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| | JEFF KORHAN
AUGUST 19, 2011 [Retail] Social Media Tips for Local Retailers
What is the primary goal of a local retailer? That’s what I’ve learned while doing my research for my keynote presentation next week to about 750 retailers. If you are a traditional retailer, you still want that web traffic – but your end game is using it to get face to face with prospects and customers in your store. Getting people into the store.
| | JEFF KORHAN
AUGUST 7, 2012 [Retail] Google+ Hangouts Come Alive
I’m already getting some ideas for local retailers , floral and landscape professionals, and so many other mainstream businesses that need to make their art and expertise come alive to differentiate their business from so many others. There is a big difference between television and live television. John Butterill started a movement. This is yet another Google+ game changer.
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| | JEFF KORHAN
SEPTEMBER 11, 2011 [Retail] 5 Reasons for Using a Blog Post Template
Then consider signing up for my Social Media Summit later this month – specifically designed for mainstream small businesses, including green industry businesses, retailers , and more. What comes to mind when you hear the word template? For most people, its the thought of following a cookie-cutter formula that practically ensures the creation of mediocre work. Blogging well takes time.
| | JEFF KORHAN
FEBRUARY 10, 2013 [Retail] How to Get Customers Talking About Your Business
found nothing, but bought the club anyway as a result of some great service from the local retailer. Awareness Blogging Community content marketing How-To Marketing Small Business Social Media blogging community Customer customers engage Honest Opinion Jeff Korhan LinkedIn local retailer Loyal Customers marketingLast week LinkedIn celebrated a milestone of achieving 200 million users.
| | JEFF KORHAN
MARCH 19, 2012 [Retail] 3 Hyperlocal Marketing Success Factors
This weekend I worked with local retailers from across the United States – many from small communities that do not appear on most maps. Yet, despite the current economic conditions their retail businesses are doing quite well. Hyperlocal suggests serving a narrowly defined niche – one that is largely defined by proximity. These are the 3 reasons why. Until next time, Jeff.
| | JEFF KORHAN
SEPTEMBER 26, 2011 [Retail] Free Digital Photos
However, the photos at Creative Commons tend to be real photos from everyday life – sometimes capturing exactly what you had in mind, such as the photo I found for this article on Social Media Tips for Local Retailers. Photos and videos make your online content come alive – and your social networking more engaging. An image often IS the story with social networking. However, with content marketing you usually need a photo to give your story that extra something that will get it consumed and shared. Copyrights. Free Digital Images. Here’s some help.
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JEFF KORHAN [Retail] Local Business Networks Intersect
| SUNDAY, APRIL 7, 2013
Community Marketing Online Marketing Selling Small Business Social Business Success business network business networking Buy Local communication community customer service customers hyperlocal Jeff Korhan Leasing local business Local Business Network Local Community Local Franchise Local Network Local Purchasing local retailer
mainstream small business social media social networking Visit Local 'Local businesses are their own location-specific network , and they tend to support each other and freely share without compromise. What is your business doing to tap into at least one of them? MORE >>
JEFF KORHAN [Retail] What is Your Marketing Key Note?
| WEDNESDAY, AUGUST 31, 2011
The night before my keynote presentation to independent retailers
this past weekend, I was testing and preparing the final details for the next morning. Community Marketing Online Marketing Small Business Social Media Success community content marketing customers Jeff Korhan keynote presentation retailers
social mediaJust before knocking off for the evening I decided to clean up my blog reader. To be perfectly honest, the above statistic surprised me. Given that, I suspect it was definitely a wake-up call for some of those in my audience. Apparently, that time is now. Why is this? MORE >>
JEFF KORHAN [Retail] Celebrating the Small Business Community
| FRIDAY, NOVEMBER 29, 2013
This the magic of community that Apple amplified with their retail
stores that revolutionized retail
. Apple used their extensive creative and financial resources to take what is best about local retail
to design an experience that engages buyers that are often fanatical about the Apple brand. 'Tomorrow is Small Business Saturday. It’s a day that may not necessarily be on the radar of of many consumers, but it is one that is especially important for l ocal small businesses. This day is about more than business; it’s a celebration of community. . MORE >>
JEFF KORHAN [Retail] Your Content Marketing Store
| MONDAY, OCTOBER 24, 2011
When I was conducting my Social Media Summit here in Chicago a few weeks ago I sensed that the concept was not resonating with some of the retailers
in the group. Why are so many retailers
offering free Wi-Fi without obligation to make a purchase? Awareness content marketing How-To Marketing Selling Small Business Success customers free Jeff Korhan mainstream small business marketing profitable retailers
Are you still having some challenges wrapping your arms around the concept of content marketing to increase your small business revenues? Imagine Your Store. MORE >>
JEFF KORHAN [Retail] Are Phone Calls a New Marketing Trend?
| TUESDAY, AUGUST 9, 2011
Over the past few weeks I have been interviewing retail
businesses that belong to the same association, and naturally have some things in common. In response to my query of their top challenges, here’s what the owners of three respective retail
businesses had to say. Awareness Marketing Online Marketing Selling Small Business Social Media Trends customers differences engagement Internet Jeff Korhan listening marketing Marketing Mix online phone retail
similarities social mediaThat’s what you notice on the surface. Cross-Section of Challenges. Doubtful. MORE >>
- [Retail] Social Media for Small Business – It’s Still Early Days JEFF KORHAN | MONDAY, APRIL 15, 2013
- [Retail] Why Groupon is a Bad for Small Business JEFF KORHAN | MONDAY, JUNE 13, 2011
- [Retail] QR codes Make Emotional Connections JEFF KORHAN | WEDNESDAY, NOVEMBER 9, 2011
- [Retail] How Live Events Enhance Social Networking and Marketing JEFF KORHAN | MONDAY, NOVEMBER 25, 2013
- [Retail] Google+ Hangouts Come Alive JEFF KORHAN | TUESDAY, AUGUST 7, 2012
- [Retail] Culture is King at Zappos JEFF KORHAN | SUNDAY, MARCH 6, 2011
- [Retail] Sell The Process that Sells Your Product JEFF KORHAN | MONDAY, JUNE 24, 2013
- [Retail] Social and Mobile are Universally Global JEFF KORHAN | THURSDAY, FEBRUARY 23, 2012
- [Retail] Humanize Email Marketing for Results JEFF KORHAN | SATURDAY, DECEMBER 10, 2011
- [Retail] How You Can Grow Your Business with QR Codes JEFF KORHAN | SATURDAY, FEBRUARY 26, 2011
- [Retail] How the Facebook Contextual Engine Can Grow Your Business JEFF KORHAN | SUNDAY, OCTOBER 9, 2011
- [Retail] The Best of Jeff Korhan 2011 JEFF KORHAN | SATURDAY, DECEMBER 31, 2011
- [Retail] 5 Best Practices for Local Small Business JEFF KORHAN | SATURDAY, NOVEMBER 26, 2011
- [Retail] The Purity of Work and Art JEFF KORHAN | TUESDAY, NOVEMBER 22, 2011
- [Retail] Personalization and Community Alignment JEFF KORHAN | TUESDAY, MARCH 29, 2011
- [Retail] Use Your Blog as a Proving Ground JEFF KORHAN | MONDAY, DECEMBER 20, 2010
- [Retail] Collaborative Communities Work JEFF KORHAN | TUESDAY, JUNE 22, 2010
- [Retail] What Is A Social Media Expert? - Jeff Korhan JEFF KORHAN | MONDAY, MARCH 29, 2010
- [Retail] Garden Center Blog Ideas - Jeff Korhan JEFF KORHAN | SATURDAY, MAY 29, 2010
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