Small Business Mavericks

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Should Fake Reviews Be Illegal?

Small Business Mavericks

Yelp has made a business model out of allowing people to post online reviews of businesses. But many of those reviews could be fake. In fact, it’s real easy to create a fake profile or post a fake review of a business anonymously, and Yelp doesn’t seem to be interested in changing that. If so, how?

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When Is A Bad Review Good?

Small Business Mavericks

2K Games hired a PR firm to seek out reviews of its new game Duke Nukem Forever. The reviews weren’t so good so the PR firm representative tweeted his frustration. James Redner isn’t the first person ever to be disappointed with a negative review. That aside, however, are bad reviews good? He lost his job too.

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How Fake Reviews Ruin Your Reputation

Small Business Mavericks

Instead, someone in their marketing department thought it would be a good idea to buy fake reviews. Not only did they buy positive reviews of their own products, but they purchased negative reviews of the competition. Don’t buy fake reviews! Fake reviews will hurt your reputation. Very bad idea.

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Bad Reviews Can Help You Rank Better | Small Business Mavericks

Small Business Mavericks

Android Marketing For Local Small Businesses » Bad Reviews Can Help You Rank Better No one likes to receive bad reviews, but did you know that bad reviews can actually help you? Bad reviews = content and content is good. Local, and Bing all offer reviews of local businesses. It’s true.

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Online Reviews: Opportunity Or Obstacle?

Small Business Mavericks

Get Your Own YouTube Channel » Online Reviews: Opportunity Or Obstacle? One of the most frightening things in the world for a small business owner is a negative review. I think there are several reasons not to be afraid of negative reviews, the first of which is that no one can please everyone all of the time.

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Make Sure Your Online Business Gets Reviews

Small Business Mavericks

Online reviews about your business, yourself or your products can and do go a very long way in bringing customers in. The way it works is that if you put your website on other sites for review, consumers will be able to review your site and make comments. Give the review sites a chance. Try something new.

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Embedding Customer Reviews From Twitter Onto Your Blog Or Website

Small Business Mavericks

Customer reviews can be pure gold if they are left on third party websites. Twitter has become a great source when it comes to reviews and recommendations, and they don’t have to be wasted, you can make use of them. If that review has become a conversation, you can embed the whole conversation in much the same way.

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