Ari Herzog
FEBRUARY 18, 2014
Some responses: One thing I'll offer off the bat: ROI is vital, but not every social activity should have ROI. SocBiz ROI is achievable. Must define goals, set KPIs, establish baseline, est. campaign infrastructure; execute; ROI #GetRealChat. A3: Dancing around ROI. Start dancing WITH ROI. getrealchat.
Ari Herzog
MAY 27, 2014
If the strategy and audience are the same, then where is the value in creating schisms ? by Danny Brown Related Stories [Untitled] The ROI of Social Media My Story About Living My Life. What are the elements of online media that differ from social media? Take off the end of a hammer and you have a stick. It’s still a tool.
Ari Herzog
FEBRUARY 23, 2014
Related Stories Why (and How) I Forced 912 People to Unfollow Me on Twitter 20 of the World’s Most Clever Twitter Bios in 2011 and How Clever They Remain Today The ROI of Social Media. Strategy identity'
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