| | | FreshNetworks | | Retail | 71 articles |
| Page 1 of 1 | Previous | Next | FRESHNETWORKS MAY 24, 2011 Why retailer Tesco bought a social media company Whilst some big retailers are still sitting on the sidelines considering whether social media has a role in their business, one of our biggest retailers has acquired its own social media company. Yesterday it was announced that Tesco has bought US word-of-mouth social media company BzzAgent for a reported $60 million. | | | | | | | | FRESHNETWORKS MAY 9, 2012 WalmartLabs – taking Big Data into retail Walmart, the world’s largest retailer, acquired social media firm Kosmix just over a year ago, creating @WalmartLabs , with the intention to use this specialist R&D unit to define the future of commerce by merging social, mobile and retail. Jon Stokes Social commerce Social media tools and technology Big Data BigData recommendations retail 2.0 Tweet. Tweet This! | FRESHNETWORKS NOVEMBER 17, 2011 How social media enables “just looking” customers to generate sales Customer engagement Jo Stratmann Social media Social media for retail Social networks customer experience multi level marketing social mediaTweet Image courtesy of elliemaeink.blogspot.com. Who is your most valuable consumer? The one who buys the most from you, the one who generates the most margins or the one who spends the most time in your stores? So how do you leverage this trend? | FRESHNETWORKS APRIL 12, 2012 The Chinese take on Pinterest Jon Stokes Social media for retail Social media tools and technology Social networks China China social media Pinterest Sina WeiboTweet New Chinese social media sites have long been inspired by popular sites and trends from the West, such as Facebook’s distant cousin Renren and Twitter’s brother Sina Weibo. It is no surprise then that they have embraced Pinterest with both arms. Faxian. | FRESHNETWORKS MARCH 28, 2011 How can retailers use online content for in-store engagement? Retailers are increasingly using digital signage to engage their customers in-store. Clearly retailers are trying to influence consumer purchasing through digital channels in both the on and offline arena. Perhaps retailers would be better placed to further integrate the online and offline world by making the content “social or, at the very least, user-generated? | | | | | | | | | -
FRESHNETWORKS | THURSDAY, MAY 13, 2010 20 Social Media speakers and experts Geoff Quinn , CEO TM Lewin – I was on stage with Geoff at a recent Retail Week Ecommerce Summit. Image via Flickr by 160e29c6. We’ve spoken at more social media conferences and events in the last three months than in the first three years of FreshNetworks’ existence. One of the benefits of all the talking has been the opportunity to listen to other social media speakers and experts. Neville Hobson @jangles – sage advice with a strong PR-slant on social media. Gary Veynerchuck – Gary was the highlight of SXSW for me. Michelle is a great social media trainer. MORE >> -
FRESHNETWORKS | MONDAY, JANUARY 9, 2012 Social media cases study: Tesco and social shopping platform Foodie.fm Until now, food retailers and consumer packaged goods were somewhat sheltered from the toughening economy, with 40% of people spending more on groceries than 3 months ago (according to Deloitte ) – a result not just determined by inflation, but the fact that the tough current economy means that people spending are more time at home cooking for themselves rather than eating out in bars and restaurants. With this in mind, food retailers would do well to explore options like Tesco’s partnership with Foodie.fm. The Foodie.fm At the core of Foodie.fm Tweet This! MORE >> -
FRESHNETWORKS | MONDAY, NOVEMBER 28, 2011 China: the most valuable social commerce market in the world? of China’s retail sales today to 7.4% This is not just because the government subsidised high speed internet aids online shopping, but also because China’s has an expensive, inefficient ‘ bricks-and-mortar ‘ retail ecosystem and so a quarter of Chinese shoppers seek products online because they are not physically available in-store. So what should retailers do to take advantage of the growing social and e-commerce market space in China? Jo Stratmann Social commerce Social media Social networks China social media ecommerce Retailby 2015. Tweet This! MORE >> -
FRESHNETWORKS | WEDNESDAY, MAY 19, 2010 Social media and the retail industry: the importance of strategy and passion This time the topic was ‘social media and retail’. Matt Rhodes at the FreshNetworks Breakfast Briefing. Another successful FreshNetworks breakfast briefing has just come to a close. The two speakers were Naomi Paget (Head of Direct Marketing at TM Lewin ) and our own Matt Rhodes. The breakfast briefing was split into three main parts. First, Naomi talked about how TM Lewin has been using social media as part of their e-commerce site and then Matt presented the results of a recent campaign we ran with Jimmy Choo. First up was Naomi. TM Lewin: the Off the Cuff online community. MORE >> -
FRESHNETWORKS | MONDAY, NOVEMBER 1, 2010 Facebook now accounts for 1 in every 6 page views in the UK Taking just online retail sites as an example, the Hitwise report shows that traffic from social media sites has risen by 13% in the year to September 2010 with 9.1% of visits to all online retailers now coming from social media. Tags: Matt Rhodes Social Media Social commerce Social media for retail Social networks facebook FreshNetworks Google Hitwise Jimmy Choo Social network Social network service social search YouTube Image by LarimdaME via Flickr. Facebook accounts for 1 in every 6 page views in the UK. of all internet visits in the UK. With 11.5% and Bing. Tweet This! MORE >> -
- Learn from Abercrombie & Fitch: Embed social media in every customer touchpoint FRESHNETWORKS | SUNDAY, AUGUST 8, 2010
- L2?s top 20 luxury brands using digital – Burberry lead the way FRESHNETWORKS | FRIDAY, OCTOBER 14, 2011
- How are ‘bricks and mortar’ retailers using multichannel effectively? FRESHNETWORKS | THURSDAY, NOVEMBER 10, 2011
- Social Gaming – SXSW panel FRESHNETWORKS | SUNDAY, MARCH 14, 2010
- 5 social media misconceptions (and opportunities) in financial services FRESHNETWORKS | FRIDAY, FEBRUARY 17, 2012
- Examples of online communities in the not-for-profit sector FRESHNETWORKS | THURSDAY, MARCH 5, 2009
- Instagram hits 5 million users: 5 reasons behind its growing success FRESHNETWORKS | TUESDAY, JUNE 14, 2011
- 67% of shoppers spend more following recommendations from their social networks (infographic) FRESHNETWORKS | FRIDAY, JULY 15, 2011
- Social media, perfect information and whether the best products will always win FRESHNETWORKS | TUESDAY, APRIL 3, 2012
- Social media + online shopping = social shopping FRESHNETWORKS | WEDNESDAY, MAY 5, 2010
- Mobile provider 3 launch “Live Shop” FRESHNETWORKS | WEDNESDAY, APRIL 13, 2011
- Coca-Cola cut ad spend by 6.6% and invest more in social media FRESHNETWORKS | MONDAY, MARCH 21, 2011
- Mashalot – the first integrated social online marketplace? FRESHNETWORKS | TUESDAY, NOVEMBER 15, 2011
- Why a museum is the UK’s top brand on Twitter FRESHNETWORKS | SUNDAY, JUNE 13, 2010
- Why have a Facebook shop? FRESHNETWORKS | TUESDAY, JANUARY 25, 2011
- Lack of community management is “a huge missed opportunity for brands” FRESHNETWORKS | TUESDAY, NOVEMBER 16, 2010
- Top 10 social media blog posts from 2011 FRESHNETWORKS | WEDNESDAY, DECEMBER 21, 2011
- 40% of consumers use price comparison sites to buy household goods FRESHNETWORKS | FRIDAY, APRIL 1, 2011
- How online retailers can benefit from social shopping FRESHNETWORKS | MONDAY, AUGUST 17, 2009
- Why we need to dig deeper to measure the true value of social FRESHNETWORKS | TUESDAY, NOVEMBER 27, 2012
- Four luxury brands that lead the pack in social media innovation FRESHNETWORKS | SUNDAY, OCTOBER 17, 2010
- How multi-channel search marketing has become more social FRESHNETWORKS | MONDAY, AUGUST 23, 2010
- What’s Hot in Social Media: April 2012 FRESHNETWORKS | MONDAY, APRIL 30, 2012
- Big Data in retail banking – the opportunities and challenges FRESHNETWORKS | MONDAY, FEBRUARY 25, 2013
- Three social media marketing trends from the crowd at #smmuk10 FRESHNETWORKS | THURSDAY, JUNE 17, 2010
- 5 examples where social media jeopardised online reputation FRESHNETWORKS | WEDNESDAY, JUNE 8, 2011
- 3 things for FMCG brands to consider when using social media FRESHNETWORKS | THURSDAY, FEBRUARY 24, 2011
- Facebook for fashion brands – it’s about more than the product FRESHNETWORKS | THURSDAY, JANUARY 20, 2011
- 3 ways retail banks could get more benefit from social media FRESHNETWORKS | WEDNESDAY, FEBRUARY 22, 2012
- Creating engaging content: US department stores Barneys vs Saks in social media FRESHNETWORKS | MONDAY, JANUARY 23, 2012
- Brand campaigns on Facebook grow by 104% FRESHNETWORKS | THURSDAY, JULY 21, 2011
- Social commerce – the future of e-commerce? FRESHNETWORKS | THURSDAY, JULY 29, 2010
- The dangers of not responding to customer complaints in social media FRESHNETWORKS | MONDAY, DECEMBER 19, 2011
- How can social data help drive brand loyalty? FRESHNETWORKS | FRIDAY, NOVEMBER 30, 2012
- F-commerce – is it here to stay? FRESHNETWORKS | MONDAY, APRIL 11, 2011
- 2010 highlights at social media agency FreshNetworks FRESHNETWORKS | THURSDAY, DECEMBER 23, 2010
- Social media case study: Ted Baker ‘It’s Rutting Season’ FRESHNETWORKS | THURSDAY, OCTOBER 27, 2011
- When social media impacts search – 3 areas to think about FRESHNETWORKS | TUESDAY, JULY 12, 2011
- Can Nutmeg crack the financial services industry? FRESHNETWORKS | WEDNESDAY, OCTOBER 24, 2012
- How can out-of-home advertisers utilise social media? FRESHNETWORKS | TUESDAY, APRIL 26, 2011
- What’s hot in social media – January 2012 round up FRESHNETWORKS | TUESDAY, JANUARY 31, 2012
- SXSW learnings: Dynamic Pricing FRESHNETWORKS | TUESDAY, MARCH 13, 2012
- Causeworld: Using location-based apps to raise money for charity FRESHNETWORKS | WEDNESDAY, APRIL 21, 2010
- FreshNetworks: Topshop, Telefónica Europe and other highlights from the quarter FRESHNETWORKS | FRIDAY, JULY 1, 2011
- FreshNetworks Blog: Top five posts in May FRESHNETWORKS | TUESDAY, JUNE 1, 2010
- The lies behind online ratings and reviews FRESHNETWORKS | FRIDAY, MARCH 27, 2009
- Our top five posts in March FRESHNETWORKS | TUESDAY, APRIL 7, 2009
- Examples of online communities in the retail industry FRESHNETWORKS | MONDAY, FEBRUARY 23, 2009
- The challenges for FMCG brands in social media marketing FRESHNETWORKS | FRIDAY, SEPTEMBER 11, 2009
- 2010: Community Management predictions FRESHNETWORKS | TUESDAY, DECEMBER 8, 2009
- Why do people write reviews? FRESHNETWORKS | THURSDAY, MARCH 12, 2009
- Three popular series from the FreshNetworks Blog in 2009 FRESHNETWORKS | SUNDAY, JANUARY 3, 2010
- The top FreshNetworks Blog posts in 2009 FRESHNETWORKS | THURSDAY, DECEMBER 31, 2009
- Facebook takes Rage Against the Machine to Christmas No.1 FRESHNETWORKS | SUNDAY, DECEMBER 20, 2009
- Ratings & reviews are the new advertising FRESHNETWORKS | MONDAY, SEPTEMBER 7, 2009
- Social media in retail - monetising and building value FRESHNETWORKS | MONDAY, MAY 11, 2009
- Social media in retail seminar - thoughts and reactions FRESHNETWORKS | MONDAY, MAY 11, 2009
- Social Media in Retail – A FreshNetworks Training Seminar FRESHNETWORKS | THURSDAY, APRIL 23, 2009
- Extending the customer experience - the Zappos story FRESHNETWORKS | FRIDAY, APRIL 10, 2009
- Ratings and Reviews - a great way to kick start community FRESHNETWORKS | WEDNESDAY, MARCH 25, 2009
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