Waxing UnLyrical

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5 Things Small Businesses Need To Know To Avoid The Groupon Curse

Waxing UnLyrical

One night in February I was perusing Groupon and found deals galore capitalizing on the upcoming holiday. “On average, a business only sees about 20 to 25 cents on the dollar of retail value,” says author and business owner Jay Goltz. So what can they do?

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How to Measure PR and Marketing Outcomes on Snapchat

Waxing UnLyrical

In gaming, Snapchat is looked at as a fad, where retail has embraced it. Freshly Picked for instance branded their Snapchat account almost like talking to your best friend – very casual and giving sneak peaks into upcoming lines.”.

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3 Tips for Getting Your Online Video Act Together for 2016

Waxing UnLyrical

Around 57 percent of retail brands said they notice average order values increase when users watch just one video they’ve produced – and sales totals double when people have watched 10 or more videos ( LiveClicker ). Twitter 3 Tips for Getting Your Online Video Act Together for 2016.

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