Hootsuite

NOVEMBER 8, 2021

ROI, or return on investment, has become the holy grail of social media marketing. But while the quest for social marketing ROI is not a linear journey, it also needn’t be as convoluted and futile as the quest for the holy grail itself (at least not the Monty Python kind, ya know). Track micro and macro actions to understand ROI.

ROI 136

ROI Metrics HootSuite CPM 136

Sprout Social

AUGUST 10, 2022

Today, there are now several influencer marketing tools out there to help speed up every step of the process. In this article, we’ve compiled a list of the best influencer marketing tools to get you started. Influencer marketing tools for social listening. Influencer marketing tools for identification.

Influencer 113

Influencer Tools Marketing Software 113

Hootsuite

NOVEMBER 7, 2023

Social listening tools are some of the most important for any social media marketer to master. Now, all you have to do is set up a social listening tool to track the details that matter most to your brand, and the information comes directly to your computer screen. What are social listening tools? First things first, though.

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

Sprout Social

JANUARY 27, 2020

For internet and software companies with products and services they’re proud of, social media provides a platform to reach new customers, show off those products and establish your share of voice in the industry. . Here’s five stats to get you fired up about social media marketing for your software company. . Not convinced?

Software 105

Software Industry Social Media Marketing 105

Oktopost

JANUARY 11, 2024

Demand generation tools leverage automation technologies to help you understand your customers better and make data-driven decisions. But there isn’t a one-tool-fits-all-your-needs available in the market: you still have to pick your demand gen battles. What is a Demand Generation Tool?

Tools 62

Tools B2B Hubspot Analytics 62

Webbiquity SMM

AUGUST 23, 2010

You wouldn’t buy a new machine tool or enterprise software application without an ROI analysis, so why should social media be any different? In other words, the statement “ROI is challenging to measure accurately&# shouldn’t be confused with “don’t bother trying measure anything.&#.

ROI 193

ROI Social Media Vocus Metrics 193

Oktopost

MAY 2, 2021

We’ll show you how to optimize your YouTube videos, and discuss the seven best tools to improve your YouTube SEO. 7 Best YouTube SEO Tools for B2B Marketers. Here are seven top tools for helping you optimize your YouTube SEO. Doing this helps you get a better picture of the ROI on your YouTube marketing efforts. .

B2B 132

B2B SEO YouTube Tools 132

The Realtime Report

AUGUST 8, 2012

And, as we’ve seen too often before, only a small percentage (17%) currently measure social media ROI. What’s new is that most companies also don’t understand the concept of realtime analytics and have a strategy for investing in the tools to support it. Social Media ROI And Realtime Big Data Analytics.

ROI 191

ROI Mzinga Analytics Social Media 191

Convince & Convert

MARCH 4, 2016

Technology used to be only a concern of the IT department, but these days, even the most entry-level employee is expected to have basic knowledge of online tools. Only 44% of CMOs say, “I can measure ROI,” but this number has to increase if the CMO wants to increase their marketing budget. Image via Unsplash. Integrated CRM.

ROI 60

ROI Statistics Software Metrics 60

Keyhole.co

SEPTEMBER 12, 2023

That’s why you need a stack of reliable, scalable, and intuitive social media management tools. In today’s article, we bring you the best social media management tools to up your marketing game. Scheduling and Publishing Tools Have trouble scheduling your posts in advance?

Social Media Management 52

Social Media Management Social Media Tools Collaboration 52

Webbiquity SMM

MAY 10, 2011

The “ROI of social media&# (or lack thereof) is a hot, and still hotly contested, topic. I summarized arguments from both sides a few months ago in The Social Media ROI Debate. “help desk software&# instead of the product name). All of the old measurements are moot.&#.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Keyhole.co

SEPTEMBER 12, 2023

That’s where reliable social media automation tools can help you. In today’s article, we bring you some of the best social media automation tools so you can choose the right one for your business. In today’s article, we bring you some of the best social media automation tools so you can choose the right one for your business.

Tools 52

Tools Social Media Curata Price 52

Keyhole.co

AUGUST 28, 2023

So, you need credible YouTube analytics tools to assess your channel’s performance and bring data-driven improvements. In today’s article, we discuss the significance of YouTube analytics tools and how you can choose the right one for your brand. To simplify your choices, here are some top YouTube analytics tools worth considering: 1.

Metrics 52

Metrics Analytics YouTube Video 52

Keyhole.co

MARCH 14, 2023

And Instagram analytics tools are your best bet to get your brand discovered How? And which tool should you choose? There are many great social media analytics tools out there , which means that finding the right one for your needs can get tricky. To make things easier for you, this list will help in comparing the tools.

Metrics 52

Metrics Analytics Instagram Tools 52

Sprout Social

JANUARY 24, 2024

Doing so enables you to benchmark your influencer campaigns against business goals, determine the ROI of your partnerships and pivot quickly based on what is and isn’t working. Use social media management tools to track audience growth across channels. Sprout’s social listening tools help you visualize the share of voice data.

Metrics 100

Metrics Influencer Marketing Survey 100

Sprout Social

JUNE 28, 2023

In fact, teams that don’t adopt automation and AI-powered software throughout their tech stack risk falling behind. But with the right tools and processes, automation also breaks down silos and makes your whole business a well-oiled, data-driven machine. Automation tools are popular in marketing departments.

Team 109

Team Hubspot Marketing SMS 109

The Realtime Report

JANUARY 28, 2017

Making Social Media An ROI Positive Channel For B2B Businesses By Jingcong Zhao. Yet, 61% of marketers claim measuring ROI is a top challenge. Why is social media’s ROI so elusive, despite marketers’ increased focus on this function and despite the proliferation of social marketing tools?

B2B 91

B2B ROI Social Media Hashtag 91

Keyhole.co

MARCH 2, 2023

Anyone who’s managed the social media accounts for a brand or business will gripe about content planning, audience targeting, ROI tracking , and the like. We’ve put together a guide to the industry’s three most important social media marketing tools. If you’re after a strong analytics tool, skip ahead to the next tool on this list.

Social Media 52

Social Media Tools HootSuite Marketing 52

Unmetric

JULY 9, 2019

Twitter analytics tools give you key data points that are helpful in calculating your social ROI. In this article, we’ve rounded up the best analytics tools that offer an array of features to help you increase brand visibility and fine-tune your Twitter strategy. But here’s where the app’s search tool comes in handy.

Analytics 72

Analytics Tools Twitter Hashtag 72

Sprout Social

MARCH 21, 2019

Analyzing all these aspects of your Twitter performance is essential to measure your social ROI , so you know you’re not just wasting your time on tweets that don’t deliver. That’s why it’s worth investing in the best Twitter analytics tools to keep track of how your posts are performing. Sprout Social. Price: Starts at $49 per month.

Analytics 104

Analytics Twitter Tools Strategy 104

Keyhole.co

NOVEMBER 6, 2022

And this is where social media monitoring tools come into place. Social media monitoring tools allow marketers to do the following: Get quality audience data Take relevant actions, based on the data collected, to keep or build a good reputation and drive ROI Save time, as all your social media analytics are available to you in one platform.

Tools 52

Tools Social Media Sentiment Price 52

Sherrilynne Starkie

MAY 22, 2018

This one will focus on the tools that a PR pro uses to get the job done.). I use some great software that makes it easy to design gorgeous looking documents. Designrr doesn’t cost the earth either so I’m pleased with the ROI. I’m currently working on a third ebook. I love Designrr.

eBook 207

eBook How To Overview ROI 207

Sprout Social

OCTOBER 19, 2023

Not surprisingly, according to a Q2 2023 Sprout Pulse Survey of 255 social marketers, 71% are already integrating AI and automation tools into their workflow, and 82% of them report positive results. AI tools extract competitor insights by using powerful semantic search and other AI algorithms from social listening data.

Strategy 128

Strategy Sentiment Marketing Analysis 128

Sprout Social

JANUARY 9, 2024

Add to these, workflow inefficiencies, data silos and rising costs, and there’s a growing need for tools that can help give you an edge. Machine learning Machine learning helps AI analysis tools automatically identify data patterns so they can be synthesized for actionable insights. Enter AI analytics.

Analytics 113

Analytics Sentiment Analysis Patterns 113

Oktopost

DECEMBER 21, 2023

By carefully allocating resources and prioritizing strategic initiatives, CMOs can ensure that every dollar spent delivers a high Marketing ROI. Data Analysis: Utilize data analytics tools to analyze customer data, sales patterns, and market trends. But all marketing tools and platforms come at a price.

Marketing 62

Marketing Survey Skills How To 62

Sprout Social

SEPTEMBER 18, 2023

Take into consideration the cost of tools, resources, employees and contractors. Anything new brings risk, so you’ll need to justify each expense for its potential ROI and compare that to the ROI of existing campaigns. Use the right technology Including the right tech tools in every digital marketing budget is a no-brainer.

Marketing 131

Marketing How To Sample Samples 131

Waxing UnLyrical

NOVEMBER 30, 2018

Did you know that 47% of B2B marketers and 34% of B2C marketers don’t measure content marketing ROI? Another reason why marketers don’t measure content marketing ROI is that they simply don’t know how to do it. While Google Analytics or other analytics tools can easily take care of the second part, we’ll help you with the first one.

Metrics 191

Metrics Content Marketing ROI 191

Convince & Convert

DECEMBER 15, 2023

He’s building an AI tool for writing and collecting his first set of users with a discount. Here’s an example: Imagine you’re a founder of a time management software and one of your content pillars is time management. Alternatively, you can use hashtag generating tools and cut down on guesswork and time spent on research.

SEO 154

SEO Social Media Strategy Hashtag 154

Hootsuite

JUNE 28, 2023

With the right tools and knowledge, you can track dark social mentions and shares to find where people talk about your brand, what they’re saying, and how to reach new audiences. Dark social media, or dark traffic, isn’t easily tracked by traditional analytics tools. 1 Social Media Tool Create. You can also customize Ow.ly

HootSuite 120

HootSuite URL Analytics Forums 120

Sprout Social

FEBRUARY 6, 2017

Social media ROI is one of the most heavily debated topics in the online marketing world. A separate study gives some insight as to why companies aren’t measuring their social media ROI. 38% said poor tools. 38% said poor tools. In this post, you’re going to learn: What social media ROI really is.

ROI 40

ROI Social Media Analytics Cost 40

The Realtime Report

JANUARY 17, 2022

But then chances are you are not effectively utilizing the social media tools available to you. Besides that, your social media marketing plan should incorporate tools that enable you to find the right keywords and perform activities such as social media listening to boost user engagement. Invest In Marketing Automation Software.

B2B 113

B2B Strategy Marketing Mobile 113

Sprout Social

FEBRUARY 5, 2020

But given the volume of conversations on social, it’s important to have the right social listening tools in place so that your entire business can get the insights they need. Once you start collaborating and finding out the goals and challenges of other departments, you can create a listening strategy that yields long term ROI.

Tools 93

Tools Sentiment How To Team 93

Sprout Social

AUGUST 25, 2022

That number includes all costs related to content creation, advertising campaigns and social media management software. Whether you manage multiple platforms through a social media management tool, an agency partner or both, you will pay around $100-$4,000 per month. Social media management software costs. Platform management.

Social Media Management 124

Social Media Management Cost Social Media Price 124

SocMed Sean

JULY 9, 2018

Now more than ever there are many aspects of your social media marketing you should continuously monitor, from ROI to algorithm updates and recent feature releases. There’s an abundance of online tools and apps that help you organize to-dos and complete steps of projects. Software and automation are more than bots.

Social Media Management 176

Social Media Management Social Media ROI Press Release 176

Oktopost

AUGUST 3, 2021

A marketing dashboard is software that houses all of your most important KPIs and metrics in one place, making it easy for your team to view and evaluate. Marketing dashboards give you a crystal clear view of the ROI of your efforts, which makes it easier to hold everyone accountable and manage projects.

B2B 62

B2B Marketing Metrics Adwords 62

Ignite Social Media

OCTOBER 24, 2022

AgoraPulse is a social media management tool that gives you the ability to track all your social media activity in one place. The tool also provides some great features for managing social media campaigns, such as the ability to create and track goals, set up automated tasks, and measure results. What’s AgoraPulse Anyway.

Review 78

Review Social Media Management Price Collaboration 78

Mindjumpers

MAY 15, 2012

Being exceeding interested in the talk of Big Data, I’ve recently been inspired by the research and development of Big Data related software and applications. Social Performance Software: helping us to retrieve business intelligence. Enter Social Performance Software. Combined, this online data equals Big Data.

Data 262

Data Software Applications Compete 262