Proactive Report

JULY 3, 2011

Social media has extended the reach and influence of your stakeholders – they’re on Facebook, Twitter and LinkedIn and they’re connecting to each other. The Social Graph is the representation of our relationships. What is new is how connected we are and how fast the information moves along the social graph.

Social Graph 104

Social Graph Hubspot StumbleUpon Digg 104

Twist Image

JUNE 6, 2011

Just as brands were getting semi-used to engaging with consumers in the online channels, how are things going to change when consumers bring this added perspective right down to the retail level. The news item, Consumer use of mobile to access retail content jumped significantly: Study , caught my attention. retail content.

Bazaarvoice 106

Bazaarvoice Retail Social Graph Mobile 106

Convince & Convert

NOVEMBER 14, 2013

Creating physical photo “stops” amid a bustling city like London is akin to the scenic vista turnoff along a highway – it prompts the person to pause, photograph the moment and share the experience with their social graph. This campaign could have easily come from a tourism board, an airline, or a hotel chain.

Project 153

Project Instagram Tourism Airlines 153

Twist Image

JUNE 26, 2015

While this may not be pushing itself out to the masses just yet, or those who spend their time at big box retailers, it's becoming a reality. They stray to their social graph, they stray to other entities, and they might even stray to another brand. At the retail level, on a mobile application, on Facebook or on YouTube.

Brands 40

Brands Retail Social Graph Repository 40

BeingOptimist

AUGUST 16, 2022

Thus, for example, the Jive social platform offers tools for creating content and sharing in order to simplify monitoring and interaction. Buddy is a resource that helps managers and HR marketers develop a social marketing strategy.

Software 52

Software Jive Telligent System 52

Proactive Report

OCTOBER 30, 2011

25% of the UK retailers with a Twitter account responded to a question posed to them. 17% of UK retailers on Facebook respond to positive comments left on their walls; that figure dropped to 11% for negative comments. It pays to map your social graph. And they will tell others. Lot of others.

Social Media 95

Social Media Retail Airlines Social Graph 95

Laurel Papworth

FEBRUARY 18, 2016

What that means is we’re able to tailor an insurance offer that targets those really good insurance risk customers,” Woolworths Ltd director of group retail services, Penny Winn, told AdNews. SMH big data social media. By the way, Choice were wrong. Facebook Friends = No Mortgage or Loan.

Data 40

Data Social Media Insurance Training 40