Adam Cohen

JULY 12, 2010

It happens in all industries, but lately I’ve seen retail companies keep their “Consumer Insight&# group focused on traditional insight like mall traffic patterns and planograms. People are the fuel behind social media, which is really just tools and tactics. Excellent post. link] Daniel Excellent post adam.

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Research Social Media Marketing Retail 265

Adam Cohen

MARCH 30, 2011

…having more positive than negative sentiment from a social media monitoring tool. …seeing the sentiment from a social media monitoring tool improve over time. …seeing the sentiment from a social media monitoring tool improve over time. 10 Quick Tips for Retailers to Engage in Social Media Right Now (44).

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Social Media Airlines Sentiment Conference 244

Adam Cohen

JULY 19, 2010

Adam has over 15 years of experience leveraging technology to drive and sustain business value for clients in the Consumer Product, Retail, High Tech, Healthcare and Financial Services industries. More about this blog here. Thanks for dropping by.

Social Media 219

Social Media Disqus Web 2.0 Badge 219

Adam Cohen

JULY 16, 2010

Adam has over 15 years of experience leveraging technology to drive and sustain business value for clients in the Consumer Product, Retail, High Tech, Healthcare and Financial Services industries. (By the way, I’m glad to hear he stopped the oil spill). More about this blog here. Thanks for dropping by.

Badge 201

Badge Disqus Web 2.0 Retail 201

Adam Cohen

AUGUST 24, 2010

Making the leap to engage customers through leveraging social media tools can be a similar experience to leaping off that cliff. The retailer already tried the leap – they started with the prototypical Facebook page, a couple of Twitter accounts, some user generated content contests. The Digital Five Tool Player (7).

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Company Social Media Posterous StumbleUpon 231