Small Business Mavericks

MARCH 11, 2014

They have become the digital competitor to virtually every type of retail business in the brick-and-mortar world. If traditional retailers like Staples are struggling, then how much more so are all the rest? Where will brick-and-more retailers be in 15 or 20 years? Will they be extinct? In fact, now may be too late.

Retail 101

Retail Small Business Research Report 101

Small Business Mavericks

JUNE 26, 2011

If you’re a big daily deals type of person, then you might find a new study showing Groupon the real leader in daily deals by more than 2 to 1. If you own a retail business, Groupon is a great place to go for making your daily deals. Keep in mind that Google Offers is barely two months old, so the study could be biased.

Retail 170

Retail Survey Study Sites 170

Small Business Mavericks

MAY 16, 2011

These include restaurants, movie theaters, medical services, house cleaning, massages, and retail shopping of various sorts. You want to give search engines – local and otherwise – every opportunity to geotarget you so that local searchers looking for your type of business can find you.

Small Business 156

Small Business Retail Google Engineering 156

Small Business Mavericks

MAY 8, 2014

Type it into the search box at HashAtIt.com and you’ll get a compilation of what’s going on. It could help specialty retailers predict fads (always a challenge) and give you a good idea on which branding strategies are working and what isn’t. Click the share button to follow, join, or share the conversation.

Hashtag 102

Hashtag Metadata Retail Engineering 102

Small Business Mavericks

FEBRUARY 22, 2013

It works for retail stores, restaurants, service businesses, any type of business. You can publish your QR code anywhere you have print collateral – flyers, brochures, table placeholders, store window stickers, and anywhere else. This is where you can get creative. Now is a great time to get on board with mobile marketing.

List 79

List Mobile Retail Survey 79

Small Business Mavericks

FEBRUARY 2, 2012

leaving the retailer with $7.50 Twitter has been an ideal channel for the promotion of coupon type deals. In this case , they failed to put a cap on the number of coupons sold, and when Groupon sold 450, the cost was enough to break the business. Group deals do need careful attention. Groupon charged $7.50 for every transaction.

Small Business 101

Small Business Cost Discount Retail 101