the ROI of your social media marketing efforts? Social ROI can often be tricky to prove. LinkedIn research found that 58 percent of digital marketers have to prove social media ROI to get approval for future budget requests. However, only 37% were “very confident” in their ROI metrics.

ROI 145

ROI Social Media Tools HootSuite 145

Keyhole.co

MARCH 4, 2023

It can be difficult to link your marketing spend back to calculating influencer marketing ROI. Unless you’ve been living under a rock or haven’t been actively participating in the digital world, you have no excuse whatsoever to not be familiarized with one of the most effective and accessible marketing strategies to date.

ROI 52

ROI Influencer Marketing Campaign 52

Sprout Social

JUNE 13, 2023

At Sprout, we’re dedicated to shaping solutions that amplify sophisticated social strategies, creating a direct link from social insights to return on investment. Siegel says proving ROI is a primary focus, and she uses our platform to help her set goals and craft social strategy. in savings over three years.

Atlassian 99

Atlassian ROI Social Media Collaboration 99

Koka Sexton

JANUARY 5, 2023

Best practices maximize marketing ROI. Content Strategy. How do you maximize marketing ROI. Utilize the data collected from different campaigns to optimize targeting strategies and ensure marketing messages stand out in the crowded marketplace. Qualifying Leads. Market Research and Analysis. Financial Analysis.

Metrics 140

Metrics B2B ROI Advertising 140

Social Media Strategies Summit

NOVEMBER 18, 2022

With so much competition from other marketers, you must take the time to develop smart strategies for social media marketing to help you: Target the right people through the right channels. We’ll cover all those points (and more) in our complete social media strategy creation guide. TikTok Marketing Strategy. Let’s get into it.

Social Media 241

Social Media Strategy Influencer LinkedIn 241

Convince & Convert

DECEMBER 15, 2023

To effectively promote your services, eCommerce or Shopify store , leveraging social media SEO strategies can significantly enhance your online visibility and attract more potential customers. This method is one of the most important strategies for LinkedIn marketing. Tim Hanson is doing the same. Take a look at his headline: 2.

SEO 154

SEO Social Media Strategy Hashtag 154

Oktopost

JUNE 1, 2023

Any marketer has heard plenty about the high ROI that can be extracted from the social channels – in B2C or B2B – but there are still countless companies out there that are having to forgo that ROI. How Does Lead Scoring Maximize Social Media ROI? Constraints on time and resources. Jump to Section What is marketing automation?

ROI 62

ROI Social Media Marketing Curation 62

Social Media Strategies Summit

APRIL 4, 2019

In fact, Influencer Marketing ROI and improving metrics to track campaign results are consistently noted as the biggest challenge facing the industry in 2019 and beyond. The focus on ROI aligns with the desire for greater transparency and authenticity in the face of growing pressure to address fake followers and bots. image source ).

ROI 103

ROI Influencer Marketing How To 103

Social Media Today

DECEMBER 7, 2018

What's the actual ROI of content marketing? This infographic outlines the various benefits in quantifiable terms.

ROI 138

ROI Content Strategy Marketing 138

Mindjumpers

JANUARY 25, 2013

The confusion on social ROI might remain the same unless social media professionals stop trying to evaluate their online efforts the same way they measure the success of their other marketing activities. Following are four of those metrics for measuring social media ROI, which we see as of great importance. Brand Awareness.

ROI 245

ROI Metrics Crowdsourcing Sentiment 245

Socialmedia.biz

FEBRUARY 24, 2019

Why should you go beyond the conventional ROI metrics of success? According to Sean Jackson , CFO of Copyblogger Media – “Social media marketing is never going to produce an ROI. As social media continues to unfold and evolve, it’s important to create a culture of marketing that’s not based on ROI alone.

ROI 132

ROI Social Media Airlines Proposal 132

Sprout Social

OCTOBER 19, 2023

It’s enabling them to offload time-consuming tasks such as managing digital ads, email campaigns and social post scheduling so they have more time for strategy-building. This way, marketing teams increase the impact of their social strategy and get back time to concentrate on developing winning campaigns.

Strategy 126

Strategy Sentiment Marketing Analysis 126

Akamai Marketing

JANUARY 15, 2013

Another year of measuring social media ROI. I’ve kicked off a couple with some easy to use, downloadable templates for strategy and KPI. Because first, we should dispel some myths about measuring social media ROI. If you hope to measure ROI, you must first have an investment. Then we can get down to business.

ROI 194

ROI Social Media Policies Creative Commons 194

Koka Sexton

OCTOBER 29, 2023

From segmenting customers for personalization, to creating and testing content, our team has been able to help clients unlock growth and double their ROI through data-driven strategy and optimization. The post AI-Driven Content Strategy Optimization appeared first on Koka Sexton.

Strategy 52

Strategy Content ROI Team 52

Keyhole.co

APRIL 3, 2024

The diversity in their content strategy, including support for Women’s History Month and Earth Day, behind-the-scenes interviews, and community-centric posts, showcases the power of engagement. Addressing these questions can refine your X strategy, guaranteeing your messages reach your audience and resonate with them.

Strategy 52

Strategy Twitter Tips Marketing 52

Audiense

JULY 15, 2020

Rory has experience in formulating successful SEO strategies that are designed to deliver a clear ROI, SEO growth and multi-million pound revenues for global organisations. This is a guest blog written by Rory Hope , Head of Inbound Marketing at Semetrical.

Strategy 165

Strategy Marketing ROI How To 165

Keyhole.co

JANUARY 27, 2023

Sagefrog reports that 66% of marketers have seen a positive return on investment (ROI) from social media marketing. And some marketers have even reported ROIs as high as 1000%. A study by Statista reveals that the majority of B2B marketers around the world report that LinkedIn produces the highest ROI for them. times in Taiwan.

ROI 52

ROI B2B Social Media How To 52

Oktopost

APRIL 6, 2023

Social listening can help businesses to improve their marketing and sales strategies by identifying customer needs, preferences, and pain points. In the B2B world, social listening is an essential practice for B2B organizations that want to create an effective B2B social strategy.

Atlassian 118

Atlassian Strategy B2B Apple 118

Firebelly

APRIL 30, 2012

Here are 5 must-reads on the ROI of Pinterest that we don’t want you to miss. What’s the ROI of Pinterest? By Geoff Livingston Well known social media experts like to slough off tough questions about return on investment (ROI) with flip phrases like, “What’s the ROI of your mom?” Assigning Pinterest Value.

ROI 244

ROI Social Media Campaign Brands 244

Sprout Social

OCTOBER 4, 2023

What was the ROI of your influencer campaign? But these are questions you have to answer; not just for your team and strategy, but for your leadership and teams beyond marketing. In this article, we’ll show you how 3 brands have created a Tagging strategy for marketing campaigns, cross-org reporting and better insights.

Strategy 119

Strategy Brands UGC Marketing 119

Keyhole.co

FEBRUARY 23, 2024

We’ll provide you with the latest strategies and insights so you can make data-driven decisions that will lead to successful social media campaigns. Tailor your measurement strategy to your goals. Once you’ve rounded up some common industry metrics, integrate these measurement strategies into your own business plan.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Keyhole.co

FEBRUARY 29, 2024

We’ll provide you with the latest strategies and insights so you can make data-driven decisions that will lead to successful social media campaigns. Tailor your measurement strategy to your goals. Once you’ve rounded up some common industry metrics, integrate these measurement strategies into your own business plan.

Social Media Management 52

Social Media Management Social Media Strategy Metrics 52

Social Media Marketing

MAY 12, 2019

Management sometimes mixed up their plans and leads to confusion as to how overwhelming marketing analytics affects the Return on Investment (ROI). Plan for ROI To achieve your objectives, creating a specific strategy to have progress along the process is essential. This is by incorporating the following tips.

ROI 88

ROI Tips Marketing Press Release 88

Pam Moore

MAY 18, 2020

ROI is not something you have seen in a long, long time? 8 Bad habits that stop content marketing ROI in it's tracks. Need to achieve a higher ROI on your digital and social marketing efforts? Before you even think about using social media for business you need to develop your social branding strategy and plan!

ROI 78

ROI Content Template Templates 78

Ari Herzog

FEBRUARY 18, 2014

Some responses: One thing I'll offer off the bat: ROI is vital, but not every social activity should have ROI. SocBiz ROI is achievable. Must define goals, set KPIs, establish baseline, est. campaign infrastructure; execute; ROI #GetRealChat. A3: Dancing around ROI. Start dancing WITH ROI. getrealchat.

ROI 154

ROI Social Media Syndication Collaboration 154

Pam Moore

NOVEMBER 14, 2017

How you kickoff the relationship with your social media agency from day one, all the way to final and detailed execution of strategies and tactics are critical to success. Or maybe you have already hired a social media marketing agency, yet you are not seeing the ROI you had anticipated? In this 30 minute podcast you will learn: .

ROI 164

ROI Social Media How To Marketing 164

Keyhole.co

JANUARY 21, 2024

If you also plan to use Twitter for business , it’s worth learning its essentials and advanced strategies. You can target them effectively with the best Twitter marketing strategies up your sleeve. Increasing the social media marketing ROI One option is to invest in reaching your Twitter audience organically.

Examples 52

Examples Strategy Twitter Marketing 52

Audiense

AUGUST 4, 2020

Rory has experience in formulating successful SEO strategies that are designed to deliver a clear ROI, SEO growth and multi-million pound revenues for global organisations. This is a guest blog written by Rory Hope , Head of Inbound Marketing at Semetrical.

Strategy 176

Strategy ROI SEO Marketing 176

Keyhole.co

JANUARY 20, 2024

Big businesses can throw massive budgets at expensive marketing strategies, but small businesses just don’t have that luxury. So how can a small business create an achievable marketing strategy that gets results? One example of a brand using this strategy is Instant Pot. The answer is Facebook marketing.

Small Business 100

Small Business Engagement Strategy Facebook 100

Social Media Today

JANUARY 24, 2022

Some helpful considerations for your social media marketing strategy.

ROI 196

ROI Social Media How To Strategy 196

Hootsuite

DECEMBER 12, 2023

Source: Jason Hawkins on LinkedIn Advocate for your business All your regular marketing still has its place, but committing to thought leadership content — meaning, you posting your insights on social media as an executive — can add quite a boost to your company’s strategy. But you should at least have an outline of a strategy.

Social Media 111

Social Media Strategy HootSuite Sentiment 111