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MARCH 23, 2013 [Retail] The Challenge of Online Selling for CPGs
From the graph above, it is easy to see why CPG online retailers believe that it is a simple matter of being a great online marketer. CPG CPG online retailers have to deal with well established incumbent juggernauts: Amazon.com, Walmart.com and eBay.com. CPGs online retailers must rely on creative strategies to increase direct site sales. Great Outlook, Even Greater Task.
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MAY 12, 2012 [Retail] Ecommerce Retailers: To Pay Per Click or Not to Pay Per Click
Business & Marketing Web Analytics ecommerce retailers pay per click ppc reasons to pay per click reasons to ppc why ppcMarketing your ecommerce store can be difficult. Since you’re selling things online, it’s best to market yourself online. One of the most common forms of online marketing that ecommerce merchants use is pay per click (PPC) advertising. PPC is instantaneous. Takeaway.
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NOVEMBER 19, 2010 [Retail] 4 Steps to Ask Your Customers to Switch to Paperless Billing
Here’s the situation: AT&T (as thousands of retailers in the U.S.) This blog is well known for criticizing the folks at AT&T for their coverage problems for the iPhone. However, this time I’m going to write about AT&T in a better light. tries to convince its customers to switch to paperless billing. This is the most critical step. Yes, I’ll take that, thank you.
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NOVEMBER 21, 2012 [Retail] Why You Should Tweet on Black Friday
Did you know that the first brand on Twitter was a retailer? The social media giant analyzed over 7,600 users and their site visitation and purchase behavior on over 700 retail brand websites during the busy back to school season. Internet users who used Twitter but were not exposed to retailer tweets, and another group who represented the average Internet user.
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FEBRUARY 23, 2013 [Retail] The Fallacy of Ever-Growing Online Sales
If you are an online retailer, these are very exciting news. From the SU Systems’s survey above, you can see that attracting more buyers to site is one of the two top leading challenges of worldwide online retailers. Business & Marketing ecommerce ecommerce retailersIn 2012, B2C ecommerce sales grew 21.1% to a world-leading $364.66 to $409.05 billion this 2013.
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FEBRUARY 6, 2013 [Retail] The Rise Of Hispanics On Social Media
Again, the sense of community that Latinos cherish so deeply makes sharing restaurants and retailers a no-brainer. Image Credit: Latism.org. Businesses have been turning to social media to connect with their consumers in a new and exciting way. While the Hispanic community has been included in those marketing campaigns, few have been directed right at them. Their $1.2 Sense Of Community.
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IDACONCPTS [Retail] The (Forgotten) Power of Email
| FRIDAY, MAY 25, 2012
and software developers usually have a list of emails readily available for them. When working with business both in Hawaii and around the world, clients are often interested in jumping into social media. The conversation usually starts with a social media channel and how they can jump into it (e.g. “My friends told me about Facebook and they think it is the best way for me to reach potential customers. How can I get started?). Clients arrive with a correct answer to the wrong question. They are starting with the solution instead of focusing on the problem at hand. MORE >>
IDACONCPTS [Retail] 4 Ways To Answer Your Shopping Questions via Social Media
| WEDNESDAY, AUGUST 18, 2010
Luckily for our generation, the Internet is available to answer many of our retail
questions by aggregating and collecting the opinions and experiences of buyers all over the world. [The guest post is by Jessy Troy, a blogger collecting DIY Gadgets and health writer.]. People make purchases via the Internet, through catalogs and in stores, but if there’s one way of buying that brings us all together its the way we ask advice. Chances are, if you have a question or need a recommendation about a potential purchase, you’ll ask your friends and family. Ask on Instant Messenger. – 2. MORE >>
IDACONCPTS [Retail] Daniel Footwear.com Has a Fresh New Look
| TUESDAY, AUGUST 24, 2010
Daniel Footwear decided to invite SEO company , Blueclaw to re- style and improve their online retail
store, with hope to gain an edge over their competitors and provide excellent consumer usability. At the end of last year all organisations were struggling to beat the credit crisis and keep consumers engaged with their brand. For e-commerce stores the challenge was harder as everything was taking place amongst a competitive World Wide Web platform, plus budgets for promotional and marketing activity became much tighter. The brief from Daniel Footwear covered the following issues. MORE >>
IDACONCPTS [Retail] 5 Best Manually Picked Databases of Anything Free
| WEDNESDAY, MARCH 20, 2013
You will find quite a few coupons on the blog itself that can be printed out and redeemed, updates on great deals from online retailers
, advice on everything from family life to finance, and a whole lot more. lot of what is posted on this blog are deals from retailers
like Walmart, Target and the Disney store. Everyone loves freebies, but not everyone knows how to get them. They seem to believe that they have to be some kind of money-saving guru to get something for nothing, and that just isn’t the case. FavoriteCandle.com. Listings are good for both US and Canadian users. MORE >>
IDACONCPTS [Retail] 7 Reasons To Create Engaging Birthday Emails
| FRIDAY, OCTOBER 12, 2012
According the Responsys, company tracking email marketing campaigns of top online retailers
, Epson’s birthday emails managed to generate “revenue per email that’s 840% greater than the overall email program”. There are a lot of email marketing tactics that can help build strong relationships with potential buyers. Using free email templates to create engaging birthday emails is one of the most effective ways to keep in touch with the customer. So organize a birthday club and start providing targeted messages at the right time to the right people. Reason #1. Reason #2. Reason #3. MORE >>
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