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What Small Businesses Need to Kickstart a Programmatic Ad Strategy

Convince & Convert

For example, retailers can ask for a customer’s email address after an in-store purchase, a travel agent can ask for an email address after a phone booking is made, or a business can segment email addresses of their top customers. This type of CRM data can be collected from multiple online and offline sources.

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50 Amazing Mobile Marketing Statistics That Will Move You to Action

Writtent Blog

Cultural shifts can eat a weak marketing strategy for lunch, which is why it’s crucial for small businesses to immerse themselves in the realities of mobile, and adapt to the change. Source: The International Telecommunications Union ). 58% of mobile consumers have used their smartphone for shopping while in a retail space.

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity SMM

Between large and small businesses? Small Business Social Media Statistics and Facts. 78% of small businesses attract new customers through social media. The content marketing challenges faced by enterprises and small businesses must be very different, right? MediaPost ). Relevanza ).