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The Best Job in Social Media

Convince & Convert

This week: From ExactTarget , a case study about how women’s fashion retailer Caché used cross-channel marketing to generate enormous sales. The RSS feed is: [link]. Social Media Stat of the Week: 24 billion minutes a month spent on Tumblr. Huge thanks to our amazing sponsors for helping us make this happen. Listen Now .

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Social Media in the Industry: Customization is the Key to Success

Techipedia: Tamar Weinberg

On top of that, let’s add all of the other social networks out there including Linkedin, Foursquare, Myspace, Friendster, Tumblr, YouTube and the list goes on. If you have a blog-based website (through WordPress or Blogger), you may be able to automate some of the posting process by installing the Social RSS application.

Industry 231
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Klout and Peerindex – social network loyalty cards?

The Way of the Web

Both Klout and Peerindex require you to hook up various sources in order to calculate your influence – Klout includes Twitter, Facebook, LinkedIn, Google+, Foursquare, Youtube, Instragram, Tumblr, Blogger, WordPress.com, Last.fm and Flickr.

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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

Here is an example of a clothing retailer who wanted to track influencers for a specific campaign using Brandwatch. Nuvi is a real-time social media monitoring tool that provides full social media coverage across Twitter, Facebook, YouTube, Tumblr, Flickr, Instagram, Google+, Delicious, Reddit and over 5 million RSS feeds.

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Six Links Worthy Of Your Attention #145

Twist Image

This new possibility was driven by a few powerful technologies: easy free/open source blogging technology (mainly WordPress ), RSS - which enabled readers of blogs to get alerts when there was a new post, and outgoing links (from one blog to another), and 'pingbacks.' When people think of retail, they think of Walmart and Target and more.

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Creating Passionate Customers: Brand Evangelism and What it Means.

Techipedia: Tamar Weinberg

get Twitter mentions of your brand via RSS or email) or use a service like Backtype (backtype.com) to see comments across blogs and other social media sites (such as FriendFeed). The easiest way to find these people is to find the communities that your users frequently visit, be it forums, Twitter, or other social networks.

Brands 139
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How To Create the Perfect Facebook Fan Page

Techipedia: Tamar Weinberg

Reply Dee Reinhardt March 24, 2010 at 4:12 pm Do I use a FBML page to have my RSS/Blog feed? Reply John Nunez March 23, 2010 at 3:46 pm Same problem as Shannon. How do I make this happen! I tried to find one in the apps section and my anti-virus went nuts because the one I picked was chock full of trojans and viruses.

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