Ari Herzog

Trending Sources

How Social Media Changes Retail Storefronts

Ari Herzog

worked for a beer and wine distributor in my first job out of college. I was taught that the area closest to door handles was more valuable then retail space on 5th Avenue. Please continue reading How Social Media Changes Retail Storefronts and leave a comment if inspired. This is a guest blog post by Matthew Cool. There is a trend among small business marketing in stores. Need help?

Why Alps Bethneck is 5 Years Old

Ari Herzog

Comments Comments Related Stories How Social Media Changes Retail Storefronts Wondering If Mobile Technology Kills Creativity Tips and Tricks for Productive Telecommuting. This is a guest blog post by Stephen Black. This is his story. 2005: Flickr. Do I want to treat Flickr as a serious base for showcasing my photographic works? Or, do I want to use it as a base for experimentation? Maybe.

Mashup 143

3 Benefits for Small Business Cloud Computing

Ari Herzog

Comments Comments Related Stories Why Alps Bethneck is 5 Years Old How Social Media Changes Retail Storefronts Wondering If Mobile Technology Kills Creativity. This is a guest blog post from Megan Totka of ChamberOfCommerce.com. It is the first in a monthly series whereby she will write for me and I will write for her. hope you enjoy. As an advocate for small businesses, I am always looking for resources and innovations that can help them to compete and succeed. Though you may not be familiar with cloud computing, you’re probably already using it. Lower costs. Innovation and scalability.

How Thanksgiving Lost Its Meaning

Ari Herzog

Black Friday, begun in 1924, empowers retailers to offer shopping deals. Thanksgiving, according to President Abraham Lincoln, exists to offer “Thanksgiving and Praise to our beneficent Father who dwelleth in the Heavens.” ” That’s hardly true today when most Americans engage in extravagant feasts, march in parades, and watch football games. Why are you thankful?

A New Tablet Today

Ari Herzog

It retails new for $449 and Amazon sells it for 16% less. I waited for the Acer Iconia a500 tablet to arrive, and I unpacked it today. But I bought it much lower from eBay, being the winning bidder at $270 for a manufacturer-refurbished model. specifically chose this device because it runs the Android operating system, which is also active on my HTC smartphone. This is among the short list of tablets to be upgraded to Ice Cream Sandwich in the coming weeks. It’s installed with Honeycomb today. The next step will be to determine how and where to integrate the tablet into my life.

iPad 18

Why the Kindle Fire is Not For Me

Ari Herzog

It isn’t a perfect experience, but if nothing else it’s a promising look into the future of retail commerce. I am typing this sentence on an iMac. I did not want a Kindle to replace the experience of reading tactile books when I wrote about it in February 2009. The majority of your comments agreed with me. Fast forward nearly three years and I still don’t want the thing. The Kindle Fire is not for me. Not yet. Engadget reviews the Kindle Fire with a concise conclusion: The Kindle Fire is quite an achievement at $200. That the Fire has. also own a smartphone. Not for me.

iPad 13

Honor My Dad on #GivingTuesday

Ari Herzog

In the spirit of Thanksgiving (to mark the Pilgrims’ first harvest), Black Friday (to mark retail shopping deals), Small Business Saturday (to mark patronage to local shops), and Cyber Monday (to mark online shopping deals), tomorrow is the second annual Giving Tuesday. Giving Tuesday is about you and other members of the global community who come together to kickoff the giving season.

A New Tablet Today

Ari Herzog

It retails new for $449 and Amazon sells it for 16% less. I waited for the Acer Iconia a500 tablet to arrive, and I unpacked it today. But I bought it much lower from eBay, being the winning bidder at $270 for a manufacturer-refurbished model. specifically chose this device because it runs the Android [.] Thank you for reading! If you are inspired to add a comment with your thoughts, please visit A New Tablet Today in your browser. Ari Herzog is a new media explorer. You can join his Facebook blog community here and sign up for his email newsletter. Recent comments Great info Ari….

Credit Cards and Social Media: Successes

Ari Herzog

Depending on the source referenced, the financial services industry takes second or third place when it comes to online ad spending in the US (as you can probably guess, the retail industry always takes the numero uno). This blog post is written by Michael Dolen. But what works and what fails? First, let’s go over three major successes…. Most Muscle = American Express. Features finance

How Municipal Websites Can Engage You

Ari Herzog

Despite social acceptance of these behaviors on retail and peer-review sites, there is a general anachronism with local government. If you clicked here to learn how local government websites can engage you, there is something I need to ask you to do first: Please vote for me so I can speak about the subject in April 2013 at the National Conference for Media Reform. The past three years have witnessed unprecedented Internet actions from the White House on their blog and across social media. And yet local governments have a long way to go. Please vote here before October 26. Need help?

3 Email Marketing Examples Not to Copy

Ari Herzog

ShowStoppers is the perfect display event to intensify business relationships, meet, network and conduct business with journalists, retailers and buyers,&# said Jens Heithecker, executive director of IFA. I receive a lot of press releases by email — and unlike past actions of deleting them, I have lately replied to my senders and asked simple questions to enlightening responses.

Musing About QR Codes

Ari Herzog

Hold your smartphone up to this image and, if you have Google Goggles or another barcode-reading application active, you can scan this and be shown information about me. I see QR codes everywhere these days, from newspaper classified advertisements to restaurant menus to retail storefront doors. With the proliferation of mobile phone sales and applications developed for the phones, it is natural that companies will try to market their products to people on the go. They are real people. They include me and maybe you too. Want a QR code of your own? Thanks for the inspiration, Arik.

Internet Sales Taxes are Coming…

Ari Herzog

This does not compel any state to join, but those that choose to adopt this system would then have the authority to require online retailers to collect and remit sales taxes the same way that businesses on local Main Streets do now. While I support equality in the retail industry to ensure online businesses collect the same sales taxes as brick-and-mortar firms, I must side with Internet Merchants Association president Fred Neff who makes a valid point when he spoke to American City & County magazine. North Dakota which set precedent by restricting internet commerce taxation.

Help Me Find My Next Job?

Ari Herzog

In this vein, I’ve kept busy in recent weeks reforming my resume and reflecting what I want to do with my life. I’ve applied to several job vacancies over the past week including social media manager at a national retail chain, government affairs director at a pharmaceutical firm, marketing and communications coordinator for an urban affairs organization, communications manager for a health care advocacy organization, and chief of staff to a university president. Thanks a lot. -- Thank you for reading Help Me Find My Next Job? at AriWriter. No related posts.

Facebook’s New Ad Products for Brick-and-Mortar Retailers

SocialTimes Facebook

Facebook Tuesday introduced three advertising products aimed at retailers with brick-and-mortar stores: store locator, store visits and the offline conversions application-programming interface. Store visits gives retailers information on the number of people who viewed local awareness ads  on Facebook and then actually visited those stores. Optimize future campaigns.

4 Retailer Tips for Marketing to Consumers

Convince & Convert

Time and time again we have heard the phrase, “The customer is always right.” In an era where customer service is so important, retailers and business owners must always remember to keep this in mind. Yet, how can retailers make sure that their consumers are not only getting the message they want to send, but also getting a message the consumer actually wants to hear? Keep It Simple.

How Retailers Can Use Pinterest To Boost Holiday Sales

Firebelly

The post How Retailers Can Use Pinterest To Boost Holiday Sales appeared first on Firebelly | Social Media Marketing & Management Company. People approach Pinterest ready to shop more than they do on any other social network. How can you take advantage of this to boost holiday sales? 1. Add the Pin It button to your website. Create holiday gift boards. Promote your boards in-store.

Offline Retail Analytics Via Smartphone

Small Business Mavericks

Euclid collects data for retail businesses using smartphone technology to track consumer movement. Here’s how it works, in a nutshell: Euclid installs sensors in retailers’ locations that can measure how many people walked by a store, how many walked in and for how long they stayed based on when their smartphones emit a kind of radar searching for wireless Internet signals. The incredible thing about that is it allows retail store owners an opportunity to use actionable data that, before now, they haven’t had access to. think this is a sublime idea.

[Cool Infographic Friday] The Rise of Social Retail

SocialFish

Online retailers are raking it in as a result of social, in fact in 2014, the top 500 retailers had revenues of $3.3 Did you know that the social web traffic to e-commerce websites is expanding at a rate that is much faster than the majority of the other referral traffic channels for e-commerce? In fact, almost 2% of all e-commerce traffic in the US is coming from social.

A Clever Way One Retailer Brings Pinterest From Online To In-Store

Firebelly

This weekend I walked in to World Market, a speciality retailer selling mostly home decor, and walked out with something I wasn’t planning to purchase—all because of Pinterest. I don’t even follow World Market on Pinterest, but while I was perusing the lamps, something caught my eye. ” This is a great example of extending the online Pinterest experience in-store.

The Future Of Retail In A CTRL ALT Delete World

Twist Image

Hosting over 400 retail marketing professionals from across Europe at their office (which is the largest Google office outside of Mountain View's Googleplex). future of retail. retail. retail at google. retail marketing. retailer. How do the best brands connect with their consumers? It was an amazing day. This is what happened. consumer. ctrl alt delete.

The New Retail Experience

Twist Image

There was an old retail paradigm (that still rings true): get them to the store. Many retailers still treat their online store as if it's just another store. There are so many issues and challenges in getting to the point of excellence with e-commerce, that many companies don't even know where to begin (and we're talking about the small, medium and large retailers here). Brands (and retail, in particular) continue to struggle to keep pace. There is no doubt that the biggest opportunity that retailers have is to surprise and delight with a great in-store experience.

One-Third of Consumers Are Visiting Top Digital Retail Sites Via Mobile Exclusively

The Realtime Report

New research from  comScore’s Data Mine  reveals that while the majority of the digital consumers use both desktop and mobile devices, around one-third of consumers are visiting the top digital retail brands  exclusively via mobile  as of September 2013. And those visiting sites via mobile are “behaving very differently” depending on which retailer they are engaging with.

The State of Retail Mobility [Infographic]

Direct Marketing Observations

How have other top retailers responded to the mobile challenge? Marketing Mobile marketing retail mobile social retailBig huge thanks to global IT and business solution provider  Cognizant  for this infographic.

Pinterest leads Facebook in retail customer aquisition

Sherrilynne Starkie

In terms of online shopping audiences, Facebook is much larger than Pinterest by a ratio of almost four to one, however the study found  that Pinterest provides a better experience for shopping discovery, purchase consideration, and deeper engagement with retailer content. The ROI of Social Media for Retail Websites. Pinterest is  the stronger vehicle for brand association.

Retail and Social Media by the Numbers

Direct Marketing Observations

I’m doing some work in the retail sector right now and thought I would share this great Infographic from  Campalyst. CPG retail social media social retailThough it’s from May of 2012, and we know how quickly things change in the space, it’s still a pretty bangin visual. Infographic by Campalyst.

5 Reasons Heat Mapping Helps Online Retailers

Shift Digital

Here are 5 reasons why heat mapping helps online retailers: Easy to install and even easier to understand. The post 5 Reasons Heat Mapping Helps Online Retailers appeared first on SHIFT Digital. Talk about easy! In less than 10 minutes, a developer can embed the html code used for heat mapping onto your website and begin the heat mapping analytics process. Detect Flaws. SHIFT Digital.

Do Consumers Trust Retailers More Than Social Networks?

Social Marketing Forum

B2B marketing Brand marketing Research Social media marketing privacy retailers social networks trustConsumers are said to rely more on the advice of their peers and even social connections than on businesses themselves. However, this doesn’t mean they trust the social networks themselves when it comes down to sharing their data. Recently, the e-tailing group and MyBuys released some findings from a survey stating that the surveyed consumers [.].

Show 442 - Internet of things - changing the retail experience?

Engaging Brand

How the internet of things is changing the retail experience. The Engaging Brand podcast  covering social marketing , business ideas and  brand marketing tips  has a new episode but first. The listener winning an  Engaging Brand  goodie bag - picked from all the people who share, like, tweet about the show to say a BIG thank you from me! - is  Alexandre Augusto Mosquim. How you.

How Sprouts Farmers Market is Serving Up Social Retail Success

Convince & Convert

Tweetable Moments We want to humanize our brand as much as possible. danafromAZ Tweet This Find the Love Sprouts Farmers Market is growing quickly. With 25 new stores opening this year, this natural food grocery chain has a lot to be excited about. Dana and her team use social to make these launches as successful as they can possibly be. ” and used the answers that Sprouts lovers gave.

Peeking Into The Future Of Retail

Twist Image

He has been called "one of the world''s foremost retail industry futurists" (put that in your pipe and smoke it!). For over twenty years, Doug Stephens has worked with some of the world''s biggest brands, agencies and retailers helping them to achieve the success that they demand today with a keen eye on how quickly the world of retail continues to evolve. Currently, he is the founder of Retail Prophet and the author of the book, The Retail Revival. How much of an impact does e-commerce have on retail and where is this all headed? retail.

Internet Retailer ranks Vistaprint 27th in highest social media impact for online retailers

Jeff Esposito

About a week or so back, I came across the Internet Retailer’s Top 500 Guide (top 500 online retailers) and was looking at the areas where Vistaprint ranked. After thumbing through the traditional marketing, I came across the publication’s inaugural list of Retailers with the highest Social Media Impact (full list below). Vistaprint ranked #27 on the Internet Retailer: Retailers with the highest Social Media Impact List in 2012. social media Internet Retailer Vistaprint

Report: How Social Marketing Works for Retail Brands [Report]

Mindjumpers

Now, I would like to follow up on that post as ComScore has recently released their third report: “The Power of Like Europe – How Social Marketing Works for Retail Brands”. The study presented in the report analyses the social marketing efforts of retail fashion brands across the three largest advertising markets in Europe (UK: ASOS and Topshop. Focus of recent study. Key findings.

You Need To Know: Social Media and Retail

Laurel Papworth

Online Communities Smart Company social media Facebook retail TwitterI travel. A lot. Airline staff greet me by name and not just because I’ve left my conference name tag on my jacket. So when I’m in a new city and looking for a place to eat, I amble down the street to see what I can find. So do I pop into the empty restaurant congratulating myself on finding a seat? No way!

The future of print is in the hands of small retailers

The Way of the Web

One thing we did talk about which I think might have potential for comics in particular is a curated experience which is already being offered by some specialist record retailers. Digital Publishing ecommerce Print Publishing Retail comics ecommerce solutions future of print multi format print publishing retailer websites retailersSo what about the same for comics?

Podcast 390 - Sir Terry Leahy on Management and Retailing

Engaging Brand

Sir Terry Leahy is credited with turning round retailing in the UK. How the 10 Words have come from both his early life and also through the experience of leading a successful retailer. Sir Terry Leahy is credited with turning round retailing in the UK. He led Tesco from a struggling business to a global force, through 'simply' putting the customer first.

Does Retail Understand The Untethered Consumer?

Twist Image

Episode #362 of Six Pixels of Separation - The Twist Image Podcast is now live and ready for you to listen to. While many companies were still lamenting a basic website back in the nineties, Gary Schwartz was already imagining how content, voice and mobility would change how we connect to one another. and the brands that serve us. For over a decade, Gary has been a leader in the mobile industry. He is CEO of Impact Mobile (offices in New York, Los Angeles, Toronto, etc.), is Chair of the Mobile Entertainment Forum and Chair Emeritus of the Mobile Committee for the Internet Advertising Bureau.

Mobile Shopping App Shopkick Adds CVS/pharmacy To Its Lineup Of Retail Partners

The Realtime Report

Mobile shopping app   Shopkick , which rewards shoppers for walking into stores and interacting with products, has added CVS/pharmacy as the first pharmacy to join its lineup of retail brands that already includes major names like  Macy’s, Target, American Eagle, Mobil, Best Buy and ToysRus. Mashable ).

Social Networking Stats: Amazon Is Top Retailer on Pinterest, #RLTM Scoreboard

The Realtime Report

Amazon Is Most Popular Retailer on Pinterest In Terms of Content Shared. Retailers are putting out their best efforts on Pinterest for the 2013 holiday season. Out of the top ten retail sites, web content from Amazon is most shared on Pinterest, followed by Walmart and then Apple. Are you pinning content from retail brands on Pinterest? Facebook: 1.15 via  Facebook.

The Role of Retail in The Internet Age

Engaging Brand

Retailers who think of their shops as accessing their products struggle.unless they are in a commodity/ low price sector. This needs retailers to think about their stores differently. The great news is that I believe people actually want a retail experience. Retail that builds around the needs of their consumers win. Related articles. Best brands think differently.

Why You Should Tweet on Black Friday

Idaconcpts

Did you know that the first brand on Twitter was a retailer? The social media giant analyzed over 7,600 users and their site visitation and purchase behavior on over 700 retail brand websites during the busy back to school season. Internet users who used Twitter but were not exposed to retailer tweets, and another group who represented the average Internet user.

How To Organize A Brand Hackathon (And Why) – Interview With Betabrand’s Chris Lindland

The Realtime Report

Insights Social Media Case Studies Betabrand brand apps brand hack brand hackathon crowdsourcing online retail retailWe recently ran a post covering the  Facebook-powered sock insurance program  from Betabrand, maker of geek chic such as the Executive Pinstripe Hoodie  and the Nauseating Holiday Pants. You don’t own your brand: your customers do. And ”Compensation: pants.”

Ecommerce Retailers: To Pay Per Click or Not to Pay Per Click

Idaconcpts

Business & Marketing Web Analytics ecommerce retailers pay per click ppc reasons to pay per click reasons to ppc why ppcMarketing your ecommerce store can be difficult. Since you’re selling things online, it’s best to market yourself online. One of the most common forms of online marketing that ecommerce merchants use is pay per click (PPC) advertising. PPC is instantaneous. Takeaway.

82.58 μs: 1.117 μs, 31.66 μs, 127.0 ns 251.4 ms: 366.9 μs, 5.951 ms, 243.8 ms