Firebelly

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New Scheduling Tool For Facebook Brand Pages

Firebelly

Facebook made posting to a brand page more convenient last week when it revealed a new scheduling tool. It is a great resource if you don’t use a third party application, such as HootSuite and have to stress about logging on to Facebook at a certain time to post a message. What are your thoughts on the new Facebook scheduling tool?

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Explaining Social Media Marketing To My Mom

Firebelly

I gave mom a general overview of “The Facebook,” its ability to deliver current events and relevant news stories, to be a resource, and to connect with friends far and wide. See mom, social media isn’t just a toy; it’s a tool. Deep breath…serenity now…patience is a profound gesture of kindness. We started small.

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Twitter Leaving Social Media Marketers Unsatisfied

Firebelly

“Twitter needs not only to develop additional marketing opportunities but also to provide tools, best practices, and advice to help marketers get the most out of its platform.” ” “Proving the marketing value of the platform will encourage marketers to put more resources into both paid and organic Twitter programs.”

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The Most Important Component Of Social Media Program Success: Executive Buy-In

Firebelly

Whether you sell based on aspiration or vision, it’s critical to recognize that executive buy-in provides the path for success in the form of budgets, resources, tools and a lot more. Vision has a clear strategy (one that is measurable). Either way, it’s an unenviable position.

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“You Have To Love People”: The Shashi Bellamkonda Interview

Firebelly

If you set aside the technology and the tools for a moment – you realize many of these tools connect one human being to another. My point is news used to travel at “the speed of sound” even without the internet and now social media tools have made it possible to communicate quicker and to a larger audience.

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Monday’s 5 Social Media Must-Reads

Firebelly

6 Powerful Tools to Find Your Customers on Twitter. By Jay Baer Smart organizations methodically calculate the impact of blogging on the bottom line, making it easier to justify (or not) the resources allocated to the task. Calculate Your Blogging ROI in 9 Steps. Here’s how you might start to figure it out.

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Community, Lady Gaga & Bourbon: The David Spinks Interview

Firebelly

Having lived in the startup world for some time now, I’ve learned how to make the most out of limited resources, and that’s by cutting out anything that isn’t core to the success or failure of your business. We’re going to see new tools come out that will give more data around user-to-user interaction.