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Social Media Marketing for Retail Brands: 5 Essential Tips

Hootsuite

Let’s talk about why it’s important to understand social media marketing for retail brands. Those people are engaging with retail brands on social. For retail brands, social commerce opens up a new pathway to purchase. But that’s not the only social media impact on retail brands. That’s more than 4.6 billion a decade ago.

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Stats to Know About Ecommerce & Retail Trends In 2021

Pixlee

Retail and ecommerce faced significant shifts in the past year, driven by store closures, no-contact shopping and myriad other challenges. Take a close look at these statistics to get a better idea of what’s happening in ecommerce and retail in 2021 and how it might affect your business in the near future.

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The New Retail Experience

Twist Image

There was an old retail paradigm (that still rings true): get them to the store. Many retailers still treat their online store as if it's just another store. Brands (and retail, in particular) continue to struggle to keep pace. What retail needs is a more tethered system. How do you want to shop? It's the last mile.

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Retailers and the rising trend of sustainability: what marketers need to know

Sprout Social

And while the retail industry has weathered significant change lately, sustainability is one trend that just keeps rising. This post Retailers and the rising trend of sustainability: what marketers need to know originally appeared on Sprout Social. View this post on Instagram. ????Research View this post on Instagram.

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When was the Customer Experience ever NOT a Priority?

Direct Marketing Observations

.” These are really common types of statements in today’s digital centric, retail world and I’ve been seeing them a lot over the last couple of years. It’s as if the retail customer experience has changed. Since the dawn of retail time, A product is sold and a product is bought. That has not changed.

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How Government Agencies Can Launch an Influencer Program from Scratch

Social Media Strategies Summit

Port of Seattle’s influencer program started with just a handful of bloggers attending the launch of two new retailers at Seattle-Tacoma International Airport (SEA). anyone who doesn’t work for a retail or fashion brand). Given Port of Seattle’s wealth of retail and dining partners, it made sense to focus on food bloggers.

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How social media network fragmentation will impact your 2024 strategy

Sprout Social

Retailers go all-in on Instagram and TikTok. While the outdoor retailer and some members of their audience unplugged from core social networks, the brand knew their audience would still gamify their time spent outside. Diversifying your network strategy You know which networks are considered most relevant to your industry.