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| Page 1 of 1 | Previous | Next | PAMORAMA DECEMBER 16, 2009 40 Social Media Blogs You Should Be Reading She oversees the integration of social media communication into PR and marketing strategies for the company’s three brands, including an online retail stock and options broker, a Web-based options news and education site, and an online community that allows people to learn about the stock market through investing in virtual stock portfolios. But given how quickly the landscape is changing, keeping up to date with the latest trends can be a challenge. With new content being posted constantly around the Web, trying to stay current can be a full-time job. She founded Blonde 2.0 Blonde 2.0′s | PAMORAMA FEBRUARY 22, 2010 31 Social Media Stats and Anecdotes 99% of online retailers plan to have a Facebook Page by 2011 and 91% plan to have a Twitter page ( more ). pamorama marketing, life, social media Home About Bookshelf Links Contact 31 Social Media Stats and Anecdotes by Pam Dyer on February 22, 2010 Share Adam Schoenfeld, CEO at 20 Decibels (Cheddr Media Inc.), assembled this terrific list of social media statistics and anecdotes. His company offers a great Twitter campaign management and analytics tool for social media managers and agencies. billion in 2014, a 34% compound annual growth rate (CAGR). more ). Dell has attributed over $6.5 | | | | | | | PAMORAMA MARCH 7, 2010 Social Media: Everybody's Doing It, But For Different Reasons [Charts] everyone’s socializing online in some way), a recent Retail Advertising and Marketing Association survey conducted by BIGresearch shows types of social media use vary greatly by age and gender. adult (i.e., The survey, “Social Media: An Inside Look at the People Who Use It”, compares U.S. users on the social Web to the average American adult. always thought it was the other way around. | PAMORAMA MARCH 14, 2013 Blogs Influence Consumer Spending More Than Social Networks They rank blogs as the third most influential digital resource (31%) when it comes to making purchase decisions, following retail sites (56%) and brand sites (34%). Blogging breeds community, where influence is born. new survey from Technorati has found that many consumers are turning to blogs when they’re looking to buy something. But it [.]. | PAMORAMA AUGUST 3, 2010 Women Dominate Social Networks | pamorama Globally, women spend 20% more time on retail sites overall than men. Among the various retail sub-categories, Comparison Shopping and Apparel sites reached the highest percentage of women at 24.8% Women on the Web: How Women Are Shaping the Internet ”, found that 76% of women visit a social networking site compared to 70% of men. Men spend just 11.7% Latin America 94.1% Europe 85.6% | PAMORAMA DECEMBER 13, 2009 What Google's Real-Time Search Means for Brands Or conversely, has a bad experience at your retail outlet and uses their cell phone to instantly Tweet about it to friends and followers. Or conversely, has a bad experience at your retail outlet and uses their cell phone to instantly Tweet about it to friends and followers. link] AZKMB Good post, It seems that a lot of the early SM adopters are for retail products. | | | | | | | | | -
PAMORAMA | MONDAY, DECEMBER 28, 2009 Advertisers Embrace Facebook, Other Social Networks The viability of social media advertising was reinforced during the holiday shopping season, as many retailers turned to social media destinations like Facebook and Twitter to bolster their efforts to reach potential shoppers. eMarketer forecasts that 2009 ad spending on social networks will surpass $1.2 billion when all expenditures are tallied, a year-over-year increase of almost 4%. Instead, they will look to increase the impact of their social network presence by linking it to other marketing initiatives, both online and offline. and in many other countries. Please leave a comment! MORE >> -
PAMORAMA | TUESDAY, DECEMBER 1, 2009 Surprise! People Speak Their Mind More Online pamorama marketing, life, social media Home About Bookshelf Links Contact Surprise! People Speak Their Mind More Online by Pam Dyer on December 1, 2009 Share If you spend a lot of time on the Web you already know this, but a new study from eMarketer has found that people behave much differently online than offline. According to the research, originally conducted by by Euro RSCG Worldwide , “cyberdisinhibition has caused 43% of U.S.-based based Web users to feel less inhibited online. This effect “is most prominent among females and users ages 25 to 54. What a relief! MORE >>
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