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Sysomos Acquired By Marketwire

Dave Fleet

Now we’re seeing another significant player in a similar move, as Toronto-based Sysomos is acquired by news wire service Marketwire. First reported by the Startup North blog , the news was later confirmed by Sysomos, although their blog comment and tweet have both since been deleted. Update: Sysomos has confirmed the acquisition.

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Sysomos Audience Moves Towards Measuring Social Media ROI

Dave Fleet

After several weeks of back and forth, and rescheduled meetings, I finally managed to get a demo of Sysomos Audience last week. Sysomos Audience is an addition to the Heartbeat monitoring and engagement tool. Sysomos’ Nilesh Bansal wouldn’t shed any light on the question when I spoke with him. I came away impressed.

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Announcing a New Podcast for Content Marketers

Convince & Convert

It’s a twice-monthly show in a tight interview format where the world’s greatest content marketing practitioners are queried by the shows co-hosts, two of the leading thinkers in content and digital marketing: Chris Moody from Oracle Marketing Cloud and Amber Naslund from Sysomos. How Can I Listen to the Show? v=eK0IGfKuRCQ.

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31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity SMM

Sysomos has an impressive blue chip customer list and the company’s recent acquisition by Marketwire gives it solid brand and investment backing. Reviews of More Cool Web Tools. Here’s a quick review of WebPageTest , a handy tool for checking any site’s pre- and post-cache load times.

Tools 206
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11 best social media listening tools

Unmetric

The tool gathers and analyzes your brand mentions from any social media source and any online review site, including Facebook, Twitter, TripAdvisor, and Booking.com, among many others. The tool searches for mentions of your brand across all social networks, blog articles, and reviews sites. Pricing: Starting from $800 per month.

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6 Potentially Wildly Inaccurate Observations about Tostitos and Social Sentiment

Convince & Convert

Using Sysomos social monitoring software, we found 500+ tweets mentioning the Tostitos commercial on January 2 and 3. Even with the excellent technology in Sysomos, we still had to manually review all tweets and recategorize a few from positive to neutral, neutral to negative, and so forth. Sentiment Graph for a Talking Bag.

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Best Social Media Monitoring Tools

Bill Hartzer

Review Analyst – ReviewAnalyst is a new tool that lets hotels take a proactive approach to user-generated hotel reviews, blogs, videos & images. This social media monitoring tool is not only for hotels, you can track and monitor your brand, your company, and you reviews about your company and your company’s products.

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