Techipedia: Tamar Weinberg

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Does Social Media Impact Sales at Tobacco and Adult Themed Stores?

Techipedia: Tamar Weinberg

What is the value of social media as it relates to retail ROI? AddShoppers ** is one of the coolest technologies I have ever seen for the e-commerce space and is the only offering I have encountered that has such a breadth of data on social ROI in online retail environments. Add tags to the footer of your site, and all systems go!

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Think Like Zuck: 5 Secrets of Success of Facebook’s CEO Mark Zuckerberg

Techipedia: Tamar Weinberg

Facebook isn’t just a social networking site; it is a way of staying on touch with people around the world, a place to bring people together and building communities, and a tool for sharing information. Whether it is investors, a management team, suppliers, distributors or retail partnerships, partnering with the right people is vital.

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Connection: Social Media’s Special Gift

Techipedia: Tamar Weinberg

To this well-known retailer, social media has become just one channel of many where they need to offer customer service without any care in the world for the people they’re engaging with. Highly relevant and interesting links shared on social sites can help bring a lot of people interested in your services and products directly to you.

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How to Cut Costs with Your Own Support Community

Techipedia: Tamar Weinberg

Support communities—forum sites, wikis or any venues that include user-generated content—are surprisingly self-sufficient. The company works with small business internationally to keep online retailers running efficiently while offering them high-value marketing tools. Take a look at some strong examples of community support.

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Is SMS Marketing Still a Viable Strategy?

Techipedia: Tamar Weinberg

As most brands and organizations now have a mobile optimized version of their website, the focus is now on encouraging users to travel to your site and interact with the brand itself in order to push increased revenue. This is a guest post from James Bentham. SMS, really? Promotions/Offers.

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Social Media in the Industry: Customization is the Key to Success

Techipedia: Tamar Weinberg

Many online marketing analysts predict that representation on sites like Facebook is quickly becoming just as important as a website for one simple reason. It’s also a good idea to engage in niche sites such as concierge.com and wayn.com. Don’t underestimate networking through Linkedin and Facebook to keep the ball rolling. e-Commerce.

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Why Customer Service Should Be in Your Social Media Marketing Strategy

Techipedia: Tamar Weinberg

Social media, quite simply, relates to the usage of content created by easily accessible publishing technologies (social media sites such as Facebook or Twitter, photo publishing sites such as Flickr, video sites like YouTube and Vimeo) that is generated by the hundreds of millions of consumers utilizing these technologies.