The Social Media Incubator

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How to Measure Your Facebook Ad ROI

The Social Media Incubator

To figure ROI on your Facebook advertising, you need to calculate your cost per desired action. 8% ROI whilst $10 of revenue against $100 of ad spend amounts to 10% ROI. You have 2 more sales under that scenario than you had in Scenario 1. Twelve dollars of revenue for $150 of ad spend amounts to.8%

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How to Measure the ROI of Your Social Media Efforts – Part II

The Social Media Incubator

In our last post we shared how to accurately measure Business-to-Consumer (B2C) return on investment (ROI). Can a business that sells to other businesses measure ROI with social media? Now let’s look at the business side; Business-to-Business (B2B). Absolutely!

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How to Measure the ROI of Your Social Media Efforts – Part I

The Social Media Incubator

To demonstrate social media return on investment (ROI) , you must first determine what goals you want social media to help you achieve, and set measurements that track your progress toward your goals. Measuring Social Media ROI for Retail (or Business-to-Consumer Sales). Find the ROI in your social media efforts.

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True Social Media ROI is All About Integration

The Social Media Incubator

scan or click the QR code to see the packages we offer True Social Media ROI is All About Integration by admin on November 16, 2009 Not long ago, a client came and asked if we could “help her business go viral” by launching social media for her company. Public Relations and Small Business Mavericks C.E.L.

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Social Authority and ROI

The Social Media Incubator

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The Two Most Important Marketing Metrics Online

The Social Media Incubator

So what are the most important metrics that determine your online ROI ? Online marketing Social Media ROI conversion rate determine your online ROI SEO Social Media visitor engagement website metrics' They’re either all SEO related or social media related, but those aren’t the most important metrics. Conversion Rate.

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Are Personas a Good Approach in Social Media?

The Social Media Incubator

By approaching it that way, your audience will be more likely to want to engage and interact with your company on social media – giving you the social media ROI you want to see from your marketing efforts. What do you think? Are personas a good idea for marketing in the age of social media?