The Social Media Incubator

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CVS Sets Example For Social Media Strategy

The Social Media Incubator

5, 2014, CVS, one of the nation’s leading retail pharmacies, announced they would end sales of all tobacco in their 7,600 stores by Oct. “As a health care company, it’s time for us to take a stand and to put our customers, colleagues and patients on a path to better health,” the company said on their Facebook page.

Examples 139
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Why Social Media Marketing for Business Isn’t Optional Any More

The Social Media Incubator

More people prefer Pinterest to Facebook when associating with retailers or brands. Pinterest referrals spend 70 percent more money than visitors referred from non-social channels. Pinterest pins with prices get 36 percent more likes than pins without. The Google+ button is used 5 billion times per day. Websites using the +1 button receive 3.5

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How to Measure the ROI of Your Social Media Efforts – Part I

The Social Media Incubator

Measuring Social Media ROI for Retail (or Business-to-Consumer Sales). To demonstrate social media return on investment (ROI) , you must first determine what goals you want social media to help you achieve, and set measurements that track your progress toward your goals.

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5 Keys to Managing Your Business Online Reputation

The Social Media Incubator

If you have a retail location, post a “suggestion” box or provide a survey with every transaction. Would you prefer to hear about problems first-hand, or learn about them in an anonymous posting on InsiderPages.com or Yelp.com ? Offer your customers and clients an easy way to leave you feedback on how you are doing.

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5 Keys to Managing Your Business Online Reputation

The Social Media Incubator

If you have a retail location, post a “suggestion” box or provide a survey with every transaction. Would you prefer to hear about problems first-hand, or learn about them in an anonymous posting on InsiderPages.com or Yelp.com ? Offer your customers and clients an easy way to leave you feedback on how you are doing.