| | | Sherrilynne Starkie | |  Retail | 7 articles |
| Page 1 of 1 | Previous | Next | SHERRILYNNE STARKIE OCTOBER 17, 2012  Pinterest leads Facebook in retail customer aquisition In terms of online shopping audiences, Facebook is much larger than Pinterest by a ratio of almost four to one, however the study found that Pinterest provides a better experience for shopping discovery, purchase consideration, and deeper engagement with retailer content. The ROI of Social Media for Retail Websites. Pinterest is the stronger vehicle for brand association. | SHERRILYNNE STARKIE JANUARY 11, 2013  The wine blogger kerfuffle She defended herself by saying that she had taken the content from Vintages , the retail magazine of the Liquor Control Board of Ontario (LCBO) and that this publication had been adequately credited. The issue of blogging ethics came to the fore recently when prominent Canadian wine blogger, Natalie MacLean was accused of copyright infringement by the US wine magazine, Palate Press. | | | | | |
| SHERRILYNNE STARKIE FEBRUARY 23, 2013 Does your brand take bloggers seriously? The study shows that blogs are the third among online sites most likely to influence a consumer purchasing decision, coming after retail and brand websites. Brands are flocking to Facebook but are overlooking the significant opportunities and value that bloggers bring to digital marketing initiatives, according to the T echnorati 2013 Digital Influence Report. Technorati is not the voice of blogging authority that it once was, but each year the advertising network publishes a report that is required reading for internet marketers. The value of blogger relations is clear. | SHERRILYNNE STARKIE FEBRUARY 24, 2013 February 24: this week in social media Pinterest leads Facebook in retail sales acquisition. February 24: this week in social media. View more lists from Sherrilynne Starkie. Related posts: Study shows social media drives sales. Facebook advertising facts. Click here to start to receive my newsletter. PLEASE LIKE MY FACEBOOK PAGE. Related articles. Social media demographics. Pinterest for Business. Authors and Social Media: What Works? Facebook Headline Social Media Twitter | SHERRILYNNE STARKIE FEBRUARY 10, 2013  HMV’s Twitter nightmare Lately, times haven’t been too good for HMV , the British multinational music retailer. In January the company officially entered administration and some UK stores were closed. Then last week, as 190 people were in the midst of hearing that they were losing their jobs, the company’s Twitter account was hijacked by disgruntled employees who live tweeted events as they unfolded. | SHERRILYNNE STARKIE MARCH 28, 2013 March 28: this week in social media Pinterest leads Facebook in retail customer acquisition. March 28: this week in social media. Listly by Sherrilynne Starkie. March 28: this week in social media. What's new and cool in social media. Views. Filter. No items tagged in this list. Edit items to tag. crowd rank. curated. alpha. newest. queue. Official Blog: Google Keep-Save what's on your mind. Every day we all see, hear or think of things we need to remember. Usually we grab a pad of sticky-notes, scribble a reminder and put it on the desk, the fridge or the relevant page of a magazine. Smarter search. Related articles. | | | | | | | |
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SHERRILYNNE STARKIE | FRIDAY, DECEMBER 4, 2009 Communicating bad news in hard times
The retailer’s employees found out the company was closing through the news media. The second edition of Exclamation magazine, which I edit on behalf of Bridson & Horrox , the Isle of Man printing and stationery company, was issued this week. This story is my editorial contribution. They say that when you laugh the world laughs with you and when you cry you cry alone. But during these recessionary times this old adage no longer holds true. Bad news surrounds us and there are very few people and organisations are not affected in one way or another. Preparing the team. MORE >>
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