5 Things Small Businesses Need To Know To Avoid The Groupon Curse
Waxing UnLyrical
APRIL 10, 2012
One night in February I was perusing Groupon and found deals galore capitalizing on the upcoming holiday. “On average, a business only sees about 20 to 25 cents on the dollar of retail value,” says author and business owner Jay Goltz. So what can they do?
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